---
title: 'YouTube Shows: Premium Episodic Content'
source: 'https://youtube.com/watch?v=SsYH3_KYncg'
video_id: 'SsYH3_KYncg'
date: 2026-07-14
duration_sec: 0
---

# YouTube Shows: Premium Episodic Content

> Source: [YouTube Shows: Premium Episodic Content](https://youtube.com/watch?v=SsYH3_KYncg)

## Summary

YouTube introduces Shows, a new feature for organizing episodic content into curated collections with dedicated show pages, designed to give premium prestige to series and seasons. Creator Rene Ritchie explains how Shows work, their eligibility for recommendation shelves, and how to create them from playlists or from scratch.

### Key Points

- **What are Shows?** [00:00] — Shows are curated collections of videos best enjoyed in a specific order or as a related set, with story arcs, consistent topics, characters, and high production quality.
- **Characteristics of Shows** [00:15] — Shows have consistent thumbnails, titles, descriptions, high-quality visuals and sound, branding, mood, and pacing across episodes.
- **How to Create a Show** [00:30] — You can create a show by converting an existing playlist or making a new show from scratch. Shows get a dedicated show page under your channel.
- **Eligibility for Recommendations** [00:45] — Show pages are eligible for inclusion in recommended shows and continue watching shelves on the home page, and the continue watching treatment in watch next.
- **Who Can Use Shows** [01:00] — YouTube Partner Program members can create shows. Rene encourages creators to try it and share feedback.

### Conclusion

YouTube's Shows feature offers creators a way to organize episodic content into premium collections, enhancing discoverability through recommendation shelves. It's available to YouTube Partner Program members and can be created from playlists or from scratch.

## Transcript

Shows give episodic videos, or series and seasons, the biggest, boldest, most premium prestige glow up in basically ever on YouTube. Hello Insiders, I'm Rene Ritchie, a long-time creator now working at YouTube, and here's what's up. At their heart, shows are meant for curated collections of videos that are best enjoyed in a specific order, or as a related set. For example, videos with clear story arcs or narratives that span multiple episodes with consistent topics or segments, characters or hosts that are easy to follow and understand with consistent thumbnails, titles, and descriptions, high-quality visuals and sound, branding and graphical elements, mood and atmosphere, and pacing across episodes so viewers know what to expect when they return to the show, hopefully again and again. You can make a show, including a show with multiple seasons, by converting an existing playlist or making a new show from scratch. When you make a show, it gets a show page under your channel, and that show page is eligible for inclusion in the recommended shows and continue watching shelves on the home page, and the continue watching treatment in watch next. If you're in the YouTube Partner Program and have videos you think would work great as shows, give it a try. Let me know your thoughts and questions in the comments, and keep it real.