---
title: 'How to Start on Hotmart 2026 | For Beginners | Step by Step from Zero'
source: 'https://youtube.com/watch?v=GVcikE6QVCI'
video_id: 'GVcikE6QVCI'
date: 2026-07-15
duration_sec: 1981
---

# How to Start on Hotmart 2026 | For Beginners | Step by Step from Zero

> Source: [How to Start on Hotmart 2026 | For Beginners | Step by Step from Zero](https://youtube.com/watch?v=GVcikE6QVCI)

## Summary

This video by Roberto Carreño provides a comprehensive, step-by-step guide for beginners on how to start affiliate marketing on the Hotmart platform. It covers the entire process from registration to selecting products, understanding key metrics, and promoting affiliate links through organic social media content.

### Key Points

- **Introduction to Hotmart and Affiliate Marketing** [00:02] — Roberto introduces Hotmart as a platform for digital products and explains affiliate marketing: earning commissions by recommending products without needing to buy them first.
- **Free Registration on Hotmart** [01:22] — Registration is completely free. Users should search for Hotmart on Google, click the first result, and sign up. During registration, select 'sell products' to become an affiliate.
- **Dashboard and Earnings Example** [04:37] — After logging in, the dashboard shows earnings. Roberto shares his own earnings: over $17,262 in 45 days and over $35,800 in 3 months, emphasizing that results come with effort.
- **Accessing the Affiliate Market** [06:57] — To find products, go to the 'Affiliate Market' section via the products tab or the top-right menu. Here, thousands of digital products are available for promotion.
- **Choosing a Product to Promote** [08:05] — Select a product you are passionate about or understand to stay motivated. Use the search bar to find products by keyword or niche (e.g., makeup, recipes).
- **Understanding Product Metrics: Commission, Rating, Temperature, Blueprint** [11:09] — Each product shows a green number (commission per sale). Roberto advises checking the rating (above 3.2 stars), temperature (above 15 indicates daily sales), and blueprint (above 80 indicates quality). However, he notes these metrics can be unreliable.
- **Product Details: Price, Commission Type, and Materials** [18:44] — Products have a maximum price and commission. Look for 'last click' commission (recommended), 'eternal cookie' (commission even if purchase is later), and promotional materials like images and videos in a Google Drive folder.
- **Joining a Product as an Affiliate** [22:33] — Click 'Join now' for one-click affiliation (no approval needed). Accept terms, and you're instantly an affiliate. Then access your unique affiliate links from the disclosure link section.
- **Using Affiliate Links and Global Affiliation** [24:06] — Copy your affiliate link and share it. If the product has 'active global affiliation', you also earn commissions on upsells (Order B) added by the buyer, even if not directly affiliated with those products.
- **Promotion Strategies: Organic Content on Social Media** [28:32] — Roberto recommends creating organic content on TikTok, Instagram, YouTube, or Facebook. Place your affiliate link in your profile or video description. Use calls to action to drive traffic to the link.
- **Creating Content with AI and Final Advice** [31:06] — Future videos will cover using AI to create promotional content quickly. Roberto urges viewers to take action and not just watch, as the model works with consistent effort.

### Conclusion

Starting on Hotmart is free and straightforward: register, choose a product you like, get your affiliate link, and promote it through organic social media content. Success comes from consistent effort and applying the strategies shown.

## Transcript

name is Roberto Carreño and in this video I'm going to show you how you can get started on Hotmart in the best way possible.  This video isn't going to be a lesson from scratch, but it is going to be, well, a lesson, okay?  This is a
training course to help you learn how to get started at Hotman.  If you've ever heard that Hotmart works well, that there are many people using Hotmart, what this platform is, which is completely true, there are many
people who are generating income and working from home with this platform and doing affiliate marketing.  That's the business model, affiliate marketing, which we'll now see
how it works.  Okay, what I'm going to show you here in this class, in this video, is how you can get started on Hotmart in the best way possible. Hotmart, as you can see right now here on screen, is this.  This is
the platform where we will find thousands of digital products, and affiliate marketing is based on that.  And that's what that model is.  In other words, we're going to generate or earn a commission for each, well, for recommending
digital products, for each sale of those products that we recommend, we're going to earn a commission.  Okay, I'm going to explain it to you in more detail now, and how you can get started.  Okay, so this is the
Hotmart platform, as you can see here, right?  Registering on Hotmart is completely free, okay?   I'm going to show you how you can do it. I mean, here on Google you're going to search for the word Hotmart, just like I
'm showing you.  You're going to search for that word and click on the first result you find. Okay, it's going to take you to this page, which is the one I was showing you before.  As I
mentioned, registration is completely free .  You can click on this little register, or you can also do it directly from here.  As it says, create your account in seconds, do it
now, it's free.  You can do it from here or click on this register button.  For example, we can click on this click on this sign-up button.  And here we're going to register.
Registering is very simple; I'm not going to dwell on it or go into much detail because it's very easy. Registration is quick, easy, and completely free.  Uh, you just have to
follow the steps that Hotmart gives you. So, what we have to do here is put our full name, write our email address, and here we're going to put a password, the password we
want to use.  Something I want you to keep in mind is that when you go to register, two little sections will appear on the left side, okay? When you go to register, you'll see, "Hey, what do you want? Sell
products or buy?"  You're going to click on the option that says "sell products" because what we're going to do is be able to earn commissions from the sale of the products.  In other words, we are not going to buy products.
Something else I want you to understand is that in affiliate marketing, you do n't have to buy products to then be able to recommend them, promote them, and earn a commission for every sale you make .  You don't have to
buy anything at all.  You will be able to do this business model without investing absolutely anything.  Of course, you have to put in your work, your effort, and do things really the way they should be done.  Well, here, as I'm telling you
, it's very easy to register.  And once you've registered, okay?  If you're already leaving, just come back to Hotmart and in this login section you won't click on "access my purchases"
because that's for when you buy products within the platform. Within the platform, we can find thousands of digital products, whether they are templates, courses, ebooks, mentoring, memberships, workshops,
podcasts, there are a lot of things, among others, including those I've mentioned, and many more, okay?  type of products.  They are all digital products. I repeat, you don't have to buy
anything, any product, to be able to promote it.  Let's see how to do it. Once you have your account, every time you want to log into Hotmart, you will click here where it says manage my business.  You're going to
click there and you're going to enter, you're going to log in.  As you can see here, I'm going to log in right now.  I'm going to log in and we automatically come to the Hotmar homepage.  Here he welcomes us.  And
well, we can see here, guys, that in these last 45 days I have been able to that in these last 45 days I have been able to earn more than 17,262 earn more than 17,262 [clears throat]
show you, we're just looking here at what those 45 days are like so you here at what those 45 days are like so you can see that the profits I 've had this week are not the same as I've ever had before, and I won't have them again
.  I can also show you details here of the last, for example, 3 months.  If I click here for the last 3 months, and then click apply, well, it will automatically change, create a
graph, and show me the results I've achieved in these last 3 months.  As we can see, I have generated, I have earned more than 35,800,
people may generate more, others less, but what is certain is that if you put in the work and do things the way they should be done, you will get results.  Okay, now that we're here on Hotmart,
what do we need to do? Well, we need products to be able to promote them.  products that are not going to be our own, we don't have to create any product and to be affiliates, that is, to carry out
what affiliate marketing is, we have to affiliate with those products of other third parties, that is, of people who have already created the product. We don't have to, well, keep track of support or
customers, absolutely nothing. As affiliates, our only concern is to reach the largest target audience or the largest audience that is truly interested in the product we are
going to recommend.  How are we going to find products here to become affiliates, promote them, and sell them to earn our commission?  It's very easy, you have two ways.  You can come to this section of products.  If we
click here, okay?  Here we can see the section that says "join a product" and it will take us to the affiliate market.  Or we can also do it from here, from these little dots at the top right.  We click on that menu,
different options will appear, and the only one we need to click on is the one we need, it's the one that says affiliate market.  We're going
to click here and it will take us directly to the affiliate market. Here in the affiliate market, I want to tell you that we're going to find tons of products, as you can see right now , okay?  Below you will
find many more products, and from here, from this section, you will be able to choose the product you want to promote, okay?  whichever one interests you, whichever one you think you like, hey, well, look, I think this
product is good, okay?  Or something that you all can understand about that topic.  Why am I telling you that?  So that when you're going to be recommending and promoting this product, you feel comfortable doing so .  If you
also understand the subject or are passionate about it, then you'll feel more comfortable selling it, promoting it, and recommending it, okay?  But it has nothing to do with it.  If you don't know or aren't interested in that product,
you'll be able to recommend and sell it without any problem.  But here's a little problem.  But here's a little tip, okay?  Or a little advice: go and choose a product that might interest you, that you like, that you're
passionate about, or that you even understand.  So that?  So that you don't get frustrated at first, maybe after you've been sales, don't get discouraged, okay?  Something I don't recommend.  I want you to
okay?  Something I don't recommend.  I want you to keep going, going, and going until you can achieve what it is, or make your first sale, okay?  Because it's from the first sale onwards that people get most motivated and say,
"Hey, this really works. If I've made one sale, why can't I make more?"  Good. Here you can choose any product you because in this affiliate marketplace section,
Hotmart itself has selected products based on their popularity and popularity—the ones that Although, often we don't know or understand how Hotmart can
do this, right?  Because then I see products that aren't selling, I know it, and they put them here.  But hey, here loved ones, which are the ones that people are commenting on the most or giving a
rating to this product, but from people who have already bought it. And here we also have the most recent ones.  I also want you to know that in this section you can search for specific products, that is, by a
specific products, that is, by a keyword or by a particular topic or niche .  And we can do it from this product search engine.  You can choose products from here, from this section, okay?  But if you want to
search for a specific product or topic , you can do so from here. Well, simply by searching for a keyword.  For example, we can search for makeup.  If we do a search,
all the results related to that makeup topic will appear here. As you can see, we have 872 results here.  Well, you can choose whichever one you want from all of these here.  Or even if we can, if we put
recipes here, for example, okay?  Well, we're going to get, look, 9600 results. well.  The topic of cooking, recipes, posters, desserts, baking, etc., is a topic that is very popular, very
catchy, and sells very well.  Anyway, here, as I already told you, you can search by products, by topic, but let's go by topic, but let's go directly to the next thing.  I want to
tell you that depending on the product you choose to promote , we're going to choose one here as an example, just
this one, for example, that I have here at the beginning, which deals with eliminating the physical symptoms of anxiety. Each of the products you can see has a little number in green.  That little number in green is the commission we
will earn for each sale we make of the product.  In other words, imagine you become affiliated with this anxiety product
and make a sale.  Well, you're going to earn, as it says here, 35.64 commission, but imagine if we manage to make a sale of this product every day . So if you multiply that 35.64
by the 30 days in a month, at the end of the month, if you make at least one sale of this product every day , okay?  It's an example.  At the end of the month you would be earning more than 900, that is, more than $1,000 a month
from selling this product, assuming we make one sale of this every day, which you can do two a day, you can do 3, 4, 20, 50, as many as you can.  What I mean by this is that [clears throat] this business model
works very well, it has a lot of potential, okay?  It has a lot of potential because the more you sell, the more you'll be able to earn, okay?  So let's example.  You have to find the
product you want to choose.  If I click on the product right now, we click on the product right now, we can become affiliates with it.  I'll tell you the following.  Here we can see that we have this evaluation section, this
temperature section, and this blueprint section. Regarding the flying aspect, I advise you to have it rated above three stars or
above three stars or above 3.2 stars, okay? Because?  Because this means that the people who have already bought the course have reviewed it, okay?  And they've left their comment, which we'll surely be
able to see here, okay?  Well, this course simply has an evaluation, as you can see here, it can be good or it can not be good.  We don't know who ordered this bombing either.  Sometimes you come across
flight or no flight at all, but it's a very good product.  So why do n't people value it?  Because when people buy a product, they don't know where to rate it because it's kind of hidden somewhere on Hotmart, so they do
n't know how to rate it and that's why they don't rate it, okay?  But there are people who do value it, and other times we, for example, as consumers of some type of product, don't
stop to evaluate the product. But I want you to keep in mind that you should n't rely too much on the number of reviews or the number of stars it may have. Now, if you see that this product
has, for example, let's say it has only has one star, then it's a bad
product because that means people have been complaining about it .  Okay?  I want you to understand this.  So, this has nothing to do with it.  The product may be very good, but people aren't
appreciating it.  Okay, next up is temperature.  Look, next up is temperature.  Look, above about 15 grams of temperature, it can be considered a product that is being sold almost daily.   It does
n't have much to do with it either.  We don't know how Hotmart can evaluate this temperature thing, because I, for example, have one of my products that has a temperature, I think it's 29, and I'm selling that product
every day with quite a few sales, and yet the temperature doesn't go up.  Okay, I had it at 41, then they lowered it to 29, I don't know why, selling every single day and quite a lot , okay?  And then there's the
blueprint. Above 80 is very good. Above 70, 80 is very good.  This blueprint thing means that it's a product that, for example, if it's a course, the members' area is
commenting, people are interacting with the course, okay?  In other words, it has a certain quality; above 70, 80, 85 is good quality.  And
Hotmart provides this.  In other words, Hotmart is saying, "Hey, this product is high quality. I "Hey, this product is high quality. I 'm going to give it this blueprint. This one with an 85% blueprint score is a good course."  What did I mean when I
mentioned the other thing too?  Look, if I go into affiliate marketing with my course, I'll show you so you can see it, digital rebels," which is the name of my course, and here we can see that this is it.  If I give him a
we can see that this is it.  If I give him a that it has a temperature of 29º, which is also good, although I think it
should be higher because this course, as I'm telling you, this training, I 'm selling it every day and quite a few sales. The blueprint for my product has an 87%, meaning Hotmart
sees it as a product of very good quality.  And as we can see very good quality.  And as we can see below, 58 reviews, okay?  With a score of 4.9.  This means that 58 people have
and some of them have only given maybe one or two stars.  Not everyone has to like the training or the product, okay?  But reviews it has a score of
reviews it has a score of 4.9, okay?  Which is a good product, and I'm not going to say it's mine.  Okay, so here I've shown you an example of what temperature is, the blueprint, as we can also see here.  And well,
this is what my course is about, okay?  But let's continue with what we simply wanted to tell you and get to the point so you could see that my
course or my product has more heat, for example, than this one. It has more people who have reviewed it than this one and yet it has a 4.9 rating, while this one has a five
rating.  Because?  Because only one person has commented and rated it with five stars here.  And in my product 58, most of them probably rated it with five stars, sure, of course, with five stars, but some other
people, one or two people, well, they will have rated it with three, four stars. Okay?  Good.  I just wanted to tell you that, don't put too much stock in the star charts, but trust the blueprint, okay?  Because that
means Hotmart sees it as a quality product.  What do we have to do here?  Look, here we see a price that says maximum price. This is the maximum price at which this product can be sold.  This is the
maximum price for this product.  Then inside you'll find offers, promotions, discounts, and so on.  The commission we're going to earn will be up to 35.64.
sell it at the normal price of 50, we 'll get a commission of 35. 'll get a commission of 35. Okay?  This means that if we sell it with one of their promotions, we will generate less
commission.  Okay?  Here we can see that it has a product type.  We see that it charges a commission per last click.  That means, and this is what I recommend, that you look for products that have a
last-click commission, which most of them do, I mean, most of them.  This means that if you give your affiliate link, which we'll see how to get now, for this product to someone who is interested, and
someone who is interested, and that person clicks on your link and the commission. I always recommend last click, because afterwards it's difficult for that person to find someone else to give them the
link, and if it's the last click they made, they're going to buy it from that person because it was the last click.  But this is the most recommended option, finally click, okay?  So don't worry about that.  Dissemination materials
dissemination materials.  If I come down here, we can see that it informational materials.  If I go here to the cloud folder, well, here to view materials,
a Google Drive folder will appear here, and this product gives you materials so that you can promote the product through social networks, etc., okay?  They're going to give you videos, images, or pictures for
advertising, etc., etc.  Okay?   It is also important that it has promotional material.  For example, an alternative page.  What does " alternative page" mean?  Well, it will have other pages with promotions or
discounts applied.  It would also be a good option if the product had this.  Hey, eternal cookie.  This means that devices, both computers and mobile devices, store a
cookie, saving information about the page they are visiting.  So, in that way, the eternal cookie.  This means that if someone clicks on your affiliate link today, enters the page, but doesn't buy today
and buys next month, you earn the commission.  Okay.  Here we have click here and we will immediately become a member of the product.  And immediately become a member of the product.  And active global membership.  What does
active global affiliation mean? This means that if this producer has more products and within their sales page there is an Order BAM, those are products that enter the page where you are going to buy this one and it
tells you, "Hey, if you are interested in this product, click here and you get two products in the same purchase." So from that purchase, from that other product that this producer has, you will also get a commission.
That means active global membership .  So, we'll move on here now. .  So, we'll move on here now. As you can see, this product gives us an 80% commission. If we sell it for 50, we earn
35.64. How do we sign up for this product?  It's simple, it's very easy.  I always want you to join products that have this "join
now" feature at the beginning of your business.  In other words, they shouldn't have to ask you to register, like for example, I'm going to back down.  Uh, for example, this other one, look, this one made of resin.  If we click here, it tells us to request membership.  This means either the producer
approves your affiliation or they don't.  And if they approve it, it might take one, two, three, or even weeks to approve you.  So, initially I recommend that you go for products where it's one-click affiliate marketing.  If
we click here on Join now, a screen will appear where we will be given all the details of the product.  We're going to earn an 80% commission.  We have the eternal cookie, affiliate bonus, hot leads, okay?
Well, this is another topic that we'll cover in another video.  Global Affiliate is there, and then the support email; that is, here we have the email address of the owner of this product in case we want to contact that person
to help us sell their product, because that person will also be interested in helping you so that you can make as many sales as possible, okay? In other words, it's a win-win, fifty-fifty situation. [suppressed scream] Perfect.  Then,
we click on this little button that says "I read, I accept the terms."  We click on yes, I want to be an affiliate and voila,
We are already affiliated without paying absolutely anything.  So, what do we have to Click on this button to access the disclosure link and it will automatically show you all the affiliate links we
have for this specific product. If I, for example, choose this link, I click on copy link, and if I open it in the browser, then if I give
open it in the browser, then if I give this link to the interested person, this page will appear.  In other words, we don't have to create any sales page.  The product gives us everything.  As you can see, this is the
sales page for this product, okay?  So, when people come here, you already have your membership number here, okay?  What is this here? It's your membership number up here .  So, whenever
someone comes here, I'll give them this product and say I want to eliminate my symptoms , right?  If you click here, it will automatically take you to automatically take you to the product purchase page,
okay? Here the person will fill in their details and choose the payment method available in their country.  And this is what I wanted to tell you earlier.  If the person to whom we have sent this
product, we earn the commission. Look at this, what we see here, this product and this other one and this other one that product and this other one and this other one that tells us here, take advantage and buy.  If this
tells us here, take advantage and buy.  If this person also clicks here, we will also get the commission for this product that they will also for this product that they will also buy because they add this product
buy because they add this product along with this other one.  What if this person is also of interest to you?  Well, I don't know, if this other product here clicks on it and wants to add it, then you'll also get the commission on
this other product you buy.  As you can see here, in this section the three products that the person wants to buy are added and you will get the commission for these three products, even though you are not affiliated with the
other two because you had the global affiliation active for this product.  Okay, that's clear, right?  So this person right?  So this person clicks here to buy, they will pay 31.82
and you will get the commission for the main product to which you sent the link and also the commission for this product that they have added and for this other product that that customer, that person, has added.  Okay, perfect.
customer, that person, has added.  Okay, perfect. Here we have, affiliate links.  You can use whichever one you want; you can send it to the sales page, you can send it to the product page, or you can send it to a
clean checkout where they will pay $25.  Okay, this is what a promotion is.  Here are the hosts and hot links for the sales page.  These are the sales pages that the producers themselves create,
customized to their specifications. We'll put it here so we can see it. also have, I'm going to show you the other links, okay?  Links where it
is, look, checkout with order B. Order B are the products that the person can also add on offer, okay?  It tells you, "Take advantage and buy. Checkout order B."  It will cost $50 here, but there is an order B. That is, $50 is the
normal price of this product, without promotion, without offer, without discount.  And then you'll have a second order for other products, okay?  And here's the checkout at $25 with order B also for other products and another at $17. So
you can choose whatever you want, the link here for whatever you want.  If , you can give them the discount so it comes to $25 or $17. If you don't want to give them a discount, you give them this one.  Okay.
So, what are we going to do with this affiliate link?  Look, these are the strategies that are working best for me.  You can pay for about paying for advertising because that's for when you're a little more
advanced.  Although paying for advertising is often expensive, you need to know how to do it.  But I am generating a lot of sales as an affiliate, doing what I'm showing you, creating organic content, that is,
without paying for advertising, making or creating content and uploading it to social media.  One of the social networks that is highly recommended is social networks that is highly recommended is TikTok, another is Instagram, another is YouTube and
Facebook.  Okay, you can do it on all of them. Yes, you can do it on all of them.  I recommend you do it in at least two. Okay, TikTok and YouTube or TikTok and Instagram, YouTube and Facebook, etc., whatever you want.  So, what should we
affiliate link?  So, if, for example, we create a TikTok account, then in the profile of that TikTok account is where we're going to place and paste that affiliate link. In the videos or content that
we create, we will use a salting call so that people will visit the profile link to see more information, and then when those people start watching our videos , okay?  If you go to our
profile and click on the affiliate link, we earn a commission if you make a purchase of that product.  Okay? On Instagram, reels, when you create one, also work very well,
one, also work very well, but after 48-72 hours the reel stops working and is no longer shown to other people.  Then it works well, but only for people.  Then it works well, but only for the first 48-72 hours.  On YouTube, you
create videos, you create a YouTube channel , there's no problem because those videos are constantly giving you views over time, okay? YouTube now, and you put the link, for example, in the description, okay?  So
that they go and buy that product, so that they go to the product's sales page that they go to the product's sales page , so that there they are further , so that there they are further
. And if they buy through that description of your YouTube videos, then you still get the commission. So, what is this all about?  Well, from creating content for social media.   We'll be
recommending it on social media because these content creation strategies are working very well these days
content?  You can create the content however you want with the promotional materials provided by the product, for example , which often fall content, or you can also promote it and create that content
through artificial intelligence, which we'll see in future videos here on the channel.  Hey, this is a new channel, okay?  As I'm recording this video, it's the second video. And we're also going to see on this channel how to
create that content with artificial intelligence.  So don't forget to subscribe to this channel. Leave a comment here if you'd like us to videos, that content with artificial intelligence. Many of these
artificial intelligences will create content in less than 2 minutes, and I 'll show you in other videos.  So if you want, write here in the comments that you'd like us to make a video about creating content with
artificial intelligence, and we'll also make some other training videos so you know how to create that content, upload it to social media, and promote these products.  The purpose
of this video is simply to show you how to get started on Hotmart the right way, and that's how you can do it, just like I just showed you.  So that's it, greetings, and thank you very much for watching
until the end of this video.  I hope you found this information helpful and start applying it.  Don't leave it here.  Don't just watch this video and do nothing, apply it, okay?  because this business model works very well.
business model works very well. See you in the next video.
