---
title: 'Create Before You Consume'
source: 'https://youtube.com/watch?v=U_MOM-oixM0'
video_id: 'U_MOM-oixM0'
date: 2026-07-17
---

# Create Before You Consume

> Source: [Create Before You Consume](https://youtube.com/watch?v=U_MOM-oixM0)

## Summary

The video advocates for the 'create before you consume' mindset, urging viewers to start their day with productive creation instead of immediately checking phones and social media, which puts the brain in a passive consumption mode.

### Key Points

- **Create First, Consume Later** [00:00] — Most people immediately grab their phone to check Instagram, texts, and email, making it hard to switch to creation mode because the brain prefers easy dopamine from consumption. The speaker emphasizes creating something before checking anything.

### Conclusion

Prioritizing creation over consumption in the morning can improve focus and productivity by avoiding the passive dopamine loop of social media and messaging apps.

## Transcript

create before you consume most people they get up they grab their phone they take Instagram they reply to some text messages they check their email and then they sit down to do something to accomplish something to create something and it's really difficult to make that transition because your brain is in consume mode which it loves because it's easy right it's easy dopamine doesn't have to actually work to get dopamine so for me when I get up I really focus on creating first before I check anything