[0:00] my faceless channel for example Got a
[0:01] $115,000 Brand deal that to me like blew
[0:05] my mind because I was like this is where
[0:07] the real money's at and I'm like I
[0:09] already knew that because just looking
[0:10] at think media like we work with Brands
[0:12] all the time like I know that there is
[0:14] money to be made for brand deals we work
[0:16] with creators and I see they're making a
[0:19] lot of money with brand deals how could
[0:20] someone go about maybe getting their
[0:22] first brand deal how much to charge and
[0:25] uh because I think like brand deals is
[0:28] massive and it and it could be pretty
[0:31] simple if you just make it simple right
[0:33] no I definitely when it comes to Brand
[0:36] deals you know we do the brand deals on
[0:37] think media and at first I think a
[0:40] low-level idea of a brand deal is I
[0:43] promote your stuff and therefore you
[0:44] sell more right yeah but getting to talk
[0:47] with a friend who's like an expert in
[0:48] brand deals he was like no there are so
[0:51] many brands that would just want to
[0:52] connect with a Creator they just want
[0:54] their their brand to be associated with
[0:57] this likeness of a human being so I
[0:59] think I think that actually opens up
[1:00] more opportunity for doing some research
[1:03] and finding even brands that would
[1:06] probably appreciate wanting to have some
[1:08] Association because the reality is you
[1:10] know these brands have marketing budgets
[1:11] or they have they they got to spend this
[1:13] money and so the problem isn't a lot of
[1:16] the times uh that they they can't spend
[1:18] it the problem is they can't find the
[1:20] people and so you know positioning
[1:22] yourself like and this really comes to
[1:24] just being you that you know when when
[1:26] you're truly transparent and people you
[1:28] can feel that vibe it's going to be you
[1:31] know I think it's going to be easy I was
[1:32] talking with shelene Johnson on my last
[1:34] podcast and we were talking about
[1:36] building your personal brand in your 2.0
[1:38] era like this is like after you've
[1:39] parented after you've done your career
[1:42] there's such a wide open space for
[1:44] people who are 40 50 60 to start posting
[1:47] videos online because they have so much
[1:49] to offer yeah and they can literally
[1:51] just turn on cameras and like you can
[1:53] literally talk about how you've been
[1:54] married for 30 years and who knows like
[1:57] you know e-harmony is looking for 45 50
[2:01] year olds to talk about this stuff and
[2:03] so I think I think there's just the
[2:05] opportunity to know that doing brand
[2:07] deals doesn't necessarily have to be a
[2:09] direct to like sale thing but it could
[2:11] totally be finding brands that you want
[2:13] to actually build with and they'll work
[2:15] with you over the Long Haul I found this
[2:17] guy on YouTube Dry Creek Wrangler School
[2:20] pulling in major views that's major
[2:23] views and he's just like grandpa sitting
[2:26] on his Ranch smoking tobacco out of a
[2:29] pipe sitting in chair and he's talking
[2:31] about life experiences pulling in a ton
[2:33] of views now I guess I'm what I'm saying
[2:36] is like there is a place for people on
[2:38] YouTube and what I think is like he
[2:41] attracts a certain audience right his
[2:42] videos attract a certain audience his
[2:44] Vibe his Aura attracts a certain
[2:46] audience I think one major tip that
[2:48] people can do on YouTube to make more
[2:51] money with brandals even if you're not
[2:52] getting a ton of views is simply to go
[2:56] very targeted Niche audience yep because
[2:59] I have my buddy Alejandro doing
[3:01] carnivore and he's on his YouTube
[3:03] channel now documenting he's not a
[3:05] carnivore export but he's documenting
[3:07] his journey doing carnivore and he's
[3:10] going to start getting like crazy brand
[3:11] deals because I say he's gonna start
[3:12] getting free meat he's GNA get free he's
[3:15] got meat sent to his door jerky you know
[3:18] sponsors but like having a very targeted
[3:21] audience and that comes from very
[3:22] targeted content uh just going in all on
[3:25] your passion can like that people want
[3:28] to get in front of the influencers that
[3:30] don't have a lot of you know subscribers
[3:32] and and yes YouTube requires so many
[3:35] skills other than making videos it's
[3:38] it's the skill of communication it's the
[3:40] skill of you know just being able to
[3:42] relate to the camera it's the skill of a
[3:44] personal you know relationships you just
[3:47] you said you got a brand deal on your
[3:48] faceless channel that that back and
[3:50] forth with that brand took some business
[3:52] Acumen you understanding what your
[3:55] Channel's value has and what that value
[3:57] that they can bring by you sharing their
[3:59] product and Stu yeah one thing that I
[4:01] wish maybe I did earlier and something I
[4:04] would tell the the person watching this
[4:05] right now is even if you're if you feel
[4:09] like you're not ready to sell something
[4:12] one of the best things you can do for
[4:14] yourself is to just post YouTube videos
[4:17] because through posting YouTube videos
[4:19] you're going to grow an audience you're
[4:20] going to get better at creating you're
[4:22] going to get better at speaking you're
[4:23] going to get more data from what your
[4:25] audience wants you're going to learn so
[4:27] much like you talked about the comments
[4:29] on your podcast people are keep asking
[4:31] me this question and so I think there's
[4:33] like so many benefits even if you're not
[4:36] making money right away to just posting
[4:39] YouTube videos like to just get started
[4:41] there's so much that can be built
[4:42] through your character there's so much
[4:43] that can be built on even learning
[4:45] marketing and like how to title and
[4:47] position I've learned so much stuff that
[4:51] I didn't think I would learn just by
[4:53] creating content and now I feel like I
[4:56] have skill sets to earn money right what
[4:59] I hope people get from listening to this
[5:01] is there's so many options for you to
[5:03] get started you know physical products
[5:05] digital products partnering with Brands
[5:07] affiliate marketing doing your own your
[5:09] own business like there's a lot of
[5:11] opportunity I just want you to know it's
[5:13] possible I hope from these conversations
[5:15] that me and Nolan have that you just
[5:16] feel empowered to know that there's room
[5:19] for you and there's even money for you
[5:21] and so that you can you know provide for
[5:23] your family and you know uh live with
[5:26] purpose and be generous love it amazing
[5:28] well guys I really think you should
[5:29] check out Omar and I's uh podcast where
[5:31] we talked about how to grow a YouTube
[5:33] channel this year so click on the screen
[5:36] check that out and hey comment below
[5:38] what what should we talk about next we
[5:40] need to do this again