[0:00] In this video, I'm going to show you the
[0:01] entire process of how I ideulate,
[0:03] script, and then make faceless YouTube
[0:05] shirts that make more than a thousand
[0:07] bucks per every video we post. This is
[0:10] something that I was able to achieve
[0:11] with my flagship channel more than 70
[0:14] times. 7. If you look at this colum, you
[0:17] will see that this YouTube short made me
[0:19] $7,000. Uh this one as well, 6.7 6K. And
[0:23] if I scroll all the way down, all of
[0:25] those shorts make me more than four
[0:27] figures each one of those. And keep in
[0:30] mind these are just 20 90 secondond
[0:32] videos uh that are made by my team. So I
[0:36] literally don't spend any time uh
[0:38] actually making those videos. Um so this
[0:41] is something that we achieved once on
[0:43] this channel more than 70 times on this
[0:44] channel and then on other channels as
[0:46] well as you can see here here and here.
[0:49] Uh all of those videos are making me
[0:51] more than four figures and all of them
[0:53] are simple YouTube shirts. So, in this
[0:56] video, I'm going to break down the
[0:57] single most important strategy to
[0:59] understand while searching for ideas for
[1:02] your YouTube charts. But first, why
[1:04] should you even listen to me and this
[1:06] video? Because the reason is actually
[1:09] very simple. Because unlike everyone
[1:11] else, I didn't just start YouTube
[1:12] channel at 15 and then got rich at 16.
[1:16] My journey was uh way harder than uh
[1:19] most of those people uh that you see on
[1:21] YouTube. Uh, I spent five years, five
[1:24] actual years building my content agency
[1:26] and scaling it to $98,000 a month. And
[1:29] we did short form content for brands
[1:31] like Sephora. I managed a team of 13
[1:34] people since I was 20 years old. And I
[1:36] even successfully sold a part of my
[1:38] agency to an investor. And that's when I
[1:41] decided to buy my uh first ever dream
[1:43] car around 2 years ago. So my journey
[1:45] was not simple. And with all of that
[1:47] background, I decided to start uh
[1:49] YouTube. So YouTube is not my first
[1:51] business and uh this is actually
[1:53] something that I approach from the
[1:55] business perspective just because I have
[1:57] years of experience like that running my
[2:00] own agency and that's when I launched
[2:01] the art of war channel the YouTube
[2:03] shorts brand that is now doing 40 to 50k
[2:06] a month 3.7 billion views uh 260k made
[2:10] only from AdSense we also had uh an
[2:12] extra 20k from Tik Tok uh money from
[2:15] Facebook and brand deal uh and recently
[2:17] I invested in three more branded
[2:19] channels, adding them to the portfolio
[2:21] that is now doing over 5 billion views
[2:23] per year. But today's video is not about
[2:26] me. It's actually about you and how you
[2:28] find fresh viral ideas for your
[2:30] channels. So, let's start at the very
[2:33] beginning. How do you find those ideas?
[2:34] To consistently find those ideas, you
[2:36] need Vid IQ. So, number one thing I
[2:38] actually recommend you do is to create a
[2:40] list of competitors in different content
[2:43] categories and uh uh even formats. So
[2:45] for example, this is a list of
[2:47] competitors for one of my channel as you
[2:49] can see which uh this list has direct
[2:52] competitors. It has long form
[2:54] competitors that we can then adapt for
[2:56] short form. It has other languages
[2:58] competitors uh 2D competitors and etc.
[3:01] So you want to have a variety of
[3:03] different accounts that you take
[3:04] inspiration from. Long form, short form,
[3:06] uh 2D, 3D, talking hat creators, uh
[3:09] influencers, anyone you can take ideas
[3:12] from, add them to the spreadsheet
[3:14] because then we will need them. Then one
[3:16] thing you do after that is you go to Vid
[3:18] IQ. I have Vid IQ right here. Uh so you
[3:20] go to VidIQ, you go to competitors, and
[3:22] then here you just keep adding those uh
[3:25] competitors here until you have a like a
[3:28] full list of accounts that you will pay
[3:30] attention to. And then uh what you do is
[3:33] uh you can filter them out by let's say
[3:35] the amount of video uh views they have
[3:37] or uh the amount of views they generated
[3:40] this week or last week and etc. And uh
[3:42] you will be able to see their most
[3:45] popular videos by the outlier score.
[3:47] This is very important. And what I often
[3:49] do here is I go to my competitors, the
[3:52] ones that interest me the most right
[3:54] now. I rank the videos by the outlier
[3:57] score just to find uh the ones with uh
[3:59] the biggest one. And what I would do is
[4:02] I would just simply look into those
[4:04] ideas and some of them I would use
[4:06] directly and some of them I would adapt
[4:09] using the uh framework that I'm going to
[4:11] show you uh in a second. So the two key
[4:14] strategies here is you can use views per
[4:17] hour. So here you can simply rank the
[4:20] videos by the amount of views they're
[4:21] getting at this exact moment. So you can
[4:24] predict how many more views it can
[4:26] potentially get. This way you can copy
[4:28] the videos early on without them getting
[4:30] crazy views just yet. Uh and number one,
[4:32] you can use the the weekly views tracker
[4:34] to see what channel are currently
[4:36] outperforming the rest. So for example,
[4:38] I would go down here and I would see
[4:40] that this this week was quite good week
[4:42] on YouTube. As you can see, every single
[4:44] channel kind of outperform its results
[4:47] last week besides just uh Richi who's
[4:50] drastically underperforming. or for
[4:52] example like doggyizuko performed like
[4:55] 400% more than usual, I would probably
[4:57] just go to this page and see what
[4:59] happened and the why their videos are
[5:02] performing that well. So this is one of
[5:04] those strategies. And then once you have
[5:06] the original ideas, once you have all of
[5:08] those videos collected from your
[5:10] competitors and you know exactly what
[5:12] you want to copy, you don't want to copy
[5:14] them directly. You don't want to just
[5:16] steal those ideas. You want to scale
[5:18] them. Meaning you want to turn every
[5:20] idea into a list of multiple ideas. So
[5:24] every viral video has at least five
[5:27] variations or maybe even 10 variations
[5:29] of ideas and uh uh that will also work
[5:32] based on the same exact viral triggers.
[5:34] So what you do next is you go to charge
[5:37] or cla but I recommend you actually go
[5:40] on both and uh put the same prompts into
[5:43] both because for ideiation I've realized
[5:46] that some days for some reason charg
[5:48] performs better than clot and some days
[5:51] cloth performs better than chgpt. I
[5:53] don't know why it happens but uh I just
[5:56] ended up using both because sometimes I
[5:58] like the ideas from chat and sometimes I
[6:01] I really love the ideas from clot. So I
[6:03] would recommend you still do both of
[6:05] them. Let's say I want to check the
[6:06] videos from Zak day films today, right?
[6:09] Uh this I'll go this week. So this video
[6:12] has the most views. I'll copy the link
[6:14] to this video. I'll go to no GPT. I
[6:17] would paste the link there. And again
[6:19] once you sign up, it's free. It's very
[6:21] easy to do. You'll get the transcript of
[6:23] this video. And then using that
[6:25] transcript, I will then ask Claudi and
[6:28] not and charge to create me multiple
[6:31] ideas just like this one. uh using this
[6:33] prompt. So you're a viral uh viral
[6:35] content strategist uh using this script
[6:38] and here you paste the transcript of the
[6:40] video that you just copied. Uh your task
[6:42] is to identify the exact viral triggers
[6:45] and then create X meaning 10 ideas, 15
[6:48] ideas, you can put whatever number you
[6:50] want here. Uh they use the same viral
[6:51] triggers and structure. This will give
[6:54] you a list of viral ideas with the same
[6:56] exact viral triggers and viral hooks
[6:59] that AI will come up for you. So, for
[7:01] example, if the original video is what
[7:04] happens if you shoot a bullet at a
[7:06] crocodile, then a bunch of different
[7:08] ideas are going to be what happens if
[7:09] you shoot at an elephant at at a
[7:11] gorilla, at a at a beer, etc. So, AI
[7:14] will basically replace one or two things
[7:16] in the original video and make it
[7:18] completely new video, but the video that
[7:21] will follow the viral format. So, this
[7:24] is probably the most important part of
[7:25] coming up with viral content. And what I
[7:28] also recommend you do is besides just
[7:30] using this uh prompt, split test it with
[7:33] uh a simpler version of it because again
[7:35] AI sometimes more professional prompts
[7:38] like this one work. But sometimes I
[7:40] actually see quite good success with a
[7:41] very simple prompt. Here's the video
[7:43] from my competitor. Please find me 15
[7:45] ideas about what happens if you shoot at
[7:47] someone that has the same viral
[7:49] potential but a different animal, for
[7:52] example. And you just split test this
[7:54] two and you see which one works best.
[7:55] And after that what you need to do is to
[7:57] create a list uh ideas that you chose
[8:00] and uh uh basically just uh put them in
[8:02] a spreadsheet. Keep everything
[8:04] organized. The spreadsheet for ideas
[8:06] should look something like this one. Uh
[8:08] something where you put the formats and
[8:10] the idea summary and references as well.
[8:13] Every single idea of yours should have a
[8:15] reference. Uh and then also you can rank
[8:18] them yourself. Approved, not approved. U
[8:20] again don't uh don't be gentle with
[8:23] ideas. Your approval score should be not
[8:26] more than 30%. So only one out of three
[8:29] ideas should actually be executed.
[8:31] That's the nature of coming up with
[8:33] content. Uh and yeah, as I said, don't
[8:36] be generous. Kill your ideas. Um you
[8:38] know, kill most of your ideas most of
[8:41] the time because that's the only way you
[8:43] can get higher quality of videos. Uh and
[8:45] then use the third step, the real world
[8:48] validation, which many people ignore,
[8:50] but it actually is one of the keys to
[8:53] success on YouTube. Because before you
[8:56] have data from YouTube, before you have
[8:58] analytics and comments and uh feedback
[9:00] from the real audience, you still need
[9:03] feedback on your ideas, you still don't
[9:05] understand what is good and what is bad
[9:07] just yet. You need a little bit of
[9:09] guidance, a little bit of direction
[9:11] there. So, uh how do you get the real
[9:13] world feedback? go out there and you
[9:15] pitch your idea or script to someone. It
[9:19] can be your friend. It can be your
[9:21] business partner. It can be your
[9:23] girlfriend or your parents. Listen to
[9:25] what they say and improve your content.
[9:28] Improve your idea. Improve your script
[9:30] based on their feedback, especially if
[9:32] they are your target audience. Because
[9:34] remember that behind every view that you
[9:37] see on your YouTube studio is a real
[9:39] person who just watched this piece of
[9:41] content. meaning they are probably
[9:43] having the same traits, the same
[9:45] characteristics like many people in your
[9:47] life. And if you're creating very
[9:49] entertaining, generic content, then
[9:51] maybe your parents are going to watch
[9:53] it, maybe your friends are going to
[9:54] watch it, maybe they are your target
[9:56] audience. So ask them for their
[9:58] feedback. And uh again, many of you
[10:01] might say that it is stupid, but I took
[10:04] my own channel from zero to the first
[10:06] 100 million views doing exactly that. I
[10:09] had a girlfriend, my girlfriend who
[10:11] actually recommended me some of the
[10:13] ideas and I pitched her other ideas and
[10:16] some of them she called stupid and I
[10:17] decided not to go forward with them and
[10:20] some of them were actually very smart
[10:21] and they made her laugh and that's the
[10:24] ideas we ended up executing. I remember
[10:27] uh one of my first ever videos to hit 20
[10:29] million views was the video that she
[10:31] actually recommended me. So again, uh
[10:34] remember to pitch your ideas in the real
[10:36] life. And if everyone you tell your
[10:38] ideas to tells you that they absolutely
[10:40] love it, the the idea is validated and
[10:43] uh ready to be executed. So you can go
[10:45] ahead and create a video about it. And a
[10:48] story about my channel uh related to
[10:50] this exact process is that I did the
[10:53] exact same thing, the exact three steps
[10:55] that I just showed you, and I posted
[10:57] seven videos on a on a brand new uh
[11:00] channel. It wasn't brand new. It was
[11:01] aged, but still like it was no videos.
[11:04] So, seven videos posted from scratch. My
[11:06] first six got stuck at 50,000 views, but
[11:09] then the seventh one blew up, got
[11:11] monetized, and made us $1.1,000.
[11:14] I can show you how it looked like from
[11:16] uh the inside of the YouTube studio. If
[11:18] I go to shorts, if I go to the first
[11:21] ones, you will see that the first ever
[11:23] video I posted on January 27th. This is
[11:26] the seventh video that I posted that
[11:28] blew up from zero to 80k views in a
[11:31] single day. Then 2 million views on that
[11:34] on day two. And then by day four, it was
[11:36] 16 million. We got monetized there. And
[11:38] then slowly kind of stopped, but then it
[11:41] still made us our first $1,000, which
[11:44] proves the point that you can simply
[11:45] follow this three steps. Find viral
[11:47] ideas through competitors in Vid IQ.
[11:49] Then uh scale those ideas using simple
[11:52] prompts with AI and then validate those
[11:54] ideas in the real world by talking to
[11:56] your friends, girlfriends, parents or
[11:59] someone. And if you do that enough
[12:00] times, it will essentially blow up and
[12:03] get to uh some crazy views.