[00:02] maps is a task that most business owners face. One small mistake, an attack by competitors, or simply an inadequate client, and your company's rating falls and new clients bypass you. But if before the
[00:15] process of removing such reviews did not cause any particular problems, now with the introduction of a neural network, achieving justice has become much more difficult. My name is Anton Pustovalov and in this video I will tell you how you can remove
[00:28] negative reviews on Yandex maps, what tools to use for this, how to correctly file complaints, and what mistakes most often prevent you from achieving results. Let's get started. So, there are two main ways to remove a review from
[00:42] Yandex maps through your Yandex Business personal account and through technical support. At first glance, everything remains the same as last year, but if you dig deeper, you can see that this process has become much more complicated. It all started with the advent of the neural network.
[00:56] Many companies, including Yandex, began to implement neural networks in their business processes, including for the automation of application processing. As a result, for Yandex, this turned out to be a great solution. Moderators are less busy. But for
[01:10] business owners, neural networks have become a real headache, because now even those reviews that clearly violate the rules often remain in place. The neural network simply does not  Understands the whole context, for example, it may not catch
[01:24] the irony or not recognize hidden insults. As a result, instead of deleting, you receive a standard response. The review does not violate the rules and expresses a subjective opinion. Thus, with the introduction of a neural network, the effectiveness of complaints through the
[01:37] business account has noticeably decreased. But that's not all. The time frame for reviewing complaints has also become unpredictable. Sometimes the answer comes in an hour, and sometimes it drags on for several days, especially if Yandex is updating its algorithms at that moment. They
[01:51] update them almost constantly now. And if you add to all this the fact that in your Yandex business personal account, you only have Yandex business personal account, you only have one attempt to file a complaint. Well,
[02:04] deleting negative reviews in this way becomes almost unrealistic, and so neural networks that were supposed to make life easier have made the process of deleting reviews much more difficult. But don't despair in
[02:19] cases where your complaint is rejected. A The process for filing it looks like this: go to Yandex, then company support, then Get lost and look for the reviews section and in the
[02:36] reviews section, select complaints about the review. Of course, he will ask you, yes, you managed to find the answer.  Or I need help, many people find this misleading. We select I need help. After that, several fields open that you
[02:52] need to fill in, this is the name, that is, the name of your company, the email to which the response will be sent, then we clarify whether you are the owner of the organization or not. In this case, always put that yes, we are the owner, a link to the organization on Yandex maps, and here is
[03:08] the moment when you go to your card on Yandex maps, this is not the same as in Yandex maps, there are three dots on the right, click on them and copy the link, paste it here, then you
[03:21] will be asked to indicate a link to a specific review, also go to your card, find the review in the card, click on the special icon to share the review and
[03:33] copy the link, also paste it here, then the main message actually duplicates the text of the complaint that you previously sent through Yandex Business, which was rejected, perhaps some adjustments and more specific
[03:47] write what and how was violated in order to increase the effectiveness of removing this negative review, then tick the box I agree with the privacy policy and click send after a while there within  In 5-10
[04:02] minutes, you will receive a notification by email that your request has been accepted for consideration. If the review violates the rule, it will be deleted, accordingly, we are waiting for a response from technical support. However, there are some nuances here too. The review period
[04:17] varies from one day to several weeks, and sometimes you may not wait for an answer at all. Yes, this happens, but there are also advantages. Through technical support, you can achieve the removal of up to 50% of reviews that could not be removed through the Yandex
[04:32] Business account. The main thing to remember is that the number of complaints through technical support is not limited. If your request was ignored, submit a new regular request. This really increases your chances of success. Yes, it takes time,
[04:46] but the result is worth it. An important factor in approving a complaint is its validity. That is, for the complaint to work, it must be written in such a way that no one has any questions left. Clarity of the review and a little patience are important here.
[05:01] Let's figure it out. Firstly, forget about long sheets. Write briefly and strictly to the point. For example, a review contains obscene language, which contains obscene language, which violates points 3 and 5 of the Yandex rules. Everything
[05:14] without unnecessary emotions will not help. Secondly, always refer to the rules. Go to the rules section.  Yandex Maps Find the appropriate point and directly indicate it in the complaint for reliability, attach a screenshot, this will strengthen your position. The third
[05:30] point is proof if the review is lying, show that this is the case. Receipts, correspondence, photos are suitable, everything that will prove your case is here. The more specifics, the better. If the case is serious, for example, the review contains an insult or slander, feel free to
[05:44] mention the article of the Criminal Code of the Russian Federation. This will show that you are ready to relinquish your rights to the end. Most importantly, do not give up. If your complaint is rejected, you can submit an appeal again and again through technical support. Yes, it takes time, but constantly
[05:59] increase your chances of success. If everything is done correctly, you have a real chance of removing even the most problematic reviews. Everything depends on your approach. So, as you can see, removing negative reviews on
[06:13] Yandex Maps is not an easy task. Especially with the advent of neural networks, but armed with the right knowledge and approach, you can effectively protect the reputation of your business. Well, if you want to entrust the management of the reputation of
[06:26] your business to professionals, then contact our agency using the link in the description. I will leave a link to a Google form, by filling out which you will receive an express analysis of the reputation of your company and  A free consultation with our leading expert will
[06:39] show you how to increase your company's card rating by removing negative reviews. How to respond to them correctly and generally improve the effectiveness of your card on Yandex Maps. That's all. Anton Pustovalov was with you.
[06:53] Take care of your reputation for now.