---
title: 'How To Get Brand Deals As a Small Influencer'
source: 'https://youtube.com/watch?v=pXop6BYiuQQ'
video_id: 'pXop6BYiuQQ'
date: 2026-07-28
duration_sec: 395
---

# How To Get Brand Deals As a Small Influencer

> Source: [How To Get Brand Deals As a Small Influencer](https://youtube.com/watch?v=pXop6BYiuQQ)

## Summary

This video teaches small creators how to secure brand deals by providing value, building a niche audience, and effectively reaching out to companies. The creator shares personal experience of earning thousands monthly with under 10,000 followers.

### Key Points

- **Introduction to Brand Deals** [0:00] — The video covers how to get paid as a small creator through brand deals, including outreach strategies and professional communication.
- **Earning with Under 10k Followers** [0:13] — The creator made thousands per month with under 10,000 followers by leveraging three key strategies that most creators neglect.
- **Provide Value and Niche Content** [0:24] — Build a niche-based community and provide consistent value to attract brand deals. Companies look for engaged audiences.
- **Finding the Right Contact** [1:12] — Use Apollo.io to find athlete or affiliate managers at target companies. Search for marketing or athlete managers and their emails.
- **Outreach Strategy** [1:40] — Send a value-focused email, follow up after a week, then text if no response. Show analytics, niche, and vision. Avoid asking for payment upfront.
- **Target Smaller Brands** [2:33] — Smaller influencers should target up-and-coming brands rather than huge companies like YoungLA, which are less likely to respond.
- **Contracts and Managers** [3:00] — For bigger deals, have a professional review contracts to avoid pitfalls like long lock-ins or misuse of likeness. The creator offers manager access in his Inner Circle.
- **Give Value First** [4:18] — Always provide value before asking for payment. Over-deliver on deliverables to build long-term relationships.
- **Three Key Takeaways** [4:24] — 1) Provide value and create niche content. 2) Sell yourself to companies with social proof. 3) Protect your name and likeness with professional contract review.

### Conclusion

To get brand deals as a small influencer, focus on providing value, targeting smaller brands, and protecting yourself legally. Over-deliver to build lasting partnerships.

## Transcript

what is going on guys today I'm going to
be going over how to get paid as a small
Creator getting brand deals how to reach
out to different brands how to find out
who to reach out to how to do it in a
professional way where they're more
willing to respond to you potentially
get paid when I had under 10,000
followers on my social media platforms I
was still making thousands a month off
of brand deals by leveraging these three
different things they might seem obvious
but 90% of content creators do not do
this enough the first than going into it
again you should watch the last two
videos that I've made you have to learn
how to provide value in your content
niche-based content build a niche-based
community and really be involved with
that Community you're not going to be
able to get brand deals if the companies
that you're trying to reach out to see
people not consistently coming back
engaging with you you need to be
engaging with your audience you need to
provide value consistently and make them
want to keep coming back little a loyal
following now once you do that you need
to learn how to Market yourself to
Brands and learn how to outreach out to
them I had the blessing of having the
main brands that I first started working
out with back in 2020 they reached out
to me Bradley Martin dm' me to work have
me work with raar a clothing line at the
time and rise reach out to me I believe
or no it was there a friend I think that
connected me work out with them so I
didn't have to worry about doing much
Outreach but the thing is dude social
media is growing so much now it is
easier now more than it has ever been to
reach out to these companies and this is
how you do it the first step is you want
to find the athlete manager or the
affiliate manager for whatever company
that you were potentially trying to work
for now the way you do this step one is
you got to go to apollo.io make an
account and once you this is not even a
sponsor make an account once you make an
account type in the name of the company
that you potentially want to partner up
with or work with or promotee from there
you can find usually the marketing or
athlete managers and their email you can
also sometimes find their phone numbers
this way although I feel like it's less
intrusive to just send an email if you
don't hear back in a week or so send a
followup and then if that doesn't work
then send a text over make sure in that
email you provide value show them the
engagement that you've had you can show
them your analytics show them the
following that you've built the niche
that you build the vision that you have
for your social media and really just
provide a bunch of value don't be
hitting them up being like yo will you
guys pay me x amount of bread for me to
post a story post no let's say it's a
something the company you're trying to
work with you find their athlete
affiliate manager you reach out to them
say hey I've been social media blah blah
blah 6 months now I've gained a little
bit of a loyal following so far this is
the type of content that I make I'm
doing this fulltime now I'm really
trying to make it a big thing trying to
find some companies that would take a
risk on me I would love to promote your
product let me know if there's any way
maybe I could get a pre-workout or a
protein powder I'll make some crazy ugc
content for you guys you guys can use
can't wait to hear back from you you
want to provide content for them anyway
a lot of these Brands they don't mind
sending you something that cost them $10
in return for ugc Content most companies
are going to be fine with doing that
they do that for free anyways if you're
a smaller influencer don't hit up like
crazy big huge companies I would say you
want to maybe find some of like the
smaller more upand cominging companies
uh and they're probably more likely to
be willing to work with you sometimes a
lot of these really really bigname
companies let's say if you hit up young
LA and you're a small influencer with
like a thousand followers I doubt
they're going to send you some free
young La you know what I mean but if
it's like an upand coming clothing brand
they more likely are probably willing to
send you like a pump cover to wear in
your content to make some ugc stuff for
them now when it gets to the point where
or maybe if you're a little bit of a
bigger influencer and these companies
want to bring you on board I've already
talked to plenty of these guys that I
have as clients in my inner circle who
try to present you contracts get you to
sign contracts offer I don't recommend
doing that without a manager if you join
the Inner Circle right and you're
getting some progress by learning what
we teach you you have access to people
like my manager so if you have a brand
deal come across your table we will look
at it we'll tell you what we think about
it and maybe even help you get a better
deal for it I think one of the biggest
mistakes that we've had to kind of learn
in my 5year run so far on social media
is in the beginning we didn't really
understand how that works there's a lot
of sneaky things sometimes companies
will put into contracts that will either
lock you in for a long time or even
after you're done with it they'll keep
using your likeliness there's a lot of
details that go into it so make sure you
have someone professional look it over
you just never know what they're going
to try and get out of you back when I
started I went with a company called
rise they uh took a chance on me and
they had a thing called a the swole
house it was a house that they invited
us to go out to that they paid for me
and a few other content creators this
when I was first starting out social
media I took the leap of faith I
literally moved to Dallas to go and make
content with them and for them and it
was a lot of me taking a risk but I
provided so much value to the company
they were willing to give in a sense me
more money down the road as I was able
to kind of grow my following show them
that I'm I actually serious about what
I'm doing I'm not just trying to get
free product that goes a long way for
these companies when they see you as a
hard worker and someone who is providing
value and doing more than what you're
just getting paid to do always give
value before trying to get paid don't
just try to get paid from these people
off rip it's super super basic but in
conclusion from this short video the
three things that you need to do is
provide value create Niche based content
provide provide value to your followers
provide value to these brands that might
take a chance on sell yourself hit up
these companies and sell yourself show
them the vision that you have for your
own stuff have social proof showing that
you've already been doing it showing the
trajectory of where it's going and sell
yourself be like if you guys I'm blowing
up I'm going to be the next big thing if
you guys want to be part of it I would
love to have you guys on board take a
chance on me sell yourself to these
companies and the third thing is
protecting your name your likeliness
make sure that whenever there's more
specific brand deals as you grow and get
bigger or these emails hit you up and
they're like yo we want you to sign this
contract with send you $ from make sure
you have someone professional look over
it don't just get green money eyes we
had someone in the Inner Circle we had
to literally take out of a deal and save
them because they had that happen to
them they didn't know how this this is
how the system works when you get in
social media way to fix a bunch of
things in their contracts so make sure
that you protect yourself have someone
professional look over that stuff
whenever some company takes a chance on
you do more than you're supposed to
provide a bunch of value whatever
deliverables or ugc content you're
supposed to make double it do more
provide value these companies will
recognize that and they will work for
you more in the long run now if you want
the best tool to monetize your following
use max link below if you want to go
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completely free no risks to you and
again if you're serious about actually
trying to grow on social media if you
watch some of these videos on this
channel you gain any value from it and
you want to work with me more one-on-one
and be a part of a team of just Killers
we have over 200 people of members who
are all trying to strive towards doing
the same thing we all build each other
up we all help each other with making
content it's a great networking
opportunity and we have meetups two to
three times per month if you want to be
part of that DM me the word brand on
Instagram you can check down the link
down below alexbank coaching.com want to
see some testimonials and kind of how we
run things over there it's it's really
fun it's a lot of fun I I like to say
it's my mentorship but it really is just
like a super high quality Community you
want to be part of that check it out
hope you guys enjoyed this video gain
something from it comment down below
what else you guys want to see me talk
about SLC create whether it's from how
to create a clothing brand to like I'm
literally down to talk about anything
I've doing this 5 years I've created a
bunch of different brands and I've
learned a lot and I've made a lot of
mistakes so if I can teach you guys how
to not make those mistakes and make some
money online I'm here to do it on this
channel love you guys God bless till
next time peace out