---
title: 'Growing on YouTube: New 2026 Strategy'
source: 'https://youtube.com/watch?v=iP6cDZrOveY'
video_id: 'iP6cDZrOveY'
date: 2026-08-08
duration_sec: 650
---

# Growing on YouTube: New 2026 Strategy

> Source: [Growing on YouTube: New 2026 Strategy](https://youtube.com/watch?v=iP6cDZrOveY)

## Summary

This video explains why many YouTube channels fail, attributing it to a lack of strategic planning rather than just bad luck. It introduces four creator archetypes and provides a five-rule business roadmap for building a successful channel in 2026.

### Key Points

- **The Problem is You (and Your Plan)** [00:03] — The video argues that YouTube is no longer a meritocracy; success depends on numbers, retention, and CTR, not just passion.
- **The Four Creator Archetypes** [01:55] — Four types: Hobbyist (for love), Mercenary of Numbers (for money), Influencer (for fame), and Balanced Creator (for community and income).
- **The Balanced Creator's Action Plan** [03:06] — To succeed as a Balanced Creator, you must merge passion with metrics and adapt to market demands, like using vertical content.
- **The 5 Rules of a YouTube Business** [04:50] — Rule 1: Define your goal (community vs. quick money). Rule 2: Create content your niche needs. Rule 3: Audit anomalies, not giants. Rule 4: Treat first 10 videos as prototypes. Rule 5: Diversify income beyond AdSense.
- **The AdSense Lie** [09:06] — AdSense pays for dinner, but brands pay the rent. Sponsorships are the real income source.

## Transcript

Why are my videos not getting any views? Could the problem be me? The short answer is yes.  The long answer is yes.  But not for the reason you think.  The origin of the problem arose even before you created your first
channel, your concept of the youtuber.  And think about it for a moment, out there is a universe of content, huge amounts of content creators out there making a living on YouTube in ways that seemingly
look different, but it's the same format.  Later I will show you the guide I designed following a business strategy and which has given me very good results in my new channel.  Most of us had this romanticized idea that if
you do what you love with your soul and are persistent, success will come on its own.  Moonshine.  It's 2026. This has ceased to be a meritocracy and has become a cold machine ruled by numbers, retention, and
click-through rates.  Why did your channels fail? They failed because we didn't bother to create an action plan.  We thought that the idea of ​​making Roblox gameplays was more than enough, but we never thought about factors such as
we never thought about factors such as target audience, RPM, CTR or trends.  There was never any prior preparation.  That's simply doing things wrong.  Today you have to see YouTube as a business.  What kind of music will
my channel have?  Which niche am I going to focus on?  Is the supply oversaturated? Is the RPM high?  Why would people who consume lithium cubes be interested in seeing my content?  Without an action plan, your effort is wasted.  This
becomes more evident when you hadn't considered the following.  There are different ways to have a career on YouTube.  The reason you did badly was because you weren't clear about it when you started .  These are the four
archetypes.  The hobbyist is the one who uploads videos purely for the love of art.  If the main idea is to express yourself, congratulations.  Do whatever the hell you want , there are no rules.  But be warned, don't expect to monetize it.  You're most likely
you have to be at peace with that. [music] The mercenary of numbers, people who have two, three or more channels, often without showing their face, looking for topics of high virality and easy monetization, but they are also not at
odds with AI or the automation of processes.  Their focus is 100% money.  They see YouTube as a pure and simple business and that's perfectly fine.  They're not looking for community, they're not looking for fame, they're looking for [music] effectiveness.  The influencer is
basically a celebrity who came to monetize their product, which is their life, their travels, their breakfast, and so on.  They'll get views even if they upload a video of themselves taking a dump.  Don't even compare yourself to them.  They play a
completely different sport.  The balanced creator.  This is where you are, or where love, you want to create a community, and you want to live 100% off of it.  And as we've already seen, if you want to achieve this, you need to turn your channel into a business.
n't afford to do only what you want, and for that we have to design the action plan.  The thing is, you have to merge your passion with the metrics, [music] adapt to what the market demands of you today.  An example
of this would be vertical content. These days you can no longer afford to do without the most popular format in the world.  Look what I've achieved with these shorts.  1.7 million views and 5,000 subscribers.  And the best part
was that I hardly spent any time doing it, because I learned to automate that process because I also understood that it was necessary, and for that I use Nexus Clips.  Nexus Clips basically does all the extra work for you.  It takes
all your videos and with its highly specialized AI delivers the best clips already in vertical format with subtitles and awesome editing, ready to upload to YouTube and TikTok.  And all from the website itself.  You save
hours of sitting in front of the PC editing and you can use that time to better plan your next video.  Visit nexusclips.com today, I'll leave the link below , try it out and if you're interested I'll give you my code almich for
an extra discount. Start working smart your fifth YouTube channel.   You've probably help improve your content, or the opposite.  Perhaps you came across some
advice that just wasted your time.  Tell me about your experience in the comments section.  Many of us will be grateful.  And while we're at it , clean words, I'd like to remind you that you help me a lot if you
hype it up, and all that stuff you already know.  [music] Whether you already have a dump of abandoned channels or you're just starting your first YouTube experience, you're going to pretend today is your day zero, because for the first time
you'll have a realistic guide.  What I'm about to tell you isn't just some nice motivational advice; it's a business roadmap for building the foundation of your channel in 2026. Rule number one: define what you want to achieve.
channel name, you have to choose your poison. community that will be loyal to you for years is not the same as wanting to monetize quickly and easily by exploiting trends.  You need to align your channel with your real goal,
otherwise you're going to get frustrated.  If you want quick and easy money, you create worst internet shaming campaigns in history .  That content attracts millions of views, but nobody's going to care about the YouTuber.  If you want a community,
focus on a channel that analyzes the philosophy behind Dark Souls, debating.  You'll grow much slower, yes, but eventually people will even want to watch you on streams. Rule number two, the product versus the
audience.  Now that you have your theme, the next step is to understand that you're not going to record what you want, you're going to record what your niche needs to consume. You need to adapt your format to the type of audience you are speaking to.
personal finance for 25-year-olds living in Latin America.  You're not going to record a chaotic 40-minute vog walking in the park while rambling about credit cards.  That audience needs a direct format.
Fixed camera, good lighting, 10 minutes duration, and clear infographics.  [music] You have to find the exact medium that the audience is consuming.  Rule number three, industrial espionage.  Don't reinvent the wheel.  So, you want
create?  You don't need to be an innovative genius.  It is perfectly normal and even almost obligatory to imitate other successful creators when you are starting out. His style, his rhythm, his miniature design.  But here's the trick.  Don't
audit the giants, audit the anomalies.  Let's say you want to make Warson content.  Don't pay attention to how Rubius, who has 5 million subscribers, structures his videos.  He can upload a black screen and he'll
get views purely for fame.  Look for videos that have more views than subscribers. That's the key.  If you find a guy who has a channel with 3,000 subscribers, with a video that has 250,000 views that he uploaded less than
a month ago, you're screwed.  That video triumphed because of its structure, its title, its concept, not because of the YouTuber's fame. Disassemble that video.  Notice how it's structured, what title he used, how he spoke in the first 3 minutes, things like that.
Clone its design, but adapt it to your concept.  Rule number four, the factory and emotional detachment.  Your first 10 videos are going to fail miserably.  And that's okay, they're not your children, they're your test prototypes.
monetizing [music] before the first month.   It's not about reaching a million views with your first video.  It's about failing, correcting, and evolving.  Imagine you upload your first video, it took you 20 hours to edit and you got 12
powerful views.  Instead of bursting into tears and blaming the algorithm, you open YouTube Studio, which is your company's accounting department, and review the metrics.  If you see that 10 out of 12 people who watched your video
moment you started asking them to subscribe, you screwed up.  For the second video, you're going to stop begging for subscriptions from minute one and get straight to the point.  And so you go on reading metrics, number of impressions, CTR,
retention rate, all of that you have to take into account.  Or more simply, today YouTube Studio has an artificial intelligence that tells you in Spanish why your video didn't do well.  Use it.  The idea is that the
11th video you upload has to be infinitely better than the first one.  And rule number five, the AdSense lie.  Don't put all your eggs in one basket.  YouTube is not the end, it is the means.  If you only worry about
uploading your video to YouTube and leaving it to chance , you're gambling your entire paycheck at the casino.  You have to [music] squeeze every drop out of that content and send it to TikTok, Facebook, Instagram, etc.  There,
vertical content is king.  And as I already told you, with Nexus Clips, you cut your main video into four shorts and upload it to all platforms. Suddenly one of those clips goes viral on Facebook and you start monetizing there
too.  But most importantly, a gaming microphone brand notices your presence on TikTok and contacts you.  My friend, get the following tattooed.  AdSense pays for dinner, brands pay the rent.  The real money, the cash, the dough, the
money, the content creator's salary , doesn't come from YouTube, it comes from sponsorships.  You are a multi-platform billboard, act like one.  Making a living from YouTube is the most amazing job in the world, but it's still
a job.  It requires strategy, it requires consistency, it requires preparation, investment, and keeping an eye on your competitors.  It requires [music] that you take off the dreamer's suit and put on the businessman's suit.  Now, if
after everything I've just said you're still here watching me without feeling offended, and more importantly, do you still feel that urge to turn on the camera?   I have some excellent news for you.  You have the attitude needed for this.
All those channels that didn't work, all those videos that didn't even reach 1000 views, were not a failure, they were your training, they were your entry into this industry.  You already know what does n't work, and that's a
huge advantage that 90% of people starting out don't have.  So give yourself permission to get excited again, but this time do it with a plan.  Get rid of the illusion that a video will go viral by luck.  Take charge of your project and
empire little by little.  You have the desire .  The only thing you were missing was the map.  And today, my brother [music] at heart, I hope you have understood. I'm Almich and we'll see each other.  No. [music]
