---
title: 'SEO Q&A: Outreach, PBNs, and Local SEO Tactics'
source: 'https://youtube.com/watch?v=Ug2dZNO4tPk'
video_id: 'Ug2dZNO4tPk'
date: 2026-07-14
duration_sec: 0
---

# SEO Q&A: Outreach, PBNs, and Local SEO Tactics

> Source: [SEO Q&A: Outreach, PBNs, and Local SEO Tactics](https://youtube.com/watch?v=Ug2dZNO4tPk)

## Summary

In this episode of the livestream, James Gregory and Charles Floate answer ten pre-selected questions from their Facebook community about SEO tactics, including outreach, link building, PBNs, and local SEO. They discuss the effectiveness of revived versus new content, anchor text ratios, and the impact of PBN penalties, offering practical advice for both beginners and experienced SEOs.

### Key Points

- **Outreach links kicking in faster** [00:00] — James notes that outreach links are showing results within 12 hours, with significant ranking gains from page 60 to position 8, likely due to Google increasing freshness and velocity.
- **Building a large outreach database** [02:00] — James built a 6,000-blog database by buying lists and using tools like Memshake and Pitchbox. He recommends finding personal contact details for higher success rates and cheaper placements.
- **Migrating e-commerce sites without losing rankings** [05:00] — Charles advises keeping the same URL structure, using 301 redirects, and doing a massive link building campaign post-migration to boost crawl rate. He warns against changing URLs on large sites.
- **Best tools for SEO audits** [09:00] — James recommends Screaming Frog and a Trello board called 'One Hour SEO Audit' for a comprehensive audit. He emphasizes a mix of software and manual checks.
- **Rank and rent vs. lead generation** [11:00] — James prefers rank and rent for its low barrier to entry and flat fee, while Charles notes lead generation can be more profitable with capital. Both agree niche research is critical.
- **Blogspot sites for links** [16:00] — James recommends aged or expired Blogspot sites with existing link juice, not fresh ones. He suggests using Ahrefs to find real Blogspot sites with quality backlinks.
- **Choosing domains for PBNs** [18:00] — James looks for domains with real contextual backlinks, not just directory links. He checks Majestic trust flow, referring domains, and manually reviews backlinks.
- **Revived content vs. new content** [20:00] — James finds revived content from archives works well for PBNs due to cost savings, but new content is better for money sites. He suspects Google may remember old content even after deindexing.
- **Changing PBN niche relevance** [24:00] — Changing a PBN's topic reduces link power due to lost relevance. James advises keeping PBNs within the same niche cluster to maintain effectiveness.
- **Parasite SEO for local** [27:00] — James suggests using YouTube, Facebook, and press releases for parasite SEO. He recommends creating satellite websites to dominate page one, using secondary brands to avoid spamming the main brand.
- **Impact of a PBN getting hit** [31:00] — James lost 22 PBNs from one host but his rankings actually improved, suggesting algorithmic penalties may not hurt if links are diversified. Manual penalties could be more dangerous.
- **Time spent on engagement signals vs. link building** [35:00] — Both recommend a 50/50 split. Charles emphasizes CRO and improving content quality, noting that a 38% revenue increase was achieved by optimizing conversion rates.
- **Anchor text ratios** [39:00] — James uses 95% natural anchors (brand, naked, conversational) and only 5% targeted. He never repeats the same anchor text and tracks all links in an Excel sheet.
- **Using synonyms in PBN anchor texts** [44:00] — James recommends using synonyms and conversational phrases to make anchors look natural, mimicking how real journalists link. He advises against exact match anchors.
- **Foreign SEO with English PBNs** [46:00] — James has used multilingual PBNs successfully, but recommends keeping a PBN in one language. He notes that expired domains in less competitive languages can be very effective.
- **Effectiveness of YouTube for link building** [51:00] — YouTube videos provide diversity links and can rank in YouTube SERPs. Charles uses them for parasite SEO and conversion, though direct link juice may be minimal.
- **Map pack showing only one or two results** [54:00] — This may indicate low competition or unverified profiles. Charles advises looking at search volume and actual website quality rather than the number of listings.

### Conclusion

The hosts emphasize that modern SEO requires a balanced approach: high-quality content, diverse link profiles, and careful tracking. They stress that making links look natural is the key to long-term success, whether using PBNs, outreach, or parasite SEO.

## Transcript

[Music] hey guys welcome to episode number four of the livestream with James Gregory that's and myself Charles float this is as I said the episode before the live stream obviously we had some creative technical difficulties last time so he didn't actually I was to get a proper episode out so in response to that we're gonna make this episode a bit longer and a bit more a detailed with a few more questions answered we've chosen about ten of the best questions that you guys put in the Facebook group for us as well as then once you got through on them hopefully we haven't gone past the two-hour mark what we were aiming to do this room for I'll go into the livestream and check the chat I'm gonna get some questions from you guys that you put out throughout the day there so if you looked for anything recently James how suppose it goes and they've just generally been a you know regular website selling their links and yeah nothing new really this week although one thing I've noticed is generally outreach links are kicking a lot quicker yeah I've had some good results where within 12 12 hours of sending links that website I'm seeing really big gains we're talking from page 60 like position eight and things like that pretty light as it it's Google of somehow just really turned up the the velocity and the freshness and they're just you know there has been some like pretty volatile maybe especially you place up so yeah and the was just it's just been all over the place really yeah I actually tweeted a link to it to semi-volatile it to chart and in the UK it was going raise it yeah a lot higher than anything else related to it and just pretty much of google UK Google Canada normal USA Google links are just kicking in faster you know for me and and that's it or anything yeah usually it'd be like seven days yeah whereas now it's like so this experiment was literally from 12 hours I saw really big games to first page which was just ridiculous and which all can only like 5 or 10 links 6 real questions yeah yeah I've got quite a few questions clever so we'll just kind of get straight into it with you guys and the first question comes from and again once again I'll actually make sure that I don't butcher anyone's name so I do apologize in the meantime Thomas de Castro asks I know you haven't outreach CRM database about 6,000 blocks James what you use for your own sites and clients how did you start what tools I set me did you use and how does it grow so big well I was mainly able to leave written database by buying them from various different sources things I can't take credit for the day it makes just been made by me so I'm able to leave them into relationships and stuff in the community but there is some great advice I can give for example mem shake and pitch box really good tools that you can use where you can basically throw in a load of URLs they'll go ahead and source the emails for you you've got built-in templates and you can basically do that outreach within these platforms pull upbringing persona and Gmail accounts in there they'll suggestion to suggest your best practices to use and you can literally do your outreach get your successful replies and then what I'd then do and what I do do is basically have a big excel sheet where I have the website the email we used to contact on the persona I have the URL and the stats have the price and yeah and that's basically how I keep track with it by having bas that are trained to maintain this database and leverage those two tools and Gmail accounts to then basically go out their outreach to this to these websites and there are other tools like hunter the IO and scrape box and stuff that you can actually go ahead and find the emails yeah but just there's a little trick for find the emails and aim for contact forms because stuff like onto the IO and pitch box mail no shake the emails that you're getting everybody else has access to everybody has to do mass outreach has access to them so if you take the time out to find the personal contact details or help influence on Twitter and things yeah you're gonna get much higher success rate cheaper guest post placements because those guys again completely bombarded daily with link requests and literally that's how it's gotten so big lira gin various other platforms so I can just officially by the link for this much sell it more and then just you know building a team building the processes and just mail in every single day and being able to source big target smell them properly and then manage them yeah some make relationships yeah it's important pop you know and with stuff like mouth shape they literally give you templates you can use where you can go out there and you know I don't know about using template like yeah if you're worried to build grow or a big anyone can I want the highest so much possible yes Sartre from a personal level yes and I feel as if sometimes if you go for like a spray-and-pray where you literally main in hundreds and thousands yeah you can get way of using templates niching down a little bit and then using the personalization the mail merge type things that you can do and that does increase their tournament but generally gonna put as personal as possible and take him a time out to find the best contact details the best email address is that nobody else is hitting and we'll get you the cheapest and best literally the perfect person hopefully Thomas that gives you enough to in these guess I guess some outreach links the next question comes from William McConnell yes what's the best way to migrate in e-commerce site to a new platform without losing rankings so like if you were taking some the yeah Magento or yeah there to shop file probably the other way where our shop no you're more the e-commerce guy you get answer this a little bit better than me yeah I think the main thing obviously is keeping the URLs that you want so if a lot of see a lot of CMS's and serums will have a different kind of polling step so you'll have to a lot of the time hard the cards or a card code yeah or have a developer hard code and wage actually make sure that you're maintaining the same URLs when you're doing finance book so it's so it's better to keep the same URL structure rather than short term them or go with the preferred platforms your if if your site isn't I think he was referring to be e-commerce website yeah and I think if you're kind of already doing a hundred thousand a million dollars a month in revenue from the comments like risking kind of changing your entire euro so it's probably a pretty bad idea yeah but if you're doing at the lower end and you have the flexibility to be able to trade ins and out right then you can do 301 them for me look if you'll get cells from PDC and you kind of just get in there of SEO you want to move that in their platform and that and that change and the change that you actually making in wise for doing that will likely have a bigger effect in the long term you might lose some short-term earnings yeah you will have a big effect in the long term on doing that that being said though if you are doing a big big site 100 percent don't change your own section things because you're just gonna screw everything up and a really good one to do as well is as soon as you've moved the site and there soon as you change things around you move the content around do the biggest freaking link building campaign you can get your hands on yes if so that it makes Google's crate go through the roof if you can you can actually well before you do the move to the live environment so most if you're doing if you're doing e-commerce SEO and economic development you should never really do it on that you should never do edits on the live site because your majority of the time have something go wrong but one thing wrong and that can lead to weeks or months of recovery things yes if you do all in the test website yeah so you think I was wrong within my braces I level any issues you face because you will face issues pretty yeah it's always special huge stores as well yeah if all of a sudden your categories don't work you literally go Avenue so exactly that's like key yeah and so making sure that you move it properly and and then once you've actually got it live like I do the link building campaign that would just make sure that you've got the crawl rate is going as high as possible because Google based a lot of its cruel budget and it's cruel weight will have a real problem that should change the keywords for it yeah and Google bases a lot of that on how many links you've got your own website and your kind of velocity so it's more about your relevancy not the actual initial ability but your relevancy cost of Compass's so if you've got a hundred links going to a website and that's week then you'll probably be a lot more relevant in the modern day than your your class that is up ten when you were likely that hike right so making sure you're making sure that any changes that you do make have got annealing to them and where you can try to make quick win to the on-page when you actually move the site the adding more content to descriptions it's doing basic things that yes yes obviously if you're going to migrate the website and you're gonna lose your rankings try and improve the existing SEO that so you'd be the best fighting chance your example if you do have two three one everything and is literally a case as well just to follow up on that to go into webmaster tools once you've migrated to see if there's any for f-4s or any dirtiness because those are other issues that you're gonna face for movement and you'll actually have a chart which says oh look today you move and you've got huge amount of warnings and these way I thought I'd go through that and take that as a warning so I'm yeah maybe do like a little audit of the things that going to change because and you know and look x4 index pages x4 so what that will do is will give you a warning of though some CMS's are really funny like WooCommerce where they start index and tags of the earthing and what you don't want is you don't want all of those sort of a sudden not exist what we normally do as well as we run screaming frog or you know something of the like so I've met friends it's cloud yeah and then we've run some like that before we do this like move in the winter side move is live we were in it again just basically do a side-by-side comparison of what's changed yeah that's probably like the best way to do yeah stuff but yeah just making sure that you kind of keep everything the same as long as you are doing it too differently I'm making quick wins where you can make sure the actual update is fine I've literally seen someone and we worked with a client and they got SSL installed on yeah domains but it's for some reason the development company behind it decided to make every single one of those HTTP HTTPS 302 yeah rather than a three or ones I'm yeah literally passing absolutely no link juice and their rankings dropped by 50% in like a day so it's just just making sure that you have a little bit some peace and you're on top of whoever's doing the development move because they do it's it's ideal to have a developer that is versed in SEO yeah because you can't just kind of screw through that all yeah anyway I hope that the next question comes from a guy called Gavin Jackson and Gavin asks what well its first question is what is the best website for West website audio software or do you just do it manually and all the software the best one is suffering really I stick the technical tools like screaming frog yeah and what I'll do is I'll use this term Trello board called the Trello one our SEO on it and it may see has a tickle-tickle system where you go through on page off page brand you know searching for different mentions of things like that we and it's basically an inkling of a of seeing loads of processes that you might have missed and that software would miss and using stuff like screaming frog to fill in every single little so I'd like to it's called the one hour SEO audit if you just search Trello SEO audit you'll find it's like the top the top of Google and it gives you pretty much everything for you to look at and then tick as you go along and that's how I do it so a mixture of screaming frog software and then going through that Trello show if it's another great website that entire thing is free as well this cello is free with the free orbit yeah and the truman program the phone referral event but I would recommend that all Ezio's have oh yes yes really a good piece of software there's loads of code sitting around as other I think it's better just for this next question as well from Gavin as well while your thoughts on ranking websites and Legion sites I don't mean you have a slightly different opinion on rank you might envision where as you prefer and the generation of sites being pay per lead whereas I prefer rank and Ren and the reason why I love ranking rim is purely for the fact that this really low barrier to entry you can make a website for a city or a town with barely any people and you can pretty much rank instantly with little to no link building and you can run out for a couple hundred quid a month you if you have a family member you can easily get them a bit of extra work and things so I love that's this business model versus affiliate because you can just get started straight away and you can rank with your citations and one or two PBM links but the reason why I prefer a rank and rent and Legion is the fact that with Legion and pay per lead let's say is you have to build per lead which means constant back and forth with the purse that's renderers I and if you don't know the industry to well it's going to be lots of you know bickering the client whereas rank and rent it's a flat free every single month I can put all my energy in time into building more websites and is much easier to have you know hundred websites doing a couple of quid a month and it's like 30 50 km yeah and it's pretty much minimal because all you're managing is the the monthly rentals 217 managing dealing these people yeah rather than having and I I do get wait saying but at the same time because it's a flat fee yeah you have to build more on websites whereas you can just have one or two like for example if you're making for like solar in the UK a lot solar 8 so the comment was in the UK yeah one lead pay per lead you can get flight you get 500 pounds - Anna - Trish power with orange pounds that's like $400 - like $700 750 dollars and if you can keep on expanding that site more and more yeah and that would be the equivalent each each lead bit you're selling which you could do one three five a day would be the same as having one right from inside yeah but but I bet it's a lot easier and you do need more investment yeah I think that's that's the key when I start with ranking rent I didn't have a lot of capital to go out there and build a huge national website for paper leave that's gonna make me thousands monthly or even daily and for what you've mentioned some needs go for so being able to just get citations ten pbn links and actually did a post and ranked in local SEO website and day and you could literally rank one of these websites for $22 so the fact that you just gets that and make money straight away is why I thought that was more attractive whereas now with the resources to have access to maybe I can switch more for a paper lead model yeah because I do have that book for an investment yeah so I feel as if Gavin if you have a lot of capital to invest and you want to make a real long-term you know brand covers lots of cities covers you know really competitive industries go for paper lead but if you literally just start a now then maybe rank and render or easier things just to get the confidence of actually ranking a website and rent it out to someone before you then start when in 2000 and she make sure as all you do your niche research as well because like us a favor last week so I made a pool cleaning website that was local and none of the companies locally wanted to buy it was regular one but none want to rent it because they didn't see the value of having a site ranking even if I think you had 120 minutes searches he had I was getting like two or three leads a week which couldn't she was this I was in the US it was really somewhere in Florida yeah and it had two or three leads a week yeah and I said to him that why don't you just sell those paper leads and lead for poor clean that could be seasonal now just when people have that the only round they're going in the pool they hire a pool cleaner to come and clean it for the family barbecue and stuff so if you're making that website at Christmas and things where I do and you're looking to make money it's gonna be one of those things that's only making money you know through the summer through the spring months or when it's hot yeah so if you get a dream right waiting around it's just about research and making sure that you speak and you will be able to sell it otherwise you just set up a website that's potentially cost you at least a few hundred dollars yeah and you need to be able to and that's why we'll do a heating website heating repair up site and they do it air conditioned off-site why not do both yeah and then you've got both for the seasons covered as people prepare and as people have breakdowns emergencies and stuff so definitely do your research Gavin before going into any any of these models and you know don't do a pool cleaning website in Alaska okay the next question comes from Stuart Dunlap who asks our blog spot size is good for links so I think he means dot blogspot yeah enjoys it there's a lot of yeah this no there's kind of a different type of block spellings there's just what was three different types as expired ones they can go out there pick up that have existing link juice yeah there's fresh ones which I think most people are selling which I think a little bit usually as if they don't have a links pointing at them and no index age but then there's a third category which I would recommend doing which is really aged or forested blogspot for example I've had several or links for my da 50 trust flow 50 sorry PA 55 trust loan no that's 50 60 just from lore websites on the blogspot their main those those men to be friendly yeah I know toddler that speaking about that that he was reaching out to blogspot owners and paying like $10 a link yet a third always link and they were doing one there's cause he could buy 50 60 of them but just make sure like you said that they're from sites yeah that are actual real there is one tip I'll give if you guys want to find real blogspot website plug-in blog spot.com in a ref and export all the backlinks and sort myself sort by the target page that a subdomains dot blogspot and then you'll literally have the best backlinks possible pointing that the blogspot pages and then explore those your export of those you know majestic and majestic run them rerun it for a rest and just you'll be left with the most legit and highest-quality blogspot websites got Linstrom so yeah they're guys and as well with banco as well every single theme that blogspot uses it shows the form from page one pain yeah home page folks so as long as the blog gets updated maybe once a week for a few weeks you actually have a home page link from that blogspot going straight back to your site which is obviously going to be exact like the pvn which so it's going to be document yeah that's getting the hope that brought home page power as well as that's all internal link and then what maybe once it's fallen off the home page yeah and you can do some tier two stuff because I wouldn't just to kind of retain that power that it had before yeah but you know when we're talking about blogspot sighs the thing to it you know to that's important is the fact that is it an aged one that has good balance point now there always is just a fresh one that someone's made that puts one content on it necessary for ten dollars so shoe it if you're gonna buy them ensure they're from real people I've been around for a long time you have good links point of them don't buy them from all these Facebook marketplaces or conquering things like that they're literally like five hundred blogspot links that someone's major automated tools they and they are useless yeah yes yeah and the next question come from my favorite name in the community is under the great asks how do you go about choosing domains for a PB n slash asset but so how do you go about choosing P min domain psychometric steam yeah well not necessary metric yeah but like contextual backlinks yeah we talked about this last week when we do our metrics where we're looking does the website have real backlinks and does it have I think it's honest is it okay to choose pvn domains that have all have directory links yeah yeah into the metric system yeah you know we're not choosing domain I'm looking at the name of the domain you know for example when you're repurposing the website to be used as a menu site or domain if it's like really long yeah or it doesn't fit completely like there's a guy who I'm building a thousands month thousands month you were four things for and his website is about birth control but he's literally ranking for skin creams and stuff it wrecks really well don't get me wrong yeah but as a front brands standpoint it looks completely them is that yes yeah my life size up centrally yeah so people are looking for looking for this particular thing this ranks well and they look at you around thinking what birth control anything is ranking you know weight lifting supplements for weight loss pills and stuff from this domain so interested from yeah so definitely the name is it brandable can you then use it as a mini site if it's not running ball can use it as a PBM because less chance all that's you Nasir and literally just the metrics we spoke about last week which isn't even the quality of the backlinks majestic trust below a rest referring their manes yeah even didn't domain rate in and then you actually manually look through the links your so yeah like that's the main thing a lot of people just buy domains they run them through majestic yeah on this ti5 on this TF channel it's actually and then you're just like but you didn't even look at any of the air back claiming some coke website I see I would actually look at the back vi have on majestic and look at the root domain trust flow metrics as well and actually look at which page the links are sitting on yeah and if it's just a domain it's gonna be easily yeah if it's just getting one like sidebar link for the photo strong website and all the rest of the links as 0 trust when erecting links don't choose that thing just go for domains that will quite clearly a real website they've got a real contextual links and those are pretty much the most important things I guess when if anything else really mainly yeah I think the next question comes from these are a few questions from Mark missin asks what do you think the difference is who the reviving content from the archive versus new content I know this will probably be yes speciality here well this is something I know I content yeah I did four years and I was telling content as this weren't going the archives scrape all of the pages I think you know so have an excel file that maybe 300 million domains well I'm not next I'll file a text file of free German domains where I'd literally go in there and take out your odds that have this certain certain topic run them all for archive and get all the articles and then I was you know going through making sure I wasn't indexing Google or ever used and yeah it was almost like copyscape check-in but generally googling snippets of it cedar and everyone the internet and I do think there is a slight difference in you know in ranking ability and and I feel as if the reason why there is is that maybe Google doesn't forget as much as we might think that's the only I think I can put it down on Google not yeah Google must pass things even when it's the indexed I must say two years was the kind of how long they keep any site but the thing is the savings that I was making using revived content and meant that I was using you know fifty pbn links instead of instead of like five or ten yeah so I can't then really compare 5pv endings to 50 ppm things because obviously even more provide content they were outperforming previously with five and I feel as if that do revive content still to build out the pp ends and ensure it's never been on the Internet you know if you recently to Pastor Scott escape and everything but if you're gonna do PB n posters so maybe do a fresh post just because I'm not quite sure if Google do actually forget it even after two years to be honest and so I do think new content is king new high-quality content English knitting is the best but obviously when you know that's not affordable for doing SEO but I think that revived content is better than you know Indian content Filipino content in the fact that it was written by real people in India yet longer form pieces of content I was doing $3,000 it for many times and see this really the only time I ever used a familiar site if I was to register the domain and restore the original content earlier and what I was doing for money sites is always rewriting it slightly so obviously if it was about a different company any mention of the company or area I was rewriting it through an entire area yeah so one of them so one of the biggest techniques that I did was getting these old domains that were real businesses revived content and then bringing the content back to life on my own rank and render me to bring him back to their how I was able to scale the rank and rent and then just doing some slight edits to the content it would literally take my 15 20 minutes and was almost almost like you know 20 30 % more unique than it was previously so that's a little hack that you can do but generally there is a difference between archived content and new content in Burroughs yeah in terms of ranking but it's cool because we don't know if Google does keep a cache of this content yeah I know but there's people out there like Joseph Boydstun that I've done like 500 plus PBN posts at one website with just revive content is built out authoritative Pharma websites I don't know if you knew recently Alysha guys family's a [ __ ] down look 500 plus there's anyone they revived and an even blog post as well he was you sir about it was ranking like crazy and I just think the quality of the content the long-form had no life ages any other quality in the sheer mass of links but there is a difference the affordability oh yes the affordability but I do think go for new content where you can and if your own to do this for money sites definitely change it up there it's a great way to scale my budget and it's better than Indian a Filipino content but you know for PPN posts and things I probably still recommend getting new content yeah it's all about the ROI yes all about they are right there is definitely a difference oh okay mark this also asks a second question do you think topically changing PBM is actually changing the niche relevancy of them especially more than once so changing the relevance even more than once will lose power on the domain well the thing is people say it won't lose power but if you think about it you have a PBM domain about weightlifting yeah all of the backlinks go into that domain are about weight lifting so now all those index pages have index h-index power Authority are about weightlifting they point to your website about weightlifting all of a sudden your content does not match weightlifting you have a disadvantage because you're now trying to rank for other things even though they pass Authority the relevance isn't there yeah so it's almost like Google can't follow the trail but they can follow the link juice so who's your % hands down from that analogy there you are going to lose power changing the topic I'm not sure if you agree yeah purely because I'm contextually and semantically does it make doesn't make sense any no yeah it does it why we do all these weightlifting websites a link to this weightlifting domain this weightlifting website is now ranking about you know about cars or and things fair enough it was still around health and fitness that it could make sense because Google would then cluster that content semantically because those people who have leaked out weightless on their wedding page could blog about health and fitness so it makes sense there but if you're going to completely do a backwards u-turn and just that doing random things on there you are going to lose power because of the relevance yeah and obviously that's why nice relevant PB ends and stuff are so powerful versus Authority I do think it is important like I said keep it within the same kind of niche cluster yes yeah if you're going to completely repurpose and a domain then you will need to build at least start building new links to it yeah or building kind of the site out and waiting you know 20 months for it be linkable asset or an asset that you can make from to your money site but yeah if realistically just try and stick to it need for mutual possible and if you're doing it more than once you've got to try and change the topic more than once we're changing it from white like they've got weight loss to Lord yes something else it's just gonna end pretty badly for the kind of quality of the links that you may be getting from those domains um and yeah it's just making a weak in that domain at the point where it's almost useless and potentially if Google if it triggers something within Google's anti-spam yeah then it could very very quickly turn sales and actually didn't know you to know I feel as if with stuff like the friend panda updates that come now it's literally quality yeah and doing stuff like that is extremely low quality but on the other hand where this would be okay as if it's a travel website talking about particular area yeah now if you have a website about an error and you're talking about businesses were in that area and all those links are coming in and talking about the areas yeah oh to keep it sanitary yeah so it area specific PB NS travel PB n or even general blogs where people have talked about all sorts mommy blog from yeah then you have a little bit more leeway with that kind of relevance and you know to be honest right now in 2017 you can go get 500 referring domain weight loss PB n and you know you can rank it for law and things but how long that's going to work and is it going to make sense long term with a quality updates then you don't know so so you do lose a little bit of power and they definitely do work still but is it worth it long term and probably not it so just keep everything in shot up and that won't be the most powerful network you could yeah and to be honest I don't see why you have to completely change the topics when a topic cluster can mean so many different things weight lifting can mean and if you do with health and fitness yo and criminal you know so criminal law can be converted to family law at other aspects it's still in the whole law closely yeah and if it is tech for example you've got great opportunity because mobile phones repair committing Google cluster topics that in that type of way you know it can't leach down too much but then even when you do need stamped hyper specific you do notice even more develop our so much like there's a relevancy score the more the Relius we'd score is higher the higher than the Reg wise is how good is the quality score for PVC yes if you have it if your if you have another literally say however relate how what what's the quality score of this keyword versus this page and what saying that Google doesn't use that exact same method again yeah SEO pages yeah there was so much fresh date they've got you know since it's the 90s of content and you know machine learning and things like that they've got so much to work with in terms of you know how to structure and things it's worth just try and be as relevant as possible and make sense and really long term yeah you don't need if you're gonna do great hatch blended as white hat you know yeah and then you'll just be future proof and bulletproof and for Google updates you know and the last question on our kind of pre-formatted questions list and then we'll get to your guys live chat questions in a minute I have seen like the kind of it crazy this actually comes from last week's latently week to last month's live stream sorry like no two weeks ago sloshing sorry yeah and he basically chronics games or cron one kxk it asks how do you do parasite SEO for local yeah that's a great question and you know I think that when people talk about Paris is yeah they're talking about reputation management the things but yeah local you can really cause some damage in a search especially if they're not the main the main phrases yeah if they're the less competition service fees and things you can literally go out there and put the key phrase in the out profiles you yell profiles yeah so if you're getting citations from people at ppm put them things and your brand mentions these key phrases you can assure you mr. you can literally point links every single citation and whichever one pops up first you can then just start ranking although is it you can then start doing YouTube videos for every single service and ranking all those used to YouTube videos press releases and again it's make sure the press later so it's kind of at least relevant yeah any and you can literally put the practice website that the press releases on into semrush and see if it's have dropper if it's so yeah drop is looking like yeah and look at the anchor text as well you leisure compress these platforms and you'll see your report you would put it in majestic and your sees just got like random like money robot review key phrases and so spammy like SEO what main tool and phrases by Agra phrases people literally taking advantage of these platforms getting so McDonald press release and then just spamming the hell out of them to see around you the rankings and obviously that would correlate what you've said about checking in for it once and yeah where it's gonna drop yeah and that's that's the best way to verify worth it recently because if it's got a good chart that goes up perfect it'll be a good web you can break platform if it's got massive drop-off alright if you go and look at blog spots not so much fun if you go and look at rebel maps at cetera then you'll see that actually rebel miles had a massive drop when New York locked on to the past using red muscle and then they do it on various other platforms as well yeah and you know to flip that completely and look at how parasites drop you can literally look at semrush and you can see the top-performing domains yeah completely in Google USA so you can see all these new parasite platforms you know creeping up as well they're completely untouched and from a date you can see straight in the YouTube is a number one parasite SEO platform period is probably you know one of Google's big is you secondary companies yeah so obviously they're gonna really yeah they're gonna turn up the value for example when we do these events our name is Matt really well you're in Google so if you're doing and you know that the Google hangout things to rank website as well set the videos to a certain format you can take advantage of all this algorithm to just you know rank you take advantage of the fact that YouTube is owned by Google and every single platform at a refs and some are saying that YouTube is the best performer across all of you know Google and all search engines to then take advantage and put all your parasite activities I would just literally triple down on just YouTube for local to be honest yeah well I also think about if you because you can have to see URLs on yes page and things so if you actually the one as well another one that shows up really high Google in terms of Facebook yes so YouTube Facebook pages and then almost if you have the budget go ahead and do you go ahead and do your parasite yeah but there's one thing that I read area that home map diggity and had paid question was timeline which i think is even better than the parasite issue which is basically to make satellite websites and take over the whole of page one yeah oh it's a lot easier to rank a website when you know exactly how many literature require and if you're already ranking top well yeah do these that same kind of strategy that you don't know another website yeah yeah so if you completely take advantage of whole of page one with just your YouTube videos your Facebook profiles and your second and if you make your second brand or let's say for example if you don't want to hurt your client by changing all the citation stuff to make them really spammy an exact match to write for the phrases make a secondary brand for them similar price and similar copy and everything but make their website brand contain the key phrases always ear that match so all the citations and all the properties you can spam then as well so all of a sudden the only competitor is you and you have to youtube videos potentially three or four YouTube videos with your other brands and then you've got your yells or your citations and your Facebook pages ranking as well because your grant is the key phrase so that that would be the best way and vehicle so that would be the best way to do parasite SEO community if your if your brand isn't the EMD then pick up the EMD as well you know you notice that like so yeah and PMD and everything yes you make sure you have yeah just one thing if you guys gonna go out then do that be careful and don't start learning all you pbn assets and stuff by linking to all the same websites and you know that might be a little bit risky a few of these things like that yeah William McConnell asks in reply to his fingers here and he said thanks for the index reply lads any kind any other every cost for you guys to do instead of to do it inside of me and I'm sure I'm sure think the Constantine website you'll be able to see yeah well we wouldn't personally do any kind of small Marion sites or anything but we can help with consulting to give you kind of like a more formulaic chacha-ji your my blog but if they start consulting you be able to do that without there and the next question and we are moving on to the live stream now so if you have any questions go onto the live stream and check in the chat you'll be able to ask your questions there and we'll try and get through as many as we come tonight and we are going to be honest like than 50 minutes or so so we'll be here for a while so the first one comes from entrepreneur consulting if a PBM gets hit what do you think will happen to the side is pointing to it's basically anything to see a PBL it doing best will that link be negatively impacting this oh yeah I've actually this experienced this before and I've literally lost 22 PBMs from a PBM hosting platform free and from from that I say that don't know exactly yeah yeah who maybe don't mention the name we're so I lost 3-2 websites and more rankings in Vietnam in fact my kids wet nerve which makes which leads you to believe that the PPM domains dad so that will produce shocking but I'd lost those 22 domains and they were pretty much like 50% of my link profile and my rankings went up this I was like rank for and all of a sudden I ran up to rent 200 ok so I literally just removed all the domains off the hosting and did bother renewing them and yeah and my rankings you know they went from two to four I think I think algorithmically you won't ever really see any negative immunity yet it's just purely well we will probably say that you'll have negative negative impact if it's an algorithm and algorithmically hit so if Google thinks other major VPNs and kind of doesn't D index them but they kind of disassociate and whatever but is if you get if you get a manual penalty against Peavy Emily yeah so if your ppm - yep man you penalize then I think it's yeah they have a problem they could then look at every website you're linking out to when you see what kind of tactics they're employing yeah and obviously punish your mini websites as a result of using this SEO tactic yeah so yeah derivative you know you it brings it back to the second episode where I mentioned you can't control your links to you so if you have a couple like safe home page links that are really high quality you know I don't know how they got there so I just said these sorry guys these have my profile so if you lose one or two ppl innings and you're using you know outreach links you've got really high quality citations you have money blog comments you have diverse diversify to the point where you're not relying on one SEO tactic you're not gonna see it yeah yeah if your whole link profile is PP ends they all get penalized over there there's a good chance rankings would drop but if you believe should diversify and in one or two PB n strip off then just don't worry about earlier and another thing as well if you PBM does get the index rather than doing what I did which is panic and take them all off line and a lot of people just just leave them up they leave the PBM pointing to the website and rather then say to Google look I know that you've penalized me so I'm going to go ahead and remove this link now yeah and take the website offline and just so it doesn't put this money web site and this for the website that could very much well be a rule to say this person's manipulate inserts and there's one thing as well while relief would lead me to believe that it's not instant the negative connotations which is linked ghosts in whereas if you gain a link you might take a while for to see the benefits or you might see benefits straight away but if you remove the link websites go offline all the time yeah or if they D index further so Google might wait a while to refresh the negative aspect yeah a negative impacts of lost links yeah you know or you buddy yeah it might it might be different for the index but potentially it could be that you are going to see negative benefits in the future so if you if you've been dean dext by for exact match PP elements or partial match leads it would make sense to go ahead and build like eight high-quality pillow links and then go ahead and build around that anchor and cut strategies some higher quality PB ends that I'm just gonna get taken on so that in a couple moves if you do get negative and come you know resort from that being indexed you probably seen positive uplift from the new it was almost forgotten about those yeah you've got so much new data for it to consuming go yeah yeah I hope you that that's a question yeah the next question comes from sky lands and I think it's how much time do you spend trying to improve engagement signals compared to link building pushing traffic through backlinks and engage things like so you'll see yeah I guess CTR but you see I think it's funny when people say things like engagement signals and these a few words that I just basically saying you know how many times have you spend in making your website look decent so people actually stay on it yeah you know that should be that's to be a little one factor really SEO should kind of be I guess you know you need the traffic in there but you know people do neglect the actual website yeah I've seen for the WordPress thing I've seen some horrendous website because all these courses say oh I just use a default Freeman just spray this look you ain't fun to rank and then yo it is all yeah but then it zooms it rank so you've got like a 100 percent bouncer and you of just not see but yeah yeah so literally and and the question also need sky ask how much time do we spend on engagement factors rather than link with it yeah and literally it should be 50/50 make the website gauging the content amazing you know invest in CRA 100% if you're going to spend like five hundred dollars a nasara' okay so an increase in a conversion rate by a couple percent and you're making flowers and there's the returns are crazy don't be scared spend money on CRO and yeah it is literally 50% of my activity is spent making sure the website looks amazing yeah well you know what what hooks I could use Matt diggety recently posted and about hooks that you put on that I laid my paragraph you know what lead man is he knows the opening paragraph is it engaging today and to read a further spend time on that and you'll notice all of a sudden link building is a lot easier yeah and it's easier to rank because Google's getting so much good feedback from all your visitors that you know there's something good going on here show it higher because people would look Google more if everyone's having a really good party over here on your website yeah and having a really [ __ ] time when you compare and another thing if you have ordered review content for your money site so if you go to content general familiar sights and those are the money page of people landing on they say you've order 30 thousand words just go through and rewrite the first 500 and so yourself if you don't have to rewrite the entire thing whatsoever yeah just what you think people likely buried which is likely the first two or three paragraphs and then people don't really read beyond that unless it's something that's really interesting to them like SEO oh yes interesting I was speaking about the the birth control earlier how how they rank for all these phrases and one thing they do which I thought was slightly aggressive as we talked about the engagement facts I can see how how it works is on Fri they have this big red alert box at the top yeah we says note this review has been personally tested by our writer which he bought you know which he found amazing effects from this particular pill but he found the effects was slightly too powerful to the point of you know was uncomfortable for him to wear and wear clothing so sweaty and things like that and literally he was making out all these problems were so bad about this weight loss but he was so powerful that he you know for someone that's not versed and using this it's a little bit little bit too hardcore guys I wouldn't recommend reading on it and you know order in this product because if you can't handle it's gonna be under longitudinal psychology like hold my beer I'm gonna say I've tried everything and this this stuff is literally makes me sweat to the point where I can't make great clothes oh my god I'm gonna read this and buy yeah so literally a big alert box to say this is not a third-party review this is done by this person if you can't handle it you know I wouldn't recommend reader further away I literally thought that this was completely risky and just disqualifying everybody from purchasing you know as I think we might have in a second this like who suck up on this rudeness of like oh my god I've tried everything it's gonna be perfect so I'd be very very very expert yeah I'd be very come you know curious to see you know what's conversion rate is that you know I'm in comparison if you test it but like yes but if you have a split test you know straightaway a bigger red a red alert box the first thing my fault lhasa retinas will it stop its danger but i need to read this you know i'd die and it's funny because what i look it's other pizza don't do this I'm like this is just text and I just don't want to go back to the pic and this big red part yeah it's really really interesting you know I'm not someone that really notions of that you know I pay CRO this speed while speaking of CRO Kirk Phillips who is probably one of the best cerio's in the SEO community is doing a guest post on my blog in two days so in fact these notes about tomorrow sorry tomorrow Thursday stay tuned for that so if you visit my blog traffic okay you'll be able to see his guest post which is literally talking about conversion optimization and his taste of these and this is simply for affiliate sites or if it's an e-commerce site because we actually hired him to do to our client sites yeah and he took one of them which is a massively high products item from point fourteen percent conversion rate to 0.22% movement which is a massive increase it's like if 38 percent increase in revenue in the space of a week yeah because and that's and he's only about 25 percent finished of the way of their like kind of implementation of what he wants to implement as long as well so that's already massive you know and they're doing 10,000 now that we post on your that guest post will be on your block yeah tomorrow so just check out that yeah I'll definitely check that yeah he careful it was really good if anyone wants to kind of look higher you miss Curcio calm so there you can pay me for that kind of show yourself and next question comes from translocate one Roshan vo bond which is their general access ratio you guys go for when hitting your money sites or just March figure out what I figure out only only after looking at your competitors conversion yeah yeah I do pretty much the standard which is don't be the black sheep look at what everybody else is doing and try and maintain around that well I have my own separation room ahead where I'm saying 95% of my links I can look natural there's really conversion of conversational anchor text a brand naked year around that type of things like ear views website join using my tactics yeah and it's literally maybe even five percent yeah because I'm going yeah yeah we literally I vote I've been doing a new site recently was on which is only up treatments or something yeah and we haven't used a single exact match yes so far I tracking page two after like four or five weeks of this precise Jesus and and literally go the reason for that is because we're out doing the competitors on such a high level when it was on page yeah that are on page is on point but the content is at least two times the size of any anyone else in the entire to so are on pages what's in America to the keywords and the links are literally just the power there and obviously in the long term a lot of Google's algorithms from my testing especially penguin and any kind of link arrogance really the easiest way for Google to kind of look at what sites are trying to manipulate the system especially over the last kind of four five years it's just read to look at access ratios yeah it's are easy and you know the interesting thing is you know from that PPC and you know the money the monthly search values they can just say look this anchor text plug it into the monthly search value algorithm yeah does this get them a few searches you're trying to rank this key phrase here damn you know yeah so you know what I've tried to bypass that is to like throw the key phrase in but remove a certain aspect of it and just mention it so if it's like a particular bender I would just say oh I've got my blender from here or this amazing blender the model the blender from here they used from here so actually the surrounding text me mention things and then the actual linking text you can then use natural and that's a great way to kind of bypass that Alex all right yeah then you know and blitz out but I still do think that and I personally pretty much all of my powerlinx PB ends guests pose now reach somehow tact in the phrasing surround about way yeah reverence extremely partial or maybe a partial match my fav my favorite actors monument is kind of you can make like this all comes away as well is this something reviewed because obviously it's Mikey with I'm trying to go yeah it's something review I'll put this reviewed by xx by by the name of the author for Sony can do yeah but the persona name by the site name you can do it the other way around so you can add personas review of you can be so you can just have so many different accepts while still keeping the main two keywords that you trying to keep inside there yeah and that's a lot my favorite at the moment yeah yeah awesome well literally those strict ratios for me and pretty much why stick my knife I've said my stuff is clean as a whistle yeah they're all the power stuff yeah yeah that's interesting is probably every ppm they've always done unless to the point where I'm building like more than 100 there's life and sneak so yeah okay there's no there's no way I can do more and cons I'm gonna have to start just Billy a brand because the ratios yeah you know I built an excel sheet where I'm tracking even the hidden links as well as all my real links these aren't put another citations and as I receive them forcing them in the Google index you know with like speed index or in that back up so and then put an anchor text in yeah I mean only hidden links and viewing the race shows that way right around you a rather than telling guess I usually do say less than 5% of my links are targeted yeah a partial match and you know one key thing I do as well is I never repeat an anchor text more than once okay not and I'm talking about this I'm not talking about brand it's not I said I would lead your bar mitzva yeah they could you're our brand I'll repeat that all day long but the stuff like this this product preview in front here I would say this great product review all this awesome review although I would never repeat the same word over and over just from another safety aspect and trying to make things as natural as possible and you know what I do to find the best possible natural is I look at like BuzzFeed and look at their linking patterns and look at what the they're getting darling profile and I see like so much actual calm how people actually how journalists are real people interact on the Internet yeah and try and be more like that especially if you're competing with you know the big boys on affiliate because that's how they're linked as well because the same type of journalist though writing on there or writing for like you know Tom's Hardware that you know generally those ratios and remember if you put your if you probably URL into majestic a trips the anchor ratios that are in majestic nature you might not necessarily be right at all there's obviously my adjusting my nature don't pick up the same amount of links often like well they don't pick up the same amount of links that another site do so sorry that Google do yeah so hidden PB ends kind of links it ahead just hasn't index anything yeah it can actually massively change they've kind of add greater yeah you see on the side so don't just go basing your anklet ratios off of what your competitors you've got an NHS majestic yeah could be swinging in one way it could be feeling like a human is really funny with me and I have you know for example warn web sites have an aged or should their main yeah which is a hidden through one then I have a home version of my domain which is a hidden of 31 as well so every single of I'm Lieberman to all three of these domains my main domain my auction in every one and my other brand version hidden 3-1 and you know people would look at my link profile and I think I'm gonna say he's not using any exact match and even when he is it's very minimal but then you know they don't see all the hidden links that are there and by doing things for a hidden theorem I can get away with doing things like in do you connections that I might have which aren't entirely relevant but I don't want people to steal those running for the hidden free one obviously then take a step further making the hidden free one if viewed and by a link checker you know points at their website hi there kind of helps if I get a sec what's going on here making it loads yes and yes or so so if you're going to look at people's and ones that they could be as scared as well they can be doing the same techniques so yeah if you have an ratio in mind of what's safe and you're looking at good fewer leaves you could get feel yeah but I do think that you have to you know be conscious of what you're doing any kind of just throw [ __ ] in the ward and rely majestic you need an excel sheet of every type of link building activity that you're doing so that you can then attach dates to link building you can start see what kind of stuff is working for you up so and stuff so yeah I think link building tracking and activity is what everyone should be doing yeah we do it for every single but it was good because I'm a little bit yeah and whenever you sell in the fill it website yeah that's always that's what I was going to say have you got a link tracking sheet yeah most most people when you sell one will always want some kind of cheat them to go through and see all your backlinks yeah especially if it's pienty of selling its PPN links powered site yes its key something that a lot of people don't do and the leader just put in 10 ppm and some of 10 random links in them not even track in there's probably half these guys buying ppm links and like six translate the pbn is going to fly that's if they even know because I'm not tracking yeah you know athelas key and also an extension of this question as well comes from Sean bird yes do use synonyms in your PB enact attacks for your money site CEO at AJ if the money Heroes best tent would you use most popular 10 recommended 10 and have you seen he could result story that much every time so much so are better so basically I think it I think is a fantastic idea to do those kind of synonym keywords yeah a lot of people do on on page try my obviously people see it on page if feels different but doing lifecycle if your keyword is best 10 then you want keywords like the best tent the best tent reviews by you want the the top recommended tent is obvious getting your top key on your best one all of those from the keywords in together maybe not necessarily just having your anchors as best tent recommended that's really damn good natural is you can't remember how do people talk I'm getting that going back to figure buzz feeding stuff people we have insert things in different parts and link differently and you know could do conversational so something about that link with like 8 words and still some people link but are three words so you can really mess around you and find what works for you yeah and you really want to make sure that you're looking as naturalist that's the entire point I think the the the thing that people get confused about in modern-day blackhat SEO is that the best flat cuts in the world right now are the ones that you wouldn't even go to tell that their back if I was black hat yeah that's literally the best kind of better you can the best in black SEO or great heights you can do is to make it look white hat and so obviously that is very much so when you're choosing your anchor texts to make sure those architects look like they've actually been written by a person rather than they've been written to purposefully manipulate the algorithm yeah definitely mmm-hmm and so there's a we have a few more questions as welcome in the next question comes from Johnny Johnson who asks have you and I know this one have you got any tips for local SEO I'm in Hungary and don't have access to a cheap epeans I've got Splenda of English aids domains come on use them so can he use foreign and can you place foreign languages on his English PN's I think it has it have you got any tips for foreign SEO so I know you're actually maybe as well as can you use English links for other languages yeah you know what in in in Cocina for example the words for casino in different languages we've gone as far as putting three different languages on one pbn on you know and we just literally put them really high quality posts and leaking that properly and we've had ranking increases and to this day they are still in decks I would probably recommend making all these multilingual Webster but they do work and I think if you're going to do one do one or the other so what we were doing is we were cutting Swiss content on you know on and so we would totally so for example this this website that points our Nordic when I saw it was an English domain and young chose to go for this particular language and we made the whole content around this PBM this language even though all the links coming in were like English and stuff yeah so I don't think you should do I didn't where I was doing all these different languages but I do think that and I do know that it right you can still rank I can't even really example and I'm gonna help someone that enforce Italy yes I don't know who the owner this website but if you go to google sweden which is google SE and you put an online casino into google etsy there's a site that's ranking number one there that uses majority only English links but it's ranking for an English terms online casinos an English term but it's ranking in Google Sweden yeah it's a dicey site that is in Swedish but they just built all of that all of their backlinks as and they're really high architects and so people have been working for a long time as well yeah yeah thank you for a long time and pretty much every Google there was what should one time where they they dropped off for three days but they came back and I in the previous position and I was thinking that they must have some kind of connection as well and the same and Philip that owns that web site does the same in Canada as well the web site is almost an exact clone of this website and it was down for three days within three days he was back online the previous spot days and you know I think I've spoke to this guy before and lived in affiliate code for it and he's literally like the weirdest guy ever and if I really secretive and stuff and he's like he must be like 25 years old he lives in Monaco makes absolutely ins that's where all of a sudden he was able to get back in Google in three days free and to doing the dodgiest you know which yeah he's linked Roy Collins is saying like yeah like of 25 something like so you know yeah and there's a lot more going on behind the CEO who's mentioned all sorts of things about up to 16 through one redirects and you can actually if you search links and his website you can actually find pbn yeah link lamp - site yeah that point if you you can find pp ends that point to a 301 that point to his website that is if there is a hidden for a one you put them put the hidden 3-1 in majestic and we're talking you know thousands of pbn some even exact match anchor text yeah so a lot of it is yes I mean even even the tier 1 yeah even stuff like and compromise compromise websites as well just randomly doing the anchor text in as well yes of cyclic screw yeah ridiculous so literally links work links a ranking factor and to the guy who asked that question you can literally get English domain and put all your hungry content on there and ran for hungry phrase phrases but don't stop in English content on there or you're stopping your hungry links on PP ends that link to your client because you're reducing the quality score of these links are already put your claim yeah so if you feel going to compromise your English PB ends you know just to rank if you come to websites that's not reasonable and obviously try and find that means in your own language as well if yeah I think you know what I go but I think is well on the heathy I think yeah I was just thinking that he ki he's a citizen of that country so he can register the domains here and this probably has a minimal competition in these leaders expired spokes or dot yeah mostly if you do with expired scrapes and expired domains don't have the same link loss as they do in currently but in the English search in comparison to hungry stuff so if you went and built if you went and registered 25 expired hungry domains yeah it would be very likely that you'd have a lot more benefit in hungry than if you want to register 25 in the UK I think different issue comes with some regulations and some countries like the some African countries where you literally have to be a citizen oh I know a sport things to you and yeah I've been registered business yeah yeah yeah they're not straining you know we've had to go out there and register a business just to figure just to have this his domain yeah and there is obviously blackhat ways of doing that which we did which I have done and I don't recommend people do because we've got children doing it which is literally just print so analysis business coded and you can still register the domain I don't recommend you guys doing that and one little bit yeah because is illegal and we had faced legal issues and website was taken down and they have to start again on the.com so maybe look into how you can acquire domains in your own country legally so the the police don't come after you daniel Smith asks so you can use GSM foreign Google I don't recommend that yes diljit because like I have seen some starts ranking in weird Nordic country and like other countries in Asian stuff using GSA but almost always when you have to track those sites like straight away with it within a few months they do this tank so if you wanted to turn them that in some of the foreign language search that you can't be you have to analyze them and see if what kind of like speak with you yeah maybe just look if I see no phrases and bingo through yeah and weight loss and any kind of like spamming the issues that you can see see what links they're using because the majority time there will be back out links and then just try and manipulate or sorry try and use the same as what they're doing Bona biggest going on the best go what I was looking at the South American ships there is one big guy who's doing lolli Jen that he literally must have like twenty EMDs and every single possible loss Earp and you know well as researchers although all the South American countries and he just dominates and it's literally really low-quality PPM's wooden content it's like yes in Johnson yeah he was using my Co he was a developer that got personally attacked by Matt Cutts because he was ranking in every Nordic country for payday loans yeah and he basically he made like in the different language he make pink payday loans de ya know rooster payday loan I do remember that case to do and it was shared on Twitter everything wanna be solid to attacked yeah after he tweeted a Matt cut something and like it just went to town on all sites that he was doing and he didn't really ever do much after that with SEO because he was a web and he'd make enough money from that obviously those sites they did have ranking there he ranked for payday loans in different language Serbs yeah but for like about seven or eight different countries to a month so that's consider a lot of earnings from yes but yeah he's a really clever guy after I started suggest check yeah hopefully that the big abscess your question there had there's been a Johnnie Johnson related to yes I can find many expired dot hates you domains but I thought that dropped them at a big no-no these days that's why I went for agent basically it's just because of its different algorithm for hungry than it is to you actually I think drop domains are no no about how they're being set up in the fact that you can't find good domains anymore yeah is why people are moving to auctions and obviously why people just find P P ends because you know the people who are scraping them are literally the second they become expired picking it's impossible to get good ones if you're in Hungary you can literally put you're probably going to be a one of lay out one of a very early FIFO scaping yeah so you can literally get some killer domains and drop them in skilled work and they work fine it's just that you can't get it's not worthwhile waiting 30 days to rank if the domains aren't even that great anyway there's a big good auction I mean yeah around similar stats you know and and it's literally it's you but you the linking time the afternoon be okay yeah I'm not necessarily sure you would have the same kind of linking time that you have yeah in Hungary so I think you'd have to kind of do some testing with the expired wait to see the best way to kind of use them in things and if you do need to wait that 30 to 40 days like you would in google UK and US and etc at the moment with the English level algorithm so just do some testing because picking over to our domain I'm not sure about Hungary costs but it's like twelve dollars or something and they're sick no Michael hopes like again or something just to see how it ranks this.f see how it does just text them out and kind of Mumbai see under dollars and see where you get yeah yeah and obviously that would be a lot cheaper than buying a jemaine's from a different kind of language and potentially it'd be more effective to have a domain yeah definitely would be a lot more effective yeah there's more questions and chat yeah the next one comes from free live TV which basically asks what are your views on effective on the effectiveness of YouTube videos and YouTube channels for adding link bubbly and value in general to your website he's apparently he's basically seen value and it's in the SERPs from having your YouTube channel or YouTube videos linking to your site and I think is I think you should really use YouTube videos are University links yeah yeah you might not see a link juice benefit directly from all these own profile names maybe nofollow yeah or these you know from video descriptions and things but I do think because it's YouTube owned they might put a weighted score on the fact that you yep you're probably a real person if you have a Google my business profile that's a verified with a real physical location with citations stuff to back it over and you have a youtube channel with active viewers subscribers and videos but you know all of that kind of stuff is stuff that people like to throw out but there's no real hard data on that yeah so what's a while you say oh it's great to have all these signals in stone realistically links are such a high ranking factor that to go out there and make YouTube channels and stuff when like 10 billion links would be better for example and I think YouTube videos are more from a brand standpoint if you have a lot of stuff researching your product and she's demonstrating it have testimonials and things that you can display on your website put put them on there make a youtube channel i loose them on there I mean centrally use those YouTube videos while you're using for bridge media on ya know site as we spoke exactly I mean you can actually rank inside YouTube surfs yeah for more keywords and obviously because you have the link back from your YouTube video and if people just randomly click on your video from YouTube search for this search of the keywords that could be a potential another traffic source website and we actually do use YouTube videos for diversity links so what we do is we will make a youtube video upload it to our channel or whatever and and also just turn tail light on because it's a bit dark on the screen now with a turning bit diopside so you can see our beautiful face a bit more than us made my eyes me know that yeah so i actually make a youtube video not number one obviously we get the more traffic from youtube we get the diversity link which then i'll actually upload that video to like 10 to 15 other you other video sites and obviously then you can link back from those other video sites things like Vimeo you know all sorts of other sites out there you can actually use those from all of those things and some of them and do follow as well and it will just be the URL anchor text you know just be that YouTube it will just be your euro as a text obviously helps diversify your access profile even more and as well as like generating traffic use it for parasite SEO so YouTube is obviously a very good platform vestidos to use I'm gonna play to get even more quality links and obviously yeah yeah big it would increase conversion website I can see the actual person that I can be dealing with yeah we don't have the counter or whatever and they show me the team everything they do testimonials then it's like a no-brainer versus everyone else that just literally has text yeah so from that aspect it's 100% worth having one let alone if Google gives you more value and things yeah so yeah we recommend it regardless even even if the SEO benefits are minimal yeah and from a conversion standpoint and earnings of significant must John Johnson asks I've seen many foreign SERPs where there are only one of their two or even one so on the three on the Mac Rack is this deliberate or just means that no be ousted proper optimization from apps and well the map pack so he's saying that he looks and so now there's just one website a three yeah what one or two website on the on this fails to be very much on the supposed to be three are free back I wouldn't know exactly why it's doing that and but for example certain searches the quality score of the other profiles can be questionable for example stuff that hasn't been claimed used to show up and you can just start claiming stuff but now it's almost like Google is saying rel we're not sure if this person is going to be a good fit so don't include them in the free pack yeah or it could literally begin if someone just made this haven't verified it you know they don't have a website yeah there's what there's so many potential reasons one you sure well it's a question but yeah if it doesn't meet it could very well mean that it's a lot easier to rank for that phrase and you should make a website around it and look at the monthly search forms if you if you're if you're thinking it's not worthwhile if you're thinking are there's only one website in here it's just even worthwhile making them making their website and profile here if there's no businesses even do business look at this yeah look at it as going into rather than look at how many people are on the snack pack look at the search volumes and look at the actual websites as well because if there's loads of businesses on there but all of them are barely ranked and barely doing SEO don't let the amount of businesses that are you know when you can actually expand the snap you can actually look how all the unverified profiles and how many people in total are actually providing a service and don't be put off if there's like 50 or 50 in London and stuff if you per count there's so many Google is going to get to the bottom there's only it's are random guys just like a mobile phone number that must shave your face book pages ever again don't let that put you off just look at the actual websites yeah you know because if them I see as if the website is weak and there's lots of people on the earns on the snack pack you can still get on the snack pack even though there's lots of them because you can rank organically number one and have the best possible profile ever and then you'll slowly creep up and just because you've rent number one you have the best possible Google business page you have the most reviews best optimization you know it is the best kind of option for Google out there to actually yeah yeah yeah I think that's it for all the questions that you guys answers for this live stream I know we said we were going to do two hours but we did do pretty long livestream for this show no it's really good it's a really good question yeah any questions and again make sure you're in the PBM the property bien group all your foods go to the PBM community that's the URL and you'll be able to redirect that trek through there so you can ask those questions and also obviously see us on the next dream and be up-to-date with all the other information there she is really forgetting onwards young James no this'll be episode than before yes great to answer the questions and really no expanding ideas and stuff I think you know I take so much away from these just being able to implement half there's so many worth going on let alone the value that we give the right two juices flowing yeah but yeah thanks again Charles and until the next one guys and like I said just make sure you get on the peak of the property byung group so that you can see when our next live streams are and also ask us any questions that you make sure that you are obviously getting featured in every question that we can answer because you get priority over people in the live stream on these things yeah thanks tuning in we'll see you in the next the next episode which we probably be in about two weeks time or so I've been Charlie's float this is the beautiful James go agree have a have an awesome life cheers guys [Music]