[00:01] PLR thing we talked about here actually works, right? A lot of people are talking about it. Private Label Rights, right? And I was wondering how it really works in practice. Let's say there's a course, let's take one... I wanted to give an example to
[00:14] understand how it works in practice. Using various specialists and people who own intellectual property and decide to
[00:26] sell it. But let's give an example: if you wanted to take, say, Primo's product here, and do a PLR, would you be able to do that? Hmm, yes, obviously. So, to sell our product, of course, not through a normal
[00:39] affiliate program, there's a difference. There's a difference, right? The affiliate platform, get the promotional link, and earn a commission on that. When we talk about Private Label Rights... Uh-huh, I buy your
[00:52] Private Label Rights... Uh-huh, I buy your product, become the producer, and earn 100% product, become the producer, and earn 100% of the royalties. Ah, I understand. You... and speak, since you bought their intellectual property rights. Ah, various
[01:05] forms generally...  Products are offered in a single payment, but that 's how the secondary market works. For example, would it justify a Thiago creating a product for me to sell to someone else, or not? It wouldn't be worthwhile.
[01:20] It's more for those who perhaps have n't achieved their n't achieved their exact distribution. So this model is very much for people who don't want to be in the spotlight, don't have a unique skill,
[01:34] they don't want to do what we call co-production. So this fits more into this mode. When I had the insight to I wanted in my company was cash flow. I wanted to increase cash flow
[01:49] so I could cover a certain payroll to work on other products. I understand, so it ended up working out better than I imagined. But when you do PLR, you're saying you produce this product to sell to
[02:02] someone who will distribute it, or you buy products from other producers to distribute. The second option is the second option. So you build a portfolio of products where you buy this here, that is, you have a
[02:16] you bring it here to your product portfolio, and then you create a flow where you start distributing this here to... Your audiences are expected, and there are no more fixed costs because now the product is yours. What
[02:30] people mistakenly think about PLR is that this acronym is synonymous with money. No, this acronym has nothing to do with that. It's just a method for you to get your hands on a product in an easier, faster way, let's say. It's
[02:44] already ready, someone is saying, "Okay, I'm an expert in this, I can sell you this material for this payment or this agreement." And then the next thing they have to worry about doing masterfully is
[02:59] applying the correct techniques to that product so that it can sell, because it doesn't come with the techniques, it's just the content. It's like, I do publishers do this with some methodologies from some people, right? They
[03:13] buy the rights and write a book about it. In the music world, how much have you already paid, man, for a PLR, for a product that you PLR, for a product that you licensed, man? "Oh,
[03:27] I'm going to buy it, no, but it's going to sell like hotcakes, no, it's going to very compiled. It depends a lot on the content. There are several ways you can do PLR there. What exactly are they? What are the
[03:42] 5 to 6? Are article PLRs... a ring, think, scientific artist, you transform methodology and your exact... if you take that content, work, model, polish in order to put it in front of another specialist who will be
[03:57] able to prove to you that that material really works, when you package it, you put the tag you want... uh-huh, uh-huh... many people have already questioned, right? What is the difference between a coffee in a normal cup and
[04:10] another coffee in a Starbucks cup? Uh-huh, it's the branding, it's the packaging of the product, for example. I've noticed, I don't know if you've had this experience, that when buying some courses, even
[04:25] American ones, I paid around $0.00 for the content, while content, while that content is there in the bookstore for $19.90.