[00:02] grow up I don’t see anything wrong with this active brain anything wrong with this active brain activity Hello everyone, my name is Masha activity Hello everyone, my name is Masha Karina. You know me about my Twitch stream, [00:17] but I also sometimes run my YouTube channel and Instagram and today we’ll talk about how to become a streamer. How it all began. I came to Italy with my mother. I had a lack of communication because of this I wanted to [00:32] try myself in streaming because I watched a lot from HIV, watched foreign streamers, and so I decided simply out of boredom and start doing this. Initially, I had no goal at all to somehow make a career out of this to make it [00:47] my professional activity, that is, it was just for fun. I decided to try myself in equipment or a computer for this. I had a place for a webcam, a school tablet, an iPad, which I connected to my sweet laptop, [01:03] which couldn’t even handle games, that is, elementary Dota 2 ran at 15 fps. arten k it was simply impossible instead of a tripod I had toilet paper well in general I had to somehow get by also I didn't even have a chair I [01:18] just had some kind of stool on which I sat and so I streamed for 5 to 6 hours and somehow everything spun out and then they started sending me the first da no you came some Arab sheikh suddenly you can't drive or 500 bucks [01:33] can't drive or 500 bucks which I bought a webcam and then decided to put it aside for a normal computer so that the picture would be normal watchable so that I could at least stream games starter pack for streaming in [01:47] stream games starter pack for streaming in case the monitor monitor nothing the case you will have to change the resolution of all the same games and adapt to the [02:01] almost the same monitor of course not as wide but you will not be able to take advantage of its advantages on streams well regarding if you are a beginner streamer if you just want to try yourself [02:14] in this activity I would not advise you to invest initially advise you to invest initially finances and what you want to stream. If it's [02:26] gaming, then you need a really powerful computer that can handle both streaming and gaming. But if you just want to stream conversations and chat with a cheat, an average computer will be enough. Regarding [02:39] the video camera, I brought this up and bought it for a beginner streamer because viewers don't really distinguish between a professional camera and a regular webcam. You can pick up a budget [02:52] microphone, for example, you shouldn't immediately buy a Blue Yeti or some particularly expensive microphones for radio hosts. Everything will come with experience. You will understand everything you need. With experience, as it happened with me. Is it worth making streaming your main activity? [03:07] I think before quitting your main job and devoting yourself entirely to streaming, you just need to try yourself in this business. That is, first you need to combine it. As it happened with me, that is, I studied in my free time, I streamed, [03:21] and if you like it, if you are drawn to the business, if you get feedback from viewers, then you yourself will understand that it is worth switching. How to overcome the tension before broadcasts for full-fledged streaming [03:37] when I started streaming, I was also shy at first, but it just came with experience, that is, from tremel for 5 to 6 hours and so on for six months and I Initially, you won’t succeed at anything right away, you just need to sit down and [03:52] need to sit down and try which platform to choose and how not to develop regarding the platform, I would still advise Twitch because it is the largest streaming platform vaio at the moment [04:04] and I currently have no competitors. How to promote yourself, what specific actions need to be done, it still depends on you, of course, what content you want to produce, that is, I would not advise forcing yourself to somehow do something you do [04:19] your soul lies in, and you do that, that is, if you want to stream games, sprint games, if you want to stream just comment on some things there, watch reaction videos, please, a mass viewer, and he is not particularly [04:33] sophisticated, he likes some kind of action when something happens on the stream when Some shouting, swearing, something like that, if you don't want to do this, please, it all depends on your personal goals, what you want to [04:48] achieve in general, it's better to stream on one or several platforms at once. If you're a beginner streamer and you don't have a partner yet, then nothing stops you from expanding your audience and gaining them on YouTube, [05:03] Mixer, Twitch, and everywhere at the same time. Streaming is fine for beginner streamers, but if you're already an average streamer, if you got a partner, your partner will simply lock you out. This is what happens when you get a partner on Twitch, [05:18] it implies exclusivity, that is, you sign a contract with a sword and you agree that you can't exclusively on Twitch, and you just have only from the partner, that is, if a [05:34] partner isn't so important to you when you can expand your audience or strive, but if you want to make money on Twitch, specifically concentrate and work to other platforms. Name the big mistakes, small ones. Streamers make a [05:49] big mistake with small streamers who have one viewer, or two viewers. They just sit and remain silent. They need to talk at least to themselves. They just need to do something. If they stand there silently, that is, no one is watching me. [06:05] I will sit silently and do nothing. No, that's not how it works. When I started streaming, I talked to myself. Yes, I commented on the game even though no one is watching me. I will cook. People will come to this themselves. There was no [06:18] cook. People will come to this themselves. There was no point. People foresaw everything. Who then? Because I talked. Because I talked. Because I with a sad face. No one is watching me, so I will just sit and remain [06:33] watching me, so I will just sit and remain silent. You just need to communicate more, even if no one is watching you. If you say something, comment on something in a fun way, or do something interesting, people will come to you. You definitely [06:47] don't need to just sit and resign yourself. Damn, he won't look at one viewer. Maybe tomorrow there will be two viewers. You need to at least get these two viewers talking. If you don't know what to say yourself, at least [07:00] communicate with these two viewers. The most important thing is Remember, people don't come for a pretty picture, or some super skills, or tanking, or Dota 2, and specific people, eSports athletes, are already doing that. They come for [07:15] personality. You need to show the most interesting content possible. That is, even if you play, you can just make funny jokes, somehow charismatically comment on moments in the game, or just communicate with a cheat, or express some [07:29] interesting thoughts. People come to see how you present yourself. A lot depends on this. Do you have to be a beautiful girl to become a successful streamer? Try yourself on Twitch. Well, I just [07:44] imagine how you can get to the top through these endless breasts and asses of cute streamers. It's a very big misconception that beautiful girls get a lot of attention there and have any success on Twitch. No, if [07:59] you go to Twitch and scroll down, there are a lot of beautiful girls. Beauty doesn't matter at all. For men, the logic is that I'd rather donate to my bro, subscribe to his bro, there's a streamer, than be there. [08:15] Donatti chicks than to subscribe to a chick and therefore no it is a misconception that a beautiful girl will immediately be successful on Twitch beauty is far from the main factor here more important and I am your hari [08:29] but the ability to present yourself to interest the audience that is far from only the audience that is far from only beauty is needed what kind of streamers are there changed a lot that is if when I just started streaming Twitch [08:43] was exclusively a gaming platform and you could even get banned for it gaming content now on Twitch the format of reactions is more popular for example when a streamer reacts to other streamers [08:57] how a streamer reacts to some videos watching some TV shows watching watching some TV shows watching anime series that is more popular minutes this format is exactly than just playing games now games have [09:10] already faded into the background if we talk about some professional eSports athletes they will always be successful there because people come to watch for professional skill it is possible to [09:22] such streams but if you are not a professional eSports athlete then I don’t think that is possible expect that people will immediately come to watch you play something, after all, people come more to look at your personality, that is, [09:36] they watch someone play a game, that is, I will be interested in how some dude just plays it if he doesn’t even play at a professional level, it’s better to be yourself or play out an image, I [09:50] that not many will be interested in watching someone like you in life, after all, on the stream you should be the best on the stream you should be the best version of yourself there, copper, present yourself, [10:02] talk, that is, I understand that of course, this is not very good advice to come up with some kind of image because well, it’s not impossible to always be in not impossible to always be in this image, but you just need to somehow be more [10:14] interesting than you are in real life, that is, if you are uptight, then if we take popular streamers now, well, who is buster there, it’s sad that they are here, you [10:26] want to say that it’s not an image, it just depends on what they want, why a person wants to achieve, there are different goals for people, that is, someone takes his charisma with who he is in real life, while [10:40] someone comes up with an image in real life, I, and Less emotional if you are a charismatic person in yourself who can interest the viewer, then you don't need any image, you just sit down and you can behave on the stream as you do in life, [10:56] and this will attract your viewer. If you want some kind of hyped image, as it is now, in general, on Twitch, as it was popular, it has a really better [11:10] image you can come up with, of course, I don't know, it seems to me that it won't suit everyone, not everyone can maintain the image there for 5 to 6 hours, everything depends again on the person, well, the mass viewer, as I already said, is interested in emotions, just so that [11:24] he comes to the stream, a hammer of a flow of these emotions, that is, if some boring person is tense, he will not be interested in watching it if you come to see even Twitch, a selection of thousands of cuts, they choose [11:37] exclusively only screams, swearing, screaming, everything that is interesting to people. Should you indulge the viewers? It seems to me that you shouldn't completely indulge the viewers, that is, [11:49] communication with the audience is one thing, but when you do completely what you want, it is completely different, that is, you should Understand what's being written in the chat, there's at most 10-20 percent of the viewers, you don't need to focus specifically on what you've started, you [12:04] should have your own message, your own program on Steam, what you want to say, what you want to do, play, and you should do what you like, [12:19] how much time a week you spend on streams, regarding how much I prepare for streams, well, in general, it's enough to just set up the whole stage once, that is, you set up the camera, set up the UBE, there's a microphone, and that's it, you [12:33] don't need to prepare anymore, like put on makeup, get dressed, well, about 15 minutes, it generally takes about. In the beginning, I was a full-time streamer, that is, I streamed about 5-6 hours a day, now I have other [12:48] social networks, other things to do, and now I stream about twice a week for about 7 hours in total. How much does a streamer of your level earn? Well, it's impossible to say exactly [13:01] how much someone earns because there are different types of earnings in streaming, an affiliate program, there are donations, which I wouldn't use. Especially now, and by the way, the audience, answering in the opinion of advertisers, is [13:15] very, very underestimated. By the way, I can say based on my experience, my statistics, and also on Kiwi research, that the majority of the audience on Twitch are adults; they simply don't have time to [13:30] play games; they come to streams to watch new releases; the modern generation of children simply can't concentrate on anything for long; I'm not even even fully master videos on YouTube; and streams are [13:44] and streams are already what kind of advertising integrations are there; regarding the types of advertising integrations, it could be a ban under the integrations, it could be a ban under the stream; it could be a chat bot, that is, they [13:57] or it could be merch; it could also be on you; I don't know, just showing some short videos on a stream; the audience [14:10] doesn't like any advertising at all; that is, even if it's some super popular game, they will still come and say that the advertising is yuck; yuck; advertising for people generally stands internally from the block; there is no advertising; they simply don't notice if [14:23] Stream, but if it's the specific integration you're talking about, they show something, people really don't like it because they're basically against any advertising, that is, they believe that a streamer [14:35] should work for specific people and not earn anything from it. I don't know why Russian viewers have this attitude. I don't interact directly with advertisers. I have advertising managers who bring me [14:48] orders. I have a fixed price, they'll have to order. I look and think about whether I'll take you for this or not, we say yes or no, and then we basically decide. And if you're a newbie, I won't work with you. [15:04] advertising managers, bring their offer, and the agency then competes to see who has the largest, best pool of streamers, who has more views, and the advertising agency basically [15:16] decides who will get the order. Therefore, I advise small streamers to immediately go to the advertising agency and have managers who will handle this. The most unusual advertising offer, but the funniest thing is, I [15:31] never received an offer to stream on Runet for 2 do anything there, there was nothing vulgar or erotic, just sit and stream, but I refused. These are the same streamers, but they honestly earn their donations, they [15:45] they honestly earn their donations, they show all their good sides, and this is what show all their good sides, and this is what I thought was shameful about such advertising campaigns. I also received ads for condoms, I didn't refuse them, [15:58] then all sorts of smoking things, I just do n't use them, I won't advertise to my audience what I consider wrong, that's why I simply refuse them. Then I received [16:14] advertising for a park, and for one and a half million, then advertising for elections, which for me is simply unacceptable in principle. Of course, I refused this, [16:26] it's more important than reputation. That is, it's better that you don't make money now, but then a big brand will come to you and you will earn even more than lose your reputation on some kind of nonsense like this. I think you need to think about the [16:40] fact that you are still advertising this to your viewers who came and considering advertising such products, yes. and always remember that you are responsible for your viewers, so [16:55] choose very carefully who you undertake to advertise for what. Why do almost every streamer have a QIWI wallet? Because almost all ruble donations go through Key + there is also a convenient withdrawal, that is, literally within an [17:09] withdrawal, that is, literally within an hour it is immediately withdrawn and this is simply the only method how you can receive donations through the ruble and because it is simply streamers instead of any Russian-language streams? I [17:25] watch English-language ones more, that is, you can find some interesting ideas there, but I mainly don’t use them because well, I do what interests me, I discuss, for example, now I don’t have any main gaming there, I do [17:39] n’t play Dota or VCS. I am more interested now in discussing topics that are not personal, interesting, which I want to share with my audience, for example, some news or other pressing [17:53] interested in discussing. Do you consider yourself a successful streamer? Not that I directly admitted there was an ego, no, I never had such a thing. [18:05] I myself am successful there, it's popular, just a number, everyone speaks for themselves. I have the largest channel among women in the CIS. What are the downsides to your profession? I can talk about this for a long time, [18:22] but at a minimum, you will attract unnecessary people who will try to dig up information about you, about you, about your loved ones, Diana. Don't be prepared for this, even if you are a small streamer, be prepared for this: they [18:37] will search for all the information about you, about you, about your loved ones, they will try to [ __ ] on you, beat you up. about your loved ones, they will try to [ __ ] on you, beat you up. I have already been through this. They searched for my parents, my relatives from [18:52] Russia, they tried to [ __ ] on me in every way possible. In general, yes, there will definitely be people who will try to somehow blame you, make you stop your activities, quit streaming. This is [19:06] regardless of what content you have, there will always be people who will try to harm you, be prepared for this. Have you ever had to fight the label of stupid fight the label of stupid girls regarding the image of stupid girls [19:21] and all that? Let's remember what age I started streaming. I wasn't 16 years old, it's been a long time. Yes, I've grown up, my content has changed, but I initially started doing this just for fun, that is, I didn't [19:35] have any goal or task there to make any serious content broadcasting, I wasn't 16 years old, I was just having fun and that's it. And if some people think that we are some kind of project, I started this is far from true. Some people just think that [19:48] I have some kind of dad behind me or poor parents or something else, this is all artificially invented by those people who simply could not believe there, I don't know, in some kind of luck because yes, a lot depends on luck on [20:03] your luck regarding the fact that I poured money into promotion and all that, I don't advise you to promote your content at all. You just have to make [20:15] content that people will want to forward to each other, which people will want to distribute. If you have 0 content, pouring money won't help you. You just need to do such interesting things [20:28] need to do such interesting things on the stream that people will want to forward it to each other, to their friends, or post it in publics. Is it generally simple or is this an activity related to the fact that you stream? It's so easy, just sit down, [20:43] turn on the camera and stream. No, try talking for six hours without a break, even without cheating, come up with topics yourself. That is, you have active brain activity. You are obliged to sit and talk for [20:59] all six hours without a break. Again, it game, this simplifies the task a bit because the game creates the content for you. You just need to comment. It's [21:12] much easier than sitting and talking. Or, for example, the reaction format, when there, occasionally commenting. Although I think that just sit and broadcast, for example, a movie or anime [21:26] or some other program. You just sit silently. You don't really need to strain yourself. Just sit and broadcast some content for yourself instead of going to strain yourself to come up with topics and talk. But it's [21:40] not as easy as everyone imagines. Knowing the language, is it worth streaming to a Western audience? On the one hand, there is more competition there. Yes, but on the other hand, [21:52] if you have a mercantile interest, if you want to earn more, it will be better for you. It's worth switching to an English-speaking audience, to a European audience, because there's a lot more money there, [22:06] firstly, simply because they're richer, they can afford this $5 subscription, which costs them nothing at all. If for a Russian-speaking viewer, these 500 rubles are now 400, now they've made a subscription. 400 rubles [22:20] is a very large sum for them, that is, they're wondering whether they should subscribe because, in general, in the Russian-speaking community, for example, buying something isn't really accepted. and games, that is, downloaded them from torrents or, [22:33] for example, buy movies, they are also downloaded or buy a music subscription there, I'm not even talking about subscribing to some person you don't know, that is, they are not used to just paying for content, I don't see anything bad in this, yes, it is [22:45] because people do not have as much money as the English-speaking well, for them it is quite normal things and go to some streamer and subscribe to him, that is, for example, if we compare, for example, I just know [23:01] some Italian streamers who have, say, 100 viewers online, they can easily have 1000 subs, 1000 soms, even not the largest Russian-speaking streamers can get, for example, I don't know about 200 of them, well, [23:16] very few and this is quite minimal, yes, if you want to earn more money if you want to have more money from subscriptions from advertising, again, advertising on the Russian market from an affiliate program will be much less, that is, for a [23:28] Russian-speaking viewer it pays much less than for If you're a European or, for example, English-speaking audience, you need to know English perfectly. They're very picky about their language because everyone [23:42] speaks English, and you need to know English perfectly, know all their memes, know absolutely everything about them. It's a whole cultural layer that you need to know because if you don't know this, you'll simply be perceived as an outsider. [23:56] Why should I watch some dude when I can watch my bro there, an English-speaking streamer? I don't know about girls, but there's a lot more competition, of course, in the English-speaking market. If we're talking about Europeans, then you [24:10] market. If we're talking about Europeans, then you also need to know the language very well. Guys, the situation is very serious right now, so I urge you not to take this carelessly, sit at home watching YouTube and subscribe to the channel without a [24:23] work permit. I hope you liked this video; it was interesting and informative for you. Like it, leave comments. Who's your favorite streamer? Bye comments. Who's your favorite streamer? Bye everyone