---
title: 'How to Find Highly Profitable Unsaturated Digital Products to Sell on Etsy'
source: 'https://youtube.com/watch?v=z-pjDdsbDVk'
video_id: 'z-pjDdsbDVk'
date: 2026-08-06
duration_sec: 843
---

# How to Find Highly Profitable Unsaturated Digital Products to Sell on Etsy

> Source: [How to Find Highly Profitable Unsaturated Digital Products to Sell on Etsy](https://youtube.com/watch?v=z-pjDdsbDVk)

## Summary

This video presents a research-driven approach to finding profitable, unsaturated digital products to sell on Etsy. The creator, Mac, shares his process using the Everbe Chrome extension to analyze listings and keyword data, highlighting several trending niches including magazine templates, matchbox art, toddler printables, place card templates, and mental health resources.

### Key Points

- **Introduction to Unsaturated Digital Products** [00:01] — The video aims to share non-saturated digital product ideas for Etsy, emphasizing the importance of research and understanding search terms.
- **Digital Products Defined** [00:44] — Digital products are made online and delivered as instant downloads, with no physical shipping. Profit margins are high because the product is created once and sold repeatedly.
- **Magazine Template Trend** [01:13] — A trending niche is magazine covers where customers add their own photos. Example: a fully editable birthday magazine template sold 92 times in under 2 months, earning $1,800 in one month.
- **Using Everbe for Keyword Research** [02:20] — Everbe Chrome extension provides keyword scores, competition, and buy rates. For 'editable magazine', the keyword score is 70, indicating high search demand with manageable competition.
- **High-Earning Magazine Template** [03:11] — Another birthday magazine template with 50 pages has been up for 6 months and earns $12,000 per month.
- **Matchbox Gift Trend** [03:26] — Matchbox collage-style gifts are also trending. A couple's matchbox gift listing is 2 months old, earning $1,800/month with 200 sales. Keyword scores are high with low competition.
- **Toddler and Kid Printables** [04:21] — Keywords like 'toddler workbook', 'prek coloring book', 'kindergarten workbook', and 'toddler busy book' show high demand. A toddler workbook listing is 11 months old, making $600/month.
- **Workbook Bundles and Niche Gaps** [06:18] — Creating larger bundles (500+ pages) can yield $5,000/month. There are gaps in niche workbooks like 'girls toddler workbook' or 'dinosaur workbook' that could be filled.
- **Place Card Templates** [08:22] — Place card templates for weddings and events are beginner-friendly. A 6-month-old listing earns $200/month. Micro-niching with themes like 'whimsical garden' can increase sales.
- **Mental Health Printables** [10:00] — Anxiety relief printables and humor wall art are trending. A 'therapy cheat sheet' has low competition with 400 monthly searches. A mental health poster set earns $1,200/month.
- **Mental Health Wall Art** [12:24] — Mental health wall art has a keyword score of 70. There is demand from both individuals and professionals like counselors for office decor.
- **Conclusion and Call to Action** [13:07] — The video concludes by encouraging viewers to apply these trends to less saturated products, and promotes Everbe with a discount link.

### Conclusion

The video provides actionable insights into finding profitable digital products on Etsy by leveraging keyword research and identifying trending niches. The key takeaway is to combine high-demand keywords with unique, unsaturated product ideas to maximize success.

## Transcript

Etsy that are selling really well and are fairly new. And so, I wanted to make this video to share some nonsaturated digital products that may inspire you to start creating or selling on Etsy and maybe add these to your digital product
boost. And I'm going to go through and kind of show you my process of finding these products because if anything, too, you can take away from the way that I do research and try to understand different search terms that people are looking for
I'm Mac. I post videos talking about e-commerce, passive income, different things to do with Etsy. And I'd love for you to be a part of our community here products, if you're not familiar, something to keep in mind is these are
things that are made all online. And a customer is not receiving a physical product. They will be given a file through their Etsy purchase. Meaning product is an instant download that your customer gets. So it's really not a lot
understanding profit versus revenue because the majority of that product that you make and sell, you make it once and all of that money is just, you know, they're really really great. So the first digital product idea I want to
talk to you about is going to relay into two different things that I found. So trend that's going on right now that is a magazine trend. Okay? And basically it's different types of digital products
that are applying these magazine covers where you would have the customer purchase it and they'll add their own pictures in to create a magazine cover. So, this one here is like it says magazine template fully editable. It is
a uh custom birthday gift for a friend. And if I click analyze listing here, this is my Everbe Chrome extension. It's how I get data [music] for all the listings that I do research on here on Etsy. It's very valuable tool and you'll
see why in just a moment. If I scroll down, I can get all the details over here on the right side. So, it shows me that this has sold 92 times. It's a new listing under 2 months old. They're getting around 60 sales a month, which
is like [music] really good. And they've made $1,800 in one month from selling this product, and it's made them that we scroll down here, what I'm really focused on for this product is all of
these keyword tags here. So, birthday gift, magazine cover, birthday magazine, you get the point. [music] If I scroll over, Everbe gives me what's called a keyword score. So I can see what keywords are being searched for, how
much competition there is, and then what the click-through or buy rate is for that specific term. So [music] for this very top term here, which says editable magazine, which is what I'm telling you seems to be this really great trend to
apply to digital products or a 70 keyword score. And sure, there's some competition, but there are definitely people searching [music] for it. So birthday seems to be something that's really searched for. Um, and then Canva
template and friendship gift. All really high searches, but when combined with this magazine trend, seem to be doing really well. Now, here's another one that is a birthday magazine template with 50 pages fully editable, which I
that's what's going on here. And then if we analyze this listing, this one's been up for about 6 months. And they've made $12,000 a month [music] selling this. And also there seems to be another one that can apply for this too, which seems
to be this Matchbox situation. And I think this is great because again, it's like these collage style things that seem to be doing really well. So here's an example of a Matchbox gift. This one's actually for couples. Again, with
the two-month-old listing, 1,800 a month. They've sold 200 of them. And then if we scroll down, we get the same situation with the keywords, but actually really high keyword scores here. So this first one is matchbook
poster, custom matchbook art, matchbook template. And if we scroll over, look at There's not a lot of competition for this, guys. So this is something that birthday where you do a matchbox situation cuz clearly those both things
are being searched for or if you wanted to switch it to a couple's gift idea, products, but I definitely feel like they are similar in the sense of a printable couple's gift, printable friend gift with those same things that
are trending. Next up, we're kind of switching channels a bit, but we're going to be talking about toddler and kid printables. So, I've noticed a research on this as well. And in
specific for a few different keyword terms, I'm very old school. I write everything down on a piece of paper. Um, so don't mind my paper. It's embarrassing, but it just like works for my brain. I don't know. Let me know if
you're the same as me. Um, I've been doing this for years. Like, I have so doing this for years. Like, I have so many notebooks just full of like ramble jamble on paper and people think I'm insane. Anyway, toddler and kid
principles. And a few different keywords that I found for this in specific were toddler or kid workbook, [music] prek coloring book, kindergarten workbook, toddler busy [music] book. Definitely a few keyword terms that I
was finding. Let me show you the research backing it. So up here, I searched for toddler workbook and we're seeing a lot of popular now and best-selling badges. And you know, just scrolling through and kind of seeing
click on any of them. Let's do this one here. Five star rating. So, this has been up for a bit of time, but still 11 months under a year. They're making $600 product once and it's just bringing you that passive income. I don't want you to
lower numbers and think like, "Oh, that's it." Yeah, you made the product one time and you're making that a month. Like, that's really cool in my opinion, to scale and create more, [music] but definitely a great passive income
option. So, if I scroll down again with the keywords here, um, counting, parent play, resource development, those are some great keywords with not a lot of competition. Um, toddler bundle, prek.
Here's a toddler busy book. This one's 3 months old. Again, scrolling down, toddler busy binder and toddler busy book seem to be things that people are search volume, you know, for a product like this. And I think that the best way
to do this would be to create [music] these workbooks or busy books. Again, obviously as printables or the more that you can put in the bundle probably the one's been around for a really long time, so I don't want to call it
trending, but you can see they do 800 monthly sales on it and it's a huge workbook. It's got 500 plus pages, so definitely going to take you more time to make, but this person's making almost $5,000 a [music] month selling this and
has been consistently. I also just found this listing that has a high demand in the last 24 hours, only 2 months old. This is a preschool curriculum for homeschooling, different workbooks and printables or coloring pages. They're
only 2 months old, which is really great. And again, that prek workbook know, depending on what you're going to create, you may have to use like AI or maybe have some knowledge. I see this being a great thing for people who have
understand that better. Definitely a just make like coloring books, you know, with some different things. You can utilize Chachi PT. We have so many resources. Like sometimes looking at
don't know how to make that. If there's a will, there's a way. You absolutely can. But from my research here, it's definitely being looked for, searched competition. So, maybe be that person that takes the time to create it. Oh,
something I wrote down with all the other keywords that I was noticing, like homeschooling, kindergarten workbook. I feel like they're missing here on like specific niche workbooks. Like, I feel like it would be cool if you did like a
girls toddler workbook that's like all pink or girly unicorns, you know, like things like that. I feel like that would sell. Or other themes like blue with all like blue things or dinosaurs um dinosaur workbook, rainbow workbook,
woodland creature workbook. I definitely see a gap in that alphabet workbook. You can create a whole shop. That's how you can really get ahead on Etsy is if you gaps and these things that people are selling in and having success in, but
something new and valuable to the market. We are getting into the holiday season. Um, also we have, you know, like wedding season's kind of coming into an end, but obviously people get married all year round. People have parties all
year round, events, and something that people are buying are place card templates. And so something like this may seem silly, but it sells. So this is a six-month old listing that is a literal card with people's names that
someone would type in. And just to show you here, it is doing $200 in revenue a month and they're selling. And then if you go down here to the word dinner plate card, not a lot of competition and people searching for it. Seating card as
well. I think this would be great as like a more beginner friendly item to note from a listing like this. They have all the information there. Obviously, we do it again like I was saying with the micro niching before, a pink theme, a X,
Y, and Z wedding theme or Thanksgiving printable. And even the search printable place card template has a lot of best sellers here. Like this one, 19 monthly sales, 23 monthly sales. You know, not as high as some the other stuff that we
take you just a few minutes to get the dimensions right. This one's making $500 a month again for the same search terms on there. Welcome dinner. So many some research. Especially if you're somebody that looks at this and you're
like, "Okay, I could make something like that." But like I said, see here, this would do. All the years I've been selling, I would not just make one of these basic ones. I would do it like this person's doing it. Whimsical garden
wedding name card template. Now, next, I want to talk about something that I got excited to see because this is a niche that I sell to a lot, which is the the mental health niche though, I was noticing anxiety relief printables and
anxiety humor wall art. So these were two things that I was kind of picking up show you these printables. So I thought this was really cool. So anxiety coping skills cheat sheet and anxiety relief cheat sheet. So in 20 plus carts they
it's not that old of a listing, but it's doing around $165 a month. And if you scroll down here, therapy cheat sheet. Look how good this competition. And around 400 people are searching for that monthly. So [music]
like people are looking for therapy cheat sheets, you know, cuz they don't to do a cheat sheet or I'm not even sure what that's exactly for. Um, so forgive exercises as well. That seems to be a search term, but this is making money,
what's important. Also, this one, anxiety coping worksheet and grounding techniques. They're doing $200 a month, only three months old. Here's one that is a three-page editable listing, quick guide for overthinking. Um, that's
making around $80 a month uh selling. And I think that's really cool. You could even make like a longer version or even make it in more of like a workbook quick guide and then sell it for more money, maybe like a 10 to 15 page um of
that that's something that is really, you know, people are looking for it. And yeah, and while we're on the topic of the mental health stuff for the art, I was noticing this is a beautiful listing. Mental health posters for uh
mental health. So, this is doing $1,200 a month in sales. It's only four month old and they're giving 15 different printable wall art things that you could sell. This taps into a great niche, like I said, for mental health because you're
not only selling to people that want to like better themselves, but you can also industry of mental health. So, professionals, mental health school counselors, they buy this stuff
for their office and their decor. And I think that this would be a really cool thing to create for even physical products like journals or pillows, you decor-wise cuz I find that sells really well in this niche. But, as you can see
here, mental health wall art 70 key score mental health poster. So, people get niche with it. And what I was noticing, what I wrote down is that a found on this cute little everything is figure outable, which is so cute. I
honestly want this poster. I did like this one cuz it's maybe not as much mental health, but falls into like the motivational category. This one here had a high demand. $18. It is a print. I don't know if it's digital, but um
just something that's like cute, motivational, or funny for anxiety. definitely doing well in the wall art category. So, that was a lot of different trending products, but definitely things that I feel are less
you know, products that people will tell you to make. Like a planner is pretty with like other products that I feel people on, you know, Etsy digital
said, that's more saturated, figure out of apply that to, you know, a product that's being looked for. this like toddler school planner or something like that where it's like people are looking
for it. But you'll have to let me know if you found this video helpful. I did a time. So, if you want to see more videos like that, please let me know because I lot to do research, but I actually enjoy it. And if you want to check out Everbe,
used in this video today, you can try it out for free and there's a special link with a discount for you in the description below. So, check that out if subscribed if you're not already and you want to be a part of our community here
want to be a part of our community here on YouTube.