---
title: 'Strategy to Sell as a Hotmart Affiliate'
source: 'https://youtube.com/watch?v=eU0tNkEjdI0'
video_id: 'eU0tNkEjdI0'
date: 2026-08-12
duration_sec: 60
channel: 'Jhonier Gomez'
---

# Strategy to Sell as a Hotmart Affiliate

> Source: [Strategy to Sell as a Hotmart Affiliate](https://youtube.com/watch?v=eU0tNkEjdI0)

## Summary

The video presents a strategy for selling as a Hotmart affiliate by leveraging WhatsApp groups and communities. It emphasizes the importance of providing genuine value through free deliverables like PDFs or checklists to trigger reciprocity, which then facilitates sales. The process involves creating social media posts with a call-to-action like 'I want' to automate engagement via ManyChat and funnel users into a WhatsApp group.

### Key Points

- **Underutilized Strategy** [00:02] — The strategy involving WhatsApp groups or communities is rarely used by affiliates, presenting an opportunity.
- **Value First** [00:02] — To succeed, you must add genuine value by offering free resources such as a class, PDF, or checklist to trigger reciprocity.
- **Reciprocity and Community** [00:14] — Free deliverables create reciprocity, which builds community and enables future sales.
- **Social Media Posts** [00:26] — Create posts or ads on social media, ending with the phrase 'I want' to prompt comments and engagement.
- **Automation with ManyChat** [00:39] — Use ManyChat to automate responses when someone comments 'I want', directing them to download the PDF or access the free class.
- **WhatsApp Group Funnel** [00:51] — After downloading or accessing the free content, the user is given a link to join a WhatsApp group, where the community and sales happen.

### Conclusion

The core takeaway is to build a community by offering genuine value first, then use automation to funnel interested users into a WhatsApp group where you can eventually make sales as an affiliate.

## Transcript

few people use it. It involves WhatsApp groups or communities. You have to add genuine value. So, you need to have either a free class, a have either a free class, a PDF, or a checklist—any of these
free deliverables—to trigger reciprocity community and then you can make sales. Look, I'll explain the logic: you're going to create social media posts or ads,
promote them, or simply post them on your profile. You're going to create these posts with the word "I want" at the end, saying "Comment 'I want' to access the free guide of five recipes for diabetics." For example, the
an automation will be activated in ManyChat when they comment "I want." They need to download the PDF or access the free class, so that person has to join the
will have the group link, and you'll tell them to join the WhatsApp group. tell them to join the WhatsApp group.