[00:00] I recently stumble upon a resource online that basically gives you all the tips, it's tips that I've been repeating for years now, [00:12] but this time it is well categorized on a neat little website. of where it So today we're going to go over all those tips. Don't feel like we can start by asking ourselves why [00:28] engage in the first Like why is that important? After watching your favorite big streamer basically come in, do their thing. You might misled into thinking that, oh, I can just do that as a small streamer [00:42] you have to ask yourself, why do people watch small streamers in the first place? I'm always repeating that there is big entertainment on those websites. [00:55] watching on the same website. If you play Overwatch, there's Overwatch League, Overwatch World Cup or whatever. If they're looking for amazing gameplay or high value of production, [01:08] the truth is there are better options for them than to watch you. And honestly, that's just because they can be closer to you. you're going to read it, you're going to respond, [01:24] In the mind of everyone. Equals. An interactive stream. That's why a big streamer can go to the bathroom for 30 minutes [01:36] you as a small streamer just cannot afford this luxury. I'm saying, hey, maybe your bathroom breaks could look different. Maybe take shorter bathroom than your favorite big streamer. [01:51] Oh, look at that interaction. So what are the most basic ways of interacting? You start by saying, hi, how are That's like basic social interaction. [02:07] For example, if you can see, for example, on Twitch, If the first message is here and it's a new chatter, there's a high. [02:19] And you want to make sure they feel welcomed. There are multiple ways for people to find you on Twitch. So where they're browsing the category and then they found that case, [02:32] I don't necessarily recommend it, but sometimes I like to ask people and then I have, like I post on TikTok, I post on Instagram. [02:44] Of course, if they follow or if they do any type of interaction, you want to acknowledge It breaks my heart when a small streamer has alerts, or they don't get a reaction enough out of them to basically pull them out of [02:59] the game for two seconds to acknowledge that someone click the button somewhere. Nothing prevents anyone from just going to your Twitch channel interacting or anything. [03:13] So if they decide to talk in chat, it's already like a huge deal. Not to mention, if they decide to spend money like that's a huge, huge deal because they don't have Said great acknowledge. [03:29] I always say the first level of literally like keeping a conversation going when your live streaming is first, you just like train of thought, right? If you're not streaming a game, you're just talk, talk, talk. [03:46] but also talking about topics that people can jump in. the truth is, if you are a human person with that kind of experience and just saying whatever comes to mind will be exactly that. [04:02] hey, I'm sharing a human experience that probably someone else is having. So themes around food, movies, music, languages, culture. Things like that are very easy to basically button. [04:18] You're talking to yourself and then you say something about Star Wars. And that makes them want to speak in your chat. and there's a little back and forth, you got them, you got them. [04:31] ask me why should I talk if no one is in chat? And I tell them, why should someone in chat talk if you're not talking, if they come in and there's just a raw gameplay [04:45] Hey man, have you seen the new Star Wars? Whereas if they come in, you're already talking, They don't have to to talk, but they might sit and actually listen [04:58] you mentioned something that they know a little bit about, or they're curious about that, that's when they but in it's just like any other conversation. This is your own live TV show, if you will. [05:14] and there's a dude just standing there not saying anything. You're not going to want to interact because there's nothing. Be careful, you know, keep it still vague. [05:29] probably some stuff happen in your life that was pretty interesting or not. Anyone with a shared experience will will want to say it in chat will be like, [05:41] And once you know it, everyone in chat is sharing their experiences. That's my personal experience is if you mention any little bit of tech [05:53] Oh well, I got this one. I personally don't like it. I would totally use that in order to get them speaking. [06:06] We're talking about an engaging, small, interactive live and their taste when it comes to culture, music, movies. [06:20] And it creates like a warm circle. And a great atmosphere for for growth in general. Now some tips on going live in general. [06:34] Now the tip they give is to maintain a consistent. Me personally, I say on the whole schedule thing Okay, posting in advance and actually planning out your week is is good. [06:49] and for the rhythm and all that. if you force yourself to go through things like scheduling and live streaming, [07:02] this doesn't apply for the advice that I personally give based on my experience, is try to go live around the same time. That's all it is, around the same fork. [07:16] How do you call it the time bracket around the same time bracket? Target audience, if you will. So if that time bracket works for there is a certain amount of people [07:29] around the world that can watch you in that time I know people who run tests. and adapt it to their personal schedule, and that's completely fine. The current viewership you have and possibly like [07:44] grow within that time period because it's like the best for you. and then the next day, 2 p.m., and then the next day, 8 p.m. going to feel like you're, well, you're you're making it way harder for yourself. [08:00] just like you were running three different streams. I say, yeah, sure. It's not that important. your most loyal viewers, will not remember what's on the schedule. [08:18] It's it's good to get a little bit of interaction on social media. But the truth is, no one is like marking your stream in their calendar or anything. Like people will forget that stuff real The reason why people watch you [08:32] is because you stream around the time where they are free and they are on the computer or on their phone, and they get a notification. Maybe it's coming from Twitch directly, [08:45] maybe they are in your discord and you send like in and at everyone. Remember, they're free around that you posted on Instagram, your stories pop up first for them. [08:58] That's when they show up. like something very, very super special. It's not that important. [09:11] But yes, do post it because it's it's good interaction on social media my opinion. No, speaking of as I said, unless you're doing like a special event. you know, the content creator, interactive posts like on social media, [09:28] Because the truth is, even if you're doing something special, That being said, though, this might be a good way to convert in the sense of getting offline followers. [09:43] and it might sound cool, and then they just click on the link. They follow Twitch has this amazing thing that tells you when someone is talking Use that to make them feel welcome and use that to your advantage. [09:59] is that they manage to get like a couple of regulars, right? And then it becomes this group of friends where the whole stream is just inside [10:12] if it was really just a group of friends, which makes new people. in the conversations because they're all about yeah, it's difficult for people to come in and feel like they're a viewer. [10:30] Especially when half of the chat is like mods, then the rest are VIP and regulars. don't reward regulars or anything like that, but always keep the door open. [10:42] you're trying to engage with them, you're trying to entertain them, A lot of streamers actually stagnate when it comes to growth [10:54] and they're having a lot of fun, which is great. But then it becomes so, so, so tight that no one else can come in. because it's already [11:08] Now, if you're doing this as a pure hobby and that's your goal, then, then great. your group of friends and it's fun. That's completely fine, right? [11:21] And you're making your entire stream about five people, lives, that's just the nature of live streaming. That will be devastating because that will be one fifth of the friend group, [11:38] and you pushed everyone else away in favor of those people. That's that stuff that I've seen happen. We're building something here. Now. [11:52] We have a small, very interactive live stream where the streamer himself. Sometimes I tell my mods, like if, for example, you only have one mod in chat, you tell them, hey, greet new people, make that a thing. [12:07] and roses and balloons and naked angels. If you want people to come in, be entertained and also interact. [12:21] The truth is, all of this is what leads to you getting donations, getting bids for people, feeling enticed to subscribe and things like that, We're not focusing on the money aspect, [12:34] but at the end of the day, this is where most of the money comes from. your live stream into their daily schedule. Is going to feel grateful and want to contribute [12:47] Is to optimize your layout. New streamers tend to just want overlays that showed this and that showed that, Is this a good thing? [13:01] Is this if I go to a stream and there's too much stuff going on, I'm clicking off like I'm not even trying to figure it out because there's too much. It's just a webcam in a certain shape, maybe some rounded corners, [13:18] Keep it simple. The simpler it is, the easiest. People will take a quick look around and understand what's going Something as simple as oh, should I show chat on Should I show? [13:30] People ask me that and I'm like, sure, what purpose would it serve? Because people have the chat, they can read the chat on the website. One argument would be to basically figure out the delay. [13:46] So if I type a message I'm impatiently waiting for the streamer to respond, but I can see on their chat layout that the message is not there yet, They literally haven't seen it in time yet, right? [13:59] So displaying your chat on a just chatting scene for example. Do you need it on your gameplay scene? Maybe. Or maybe you can do the horizontal chat like a lot of people have. [14:16] on Twitch for example, there's following, there's giving bits, there's subscribing and then there's gifting subs. And it's important for you to have, you know, some interesting stuff. [14:33] but have a couple of them in there that might be a little original Some people just don't. How do I put this? [14:45] They come to a stream. but they just they feel like they can't get into the conversation. to do is have an effect on the stream and basically interact in their own way. [15:00] for them to click around and have stuff happen on stream, it does not have to be I think I still have like the roll the dice. [15:12] if you hit like a 12, then a small little sound would play. That's I can tell you, people who usually lurk and never say anything were just rolling the dice every, every couple minutes. [15:27] And I'm grateful because that means that my stream is captivating their attention. like what I'm saying or the game I'm playing, but they're on my stream A. Next one here is compelling topics. [15:41] I kind of do this. So people actually get to come and be like, hey, what are we doing today? [15:53] because every stream is completely If you're like a solo game streamer. You could do different challenges or different goals or things like that. bit of excitement or anticipation during the live stream will be good. [16:10] Everything is the most important thing, but one of the most important things for growth, at least on a live stream, is promotion. AKA you personally going ahead and advertising your live [16:25] Now, easiest thing here is I don't have to tell you, you know. If you ever followed anyone from Twitter, for example, you saw a clip or you saw a picture, you click on the link and you went and you followed them. [16:39] Whether it's a picture, a video, anything. I don't think I've ever talked about, but it's a mod participation. [16:51] And that's basically telling your mods to participate like they are. I tell my whole chat that they are in of my live stream. So whatever they do outside of the the outside of the stream [17:05] So I ask them to be diplomatic. an introduction or something like that. If someone comes in and says hi and this is like a really reoccurring [17:18] super locked in in a fight or doing whatever, right? your mod to respond to be like, hey, how are you doing? [17:32] Ask them a question as if they were the streamer because the streamer is clearly, And that also creates a pretty good atmosphere, a welcoming place for people to come in and, you know, make friends and be a part of the community. [17:47] Technical difficulties or something like that is going on. You come in, you say hi and there's a mod, there's a couple of regulars and they're talking about their old own personal anecdotes, or what happened [18:01] And no one is answering you. You know, it's not the same vibe as if you come in, you say hi, a mod says hi, a VIP says hi, like some of the regulars [18:15] or things like Again, it's important to know that. I'm not saying that your whole stream needs to be this little, sweet little kindergarten place where everything is chill and cozy and amazing and positive. [18:27] But you do need a couple of basic social principles. To compel people to show up, stay and engage. but also in creating clips, that's very important. [18:45] You can have a mod provide you with clips that are going to go on a channel. Hey, you can even give them, I think the editor permission on Twitch, But yeah, there's a lot your model is your moderators are willing to do [19:01] or want to do if you do have moderators, and if you don't, well, you know, work of every big, medium, medium or even small streamer. It's the same like live events thing, but I'm going to call them special streams. [19:19] Involved in finding ideas and things like But if you're doing a special stream. You might have it so that people unlock the special stream, right? For the next month I'm going to have like a goal. [19:34] And it's like, if I hit this goal, then we're going to do this stream. Some examples that we see a lot on Twitch is like cosplay stream. I will wear a maid outfit if we reach this goal, [19:49] and then they show There's things like, oh, I hate horror games. game for one stream. want to throw them on this loop of never ending hype, right? [20:07] I'm gonna be playing Warzone again or whatever people are playing nowadays. Even if it is, you can present it in a way that makes it more exciting. [20:19] And this one I'm pretty sure I have a whole video just dedicated on this. but the whole idea of posting clips is sometimes not enough. really create content for the platforms the way they were meant to be used, right? [20:35] For example, if you're using TikTok, you kind of have to roll with trends and then kind of adapt them vaguely to whatever you are streaming and then post a video like that, So now you're getting into the territory [20:48] of literally creating exclusive content, right? It's something that you create from scratch sometimes to post, just to post on those platforms. [21:00] We're lucky that everyone's copying TikTok, so Instagram Reels and YouTube so that you can just create one content and just blast it I always say the conversion is low, but it's always worth it [21:14] being more than just a live streamer, but straight up being a content creator that can produce and deliver that type of video. Always try to find something that is easy for you to do. [21:29] Everything you do should be easy for you to do because you are deciding it. and you feel like it's super difficult, you decide the difficulty. Why did you choose a type of video that required you to edit? [21:44] Knowing that you don't know how to edit, you chose to do that right now. or switch up the content that you chose to do in the first place. [21:56] Next they talk about conversion, not that type of conversion. if you Of how you get a viewer to show up and then stay and then engage and then become a regular and then enjoy the show, basically. [22:11] Is to capture their attention. and you're not talking or just playing I'm not entertained. [22:26] In fact, there are professionals streaming the same game. that are streaming the same game. I could just go and watch them. [22:38] That's why. and then it gets people engaged enough to want to talk to you in the first place. if no one's on the dance floor? [22:53] You're not playing music. and over and over again, and it boggles my mind that people even think like [23:06] Imagine literally broadcasting yourself to the world on the interwebs then holding your entertainment potential hostage. Now, that's also something that I'm kind of passionate about, not to say [23:19] frustrated about, but new streamers have this like, humility thing going on. I don't want to look like I'm begging. You might be new, but people are not. [23:33] If I go to a stream and someone says, hey, I have a donation goal going on, or a tip goal, not going to be like, oh, this person is begging. I've seen those I'm used to this platform. [23:48] hey, if you're enjoying the content, remember the follow. I don't know if you guys remember when Ninja was playing with Drake. and at some point he just reminded people to subscribe. [24:04] Now, granted, a lot of people probably their first time on Twitch, but still he said that and then I think he gained something like 760 2000. [24:16] But I'm pretty sure he said it once and then gained 62,000 subscribers So you as a small streamer, it's okay for you to say, [24:29] You're fine. for some reason. Next one is retention. [24:44] And that's the type Earlier about the high, the greeting. Some people will say Ohio Mark and then leave it there. We leave it there. No. [24:58] Say welcome to the stream. with a bunch of numbers or a brand new account. I can't wait to have deep and meaningful conversations with you. [25:12] But it's a little something, all right. but if I'm being genuine, I tell people, hey, welcome to the stream. If you know me from YouTube, my streams are a little bit different. [25:27] I yap until they say something back and then I can go off of that too, if all of that sounds awful to you, if all of that [25:40] that you do not want to be good at this, or to progress or to work on that, I'm going to tell you, I'm going to tell you straight. Because this is what streaming is all about. [25:56] without all of this, but that's literally the point. If you're like, asking people how their day went. [26:08] Oh, why are you turn off the stream, just play your game. find a discord community and be active in there and just have fun. You don't have to be live streaming. [26:23] Conversations, as we talked earlier, and also all the little interactive stuff that they can do while they're While the law of your live stream If you're explaining the law and the inside jokes, then at school [26:40] Oh, and that's something else. that happen on your stream that a newcomer might not immediately understand, I used to do like I used to say very sarcastic things, right? [26:57] I used to say very, very ironic and very sassy, but as a joke, right? So it was obvious to them when I was being sarcastic. [27:10] They haven't spent enough time. Also, some people just don't get sarcasm in general. as a joke, please always clarify at the end. [27:25] Here's what I really think. You can't just be the way you are with your buddies, Again, you're broadcasting yourself to the world, the entire world. [27:40] Prepare to repeat yourself every time because you did an intro and you're like, That doesn't mean just don't say it anymore. [27:53] every time a newcomer comes in chat and says, what's going on? You're going to explain exactly what's going on and what it is. For. If you have a highly interactive stream and you added a couple of things, remind [28:09] people, it's fine to remind people, oh, you just added a new channel point reward. now. I have this new bot command that you can type in chat right now. This shouldn't be like the core of your conversation, so your stream shouldn't be [28:26] But from time to time, from time to time, it's good to remind them. That post thinks, I'm not gonna lie, most people on Twitch, I'm just not reading whatever Nightbot is saying. [28:42] That's not a person, so it's not important whatever they're typing. So it's important for you to read what Nightbot is saying out loud. Also, remind them out loud, right? [28:55] Something that I see some some of my friends actually do is tell people to go like the going live posts on social media. They get likes on their social media and that's a little thing. [29:10] Now, someone who's kind of new or doesn't follow you on social media, they hear that and everyone is going to to to to like the post. go to your post and actually follow you. [29:23] All right, let's move on to tips on building a community. There's more tips in between, but it's getting repetitive. But you know, be social. Be social. [29:38] As someone who did something called Twitch roulette, where I would go on small streamers, streams to interact with them and then record, of course, with permission, record the interaction. [29:50] I've had so many people just focus on 100% in the I would say hi in chat and then after five minutes they would look at chat, say oh hi Gail and then go back 100% in the game and that's it. [30:05] So like, yeah, I feel like I'm bothering you, right? The next one is about recognizing the top viewers. Now, me personally, I don't necessarily. [30:19] Well, usually they the ones that have been the longest are literally my friends. But if you donate a bunch of money, sure, I'm going to be like, [30:31] extra nice to you in a way, but you're not going to get any favors. Basically, I have my relationship with different people in the stream, right? I'm not the type of person who's going to be as excited to see everyone, right? [30:50] We all have a personality, so we all have a different relationship, right? to see someone versus someone else for different for many, many reasons. is that it's okay for you to show your personality, right? [31:08] If you're not excited to see someone, you can just say hi. But don't fall into that trap of you want to be a good a good host. [31:21] It it doesn't work. It makes you seem like an NPC. You want to stay you and you want to stay human. [31:34] Now, if you actually have, you know, social problems, you have a hard time. and if that's something you don't want to work on, that's completely fine. putting you in those positions. [31:47] like just putting giving them a VIP it says literally like top donator or longest sub and things like that. [32:01] you know, be up there someday or something like And it's funny because that's Well, yeah, actually sometimes on Twitch, if like the biggest sub [32:15] gift is like at 1 or 2 subs, I'm like, oh, I can beat that. Now I'm up there, Next one is about mods. I do understand that small streamers don't have a lot of mods, [32:29] they cannot expect to have very active and very professional mods. Be very careful who you give mod because again, [32:42] If I show up to a stream and the streamer is super sweet, makes me want to stay, but the mod is a little sassy and giving lip to people. the next one has to do with community interactions. [32:55] I'm going to call it Community Link and it's basically outside of live stream. And you know, one of the advice they give is to create a discord. I used to tell people, yeah, I got to make a disc, blah, blah. [33:09] Even medium size streamers most often do not need a discord. And it'll just be a notification machine for people [33:23] to self promo, or for the streamer to just post that their live. But everyone muted the server anyway so they don't get those notifications. Social media is completely fine. [33:35] Those people are already on social media, Instagram, Twitter. A blue sky threads. You don't have to be everywhere, but I'd say the most important ones or [33:48] Twitter and Instagram I guess Twitter and TikTok would be more, It's a streaming platform in a But to be fair, you could totally use TikTok as a social media platform. [34:02] and my whole goal is to keep my community updated and to post Biscuit scenario is you do all of those, you actually post everywhere [34:15] because you are going to absolutely have a different audience from platform But as I mentioned earlier, when we were talking about promotion, most of the time people show up to your stream is because you posted a story [34:28] That's how they knew you were live. They show up to watch the stream, right? they see the notification or they happen to have like the desktop [34:43] This is really a then we have. Community days or I'm going to call this. You can create stream events where people get to engage [34:59] You can pick the game. And of course there's the big fear of what if there were troll? You'll do just fine. You will do just fine. [35:13] Also, don't be afraid to make mistakes, okay? I think a lot of OG streamers have streamed like Jackbox or something Draw with me or whatever, and then had like someone post something inappropriate. [35:29] All right. This is from TikTok Live Studios website. Like, I don't know if you're aware, but like, TikTok live is a huge, huge thing. [35:45] But I make tutorials on TikTok Live studio and one on the front page. here's a bunch of sips, here's ways that you can improve, blah blah. [35:57] And I realized that they have all of information here. everything we talked about right now was just one page. Pretty much everything we just talked about was one of the many pages [36:09] So, yeah, I will post the link in a bio so you can read it yourself. Let me know if you want me to continue that kind of stuff. [36:21] How to use live chat to know your viewers better and blah blah blah. This is very in depth and as I said, very well presented in packaged. Now there's a lot of things that don't necessarily apply to Twitch particularly, [36:36] but in general, the gist of it is here when it comes to call to action, reminding viewers to click on the buttons and interact with the stream, audience retention and live events and community and choosing moderators. [36:50] This applies for Twitch, YouTube, Kik Rumble wherever you stream. that whole thing itself was just one topic on this front page here. and one I'm probably going to make a video on is the Interaction Toolkit. [37:04] And it's just like a list of widgets that you can use to literally run a pretty highly monetized stream with a lot of interaction without without it being super overwhelming and annoying and disrupting, basically. [37:17] My name is Gal level, and this has been a whole bunch of tips for live streamers. I know Streamer University is going on right now, I'm here to tell you. is already out there. [37:31] If not on this channel, on this website, for example, you just need to know where to go and find it, You don't need to spend ten hours waiting in line outside in the heat to get that information. [37:43] well, bigger streamers cut the line That being said, though, do wait outside. Do go and wait outside for ten hours because you're going to meet other cool people, and you're doing things and that's that's a good thing, right? [37:55] I cannot deny It sucks that it felt like it was a great opportunity for for clout, but in the end, it was a great opportunity for networking. to not take any of this seriously and literally not be consistent at all. [38:11] so that you can put them in practice and be better than me. I'll see you later.