---
title: 'Car YouTuber Stuff I Wish I Had Done'
source: 'https://youtube.com/watch?v=qHbVtQ1IZmg'
video_id: 'qHbVtQ1IZmg'
date: 2026-08-27
duration_sec: 90
channel: 'Doug DeMuro'
---

# Car YouTuber Stuff I Wish I Had Done

> Source: [Car YouTuber Stuff I Wish I Had Done](https://youtube.com/watch?v=qHbVtQ1IZmg)

## Summary

In this video, the speaker shares a list of successful automotive YouTube channels and the specific strategies that made them stand out, expressing admiration and a sense of missed opportunity. The focus is on the creative and operational choices that led to their success, rather than just the cars themselves.

### Key Points

- **Donut Media's 'Up to Speed' Concept** [00:03] — The speaker praises Donut Media's early 'Up to Speed' videos with James Pumphrey, highlighting the brilliance of simply talking about a car in a climate-controlled space, which allowed for high production value without the need to physically own the car.
- **Jason Cammisa's Studio Approach** [00:17] — Jason Cammisa with Hagerty's 'Icons' series is noted for ensuring the car is physically present in his studio, which the speaker considers an important part of the show's appeal, even though they would watch Cammisa regardless.
- **The Art of 'Blowing Up Stuff'** [00:34] — The speaker admires a creator who has figured out how to blow up stuff and make it work financially and for YouTube, calling it a 'wonderful special thing' and a unique niche.
- **Throttle House's Dynamic Duo** [00:47] — The speaker credits Throttle House's success to having two hosts with great chemistry, stating that the number one thing they got right was the pairing of two people who jive well together.
- **Matt Armstrong's Rebuild Speed** [00:47] — Matt Armstrong is highlighted for rebuilding exotic cars quickly, which not only generates views but also requires real skill to execute correctly, making his content both impressive and successful.
- **Carwow's Refined Drag Race Formula** [01:01] — Matt Watson's Carwow drag races are praised for refining the formula to pair cars that viewers genuinely want to see together, going beyond just having a space and an idea.
- **Forest Auto Reviews' Short-Form Talent** [01:14] — The speaker gives a 'hats off' to Forest Auto Reviews for excelling at short-form car reviews, acknowledging the creator's amazing talent for delivering concise, effective content.

### Conclusion

The video is a reflective appreciation of successful automotive YouTube channels, focusing on the creative decisions and execution that set them apart. It serves as a source of inspiration for content creators in the niche.

## Transcript

done. Donut Media in those early videos where they had James Pumphrey doing up to speed was an absolutely brilliant concept. They just talked about the car. And so he could basically sit in a climate controlled space like this. He
alone buy the car like Hoovie. And they did crazy numbers. Jason Cammisa with Hagerty doing the Icons. He makes sure that the car is there in his studio when that that's an important part of it. I think we would all watch Cammisa anyway.
up stuff. He's figured out a way to blow up stuff and make it work financially and make it work for YouTube. And I think that is just the most wonderful special thing. It's impossible not to talk about Throttle House. And the
number one thing that they got really right was two people that jive well. &gt;&gt; I mean, it's impossible not to say Matt Armstrong here rebuilding exotic cars. He builds a car so quick, he gets it done so fast, he blows up the views. You
also needed some real skill to be able to do it right. Matt Watson for Carwow. The Carwow drag races were absolutely brilliant. It wasn't just that he had a space and had an idea. He also refined the formula to put cars that we really
all wanted to see together in a pretty impressive way. This one not quite as much I wish I had done, but I am very hats off to Forest Auto Reviews for doing it. Short form car reviews. And he has an amazing talent for it. And he
just does these videos really well short form.
