---
title: 'You''re not growing as a content creator because you''re unorganized & burnt out..your new weekly plan'
source: 'https://youtube.com/watch?v=dJpDP1WVjdg'
video_id: 'dJpDP1WVjdg'
date: 2026-06-14
duration_sec: 1455
---

# You're not growing as a content creator because you're unorganized & burnt out..your new weekly plan

> Source: [You're not growing as a content creator because you're unorganized & burnt out..your new weekly plan](https://youtube.com/watch?v=dJpDP1WVjdg)

## Summary

This video provides a step-by-step weekly content planning system to help content creators stay organized, avoid burnout, and grow their brand. The creator shares her 'busy blooming' method, emphasizing structure over rigidity, and uses Notion as a tool. Key components include setting a mission and yearly goals, defining weekly priorities, daily check-ins, and a flexible content calendar.

### Key Points

- **Introduction to the Problem** [00:00] — Content creators often feel unorganized and overwhelmed. The video promises a step-by-step weekly guide to take control.
- **Setting the Foundation: Mission & Goals** [03:15] — Start with a mission (your why) and yearly high-level goals. Avoid monthly granular goals to prevent posting for the sake of posting.
- **Weekly Priorities** [06:56] — Define 4-5 weekly priorities in order of importance. This hierarchy guides daily to-do lists and ensures the most important tasks get done first.
- **Daily Check-ins & Weekly Wins** [09:58] — Schedule a 5-minute daily check-in (morning) to plan your day in priority order, and a 10-minute weekly win session (Friday) to celebrate 4-5 accomplishments.
- **Content Planning Routine** [12:35] — Create a space for chaos (content ideas, mood board, brain dump). Use a content calendar with pillars per day or a weekly theme with different execution styles.
- **Flexibility & Energy Management** [18:00] — Your energy is crucial. If you're not feeling it, move content to another day. It's okay to take a week off. Trust the timing of your growth.
- **Daily To-Do List & Content Strategy** [22:10] — Write your to-do list the night before in priority order. Keep a separate page for content strategy (pillars, taglines, approaches).

### Conclusion

By implementing a structured yet flexible weekly system—mission, priorities, check-ins, and a fluid content calendar—you can grow your brand without burnout. The key is to align your daily actions with your deeper mission and to celebrate your wins regularly.

## Transcript

today is the last day that you will ever
say the phrase I feel so unorganized
with content creation on social media I
have no idea what I'm doing every week
and because I get it content creation is
a lot figuring out what you need to do
every single week is very very
overwhelming but today we're going to be
unpacking a stepbystep guide on what you
are going to do every single week as a
content creator on social media and so
you just always feel like you were in
control of a thriving content creation
business because you have worked too
hard your content is way too good for
you to be overwhelmed for you to be
stressed and for you to not feel
organized sometimes I meet with content
creators and they say I wish I just had
a boss as an influencer as a content
creator to tell me what to do every
single week well today I can be your
boss congrats through your new role I'm
your boss as a content creator and
here's what you're going to do every
single week I so deeply believe that
being a content creator entrepreneur
building a business building your brand
on social media is a way that you can be
very very busy and in Hustle culture and
working all the time and really excited
and building what you want to build
without being burned out and stressed
and unorganized and chaotic and your
mental health suffers your mood suffers
and that's actually what busy blooming
means is being really busy cuz I know
you're busy building everything that you
want to build but also you can still be
blooming have a great thriving mental
health feel really good enjoy the
journey and really be thriving like busy
and thriving busy blooming anyways as we
all know I've worked in marketing and
influencer marketing for over 10 years
and you can take a girl at a corporate
but you cannot take corporate out of the
girl so today we're going to be breaking
down my exact system that has taken me
so many years to refine with balancing
multiple different platforms on social
media and a good system with content
creation that isn't posting 10 times a
day but still you post regularly it
aligns with your lifestyle it really is
fluid with how you're feeling it's not
rigid but it's a structure and we are
going to be using notion today if you
ever see people with their aesthetic
notion dashboards and they're checking
off their list they have all their
content organized and their whole life
is just organized in notion that's going
to be you by the end of this video and
people are going to start coming up to
you and saying how did you get so
organized how did you make this notion
and you're going to say I know I used to
be you I used to be stressed but now I'm
not now I have my together I have
this thriving amazing content creation
business so I've been using notion every
single day for over 5 years when you
learn how to use it properly you just
like will not go back but that being
said you can do what we're going to talk
about today without notion on like a
notepad or a notebook the way I think
about what I'm going to talk about today
is we have the busy blinging method to
growing on social media in 3 months
which you've chatted about and this
today is the busy blowing method to
organizing your content every single
week and building what you want to build
without getting burnt out and just
always feeling organized when I first
left corporate and started doing busy
blooming and content creation full-time
a few years ago I was the definition of
burnt out and stressed all the time in
such survival mode and hustle culture
and not to be dramatic but this system
I'm going to talk about today I swear is
one of the biggest reasons I am able to
do so many things and not struggle with
burnout and getting in ruts and always
feeling stressed with all that being
said let's get into your new weekly
content planning routine and let's get
into
[Music]
it okay the first thing we're going to
do before we get into anything before we
get into content planning content ideas
content calendars is you might know what
I'm going to say but we are going to set
the foundation of your week so there are
three parts to setting a good foundation
so every every week you don't get
overwhelmed you don't get stressed it's
check-ins which have completely changed
my life your yearly goals and your
mission and having consistent weekly
priorities okay so before we get into it
like I mentioned today we are going to
be using notion I love notion more than
I will ever truly be able to describe
and for free you can use skillshare and
watch a notion master class there is a
dedicated class that you can watch that
is over an hour and a half long and how
to maximize your productivity and your
organization in notion and you can
become a notion expert there's also
another really amazing class on
skillshare it's by MKBHD who I'm such a
fan of he did an entire class on YouTube
success watching classes like this is
really one of the best ways to be
productive and get organized and really
invest your time as a Creator and how to
use tools like notion and maximize your
productivity and learn how to grow on
YouTube from MKBHD it's one of the ways
to really take this seriously and treat
it like a business skillshare is just
such a great resource to really level up
your content as a Creator because
they're the largest online learning
community for creatives with thousands
of classes led by industry experts
across film illustration design
freelance productivity and more and
skillshare can help you take your career
skills Hobbies content creation and side
hustles to the next level as you always
say over here fall and Q4 is the best
season to be productive and really level
up your content as a Creator and
skillshare actually now has three new
class topics for Creative careers
creative inspiration and AI Innovation
which is perfect for Content creators
and the first 500 people to use my link
in the description will receive a one-
Monon free trial of skillshare so you
can get started today level up your
content learn how to use notion and be
more productive as a content creator
okay so first thing we're doing is
setting your foundation for the week so
first we're going to talk about goal
setting and then we're going to talk
about check-ins so on a weekly basis
with all of your content creation it's
so important to have a grounding that
you look at every single day so when you
go into your daily to-do list your
content calendar you have an anchor
there that reminds you of your why which
is your mission and how you're going to
do that which is your goals so the first
thing I'm going to do is write out my
mission which is my why as a content
creator and then I'm going to do my
yearly highle goals for the whole year I
have personally found that setting goals
every single month or every single week
or quarter is one of the biggest ways
for myself but also people I meet with
that we get in our own way and we get
really stuck and it's actually like a
form of self- sabotage I swear is
setting really granular followers based
numbers based goals if you set monthly
strict goals of like okay I'm going to
post every single day on Tik Tok in
October or twice a week on YouTube in
October or I'm going to hit 10.2k on
Instagram in October if you have a
monthly goal that's very numbers and
followers based what you start doing is
you start posting in your actions every
single day or working towards something
that actually isn't really deep down the
mission of what you're trying to do on
social media it's one of the biggest
reasons we start posting for the sake of
posting because you think okay I said I
was going to post two times a day on Tik
Tok or once a week on YouTube so that's
what I need to do every single week I
need to think of a video yes something
actually happened and life happened and
I actually feel really stressed or I'm
sick or something blew up on Tik Tok but
I said I would do YouTube but I'm going
to stick to that goal I set for this
month and just post for the sake of
posting get videos up there so all that
being said for goal setting I'm a very
firm believer in big scary Blue Sky
scenario yearly goals a mission
statement and a clear why and then I do
treat my content in Seasons which you
talked about in the last video so step
number one yearly goals in your mission
first thing you're going to do in your
notion next thing you're going to do is
weekly priorities this has transformed
my life one of the biggest things with
content creation is the feeling that
you're never really done you know what I
mean like yes maybe you posted on Tik
Tok but you didn't post on Instagram or
maybe you did a really good YouTube
video that's doing well but your Tik Tok
is flopping or maybe you sold a digital
shop but then maybe you should have
posted more on your podcast like there's
so many things to be doing all the time
as a content creator as an entrepreneur
and it's so easy to feel like you're
never done you're always drowning you're
never just like done for the work week
it's also one of the biggest ways I do
find we get in our own way too is not
having clear weekly priorities ities and
this is one of the biggest reasons I
found that I always felt burnt out in
stress and overwhelmed is because I did
not follow a weekly priorities structure
every single day so what I want you to
think about and put in your notion or
whatever you're working with at the very
top Forefront is five or four weekly
priorities and this is how you're going
to function every single day so I will
give you my weekly priorities to give
you a bit of an idea of how to do this
this could be prioritizing different
platforms or different elements of your
business so for example I have four
weekly priorities and this is the order
that I do my to-do list every single day
so number one is clients that busy
blooming we have editing clients we do
their podcasts we their YouTube videos I
have one-on-one coaching clients every
single week if you also do coaching or
one-on ones that might be your number
one priority or maybe you really want to
prioritize YouTube over other platforms
but think about your number one priority
I won't film a YouTube video or film a
Tik Tok or do something else if our
clients need something my number two is
brand deal work so every single week for
example I work with Instagram creators
on Tik Tok if I have other brand deals
going on that is always number two
number three is Instagram so never
getting into platforms Instagram content
on busy blooming is number three and
number four is YouTube for busy blooming
and then number five is my personal test
Barkley accounts I never used to think
of my work in this way or my Platforms
in this way of always being in a
hierarchy and what this does is it
guides your day-to-day so for example
for me if I have a to-do list every
single day of I want to film a YouTube
video Fil A get ready with me for my
personal Tik Tok or maybe one of our
editing clients needs their podcast bag
I organized my my to-do list every
single day in order of those priorities
and sometimes just not everything gets
done in a day but because I'm doing
things in that order I'm always getting
the most important things to me done
first because if I woke up and I'm like
you know what I just like really feel
like filming a get ready with me and I
spend 3 hours doing that and none of the
client stuff I didn't film The Brand
deal and then the day goes by maybe
something happens life happens filming
that get ready with me is not the
priority to get me closer to my mission
of like what I want to do this was my
personal biggest weakness as a founder
and a crater is not doing the most time
sensitive things first or the things for
other people first I would just do the
things I felt like doing when I first
quit my 9o5 job but having a priority
list of how you function every single
day has made such a difference for me
and these priorities might change for
the year through the month the season of
content that you're in sometimes
different platforms or different content
strategies or different things are just
more important at different times so
always check in those weekly priorities
like is this really my number one
priority right now really always refresh
that and keep that super aligned with
what you're working towards okay the
last part of setting our foundation for
our content planning routine is checkins
and I am so deeply passionate about
check-ins these have changed the game
for me so what you're going to do is
you're going to have a daily check-in
and a weekly win I have a section for
this notion of your daily check-in time
and your weekly win check-in time and
you're going to put them in your
calendar your daily check-in could be
literally 5 minutes and your weekly win
check-in is 10 minutes but put these in
your calendar and what you're going to
do is you're going to have a meeting
with yourself at these check-ins so
every single day Monday to Friday have a
section in your calendar the same time
every single day preferably before you
start work where you have a daily
check-in of what you have to do that day
and what is the order you're going to do
it in that's a huge theme of just having
your stuff together every single week is
doing all your tasks in a specific order
that are aligned with your priorities
and your mission and you could make
these fun like you could think okay
every single day I'm going to have a
coffee with my check-in but have
something in your calendar 5 to 10
minutes every single day for a check-in
of what you need to do and what's the
are going to do it in okay then this is
a non-negotiable you have to have a
Friday or Sunday weekly wins check in to
end the week as your self- proclaimed
boss you have to at the end of the week
have a meeting in your calendar with
yourself of four or five things that you
are proud of from the week this could be
screenshots of comments or DMS maybe you
started that new series on Tik Tok or
you signed a new brand deal or you
reached out to brand or you pivoted your
content or you tried something new like
what are four to five things that you
were so so proud of yourself for this
again is one of the biggest ways I feel
like we get overwhelmed and burnt out in
a rut is we don't celebrate oursel when
you are a content creator most likely
you were creating content by yourself
you were thinking of the ideas alone
creating them alone editing posting
having brand pivots and content
strategies it can be a very very
isolating job and it's also again so
easy to feel like you're never
succeeding you're always feeling at
something you're always drowning and so
you need to celebrate yourself I just
have Fridays at 4 p.m. so you can do
that with me too get yourself a
Starbucks get yourself a little treat or
make yourself a little fun drink at home
and sit back and think about okay this
week what are four to five things that I
did that I'm proud of and you have to
put these in your notion because
throughout the week next week having
that list of either screenshots of
comments or things you did you're proud
of is so important because you probably
don't have a boss or cooworker telling
you what you're accomplishing you just
have to do it yourself okay so that
completes setting the foundation we got
our mission we got our goals we got our
weekly priorities we got our weekly wins
we got our check-ins that is a really
good base of a system of how to work
every single week and now we're going to
get into the content planning routine so
planning content on social media it is
one of the most inconsistent things you
will hear advice from on social media
I'm sure if you follow me you already
know my philosophy on you do not have to
post 10 times a day let alone every
single day I am so a Believer and you
probably noticed this throughout my
content as well of quality over quantity
less is always more your energy is the
most important thing as a content
creator it is so much better to post one
amazing video a week than 10 videos that
are just posting for the sake of posting
and like not a good representation of
your brand always remember like what do
you really try to do on social media who
is it for that is why you're creating
content to tell that person something
not to hit something off your to-do list
to post for the S of posting it's always
a deeper thing content is always that
deep as we always talk about but all
that being said I do have to say this is
the most rigid I have ever been with
content creation and what I've been
doing the last 6 months and the thing
with content planning routines and
calendars all these things we're talking
about they need to flow with you and
they need to fit into your life you
don't fit your life around it what might
work one month won't work the next so
this is what I'm going to say for now
that I've been loving recently but take
this with the green of salt and adjust
it as needed so the first thing you want
to do is have a space for your chaos
because I know if you're anything like
me we are very creative we have a lot of
ideas we scroll on Tik Tok and we're
thinking oh I should do that or we'll be
falling asleep at night and serious idea
will come in your head and it's such a
good thing to have a creative mind but
what you need is a space to organize
that chaos and those busy Minds that we
all have so I always have a section in
my notion or in your notebook so not
only having somewhere to dump your
content ideas but organizing them in a
specific way per content pillar and then
also having a spot for links and a mood
board so having just a one page to put
your content ideas your mood board all
of that in one section to have a go-to
hub for all the creative chaos ideas
links mood board all your notes other
things I always have in my notion is a
brain dump section so this is more on
the emotional part if you have certain
Journal problems which I have in this
notion these I used to use a lot mainly
at the beginning of my business because
you get in so many like chaos ruts
spirals especially the beginning and I
have questions like what are you feeling
the most resistance to what are you
feeling the best about with content what
do you need more of in your daily
routine what do you need less of what do
you want to change about your content if
anything you posted went viral what
would it be have a set list of Journal
prompts that you go to when you're
feeling in a rut chaotic overwhelm that
really help you get grounded in the line
is another really good way to organize
that creative chaotic amazing mind that
we all have so having two sections for a
bit of a brain Dum one is content ideas
and inspiration and one is mindset okay
now let's get in to the content calendar
okay I actually do love a Content
calendar this actually goes against what
I usually say but I have been loving the
last 6 months a calendar so in this
specific format I have the calendar on
the right side and my content pillars on
the left so what I have actually been
doing is for the bsy blooming accounts I
have a Content pillar per day you can
actually see them right here I've
actually just started posting on the bsy
blooming Instagram the last six months
we have never really been on Instagram
so that's why I've actually been doing
more of a schedule I've been having so
much fun over there if anyone wants to
go check it out busy blooming on
Instagram but so an option is you have a
Content pillar per day like for us
Monday is mindset confidence Tuesday is
like a technical social media tip so for
Content pillars they are buckets of
content I talk about these all the time
and it really depends again what season
of content you're in for my personal
brand on social media I'm actually doing
the fall content strategy that we talked
about last video where I'm not having
specific content pillars if you're doing
that then this might not apply right now
but if you're not and you do want
specific content pillars like at busy
blooming I have content pillars you
could either assign them option one per
day like Monday is Fitness Tuesday is f
set or you can have different content
pillars per platform so different
pillars and buckets of content for Tik
Tok Instagram YouTube Etc you can also
just have a theme for the week and then
every single piece of content is a
different execution style so for example
say your theme for the week is how to
stop care people think about you okay
great say you post three to five times a
week okay our theme for the week is how
to care people think so we have three to
five pieces of content to execute that
idea so what you can do is take that
idea every single week and put it into
different styles of content you could do
a carousell about that carousels are
like popping off right now everywhere
something actually on Instagram is your
car cells if you add music actually go
into the reals feed which is such a good
thing that they're doing so anyways Sals
out your music you could put the
carousel on Tik Tok and Instagram so
that's your Monday post is a carousel
about how to stop careing people think
Wednesday your post is doing a voice
over with a bunch of b-roll of you
working and you're talking about and
you're talking about how to not care
people think your have little captions
on the screen your Friday piece of
content is a video with you with a
little microphone you're going to stop
careing people think about you here's
who you're going to do it in 30 seconds
and then throughout the week on your
stories you're doing polls and carousels
and questions and advice about how to
not care people think you do a YouTube
video or a podcast about how to not care
people think that's another way to
organize your content every week is
doing a theme for the week in different
execution Styles or doing a Content
pillar per day is another way to do it
but regardless I would do my content
pillars if you're in notion on the left
and then I have my content calendar on
the right so for my content calendar
what you want to do is think about okay
how much can I realistically post per
week without getting burnt out and
without getting overwhelmed I always say
I think three to five times is such a
good amount of content so in this
specific template there's a spot here
for hook and URL and ideas and all of
that but you basically just want to go
through your calendar and have different
pages or sections for each idea for me
personally when I organize my content I
always like to think about the hook
first I love hooks I think it's so fun
to be so bold and like just so out there
with YouTube titles and what you're
saying in Tik toks and different things
so I always start with the hook when I
personally plan content even for YouTube
videos I always write out the title and
the thumbnail first before I even write
out notes for the video I personally
plan my content on Sunday evenings for
the following week which I really like
but I usually only do one week at of
time and I try to have a good mix
between carousels text on screen talking
to camera videos podcast Clips using
podcast audio under Vlog be roll Clips
something I really want to say like I
said at the beginning of this section as
well of the video is your energy is so
important and life happens we're human
beings some days you wake up and you're
stressed or something happened that's
offset your mood maybe you didn't sleep
that well maybe you're not feeling that
well maybe something at work came up or
just something happened don't let
yourself get in the mind instead of like
okay I am like not thriving today or
something happen but I said I would do a
sit down talking video on Wednesday on
Instagram so I'm going to post that
video and have a complete mental
breakdown because I said I'd post it I
need to be consistent so I'm going to do
it no we're not doing that what we're
going to do instead we're going to wake
up we're going to have our daily
check-in we're going to think okay I'm
feeling this way today these are my
priorities I really have to get my
client this thing but posting on
Instagram is like my fourth priority so
instead of pushing myself to the Limit
and getting extremely burnt out and
getting that video done I'm just going
to take my mouse on my notion and move
the video to tomorrow and have some
peace and take a break and go for a walk
and the video will just be better in
general when you're feeling your best
filming it so what I'm trying to get at
is with your C calendar Let It Be fluid
let you move it with you again you have
your mission you have your goals
grounding you every single day you have
those daily check-ins like always really
meet yourself where you're at and the
thing is if you're having a complete off
week it is okay to take a week off of
content or two weeks off of content you
have so much time to get where you want
to go as a content creator I know it
feels like there isn't that much time I
know it feels like okay right now if
you're watching this in real time it's
the end of the year it seems like
everyone else is popping off on social
media and you feel like you have to
quickly hit your 2024 goals you have to
get as much content as possible or this
is the time you have to like blow up on
social hit your next era and try to get
out of this scarcity mindset that if you
don't do certain things you won't get
what you want you will get what is yours
there is a reason something is not
happening if you were not blowing up on
social media or your podcast isn't
exploding or your business isn't growing
yet there's a reason either the business
is not what it needs to be when it blows
up it actually might be a completely
different business or if you do One Day
become a full-time content creator maybe
it's on a completely different platform
that you're on right now and that happen
for a reason or maybe it's a completely
different subject that you're talking
about and that's when you really explode
maybe you're not the version of you that
can handle all the things that are going
to happen happening to you like maybe
you need to go through something or
learn some lessons there is a reason
everything is happening the way it's
happening the timing it's happening and
one of the best skills to learn as an
entrepreneur as a content creator is
when to push and when to pull back when
you're in alignment and when you're
having resistance if you were feeling
like you are constantly pushing yourself
to film and create and work in the
business to do things go back to those
Journal prompt and have a little
check-in with yourself and a brain up
and think okay am I actually like
enjoying this like do I actually even
like creating content what I'm talking
about honestly if I could change
everything and Rebrand it and I knew it
would be successful would I what I'm
trying to just say is I really want you
to feel like every week you're having
fun with content it feels really good it
is fun you don't feel stressed out you
don't feel burnt out because you just
deserve to have fun and be happy with
all these things and it is possible to
grow and be busy and work a lot and grow
all the things you want to grow and feel
really good it just takes a bit of
structure and organization and getting
the mindset of it's okay to push things
and push things a week or take a week
off or pivot or do whatever you need
which I will do a video very soon on
like mindset and all these things but
all that being said I want you to feel
like every week you have the structure
you have your priorities you have your
check-ins your calendar moves with you
and it's not rigid but it's structured
okay the last two things we're going to
talk about super quick is your daily
to-do list and your content strategy
with a daily to-do list what I found
works for me is to always always make it
the night before so when you wake up in
the morning your to-do list is always
done also when you write your to-do list
do it in order of how you are going to
do it that align with your weekly
priorities but having a to-do list
before that's in order of your
priorities I feel like is one of the
best ways to do things and having a
to-do list in something like notion
where you have your goals and your
mission and everything all around it in
one place is a really nice way to do it
so you're always like grounded and
anchored by what you're doing lastly for
your content strategy I just have a page
in there to write out your content
strategy your pillars your brand
taglines your onliners your current
approaches of how you're posting all of
that can be separate but I feel like
this is a really good structure in a
week basis of how to think and how to
work and how to do everything and
organize your content your brand and all
of that that I think will really help
you feel like every week you have it
together you're in alignment you're
feeling good you're not stressed you're
not burnt out you're having fun and I
hope this video was helpful I am so
passionate about finding a system that
works well for you as a Creator as an
entrepreneur I really hope you enjoyed
this video as always I wanted to just
give a big thank you for listening to
the show and watching us on YouTube busy
blooming is not just a podcast not just
a YouTube channel we are content
creation agency and brand that helps
content creators entrepreneurs
podcasters we have an editing agency
where we edit podcasts and YouTube
videos definitely go check it out and
make sure to go check out skillshare
down in the link of my bio the first 500
people get a month free there are so
many amazing classes and learning paths
on there to level up as a Creator Master
notion that will really help you with
your content creation journey and thank
you so much for watching this video I
hope you enjoyed and I will see you next
time bye
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