--- title: 'Ultimate Guide: Where to Stream in 2025 (Platform Comparison)' source: 'https://youtube.com/watch?v=xepa_-PHRM4' video_id: 'xepa_-PHRM4' date: 2026-07-12 duration_sec: 685 --- # Ultimate Guide: Where to Stream in 2025 (Platform Comparison) > Source: [Ultimate Guide: Where to Stream in 2025 (Platform Comparison)](https://youtube.com/watch?v=xepa_-PHRM4) ## Summary This video provides a data-driven comparison of live streaming platforms in 2025, analyzing Twitch, Kick, YouTube, TikTok, and Facebook Gaming. The host offers candid pros and cons for each, emphasizing that success depends on building an audience through external content rather than relying solely on live streams. ### Key Points - **Twitch's Decline** [00:44] — Twitch is struggling with bot-inflated numbers, advertiser distrust, and an unprofitable status for Amazon, making it less reliable for streamers. - **Kick's Appeal** [00:57] — Kick attracts creators with generous pay (95% subscription revenue share) and hourly pay programs, but lacks discovery and brand trust. - **YouTube's Stability** [01:09] — YouTube offers strong monetization (AdSense, memberships) and long-term value as streams become evergreen content, but growth is slow without edited videos. - **TikTok's Viral Potential** [01:21] — TikTok's algorithm enables rapid audience growth, but monetization is weak (donation-dependent) and community loyalty is low. - **Facebook Gaming's Monetization** [02:45] — Facebook pays well through diverse content monetization (posts, reels), but reach is unstable and monetization is invite-only. - **Strategy for New Streamers** [08:44] — Start by creating vertical content (shorts, TikTok) to build an audience before focusing on live streaming on any platform. ### Conclusion There is no perfect platform; the key is to adapt, be consistent, and build a community. The host recommends Kick for professional streaming due to its growth potential, but emphasizes starting with external content creation. ## Transcript falling apart, KCK is apparently paying for everything, even breathing. And TikTok, seriously? Hey guys, Elmich here and today I'm bringing you the ultimate guide to answer the question many of you are asking. Where many of you are asking. Where should I do live streams in 2025? And be warned, I'm reliable advice of streaming where you feel most comfortable or any of that nonsense. Here I'm going to break down each platform according to its data, real pros and cons so you really know where to invest your valuable time. Before we start talking about each platform, let me bring you up to speed on once the sacred home of streamers, is reeling from bots inflating its numbers, advertisers leaving because they no longer trust the platform, and a CEO who has already openly admitted that Twitch is not profitable for Amazon. The situation is not what it used to be. Kick, on the other hand, arrived kicking down the door and saying, "Here we pay well." Not only did it acquire several major creators, but it also pays even small streamers for hours of streaming. YouTube continues to solidify its position as the giant that powerful algorithm for discovering content and a stable monetization system that goes beyond subs or donations. It may not be so trendy, but it's the platform that pays its creators the most when they manage to get into its monetization program. and TikTok. Yes, believe it or not for live streaming and finding an audience quickly thanks to its no longer as simple as it once was. Each platform has its advantages and its hidden pitfalls. And before we go into a detailed review of each platform, let me tell you something key. Growing as a streamer in 2025 isn't just about doing live streams; it depends on people discovering you outside of the platforms. And the easiest way to do this is with vertical content, whether it's in shorts, on TikTok, or also on Facebook and Instagram. That's why I'll always recommend Nexus Clips, because with Nexus Clips you can connect your Twitch or YouTube channel and generate automatic viral clips , subtitles, vertical format, hooks, viral titles, and ready-made hashtags. You can even upload a video manually and Nexus Clips will cut it, enhance it, and get it ready to post. It tells you which clip has the most potential to go viral. It's like having an editor, a community manager, and an algorithm on your side, all in one. What more do you want? guess what, Nexus Clips does that too . You can publish directly from here or schedule them with everything, including viral hashtags. It's cheaper if you use my code alm. There it is, easy, fast and with a discount. I'll leave the link description section. Let's start with the one that many already consider finished, but which to this day continues to generate money like crazy. Facebook, specifically the Facebook Gaming Pros section, is the platform that pays the most to its creators when you enter its monetization programs. You can generate income not only with your live streams, but also with everything you publish: posts, memes, edited videos, reels. And even stories are monetized. The user base remains enormous, especially in the TAM. If you know how to navigate groups and communities, you can attract an audience to your streams. Cons. There are no clear requirements for monetization. They are currently restructuring their programs and monetization is practically by invitation only. The reach is unstable because Facebook changes its algorithm every two weeks, or at least it seems that way . The gaming community tends to be less committed. Many people come in, look around for a while, and leave. Who benefits from Facebook? To creators whose main goal is to generate income. Even if you don't have a very stable community. If you're looking to generate income quickly and don't mind dealing with Facebook's algorithm changes or almost relying on luck to get invited to gain visibility, Facebook might be the platform for you. TikTok Pros: Its powerful algorithm allows any creator to reach thousands of people even if no one knows them. You can build your community faster than on any other platform because organic reach remains extremely high. It's not just for live streaming. Each clip or video can attract people to your live stream. It's relatively easy to start live streaming if you already have some traction with your videos. On the downside, monetizing isn't that simple. At least in the TAM (Target Audience of the Americas), TikTok doesn't pay for views and you depend almost 100% on people's donations. Your income from gifts and donations is low, and your audience isn't large. The community can be volatile. Today you can generate 200 viewers and tomorrow barely 10. Who benefits from TikTok? For those who want to grow quickly and build an audience from scratch. It's ideal if your plan is first to make yourself known and then bring those people to a more stable platform to monetize. Let's move on to YouTube, the oldest platform, but the most stable of all. Pros: recommended even after they've ended. Something that no other platform does. Solid monetization. You can earn with AdSense, memberships, super chats, and sponsorships. All your content, live streams, videos, and short clips live in one place, making it easier to build a long-term audience. Your streams are saved as videos, generating views and money, even when you're no longer live. Their requirements to start monetizing are clear and achievable for small creators. Cons. It's not so easy to get live viewers at the beginning. People usually find you usually less active than on platforms like Twitch or Kick, especially if your community is small. Growing solely through live performances is slow. You need to combine edited content so that the algorithm Who wants to create a strong personal brand and monetize it in the long term? It's the best option if your idea is to combine general content creation , edited videos, short films, and streaming. My friend, if this analysis attention, I remind you that you help me a lot if you like this video, already know, because otherwise, YouTube punishes us, and at this time of year it gets , tell me in the comments, have you streamed on more than one of these platforms? What are your opinions on this? Which one is help many people who are completely lost. Now, let's talk about Kick Pros, an hourly pay program. Very generous profit sharing, 95% for the creator and only 5% for the platform on subscriptions. No annoying ads for viewers, which improves the experience for those who watch you. Continue adding more dynamics for viewers such as channel points and personalized donations. With Kicks you can withdraw your earnings without a virtually all other platforms. A growing community, more viewers are migrating from Twitch. On the downside, the hourly pay system is not automatic, requires meeting certain parameters, and is not always as simple as it sounds. The platform is young and still raises term stability, especially since it is also full of bots. It does not have a good internal discovery system. If you don't generate external content, it will be difficult for people to brands are still hesitant to invest there because it is a new platform. Their proposal copied everything from Twitch, from the interface to several key features. Who monetize quickly and who are likely looking for a less saturated community than on Twitch. Ideal if you already have a community, even a small one. And original home of streamers and despite what I already mentioned, the most relevant platform for streaming today. Pros: A strong community remains the viewers looking for live streams congregate . Well-built social ecosystem, rides, hosts, emotes, subscriptions, community that understands the language of streaming. It is the platform with the largest gamer culture. Here you'll find an audience more accustomed to watching live shows and networking opportunities. Other help you grow through collaborations. Cons: difficult discovery. If you're small, it's almost impossible to get noticed without promoting yourself outside the company. There are still problems with Viewots and inflated metrics. Advertisers and brands have begun to abandon the platform due to a lack of trust. Monetizing is not so profitable at the beginning. The income share is lower and you need a lot of consistency to make it worthwhile. Although it continues to innovate with features, it feels stagnant and pressured by Who benefits from Twitch? Also to those who already have an established community or are willing to work hard to create one. It's ideal if you're looking for gamer culture and want to take advantage of the existing social ecosystem mind that growing within Twitch is seeing the whole picture, I'm going to tell you something clearly. If you're starting from scratch, don't jump headfirst into streaming expecting people to watch you just because you made the effort. build an audience so you can take advantage of streaming on any platform is to first create content outside of streaming, by making videos on YouTube, short videos on TikTok, on Shorts, on Instagram, or on Facebook. And it's up to her to choose where she would like to be according to her priorities. If you want to monetize quickly, Facebook and Kick are a good option. If you're looking for something more long-term, even something more stable, YouTube is the best investment. And Twitch, well, it remains the center of streaming and also continues to have and viewers to enjoy a good live stream. So it's ideal for streaming as a hobby. That said , if today I, and I Almich, wanted to dedicate myself professionally to streaming, I would again go with K. It's at its best, it has the best of all the platforms, and unlike all those Chinese sites and Mixer that came out a long time ago and just died, I see a lot of future potential in this one. But be careful, first we need to create a community. Another thing, if you want to try several options from the start, you have multistreaming. Using both YouTube and/or YouTube and Twitch is a great idea, because in 2025 the key is no longer just choosing one platform, but understanding the overall structure of content creation, understanding where you can make yourself more easily discovered and where you can thrive. Something I've learned in , in fact, quite simple. There is no perfect platform, so start today with what you have, however you can, but do it well. What matters is being consistent and building a community. Platforms change, rules change, but those who know how to adapt will always succeed. So let's stop looking for that easy option and start creating, because the secret isn't where you stream, the secret is daring to start and not giving up. we do a dynamic on my channel where we review subscriber channels live from Facebook, YouTube, Twitch, whatever. want to be one of them, click the button below that says "join" or the link I've description. I remind you that any questions, complaints, or suggestions about this or any the comments section, on my social media, especially on Instagram where live, either here or on another platform, I'll be happy to help you. I've description section. Thank you so much for watching this video. I am Elmich and remember, work hard, work smart and have three. Yes.