[0:00] 3 million views 5 million views 9
[0:02] million views about 1 year into starting
[0:05] shorts I had finally figured out the
[0:08] blueprint to consistently going viral
[0:10] and today I'm going to be passing that
[0:12] knowledge onto you this video won't be a
[0:14] basic tutorial where I tell you to use a
[0:17] certain Niche or hashtags all of that
[0:19] stuff is you'll be learning the
[0:21] exact formula that top creators use to
[0:24] blow up all of their shorts so Focus up
[0:27] take notes if you'd like and let's get
[0:29] started
[0:34] before we can talk about breaking the
[0:36] algorithm we need to understand how it
[0:38] works and also how it can be exploited
[0:41] and first things first it's not random
[0:44] and it has nothing to do with luck the
[0:46] algorithm simply shows the best most
[0:48] engaging content on the platform so as
[0:51] long as you can make engaging shorts
[0:53] with high retention then blowing up is
[0:56] pretty much guaranteed and to prove that
[0:58] statement let's go back to one when I
[1:00] was just starting out on
[1:02] shorts I had basically no idea what I
[1:05] was doing and my shorts wouldn't even
[1:07] break a 100 views but I kept improving
[1:10] my content until I finally started
[1:13] having success on the channel I believe
[1:15] it took about 4 months for me to hit 10K
[1:18] subscribers but here's where it gets
[1:20] crazy on my next Channel after that I
[1:23] hit 10K Subs in 3 weeks simply because I
[1:27] was more experienced and knew how to
[1:29] make better content cont so believe me
[1:31] when I say the algorithm always
[1:33] recognizes good shorts and pushes them
[1:35] forward and you'll start seeing this
[1:37] happen with your shorts if you do
[1:39] everything I tell you
[1:48] to everything else is completely useless
[1:52] if you neglect this step an interesting
[1:54] topic is the basis of every viral Shore
[1:57] out there and without it you can never
[1:59] hope to get many views so start with
[2:01] this think of your intended audience the
[2:04] people in your Niche what do they want
[2:06] to see what type of videos are already
[2:08] performing well in your space take some
[2:11] time to consider these questions I also
[2:13] suggest that you go research the big
[2:15] channels in your Niche to see what vide
[2:17] types worked well for them now I found
[2:19] this Creator's Channel and I think it's
[2:21] a perfect example of why those things
[2:24] are so important if we look at his most
[2:26] popular shorts you'll see that the
[2:28] topics are aimed at a younger audience
[2:30] mostly school kids therefore when he
[2:32] starts making videos that don't appeal
[2:34] to younger school kids you can see that
[2:36] his views shoot way down but now if we
[2:39] look at his most recent short he got a
[2:41] lot more views than usual because he
[2:44] again started targeting his core
[2:45] audience so always consider who your
[2:47] audience is and what they want to watch
[2:50] now just by following that advice your
[2:52] video ideas will be 10 times better than
[2:55] they were before but there's still more
[2:57] to it take a look at this short and try
[2:59] try to see what's wrong with it Mr Beast
[3:02] shared the key secret to his success on
[3:04] YouTube and it's not what you'd expect
[3:07] like all you need to do this this
[3:09] applies to people who have not uploaded
[3:11] videos but have dreams of being a
[3:12] YouTuber is make a 100 videos and
[3:14] improve something every time all right
[3:15] the video continues for 20 more seconds
[3:18] but we can pause it there so what went
[3:20] wrong well the topic itself wasn't the
[3:22] issue it was pretty attention grabbing
[3:24] and the audience probably initially
[3:26] stayed to watch but this short still
[3:28] would have never performed well because
[3:31] the Creator made a huge mistake that you
[3:33] might be making as well for a minute
[3:35] pretend you're the audience of this
[3:37] short so the video idea was introduced
[3:40] to us at the beginning how Mr Beast got
[3:42] successful we got interested and decided
[3:45] to watch to find out how but only 5
[3:48] seconds later we immediately got what we
[3:50] came for Mr Beast revealed how he got
[3:53] successful so there was no more
[3:55] anticipation and we ended up scrolling
[3:57] away the terrible mistake this Creator
[4:00] made was paying off the topic too
[4:02] quickly ideally the secret should have
[4:04] been revealed at the end that way the
[4:07] audience had to keep watching in order
[4:09] to find it out this shows us that the
[4:11] delivery and execution of the topic are
[4:14] equally as important as the actual idea
[4:16] which takes me to my next
[4:24] point this is a huge aspect to master if
[4:27] you want to effortlessly make viral
[4:29] content editing is how you present your
[4:32] video the external things like cutting
[4:35] pacing and captions structure is how you
[4:39] compose your video with things like
[4:41] storytelling and payoffs learn how to
[4:43] combine good structure and good editing
[4:46] and you'll be going viral with every
[4:48] single post and to help you guys with
[4:50] that there's a system that I use called
[4:53] HPC which I'll break down for you guys
[4:55] starting with h the hook the first 5
[4:58] Seconds of your shorts also the most
[5:01] important part of your content your hook
[5:03] should introduce the topic of the video
[5:05] while still leaving the viewer with a
[5:07] lot of questions look at how this
[5:09] Creator executed his hook on a short
[5:11] with over 70 million views I want to be
[5:14] the first person to have a snowball
[5:16] fight in the desert all right let's
[5:17] break that down so it was fast-paced and
[5:20] attention grabbing no pauses quick music
[5:23] with captions on the screen but it also
[5:25] gave us a lot of questions how's he
[5:27] going to have a snowball fight in thead
[5:30] where is he going to get snow how did he
[5:31] even get in a desert so we would have
[5:34] continued watching to answer those
[5:35] questions and that leads us to the
[5:38] second letter of HPC progression but
[5:41] there's a problem it's hot out here the
[5:43] sand won't form balls and we don't have
[5:45] any snow so Braden and I grabbed our
[5:47] cooler and headed for the mountains it
[5:49] was a long voyage and I often wondered
[5:50] if it was going to be worth it right so
[5:52] we're progressing along in the short and
[5:55] notice how the Creator is meeting the
[5:57] expectations he set in the intro he said
[5:59] he was going to have a snowball fight in
[6:01] the desert so now he's fulfilling that
[6:04] promise and literally showing the
[6:06] adventure to get snow this is something
[6:08] you have to do in your shorts imagine if
[6:11] he said okay now let's get some snow and
[6:13] then he walks to his car and pulls out a
[6:16] cooler filled with ice that would be
[6:18] terrible right we'd be so disappointed
[6:20] so make sure that the idea given in the
[6:23] intro matches the actual content now the
[6:26] final letter of HPC stands for climax
[6:29] the climax is the moment that the topic
[6:32] is fulfilled and the audience finally
[6:34] gets what they came for which in this
[6:36] case is a snowball fight in the desert
[6:39] now there's only one thing that two men
[6:40] can do with a cooler full of snow throw
[6:43] it at each other and that wraps up
[6:45] everything nicely that was overall a
[6:47] very good short the use of editing
[6:49] complimented the video Style the music
[6:52] was fitting he threw some jokes in there
[6:54] as well and the storytelling was very
[6:56] effective even if your Niche is
[6:58] completely different from this guy if
[7:00] you apply his same tactics to your own
[7:03] content you'll start seeing your shorts
[7:05] get hundreds of thousands of views and
[7:07] also never be afraid to imitate other
[7:10] creators learning from successful
[7:12] channels is a very important part of
[7:15] improving your
[7:21] shorts so at this point you should have
[7:24] the knowledge to make a good short but
[7:27] we're not done yet most people are
[7:28] limiting their views without even
[7:30] realizing it because they Overlook some
[7:33] crucial details about the actual posting
[7:35] of their content and I'm not talking
[7:37] about hashtags or the title that's only
[7:40] the tip of the iceberg on one of my
[7:42] earlier shorts channels I was kind of
[7:44] just experimenting with my uploads
[7:46] seeing if there was an ideal post
[7:48] frequency and time of day and what I
[7:50] found was actually pretty interesting
[7:52] first the day of the week didn't matter
[7:55] at all I had shorts fail and succeed on
[7:58] literally every day of the week but what
[8:00] actually did matter was the time of
[8:02] posting I noticed that my shorts posted
[8:04] in the morning would get noticeably
[8:06] higher views than any other time of day
[8:09] but that doesn't mean you should post in
[8:11] the morning let me show you something if
[8:13] you go to the analytics tab in studio
[8:15] press audience and scroll down a bit you
[8:17] can see the times when your audience is
[8:19] most active and if you look at my graph
[8:22] the morning is when I get the most
[8:24] traffic which means it's the best time
[8:26] to post for me but for you it's probably
[8:29] different so align your posting times to
[8:31] when your audience is most active now I
[8:34] also experimented with upload frequency
[8:36] how often you should post but the
[8:38] results I got weren't very
[8:39] straightforward between two channels I
[8:41] posted as little as twice per week and
[8:44] as often as four times per day just to
[8:47] see which was most effective so right
[8:49] off the bat four times per day was too
[8:52] much usually only half of them would
[8:54] ever get picked up by the algorithm and
[8:56] my overall quality of content dropped on
[8:59] on the other end posting twice per week
[9:01] worked better however it was kind of
[9:04] boring and unproductive since I could
[9:06] have been making more shorts in that
[9:08] time now I found that once per day was a
[9:10] sweet spot because I had enough time to
[9:13] make highquality posts while still
[9:15] posting enough to get consistent
[9:17] exposure but if you find that once per
[9:19] day is too much it's fine to tone it
[9:21] down really the most important thing is
[9:24] that you stay consistent and don't go
[9:26] too long without uploading or else
[9:28] you'll end up losing a a lot of momentum
[9:31] so that's my proven advice to making
[9:33] viral shorts if you want some more
[9:35] advanced strategies specifically focused
[9:37] on retention then click the link in the
[9:39] description