[00:00] The big thing about protein and body comp is, number one, protein directly supports lean body mass. It directly supports all the lean tissues in the body, skeletal muscle especially.
[00:12] And skeletal muscle is basically our metabolic engine that we can control. It manages our body's fuel use. And so it's super critical to support skeletal muscle. Protein does that directly.
[00:24] and protein is more satiating than carbohydrate and fat. And so it's the most satiating macronutrient. The third little detail,
[00:37] well, it's got the highest cost of metabolism or cost of processing within the body. So it's the most energetically or calorically expensive macronutrient to process within the body.
[00:49] So it has a higher so-called thermic effect. And so those are basically the three main reasons why protein is so critical to things like body comp improvement, high quality weight loss, fat loss.