--- title: 'The 1% Rule for Viral YouTube - @BenAzelart #Creator Advice' source: 'https://youtube.com/watch?v=nW68t-yqvUs' video_id: 'nW68t-yqvUs' date: 2026-07-14 duration_sec: 0 --- # The 1% Rule for Viral YouTube - @BenAzelart #Creator Advice > Source: [The 1% Rule for Viral YouTube - @BenAzelart #Creator Advice](https://youtube.com/watch?v=nW68t-yqvUs) ## Summary ## Transcript My name is Ben Azlar, and my channel is about building a large, crazy things at my house. Do you get this feeling like I know this video will be a banger, but I just don't want to do it versus I love this idea, but I don't know if people are actually going to watch it. >> I think you have to find that, you know, middle line of videos that you think the audience would love, but also you would love cuz I think if you're only doing it for yourself, you have to think about the audience as well. So, and vice versa. You can't only do it for the audience and not yourself. You have to find that that middle line of sacrificing a little bit, but also giving more. So. What do you do when you get that feeling I put my heart and soul into this video and not as many people are watching as I hoped? Like, how do you deal with that? I think it's a blessing in disguise sometimes because when you have a video that you thought would be the best video you've ever made and it wasn't, I think it's like a humbling experience to understand that maybe the things that you thought made that video great aren't actually what people care about. So, whether it was a budget or a production value or some storyline with a friend or an idea, um not everybody cares about it like you do. So, I think it's understanding like just because you love it doesn't mean the audience will. What was the biggest challenge you faced when like just building up the channel? Uh I think the biggest challenge is just always trying to stay fresh, always trying to innovate, but not innovate too fast to where you kind of like burns you out. So, there's a fine line of just like, you know, pushing the boundaries and then also just being content with like where you're at. So, you kind of have to like chip away at it and I think a lot of people look for overnight success, but in a way I think years and years of slow progression is actually a lot more sustainable than an overnight hit. So, I'm never looking for like the biggest video of the entire year for the whole platform. I'm always looking for 1% better than the last video cuz I know at one point it'll get there. >> What do you want people to get from your channel when they're watching? I love when people can finish a video feeling satisfied. The last thing I want is someone feeling like they were robbed of 20 minutes of their time, right? So, for us it's important that the videos are at equal level of entertainment goofiness, but also like satisfaction when we're done filming them. I think that the ending has to be worth it. The end goal has to be worth your time once you've spent 20 minutes of your morning or whatever watching our video. So, it's important that everybody in the room, not only the kids, but also the parents can see a video and not think that this is uh the wrong channel to be watching. What is the best advice a creator's ever given you about YouTube? To never stop learning. I think that's something that I'm definitely focusing on right right now is that it's kind of easy to get comfortable with what you're doing, easy to uh just, you know, have a few good videos and just keep that flow going, but I think it's important to never stop learning. I think as you stop learning, you'll stop growing. So, if you can kind of always be consuming other people's content or information or podcast or talking to people, asking them what's new, whether you think you know it all or not, I think it's important to like learn from everybody, small or big creator. Think like a viewer. Yeah, absolutely. Yeah.