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Can You Beat the Casino? Game Creator Reveals Secrets of Slots and Crashes

0h 41m video Transcribed Jul 14, 2026
Intermediate 10 min read For: Professionals in iGaming, game developers, and marketers interested in casino game design and business.
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AI Summary

In this podcast, Anton Khominok interviews Vladislav Tsituyan, an art lead at Gameby, about the development of online casino games. They discuss the process of creating slots, the importance of mechanics and visuals, and the business side of the industry.

[00:13]
Company Background

Vladislav has been in the industry for 3 years. Gameby recently celebrated its fifth anniversary and creates games for online casinos, employing about 60 people, with a development team of around 15.

[01:29]
Game Inspiration

There is no strict template for creating games. Classic themes like fruits and ancient Egypt are popular due to historical success. The team balances classic elements with new, unique ideas.

[02:11]
Why Fruits and Egypt

Fruits originate from the first slot machines (one-armed bandits). Egypt became popular due to the 'Book of Ra' mechanic. These classics are considered immortal and are included in most providers' portfolios.

[04:18]
Creating New Ideas

To create something new, the team considers the target audience and market preferences. For example, Australia prefers 'Buffalo' themes, while CIS markets favor fruits and simpler games.

[05:03]
No Crash Games

Gameby does not develop crash games (like Aviator) because they missed the hype wave and consider it risky. They focus on slots, which have a longer lifespan and more stable demand.

[10:05]
Game Development Time

On average, creating a new game takes about 4 months. Reskins (reusing mechanics with new art) can be done in 2 months. The company releases about 8 games per year.

[11:01]
Why Slots Are Engaging

Slots are familiar to multiple generations and are seen as a form of leisure, especially among older audiences. A well-balanced game with good visuals and sound keeps players returning.

[13:16]
Development Cost

Developing a single game costs around $80,000, covering mathematicians, game designers, developers, artists, and animators.

[13:56]
RTP and Revenue Model

RTP (Return to Player) is typically around 96% and can be adjusted by casinos. Gameby earns a percentage of each spin (revenue share) from the casino.

[15:52]
Game Components

Games are based on mechanics (e.g., fruits, wilds, scatters, bonus games) and setting. Game designers define mechanics, and mathematicians ensure balance to retain players.

[17:42]
Player Retention

Volatility (low, medium, high) affects win frequency and size. High volatility games keep players longer with occasional big wins. Visuals, sound, and animations also help retain players.

[18:54]
Bonus Purchases

Some games allow players to buy bonuses directly, which reduces the 'romance' of waiting for a bonus. Gameby plans to remove this feature as it kills player engagement.

[24:34]
Mobile vs Desktop

About 90% of players use mobile devices. Despite the small screen, mobile is convenient for short sessions (e.g., taxi drivers). Desktop offers a better visual experience for detailed art.

[26:50]
Gambling as Leisure

The hosts emphasize that gambling should be seen as leisure, not a way to make money. They condemn dark patterns that exploit players and note that prohibition often increases appeal.

[31:03]
Target Markets

Gameby focuses on Europe, Latin America, and Africa. Latin America is a hot market with strong sports involvement, so they are developing a sports-themed game for that region.

[32:34]
Future of Casinos

Casinos have survived for centuries and will likely remain despite new trends like NFTs and loot boxes. Memecoins are considered more dangerous than casinos due to their perceived potential for quick wealth.

[34:44]
Competition for Screen Time

The iGaming market competes with Netflix, TikTok, and YouTube for user attention. Gameby focuses on quality products and partnerships with casinos to attract and retain players.

[37:37]
Favorite Slots

Vladislav's personal favorites include classic fruit machines and a monkey-themed game. He also admires No Limit's creative slots like 'Gulag' (Stalin-themed) and is proud of Gameby's 'Three Sevens Column' which pays homage to old arcade machines.

The podcast reveals the complexity behind online slot development, from concept to monetization, and highlights the balance between classic themes and innovation. The hosts also discuss the ethical considerations of gambling and the industry's competition for user attention.

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"The title asks if you can beat the casino, and the guest reveals some secrets, but the focus is more on game development than a definitive answer."

Mentioned in this Video

Study Flashcards (14)

How long has Gameby been in business?

easy Click to reveal answer

Five years.

00:13

What are the two most classic slot themes mentioned?

easy Click to reveal answer

Fruits and ancient Egypt.

01:29

Why are fruit themes popular in slots?

medium Click to reveal answer

Because the first slot machines (one-armed bandits) had fruits and sevens on the reels, making them immortal classics.

02:11

Does Gameby develop crash games?

easy Click to reveal answer

No, they do not develop crash games because they missed the hype wave and consider it risky.

05:03

What is the average development time for a new slot game at Gameby?

easy Click to reveal answer

About 4 months.

10:05

How many games does Gameby release per year?

easy Click to reveal answer

About eight.

10:47

What is the approximate cost to develop one slot game?

medium Click to reveal answer

Around $80,000.

13:16

What does RTP stand for and what is a typical value?

medium Click to reveal answer

Return to Player; typically around 96%.

13:56

How does Gameby earn revenue from its games?

medium Click to reveal answer

They take a percentage of each spin (revenue share) from the casino.

14:38

What are the three levels of volatility in slots?

easy Click to reveal answer

Low, medium, and high.

17:42

Why does Gameby plan to remove bonus purchases?

medium Click to reveal answer

Because it kills the 'romance' of waiting for a bonus and reduces player engagement.

18:54

What percentage of players use mobile devices for slots?

easy Click to reveal answer

About 90%.

24:34

Which markets is Gameby currently focusing on?

medium Click to reveal answer

Europe, Latin America, and Africa.

31:03

According to Vladislav, what is more dangerous than casinos?

hard Click to reveal answer

Memecoins, because they create an illusion of quick wealth and are more exciting.

33:47

💡 Key Takeaways

📊

Classic Themes Explained

Explains the historical origin of fruit and Egypt themes, which are foundational to slot design.

02:11
💡

Avoiding Crash Games

Reveals a strategic business decision to avoid risky trends and focus on sustainable products.

05:03
📊

Development Cost

Provides a concrete figure ($80k) for game development, offering transparency into the industry.

13:16
🔧

Volatility and Retention

Explains how volatility affects player behavior and retention, a key concept in game design.

17:42
💡

Memecoins vs Casinos

Offers a provocative comparison, highlighting the perceived greater danger of memecoins.

33:47

✂️ Creator Tools: Viral Hooks

AI-generated clip ideas for Shorts based on the transcript

How Casino Games Are Made: Insider Secrets

45s

Reveals the hidden process behind slot game creation, sparking curiosity about the industry.

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Why Slots Keep You Hooked: The Math of Addiction

48s

Explains the psychological and mathematical tricks that keep players engaged, highly educational and controversial.

▶ Play Clip

The Dark Side of Casino Games: Low-Income Players

50s

Addresses the ethical issue of targeting vulnerable populations, sparking debate on gambling's impact.

▶ Play Clip

Casino vs. Memecoins: Which Is More Dangerous?

50s

Compares gambling to cryptocurrency hype, a hot topic that resonates with current trends and concerns.

▶ Play Clip

Top 3 Legendary Slots Game Developer Reveals

48s

Personal picks from an insider, including a nostalgic game, appealing to both gamers and curious viewers.

▶ Play Clip

[00:01] Anton Khominok, and my guest today is Vladislav Tsituyan, an art lit specialist at Hello, Anton. I invited you to the podcast to lift the curtain, so to speak. And our topic for today's podcast is: how

[00:13] online casino games are made. Tell us a little about your company, Gameby, what exactly you do, how many people do you have there, and how long have you been in the industry overall? I have been in this field for 3 years. The GBIT company exists, and

[00:27] we recently celebrated our fifth anniversary. We create and develop games for online casinos. This slot game is popular with everyone. Well, those who are in the know understand what it is. There were devices at one time, then they moved online. Well, overall

[00:43] nothing has changed, the games are still the same. How difficult is it to create a casino game and how many people are involved in the process? It's different for everyone. There are currently about 60 people in our company.

[00:59] Ah, well, that's where the H and Char department is, there's the sales department, and so on and so forth. The development team itself is about 15 people . And you are specifically responsible for the idea of ​​the game, as I

[01:15] understand it, right? Are you creating a visual? Yes, I am responsible for this, but we come up with it together with the team. In general, what inspires you? Or what are you looking at? That is, or is there some kind of template for creating a game? There is

[01:29] no template as such, because, well, there are some established canons, and then, I don’t know, ancient Egypt, some kind of historical setting, something else , something else. I'm more interested in

[01:43] , something else. I'm more interested in doing, uh, combining something classic time we are also doing classic, because, uh, there are a lot of players, specifically new and they are used to playing some kind of fruit games, Egypt and so

[01:58] some kind of fruit games, Egypt and so on. There are even established mechanics. But when mechanics this is. This is the same Egypt, for example. We try to do, to balance between this and try to do something new, our own, unique.

[02:11] Listen, what you just told me, I just realized that in principle, online and offline casino has these fruits, really Egypt. Why specifically fruits and Egypt? Well, look, with fruits everything is quite

[02:26] simple and clear, because the very first machines, one-armed bandits and so on, were represented by this drum with fruits and sevens drawn on it. Here. And that's why such classics are already

[02:39] Here. And that's why such classics are already immortal. Everyone makes it and in fact it is probably the most successful game in history. That's why many studios, many providers have these games in their portfolio,

[02:51] well, they have them, and we do too. If there is no fruit, then, in short, you are not skilled. OK. And Egypt, as I understand it, probably came from the letters Ra, yes, the letters Ra, the letters mame, and so on, and so forth. Very. But many

[03:05] providers, including us, even have several. They recently made another iteration of Egypt there. Well, this is just the mechanics of books, it is also And if we take, for example, some Lady Charm, what direction is that? That

[03:20] legend. It's also a legend, yes. But this game took off at some point, eh, it gained an audience and that’s it. People started playing it, others started copying it. But here you can't really guess. There are

[03:33] some established things, but at the same time, right now, many people are making also taking off. Perhaps in ten years it will already have the same classic setting. Listen, well, there are, yes, there are new

[03:49] Well, it's really too early to treat new ones. No, I mean compared to the last century, yes, that is, this is already a new era of games there, yes, it’s actually a great game there with sex or this

[04:03] demons, where the curtains fall. Understood? This is Zeus, something or other, a demon, I don’t remember what it’s called. These same ideas also came from somewhere in people. And that is, how to create and come up with something new, not some kind of template

[04:18] version of Egypt, or fruits, but something new. So, what are you looking at that might, in principle, hook people and interest them in general? Well, here we need to take into account what audience we are trying to reach there.

[04:32] Well, it's clear that we make games so that everyone in the world can play them, but there are markets that dictate certain rules, for example, Australia, they Baffle, which is also a super-classic setting. These are these

[04:48] bulls and so on. In the CIS, they prefer fruits and simpler things. fruits and simpler things. Listen, do you make more slots No, we don't make crumbs at all. We tried it and realized that it wasn't quite to our liking

[05:03] tried it and realized that it wasn't quite to our liking , let's say. Well, we're a little late. That is, the crash was some kind of momentary hype, essentially. Well, the aviator fired and that's it. And everyone, everyone tried to

[05:16] But, but then Plinka appeared, then Yes, Plinka, in fact, is also a long history, because it came from Japan. The Japanese are crazy about Bling, if you've seen those clips of casinos

[05:31] crazy. Well, in general, how Asian market in general, is, well, it’s not clear. We were sitting at MIT with one of the owners of a large company there, and he said: “I’m interested in the Chinese market right now

[05:47] .” Here. And either he sent me the product , or I quickly found it somewhere. Look, I don't understand how anyone can access this product at all. You won't understand anything there at all. You know, like, I don’t know, some kind of gypsy thing,

[06:02] like, I don’t know, some kind of gypsy thing, everything is multi-colored, golden, colorful, it’s hieroglyphs. Well, this is terrible, I don’t understand. And they They get a kick out of it. I was in Macau, I went into a casino, and I almost went crazy

[06:17] just from the sounds, because I was in the same Las Vegas, where everything is so cool you saw in the movies, and here you end up, everything is exactly the same, but the machines there are very old, ancient, they don’t change them there

[06:29] , I think, to this day. And in Macau it’s, well, a copy of Vegas, essentially. And there, first of all, everything is sterile, everything is clean. And, secondly, these devices simply cause epilepsy, because all the colors that exist in

[06:43] the world, they are all in you, and all the sounds and so on, yes, and they get high on this. So, it's quite difficult for Europeans to make a game that will hit the Asian market, unless you live there yourself and you haven't eaten there, you're a

[06:57] healthy person and you're not in the context, because any attempts, well, it's all superficial, you know, people are like, "Okay, let's have dragons, let's have red and gold." Yes, that's the basics, but it won't

[07:09] Listen, you say that you do n’t make crumbs. In general, you probably look more at, well, the European tier 1, tier 2 markets, and more specifically at those slots that engage, retain, yes, at LTvishka, that whole story. Look, but

[07:24] from the business side, if you look at it, there have essentially been crumbs there over the last couple of years, but they have really torn the market apart. That is, many media teams rebuilt their entire mathematics and began to produce crashes. eh, the products have started to approach the purchase of crumbs more, so to speak,

[07:40] approvingly, right? That is, well, naturally, at a lower rate, because the lifespan of a large number of users does not correspond to what is desired there, yes, but in terms of volume there, I

[07:55] pouring there, there are still high rollers, yes, and also still, someone flows into the slots, gets involved, and so on. So here's the question: why did you, so to speak, completely abandon crumbs? Because, well, uh, there is a demand for a

[08:13] top product like Chicken Road, it seems to me, for Chicken Road, it seems to me, for absolutely all products, yes, because, well, again, there is a request from arbitrageurs, the arbitrage team is like,

[08:25] arbitrageurs, the arbitrage team is like, yes, they want to pour in a large volume, cheaply, and so there is a product, uh, and they need to add this Chicken Road. And here, you see, it’s like a chain of one thing after another. That is, the guys here have a request, that is, for

[08:37] business. These provide a business opportunity, right? Plus, this crumb is becoming more popular due to the fact that everyone is pouring traffic into it. And so, well, the company can only take off, essentially, on one crash game.

[08:50] Well, yes, yes, yes. Here. Well, there are few other such examples overall. And the risk is quite high. And since we're not a very, well, big studio, we're focused on what we can do. Fine. And like just jumping

[09:07] on this hype train. Now not make sweets, let's make crumbs. Quite risky. And there is no guarantee that it will work. This needs to be, well, like, really close to me. Plus, we still have

[09:21] to invest in marketing and so on and so forth. Because, as you said, And now, that is, after this wave, everyone suddenly started, yes, be done, but there are very few major successes. And that's why, after all,

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[10:05] overall creation period? The creation period is about 4 months on average, creation period is about 4 months on average, Wow. I thought much faster than her. This is actually relatively fast,

[10:19] well, there are companies that do this for 10 months. If we're talking some kind of reskin, that is, you had some mechanics and you just re-drew the art, but under the hood, it remains the same . This, of course,

[10:34] happens faster. It's there, well, two months, because the game needs, in addition to being made, it also needs to be tested. Well , this also takes a significant amount of time. How many games do you release per year?

[10:47] How many games do you release per year? Aa, there are about eight of us, I guess. But if we delve deeper into slots, why do you

[11:01] deeper into slots, why do you think words are more engaging? Yes, that is, the user has been playing casino slots for a long time, and several generations have simply become accustomed to the fact that such games exist, uh, and that people play them.

[11:15] And when something is new, I am even sure that some of the Ilinant games are generally considered to be for the new generation. Yes.

[11:29] mature audience and those who are accustomed to some kind of classic, understandable some kind of classic, understandable mechanics and, well, visuals, conditionally, and slots are a plus, unless we're talking about gambling addictions and ludics, then it's just a

[11:41] pastime. It's just, I don't know, to have a good time, like the Australians or some Europeans, yes, these are women 50 ps, they just sit after work and ride. Here.

[11:56] Well, yeah, just for fun. Why, even here in Belgrade, when you go to a casino, there are a lot of people who just come with their families. Yes, yes . Yes. Because this time is just leisure time , yes. And if you have a cool setting in your game, a

[12:09] cool style, and so on, you have a well-tuned balance, so that spends a long time in it, and that’s what everyone is really after . That is, to create a game that the player will return to and

[12:23] Listen, well, right now, in principle, there are, well, I don’t know, 100% are there 100%. And how can you even get

[12:35] ahead there, right? That is, so that people notice your game, so that they see it, so that at least some market share can be captured for your slot. There is no ideal formula. How to do this? In fact, we try, the

[12:50] quality of the game is our top priority. So that, interested and not ashamed. Then the sales department gets involved, partnership agreements with the casino, there, uh, placing your games there in the front

[13:03] rows, bananera and so on, and so on, plus marketing and so on, and so on. The path is approximately like this. Listen, how much does it cost to develop, well , one game on average, if we don’t count office expenses?

[13:16] Well, yes, yes, yes. I mean, let's say, a game there, well, a team, of course, exists there on average for one game. So, let's say, if there was some outsourcing team, for example, that would make one game there, something like

[13:28] this. I thought it was somewhere around 80. Wow, for one game. Yeah, man, I honestly thought it was a lot cheaper thought it was a lot cheaper because, well, for me it's just

[13:41] right? Well no, you have a lot of people involved. There are mathematicians, game designers, developers, artists, animators. Ah, but they all need to be on, and so forth. Do you also consider RTP?

[13:56] you also consider RTP? And RTP is determined more by the casinos themselves, and from country to country, from regulator to calculator, it all varies. But we have U , well , we don’t have 96, in my opinion, lower. Yes.

[14:10] , we don’t have 96, in my opinion, lower. Yes. 96%, right? Yes. That is, initially this is what you give, and then they want, they can raise it, it turns out, or lower it, right? So, as a

[14:22] you make money? That is, from each spin or from the fact is, from each spin or from the fact that you somehow rent this No, why? You already provide a game for the casino. That is, it’s like Marketplace,

[14:38] say, you have your game, players enter it, and they play, and it takes some percentage for itself. platform and the rest is taken by the provider. that's how I say, from every spin, yes, that is, you collect a percentage. And if it's not a

[14:54] secret, what's the average percentage, yes, that is, we won't even talk about your company, what's the average percentage that game providers take for providing a game? Listen, I can't tell you anything here,

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[15:37] receive a quick return on investment. Follow the link in the description of this video and start collaborating with X6 Agency right now. Let's then delve deeper into the slots. What must a game consist of? So what should,

[15:52] well, be there? Well, it's based on, uh, mechanics and setting. Well, that's how it is. And now for people who don't understand what this is Yes, good. Well, games there are divided by mechanics, roughly, just like in ordinary

[16:05] games there are different genres, yes, there, I don’t know, like Souls and this and that. And we also have different mechanics there. there are the most basic ones - these are fruits in which just three unlikely coincide

[16:20] some wilds are added, there are symbols, scatters and so on. Then a bonus game, and maybe several bonus games. There are actually a lot of different ones. and new ones are invented every day and so on. The

[16:33] game designers determine the mechanics, and a mathematician is brought in to ensure the game's balance. That is, so that the game retains the player and so that he doesn’t go into the minus, and so that we do n’t go into the minus, so that everything is

[16:47] But how do you keep the player engaged through the game? That is, his balance should be thrown up, yes, periodically, that is, he should be warmed up, but not too not too much. Tell me more about this. I'm interested

[17:02] because, you know, well, we could also go here with the guys and spin the slots there. And so you sit there and the [ __ ] is just holding you, not letting go, not So here is the answer that won't let you go. So, as a player, what do you

[17:16] Well, I pay attention, so it turns out, I’m there, well, like pressing, sitting there spinning and it seems like the balance goes into the negative, I think, well, that’s it, I’m tired of it , now I’ll top it up and that’s it. Hop, he's giving you something again. You're sitting again. And so you can

[17:29] twist, twist, twist this Burmalda for a long time. It turns out that all of this is calculated on your part, right? That is, what amount should the balance be there when, I don’t know, the balance decreases, how much more should it issue there, but so that the

[17:42] person doesn’t leave, yes. Yes. These are games of conditionally low volatility, medium volatility and high volatility. What does it mean? winnings. Yes.

[17:57] it’s clear that it’s average, and high means you have small winnings, but they, well, they are high. Such games tend to be played longer. Then the visuals, sound and animations are directly connected there, so that

[18:15] is, if there is some kind of interesting setting there, then even just to get the player to enter this game, in addition to the fact that he read about the volatility of the game and so on, he will simply click on the banner of the

[18:27] picture he likes, go in, see some cool setting and that's it. And then our task is to keep him there in every possible way, when free spins appear, there, yes, there is a bonus, for example, and so on,

[18:41] there is a bonus, for example, and so on, this is also, well, as a way of retention, of course, yes, you warm up the player every time so that the many people have started making purchases through the bonus section, which deprives you of that

[18:54] certain romance, when you're waiting for something to pop up, you just go in, buy it right away, and you this is somehow uninteresting. Yes, it’s not interesting, but, uh, it appeared, apparently, interesting, but, uh, it appeared, apparently, there are requests from, let’s say,

[19:08] experienced players who, you know, have already had their fill of everything there. There are even completely perverted forms. This is when you have no visual at all. It's literally just black, you place a bet, say, 1,000 spins or

[19:21] something, and that's it, it spins in about a minute and a half and gives you the Well, this is complete nonsense. Interesting. This is already a loot. Here. But this is true, we don’t do this. We have games both with and

[19:35] without purchasing bonuses. Now we will most likely remove this, I think, kills this very romance, yes, and it kills the player’s involvement. Well, that is, you know, this is already, it seems to me, buying a bonus. This person

[19:49] is sitting on a dopamine depletion and just wants to click, like: “Well, give me something.” And that's all. That is, only then, if he does not win here, then it completely finishes her off, drives her into some kind of hole, well, and some kind of

[20:02] pastime. He came in, sat down, and left. Well, that is to say, I wasn't joking. Here. Listen, and from the side of these bonuses, again, it should fall out there

[20:14] time, probably, so that the person would be like: "Oh, oh, something about you." Not always, can keep the player in a normal game too. That is, he has some payments, some winnings. Here's a bonus - this is something the forward

[20:28] should actually produce. Therefore, if it is there, yes, it can drop right away, because it is still a kind of randomness, well, like a controlled, calculated randomness, it controlled, calculated randomness, it can drop. Because that's how it

[20:41] offline machines, when people would come and see that a lot of people were playing on one machine. Yes. I'll go in and well, that's how it was considered. Online, you still have to understand that

[20:55] you still have to understand that And therefore, yes, indeed, you can get the bonus right away. And how about can get the bonus right away. And how about this RTP, and it’s for all

[21:08] sessions at once, right? It's going, so yes, you might get a bonus right away, of course. Or maybe after 100 spins. Wait, I have a question for you. Want to be on the podcast too? If you have a story worth sharing,

[21:20] write to me on Telegram, and maybe next time people will hear from you. Well, I have a story here. Uh, we went to the hall with an employee and are on our way . There is some kind of Ridian here, I think it's called something, and they have small ones

[21:35] , as far as I know, slot clubs. We're going, I say, let's go in and test it out. . I say, let's go inside. It's just interesting to test it out. Well, you see, we're working there like a scandal, but it's still interesting to watch. So I say:

[21:48] “Let’s throw in 2,000 dinars there , just to have a chat and have some small change Here. And I think: "Damn, I'm interested in catching bonuses." Well, it’s cool because it’s bright, interesting, beautiful. I go into this one at Lady Charm. Yes.

[22:02] at Lady Charm. Yes. And he gave me, it turns out, four or whatever, five, and bonuses? No, four bonuses, yes, four bonuses in a row. So it turns out that I get 15

[22:16] free spins. He gives me another 15 in the same bonus. More. Still inside. Yes. Yes. It's called something like "

[22:28] friend told me. And in the end I got 75 free spins . That is, four in a row. Here. Well, he gave me a plus. It's clear that there aren't any millions there. Here. Well, people definitely lost to you

[22:42] it is charged, like in an offline slide, or here, what do you think, like it is also divided there into all sessions, because it is a single system. n't finished playing there yet, yes, there is a bonus, of course, they left, but you went in there right away,

[22:56] threw in 10 dinars there and you immediately got a win. Yes, maybe. Listen, but in terms of the total bets, there is a bet, let's say, there is a smaller one, yes, there is a bet, let's say, there is a smaller one, yes, there is a larger bet there. Which one will

[23:10] matter? Yes, in general, it probably doesn’t matter, because players are also different. Some people just sit there with a small bet and drink coffee, while others come in and bet a

[23:24] lot right away and expect to win the same amount. That's why it's different here, there's no correlation here. Well, it depends on what can withstand more. Therefore, there are different game volatility levels, including those for different types of

[23:39] Listen, look, there's a format there now that's already become commonplace for everyone - online casinos on the web, right? And if we take, say, the Telegram Mini App, which also has several casinos, what do you think? Could a user in the future

[23:55] switch from a full-fledged web platform to something like this, like a full-fledged web platform to something like this, like a webview in Telegram, where you quickly log in, work, bam, scroll? Well, I don’t know, it still seems to me that in the

[24:08] case of Telegram it exists today, tomorrow it’s banned and it’s cut out. But still, some large casinos probably have more credibility. some large platform where you can write to support,

[24:20] in the market for a long time, for several decades, so I’m unlikely to be directly involved in this anymore. Listen, if we take your slots, you adapt them for, well, the mobile version, right? So

[24:34] mobile, because the majority of the market, not about 90% of players, are I really don't understand this. We also drive traffic, like, well, the On mobile, of course. But I don't understand this joke. That's

[24:51] big screen on your computer, right? That is, you came in, sat down, made some tea, took a very tasty one, and off you go. Here. And you sit, well, as if you were passing the time. And the mobile phone, well, it’s inconvenient, it’s uncomfortable. I don't understand why.

[25:06] uncomfortable, but the taxi driver feels comfortable. While he's Well, by the way, yes, by the way, yes. That is, people people can spend time on a normal working day

[25:20] between, for example, a taxi driver between trips can of course, a very large percentage of drivers, taxi drivers, I don’t know, truck drivers or anyone else, a very large percentage, but

[25:35] they play mobile games. I just always have this guideline that a person is separate, that is, sets aside time for this. This is how we can relate to leisure in different ways. You see, we still, yes, we soften it a little and

[25:48] we are still talking about leisure and we position ourselves as more, that leisure is not a way to earn money, it is something else . Ludomani is bad there and so on and so forth. Ah, but unfortunately, a large percentage of people treat this

[26:02] directly as an opportunity to win, uh, again, to my great win, uh, again, to my great regret. Here. And, as a rule, these are people of regret. Here. And, as a rule, these are people of low income, mostly, and who

[26:14] make something here and now. Well, yes . Well, these are basically, . Well, these are basically, yes, third world countries. Here. But the most yes, third world countries. Here. But the most important thing here is probably why people

[26:26] see this opportunity. Because it is really possible. And, well, how many really possible. And, well, how many wins do my friends have there in general, I mean, we in no way promote playing in a casino there.

[26:38] Vlad said it right, it's just leisure time and it's better not to waste time and money on it, yes. It's a mentality, so to speak. The

[26:50] CIS audience will not understand this. Therefore, dear friends, we definitely do not You can't beat the casino. The casino will always be in the black, but from the see this? That is, there really is an opportunity . And here, as far as I know, people

[27:06] come in, friends fly in, bam, there, like, and... lost before and how many sessions they had, yes, how many sessions they did, of course, there on a big, long-term basis, yes, he

[27:19] won something. But people watch the same streams and so on and so forth. And, well, we always see some successful cases, so to speak. We yes, and we begin to believe in it, yes, we know little or don’t even want to

[27:33] look in the direction where people there, yes, yes, there, they even went so far as to say dirty things, there, they even went so far as to say dirty things, yes, we are trying to do that. And, naturally, we and our company, and I, among others, are trying to make a game for people who are

[27:48] just spending their free time, because I myself am interested in playing on the big screen, also from the art point of view, because the artists and animators worked hard there, and they also drew something on the side, but on a mobile phone this is not visible until you

[28:01] there’s some kind of whole world, I don’t know, well, some kind of setting, some kind of character to the game, and so on, and so on. That's why I always play the same way, whether on the desktop version or on a mobile phone, I flip it over. I myself find it

[28:16] Yes, small screens, so you’re always on the phone, well, you find work time. know, quickly came in there, while they were driving somewhere or standing somewhere, came in and Ah, well, that's bad, actually. I feel very sorry for people who are really looking for an

[28:32] opportunity in this, yes, that is, to see this is one thing, well, for fun to have a laugh there, yes, here is a dash, dash 2 countries, well, as it were. And whoever looks for opportunities in this, this is very bad. And again, even there, you're talking about your company, I'll also

[28:44] talk about mine, we're looking at traffic floods from the business side and for those who want to, well, really have a good time. And we never use any of these schemes there, like

[28:58] warming up the audience, where you have to [ __ ] press this button 10 times at this rate in order to earn some extra money . But, unfortunately, many large companies that use precisely these dark approaches

[29:12] have made a lot of money from this. Well, uh, it’s as if I condemn and we condemn in full. This is bad. Here. from the outside, uh, if you look at it in general, well, as I always say, if you take away from people

[29:26] casinos, alcohol, I don’t know, girls for money, after a certain period of time they will become more distant, and they will need to get adrenaline somewhere, and some kind of fights will start on the streets there. Well, it will

[29:39] even more dirt will start, in fact. It’s as if we actually saw these examples and still see them today. There are developed countries where everything is There are developed countries where everything is accessible. There are casinos and

[29:54] some kind of sex services for money. There is also legalization of something light there. Again, we condemn everything and do not support it, but it exists. And for some reason this is in developed democratic countries. And no one says anything about it. And in those countries where all this is

[30:08] strictly prohibited, it hasn’t gone away. It all exists, just some kind of dirt going on there. On the contrary, it seems to me that this makes a person feel even more excited, that this is forbidden, and I come here, and I will

[30:23] make a deposit or buy something forbidden. I mean, well, it's like it only pushes you. And, well, a person always makes a choice for himself. Here. Well, it's the same as smoking cigarettes or not smoking, drinking

[30:37] alcohol or not drinking. And basically, you know, if you eat oatmeal there, not just once a day in the morning, yes, and eat it by the bowlful, then, well, no matter how much carbohydrates you fry, you’ll get something like a volvulus, yes. This is

[30:49] us, if we talk about what is useful, yes, and we exaggerate this, especially if this porridge is banned. Well, especially if porridge is banned. The Well, especially if porridge is banned. The thrill of porridge. In general, which

[31:03] thrill of porridge. In general, which countries are you trying to reach the most right now, and where are you focusing your game creation efforts? Mainly it is probably Europe and now a very developing market -

[31:15] Latin America and Africa. Latam is a very growing market. I can say very frankly that this is probably one of the hottest

[31:27] spots right now. Yes. where it makes sense to go both for arbitration teams and for game providers. But there, by the way, as far as I know, and maybe my advice to you there will be, although I think, I’m sure that you

[31:39] you there will be, although I think, I’m sure that you also know everything, there is a very strong involvement in sports there . And so, if I'm thinking about making slots there, specifically with something sporty, especially in the small countries of Paraguay, then

[31:53] Argentina, yes, that is, they are all obsessed with sports. Yes, yes, yes, obsessed with sports. Yes, yes, yes, I won’t spoil it, but it’s not I won’t spoil it, but it’s not Messi, but also football players and we will have it

[32:05] right under Brazil. And this is not even a slot or a crash. I can't say anything yet, but stay tuned for the news. Yes, we do, of course, we adapt to we do, of course, we adapt to this market, among other things. Ah, and there

[32:20] quick hype that has just happened here, but rather, they are focused more on, ah, this kind of game mechanics. Listen, how long do you think people will be involved in

[32:34] online casinos, especially when there's a ton of NFT gifts, NFT gifts, CS:GO cases, loot boxes, and all sorts of other stuff besides casinos— well, a ton of stuff, and yet it's still taking away

[32:48] some of Ageing's market share. It's just, well, for other interests. But the same passion. I don't think I have any precise historical data on how long casinos have existed in the world,

[33:00] but I think it's been around for decades or even centuries, and they haven't gone anywhere. Offline casinos are still there. And they outlived all the trends. Well, that is, just as cinema didn’t kill theaters there, the same thing happened here. That is,

[33:16] here. That is, of course, some new schemes will appear, and some new gambling things have always appeared. Well, but the casino will still remain the flagship, and the most understandable of this whole, uh,

[33:31] galaxy of options where you can loot something, then the casino happened with NFTs, yeah, listen. Yes, and again, if we take cryptocurrency, memecoins, it’s all the same . I'll tell you more, I'll

[33:47] tell you more. Memcoins are much scarier than casinos. Because the person here not only already, well, sort of understands that this is a casino, people win, people lose, but in Mimcoin

[34:00] he just has curtains, and he sees direct income, that now he’ll, I don’t know, invest all his money there and just [ __ ] buy a Jet, yeah, Temka will take off. This is where I see it now as being more exciting and scary

[34:15] for people. I don't know how many people were simply buried there on these futures, these memes, their whole lives. Well, this is, well, much scarier for me , because, well, casinos, casinos have an understanding that, yes, it’s

[34:29] banned in many countries, but memes are about something new, yes, and plus there are a lot of influencers there, like my momkoi, they’re like, come on in, invest, come on, bring the money, a glass of shlap. Thank you all, goodbye. And we wrote,

[34:44] ah, now an interesting post on our Instagram in ActionSergence, ah, about the fact that Instagram in ActionSergence, ah, about the fact that in principle now they are fighting not only for the first deposit, but for screen time, for

[34:59] player engagement, because, well, you made your first deposit there, it’s gone and that’s it. If you made your first deposit there, it’s gone and that’s it. If you don't fully engage the player, then this traffic won't pay off for you. And we discovered a story where the

[35:12] agaming market is going head-to-head with Netflix, TikTok, and YouTube. There is a fight for screen time. How else? Well, attention costs money these days, and so many social media platforms are being created to resell that attention.

[35:28] Here. And I know that products, well, like the network, yes, not just one, they can also resell to their audience through their databases, through some additional collaborations . And that’s why I see here that right

[35:42] now your company is probably looking most of all at Of course, this is important because it directly affects the company's earnings.

[35:54] can do is make a quality product, spend the budget on some kind of marketing, well, a story, so that people specifically play our games, that’s also possible, but it’s very expensive. That's why we use all the

[36:08] tools we have, we place them on platforms, place them on platforms, on casinos, and within the framework of this casino's promotion, we promote our products. Ah, and there it is, right

[36:21] from the first click. Well, the main thing is that a person comes in and likes it. we can fight. This is with Netflix. But I actually turns out, also fighting with Netflix, but I think that we still

[36:37] work faster with dofs. Well, it's figurative, yes, because people, you see, nowadays everyone works 24/7 figuratively, yes, work takes up time, family, and then the person then looks for where he can get that very same

[36:52] defamatory series to watch or go and listen to music. It's hard to imagine measuring myself, that I'm sitting here and thinking, should I watch a series now or I can, you know what I can do? I can turn on a TV series

[37:06] turn on a TV series and go skating. That's how it is. Let me give you my example, for example. I'm thinking, either I should go watch a movie there, or I should go play CS, or I should sit and open cases in CS, or

[37:22] I should do all of the above. I have three screens, and I do everything there. But again, there is a loss of focus, yes, and you get more tired than you get any satisfaction there. Name the top three slots that you consider simply

[37:37] legendary, magnificent, and idols of what you would probably like to achieve. Well, popularity. Not in our company. Not in yours. Well, maybe in yours, maybe not in yours. Whatever you think. That is, I do

[37:50] n’t know, maybe some of the loudest ones. Loud. I will tell you my personal top, what I like. Ah, well, if you can call it that. I'm not really much of a player either. I'm more about creation, but I

[38:05] player either. I'm more about creation, but I 'm not a player. Ah, but I played as a child, that is, yes. And that's why for me the fruit cocktail and the monkey, this one who caught bananas, are legends. And no one has come up with anything better yet

[38:22] just the first experience. Yes, there are a lot of studios now that make really cool games, both in terms of visuals and overall

[38:34] approach. For example, there is the same company No Limit, but they just do some crazy things, actually. There's a slot about Stalin, it's called Gulak. This is also an impressive sight, actually.

[38:48] approach standpoint, I was like, "Wow, this is cool." I don't know how popular it is among players, because, well, it's hard to figure out what's going on unless you're an experienced player or developer of these games, and you need

[39:03] your time. But they have their own audience, and there are all these games, about the occult, about something else . They recently released Tsar, which is like Star Wars, but about kings. Well, like, ah, yes, and I’ll probably still

[39:18] highlight something from ours, because since I make them, I think that the coolest game is the three sevens column that we made. We adapted the post, if you remember, there were, uh, in the late nineties, early

[39:32] noughties, at all the bus stops or in shopping centers there were posts, a adapted it for online casinos. Cool. This was not a success as such, but I am very proud of this work, because, first of all, we were the

[39:47] first to do this. Secondly, it is a tribute to nostalgia. Uh, if you go in and play it there, even just in demo mode, go to the Gamebit website and find this column, spin it. They are really cool there, you

[40:00] Well, demos, yes, of course, demos, yes, cool. Oh, yes, we tried to really immerse you in the atmosphere of how it was. There are some really cool animations in the

[40:12] background, so play strictly on the desktop or mobile version, but flip the screen so you can see everything. Well, I can highlight these, but for my part, I can also highlight the monkey. This is simply a great

[40:25] also highlight the monkey. This is simply a great game. Eh, there’s a brick falling there, yeah, so we need to find something there. This is top notch. The second game, probably, was a frog that jumps and to avoid being eaten , like a crocodile from the new ones. Well,

[40:38] , like a crocodile from the new ones. Well, Gй of Olympus, probably, and this Zeus and something there, Zeus and the demon, something like that, that's what it's called, where you for starting the podcast. Thank you very much for inviting me.

[40:52] Otherwise we're always talking about traffic, traffic. And who makes the games that Thank you for inviting me. It was very very much for watching. Like, ring the bell, subscribe and

[41:05] see you soon. Anton Khmminok and Vladislav Tsaturyan were with you .

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