[00:02] >> I am living proof that you do not need to go viral to build a brand. I think long period of time in different conditions that shows a specific avatar that you can help them with their specific problem. That's basically it.
[00:17] over their profile, they don't actually if you're a one-hit wonder, nothing really happens. Like you have to be able really happens. Like you have to be able to turn that attention into something
[00:29] difference here is that there are entertainers and their educators. that they can they can solve a problem for somebody and then that leads to >> [music] >> Entertainers, the entirety of their goal
[00:42] is to simply get attention and then sell your eyeballs to an advertiser in the And so people think of okay, I should copy these entertainers, but the vast entertaining content. They need educational content and then as a result
[00:57] educational content and then as a result have that lead to products and services.