5 Untapped TikTok Shop Winners — Full Breakdown & Transcript

[00:01] products. These products are not saturated yet and I think have high potential to go viral. Most winning products you see on TikTok already have so much competition because so many creators already promoting them. So the

[00:14] smarter way to succeed on TikTok Shop is to find products that have not blown up going to show you today and they're just beginning to get traction. So I believe really well. So first let's come into Kalodata, which

[00:28] is the TikTok Shop product research tool that I like to use. It makes finding winning products so much easier. So if you want to follow along, I will include a direct link to a free trial access in the description down below.

[00:40] And once you're logged in, this is the dashboard that you'll see. And the first the product tab here on the top. So let's click on product. that you can set filters here on the left-hand side in order to find the

[00:54] winning products. So we're looking at the last 30 days as you can see. And you can also select a different category that you sell in. So for outdoor or if you want to look for products in the beauty and personal care

[01:08] leave it at all categories for this example. And for the revenue filter, I like to go with at least 10,000. So that means the product have sold at least $10,000. So that shows that clear

[01:21] demand. And in terms of the revenue growth rate, I will go with at least 30%. So compared to the previous 30 days, it growth. And in terms of the average unit price,

[01:35] I will go with 20 to 100 so that the product is not too low in price and it's also not too high in price. It's somewhat in the middle. So I think that's a sweet spot. And then for the creator number, what I like to do here

[01:48] is to set a maximum number of 80. So that means that we are going to exclude any products that have more than 80 creators promoting them and I find this to be a really good filter in order to find the more untapped products. Because

[02:01] popular products. So, let's come here and click on this Shark Power Pro, which is a really popular products right now. In the last 30 days, they have done over 4.65 million dollars in sales. And if you come down here to the products, you

[02:15] can see there are over 700 creators promoting this product. So, [music] to me that's pretty saturated. And if you look at the number one products in the last month, and I'll just show you here, which is this product. You come down

[02:28] And you see that there are more than 4,300 creators promoting this product. work. They can, but in this video, we're trying to find the more untapped set these kind of filters. So, let's come down here and re-enter the creator

[02:45] come down here and re-enter the creator number, like we said 80. Click on apply. And then we have all the filters ready. And then let's click on submit. And then we see the results here on the right-hand side. We can see the product

[02:57] info here, the revenue generated in the last 30 days, the revenue trend graph, so we can quickly see if they're trending, the revenue growth rate, the number of items sold. Here we have the average unit price, the commission rate

[03:11] revenue videos. So, everything's super clear, so you can see this information So, now let me go ahead to look for the winning products. All right. So, the first product that I found is this one. Which is a neck

[03:25] barrier cream or anti-aging cream. It's a Korean skincare product, which is definitely a really trending niche. So, it has a pretty good ratings at 4.4 stars out of five, over 280 reviews, and this is a price point. Commission is

[03:39] really great at 30%. And if you look at the trend graph here, it's starting to blow up just recently. And in the last 30 days, it has generated $66,000 in revenue. And if we go look at the last 7 days, and most of

[03:53] that revenue was generated in the last 7 days. So, that's a pretty good sign. And we can see that there are only 42 creators promoting in this product. So, that's not that many. And let's come down here and look at a product demo.

[04:08] So, let's go ahead to look at this one. So, this video has generated 95,000 views and generated over 4.36 thousand dollars in revenue sales. So, let's take >> Are you getting a turkey neck? The minute you see in skin laxity around the

[04:22] lack of oil glands, we need to constantly moisturize and hydrate the delicate neck area. Korean beauty doctor Moleculin has formulated Necktite cream. appearance of a smoother-looking neck. Don't forget sunblock.

[04:36] >> So, that was the product. So, in the beginning, she included this visual hook the product and then describe the benefits and at the end, just showed the actual product. And skin care product tends to do really well on TikTok Shop.

[04:50] category, go to category ranking, and you can see that beauty and personal care products is consistently on the top of the rankings. So, it's always a good type of product to sell, especially on TikTok

[05:02] So, let's move on to product number two, which is this folding camping chair that I found. Oh, it's also called Stowaway Rocker. So, there's the product right here, and here are the product photos.

[05:15] So, let's take a look at this. It's a relatively newer product, decently rated. It's a decent price because a similar chair sells for almost double commission rate, though, but I think that's something that could be

[05:28] negotiated once you are beginning to get sales because once you have social proof, it's very common that the sellers are willing to pay you more. And in the last 30 days, we are looking at 97,000 dollars of sales, and you can

[05:41] see that it is recently trending up as well. So, let's come down here. And in terms of the number of creators, there are 133 creators. So, it's not And let's come down here and let's look at a product demo.

[05:59] freaking rocking chair when I just got this one off the TikTok shop for way massive swamp ass when you're rocking in it. I picked one up for my husband, too, that some people were even getting coupons. I'm glad my big tumbler can fit

[06:14] stuck in the 95° heat watching my son play lacrosse and baseball, you bet I water. So, Chris Feathers is running their pre-summer sale on these rocking if you don't want to pay $95 either. >> So, I think this product has a really

[06:27] seasonal item. People are going to like out camping. And another reason why I think this is a good item to sell is quantities of this item. So, let's say if you promote this product in your

[06:42] check [clears throat] out with like three of these, you get credit for all plus. And let's say if you want to export this script because you think it's a winning script or you want to modify it, you can

[06:54] just come to click on more, and then just click on transcript export. And then the script will be exported in just a matter of seconds. And then you see the exact script of this video. So, let's say if you want to

[07:06] like modify this or use this as like inspiration, you can just copy it and paste it in your document, and then you are able to edit it. Or you can just And then it will bring you to the screen, and then it's going to break

[07:19] down the script and then help you write your own high-converting script. So, you coming up with your own script as well, as well as finding winning So, let's come back out here and look at our product number three.

[07:33] three that I found, which is a smart camera glasses. This is a product right You can see that it's recently trending up. In the last 30 days, it sold over $130,000. Decent reviews, not that many though.

[07:47] It's a pretty new product on the platform. This is the price point and decent commission rate at 10%. And let's come down here. There are 67 creators promoting this product, so that's a pretty low number.

[08:00] And let's come down here to look at a product demo. >> Wow, these are just like the Meta ones. These are the video recording glasses real ones, so let's compare. These are quite literally the same thing. Which

[08:14] can definitely see the size difference on the sides. These ones are the real ones. They're a little thinner. Let's turn these suckers on. can record, they can take pictures, they can take calls, listen to music, eye

[08:30] translation. Here's the regular Meta video. yourself about $200, they're actually on sale right now as well, so you can save ones. >> So, with this product, the price point

[08:43] is definitely a selling point because it's a fraction of a price of the original one. And I think it's a really practical item, so I think has really So, let's look at product number four, which is a walking vibration pad. This

[08:58] is the product right here. In the last 30 days, it has generated over $64,000 in revenue. And you can see the graph is clearly trending up Pretty good reviews, and the commission rate is also at 10%. Let's come down

[09:13] Very little creators are selling this product at 24 creators. product demo. And let's look at this one. too cold. Most of the time, I really just don't feel like going outside.

[09:29] whenever I don't feel like leaving the house, I will pull this out, turn on my favorite show, put it on 3.5, and get a full hour in. That gives me 7,500 to living room. Now, if you're serious about maintaining your health, making

[09:44] excuse, make sure you click that orange card and get a walking pad. Your health gets a whole lot easier when you stop relying on motivation and start setting yourself up for success. >> So, I think this product has really high

[09:58] potential because we're approaching summer in a few months. So, I think a shape. So, I think this type of fitness product has potential to do really well. share today, which is a portable glass teapot. Here is the product. This is

[10:15] what it looks like. Very good ratings at 4.5 stars, almost 400 reviews. Here's the price point, and here is the commission rate at 12%. In the last 30 days, we're looking at over $50,000 in sales, and you can

[10:30] clearly see that it's recently trending upwards. And most [snorts] of the sales came from the last few days. So, let's come down here, and then I'll show you exactly what this product is. Only 58 creators are promoting this

[10:42] And when we come down here, and let's look at a product demo. Let's go with this one. >> Easy Christmas gift idea for someone who brew loose-leaf tea, and it pours right into the cup, and this comes off, and

[10:56] you can drink right from it. Even comes with a cute carrying case as well, and this is tea made at home easily. Look at this. Also, loose-leaf teas like this right here is way better than tea bags because

[11:08] microplastics in here, and it leaches even know what kind of tea you're getting in there. It's just a lot of it. leaf dust, and not actual tea leaves like this.

[11:20] >> So, I think this is a really practical item, and it's also it's a really cool gift idea. So, I think has potential to do really well. the five most untapped products on

[11:32] helpful. If you have any questions, let me know in the comments below. I'll see me know in the comments below. I'll see you in the next one.