[0:00] in this video I'm going to break down [0:01] seven different side hustle ideas that [0:03] you can start this year to the point [0:04] where you're hopefully making an extra [0:05] $1,000 a month and for each of them [0:07] we're going to talk about how easy it is [0:09] to get started secondly how easy it is [0:11] to make your first $100 from it and [0:12] thirdly how much time and effort it [0:14] takes to keep things going once you've [0:15] gotten started and then afterwards I'm [0:16] going to talk about what I would [0:18] personally be doing if I was say in my [0:19] early 20s and trying to make some extra [0:21] money and how I'd be applying these [0:22] principles to my own life part one the [0:24] philosophy of side hustles okay so let's [0:26] start by zooming out a little bit and [0:27] thinking critically about what we're [0:29] actually trying to do here so what is a [0:31] side hustle what is the point of doing [0:32] the side hustle thing well firstly very [0:34] few people would say no to an extra [0:36] $1,000 a month coming in even an extra [0:38] few hundred a month coming in would be [0:39] really helpful for a lot of people [0:41] having more money is generally a good [0:42] thing because it unlocks autonomy it [0:43] unlocks Freedom it lets you buy more [0:45] things if you're interested in that it [0:46] lets you unlock more experiences and it [0:48] lets you basically have a little bit [0:49] more control over your own life so how [0:51] do you actually make this extra money [0:52] that you want coming in well one way is [0:54] to try and get a raise at your day job [0:55] but we're not going to talk about that [0:56] cuz this video is about side hustles the [0:58] other way is of doing a kind of old [0:59] School side hustle which is actually [1:01] just called a second job like for [1:02] example let's say I wanted to make an [1:03] extra few hundred quid a month I could [1:05] get a job at the local Kebab shop down [1:07] the road and that's all well and good [1:08] because I could be making I don't know [1:09] £101 an hour or something like that [1:11] working at the said kbab shop but [1:12] there's a few issues with me trying to [1:13] use that as my side hustle or second job [1:15] firstly there is a cap to how much money [1:17] I could be getting paid working at the [1:18] local Kebab shop secondly working at the [1:20] local Kebab shop is probably not very [1:21] fun I'm a big fan of Kebabs I love it [1:23] but even then it would probably become [1:24] kind of boring after a while and thirdly [1:26] and most importantly it would tie me [1:27] into more shift work let's say I've got [1:29] a day job job and then I'm doing the [1:30] kbab shifts in the evening I have to [1:32] show up at a particular time I don't [1:33] have autonomy over my time and I don't [1:35] have the flexibility in being able to [1:36] work when I want and so these factors [1:38] mean that working at the local Kebab [1:39] shop I would call less of a side hustle [1:41] although you can use that terminology if [1:42] you want I would call it more like a [1:43] second job so when we say side hustles [1:45] what do we generally mean by that a [1:46] decent side hustle should take three [1:48] boxes firstly it should you it should [1:49] allow you to make more money than you [1:51] would be working at a local service job [1:53] secondly it should be something that you [1:54] actually enjoy doing where ideally it [1:56] wouldn't necessarily feel like work it [1:58] wouldn't feel as if you have a second [2:00] job that you're toiling away at just to [2:01] make a little bit of extra cash it would [2:03] be something that actually fulfills you [2:04] creatively and thirdly and perhaps most [2:06] importantly it would be flexible you [2:08] wouldn't be tied into a certain shift [2:09] pattern you'd be able to work broadly [2:11] where you want and when you want now in [2:13] this video we're going to break down [2:14] seven different things that you could do [2:15] that take all three of these boxes but [2:17] there's one final thing that we need to [2:18] understand before we go forward and that [2:19] is the law of making money the law of [2:21] making money basically says that money [2:23] is an exchange of value if you want to [2:25] make money you need to provide value to [2:27] people who are willing to pay you for [2:28] said value now this is a mistake that I [2:29] see a lot of people making all the [2:30] emails I get from people asking you know [2:32] how how do I make money on the internet [2:33] all this kind of stuff but like in order [2:35] for you to make money someone needs to [2:37] someone needs to give you that money you [2:38] can't just make money money just does [2:40] not grow in trees it doesn't just appear [2:41] magically in your account someone has to [2:43] actually want to pay you in order for [2:44] you to get that money into your account [2:46] like for example when you buy a $3 [2:47] coffee from Starbucks you are paying [2:49] Starbucks $3 or whatever it is and then [2:50] you're getting a coffee in return [2:52] because you perceive that that value the [2:54] coffee that you're getting is worth the [2:55] $3 the $3 is coming out of your personal [2:57] account and going to Starbucks similarly [2:59] when you are making money on the [3:00] internet it's easy to think of the [3:01] internet as like magical internet money [3:03] oh if I make a YouTube video I just make [3:04] money for free but like that money is [3:06] coming from someone in the case of [3:07] YouTube it's coming from advertisers and [3:08] the people that would say that making [3:09] money is fairly easy are the ones who [3:11] understand that it's an exchange of [3:12] value and there's a fairly simple [3:14] formula for this and if you can [3:15] understand the formula then you probably [3:17] hopefully shouldn't really struggle with [3:19] making money and that formula is firstly [3:21] you just need to learn a skill or get [3:23] good at a skill that people are willing [3:24] to pay for and then secondly you just [3:26] need to find people who are willing to [3:27] pay for that skill and so if you can [3:28] just do those things a skill and then [3:30] find people who are willing to pay you [3:31] for the skill then you won't really have [3:32] a problem with making money and so [3:34] hopefully you're going to see as we go [3:35] through the rest of this video that the [3:36] seven different ideas we're talking [3:37] about here are all about building a [3:39] valuable skill and then finding people [3:40] to pay you for set skill so let's get [3:42] started side hustle idea number one [3:44] become a writer for businesses very very [3:46] broadly there are two types of [3:47] businesses there's B Toc and there's B2B [3:49] so b2c is business to Consumer and B2B [3:52] is business to business basically [3:53] everything you're familiar with is going [3:54] to be b2c business to Consumer so for [3:56] example YouTube is b2c like most mostly [3:59] it's consumers who are watching YouTube [4:01] but actually the way YouTube makes money [4:02] is B2B they're are selling a service to [4:04] advertisers they're selling to other [4:06] businesses and it's worth understanding [4:07] this distinction because by far the [4:09] easiest way to level up your ability to [4:11] make money is to start thinking B2B [4:13] rather than b Toc it's to start thinking [4:15] what are the services that I can offer [4:17] to businesses rather than how can I make [4:19] money from my friends and colleagues [4:20] because your friends and colleagues [4:22] probably don't have money to spend it's [4:23] like if you start imagining like oh what [4:25] value can I add to my my friend it's [4:27] like I could become a cleaner for them [4:28] maybe that's B to see but if you start [4:30] thinking what value can I add to local [4:32] businesses or businesses on the internet [4:34] now it just massively increases the [4:35] scope of things that you can do to make [4:36] money on the internet and the first [4:38] major category of services that you can [4:39] offer to businesses is writing writing [4:41] is one of the top things that basically [4:43] every business in the world is looking [4:45] for it could be a local business like [4:46] your local accountant or your local dry [4:48] cleaner it could be an internet business [4:50] like software and all this kind of stuff [4:52] it could be creators like me and other [4:54] YouTubers it could be authors it could [4:56] be podcasters like almost every business [4:57] that you'll ever come across will have a [4:59] need to hire writers to do some kind of [5:01] writing now one of the main ones here is [5:03] content writing so for example [5:04] businesses will have a Blog often and on [5:06] that blog they will post articles about [5:08] their particular industry and they're [5:09] hoping that by posting enough articles [5:10] on their website they'll get decent [5:11] search engine optimization SEO and then [5:13] more people are going to go on their [5:15] blog and then they'll stumble across the [5:16] business and then that will increase the [5:17] sales or the leads for the business and [5:19] this is a great Niche to get yourself [5:20] into because it's very valuable for a [5:22] business to have someone competent being [5:23] able to write articles for them B they [5:25] absolutely recognize the value of this [5:26] and they will pay for the service and C [5:28] it means you can just write you can [5:29] write about topics or businesses or [5:31] fields that you're genuinely interested [5:32] in and generally when you're doing [5:34] something that you have an inherent [5:35] interest in that you actually enjoy [5:36] writing about it's going to become way [5:38] easier and it's going to feel a lot less [5:39] like work the other major category of [5:41] people who need writers is any kind of [5:42] Creator we hire a bunch of people to do [5:45] research and writing for our videos or [5:46] for social media or for our website or [5:48] for our courses and tons and tons of [5:49] stuff every other creator that I know [5:51] who's making money who's treating their [5:52] creator thing like a business also has a [5:54] massive requirement for writers and so [5:56] if you want you can make money by [5:57] working with your favorite creators and [5:59] helping them right content I know people [6:01] who charge $1,000 for a single script [6:03] for a YouTube video so if you can find a [6:04] creator that needs that kind of service [6:06] you can make some pretty good money [6:07] doing that thing there's another mistake [6:08] that people make here and they think [6:09] okay cool I'm going to be a writer [6:10] therefore let me advertise my services [6:12] on a freelance website like Fiverr or [6:14] upwork or people per hour or something [6:16] like that and I would normally say that [6:17] that's a pretty bad idea because if [6:18] you're on these freelance websites where [6:20] there are 50,000 other people offering [6:22] the same service you're already kind of [6:24] on the back foot because how is someone [6:25] going to find you out of these other [6:26] 50,000 people instead what I'd recommend [6:28] is what Jack buter called The [6:30] permissionless Apprentice model so [6:31] basically you do work for people for [6:33] free without them asking you to do it [6:35] and you just then email them and show [6:37] them the work that you've done and so [6:38] for example if I was thinking how do I [6:39] make money as a writer I would basically [6:41] go to my favorite YouTubers the ones [6:42] whose content I watch anyway and that [6:44] certainly doesn't feel like work and I [6:46] would just write a brand new video for [6:48] them completely for free that would be a [6:49] good way for me to a improve my own [6:51] skills and B boost up my own portfolio [6:53] and see once I've written a script for [6:55] them in a Google doc or an otion page or [6:57] whatever I would send it to them with an [6:58] accompanying video that says hey I've [7:00] written this for you completely for free [7:01] if you like it feel free to use it and [7:03] if you want more things like this then [7:05] you know let's let's chat and you know [7:07] we can talk about working together for [7:08] the long term and I would do this for a [7:09] handful of my favorite YouTubers and I [7:11] can basically guarantee that at least [7:12] one of them are going to reply assuming [7:14] my script is good with oh my God this is [7:16] incredible you've really nailed the [7:17] script in exactly what my style would be [7:19] and therefore I want to hire you all [7:20] right so something like this how easy is [7:22] it to start and actually especially [7:23] these days with the Advent of AI [7:25] artificial intelligence enhanced writing [7:26] tools it's actually becoming way easier [7:28] to be a writer than it used to be when [7:30] you had to type all the words out [7:31] yourself so often being a decent writer [7:33] these days is just about being able to [7:34] use the appropriate AI tools to create [7:36] your first draft then being able to edit [7:38] that first draft to see what sounds good [7:39] and what's in the style of the people [7:40] that you're trying to work for how easy [7:42] is it to make your first $100 again I [7:43] would say it's a little bit harder than [7:45] just getting started because you have to [7:46] Now find people to pay you but if you're [7:48] using this permissionless Apprentice [7:49] model if you're not trying to stand in [7:50] the queue of 50,000 people on Fiverr [7:52] trying to get hired but but you're [7:54] instead actively reaching out and [7:55] working for free for people that you [7:56] actually want to work with I would say [7:58] probably with a few weeks you probably [8:00] land your first client and then that'll [8:01] probably pay more than $100 and now [8:03] you've made your first $100 and then how [8:04] much time and effort is it to keep going [8:06] well the issue with writing is that you [8:07] are kind of trading your time for money [8:10] because you do have to do the work of [8:11] actually writing being to to then get [8:13] paid for it but actually these days if [8:14] you use AI tools appropriately then you [8:16] can probably massively leverage your own [8:18] ability to write stuff and then also [8:20] further down the line once you've had [8:21] experience in writing you can then start [8:22] creating your own assets you can make [8:24] your own ebooks or your own courses your [8:25] own products and now that is a thing [8:27] that then decorrelates writing from the [8:29] amount of time you're spending on it and [8:31] it then becomes a way of leveling up [8:33] this particular side hustle and maybe [8:34] making a more of a passive income stream [8:36] out of this writing stuff side hustle [8:37] idea number two becoming a sales [8:39] copywriter basically anytime someone [8:41] wants to sell something they will have a [8:42] page that gives you the information [8:44] about their product for example if you [8:45] look on Amazon any product will have [8:47] some copy sales copy some writing that's [8:49] trying to sell you the product if you [8:50] look at any online courses or any [8:52] products on the internet like basically [8:53] everything will have some level of sales [8:55] copy associated with it and so if you're [8:57] looking to make some extra money through [8:58] a side hustle and you're interested Ed [8:59] in for example writing and sales and [9:01] marketing and psychology and persuasion [9:03] and this kind of stuff you can actually [9:05] fairly easily and fairly quickly become [9:06] more of an expert in the field of sales [9:08] and marketing you could read a few books [9:10] like Russell brunson's expert Secrets [9:11] Trilogy you could read Alex homo's $100 [9:14] million offers you could read a book by [9:15] I think Jim Stevens called copywriting [9:17] secrets and with a handful of books you [9:20] would become way more knowledgeable [9:21] about sales and marketing generally and [9:24] about copywriting in particular that you [9:26] probably know way more than any business [9:28] that's trying to hire you for the [9:29] service and the nice thing about sales [9:30] copyrighting is that generally the [9:32] return on investment for a business is [9:33] fairly obvious like if someone emailed [9:35] me and they did the permission as [9:37] apprentice model and they saw that my [9:38] parttime YouTuber Academy has a sales [9:40] page and because of their knowledge of [9:42] sales and marketing and copywriting they [9:44] would know that my sales page is under [9:46] optimized if they were to just send me a [9:47] Google dog being like hey I'm a sales [9:49] copywriter I've Rewritten the first half [9:51] of your landing page for you feel free [9:52] to use it but I'd love to work with you [9:54] I would immediately say yes absolutely [9:56] I'm going to hire this person because [9:57] for me if I can improve the conversion [9:59] rate on my sales Page by even 1% that [10:01] directly translates to bottom line [10:03] profits and therefore it's a lot easier [10:04] for me to justify the expense of hiring [10:06] a sales copywriter for that thing and [10:08] the thing with all of these things is [10:09] that once you've got one paying client [10:10] it's be it becomes a lot easier to land [10:12] other paying clients because Word of [10:14] Mouth recommendations in the world of [10:15] business are just huge and generally if [10:18] we work with a with a freelancer or [10:19] someone who's really good then I will [10:20] know 10 to 20 to 30 other people who [10:23] need that service and I'd be [10:24] recommending that freelancer to those [10:25] other people as well because generally [10:27] business owners hang out with other [10:28] business owners big YouTubers hang out [10:30] with other big YouTubers and generally [10:32] the problems that one of those has is [10:33] the same as the problem that all their [10:35] friends have so really all you have to [10:36] do is get your foot in the door get your [10:38] first paying client get a testimonial [10:39] from them and then word of maath [10:40] recommendations mean that you probably [10:42] won't struggle to find clients in the [10:43] future again assuming you're good all of [10:46] this has to be on the presupposition [10:48] that money is an exchange of value and [10:49] you have to actually be good at the [10:50] thing so how easy is sales copyrighting [10:52] to start well it's not that easy you [10:54] kind of have to be good at the skill [10:55] which means you do have to do a little [10:56] bit of reading but hey in about a month [10:58] you can read all these books that I've [10:59] mentioned they'll be linked down in the [11:00] video description and then now all you [11:02] have to do is do a little bit of [11:03] practice and you can do that practice [11:04] permissionless like you don't have to [11:05] wait for permission for someone to be [11:07] like hey yes I want you to redesign my [11:08] landing page you could just do it and [11:10] you could see if you enjoy it and your [11:11] skills will just naturally improve over [11:13] time secondly how easy is it to make [11:14] your first $100 honestly pretty easy [11:16] sales copywriting is such a standard [11:18] it's it's just so easy to reach out to a [11:20] business and say hey I've improved the [11:22] copy on your landing page do you want to [11:23] hire me to improve the the copy on the [11:24] rest of your website and they'll [11:25] probably be like hell yeah and now [11:27] you've landed your first client and then [11:28] thirdly how time intensive is it to do [11:30] well actually I think it's less time [11:31] intensive than content writing because [11:33] to be honest once you get good at sales [11:35] copywriting you find that the formula is [11:38] kind of the same for any sort of [11:39] business you describe the problem you [11:40] agitate the problem you provide a [11:42] solution like there's a a formula that [11:44] you can read in for example copywriting [11:45] Secrets the book and if you follow that [11:47] formula you can often copy and paste [11:49] things between different clients and you [11:50] just become better at the skill over [11:51] time so you know your 10th and 20th [11:54] client will take a lot less time than [11:55] your first or second client so broadly I [11:57] would say it's not too bad in terms of [11:59] ongoing time and effort side hustle idea [12:01] number three become a thumbnail designer [12:03] so we're now talking about design as a [12:05] service we've talked about writing as a [12:06] service now it's design as a service and [12:08] one very easy design as a service that [12:10] every single YouTuber needs is a [12:11] thumbnail designer as YouTubers we know [12:14] how important thumbnails are and so if [12:16] you can actually get good at the skill [12:17] of making thumbnails which is again not [12:19] too hard you just follow some tutorials [12:20] on the internet about how to use [12:21] Photoshop and over time you'll develop [12:23] an eye for what decent thumbnails look [12:25] like then again you can follow The [12:27] permissionless Apprentice model and then [12:28] you can email them and say hey I really [12:29] enjoy your work I've been watching your [12:30] channel for a very long time I'm I'm I'm [12:32] a thumbnail designer so I thought I'd [12:34] redesign some of your thumbnails for you [12:35] feel free to use them if you'd like and [12:37] if you'd like to hire me if you like [12:38] what I've done and you'd like to hire me [12:39] then do please get back to me and we can [12:41] talk I have actually mentioned this [12:42] point in a couple of videos in the past [12:43] and I have had maybe five people out of [12:46] the 3 million people or 15 million [12:48] people that have watched these videos [12:49] I've had about five people email me with [12:51] being like hey I would love to be your [12:52] thumbnail designer here here are a few [12:54] thumbnails unfortunately all five of [12:55] those have just like the thumbnails have [12:57] not been very good and we've AB tested [12:59] them uh and they just haven't performed [13:01] as well as thumbnails that I could make [13:02] myself but there like five people out of [13:03] several million people who watched the [13:05] videos and I'm literally saying anyone [13:07] can email me and redesign my thumbnails [13:08] and I will literally hire you if your [13:10] thumbnails are good only five people [13:11] have done it and none of them have been [13:12] good so again this is the thing of like [13:14] exchange of exchange of value you have [13:16] to actually be good at the thing that [13:17] you're trying to do but the way you get [13:18] better at the thing you're trying to do [13:19] is by just doing lots of it doing it [13:21] permissionless and then over time you [13:22] can iterate and get better at this [13:24] graphic design stuff so how easy is it [13:26] to get started with this well I say it's [13:27] kind of hard because you have to learn [13:29] graphic design and you have to have an [13:31] eye for kind of Aesthetics and taste and [13:33] just be familiar with YouTube but if [13:35] you're the sort of person who watches a [13:36] lot of YouTube videos which I hope you [13:37] are if you you gotten to this point in [13:38] this video then maybe you'll just have [13:40] more of a an inbuilt appreciation of [13:42] thumbnail Aesthetics than other people [13:44] do secondly how easy is it to make your [13:45] first $100 well honestly if it were me I [13:47] would pay2 200 to £250 GDP for a decent [13:51] thumbnail for one of for one of my [13:52] videos I know someone who pays $11,000 [13:55] for a thumbnail for one of his videos [13:57] you know the lowest I've seen people pay [13:58] for thumbnail is like 30 4050 which is [14:00] again quite a lot considering that it [14:02] sometimes only takes maybe 20 minutes or [14:04] half an hour of work to create a [14:05] thumbnail and especially if you're from [14:07] a country where the kind of purchase [14:09] price parity is very different to the [14:10] GBP then that's a lot of money that you [14:12] can make for a very small amount of work [14:14] again provided you're actually good at [14:15] the thing and then thirdly how much time [14:16] and effort does this take to keep going [14:18] I would say actually a moderate amount [14:20] you do have to make the thumbnails [14:21] specific for every video but over time [14:23] as you work with specific clients you [14:25] you kind of get an idea of their style [14:27] like the thumbnail designer who works [14:28] with me now it takes it it doesn't take [14:30] very long for him to make the thumbnails [14:32] for the videos because we kind of have a [14:33] house style it's usually a smiling photo [14:35] of me and then there's usually some [14:37] icons and maybe some text and that [14:38] actually maybe takes like 10 20 minutes [14:40] to put together whereas initially it [14:41] would have taken maybe several hours if [14:43] you were trying to design thumbnails [14:44] completely from scratch for every single [14:46] client so and a moderate amount of [14:47] effort over time side hustle idea number [14:49] four become a website designer now being [14:51] a website designer is actually how I got [14:53] my own start when it came to making [14:54] money online as a side hustle I was 13 [14:56] years old I was in school but in the [14:57] evenings and on the weekends I'd be [14:59] doing freelance web design for random [15:01] small businesses that would meet on some [15:02] freelance website and this was how I [15:04] made my first kind of several hundred on [15:05] the internet and again this is thing of [15:07] that there are thousands and thousands [15:08] of web designers out there it's just [15:10] that a they're either not very good or B [15:12] just bad at marketing the services to [15:13] the right people in the right format [15:15] like if you go to Fiverr you'll see [15:16] 10,000 examples of web designers but [15:19] that's again like if you're if you're on [15:21] Fiverr trying to sell your services [15:22] you're probably doing it wrong and [15:23] instead if you follow The permissionless [15:25] Apprentice model and interact with [15:26] people on Twitter and on LinkedIn and [15:28] these platforms where people people who [15:29] have money are congregating and are [15:31] willing to pay money for services you'll [15:33] generally have a much better time of [15:34] trying to land work now one of the guys [15:35] that we work with for our website is [15:37] called Henry and in the pandemic within [15:39] about 6 months he taught himself how to [15:41] design websites and he built his own [15:43] personal website that looked absolutely [15:44] amazing it looked like the like one of [15:46] the sales Pages for an Apple product and [15:48] so he reached out to us and said that [15:49] hey he likes he likes the stuff he would [15:50] like to do some web design for us and I [15:52] looked at his website and I was [15:53] immediately blown away I was like oh my [15:54] God this guy clearly knows what he's [15:56] doing of course I want to hire him [15:58] because again every business every [15:59] Creator who has a website every business [16:01] under the sun will always be thinking [16:03] about how do I improve my website [16:04] because they know that their website is [16:06] really important for their business [16:07] branding and for landing sales for their [16:09] products and so we hired Henry and now [16:10] we've paid him several I think over 10K [16:12] plus over the last like year to help [16:14] redesign some of our websites like he [16:15] previously had a job he didn't enjoy the [16:17] job very much and he decided you know [16:18] what I'm interested in design I like the [16:20] idea of making websites I'm just going [16:21] to teach myself and through just tap [16:23] watching YouTube videos and taking a [16:24] couple of courses online he taught [16:25] himself web design to the point that he [16:27] can now charge $10,000 for every website [16:29] he makes for a client if you don't know [16:30] how to make a website I have a video [16:31] about it linked over here somewhere so [16:33] how easy is this to start I would say [16:35] it's pretty easy to start because it's [16:37] not that hard learning how to design a [16:38] website all you have to do is decide is [16:40] this the thing you want to do and then [16:42] watch a few YouTube tutorials and then [16:43] practice then build up your portfolio [16:45] over time how easy is it to make your [16:46] first $100 again not overly hard again [16:49] if you follow The permissionless [16:50] Apprentice model if you're not trying to [16:51] queue up with 50,000 other people on [16:53] Fiverr and and you're instead actively [16:54] reaching out to companies or creators or [16:57] businesses that you like and doing a [16:59] little bit of a free design for their [17:00] homepage initially and saying hey this [17:02] is what your website could look like I'm [17:04] a web designer I'd love to work with you [17:05] you know let's hop on a call and talk [17:07] about it it shouldn't be too hard to [17:08] land your first client and then thirdly [17:10] how much time and effort does this take [17:11] to maintain over time again it takes a [17:13] lot of time and effort initially as you [17:15] start doing the thing but then you know [17:16] there are plenty of people I know who [17:18] just do freelance web design by [17:19] designing sites on WordPress and once [17:21] you've made one or two sites you can [17:22] often copy and paste the settings and [17:24] the appearance and the theme on any [17:26] other side that you use and just tweak a [17:27] few little bits of it side Hustle idea [17:29] number five become a short form video [17:31] editor we've talked about writing we've [17:32] talked about design the other major [17:34] thing that basically every business [17:35] Under the Sun is now looking at is video [17:37] and in particular short form video with [17:40] the whole Tik Tok thing with the whole [17:41] Instagram reals thing with the whole [17:42] YouTube shorts thing basically every [17:44] business that I know are trying to get [17:45] into video production and video making [17:47] because they know that that's a way for [17:48] them to generate more organic traffic [17:50] for their business now I want to show an [17:51] example here of a Twitter DM that this [17:53] guy Juan Gomez sent to my friend Dicky [17:55] Bush who runs a ship 30 for 30 this guy [17:56] says I spent about 20 minutes crafting a [17:58] DM I wanted to demonstrate competence [18:00] and relatability I wanted to make sure I [18:02] took on all the risk not Dicky and [18:03] here's the DM I sent hey Dicky I saw [18:05] your YouTube thread and was super [18:06] encouraged by your approach love the [18:07] fact that you're building in public I've [18:09] been receiving tremendous value from [18:10] your content and would want to return [18:11] the favor in some way if you're ever in [18:12] need of a video editor shoot me a [18:14] message I've worked as a video [18:15] videographer editor for 2 years and have [18:16] over 200 videos of experience I really [18:18] connect with the topics you talk about [18:20] and would love to help you grow your [18:21] channel offer I edit your next three [18:23] videos for free and you decide if you [18:24] want to work with me or not let me know [18:25] if this is something you'd find [18:26] interesting cheers now this guy from [18:28] sending this DM and from like taking on [18:30] all the risk himself and offering to do [18:31] these next three videos completely for [18:33] free not quite following the permission [18:34] as apprentice model in that he didn't do [18:36] the work up front he asked dick if he [18:37] wanted the work done because he would [18:38] need to send him the raw files to to [18:40] edit he ended up Landing a job with this [18:42] very high paying client whose work he [18:44] enjoyed where doing the video editing [18:45] for Dicky Bush doesn't actually feel [18:46] like work to one and I think a DM like [18:48] this is something that so many people [18:49] could learn from again I get a handful [18:51] of emails every single day from people [18:53] pitching me on Services none of them are [18:55] like demonstrate the competence and the [18:57] relatability and the reliability of [18:58] message like the one that Juan sent to [19:00] Dicky and I think that's a shame because [19:01] clearly there are all these people out [19:02] there that want to make money that they [19:03] want to do creative stuff that gives [19:04] them flexibility and autonomy but they [19:06] don't realize like how to sell the [19:08] service it's like you could be really [19:09] good at video editing but if you suck at [19:11] being able to communicate that value [19:12] proposition to someone else who's [19:13] willing to pay you for that service then [19:15] you're never going to land the work in [19:16] the first place so how easy is this to [19:18] start well you actually have to learn [19:19] video editing it's not that hard you can [19:21] take my own skillshare class on how to [19:22] edit videos it's free link down below if [19:24] you want to check it out and in a [19:25] weekend you can learn how to edit videos [19:26] to a reasonable standard secondly how [19:28] easy is it to make your first $100 again [19:30] I don't think it's very hard at all I [19:31] think if you have just an a reasonable [19:33] amount of communication skills and a for [19:36] some sort of portfolio and some ability [19:38] to actively reach out to the people that [19:39] might be hiring you it's really easy to [19:41] make your first $100 again if you're [19:42] trying to stick yourself on Fiverr and [19:44] then kind of compete with 50,000 other [19:45] people for video editing it'll be really [19:47] hard to make your first $100 but if you [19:48] do it right if you connect with the [19:50] appropriate people on Twitter and [19:51] Linkedin and email rather than trying to [19:53] go in freelance marketplaces it'll be [19:55] super super easy as a video editor to [19:56] make your first $100 and then how much [19:58] effort does it take to keep going well [20:00] unfortunately quite a lot video editing [20:01] is one of those things that it does take [20:02] a large amount of time and as you get [20:04] better at it and as you develop assets [20:06] and Transitions and templates and stuff [20:08] you can get a little bit faster at it [20:10] but it is fundamentally a thing that [20:11] requires work and so if you really [20:13] wanted to level up this particular side [20:14] hustle you could then form a sort of [20:16] agency model you could hire other video [20:18] editors underneath you like Junior [20:19] editors who would do the initial cuts [20:21] and that kind of stuff and then you [20:22] could be the person doing the Final Cut [20:24] and presenting that to the client and [20:25] now you're kind of building your own [20:26] agency which is a different sort of way [20:28] of doing a Hustle but something we're [20:29] going to be talking about in future [20:30] videos now once you've used all these [20:31] side hustles to make this extra money [20:33] you're probably going to want to invest [20:34] s money and that brings us to the [20:36] sponsor of this video which is trading [20:37] 212 trading 212 is a fantastic app that [20:40] lets you trade completely for free in [20:41] terms of stocks and shares and foreign [20:43] exchange and ETFs now what's great about [20:45] trading 212 is that they've got a [20:46] practice mode and a real money mode the [20:48] practice mode lets you invest like fake [20:50] money in the markets so the markets are [20:52] actually what's happening in real life [20:53] but you're not investing any real money [20:55] you're just sort of investing pretend [20:56] money so if you're new to the world of [20:57] investing and you feel it's a little bit [20:59] daunting to play with real money then [21:00] you can absolutely try it out in [21:01] practice mode and then once you're ready [21:02] it's super easy to deposit money into [21:04] the account using Apple pay or using a [21:05] credit card or using what I use which is [21:07] a secure connection to my bank directly [21:09] so with one tap I can just deposit funds [21:10] into my trading 212 account and because [21:12] they allow you to invest in ETFs [21:13] exchange traded funds like the S&P 500 [21:16] it means you don't necessarily even need [21:17] to pick individual stocks which is [21:19] generally something that I usually [21:20] Advocate against you can just invest in [21:22] these broad market index funds and I've [21:24] got a whole video on exactly how that [21:25] works if you want to check it out to [21:26] learn a bit more they've also got some [21:27] pretty cool Auto investing features so [21:29] if for example you don't want to invest [21:31] in lump sums which is generally what I [21:32] do you can instead invest a certain [21:34] amount of money every month or every [21:35] week and you can automatically insert [21:37] that into different pies so for example [21:39] you could have half your portfolio as [21:40] the S&P 500 and maybe you could have the [21:42] other half of your portfolio being the [21:43] Vanguard all World Index Fund now [21:45] obviously as with all Investments your [21:47] capital is a risk and while your [21:48] Investments can rise they also might [21:50] fall and so depending on when you [21:51] withdraw money or depending on how you [21:52] play the markets as it were you might [21:54] well get back less than you invested but [21:56] hopefully if you follow the strategies [21:58] and invest in Broad market index funds [22:00] using an app that's very secure that's [22:01] very legit and that's easy to use then [22:03] hopefully we'll over time get to a [22:05] decent result also if you're based in [22:07] the UK you can open your Isa with [22:08] trading 212 the individual savings [22:10] account which allows you to invest [22:11] £20,000 a year completely taxfree in [22:13] this wrapper and within the ISA you can [22:15] then invest in whatever index funds or [22:17] ETFs or stocks and shares if you're [22:18] choosing to do stock picking that you [22:19] like Anyway if you want to check it out [22:20] then all you have to do is download the [22:22] trading 212 app and you can get that on [22:24] iOS and also on Android and they've also [22:26] got a web app as well and if you use the [22:27] coupon code Ali a checkout that will [22:29] give you a free share that's worth up to [22:31] £100 side hustle idea number six become [22:34] a solopreneurs second pair of hands all [22:36] right so this is quite a fun one this is [22:38] not quite a creative skill but again [22:40] generally if you if you know that there [22:41] are people out there who you would like [22:43] to work for let's say you follow [22:44] YouTubers or streamers or businesses or [22:46] whatever you can send them an email and [22:48] offer to be their second pair of hands [22:50] sort of a cross between an operations [22:51] manager and a personal assistant so [22:53] James CLE for example who is the [22:54] ridiculously bestselling author of [22:56] atomic habits which you might have read [22:57] only has one other person on his team [22:59] and this person is his right-and man who [23:00] does all of the stuff sort of like a [23:02] personal assistant/ virtual assistant/ [23:04] helping him with all the content he [23:05] wants to make and like helping him book [23:07] his like conferences and going through [23:09] his emails and for that person working [23:11] in that role they get to work with James [23:13] clar and that's like a pretty cool place [23:14] to be and they get to be basically [23:16] running the operations of this [23:17] multi-million dollar business that he's [23:19] got going on with a small team of two [23:20] people and that's pretty fun it could [23:22] start off as a part-time side hustle and [23:23] then it could absolutely become a [23:24] full-time thing if you're into that kind [23:26] of stuff similarly you might be familiar [23:27] with Elizabeth Phillips who used to be [23:29] my part-time personal assistant for like [23:31] you know a few hours a week and that was [23:32] how she got into this world of content [23:34] creation and stuff and then by virtue of [23:36] being my part-time personal assistant [23:37] for a few hours a week she realized that [23:39] oh this YouTube stuff is a thing and she [23:40] helped out with our YouTuber Academy and [23:42] now she's like you know massive YouTuber [23:44] several 100,000 subscribers making loads [23:45] of money through that and really doing [23:46] this sort of personal assistant [23:48] operations manager side hustle part-time [23:50] thing can unlock a lot of interesting [23:51] opportunities further down the line that [23:53] you just wouldn't even have realized [23:54] even existed if you hadn't done the [23:55] thing right so how easy is this to get [23:57] started honestly I think it's super easy [23:58] again all you have to do is have the [24:00] appropriate amount of communication [24:01] skills to be able to email or DM someone [24:03] and take on all the risk yourself the [24:05] thing that Elizabeth did which was [24:06] really good when she initially reached [24:07] out to me on Instagram was hey I'll be [24:09] I'll be your part-time PA for a month [24:10] personal assistant for a month you don't [24:12] even have to pay me and we'll just see [24:14] if it works out I ended up being like no [24:15] I'm going to pay you anyway cuz I felt [24:16] bad but if you can take if you can [24:18] demonstrate taking on all the risk [24:20] yourself it becomes very easy for the [24:21] person hiring you on the other end to [24:23] say yes to that without having to think [24:24] too hard about it secondly how easy is [24:26] it to make your first $100 again prettyy [24:28] once you found the right client and [24:30] you've actually reached out to them and [24:31] you've gotten your foot in the door and [24:33] you you're then demonstrating that you [24:34] can add value to their stuff then it's [24:36] pretty easy to make your first $100 but [24:38] unfortunately this is quite a Time [24:39] intensive job usually personal [24:41] assistants and stuff are paid by the [24:42] hour rather than by outcome and so [24:44] you're always kind of tied to a [24:45] particular hourly return on your time [24:47] but hopefully what will happen is that [24:48] as you become more and more valuable to [24:49] the business that you're working with or [24:50] working for then they might bring you on [24:52] as a full-time employee or as someone on [24:53] a retainer and now maybe you've even got [24:55] the option of quitting your day job [24:56] because this pays better and it's way [24:57] more fun and gives you way more [24:58] flexibility SLE idea number seven onean [25:01] video production agency so we've talked [25:03] about how basically every business is [25:04] looking to get into video and we talked [25:06] about being an editor for short form [25:07] content on YouTube shorts and Instagram [25:08] reals and Tik Tok but actually relatedly [25:10] every business is looking for video [25:12] whether it's the local accountant or the [25:13] local orthodontist or the local plumber [25:15] or if it's like a software product or if [25:16] it's a Creator everyone is looking to [25:18] make more videos and so if you can as a [25:20] side hustle be a sort of oneman media [25:22] agency oneman content video production [25:24] machine you can offer a really valuable [25:26] service for businesses and it's also [25:28] kind kind of fun doing that for example [25:29] Gordon the videographer that we work [25:30] with used to be a freelance videographer [25:32] and sort of did this thing for several [25:35] years where initially he would find [25:36] clients in the health and fitness space [25:38] because he was inherently interested in [25:39] that he'd make videos in that space [25:40] completely for free and then he started [25:42] Landing paid clients and then he was [25:43] being flown to all these like [25:45] ridiculously cool kind of world [25:46] championship bodybuilding and [25:47] powerlifting competitions and he was [25:50] doing the video production the [25:51] videography the editing the [25:52] storyboarding and everything for these [25:54] clients and he turned himself into this [25:56] oneman media Powerhouse which has meant [25:58] that he unlocked tons and tons of [26:00] opportunities for working with really [26:01] cool people and traveling around the [26:02] world and actually doing it with some [26:03] amount of flexibility and autonomy you [26:05] could reach out to software products [26:06] that you like that maybe don't have [26:08] compelling videos on their YouTube [26:09] channel and you could offer to make [26:10] YouTube videos for that software company [26:12] and they'd probably say hell yes because [26:13] software companies have a lot of money [26:15] and they know that they can land more [26:16] organic traffic to their product through [26:18] video and so if you can become their [26:20] YouTube Channel producer and help make [26:21] videos about their app now that's a [26:23] super easy way of making money as well [26:25] and there's tens if not hundreds of [26:26] thousands of these software companies [26:27] that have enough money that have really [26:29] high margins that don't do video that [26:31] would love to do video where there's [26:32] such a huge gap between where they want [26:34] to be and where they currently are where [26:35] all you have to do to bridge that Gap is [26:37] just learn the skill of doing video [26:39] learn how a camera Works learn how to [26:40] take videos with your phone learn video [26:41] editing by following my skillshare class [26:43] whatever you like that's like video is [26:45] such a massively underrated service [26:47] these days where there's so many [26:48] businesses that want it and there are [26:50] relatively so few people that can offer [26:51] that service maybe this will change 10 [26:53] years from now but right now there's [26:55] it's we're in an incredible era where [26:57] there's just so much demand for for this [26:58] thing and not enough supply of it I know [27:00] a bunch of people who have who are [27:01] making side hustle and also full-time [27:03] income money as video editors and video [27:05] producers and videographers and they [27:07] keep on getting more and more and more [27:08] clients to the point where they don't [27:10] have enough capacity to actually do the [27:11] work and they're trying to find other [27:12] people but they always say it's really [27:14] hard to find a good editor it's really [27:15] hard to find a videographer who's [27:16] actually good how easy is it to get [27:18] started by being this onean media [27:19] production agency again not very hard [27:22] you can start by filming videos on your [27:23] phone you can start by reaching out to [27:24] local businesses and you can use those [27:26] as free examples to P your skills and [27:29] also get better at the act of kind of [27:30] selling your services how easy is it to [27:32] make your first $100 again not that hard [27:34] because generally if you're targeting a [27:35] local business and they have money which [27:37] almost by definition they do because [27:38] they are a local business they will [27:40] generally see the value of having decent [27:42] videos on their YouTube channel or on [27:43] the Instagram page or on their Facebook [27:45] page or on their website or whatever but [27:46] it does take a reasonable amount of time [27:48] and effort to continue with this sort of [27:49] thing but again you know if you're [27:50] interested and if this becomes something [27:52] that you do over the long term you can [27:53] turn it into an agency model if you [27:55] really want so those were seven [27:56] different side hustle ideas I'm just [27:58] going to share what I would personally [27:59] do if I was in my let's say early 20s [28:01] and I was trying to make money for me I [28:03] would go down probably the web designer [28:05] route because I was always inherently [28:06] interested in that I kind of did it when [28:08] I was young a little bit I'm I'm kind of [28:10] out of date with the latest kind of [28:11] tools and processes and how to use web [28:12] flow and frameware and stuff but it [28:14] wouldn't be too hard for me to learn to [28:16] teach myself web design to be able to [28:17] use these tools and then I would reach [28:19] out to all of my favorite creators [28:21] firstly and all of my favorite software [28:22] companies and apps that I use on my [28:24] phone and any who don't have a good [28:27] website I would say I would would offer [28:28] to make them a website and I'd offer to [28:30] make the first few pages for free and [28:32] then I'd get testimonials and then I'd [28:33] be using that permission as apprentice [28:34] model to then be able to find other [28:36] people who are willing to pay me for my [28:38] service and I'm pretty confident that [28:39] I'd be able to fairly easily make six [28:41] figures a year from just doing web [28:42] design by virtue of finding the right [28:44] people and by virtue of being good at [28:46] the skill all right so hopefully this [28:47] video has given you a few ideas on what [28:48] you can do to make side hustle income [28:50] online maybe get to this $1,000 a month [28:52] point which could be quite fun but if [28:54] you're interested in potentially [28:55] becoming a digital Nomad and making this [28:56] more of a full-time thing then might [28:58] like to check out this video over here [28:59] which is my guide to how to make money [29:01] online to get to the point where you're [29:02] making $3,000 a month and you've got fun [29:04] freedom and flexibility to be able to do [29:06] it on your own terms so so check out [29:07] that video if you like thank you so much [29:08] for watching and I'll see you in the [29:09] next video