[00:00] channel is dead nobody can find you you will not  grow while you're offline you essentially cease   to exist that is why so many creators like myself  or harris heller tell you guys you need to create   [00:13] discoverable content on multiple platforms but the  truth is that is hard you guys have work you have   school you have so many commitments and there are  only so many hours in the day for you not only to   create content on one platform but also to learn  the skills to create good content on one platform   [00:28] and then you get told you have to create that on  one two three four five other platforms in order   to grow it's impossible but what if i told you  that just from one stream and maybe an hour or   two's worth of work afterwards you'd be able to  create an entire month that is daily short form   [00:43] content such as tick tocks or youtube shorts and  get over 1.5 million views in two weeks like i did   entirely for free that sounds pretty  good doesn't it well let's do that today [00:58] hey i'm Eljay from streamscheme.com i'm also  a variety streamer over at twitch.tv/eljayem_   there are links to both those in the description  i am actually live right now as well which is   pretty cool today guys we're gonna be taking  one or two live streams directly from twitch   [01:11] and converting them into 30 plus tick tocks or  youtube shorts it's entirely free there's no   downloads there's no reason to learn how to edit  really and honestly i love the fact that you're   not gonna have watermarks or low resolution caps  like so many other services out there today i'm   [01:25] sharing with you my secret weapon that i used to  get over 1.5 million views in just under two weeks   over on tick tock but before i reveal that secret  let me tell you about another great platform   own.tv our sponsor i want to say thank you to our  sponsor own.tv you guys should know about owned by   [01:40] now they are a fantastic resource for any streamer  i wanted to highlight another one of their packs   you probably haven't seen before they have both  animated overlays alerts and more for your stream   but they also have static overlays to take up  less pc resources and they're entirely modular   [01:53] so if you are finding yourself lagging out at all  you can just remove anything you don't want to use   this is also great because it means that you won't  have the same setup as any other streamer there is   a link in the description to own.tv if you want to  support the channel guys go and support owned the   [02:05] the support they've given to this community  so what is my secret platform that i have been   using well i'll reveal that in a second first to  understand just how powerful this is and for the   [02:18] tools to actually work you need to understand that  all great content starts with one thing and that   is a plan technically using this strategy you can  see success without any kind of plan i won't deny   that you can go live sit down do your stream and  then follow through with this and you will see   [02:33] success but you're much more likely to actually  have success if you plan out and structure your   stream in a way that will work afterwards every  single piece of content you make whether it is   five seconds or whether it's five hours should  follow a very simple structure the hook the meat   [02:51] the payoff that's it the hook is the promise or  the reason why a viewer should stick around till   the end the meat is the core content the journey  you're going on and the payoff is the value you   give or the takeaway the viewer gets when it  finishes let me give you two examples the first   [03:05] example was i plan to do a q a stream for you guys  now i was planning on doing this stream at a very   special time slot where my american audience could  actually watch me this was a part of the hook but   the hook was also the fact that you could ask  me questions directly on this once a week stream   [03:19] the meat or core content of this stream is the  questions you ask and my answers which we have a   discussion of the payoff is you get my unfiltered  unrehearsed thoughts and you can ask follow-up   questions you get value from the stream a second  example that might fit your content a bit better   [03:33] is that i was planning on doing a pokemon archea  stream with a twist in this stream i was going to   hunt down every single secret unknown pokemon  on the map without any kind of guide and for   every 15 minutes where i didn't find a special  pokemon i have to eat a spoonful of vegemite   [03:47] now if you don't know about spoonfuls of vegemite  they're not fun the hook here is the fun concept   of punishment and a challenge to beat the meat or  the core content of the stream is me frantically   exploring to find the unknowns and the secrets and  the payoff is that i'm either gonna be successful   [04:01] which is awesome and i'm gonna catch every single  secret pokemon or i'm gonna look beaten down and   it's gonna be hilarious how much vegemite i have  to eat either way the viewer gets a payoff and   because i know someone's gonna say it no i'm not  scripting my content this isn't scripting your   [04:15] content this is just putting work in and planning  out a stream so it's actually engaging and you're   not just sitting there playing a game the reason  we plan is because i want you to stop thinking   about streams as just a stream you need to think  of stream as a recording session absolutely you'll   [04:31] be engaging with your chat that's the point of  a live stream but you want to take it a step   further you need to have a bigger goal in mind  that this content is going to go somewhere else   and it needs to be entertaining and valuable  for another audience focus on making every   [04:43] single moment of your stream as entertaining  and as engaging as possible even if you have   zero chatters i promise you it'll make your  content so much better and it'll help you by a   huge amount on the next few steps the next step is  to stream pretty much as you normally would while   [04:58] you're streaming you need to keep an eye out for  highly clickable highly shareable and highly funny   or entertaining moments that could be shared onto  tiktok or as youtube shorts easily but what is a   highly clippable moment what is engaging what is  shareable and what will work on tiktok well there   [05:13] are a few rules and i don't want to pretend like  just any old clip will work because it's actually   not true this is going to be a long video and  i promise you you have to do every step of this   all the way to the end or else it won't work for  you the first and most important thing to remember   [05:27] is the fact that like every single platform online  tick tock is a retention rate game your tick tock   needs to hook viewers to watch the entire thing  and then re-watch it in fact repeat watches are   [05:40] incredibly powerful because of this your opening  frame is crucial for hooking the audience in   it needs to be engaging interesting and establish  our promise that if somebody watches till the end   they will gain value whether it's a laugh whether  it's learning something new whether it's seeing a   [05:53] secret whatever it is it has to be a promise an  incredibly powerful example of this is opening   tick tocks with did you know and then the tick  tock is showing a secret or sharing a fun fact   or you can do things like only  hardcore gamers will understand this   [06:06] and people will think i'm a hardcore gamer  does that mean i'll understand it or they'll   go am i a hardcore gamer if i understand this that  means i am and they'll want to watch to find out   why or why not they wouldn't understand it now  don't worry too much about having to have the   [06:19] perfect opener for every single clip i've actually  had a lot of success just by slapping a caption on   after the fact and using that to hook people  instead for example like this one where it says   i didn't read the instructions and then it's just  me looking like an idiot for about eight seconds   [06:33] in fact looking like an idiot for eight seconds  with that caption got me 6 400 views and 200 likes   that was a completely unplanned tick tock and it  was hilarious essentially the important thing to   think about is that your first frame of your  tic toc as soon as they swipe onto it needs to   [06:47] hook the viewer to watch the entire thing but  that raises a second question how long should   a tick-tock be there are a few different pieces  of advice right now floating around the internet   about what the best length for tick-tock is for  example there's the eight-second meta essentially   [07:02] this says that by making a tick tock exactly  eight seconds and keeping a viewer watching it in   full will give you huge success in the algorithm  but breaking the meta a bit my personal opinion   and what i've seen success with as a streamer is  really just focusing on making sure they watch the   [07:16] entire tick tock but i will clarify that and say  if the tick tock is too short it doesn't matter if   they watch the entire thing it seems to just not  do well for me an example of this is when i made   a 17 second tick tock from pokemon arches where i  found an unknown it had a great hook and it kept   [07:31] people watching all the way till the end it got  around 3 000 views and 151 likes in the first day   seeing this the next stream i hunted down five  more unknowns i took the advice about the eight   second meta and i showed off where you could find  the unknowns in around five to eight seconds i   [07:46] made five more tick tocks from those clips and  every single one of them flopped incredibly hard   i'm talking 300 views or less which is terrible on  tick tock and the reason is length when you have   [07:58] zero viewership on a platform and you see success  and then try and replicate it but fail it's easy   to want to give up but i didn't i went back to  the drawing board and i made another clip with the   unknowns i decided that i would start by saying  this is the hardest unknown to find and that was   [08:12] supposed to be my hook to keep people watching  the entire clip then i would spend time showing   exactly how to get the unknown and walk all the  way from one side of a map to the other the tick   tock ended up being 17 seconds but it worked it  got 1700 views and 126 likes very quickly after   [08:28] posting it now these are rookie numbers but we're  building up to a bigger thing seeing how this was   working i started to get a little bit cheeky and i  started the next tick tock with i honestly believe   99 of you don't know about this secret and then i  spent 33 seconds walking through a building from   [08:44] the entrance all the way to the top to a barely  secret door that leads to a roof around the   roof and then to the other side where you find an  unknown the entire time i was obviously narrating   what i was doing obviously i clipped all of this  and i turned it into a tick tock and i released   [08:58] it and within one day it had received over 28 600  views 175 shares 147 comments and 2 112 likes but   now it is sitting at 78 000 views 3 700 likes  as of riding this now i will admit these tick   [09:15] tocks are sort of planned out i find the unknown  naturally during the stream rather than instantly   catch it when i see it i back up a little bit  i do a hook a meet and a payoff while live and   then my chat or i will clip it but you can see  success simply by taking funny and engaging   [09:29] clips as well it is just a bit more hit and miss  for example i have a few really good clips of my   girlfriend on stream trying to guess different  pokemon names based off just images these were   not planned at all they were just funny clips  and they opened with who's that pokemon which   [09:43] is a great hook and then my girlfriend calling a  beedrill a bottle wasp mcneedle hands all three of   these tick tocks received roughly 2 300 to 2 700  views each and a couple hundred likes each as well   i didn't expect these ones to do really well  but some of the ones i did expect to do well   [09:57] got no views and then other ones that i just threw  up for a gaff got a lot of views this is what i   mean when i say unplanned ones are very hit and  miss now you're probably thinking okay so you got   one viral tick tock and the rest received a few  thousand views well that's because i'm in testing   [10:13] then i did a wordle stream now this was an amazing  stream and it had some amazing clips in it because   i learned that if you start every single wordle  with erect penis taint moist you'll be able to   guess the word every single time on the fifth go i  didn't plan any of these but they were great short   [10:29] clips so of course i turned them into tick tocks  and in about 12 hours one of them had received   over 500 000 views 24 000 likes and 837 shares  and all the others were getting a few thousand   [10:41] views minimum as well it is currently sitting at  1.4 million views and i just released another tick   tock today from a random moment in my elden ring  stream where i actually trimmed it and carefully   timed the cutoff point and that's already received  a hundred thousand views in the first day as well   [10:56] what i'm trying to say to you guys is if you push  content and you're careful about what you convert   and how you release it you can start to get a lot  of traction very quickly because i didn't have   really any followers before this i want to clarify  that i am not in any way the expert or pro of tick   [11:12] tock there are much more talented people out there  i'm just sharing with you my experiences my tests   and what worked for me the most important thing  you can do when trying to create content like this   is to reflect on what is working what isn't do  your own research and then continually try to   [11:27] improve what you're putting out there that's how  i went from getting 200 300 viewers on my tick   tocks to getting consistently a few thousand and  100k on one today so now you should know three   things that you need to create a structure to your  stream that will allow to have clippable moments   [11:40] the second is you need to be as engaging and as  entertaining as possible throughout the entire   thing and the third you need to think of quick  short engaging moments and hookable moments to   keep people watching but with all three of those  things said you might be thinking to yourself   [11:54] lj i don't know how to edit and i don't have  any viewers who can clip my streams for me   i'll tell you what those aren't problems those  are excuses let me explain if you've done your   entire stream and you had zero viewers and nobody  clipped it all you have to do is pull up your vod   [12:08] watch it back and create the clips yourself once  you find a good moment just hit the clip button   and adjust the clip the title and hit publish  i normally tell you guys to use the highlight   tool but for today's method it is much easier  to use the clipping tool for later you'll see   [12:22] i want you to try and find 15 to 30 clips per  stream the more clips you find and the better   you trim those clips down to be as engaging as  possible before even hitting publish the better   they'll perform and the easier this will be for  you later keep in mind all the tips i gave you   [12:35] earlier about what worked for me and do your best  to make the first opening moment engaging of every   single clip once you have all of your clips done  for a stream it's time to get to the fun part   and i will reveal to you the amazing platform i  use to make all this happen joincombo.com you're   [12:50] while you're down there you can like and subscribe  to the video if this helps you out at all   and once you're over there you're gonna log in to  join combo you'll link your twitch channel and the   moment you link your twitch channel the tool will  take every single clip from the channel and auto   [13:05] import it for you i believe it will show you the  last week's worth of clips as well but you can see   more using the date range over on the side i'm not  sponsored by these guys at all by the way i just   stumbled across this because someone told me about  it and i've fallen in love with it and seen huge   [13:18] done to convert into a tick tock or a short and  then you can select one of their preset templates   i think most of you will want to use the face cam  template to start with you'll move your crop to   [13:30] cover the face cam and then hit crop and it will  convert your clip over into a perfect tick-tock   now your clip will be down here on a timeline you  can scrub through this using the playhead or just   play pause it with spacebar or the play button  now it will be split into multiple layers this   [13:45] is your facecam layer this is your main layer and  this is a blurred background when you highlight   a layer and select it it will show you which part  of the clip you're actually selecting whether it's   the facecam the background or the blur you can  also just click that particular part of the clip   [13:59] up on the screen as well once it's been converted  over you can actually select and reframe or resize   any of the parts already just by clicking and  dragging it around once you have it selected on   the right you can also see a few more options such  as volume if you want to lower the clips volume   [14:12] add a border or blur clip out entirely these tools  are easiest explained with your face cam let's say   you don't want this circle cam or you want to add  a drop shadow or a border to make it a little bit   more fancy on your tick tock click the face cam  and over on the right you'll get these options   [14:26] i've just said change the corner radius down to  zero so it's square or try out a different amount   that suits what you want then you can either add  a border or a drop shadow or both i don't know   whatever you like i like adding a drop shadow and  then offsetting it by 15 pixels on both axis but   [14:41] you can play with this to find what works for you  borders are incredibly similar you just turn it on   and then you pick a color and add a thickness in  pixels but lj what if my clip is too long and i   made it like 60 seconds but i only want the first  five seconds i have no fear you can edit it here   [14:58] different things and you can actually shorten it  by clicking on the end and pulling it down or if   you want to get rid of some fluff at the start you  can click the start and pull it forward or maybe   good part then you put your green playhead marker  where you want to start cutting and you click   [15:16] using the split tool to cut the clip into two  move your green playhead marker to the next spot   and click split again then select the parts that  you want to remove and you just click the delete   button just remember if you want to trim or change  the length of a clip and you have multiple layers   [15:31] of the layers individually hopefully they add a  feature where you can just click split all layers   but they're getting to it this is still a very  new platform and it's still way ahead of every   [15:43] other platform doing this now you can add images  that you upload you can add text and you can even   import other clips in as well if you want to merge  two clips together but personally these mainly   help with youtube shorts because i prefer to keep  it simple and add all my text inside the tiktok   [15:56] app after i'm done once you're happy with the clip  you've made you'll click export and it will start   rendering don't click anything yet just let  it render out now while that renders out i'm   sure you're thinking lj yeah sure that was quick  but that's gonna take me a long time to do this   [16:10] for 30 clips you told me this would take an hour  maybe two hours max well that's where you're wrong   my young padawan i'm never saying that again but  essentially you're gonna head down to the template   section and you're gonna type in something like  pokemon arceus or whatever the template for this   [16:23] one is you're gonna click save now every single  time you go to convert a clip from that stream   rather than selecting facecam you can pick your  template that you just made and everything will   be done perfectly for you this means drop shadows  borders and everything else you would like to show   [16:38] sometimes you might need to reframe or  resize depending on the clip or the game   or potentially re-crop your face game if you've  moved it around in your clip but it is so much   faster than doing it from scratch every single  time and if you are streaming the same game or the   [16:51] same type of scene layout then your cam shouldn't  move around all that much for each clip and you   instant once a clip has rendered it it's time to  release it on tick tock or youtube shorts now stop   [17:04] this is the most important part of everything else  no matter what because if you have a really good   clip but you fumble the release then it's a waste  of time you've wasted all this time if you do not   release these things with care and thought to them  so let's cover that so once it is rendered you can   [17:20] click share to tick-tock or send it to youtube a  small tip i will add before you do any of the clip   editing right after you've logged in and imported  your clips head to your settings on the home page   click connections and connect your tic toc or your  youtube shorts channel there it just saves time to   [17:34] do it before you start editing if you have them  connected you'll hit share to tick doc and combo   will send it to tiktok it'll actually send it  directly to the app on your phone where the app   will then give you a notification and it will be  ready for you to put the final touches on it but   [17:47] before we head over to the app let's go through  and convert the other 15 to 30 clips using our new   template for that stream every time we hit export  and render a converted clip it'll be sent to our   inbox on combo where we can download it send it as  a link to someone or send it directly to tiktok or   [18:01] youtube as well this means if you forget to hit  send during render you'll be able to go back and   see all of your inbox tick tocks personally  i like to edit my 15 to 30 on combo and then   have them in my inbox where i can send one of the  time over to tick tock so i can go through and add   [18:14] everything i want to do which is what we're going  to do now so send your first one over let's do it   the final steps for me are on app and they're all  about strengthening that hook of the tick tock so   it has the highest retention possible i'll add  text like wait for it dot the dot or the did you   [18:26] knows that i talked about earlier then i'll turn  on text-to-speech inside the app if it fits and   i'll also make sure that i add closed captions as  well and remove any swear words or try and hide   any bad language now there are a lot of things you  can add here such as sounds and whatnot as well   [18:40] and so that i grow using my own content and my own  comedy rather than everything else once i'm happy   with my captions with my text-to-speech and with  everything else i will click next and i'll write   [18:53] one quick funny line about the tik tok then i'll  use three to five hashtags that are relatable to   the game and the demographic the clip is aimed at  i'll always make sure to aim for large and medium   sized volume for each tag you'll then want to  select a cover this is something i think a lot of   [19:06] people miss and make your cover an interesting  moment that catches the eye as well as a big   out on your page if someone chooses to visit  it now you can either hit post and it will go   [19:18] straight out to your audience or you can hit draft  if you do draft it it means it'll be there ready   to be posted whenever you want which means you can  start making the next clip and draft that as well   store up a bunch of drafts so that all you have to  do is open the app each day and post a draft it's   [19:33] kind of like creating everything in bulk and just  having it there so the work you have to do each   day is just oh and you're done i will say combo  is a very new tool and it can be a bit buggy at   times but it is also an incredibly powerful tool  and after speaking to the guys who started it up   [19:46] which again i'm not sponsored i've just had a  little chat to them they're incredibly eager   to make it the best platform they can and add a  lot of features that you guys will want two big   takeaways that you need to remember the first  is you should always be learning and improving   [19:59] don't just post lazily converted clips and then  complain about the fact you're not getting views   this is a very easy platform to use if you put  work into understanding the actual platform   the second important thing to remember is don't  use your lack of viewers or your lack of chatters   [20:12] as an excuse why you shouldn't make engaging  content you should be trying to make the most   engaging content as possible so you can push it  to other platforms like tiktok and like this so if   video right here is perfect for that why not give  it a click and i'll see you guys next week bye