--- title: 'AI Is About to Change Business Forever (And No One Notices)' source: 'https://youtube.com/watch?v=wIuT4O73jZc' video_id: 'wIuT4O73jZc' date: 2026-08-04 duration_sec: 733 --- # AI Is About to Change Business Forever (And No One Notices) > Source: [AI Is About to Change Business Forever (And No One Notices)](https://youtube.com/watch?v=wIuT4O73jZc) ## Summary The video discusses five major changes driven by artificial intelligence that will transform business, emphasizing the shift from large teams to leverage, from execution to direction, from product to data, from development to distribution, and the importance of choosing the right business vehicle. The speaker, Jesús Orozco, shares personal experiences and offers a free AI tool for product validation. ### Key Points - **Introduction: AI is changing business** [00:01] — We are entering a new era where AI enables possibilities that were previously impossible. The video will cover five changes and tactics to take advantage of each. - **Change 1: From big teams to leverage** [00:14] — Ten years ago, building a business required expensive hires (web designer, photographer, etc.) costing €1,000-€5,000 per month. Now, one person with AI can do the work of five or six for €20-€100 per month, without programming skills. - **Examples of AI leverage** [01:34] — AI can handle customer service 24/7, qualify leads, and manage inquiries. It can also generate content, texts, emails, and campaigns tailored to the ideal client. - **Change 2: From executor to director** [02:01] — Many people don't leverage AI because they don't know how to manage it. The 'genius model' of doing everything yourself leads to being a slave to your business. True entrepreneurs lead, not execute, like a film director. - **Case study: Cosmetics brand founder** [03:07] — A client worked from dawn to dusk, stuck at €800/month. By eliminating useless tasks, delegating execution, and focusing on strategy, he now makes millions of euros a year. - **Change 3: From product to data** [03:47] — AI can replicate any product quickly, so features are no longer an advantage. What can't be copied is knowledge about your client: their preferences and problems. Businesses should collect data from every interaction to improve. - **Product validation with AI** [04:38] — AI can analyze demand, competition, and trends for a product idea without investing money. The rule: your ideal customer is you 5-10 years ago. 95% of successful clients sell existing products but communicate better. - **Free AI tool offer** [05:44] — Jesús offers a free AI tool for product validation. To access, go to his Instagram (@JesusOrozcoMo) and send the word 'product' via DM. - **Change 4: Choosing the right vehicle** [07:14] — The type of business matters. Jesús shares his personal story: worked at an Apple store for €600-€1300/month, then started an online store from his parents' bedroom, failing for 5 years until a backpack store succeeded with €4,000 net profit in a month. - **E-commerce as the vehicle** [08:31] — E-commerce offers salary, dividends, and potential sale. AI removes barriers: design, copy, team. You can set up a store in 48 hours with AI tools. - **Change 5: From development to distribution** [09:12] — AI is the first technology programmed in your language, making creation accessible to anyone. The real advantage is distribution: having an audience that trusts you. Jesús learned this after 7 years of ignoring organic content; now he has a 30-person content team producing 100+ pieces daily. - **Three steps to apply distribution** [10:21] — 1) Choose a channel and grow your own audience weekly (email, community, social). 2) Associate your personal brand with a clear problem and promise. 3) Pre-sell to your audience before risking money. - **Conclusion: Personal story as content** [10:49] — The best content is your personal story. AI won't replace human vision, taste, and connection. If you don't act, someone else will. The only way to lose is to give up. ### Conclusion AI is fundamentally changing business, shifting advantages from teams and products to leverage, data, and distribution. By adopting these five changes, entrepreneurs can build scalable businesses and achieve freedom, but they must act now before others do. ## Transcript to change business forever, and almost no one is noticing. We are entering a new era. The good news is that there are a lot of new weren't even possible before. So in this video I'm going to tell you about the five changes I 'm seeing coming and the exact tactic to take advantage of each one of day automating processes with AI in the company and applying AI in all of my clients' businesses. I have been building and scaling online businesses for over a decade 2,000 entrepreneurs, and the trends and patterns I'm seeing right now aren't obvious to most. The first change I see coming is going from needing a big team to needing leverage. Ten years ago, putting together a business was extremely expensive. Web designer, photographer, copywriter, social media expert earning between €1,000 and €5,000 per month before having sold a single euro. Months spent in work. In fact, when I started, I experienced it firsthand. In my customer service guy, the one who packed the orders, and the one who until 2 a.m. answering customer emails because there was no one else to do it, or editing product photos on a Sunday afternoon because I could photographer. One person doing the work of six because he couldn't hire anyone, and the worst part wasn't the tiredness, it was the feeling that he would never be able to climb that way. But that's over. Today, a single person with artificial intelligence does the work of five or six people, paying between € 20 and €100 per month. What took me weeks of wear and tear. Today you can do it in 30 minutes without knowing how to program. I'll give you two examples. artificial intelligence that responds 24 hours a day, 7 days a week. Qualify leads and manage inquiries. You only intervene in exceptions or marketing. Artificial intelligence identifies what content to create, generates the texts, emails, and campaigns. Everything is customized for your ideal client a small team could have done, because artificial intelligence best in the world. So stop asking yourself who you need to hire and start asking yourself what you can build, which is exactly my next point. The second change involves going from executor to director. And do you know why AI doesn't blow people's minds as much as it should? Because they don't know how to manage it. The thing is, when you start a business you operate in what I call the genius model. You do everything yourself, or worse. You become a genius with assistants, which ultimately means you're a slave to your own business. 90% of the time spent doing tasks and only 10% thinking about strategy. For me, the moment of revelation was understanding that a true entrepreneur does not have a chlorinated job. What he has is an independent asset that generates income without completely changes the way you look at your business. In this new world, things have turned around . Your job is to lead, not to execute. Think of it like a film director. He doesn't act, he doesn't paint the scenery, he doesn't write the dialogue. What he does is design the vision and direct his team to execute it. Well, today your team can be artificial intelligence. And I'll tell you a our clients, founder of a cosmetics brand. The guy had been working from dawn till dusk for years, stuck at €800 a month. He was exhausted because he answered messages, managed shipments, handled social media, and still the business didn't grow. His change didn't come from working longer hours, but from doing a brutal exercise: eliminating all useless tasks, delegating execution, and Today he makes millions of euros a year, not because he's smarter than before, but because he stopped being an employee of his own company. So the key is to separate the mind of the operator from the mind of the director, group them on different days and delegate the operations as soon as possible. And now that you know that a person with artificial intelligence can run an entire business, the question is, what kind of business do you start? And above all, how do you choose it? Okay, the third change is about moving from competing on product to competing on data. And this is important because before, you would launch something and your competitor would take months to copy you, but today artificial intelligence replicates any product, any design, any sales copy in a matter of hours, so features are no longer your advantage. What no one can copy is what you know about your client, their preferences, their real problems. That smells awful. In fact, I don't know if you've noticed, but Cloud gets better the more you use it. And do you know why? because it collects your preferences and uses them to improve. Well, your business has to do exactly the same. Every interaction, that makes you stronger. And I'll give you a specific example. Imagine you want to finding a good product was almost like playing at a casino. You'd buy the blind stocking, cross your fingers, and you could spend weeks waiting to see if the market wanted it. In fact, I repeatedly fell into what I call analysis paralysis, constantly searching for the perfect product or the perfect website. And that mistake cost me hundreds of thousands of euros in lost profit, searching for a perfection that doesn't exist. Today, with artificial intelligence, you can validate a idea you'd like to sell, for example, dog accessories, tell it the price you'd like to sell it at, and the AI ​​analyzes the demand, the competition, and the trend. All this without investing €1 and there is also a rule that I always apply when choosing a product. Your ideal customer is you 5 or 10 years ago because you know how you speak, you know your fears, and you know exactly what product would have changed your life. In fact, 95% of my billionaire clients haven't invented anything new. They sell clothes, they sell cosmetics or they sell backpacks, things that already exist, but they communicate much better. And that's precisely why I've created a new, to find your winning product without investing a single euro. All you have to do to get access is go to my Instagram, Jesús Orozco Mo, and send me the word "product" via direct message and I'll send it to you for free. I'm going to show you Basically, you're asking them to analyze my product. We're going to put out dog accessories. try. Look, it was right here too. I'm going to continue and move to a above €100. I'm going to state that my experience is that I've never sold anything and that my target market is Spain. I'm going to run a product analysis and it will take a few seconds to compare all the information you've provided with 10 years of data from thousands of our customers. And what it gives you is a report analyzing six metrics: trend, logistics, and recurrence, which are the six variables an online store from scratch. And what they're going to give you are detailed metrics for each of these. It will also give you a financial projection earn, along with all the pros and cons, because nothing is perfect. And finally, it gives you a conclusion that's asked me or one of our consultants about this exact project, and it also gives you your next logical step if you want to get free access, go to my Instagram, Jesús Orozco Mo, and send me the word "product" via direct message and I'll give you completely free access. Now, finding you need the right vehicle to change has to do with the vehicle, because the type of business you choose changes absolutely everything. And I'm going to tell you something personal. When I was 19, I Apple store in a shopping mall. He sold iPhones and cables for a salary of €600 to iPhones and cables for a salary of €600 to €1300 per month. And although I value that experience a lot, I confess that every second I spent there was absolute suffering. I got gray hair because of the dissonance between the free life I dreamed of and the reality of being trapped in a job that didn't online store from my parents' bedroom in a small town my parents' bedroom in a small town in Toledo and began by importing cheap watches and costume jewelry that I bought for a few euros and then sold for more. And to tell you the truth, I failed for 5 whole years launching projects without making any real money, until my fourth store, which sold backpacks with many pockets for digital nomads, was the one that hit the mark, €4,000 of net profit in a single month. And that month gave me everything, total faith. It allowed me to leave Apple and spend more time with my wife, and gain the freedom I had been seeking for years. Well, today the barriers that I faced and that took me years to overcome no longer exist. If you don't know how to design, AI will design it for you. If you don't know how to write sales copy, AI will write it for you. You don't have money for a team, AI is your team. Today you can set up a store from scratch in 48 hours with AI tools, including text, images and the complete structure of a store in a weekend. And why e-commerce and not another vehicle that gives you three things at once. A salary based on your passion, dividends at the end of the year, and the real possibility of selling your company agency. That doesn't happen to you if you're a freelancer. In the end, money is useless until you use it, and e-commerce allows you to put it to work from day one. And the fifth change is from moving from development advantage to distribution advantage. The other day I saw a Loball ad where a 12-year-old kid put together a whole application and launched it on the market. And the best part is that he did it by talking, without writing a single line of code. Artificial intelligence is the first technology that is programmed in your language, making it accessible to anyone on the planet. So, if anyone can create the product, where's the real advantage? It's about who distribution, about having an audience that knows you, trusts you, and is waiting for you to launch something. And I learned this the hard way. For the first 7 years at my company, I was almost a hater of organic content. My Instagram was exclusively on paid ads, but when ad costs skyrocketed and the market became more sophisticated, I realized that human connection. So we assembled a content team of almost 30 people. We made podcasts, videos, clips, social media, more than 100 pieces a day, and that drastically lowered our and generated talent and investment that we otherwise wouldn't have been able to get. But how can you apply it? In three steps. First, choose a channel and scale your own audience each week. email, community, social networks, it doesn't matter which one , as long as it's yours. Second, associate your personal brand with a clear problem with a concrete promise, because if the person doesn't know how you're going to help them, they won't buy from you. And third, pre-sell audience before risking a single euro. This is how many of the biggest companies you know today got their start. Again, products expire, but audiences endure. And the best piece of content ever created doesn't require money. It's your personal story, where you come from and of any price war. Because when anyone can build, the advantage is who can get there. If you think this isn't for you or if you think you're not technically savvy enough, I completely understand, but the truth is that artificial intelligence isn't going to replace what makes us human: your vision, your taste, your ability to connect with other people and care for them. If anything, what these tools will do is give us that AI cannot touch. And that's the beauty of it all. However, what I can tell you is that if you decide not to do it, someone else will do it before you. AI won't take the opportunity away from you, but someone using AI will excites me about all this is not how much money you can earn. It's obvious that with lot of money. What really excites me is who you're going to become along the way, because your company is a reflection of you. And when you grow up, when you become the person you need to be to run that business, when you wake up one day and feel like you ca n't believe this is your job because you love every second you spend doing it, that's when you know you made the right decision. The only way to lose is to give up, and that's 100% under your control. So if you want to learn how to choose your first artificial intelligence, go to my Instagram, Jesús Orozco Mo. Send me the word "product" and I'll send you the AI completely free.