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How to Choose a Domain Name — Step-by-Step Guide & Transcript

5 Helpful Tips to Choose the Best Domain Name for Your Blog

0h 04m video Published Mar 11, 2019 Transcribed Aug 10, 2026 WPBeginner - WordPress Tutorials WPBeginner - WordPress Tutorials
Beginner 2 min read For: New bloggers and website owners looking for practical, beginner-friendly advice on choosing and registering a domain name.
AI Trust Score 65/100
⚠️ Average / Some Fluff

"Delivers exactly the promised five tips plus bonus tools, though the intro and sponsor mentions add some padding."

AI Summary

This video offers five practical tips for choosing an effective domain name for a blog or website, emphasizing the importance of a .com extension, brevity, brandability, avoiding hyphens, and leaving room for future expansion. It also introduces several domain name generator tools and recommends services for registering the chosen domain.

[00:15]
Stick with .com

Prefer the .com extension over newer ones like .blog or .photography because users are familiar with it, making it easier to remember and share verbally.

[00:43]
Keep it short

Aim for a domain name under 15 characters, ideally under 12, to improve memorability for users.

[00:56]
Make it brandable

Choose a unique, catchy name that stands out and is easy to remember. Example: 'amazon.com' is more brandable than 'buyingbooksonline.com'.

[01:09]
Avoid hyphens

Hyphens increase typos and are often perceived as spammy, so avoid them in domain names.

[01:36]
Leave room to expand

Choose a broader domain name that allows for future content expansion. For example, 'gardenersdelight.com' instead of 'ILoveTomatoes.com' if you might cover other gardening topics.

[02:05]
Use domain name generators

Tools like Nameboy and IsItWP's generator can suggest domain names based on one or two keywords you enter.

[02:48]
Register your domain

Register the domain quickly to prevent others from taking it. Options include getting a free domain with hosting (e.g., Bluehost) or using a registrar like Domain.com, which offers a 25% discount for viewers.

Choosing a domain name involves balancing memorability, brandability, and future flexibility. Using generators and registering early with a reliable service ensures you secure the best possible name for your blog.

Mentioned in this Video

Tutorial Checklist

1 00:15 Choose a .com extension for your domain name.
2 00:43 Keep the domain name under 15 characters, ideally under 12.
3 00:56 Make the domain name brandable, unique, and catchy.
4 01:09 Avoid using hyphens in the domain name.
5 01:36 Choose a broader domain name that allows for future content expansion.
6 02:05 Use a domain name generator like Nameboy or IsItWP to get suggestions.
7 02:48 Register the domain name via hosting (e.g., Bluehost) or a registrar like Domain.com.

Study Flashcards (6)

Why should you prefer a .com domain extension?

easy Click to reveal answer

Because people are used to .com, making it easier to remember and share.

00:15

What is the recommended maximum character length for a domain name?

easy Click to reveal answer

Under 15 characters, ideally under 12.

00:43

Why should you avoid hyphens in domain names?

medium Click to reveal answer

Hyphens increase typos and are often perceived as spammy.

01:09

What does 'leaving room to expand' mean when choosing a domain name?

medium Click to reveal answer

Choosing a broader name that allows for future content expansion within the same topic.

01:36

Name two tools mentioned for generating domain name ideas.

easy Click to reveal answer

Nameboy and IsItWP's domain name generator.

02:05

What discount does Domain.com offer to viewers?

medium Click to reveal answer

A 25% discount.

03:41

💡 Key Takeaways

⚖️

Brandability over descriptiveness

Illustrates the key principle that memorable, unique names outperform descriptive ones.

00:56
💡

Future-proofing your domain

Highlights a strategic approach to avoid outgrowing your domain name.

01:36
🔧

Leverage free generator tools

Provides actionable, low-effort methods to brainstorm domain names.

02:05

[00:00] watching, in this video I'll walk you through five tips that you can do to pick the right domain and then I'll cover a couple of tools that you can use to help with that process even more. So if you're ready let's get started, but

[00:15] before we do that make sure you click on the subscribe button. You'll be the first to make sure that you stick with a .com domain name. There are a lot of new

[00:27] extensions out there like .blog .photography but you'll want to stick with .com because people are used to the .com so even when you're telling them So if you can stick with that. The next tip is to keep it short. You want to keep

[00:43] it below 15 characters and ideally if you can get it below 12 then that's even better. Keeping it short should just help your users to remember the domain name. Next, make it as brandable as you can. You want it to stand out and you want it to

[00:56] be unique to the readers you'll also just want to get something that is catchy and something that is easy for them to remember an example is amazon.com is way more brandable than buying books online.com. Next, you want to avoid

[01:09] hyphens in the domain name there was a big popular push to add hyphens when they couldn't, when people couldn't find the domain name that they wanted to register but it increases typos when people are trying to remember it, it

[01:23] the case but hyphens in a domain name are usually perceived as spammy. So avoid them if you can and then finally leave room to expand so what do I mean by this?

[01:36] Maybe you want to talk about gardening and specifically you want to talk about tomatoes but maybe later on down the line you might pull in other gardening aspects like growing cucumbers or something. Instead of creating a domain

[01:49] name like ILoveTomatoes.com make it a little bit bigger with gardenersdelight. com or something like that and that just gives you a little bit more room to about tomatoes and it's time for you to move on into another arena within that

[02:05] same topic. Okay now that we've gone over the tips let me show you quickly a few websites that will help you find your best domain name. The first one is nameboy, it's one of the oldest name generators and what you can do pretty much with all

[02:19] of these websites is you enter one or two of your keywords that you want and when you click Submit you'll go through and bring back some suggestions. The second one is IsItWP. If you go to IsItWP.com

[02:33] I'll go over to tools and we also have a domain name generator here. Same process enter one or two keywords and find the domain names. Geat now that you've picked the perfect domain name we need to register the domain name before

[02:48] someone else does and there are two main ways that you can do that. The first way is if you don't have your hosting provider set up then you'll want to set up and I'll have a link in the description below but you can set up and

[03:02] go through Bluehost is who we recommend and with our discount you will get a free domain name when you sign up for hosting and then also in the next video I'll walk you through the whole process of setting up your hosting account and

[03:15] setting up your website so you can do that. If you don't need a hosting account and you just need a domain name there are several registrar's who will go through the process of registering your domain name for you. The one we

[03:27] recommend is domain.com. They're one of the best domain registrar's on the market, they offer all top-level domain names, they also have a smart search feature, premium domains if you need to purchase one that you found but it's for

[03:41] domain once you have it and in addition to that, domain.com is offering wpbeginner readers and our YouTube viewers a 25% discount. I'll link to that

[03:54] in the description below as well. So those are the five main tips on how to domain name did you go with? Share your domain name in the description below and thanks for watching

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