---
title: 'Why Shoppers Don''t Buy From Your Store'
source: 'https://youtube.com/watch?v=-1lXZDqasnY'
video_id: '-1lXZDqasnY'
date: 2026-08-07
---

# Why Shoppers Don't Buy From Your Store

> Source: [Why Shoppers Don't Buy From Your Store](https://youtube.com/watch?v=-1lXZDqasnY)

## Summary

The speaker explains the reality of customer behavior in e-commerce, focusing on why visitors to an online store may not buy. They break down three types of shoppers: those who recognize a product is from AliExpress and go find it cheaper there, those who simply browse without any purchase intent, and those who don't even know AliExpress exists. The core message is that low conversion rates are normal and not necessarily a reflection of a bad store.

### Key Points

- **Shoppers will compare prices on AliExpress** [00:00] — Some visitors will see your product priced at €20, suspect it comes from AliExpress, and leave to search for the same item cheaper on that platform.
- **Not all visitors intend to buy** [00:12] — Some people enter a website just to browse, like window-shopping in a physical store, and leave without purchasing — with no social pressure to buy.
- **Many people don't know AliExpress exists** [00:25] — Despite AliExpress having 150 million active users, that number is spread across many countries, and a huge portion of the world's population is unaware of the platform.

### Conclusion

Low conversion is expected in e-commerce: some shoppers will hunt for cheaper alternatives, some are just browsing, and many potential customers are simply unaware of competing platforms like AliExpress.

## Transcript

Obviamente hay gente que cuando entra a tu tienda no te va a querer comprar a ti. Hay gente que cuando vea tu vídeo va a entrar a tu web, van a ver que vale 20 euros y van a decir oye, pero si esto seguramente es de Aliexpress y se van a ir a Aliexpress y lo van a buscar.
Pero es que también hay gente que entra a la web y no quiere comprar. Simplemente quería chafardear como el que entra a una tienda y no quiere comprar nada y entras a una vuelta y se va. Es lo mismo y encima no tienen la vergüenza de que les veas la cara salir sin nada. Al igual que habrá gente que no sepa que existe Aliexpress.
Hombre, Mar, pero cómo vas a decir que hoy en día en 2024 la gente no sabe. Aliexpress tiene 150 millones de usuarios activos. Es una barbaridad, pero son 150 millones repartidos por un montón de países. Mira cuánta gente hay en el mundo.