[00:00] Print on demand is one of the few ways to start&nbsp; a real online business without spending anything.&nbsp;&nbsp; No inventory, no upfront costs, and you can have&nbsp; your first product live today. But most tutorials,&nbsp;&nbsp; however, do not show the full picture. So,&nbsp; in this video, I will show you everything you&nbsp;&nbsp;
[00:13] need to get started. The complete free&nbsp; setup with a platform called Printify,&nbsp;&nbsp; and the methods you can use to get traffic&nbsp; to a brand new store with no ad budget.&nbsp;&nbsp;
[00:27] So, let me just quickly first start by explaining&nbsp; how print on demand actually works in case you do&nbsp;&nbsp; not know what it is. And the idea is quite simple.&nbsp; You create designs and you put them on products.&nbsp;&nbsp; This can be things like t-shirts, mugs, hoodies,&nbsp; bags, all kind of different products. And when&nbsp;&nbsp;
[00:43] someone buys one of your products, the order goes&nbsp; to a printing company who makes it and then ships&nbsp;&nbsp; it directly to the customer. So, you actually&nbsp; don't have to ever touch the product yourself.&nbsp;&nbsp; And Printify is a platform that connects all of&nbsp; this. So you use it to connect your products,&nbsp;&nbsp;
[00:59] upload your designs, you set your price, and then&nbsp; you link it to a store where customers can find&nbsp;&nbsp; it. This can, for example, be Etsy or Shopify.&nbsp; They are two of the most popular, and they are&nbsp;&nbsp; also quite easy for beginners. But there are also&nbsp; other platforms you can connect as well if you&nbsp;&nbsp;
[01:13] prefer. And the part that makes print on demand&nbsp; really interesting is the cost. Because Printify&nbsp;&nbsp; itself is free to get started with. You only pay&nbsp; for the production when a customer actually places&nbsp;&nbsp; an order and that cost comes out of the sale&nbsp; price. So there's no money for you going out&nbsp;&nbsp;
[01:29] before money comes in. And we will then later in&nbsp; this video talk about how much you can expect to&nbsp;&nbsp; earn from this. But let's first go over more about&nbsp; how to set everything up. So the first thing you&nbsp;&nbsp; need to get started is a free Printify account.&nbsp; So you can just go to printify.com and you can&nbsp;&nbsp;
[01:44] sign up with your email. And the free plan gives&nbsp; you access to everything you need to get started.&nbsp;&nbsp; There is a paid plan as well, but you do not need&nbsp; it when you are just starting out. You can see on&nbsp;&nbsp; the joining page there, there is a free account&nbsp; that gives you access to plenty to get started&nbsp;&nbsp;
[01:59] with, but then also if you want access to more as&nbsp; you grow, you can also get a paid plan that gives&nbsp;&nbsp; you more advantages and accesses to more stores&nbsp; and different other benefits. Once you have signed&nbsp;&nbsp;
[02:11] up and are inside, you will first be asked a few&nbsp; questions and guided to get started. And it only&nbsp;&nbsp; takes a few minutes and it helps you on your path&nbsp; no matter your experience. I have gone through&nbsp;&nbsp; that. So I'm actually on the dashboard now. But&nbsp; the best way is to actually just go through there,&nbsp;&nbsp;
[02:26] answer these few questions and then just follow&nbsp; the path they show you. But you can also get to&nbsp;&nbsp; introduction. And this is where you manage your&nbsp; products, your designs, and eventually also your&nbsp;&nbsp;
[02:40] orders. And maybe at first if you're brand new, it&nbsp; can look like a lot, but you actually only need to&nbsp;&nbsp; know about a few things here to get started.&nbsp; And once you just look around a little bit,&nbsp;&nbsp; it is quite easy to get an overview in my opinion.&nbsp; And the first thing I want to show you is the&nbsp;&nbsp;
[02:55] product catalog. And Printify works with hundreds&nbsp; of different products. It can, for example,&nbsp;&nbsp; be t-shirts, hoodies, mugs, phone cases, tote&nbsp; bags, posters, and a lot more. You can see some of&nbsp;&nbsp; all these different categories here. You can also&nbsp; search, for example, for men, women, accessories,&nbsp;&nbsp;
[03:09] home and living. So you can just choose whatever&nbsp; product you want to create. So in this case here,&nbsp;&nbsp; let's just try to look at hoodies. But overall,&nbsp; I would say if you are brand new, I would only&nbsp;&nbsp; just choose one or two simple products. And for&nbsp; example, t-shirt or mocks. They are some of the&nbsp;&nbsp;
[03:25] most popular and some of the easiest to work&nbsp; with. But it could also, for example, be hoodies.&nbsp;&nbsp; But do not overwhelm yourself, in my opinion&nbsp; anyways, by starting to create, for example,&nbsp;&nbsp; 20 products when you're first joining. Just start&nbsp; with a few to get a sense of how everything works.&nbsp;&nbsp;
[03:38] And once you found a product, it is quite&nbsp; easy. You can see what the cost would uh be.&nbsp;&nbsp; But remember, as mentioned earlier, this is not&nbsp; something you have to pay here. And now you will&nbsp;&nbsp; set your price. So you will actually also earn&nbsp; something. And then this price will be deducted&nbsp;&nbsp;
[03:51] from your sales price. So that is quite unique&nbsp; and quite great for this business model here. So&nbsp;&nbsp; you don't actually have to buy all these products&nbsp; or invest anything like this up front. And you&nbsp;&nbsp; can see all the details about how it's made, the&nbsp; material, all these different things there. And&nbsp;&nbsp;
[04:05] then you can click to start designing. And there&nbsp; are a lot of different things you can do here.&nbsp;&nbsp; You can add text. You can do something on front&nbsp; side, backside, sleeve, the neck, label there,&nbsp;&nbsp; inner there. You can see here also graphics.&nbsp; You can design here. You can also add templates.&nbsp;&nbsp;
[04:20] There are many different ways you can design it.&nbsp; You can of course also choose the color if you&nbsp;&nbsp; want a different color. And it is quite intuitive&nbsp; to figure it all out how you design it. And then&nbsp;&nbsp; it's just up to your creativity. But I will cover&nbsp; the design part in more detail in a separate video&nbsp;&nbsp;
[04:35] if you don't have any idea about how to get good&nbsp; ideas for it and all that. For this video here,&nbsp;&nbsp; I just want to show you how to set everything&nbsp; up and then you can play around with the design&nbsp;&nbsp; yourself. It is quite interesting and fun in my&nbsp; opinion to actually play around with. You can get&nbsp;&nbsp;
[04:48] the exact designs you want to. But as mentioned, I&nbsp; will go over all the details about how to do that&nbsp;&nbsp; because the great thing about it is that you&nbsp; do not need to be designer to do this. And a&nbsp;&nbsp; great little tip until I make the next video&nbsp; is that a free tool like Canva for example,&nbsp;&nbsp;
[05:02] it makes it very accessible to just get some&nbsp; inspiration and some ideas even if you never&nbsp;&nbsp; made a design before. And also you can use AI&nbsp; chatbug or claw to brainstorm different ideas&nbsp;&nbsp;
[05:15] depending on what your niche or your audience is&nbsp; interested in. But after your design is then done,&nbsp;&nbsp; you are guided to connect it to a store if you&nbsp; have not already done that in the signup process.&nbsp;&nbsp; And to actually then sell your products, you need&nbsp; to connect Printify to the store. And probably the&nbsp;&nbsp;
[05:30] most beginner friendly option is Etsy. And you can&nbsp; also set up an Etsy seller account for free. Just&nbsp;&nbsp; keep in mind that Etsy does charge a small listing&nbsp; fee per product. So just keep that in mind, but it&nbsp;&nbsp; is a very small one. And you can see that is just&nbsp; one option, but there are also other stores you&nbsp;&nbsp;
[05:47] can connect it to if you prefer others instead.&nbsp; So you would just need to go through there,&nbsp;&nbsp; once your Etsy account is connected to Printify,&nbsp; you can publish your products directly from here&nbsp;&nbsp;
[05:59] with a few clicks and then they will appear live&nbsp; in your shop. And a part of this process is also&nbsp;&nbsp; to choose your price. And I showed earlier where&nbsp; you could also see the cost that you will have.&nbsp;&nbsp; And I really like how transparent Principy is.&nbsp; So they show the exact production cost you will&nbsp;&nbsp;
[06:12] have. So that means what it will cost to actually&nbsp; make the product and then you then set the retail&nbsp;&nbsp; price on top of that. And then the difference&nbsp; is your profit. So let's say for example,&nbsp;&nbsp; a t-shirt cost $12 to produce. you sell it for $25.&nbsp; So then you get to keep $13 per sale. And then you&nbsp;&nbsp;
[06:28] can adjust this based on what similar products&nbsp; sell for in your niche, your audience, all these&nbsp;&nbsp; different things. And maybe that takes a little&nbsp; bit of time to figure out what the best price is&nbsp;&nbsp; to not make it too cheap, not too expensive, all&nbsp; these different thing. That is something that will&nbsp;&nbsp;
[06:42] just take a little bit of trial and error in most&nbsp; cases. And that is really the setup. You just get&nbsp;&nbsp; a free Printify account. You have a free design&nbsp; tool for example Canva and then an Etsy store.&nbsp;&nbsp; And then your first product can actually be live&nbsp; within a few hours of starting or even faster.&nbsp;&nbsp;
[06:59] But here is the thing because having a product&nbsp; live is not the same as making sales. And that&nbsp;&nbsp; is what most people do not figure out until they&nbsp; have been waiting for weeks with no orders coming&nbsp;&nbsp; in and making you spend hours or weeks designing&nbsp; different products. So let's go deeper into this.&nbsp;&nbsp;
[07:16] So, what usually happens when someone sets&nbsp; up their first print on demand store is that&nbsp;&nbsp; they spend a few hours getting everything ready.&nbsp; They create a couple of products. They write the&nbsp;&nbsp; descriptions. They set the prices and then they&nbsp; hit publish and then they wait. And a day goes by,&nbsp;&nbsp;
[07:30] there are no sales. A week goes by, still nothing.&nbsp; And most people at that point assume their designs&nbsp;&nbsp; are the problem. So, they make more products&nbsp; and still nothing. But in fact, the real issue&nbsp;&nbsp; is traffic. Nobody knows the store exists. Etsy&nbsp; does have built-in search traffic, which is one&nbsp;&nbsp;
[07:45] of the reasons it's a great place to start. So,&nbsp; people go to Etsy specifically to buy things. So,&nbsp;&nbsp; there is also a real buying intent there, but a&nbsp; brand new store with no sales history, no reviews,&nbsp;&nbsp;
[07:57] and no established listing is going to be at the&nbsp; bottom of the search results. And Etsy's algorithm&nbsp;&nbsp; favors stores that already have momentum, which&nbsp; creates a bit of a chicken and the egg situation&nbsp;&nbsp; when you are just starting out. This does not mean&nbsp; it's impossible, definitely far from it. It just&nbsp;&nbsp;
[08:12] means that you cannot rely on Etsy search alone&nbsp; in the beginning. But the good news is that there&nbsp;&nbsp; are free and very lowbudget methods you can use&nbsp; to start driving traffic to your store while it&nbsp;&nbsp; is still new. And that's what I want to go through&nbsp; next. So the first method you can use is Etsy SEO&nbsp;&nbsp;
[08:30] or search engine optimization. So that means the&nbsp; first thing you need to get right is your Etsy&nbsp;&nbsp; listings themselves because as mentioned Etsy is&nbsp; a search engine as much as it is a marketplace. So&nbsp;&nbsp; people type in what they are looking for and Etsy&nbsp; shows some results. So the words you use in your&nbsp;&nbsp;
[08:47] product title, description, and tags. They matter&nbsp; a lot. And a simple way to start is to just use&nbsp;&nbsp; the Etsy search by itself. You start typing&nbsp; something related to your product and look at&nbsp;&nbsp; what it autocompletes. And those suggestions are&nbsp; real searches people are making. So you can use&nbsp;&nbsp;
[09:02] those phrases as inspiration when you are creating&nbsp; your own listings. Printify also has AI that helps&nbsp;&nbsp; you write the descriptions, but it is also good to&nbsp; look at everything yourself and optimize yourself.&nbsp;&nbsp; There is also a free tool called E-rank that gives&nbsp; you more detailed keyword data specifically for&nbsp;&nbsp;
[09:19] Etsy. So things like how many people are searching&nbsp; for a term and how much competition there is. And&nbsp;&nbsp; they also have a free version that's enough&nbsp; to just get you started. This alone will not&nbsp;&nbsp; flood your stores with traffic overnight. So&nbsp; it's important to be realistic here, but it is&nbsp;&nbsp;
[09:34] the foundation everything else builds on. So you&nbsp; need to start here because if your listings are&nbsp;&nbsp; not optimized, then the other methods will also&nbsp; be less effective. So the second traffic method&nbsp;&nbsp; I want to talk about is Pinterest and this can be&nbsp; a great traffic source for print on demand stores&nbsp;&nbsp;
[09:49] in my opinion because it's not really a social&nbsp; media platform. It works more like a visual search&nbsp;&nbsp; engine. So people go there to look for ideas and&nbsp; products which means the intent is already there.&nbsp;&nbsp; And what you can then do is to create pins for&nbsp; your products, you just use your Printify mockup&nbsp;&nbsp;
[10:05] images, for example, and then you write keywords&nbsp; rich descriptions for each one. And when someone&nbsp;&nbsp; searches for something related on Pinterest&nbsp; or sometimes even on Google Pinterest pins can&nbsp;&nbsp; also show up. Then in some cases, if you put in&nbsp; enough time and effort, then your pins can show&nbsp;&nbsp;
[10:18] up and they can then click it and watch it and go&nbsp; straight to your Etsy store. But again here, be&nbsp;&nbsp; realistic. It takes definitely at least a couple&nbsp; of months in most cases to build up some traction.&nbsp;&nbsp; But once it does, then it can drive consistent&nbsp; free traffic without you having to post every day.&nbsp;&nbsp;
[10:35] Method three is micro influencers. And this&nbsp; is slightly different because it does involve&nbsp;&nbsp; a small cost, but it is very low. And micro&nbsp; influencers are creators with a small but very&nbsp;&nbsp; engaged following in most cases. So typically&nbsp; somewhere between 5,000 and 50,000 followers,&nbsp;&nbsp;
[10:51] and it can in some cases even be less. And they&nbsp; are usually much more open to collaborations than&nbsp;&nbsp; bigger creators. and their audience tend to be&nbsp; more targeted and trusting. So the approach here&nbsp;&nbsp; is quite simple. For example, let's say you sell&nbsp; dog themed t-shirts. You look for pet accounts&nbsp;&nbsp;
[11:06] on Instagram or Tik Tok and then you can reach&nbsp; out offering a free product in exchange for a&nbsp;&nbsp; post or story featuring it. For example, the&nbsp; only cost to you is the deduction and shipping&nbsp;&nbsp; which is usually somewhere around maybe $15 to $20&nbsp; depending on where the creator is. Sometimes it&nbsp;&nbsp;
[11:22] might also charge a small fee. But again, with&nbsp; micro influencers, it will usually not be very&nbsp;&nbsp; high. So that's something you can decide yourself&nbsp; whether you want to test or not, but one post&nbsp;&nbsp; from the right account can bring in more traffic&nbsp; than weeks of waiting for Etsy search to kick in.&nbsp;&nbsp;
[11:37] And because it's a real person showing the product&nbsp; to people who already follow them for that topic,&nbsp;&nbsp; the trust factor is much higher than a paid ad.&nbsp; So it's definitely something worth considering&nbsp;&nbsp; if you have the budget for it. So the fourth&nbsp; and last traffic method I want to talk about&nbsp;&nbsp;
[11:52] is creating your own social content. So that&nbsp; means that you are creating your own content&nbsp;&nbsp; around your products or around your niche. So&nbsp; this does not mean you need a big following or&nbsp;&nbsp; need to become a full-time content creator&nbsp; because even a small niche account on for&nbsp;&nbsp;
[12:06] example Tik Tok or Instagram. It can drive real&nbsp; traffic if it is focused on the right audience.&nbsp;&nbsp; It can for example be a short video showing your&nbsp; design process, the product arriving in the mail&nbsp;&nbsp; or just someone wearing or using your product.&nbsp; And these can sometimes perform well because&nbsp;&nbsp;
[12:21] they're genuine and specific. It can also be niche&nbsp; related, entertaining content. And in general,&nbsp;&nbsp; in my opinion, an experience with something like&nbsp; this, you should not just focus on selling on&nbsp;&nbsp; those accounts because usually videos and accounts&nbsp; like that, they don't get much traction. So also&nbsp;&nbsp;
[12:35] think about what is entertaining or valuable or&nbsp; interesting for people to watch and that content&nbsp;&nbsp; has a greater chance of getting traction and&nbsp; spread which will potentially then after some&nbsp;&nbsp; time bring in traffic to your site and then also&nbsp; hopefully sales. But again this is not something&nbsp;&nbsp;
[12:49] that happens overnight it's something that does&nbsp; take time to build up but once it builds once you&nbsp;&nbsp; get everything rolling it can also really&nbsp; give a lot of great highquality traffic.&nbsp;&nbsp; So before we finish here, I want to be completely&nbsp; transparent and straightforward about what you&nbsp;&nbsp;
[13:05] can realistically expect from this because&nbsp; I think it's very important to do it with&nbsp;&nbsp; the right mindset and expectations. And the&nbsp; first month for most people is mostly just the&nbsp;&nbsp; setup. So you are learning the platform, you're&nbsp; figuring out your niche. If you're brand new,&nbsp;&nbsp;
[13:18] you're getting your first products listed, for&nbsp; example. And most people make little to nothing&nbsp;&nbsp; in that period. And that is completely normal.&nbsp; And then from month two or three and onwards,&nbsp;&nbsp; if you're working on your listings and you're&nbsp; putting some effort into traffic, then you will&nbsp;&nbsp;
[13:32] likely start seeing some activity. It will maybe&nbsp; be a sale here and there and slowly building up.&nbsp;&nbsp; The stores that do well are usually the ones&nbsp; that treat it consistently over several months,&nbsp;&nbsp; not the ones that list five products and expects&nbsp; results in a week. Realistically, this is a side&nbsp;&nbsp;
[13:48] income method for most people, at least for&nbsp; the first long period if you are starting from&nbsp;&nbsp; scratch. But the upside compared to a lot of other&nbsp; methods is that once your products are live and&nbsp;&nbsp; your traffic is working, sales can come in without&nbsp; you actively doing something every single day&nbsp;&nbsp;
[14:03] and then you can try to scale it from there.&nbsp; If you want to get started with this yourself,&nbsp;&nbsp; I have left my Printify link in the description&nbsp; below. It is free to sign up as I showed and&nbsp;&nbsp; you can start exploring the product catalog&nbsp; straight away. As mentioned, when you sign up,&nbsp;&nbsp;
[14:15] they will take you through, they will guide you&nbsp; through everything. It doesn't take long. you just&nbsp;&nbsp; reply to a few questions and then they will guide&nbsp; you every step of the way. And I would also love&nbsp;&nbsp; to know which of the traffic methods I was talking&nbsp; about are you planning to use first or is there&nbsp;&nbsp;
[14:29] maybe another traffic method that you think that&nbsp; I didn't mention that you are definitely going to&nbsp;&nbsp; I reply to every single comment. And finally, if&nbsp; you found this useful, make sure to hit the like&nbsp;&nbsp;
[14:41] button and don't forget to subscribe to my YouTube&nbsp; channel and hit the notification bell so you won't&nbsp;&nbsp; miss out next time I release a video tips and&nbsp; tricks about different ways to make money online.