---
title: 'How to Launch Facebook Ads for Shopify Dropshipping from Scratch'
source: 'https://youtube.com/watch?v=UULSrSmXSK0'
video_id: 'UULSrSmXSK0'
date: 2026-07-19
duration_sec: 1358
channel: 'Voodoo Ecom'
---

# How to Launch Facebook Ads for Shopify Dropshipping from Scratch

> Source: [How to Launch Facebook Ads for Shopify Dropshipping from Scratch](https://youtube.com/watch?v=UULSrSmXSK0)

## Summary

This video provides a step-by-step guide on launching Facebook ads for a Shopify dropshipping store, covering everything from verifying your domain and setting up pixel events to creating ad sets with broad interests and testing multiple creatives. The host demonstrates the process using a home decor product, emphasizing the importance of proper pixel configuration and audience targeting for successful ad campaigns.

### Key Points

- **Overview of the Process** [00:07] — The video covers finding a product, creating a Shopify store, getting ad creatives, and launching ads. The host will demonstrate launching an ad for a product provided by Dmitry.
- **Understanding Scroll Stoppers** [00:54] — Scroll stoppers are creatives that grab attention in the Facebook feed, making users stop scrolling and engage with the ad. The host shows three different creatives for the product.
- **Testing Multiple Creatives** [02:43] — It is recommended to test three different creatives with variations in titles, text, etc., for three days to see which performs best.
- **Domain Verification** [03:13] — Before launching ads, verify your domain in Business Manager so Facebook can effectively track events from your site.
- **Event Prioritization** [03:55] — In Event Manager, prioritize events for your pixel. The highest priority should be 'Purchase', followed by other events like 'Add to Cart' and 'Initiate Checkout'.
- **Campaign Setup** [05:45] — Create a campaign with the 'Conversions' objective. Name the campaign according to budget distribution (e.g., 'TOV' for top of funnel).
- **Targeting Rich Countries** [06:11] — Target the five richest countries: UK, Canada, USA, New Zealand, and Australia for better conversion potential.
- **Budget Setting** [07:21] — Set a starting test budget, e.g., $100. The host recommends not exceeding $50 per ad set for testing.
- **Ad Set Configuration** [08:06] — Select the pixel and events. Set the ad start time to 13 (1 PM) for fresh pixels. Target locations, age (21-65), and gender as appropriate.
- **Placement Optimization** [10:28] — Use automatic placements but turn off desktop to avoid wasted spend. Focus on mobile placements.
- **Broad Interests for Targeting** [11:42] — Start with broad interests like 'home decor' to allow Facebook algorithms to find your audience. Narrowing can be done later.
- **Using Facebook Recommended Interests** [13:29] — Choose interests from Facebook's recommendations, such as 'interior design', 'Zara Home', 'IKEA', etc., to describe your marketing avatar.
- **Creative Setup** [16:59] — At the ad level, select the Facebook page, upload the video creative, add the product link, and include a scroll stopper image overlay.
- **Ad Copy and Headline** [18:31] — Write ad text based on the product description, include a headline, and add a call-to-action button like 'Shop Now'. Use emojis to improve engagement.
- **Duplicating and Publishing** [21:06] — Duplicate the campaign for multiple interests and creatives. After checking everything, publish the ads. Test for 48-72 hours to see initial results.

### Conclusion

Launching a successful Facebook ad campaign for dropshipping requires proper domain verification, pixel event prioritization, and testing multiple creatives with broad interests. By following this step-by-step process, you can effectively test products and start generating sales.

## Transcript

In the previous videos, you've already seen how to find a product, how to make it on his website using Shapefile, how to get advertising creative for it. Now we've come to the moment of truth. We'll launch an ad for the product that Dmitry sent us. Is
it really the advertising creative that he prepared? We'll look at them now and launch this product. I just watched this video to the end and just watched this video to the end and you'll understand how to launch your
you'll understand how to launch your first product for testing from A to Z. I'm just repeating what I'm doing. You can already get your first result from launching products using the Shifa dropshipping system. There's nothing complicated about it. We're starting. The
first thing we see is that Dmitry gave me three creatives and 3 scrubs. Sleep table. Something else. This is Nails himself. But why call it a good question because
Scrolls Tapir stops us in the watering can when we're like this, putting some interesting link in the Facebook feed. We stopped and looked at what it was and thus we attracted the attention of our potential buyer. He stopped the
feed, that's why it's called  He scrolled, then he clicked, opened this video, read the description, what he bought before us on the site, and the call, and the money, that's why it's called scrolling, become, this is what we see on the screen, we see such
non-standard positioning of this product, that is, we saw such funny ones, even hid the stoppers, but they really work because the feed is very cluttered with all sorts of harmful c5 politics and other understandable things, and we need to
somehow lure the costume designer out of this information flow so that he comes to our site, by the way, Point Street Sunset would be good, crap, let it bewitch every corner of your house, and look at the third
so we see here the first five seconds and we see that for the product he sees the target audience, ok, the first cream is very good,
here the beginning which one in order to capture different layers of the audience, with our beginning of the video, we will consider the third, glue in a completely new way, the girl who is reviewing, that is, very good for the fact that it's just a slab
to test three different dirty ones, we fly, we always recommend three days to test variations, minutes will be digested, scrolls then  Three variations of creative with the name 3 are brewed, titles, text, and so on. We already have the source
material. We understand that the product and mix home decor. Now we will launch advertising and select interests, but before that, we will do something very important. At night, we must go to our business manager to discuss business of all sorts. We go to
domains and we must see if our house is verified. First of all, before launching advertising, we must verify Donna so that must verify Donna so that Facebook can effectively catch events
from our site. How to do this correctly and what to do in this case. I already told you about the OR-14 update in a video. Here, be a Cossack. Go watch this video. You can even pause this one. See everything there step
by step. How to verify. If your house is verified, we proceed to step house is verified, we proceed to step number two. Before launching a conversion path, we go to the Event Manager tab, select our pixel,
which will be connected to the shape file there, and there is such a thing as a game for these knives with data like  Aggregated event knives with data like  Aggregated event changes, clicks on vacancies, and lenses, and
we select our house, which we took and recorded, and we must prioritize events with this priority. We will not go into the arena now, and the minus to place the jerboa will not knock down all the settings within 72
hours, then everything will update. We want to launch advertising, but we see that the highest priority is our purchase, the purchase will definitely come, interfering, and then cut off from payment info, then this card there in the contour, that is, it is not so important to us that in
Facebook pixel content, this card will understand the information of a draw checkout. How important is it for Facebook to catch purchases with pizza and learn, but how to do this correctly, again, there is a video on the channel "Provilya" and "Trans 5" [video]. This
completely explains how to correctly prioritize events for pixels. This is very important without this, do not run advertising because you will not have proper training, Facebook will not be effective, and in principle, be
good results, because the package conditionally option will do this. Next, we go to our advertising account and click the "Create" button.
After watching this video, you'll understand how to launch your first product ad on a Shape File dropshipping store. But as a rule, all kids build a system from A to Z. I explain this in my free
2-hour master class. I recommend registering for it. There's a link registering for it. There's a link below the video.
Conversions" tab. We're only targeting conversions. We call our company "TOV" (company name). For some reason, we're using the file as a reference to the top of the funnel. This is the company's vision. We're
looking for new people to better understand.  I'm an advertising funnel. Again, you can watch our video on the channel. After this video, you'll be pouring marketing all over the place. But it's better to have a link here too. Next, we call our business. For
example, we're launching a dated campaign in the UK, Canada, the USA, New Zealand, and Australia, that is, the 5 richest countries. The best thing about this conversion is that
we call our product. What do I mean by this? It's a company for this specific product. Your product is one. You call it just the name of your product. Test it, for dogs, for cats, or some kind of offer of your own.
You should definitely name your company based on the budget distribution principle. I almost always use myself as a company, so naming yourself correctly work for a company in the mid-market like Omar or just want to let someone see
your advertising account, it's very important. So, the person will understand that you have three comets configured, why does it work this way? So, name your company correctly. If you train yourself to do everything in flight from the very beginning, it will become a
habit for you. Habits shape us. It's very correct to be able to do this. You will grow as a That is, I call myself what I am.  I'm launching at the
budget distribution. And you can also, in principle, give some kind of starting test budget just as a note. You started with a budget of $100. This is a lawsuit for this. Then I set it up manually using
manually using KEI. Then I turn on the company information. I'll leave it at $100. But since my account isn't working here yet, it sparkled. The So, I'll set you $100. But you can become... It's just news for a
chocolate bar. Nausea can't exceed $50 per line. They click the publish button there. I see that my company has been published and now I 'll edit it. I go here, create the first section from 1.
They call it now. Magicians will happen here. 1 million drunk pixels, which we have connected, select the events we wanted, in principle, so that Facebook would then
show you the damage. You can ignore this. This is what Andrey Baturin writes about, of course. These are the things Facebook writes so that you do country's attention isn't lit up red, there's no time to launch it. We can
launch ads either at 12 o'clock in the world or at 12 midnight when world or at 12 midnight when the option is updated. To be honest, there are many points of ads, it's great to launch when an auction is announced, then pay in a
new auction, but in reality, this only works if you increase the budget or scale. So, in principle, the result doesn't differ much. you still have a very fresh pixel, but I still recommend setting it to
still recommend setting it to 13. Okay, what do we have to do with people living 13. Okay, what do we have to do with people living in here? I'm deleting Ukraine, 11 King, first, then introduce China, then let's add Australia,
then Canada, then let's call. It's very good. By the way, for any queue, we have envelopes with you, it's very easy, but I recommend there, of course, there's an age limit, because not everything can be
age limit, because not everything can be purchased there. What do I recommend here, in principle, and before, when it's significantly feed, but we noticed that in all the recent launches of both our and other accounts,
automated placement works best. But I would take you like this, automated placement, I would take you like this, automated placement, I would just  I turned off disks to desktop. I explained why I would turn off desktop because a lot of ads that don't
apply to de kamer will merge onto the desktop, and you'll end up in a very aggressive soil lead. This software is absolutely growing, well, in short, it's spinning, so I'm looking at the river view.
short, it's spinning, so I'm looking at the river view. work well. Basically, everything can be left on, just the
desktop switch. That is, you have the same automatic placement, only focused on mom, that's all, and your site has basically been adapted more. Basically, people sit more, I think,
further in the fireplace, further in general, see and put the author's SMD, which gangs of auto divas are Facebook recommends a plate in order to step on the quantity, so we compare everything here. If you don't know
the age or gender, that is, male or female, I recommend leaving everything here by default. But if, for example, you know that your product is buying Kuchin, leave it for men. If it's a woman, then insert only women, but you will help.   In
fact, I always put 2165 for some reason. 21 is no longer the right. A solvent audience of people has money, they either finished the stamp, crippled it, they just have money for online shopping. Lisa, Fig. 3,
on PayPal and Strike, and they can, in principle, I'm Peter, a good conversion for you on the site, then they guess. Arden, how we configure GTL memory is very good. It asks if our product is lower than cold and core. I recommend starting with the broadest
interests. Why? Because these are the broadest interests, they spin all the labels on the converter. In principle, for such an audience, Facebook algorithms have many windows of opportunity to find your territory, learn and give you
good results. Therefore, we start with the broadest interests. If this is a light bulb from the freedecor category, print and I recommend entering the home decor home decor product, ideal interest, just products, half decor,
just ideal interest. We see, by the way, that the audience has not narrowed because after the Facebook update, they removed the checkbox and targeting with the singer, let it be by default.  Tires, but we were given the opportunity to narrow the audience, and we can, for example, narrow it
to Engels Pier, explaining that we can narrow the audience even further. Nothing will change here in principle because many came from Facebook, so I'm ruining the rivers, and pennies for one interest, that is, our first section will be
home decor for sellers, no from Mizon, Honda Accord, product 2965, mobile, woman, auto, like mom, the role of the placement, self-service and clicks can be called so that since commercially going out from the
slabs, testing something, and we definitely call it third we definitely call it third man, that is, with such a section name about our answer, with the help of the audience, in principle, all the interest is clear, demographics on
warm Smith and the conversion window, and our first interest was given that we are completely ready for my first, you can press control b, what shares drink press control b, what shares drink coffee and click on the countertops tab. I
highly recommend choosing interesting ones precisely from what Facebook recommends, why because Facebook usually recommends what works in think about any  A conspiracy theory will come up, how to
choose the right interest and reach that person. Just see what comes up on Facebook. I would take a brush, interest, or cover design, interior design. People who are interested in interior design are basically similar
light bulb like this and put it in their home so that they can design their living space. Copy it here. Now, what we're doing is simply changing the name of the interesting ones. We already have two audiences. That is, we have an audience for decor, interior design. Next,
I recommend, especially in this kind of thing, and put who can buy a smile, not exactly for a staff bed. What is our iPhone
decor, and what is this interior design? That is, this is our target audience. One hundred percent. Next, we take the edge of the Unified State Exam. We'll take another brand. Just click on with Josh. Next, we see Zara Home, a very popular decor brand,
and brand targeting. By the way, it can be more effective, even lower. There's parity in direct, interesting ones, so to speak, but this is also true. It's by interests, but such Indirect developer, you target empty
brands and you can even make an error. Yusk is also one of the most popular brands in home decor. What we see is
brands in home decor. What we see is basically one marketing avatar described for this company. What is a marketing avatar? The question immediately arises. marketing avatar? The question immediately arises. There is a video about this now. I will
share this video, which means only a marketing avatar. You will understand even more clearly what I am talking about. Why can we describe some people with one interest, with other interests of other people? Thus, we already have a number of interests that describe one
marketing avatar, elite marketing angel. Marketers say Western marketers, that is, this person who really likes Hen Decor, Zara Home disc, and gays love interior design, loves only home decor products. Such a person is
more likely to like our product, which we will launch. What product, which we will launch. What else can you do? If you have a budget, you can create another such company. What can I write for $100 where
company. What can I write for $100 where to describe another marketing avatar with other to describe another marketing avatar with other interests, for example, take, besides UNESCO, here interests, for example, take, besides UNESCO, here for $60, diametrically
some other interests.  50, for example, there's a scanner, a dynamic design and finishing team, furniture, Elle Decor, Castorama, Brick, these are all brands, but Pounds, Korok, but a pedant has appeared, that is, take 34 companies with different sets of
interest and launch them for testing, or do this with Kill. But I still recommend doing it this way through yourself because you'll quickly understand what works and what does n't. Okay, that's clear. Next, we go
to the creative settings level. What we see is that we go to the father level, then we took one there. We go from the level of hell to the level of our screams at one. And
level of our screams at one. And what will happen with us? We fought a page with which we then add from the video clip, stronghold, take whether type 1 is working and clip, stronghold, take whether type 1 is working and load.
Here we see that our creative has loaded, even click the shopnow button. creative has loaded, even click the shopnow button. Take our link from the ointment that Dmitry made, but this product. Take the link, paste the link here in about
satire. Now we see that we have a Now we see that we have a video link. We can go further. We insert our canvas device, click edit.  Find edit video, go in and here
we will have an overview of how we can edit the video. We go to the nail pipes themselves, automated, click the menu, click the stronghold, and click stronghold. Here you have our first scrolls drama at the top and upload it,
basically, here it is down and what we see now in our it is down and what we see now in our video will be our custom scrolls Potter. video will be our custom scrolls Potter. Next, we need to write the text. We
can take the text from our product P&G below from those 3 which will be competitors. I will take Sasha's products G and edit it a little. This home Rainbow Sun set
This home Rainbow Sun set writes the text, that is, we insert the text like this, the headline. Then we hear with 2 infos when
shipping you, we see what we did at the plan level and there in the description and we can even write there. G Yurs not to pick up. You
will see that he is also here, the morning star, small text, less text, but nevertheless, you can write and many other dresses there will show okay, what you definitely need to do is insert a link to our product. This can be taken from
Fox Honor Beatley or through some other short link and in principle you can add more here.  There will be some text on the Internet, so
I recommend doing something like breaking into this feature, you can add it like this and put emoticons here, for example, text with small ones, by the way, an envelope is much better than it runs ex
without a beacon, especially if it's some kind of drop ship, too, that is, our text is already drop ship, too, that is, our text is already a little better, these were food with names to a person, some kind of magic, these, I'll die, the sun, the bank, and we see that our text is
already pouring out much better than if there was just a song, some text, free and fast shipping, we can also edit some kind of miracle, for example, edit some kind of miracle, for example, tearing chum salmon from chickens, and we see that we
already have basically everything ready to launch this, what we do next, we launch this, what we do next, we go the same way, just the following for creativity, we now have a fast one, how it makes to
makes to see me a little video, and
toppers, don't forget to subscribe to the channel, put a like, write a bell, and Italy to help us with this video, you further somewhere in the rating, you are very strong with this, you motivate us to continue recording such
good educational videos, we have 3 videos with three  Su-100 pen, we and what we should do, we need to duplicate Kate's ecdisten campaign, add it to the heart, you
copy them and after that, well, check everything okay, maybe view, hide, that is, check everything, after all, be for copying, then select it all and
for copying, then select it all and click the publish button in order to publish it all, that is, what we see is that we now have one company, there are five important interests, and in each of them, there are three different creatives
immediately from growth, except for and we will immediately display after that, we can safely click the button, remember, and launch our company for testing. Test advertising campaigns happen for us in for testing. Test advertising campaigns happen for us in
longer on the press. You have the opportunity to test this in the days that were on the sides, but in general, you will see the first results in 48-72 hours. And with that, I have everything simple, take, repeat after me, copy and launch your first
products on shape file. If you liked it, again, like, subscribe, bell, and you yourself were Vlad with water. com bye