[00:02] Can I get a finally and a W in the comments? Hello Insiders, I'm Rene Ritchie, a long-time creator now working at YouTube, and here's what's up. can add a fully custom thumbnail to a new Short as part of the upload flow on
[00:16] desktop. Or to add a custom thumbnail to an existing Short, open YouTube Studio on desktop, go to the content tab, select Shorts, click the details, the pencil icon, next to the Short you want to edit. Under the thumbnail section,
[00:28] click to upload your custom thumbnail, pick your file, and hit save. And if you thumbnail, but you do want to select a different thumbnail on desktop, you would now pick between one of three suggested thumbnails for your Short the
[00:42] same way you've previously been able to do for your long-form on desktop. And if frame, you can still do that on mobile. A few things for creators to keep in mind. While the aspect ratio for Shorts is 9x16, the sweet spot for Shorts
[00:56] thumbnails across devices and presentations is closer to 3x2. So, keep anything important just away from the edges. Also, fully custom channels in the YouTube Partner Program. YouTube will be expanding access over
[01:09] time though, so stay tuned for future updates. And yeah, there's no AB testing for Shorts thumbnails, at least for now, and it's desktop only, also at least for mobile, and you still want a fully custom thumbnail, you just have to go to
[01:23] the desktop and add it in at any point later. My, how the tables have turned. Why did this take so long? Well, at first, Shorts were intended to be low-lift, a way to allow the next generation of creators to get on YouTube
[01:35] the way a bunch of us OGs did back in the day when horizontal videos weren't Also, most Shorts are viewed in the Shorts feed most of the time when there are no thumbnails. But, more and more recently, creators have been telling
[01:49] YouTube that the way Shorts look on the homepage, and maybe most importantly, on the home and Shorts tab of the channel page to brands is really important and there really should be a way to set a fully custom thumbnail. So, now there
[02:04] questions in the comments and keep it real.