[00:00] it's story time again we're gonna have a conversation about how I tried to game the YouTube algorithm in a non malicious way based on genuine strategy ideas and lost or failed it didn't it didn't work we're gonna talk about that right after
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[00:30] slash to buddy to learn more and download it for free i'm yubel's box i run a tech education channel as well as a lot of other things on the side I've been on YouTube since I was 12 years old which has been for 12 or 13 years now
[00:43] I've worked for networks with networks I've helped coach other channels to two years rather I'm very involved in the YouTube space but the algorithm the
[00:57] way that YouTube actually prefers videos or channels is something that's always sometimes my head is just too far into the dirt focusing on doing my day to day
[01:10] work instead of strategizing in the big picture that's a big flaw of mine but when there are opportunities to potentially implement good strategies or things that could help boost my channel I always want to experiment with them I
[01:22] the like most active day-to-day you know as soon as I upload a video audience actually act on I aim to so Jon Prosser the host of front page tech had been
[01:39] experimenting with his live streams because he felt that every time he live streamed over the weekend they had a Weakland based live stream show it would hurt the views of their next week so they did an experiment where they cut
[01:51] out live streams and went seven days a week for their show and they have since basically gone like within a couple months just straight from 75k 100k subscribers their views have been way boosted they've been doing amazing part
[02:04] other strategies they've been implementing but they did see some vod's the video that was recorded from the livestream posted to their Channel
[02:18] he didn't hand another channel painfully honest tech Jason over there private 'add or unlisted I believe he private at all of his livestream vods all of his livestream vods and while doing nothing else not even posting another video
[02:33] his daily sub count his daily sub growth tripled he was getting like 100 to 200 subscribers a day private did all those videos he lost a bunch of total video views' and then his daily subscriber count' shot up to like 600 something it
[02:46] the theory was either the longer videos were hurting the channels performance or you know it needs more direct information to kind of position yourself
[02:59] as Authority in the algorithm I was looking at my channel I was like wow I could have a really interesting use case here I playlisted up so that I could back up and download first 2,400 ish videos from 2012 to 2018 this included
[03:14] all of my old gaming content cuz my channel started as a gaming channel and I had clearly a metric crapload of videos that were gaming related co-op with my fiancè commentaries Let's Plays tutorials of video games things like
[03:27] that all of those kinds of videos live streams and live stream vods but our multi hour long videos and some general just random like posts and things like could download them to archive for myself because I don't have all of my
[03:42] older content necessarily and then I and anything anything also included in that anything that was unlisted that I did not still need people to have access to added all of those the playlists downloaded them and then made them
[03:55] process that change it took YouTube a really long time I took him like four days I believe actually I have the document in front of me so I private at
[04:07] the videos on August 5th 2018 is when I private at them I believe yes I private adem on August 5th 2018 kind of midday and the changes didn't take place until
[04:21] August 7th it took him two full days to process that I private at all of those videos and it's directed 1.4 million views from my channel because some of those were really popular videos I had a poky MMO
[04:33] Pokemon online game co-op let's play with my fiancee that would did really streams and things like that took away 1.4 million views from my channel after
[04:45] that in terms of day to day sub growth in terms of any of the effects I was looking to see nothing happened in fact I'm pulling up socialblade again my daily sub growth is a little bit higher at the moment due to some videos
[05:01] I have that are going you know are doing really well my Linux gaming series is doing really well right now but otherwise there seems to have been zero impact on my channel I figured this would be the most extreme example surely
[05:13] a privatization a change in content that's made public that the algorithm should process of this magnitude should be what would affect something right as far as I can tell it did nothing to my channel and instead my social Blake
[05:29] graph has four monthly views for the month of July or actually I guess August 20 18 negative 560 K views which will screw up my social social blade graph in I still have certain pieces of content that does well on its own that are you
[05:47] necessarily growing any accelerated growth at the moment which is fine doesn't always do that but I was expecting something I figured if I had evidence of other channels who gamed the algorithm in this way that me trying to
[06:04] do so would have some sort of impact and I was wrong I tried to game the algorithm and I got jack squat out of it I got absolutely nothing out of it sometimes you try to play the game in you don't always win and there's not a
[06:17] whole lot you can do about that unfortunately I mean I can't even necessarily make those I knew the risk going into it I knew that you know this was a permanent change to my channel and it was one I kinda had wanted to make
[06:30] already it was one where I had already gone back through on my old gaming channel that I launched before the channel led him on now and unlisted and that I thought was using language I wouldn't use anymore or just things I
[06:45] didn't want people to see anymore but I still left some of it up I'm all about that growth legacy going back and viewing the older videos one of my one videos from 2008 and 2009 to get those kind of in 2010 to get those thoughts
[07:00] perving and to feel what I felt back then and so not having that live that's going into it and now I can't undo it I can't make those videos public again growth and it might spam sub boxes like so many things could go wrong there so
[07:18] it was a permanent change to my channel and I saw nothing positive out of it the lesson to you really isn't much I wanted to make sure that I'm all about data and having this information made available I have I have the data I wanted to make
[07:31] the experiment public so that I could showcase what it was how it was because I'm all about experimenting with YouTube as a platform sharing that data so that everyone can succeed and the theory that removing excess bloat especially your
[07:45] even in mass of unrelated content live stream vods and stuff all together doesn't necessarily benefit your channel your old content isn't necessarily hurting your channel now a lot of those videos probably had lower audience
[08:00] sooner potentially especially the older tutorials where they realized that they theoretically that might boost my channels overall audience retention
[08:13] numbers which might tell you to pay I'm better but overall older videos don't necessarily hurt your channel so much unless there's specific things like I that being said there are still the counter examples of specifically
[08:30] removing your livestream pods from your channel actually helping and that might I don't do a whole lot of live streaming anymore and I don't post a whole lot of those vods so there's not regular data to show that that it was hurting my
[08:45] considering and you can certainly still like the act of live streaming itself free mass amounts of watch time and audience retention and views in because
[09:01] it's live because any amount of watch kind of counts as 100% watch time like it can seriously boost your channel it's the act of leaving that vaad that final multi hour video up public on your channel so if you want to use live
[09:14] not keep them public you can do that but I don't know I wanted to make the data available here for you I wanted to showcase what I had learned I thought I
[09:27] wrong with my channel but I've thought I found a secret to kind of give me a stim boost a buff for my channel based on cutting out a bunch of old crap and that didn't work so thought I'd share it with you just interesting story about what
[09:43] social blade I don't understand why you're looking at that but hey aha and it on our discord server things like that wanted to share with you if you
[09:56] stuff for what's going on chat with me yada yada over at E Plus voxcom slash enjoyed share this with someone if you're interested in discussing YouTube
[10:10] meta stuff and subscribe for more awesome tech content and tech education and I'll see you next time