--- title: 'Advanced Keyword Research Tutorial (5-Step Blueprint)' source: 'https://youtube.com/watch?v=TaOA_Zy2XUw' video_id: 'TaOA_Zy2XUw' date: 2026-07-28 duration_sec: 650 --- # Advanced Keyword Research Tutorial (5-Step Blueprint) > Source: [Advanced Keyword Research Tutorial (5-Step Blueprint)](https://youtube.com/watch?v=TaOA_Zy2XUw) ## Summary This video presents a five-step keyword research blueprint used to grow a site to over 150,000 visitors. The process emphasizes identifying customer personas, gathering topic ideas from online communities, and finding untapped keywords using tools like Google Suggest, Quora, Reddit, and Wikipedia. It also covers analyzing commercial intent via Google Ads and selecting keywords with growth trends using Google Trends. ### Key Points - **Blueprint Introduction** [00:00] — The speaker introduces a five-step keyword research blueprint that helped grow their site to over 150,000 visitors. - **Common Mistakes** [00:27] — Many people start with random keywords and compete with competitors on the same high-competition terms. - **Step 1: Customer Persona** [01:12] — Most people skip this step. Identify who your customer is and understand their online behavior to find untapped keyword opportunities. - **Example of Customer Persona** [02:06] — For an SEO training site, the target customer is SEO agency owners. By identifying where they hang out, new keyword opportunities like 'list building' emerge. - **Step 2: Find Topics from Communities** [03:03] — Visit places where your target customer hangs out online (Reddit, YouTube, forums) to find topics they care about. - **Step 3: Keyword Discovery Tactics** [04:03] — Use Google Suggest, Quora, Reddit, Google's Searches Related To, and Wikipedia to find on-tap keyword ideas from your topics. - **Step 4: Commercial Intent Analysis** [06:13] — Check each keyword's commercial intent using Google Ads suggested bid. Higher bids indicate higher purchase intent. - **Step 5: Search Volume** [07:45] — Use free tools like Ubersuggest and KW Finder to get exact search volume numbers instead of ranges from Google Keyword Planner. - **Bonus: Check Growth Trends** [08:28] — Use Google Trends to see if a keyword is growing or declining. Choosing a growing keyword can lead to more sustainable traffic. - **Conclusion** [09:53] — Following this blueprint will uncover excellent keywords; the next step is to create landing pages and content targeting those keywords. ### Conclusion The key takeaway is a systematic approach to keyword research that focuses on understanding the customer, leveraging community insights, and using free tools to find high-value, low-competition keywords with growth potential. ## Transcript five step keyword research blueprint. to help grow my site to over a hundred fifty thousand the place where marketers turn for higher rankings exactly how to find the best keywords for your business. Keep watching. my approach to keyword research was a total mess. and start typing in a bunch of random keywords. My competitors were doing the exact same thing. were insanely competitive. that works really well. uncover keywords that your competition So let's dive right in with step number one of this process This is a step that most people skip So what is identifying your customer persona actually mean? My site sells SEO Training products Most people in my position and type in things like; SEO training and SEO courses First off like I mentioned before your competition is doing the exact same thing. the exact same set of keywords as your competitors. this approach ignores a very important fact your customer spends 99.9 percent of their time online In other words, if you only target your customer you're missing out on hundreds of other opportunities I noticed that most of my customers were SEO agencies. where SEO agency owners tended to hang out. when he wasn't searching for SEO training. that my target customer typed into Google that were related to my products but had nothing to do list building And because I target these keywords thousands of my target customers every single day. I'm the first person that comes to mind. based on your customer persona. is say my customer is X. you might say; my customer is a bride Now that you've identified your customer persona is interested in. which is to find topics that your customers care about. Go to where your target customer hangs out online. Seriously, that's it. at marketing-focused communities In your case Pinterest, Reddit, YouTube, industry blogs and niche forums. it's time to keep an eye out for topics For example in my case, I noticed that link building was one of the most popular topics in the online communities So I wrote down link building as a topic. that my target customers talked about Now that you have at least five topics Here, my four favorite tactics for finding on-tap keywords First we have Google Suggest. and type your topic into the search field. that Google suggests for you. that you can go after. before your keyword. of keyword ideas. Quora is a massive community of people that ask All you need to do is search for your topic in Quora Our next tactic for finding keywords is to use Reddit. that discuss every topic under the sun To use Reddit for keyword research When you find a thread on your topic again and again. Next up we have Google's Searches Related To feature. Then scroll to the bottom of the results. that are related to the keyword you just put in. that you can target with your content. What other site had in-depth articles for topics like henlias, the five-second rule. just head over to Wikipedia and type in your topic. that that article links to. and even potential keywords themselves. for the entry. that are closely tied to your topic. it's time to choose the best from your list. How? By analyzing each keyword's commercial intent. shot to the top of Google for my target keyword. that single ranking helped that site generate over 60,000 unique visitors per month. the people that searched for that keyword Which made monetizing that traffic impossible. That's why today I pay very close attention to a keyword's how likely someone searching for a given keyword has a high commercial intent or not. and type in one of your potential keywords. This shows you how much advertisers are spending in AdWords Obviously, the higher the suggested bid Another simple way to size up commercial intent appear when you search for your keyword in Google. it means that people are chobbing at the bit Okay, now it's time for our last step Back in the day, Google would show you exact search volume numbers in the Google Keyword Planner. Today, unless you're running active AdWords campaigns they show you an extremely unhelpful search volume range. There are two freemium tools that get the job done. To find a keyword search volume and they'll show you how many searches that keyword gets You can also use kwfinder.com. and you'll see the exact amount of searches I recommend one last bonus step. But in my experience it helps you find the absolute And that step is to look at your keyword's growth For example, let's say that you found two keywords and you don't know which one to pick. you notice that one keyword is growing in popularity Obviously you'd wanna go with the keyword that's growing. I was debating whether to target one of two keywords. You see, Google has recently renamed the Google Keyword Tool But the keyword Google Keyword Tool still got 20 times more searches than Google Keyword Planner. That is until I looked at Google Trends. were skyrocketing were steadily dropping. and it was a good move. and it's a keyword that's growing in popularity everyday. keyword research blueprint. of excellent keywords that you can use. it's a matter of creating landing pages and content If you liked this video, make sure to subscribe It's easy. Just click on the Subscribe button right here. that I only share with subscribers and sign up for the newsletter. It's free. Which step from this video was new to you? If so, you probably have a favorite technique by leaving a quick comment right now. Oh man, I can't this is a tough one. Ah-haa-eh. Donesky.