---
title: 'What Is the Key to Making Money with PLR Products? | Leandro Zancheta - Kiwicast #79'
source: 'https://youtube.com/watch?v=U5aNSpLh1cw'
video_id: 'U5aNSpLh1cw'
date: 2026-07-16
duration_sec: 367
channel: 'Kiwicast Cortes [OFICIAL]'
---

# What Is the Key to Making Money with PLR Products? | Leandro Zancheta - Kiwicast #79

> Source: [What Is the Key to Making Money with PLR Products? | Leandro Zancheta - Kiwicast #79](https://youtube.com/watch?v=U5aNSpLh1cw)

## Summary

This video discusses the key differences between successful and unsuccessful PLR (Private Label Rights) product sellers. The main factors are a willingness to pay the price through hard work and sacrifice, and the importance of a solid contingency plan for handling ad account blocks.

### Key Points

- **Understanding the Business** [00:16] — Many people enter PLR without fully understanding the subject or being willing to pay the price, leading to failure.
- **Illusion of Easy Money** [00:41] — People often have the illusion of becoming millionaires quickly, but the reality is that it requires hard work and psychological endurance.
- **Sacrifice and Commitment** [01:07] — Success comes from being willing to sacrifice, commit, and pay the price, rather than just gathering information from multiple sources.
- **Following One Mentor** [01:53] — Instead of jumping between courses and mentors, successful people choose one person and follow their process completely.
- **Contingency Plan as Key Pain Point** [02:23] — A major pain point for PLR producers is dealing with Facebook ad account blocks; a good contingency plan is essential.
- **Multiple Pillars of Success** [03:07] — Success in PLR requires a combination of a good product, aggressive offer, copywriting, and contingency planning.
- **Contingency Plan Cannot Be Outsourced** [03:53] — Unlike copywriting or ads, a contingency plan cannot be bought; it requires hands-on work, which is often neglected in teaching.
- **Contingency as a Gray Area** [04:38] — Contingency planning is a gray area that needs more clarity and didactic explanation to help sellers succeed.

### Conclusion

The key to success with PLR products is a combination of hard work, following a single mentor's process, and having a robust contingency plan for ad account issues, which is often overlooked but critical.

## Transcript

main difference or differences between a player who has great results with PLR and a player who doesn't? Well,
enter, we have to research and understand very well where we All the businesses I've entered that did n't work out were businesses where
n't work out were businesses where I didn't fully understand the subject. And in the PLR ​​field, it's no different. What happens is that many people enter the happens is that many people enter the market without really knowing the whole
process, or they aren't willing to pay the price of that process. Because people enter with the illusion of becoming millionaires. The market makes that possible; there's a lot of
potential for someone to become a millionaire in a short period of time, but what's the price? Many times I've seen Caique stay up all night drinking Coca-Cola and stay up until three or four in the morning, awake and awake and awake.
the morning, awake and awake and awake. In other words, it's a job like any other, if not a much more psychologically exhausting one. So, many times people aren't...  As you asked me,
what's the difference between someone who gets results and someone who doesn't? It's mainly about whether the person is willing to actually pay the price, to sacrifice, to commit to doing it. And many times people
gather information from many different people, so sometimes what else. So sometimes a person says, "But why? I saw a video on YouTube where so-and-so showed that doing this and that works," and sometimes the
a course from so-and-so that he told me that if you do it this way, it works." So many times people jump from one person to another, buying courses from one person, reality they don't learn. They choose one person and say, "I'm going to follow
and I'm going to do everything that this person is proposing to do." It's more like that. is proposing to do." It's more like that. In fact, one of the main pains of a PLR producer who doesn't get results is that they always complain about the excessive
they always complain about the excessive blocks that Facebook offers. So, in fact, I even perceive a problem, a lack of people who teach, teaching exactly the process of...  A good
contingency plan is essential because this is a major pain point in the market: "Oh, I 'm running, my account crashed, I'm running, my account crashed." So I running, my account crashed." So I think one of the great pillars
of PLR (Profit Sharing) is having a good contingency plan combined with a good product and an extremely aggressive offer to convince them to sell. In short, people who succeed with PLR are people who are
willing to pay the price and who have sought to understand how a process, right? Because you might ask me, "What's most important is having a contingency plan? What's most important is
important is having a product?" I'd say they 're all important, right? It's the same thing: a made only with eggs, right? So, you need a whole context. But in fact, contingency planning is a very valuable pillar in this process, as is the copywriting, which also has to
be very good, and then the product delivery, etc. So, those are some of them.  Pillars, but what I see as the main pain point for a person is indeed creating a good contingency plan because you can outsource the copy, you can
copy, you can hire the best copywriter, the product—you can have a great product to deliver, you can know very well how to run ads— but one thing you can't buy from anyone, nobody sells you, is a
contingency plan. Nobody is going to come to you and say, "Here, here, here's 500 bucks for you to run your ad," etc., so you have to actually get your hands dirty, and that's where people fail when teaching; they don't teach
exactly what they are actually doing with the contingency plan. So that's one of the biggest pain points I see people facing. I thought what you said was very, very good because it's clear that I'm
clear that I'm even saying it to show perhaps the perspective of the right? People say, "Ah, when we think about traffic management, they understand that in the simplest way possible, I can just grab the
I know...  What I need is a Business Model (BM) to start building the campaign. It's a combination of things; people understand each other when we talk about cups and creating offers, something create a sales text where I can spark desire, overcome
person thinks, "What's a good product, right? A product that delivers this, that solves my problem, and so on." But when we talk about contingency, it's something So we talk about it and it 's a bit of a
's a bit of a gray area, so they need more clarity. It's true, exactly
clear, so we can really see it happen, if they need to open a BM, but if you could explain in a didactic way what a good contingency is, what it comprises, so that people can hear about it,
like I told you [Music]