[0:00] YouTube just released a brand new
[0:01] algorithm update that makes it easier
[0:03] than ever before to get views, get
[0:04] subscribers, and ultimately get
[0:05] monetized on YouTube so long as you make
[0:07] the six changes I share with you in this
[0:09] video because they've completely changed
[0:11] what kind of content you should be
[0:12] creating, how you should be using AI,
[0:14] and they've released a bunch of new
[0:15] settings that you need to make sure
[0:17] you're disclosing the right things in
[0:18] your content, otherwise, they could end
[0:20] up banning your channel. So, let's dive
[0:22] into all of it. Change number one is a
[0:24] bunch of new statistics just came out
[0:26] about what you should be including in
[0:28] your thumbnails and you're going to find
[0:29] this incredibly interesting. Okay, so
[0:32] there are 10 different notes and changes
[0:33] that you need to be aware of. The first
[0:35] one is that face presence, aka having a
[0:37] face in your thumbnails, is going to
[0:39] drive twice as many clicks versus not
[0:42] having a face in your thumbnails. This
[0:44] applies both for long-form content and
[0:46] for shorts content. The second thing
[0:48] that you're going to notice is that real
[0:49] thumbnail photos outperform
[0:51] illustrations. So, if you use an
[0:52] illustration like what's on the left
[0:54] right here versus actually having a
[0:56] person here, guess what? The actual
[0:57] person on the right-hand side is going
[0:59] to drive more clicks. Also, even if that
[1:01] person is going to be AI-generated or an
[1:04] AI version of you. The third thing that
[1:06] we're going to find is actually coming
[1:07] with the title. So, second and
[1:09] first-person titles, for example,
[1:11] you/your, that will actually give you a
[1:13] 100% lift in how many views you get and
[1:15] first-person titles like I/my/we give
[1:18] you a 106% lift. So, you want to make
[1:20] sure that you have those inside of your
[1:22] titles. In addition to that, putting the
[1:24] year in your title is actually going to
[1:26] deboost your video. It's going to get
[1:28] 40% less views unless you're posting it
[1:31] November to February 4 that upcoming
[1:33] year. So, in November, in December,
[1:35] January, and February, you want to post
[1:38] about the upcoming year. For example, if
[1:40] it was November 2025, you'd want to post
[1:42] about 2026. Otherwise, it's going to
[1:45] decrease your reach. In addition to
[1:46] that, yellow is the worst performing
[1:48] thumbnail color, lowers your views by
[1:50] 5%. I'm talking about literally the
[1:52] entire thumbnail being yellow. Green is
[1:54] the best performing thumbnail color,
[1:56] it's going to increase your views by
[1:58] 10%. The ideal video duration right now
[2:00] if you're uploading long-form content is
[2:02] going to be 12 to 20 minutes. Ideally,
[2:04] your hook length should be 27 to 45
[2:07] seconds. 96% of top-performing videos
[2:10] put a call to action in the first 10% of
[2:12] the video. In fact, the top-performing
[2:14] videos on YouTube right now have three
[2:16] calls to actions in them. And then
[2:17] finally, strategic capitals in your
[2:19] title is going to give you a 52% lift.
[2:22] That looks like this where how this
[2:24] title gets more clicks, this and more in
[2:27] all caps. This is going to increase your
[2:29] views by 50%. You want to make sure that
[2:31] you're using these 10 principles right
[2:33] now on YouTube to help increase your
[2:35] reach. Change number two is that YouTube
[2:37] is now completely changed how they're
[2:39] actually handling AI content. You want
[2:41] to make sure that you don't skip this
[2:42] part because this literally could get
[2:43] you banned or demonetized even if you're
[2:46] not using AI. So, these changes right
[2:48] here come actually directly from
[2:50] YouTube. So, the first one is that they
[2:52] are making new AI disclosures simpler
[2:54] for creators and clearer for viewers.
[2:57] So, right now, the way that this
[2:58] essentially works is you have to
[2:59] disclose whether or not your video's AI
[3:01] generated. And like 99% of YouTubers
[3:03] that I talk to don't even realize this
[3:05] exists. For example, if we come over to
[3:07] my AI channel, this most viewed video
[3:09] has over 600,000 views. If we actually
[3:12] come into the details of this video, I
[3:14] did disclose that this was actually AI
[3:16] generated cuz this video's about HeyGen
[3:18] and how to create AI avatars. If we come
[3:21] down here, we can see that under more
[3:23] details right here, AI in use, I put yes
[3:26] because this video does make a real
[3:28] person appear to say or do something
[3:30] they didn't do because I cloned myself.
[3:32] It alters footage of a real event or
[3:34] place or generates a realistic-looking
[3:36] scene that didn't actually occur. But
[3:38] like I said, YouTube is now making this
[3:40] easier. So, labels for realistic
[3:41] AI-generated content are now going to
[3:43] appear on the actual video itself both
[3:46] for long-form content and for videos.
[3:47] This is basically just going to be
[3:49] better disclosure to the viewer of,
[3:51] "Hey, this is AI generated. In addition
[3:53] to that, they're introducing automatic
[3:55] AI detection to help creators label
[3:57] their AI content more effectively.
[3:59] Essentially, the way that this is going
[4:00] to work is when you upload a video right
[4:02] now on YouTube, it goes through a checks
[4:04] process in order to see if it can be
[4:06] monetized. It makes sure that you don't
[4:08] have anything that is actually against
[4:10] any monetization rules or things like
[4:12] that on YouTube. Well, now they're also
[4:14] going to be doing this for AI. In
[4:15] addition to that, they're going to be
[4:16] giving channels 18+ access to their
[4:20] likeness detection technology to help
[4:22] them spot AI deepfakes of themself.
[4:24] Doesn't matter how many subscribers you
[4:26] have, if you're monetizing or if you
[4:27] posted a video yet, everybody's going to
[4:29] actually get it. And then here's what
[4:30] these things are actually going to look
[4:32] like on YouTube's UI. So, this right
[4:35] here is what the label is going to look
[4:36] like on a short. You're going to see AI
[4:38] in the bottom left-hand corner. In
[4:40] addition to that, we are also going to
[4:42] see the same exact thing with this
[4:43] introducing automatic detection. So,
[4:45] this will now in May 2026, which
[4:47] obviously is this month, this is now
[4:49] going to go through and automatically
[4:51] detect whether or not you're actually
[4:52] using AI and whether or not you should
[4:54] be disclosing this. In addition to that,
[4:56] we're going to see right here that you
[4:58] can still go through and manually check
[5:00] it no. But, one thing I would be hyper
[5:02] aware of is if you lie to YouTube about
[5:04] this, you're going to get demonetized,
[5:06] you're going to get your channel banned.
[5:07] If you don't believe me, look up on
[5:08] Reddit people getting their channel
[5:10] banned because of AI detection. People
[5:11] are getting banned like crazy. That
[5:13] could be an AI voice, that could be an
[5:15] AI avatar, it could be creating
[5:16] something with AI as part of the video.
[5:19] If it's an image or video that's being
[5:21] shown and it's AI generated, I would
[5:22] make sure that you're definitely
[5:24] disclosing this. Change number three is
[5:26] I would strongly urge you right now if
[5:28] you have a growing YouTube channel to
[5:29] open up a second and a third YouTube
[5:31] channel because this strategy is
[5:34] crushing it right now for so many
[5:35] people. Let me show you an example.
[5:37] Okay, so a perfect example of this is
[5:39] going to be what Alex Hormozi right here
[5:41] is doing. So, we could see that he has
[5:42] his main Hormozi channel. If we come
[5:44] under videos right here, we could see
[5:46] that he posts once a week on long-form
[5:48] content on this channel. If we come over
[5:50] to shorts, the last time I checked this,
[5:52] he was posting about eight shorts a day.
[5:54] Let's see if that is still true. So, we
[5:56] could see right here, 2 days ago, we see
[5:58] 1 2. We come down here, we have three.
[6:02] So, it looks like he's posting around
[6:03] three a day right now. Actually, we have
[6:05] 3 days, 1 2 3 4 5 6. It looks like six.
[6:09] So, he's posting anywhere from like
[6:11] three to eight times a day on YouTube
[6:13] shorts on this channel. With long-form
[6:16] content, he's only posting once a week.
[6:17] But, if we actually come over to his
[6:19] home page, then we actually scroll down
[6:21] here, we're going to see other channels
[6:23] that he has. So, like this More Mosey
[6:25] channel right here. If we come over here
[6:27] and look at videos right here, what
[6:29] we're going to find is that he's posting
[6:31] a ton on here. If we just look at 14
[6:34] hours ago, he posted four times. 20
[6:37] hours ago, he posted three more times.
[6:39] So, in the last 24 hours, he's posted
[6:41] seven long-form videos on this channel.
[6:44] But, what we'll also see is that he's
[6:45] actually not posting any shorts over
[6:48] here. So, essentially, what he's doing
[6:49] is he's now using multiple channels. On
[6:51] one of them, he posts low content in
[6:54] terms of volume, long-form, and a ton of
[6:57] shorts every day. On the other one, he's
[6:59] posting a ton of long-form and barely
[7:01] any shorts. And that's the strategy that
[7:04] you should also be implementing if you
[7:05] want to maximize the amount of content
[7:07] that you are currently putting out. You
[7:08] should have two to three channels. They
[7:10] should each be focused on different
[7:11] types of content, but they should all be
[7:13] posting every type of content. You just
[7:16] want to make sure that the cadence is
[7:17] going to be broken up appropriately. And
[7:19] essentially, what this allows you to do
[7:21] is flood the zone with things in your
[7:23] niche. You'll be able to rank for search
[7:24] way much better. You'll be able to
[7:26] actually put out trending videos way
[7:28] better. And this also allows you to
[7:30] actually take a step back and not have
[7:32] to edit or produce your content as much
[7:34] in order to get as much content out. And
[7:36] this right here will increase the amount
[7:38] of subscribers you get, the views you
[7:39] get. And this right here significantly
[7:42] increases the amount of business that
[7:43] you can actually generate and strum up
[7:45] on YouTube. Now that next thing you need
[7:47] to make sure you're doing is you need to
[7:48] make sure that you are hooking up
[7:50] YouTube to Claude. If you aren't using
[7:53] this AI workflow that I'm about to share
[7:54] with you, you're at a serious
[7:56] disadvantage. You're going to spend way
[7:57] too much time creating content. You're
[7:59] not going to be getting the results that
[8:00] you want when literally AI could be
[8:02] doing most of the work for you and I'm
[8:04] going to share with you the exact
[8:05] prompts that I use to automate my
[8:06] channel. So when you actually have
[8:08] YouTube hooked up to Claude, you're
[8:10] going to be able to do some pretty crazy
[8:12] things. For example, you'll be able to
[8:13] come over here every morning and say
[8:15] something like, "What topics are
[8:18] trending in my niche? Please list them
[8:22] out by VPH
[8:24] and let me know what I should upload
[8:28] about today." Now what this is going to
[8:30] do is this is not just going to use
[8:32] Claude or ChatGPT or Gemini. It is
[8:34] actually going to scan YouTube and
[8:36] access YouTube's data in order to
[8:38] actually give us an answer right here.
[8:40] We can see that this is actually loading
[8:41] up tools in order to be able to do this
[8:43] right here, which is pretty awesome.
[8:45] This is now using VidIQ. It's going
[8:47] through all the different trending
[8:48] videos. It's thinking through all this
[8:49] and this is actually going to give us a
[8:51] really good strategy right here, which
[8:54] is pretty cool. Now guess what? If we
[8:56] actually had this set up in Claude
[8:57] Co-work, we could schedule this out as a
[8:59] task so that this happens every single
[9:01] morning without us actually prompting
[9:03] this. And this isn't the only thing that
[9:05] you could do here. If we open up another
[9:06] chat, we could say something like, "Go
[9:09] through my last [snorts] seven uploads
[9:12] on my YouTube channel.
[9:14] Let me know what I can improve
[9:18] in my content and in my packaging." Now
[9:21] what this is going to do, and again, you
[9:23] could set this up to happen every single
[9:24] week, it's going to go through all of
[9:26] your content and actually tell you,
[9:28] "Hey, this is what you should have done
[9:30] differently." And look at this. It's
[9:31] literally pulling my channel's recent
[9:33] uploads. It's analyzing them. It's going
[9:35] to watch the videos. It's going to look
[9:37] at the thumbnails. It's going to look at
[9:38] the titles. It's going to look at the
[9:40] script. It's going to look at the
[9:41] analytics and it is going to give me
[9:43] actionable advice. Now, if we come back
[9:45] over into here, we can see right here
[9:47] that this went through and actually
[9:48] pulled all these different trending
[9:50] topics right here in my niche, shows us
[9:53] the actual views per hour, the video,
[9:55] the channel subscribers, how much of a
[9:57] breakout video it is, and these are a
[9:58] bunch of different things that I
[9:59] otherwise would not have found right
[10:01] here. Gives us the best themes right
[10:03] here. What they would upload today and
[10:05] what we could actually do is we could
[10:06] say, "Great, please script this
[10:10] out in my format." Then guess what this
[10:12] is going to do. This is now going to go
[10:14] through and this is going to script this
[10:16] out using the exact method that Claude
[10:19] knows I like to script my videos out
[10:21] with and it's going to do this
[10:23] incredibly quickly. And what's even
[10:24] cooler,
[10:25] it's actually going to base this off of
[10:27] what is actually working on YouTube
[10:29] because if you're working with AI, be it
[10:31] Claude, be it Gemini, be it ChatGPT, and
[10:34] it is not hooked up to YouTube and
[10:36] actually getting its advice or getting
[10:38] what you should do from YouTube, well
[10:40] then guess what? You're at a massive
[10:42] disadvantage. Now, the best part about
[10:43] this YouTube and Claude integration is
[10:45] that you can get started with it today
[10:47] using vidIQ's MCP. And if you go to the
[10:49] pin comment below, you can get started
[10:51] with it for only $1. This is an absolute
[10:53] no-brainer. It's immediately going to
[10:55] allow you to automate your YouTube
[10:56] channel and automate a lot of the
[10:58] tedious tasks that you are currently
[11:00] doing. So, what are you waiting for? Go
[11:01] to that pin comment below and get
[11:03] started with this today. It's going to
[11:04] help you get more views, get more
[11:05] subscribers, while spending way less
[11:07] time creating content. Now, change
[11:10] number five is you need to make sure
[11:11] that with your content, you have perfect
[11:13] alignment on three things because these
[11:15] three things are going to completely
[11:16] determine whether or not YouTube pushes
[11:18] out your content. It doesn't matter if
[11:20] you're going live, if you're uploading
[11:21] long-form content, or if you're posting
[11:23] shorts on YouTube, you need to make sure
[11:25] that one, your packaging is correct, aka
[11:28] your title and thumbnail stand out and
[11:29] somebody's going to want to click on it.
[11:31] Two, that the length of your content is
[11:33] correct, and yes, having just a few
[11:35] minutes or a few seconds off could
[11:36] actually destroy your reach, and then
[11:38] that third thing is you need to make
[11:39] sure that the topic that you were going
[11:41] after is the highest view per hour
[11:43] topic. If you get just one of these
[11:44] things right, you won't go viral. If you
[11:47] get two of them right, you won't go
[11:48] viral. If you get three of them right,
[11:50] then you have a chance of actually
[11:51] getting the views and virality that you
[11:54] deserve, but let me walk through exactly
[11:56] how you could figure each of these out.
[11:58] Okay, so when it comes to that first
[11:59] thing, which is going to be figuring out
[12:01] what length you should be creating your
[12:02] content, whether you're uploading
[12:04] long-form content or shorts, you want to
[12:05] come into your analytics, you want to
[12:07] click on trends, you want to type in
[12:08] whatever you're going to be posting
[12:09] about. For example, I'm posting a video
[12:11] today about Claude Opus 4.8 on this
[12:13] channel. So, I'm going to type in the
[12:15] topic of the video right here, and then
[12:17] this is going to allow us to search
[12:18] through long-form content and shorts
[12:21] content in order to figure out the best
[12:22] length in seconds. Because what we're
[12:24] going to be able to do is actually come
[12:26] over here, come under show all, we could
[12:28] see all videos, and we could see that
[12:30] these videos are predominantly anywhere
[12:33] from 12 minutes to 28 minutes right
[12:35] here. So, if I wanted to upload a video
[12:37] on this topic, ideally, I want it to be
[12:40] at the longer end of that spectrum.
[12:42] Because if not, what's going to end up
[12:44] happening is you aren't going to keep
[12:45] people on YouTube for a long enough
[12:47] period of time. In addition to that,
[12:48] this will actually show you what videos
[12:50] your video is going to show up against.
[12:52] So, we could see right here that my
[12:54] videos are going to show up against all
[12:55] these videos. So, when I craft my title
[12:58] or when I craft my thumbnail, I want to
[12:59] make sure that both my title and my
[13:01] thumbnail are better than these videos
[13:03] to make sure that I stand out amongst
[13:05] them, and I'm actually going to get
[13:06] clicks, and I'm actually going to get
[13:08] views. And then that views per hour
[13:10] metric is actually something you're
[13:11] going to be able to find on VidIQ that I
[13:13] was showing you earlier. So, again,
[13:15] let's say that we come over here, we
[13:16] type in Claude Opus 4.8, because that's
[13:19] what I'm going to be posting about. This
[13:21] will actually allow us to come over here
[13:22] and look at the videos and see which
[13:24] ones of them are getting the most views.
[13:26] This one's getting 1,100 views every
[13:28] single hour. This one's only getting 63.
[13:31] This one's getting 115. This one's
[13:33] getting 53. So, this will actually allow
[13:35] us to be able to see what our outlier
[13:38] videos, what our trending videos under
[13:40] here. And this will actually tell us
[13:42] that this is down this hour. This is up
[13:45] this hour. And this allows us to
[13:46] actually say, "Hey, this is what we
[13:49] should be creating." In addition to
[13:50] that, if we come under thumbnails right
[13:52] here, you're going to see all the
[13:53] different thumbnails that are performing
[13:55] well for this topic so that you could
[13:57] easily see what you need to stand out
[13:59] against. You could see all the channels
[14:01] that are posting about this. You could
[14:02] see all the different shorts that are
[14:04] posting about this. And if we come under
[14:06] keywords right here, we can actually see
[14:08] whether or not it's going up or down in
[14:10] search volume. And this is going to help
[14:12] you actually create a good video because
[14:14] you want to be focused on these three
[14:16] metrics to make sure that you're
[14:17] actually uploading something that
[14:19] YouTube's algorithm, one, wants to push
[14:21] out, two, that your audience cares
[14:23] about. And having these types of metrics
[14:25] on YouTube is just going to help you
[14:26] have a huge advantage over your other
[14:29] competitors that don't use stuff like
[14:31] this. Now, if you feel like you're
[14:33] shadowbanned on YouTube and you want to
[14:34] learn how you could fix it and what you
[14:36] could do to prevent it, I would strongly
[14:37] suggest you check out this video right
[14:39] here that walks you through how to
[14:40] identify whether or not you're
[14:41] shadowbanned on YouTube and what you can
[14:44] actually do in order to fix it. That
[14:46] sounds interesting. I'll see you over
[14:47] there.