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Scaling Facebook Gambling Campaigns — Full Breakdown & Transcript

Facebook Traffic Arbitrage: Gambling Case Study with Scaling | $1300+ in South Africa

1h 11m video Published Aug 11, 2026 Transcribed Aug 19, 2026 Практический арбитраж Практический арбитраж
Intermediate 12 min read For: Affiliate marketers and media buyers with some experience in Facebook advertising, interested in gambling verticals and scaling strategies.
AI Trust Score 65/100
⚠️ Average / Some Fluff

"Delivers a real case study with actionable insights, but the title oversells the $1300+ figure, which is only mentioned briefly at the start."

AI Summary

This video provides a detailed case study on scaling Facebook traffic arbitrage for gambling offers, focusing on the South African market. The hosts, Nikita, Egor, and Alexey, demonstrate how to build and optimize funnels, create effective creatives, and scale campaigns, achieving over $1300 in profit. They emphasize the importance of testing, analyzing metrics, and adapting strategies for different operating systems and geos.

[00:01]
Introduction to Scaling Case

The video demonstrates scaling with a rate of $17, showing a client under Egor's mentorship who scaled a campaign to a panda worth $550 and rhubarb worth $1300+. The hosts promise to explain the logic, creative assembly, and funnel setup.

[00:42]
Importance of Metrics Over Rates

The hosts emphasize that the payout rate doesn't matter as much as how you buy and work with the funnel. They stress that even with good creatives, long-term success depends on optimizing campaigns and understanding auction dynamics.

[02:45]
Analyzing Campaign Metrics

Egor shows a campaign in Ghana with a payout of $3 per result. He notes that while there are periods of decline, the campaign is generally stable, and it's crucial to monitor metrics to ensure clicks don't exceed limits.

[04:16]
Attribution and Launch Methods

Egor uses one-day attribution for testing creatives and launches campaigns with different strategies (115, 151, 161). He doesn't stick to a specific approach, instead adapting based on performance.

[04:57]
Creative Strategy: Using Local Influencers

Egor creates creatives by using popular local figures (singers, politicians) and animating them to invite people to play casino games. He manually edits gameplay footage and uses AI for some elements, spending more time on testing than on creation.

[07:00]
Funnel Building and Split Testing

Egor uploads 2-3 creatives to PVA (pre-landing) and split tests traffic (33% each) to see which performs best. He also adds playable ads and comments to the PVA to improve engagement.

[08:06]
iOS Traffic Performance

Egor sends iOS traffic to LNDA mechanics instead of redirecting to the offer. Statistics show that iOS traffic converts well, with a click-to-deposit rate that is not inferior to Android, and sometimes even prevails.

[10:40]
Importance of Customized Flows

The hosts stress the importance of building localized flows, rotations, and funnels for different operating systems. They recommend using the wheel of fortune or custom landing pages to increase conversion rates.

[11:54]
Scaling Strategies

Egor prefers duplicating companies within the same account. He tried duplicating to new accounts but found they were quickly banned. He also mentions using manual bids and budget adjustments for scaling.

[13:05]
Scaling Methodology: Duplication and Budget

Egor demonstrates duplicating a company and setting a target price for results (e.g., 60% of payout). He also uses regular takes (311) with a budget of 3-4 payments, which shows good results.

[14:39]
Transferring Companies Between Accounts

A life hack: to transfer a company to a new account, select the account, paste the new account ID into the link, and use Ctrl+D. Facebook will offer to transfer the company. Alternatively, use Excel import/export for companies.

[16:01]
Metadata and Audience Portraits

Each campaign has IDs for campaign, ad set, and ad. Transferring these preserves the audience portrait. If metrics are satisfactory, it's worth scaling up and possibly creating new visuals for the same ad set.

[17:06]
CTR and Engagement Metrics

The hosts highlight that a CTR of 0.70-0.80 is low; they aim for at least 2. They show how to view the attention capture rate (should be >10%) and retention graphs to understand ad engagement.

[18:46]
Creative Optimization: Cutting Long Intros

An example is given where a news reporter intro was cut to just the speech, which improved performance. Long intros don't engage the audience, and algorithms push down ads with poor retention.

[21:30]
Shorter Creatives Perform Better

The hosts recommend shorter creatives (around 20 seconds) as they are easier to promote in the auction. Long content is harder to push and less engaging, leading to higher costs.

[23:23]
Launch Setup and Creative Types

Egor uses 161 setup for launches. He finds that video creatives work well on their own, while static images work but don't last long. He notes that static creatives don't show the same metrics as videos.

[25:03]
Building a Funnel for South Africa

Egor prepared two PVAs for a game called Plinka, which he found to be popular. He googled approaches and made two designs to test which performs better, as one might not work.

[27:21]
Importance of Testing Multiple Strategies

The hosts emphasize testing different strategies, visuals, and funnels. They criticize webmasters who complain about poor conversion but have CTR less than 1, indicating a problem with their approach.

[28:50]
Technical Note on ZP Pro

ZP Pro allows collecting traffic in various interpretations, filtering flows, and setting up cross-sections by cities. This helps exclude geos that eat budget without providing FTDs.

[30:47]
Pixel Setup and Campaign Launch

Even if a pixel isn't set up in time, you can set up a campaign and add the pixel later. Facebook allows adding any number of pixels. The campaign is set up with streams divided by operating systems.

[31:45]
Creative Testing and Rejection Handling

Egor has about 20 creatives to test. He notes that about 30% of campaigns get rejected, and he deals with rejections by editing the company using a secret method shown in a previous video.

[35:58]
Creative Selection Criteria

Egor looks at how long users play the creative and how many takes they do. He chooses by eye and uses a formula (2120) to leave the most effective creatives.

[37:22]
Managing Comments and Engagement

The hosts recommend checking and deleting negative comments on ads, as they can repel users and lower CR. They also suggest adding positive comments about the product bonus to improve metrics.

[39:18]
Scaling with Duplicates and New Companies

The hosts duplicate ad sets with 3 FTDs into new companies to scale. They emphasize that duplicating at the ad set level copies optimization and audience interactions, which helps new campaigns perform better.

[42:28]
No Magic Pill: Testing is Key

The hosts stress that there is no magic pill or money button. Success comes from an algorithm of actions that changes based on variables. Testing and adapting are crucial.

[47:27]
Manual Bids and Budget Variations

The hosts set manual rates on some sets and companies, with budgets like $21, and vary them (smaller or larger) to compare performance. They note that manual bids can work but may not provide high volume.

[48:43]
Understanding Manual Bids

Setting a manual bid at or above the CPA payout doesn't guarantee negative results. It indicates to Facebook the quality and value of the audience you want, not the direct cost of deposits.

[50:33]
Segmenting by Age and Gender

When duplicating into new companies, it's important to segment by age and gender. Many think success is about slots, but strict targeting without recommendations can be more effective.

[52:24]
Affiliate Program Insights

The hosts mention that their affiliate program provides insider information and better conditions, unlike others that cut off colleagues who went directly to advertisers.

[53:30]
Current Results and Scaling

The hosts show current results: about 1,122 hryvnia and $452 with the current cabinet's spend. They plan to scale by duplicating the best-performing ad sets.

[54:09]
Analyzing Audience Processing

They show five ad sets with identical clicks and CTR, but deposit conversion is extremely different. This highlights the importance of comprehensive launches to identify hooks and optimize.

[55:02]
Troubleshooting Conversion Issues

The hosts tested a new tracking domain to see if it affected conversions, but saw no difference. They advise not to rush to conclusions and to ensure postbacks are well configured.

[56:29]
Turning Off Underperforming Campaigns

They turned off campaigns that went beyond metrics (e.g., CPA $17) and kept the ones that are leading. They plan to duplicate the best lines to create eight new companies.

[59:38]
Moving to Tier 1 Geos

The hosts plan to move towards tier 1 geos (Europe) with interesting deals. They are already testing and launching campaigns in Argentina with developed creative ideas.

[01:00:04]
Creative Visualization at Start

At the start of a campaign, the visualization of your creative is the first point of contact. One creative showed itself well, while another was less effective, confirming the importance of testing.

[01:01:11]
Scaling Strategies: Duplicates vs Budget

A subscriber asked about scaling with duplicates or twisting the budget. The hosts say it's not a joke; each strategy needs to be done correctly, and testing is the foundation of success.

[01:02:04]
Key Metrics for Success

The hosts emphasize using CR and basic click metrics to quickly identify if a campaign will work. If these are poor, the campaign won't work in the long run.

[01:03:00]
South Africa Campaign Metrics

In South Africa, click-to-install is over 40%, click-to-register is over 10%, and CTR is 2+%. These are considered good metrics, and the campaign is working correctly.

[01:04:37]
Comparing Flow Variations

The hosts compared three flow variations (Android, iOS, and landing) and found they worked more or less equally. They stress the importance of comparing statistics to avoid strong gradations.

[01:06:06]
iOS Traffic Conversion

iOS traffic is more convertible, especially for deposits. The hosts suggest shifting mobile traffic to NDA mechanics and note that desktop devices can also convert, contrary to common belief.

[01:07:43]
Analyzing Traffic by Geo and Device

The hosts emphasize analyzing traffic based on geo and device operating systems. They mention using Adset Pro's internal bot for MS, but they still do it manually.

[01:08:10]
Campaign Moderation and Scaling

Companies made from duplicated ad sets with previous conversions often pass moderation quickly. The hosts show that many are in the learning stage and will soon enter the active phase.

[01:09:07]
Final Results and Student Success

The hosts show final results: $85 from Monday, 1362 rhubarb in total. They highlight that a student (Egor) achieved this, emphasizing the effectiveness of their mentorship.

[01:10:07]
Call to Action and Mentorship

The hosts invite viewers to join their mentorship program for Facebook and TikTok arbitrage. They also mention their affiliate program with good scams and no KPIs, and a practical show they plan to launch.

The video concludes that successful scaling in Facebook arbitrage requires a combination of testing, metric analysis, and strategic duplication. The hosts emphasize that there is no magic formula, but a systematic approach to creatives, funnels, and scaling can yield significant profits, as demonstrated by the South Africa case study.

Mentioned in this Video

Tutorial Checklist

1 00:42 Focus on metrics and funnel work rather than payout rates.
2 04:57 Create creatives using popular local figures and animate them to promote the offer.
3 07:00 Upload 2-3 creatives to PVA and split test traffic (33% each) to identify the best performer.
4 08:06 Send iOS traffic to LNDA mechanics instead of redirecting to the offer.
5 11:54 Scale by duplicating companies within the same account.
6 13:05 Set a target price for results (e.g., 60% of payout) and use regular takes with a budget of 3-4 payments.
7 14:39 Transfer companies to new accounts using Ctrl+D or Excel import/export.
8 17:06 Monitor CTR (aim for at least 2) and attention capture rate (should be >10%).
9 21:30 Keep creatives short (around 20 seconds) for better promotion.
10 27:21 Test multiple strategies, visuals, and funnels to find what works.
11 30:47 Set up campaigns even if the pixel isn't ready; add the pixel later.
12 37:22 Delete negative comments on ads and add positive ones about the product bonus.
13 39:18 Duplicate ad sets with 3 FTDs into new companies to scale.
14 47:27 Set manual rates and vary budgets to compare performance.
15 50:33 Segment by age and gender when duplicating into new companies.
16 56:29 Turn off campaigns that exceed metrics and keep the leading ones.

Study Flashcards (10)

What is the recommended CTR for Facebook ads according to the video?

easy Click to reveal answer

At least 2%.

17:06

What is the attention capture rate that should be aimed for?

easy Click to reveal answer

More than 10%.

18:19

What is the recommended length for creatives?

easy Click to reveal answer

Around 20 seconds.

21:43

What is the click-to-install rate in South Africa?

medium Click to reveal answer

Over 40%.

01:03:00

What is the click-to-register rate in South Africa?

medium Click to reveal answer

Over 10%.

01:03:13

What is the payout for the Ghana offer?

easy Click to reveal answer

$3 per result.

03:00

What is the percentage of campaigns that get rejected?

medium Click to reveal answer

About 30%.

34:43

What is the formula used to select effective creatives?

hard Click to reveal answer

2120.

36:27

What is the recommended budget for a manual bid campaign?

medium Click to reveal answer

$21 or variations (smaller or larger).

47:39

What is the total profit mentioned in the video?

easy Click to reveal answer

$1300+.

00:16

💡 Key Takeaways

📊

Case Study Profit

Demonstrates the potential profitability of the strategies discussed.

00:16
🔧

Creative Strategy with Local Influencers

Shows a unique approach to creating engaging creatives by using local celebrities.

04:57
💡

iOS Traffic Performance

Challenges the common belief that iOS traffic is not effective in Africa.

08:06
📊

CTR and Engagement Metrics

Provides specific benchmarks for CTR and attention capture rate.

17:06
⚖️

Shorter Creatives Perform Better

Highlights the importance of video length for algorithm promotion.

21:30
⚖️

No Magic Pill

Emphasizes that success comes from systematic testing and adaptation.

42:28
💡

Understanding Manual Bids

Clarifies the purpose of manual bids in indicating audience quality.

48:43
💡

Audience Processing Differences

Shows that identical clicks can lead to vastly different deposit conversions.

54:09

[00:01] video we will demonstrate scaling using Geo with a rather interesting rate of $17. We'll also show our client, under Egor's mentorship, how he scaled it together. The result [snorts] was a panda worth only

[00:16] $550, but the rhubarb was worth $1,300 plus . So watch until the end. We'll scaling, explain the logic, and tell you how to properly assemble creatives and the entire funnel now. We 've shown you everything, so please give us a

[00:28] like, subscribe to the channel, and enjoy watching. say hello to everyone, yes, to the audience. So, you are dealing with, yes, we have the Ghana and Zimbabwe Strait. But

[00:42] overall, the indicators are, again , positive. What would you probably like to analyze and show to the audience here? By the way, first of all, for everyone who has such webmasters, not from mentoring, yes, they just come to the affiliate program

[00:55] rates are so meager, how can you even cast such a thing. Overall, the rate doesn't really matter. And most importantly, how much do you buy, yes, metrics and in general, how do you work with the funnel in general.

[01:07] Because, uh, taking there, of course, creatives there with spa and even if right now in the moment you manage there, yes, let's say, we set something on fire somewhere, pump out this or that creative of Egor's, try to upload it, it's not a fact that it,

[01:20] in the long term this channel won't be built there. And this is precisely due to the fact that, let's say, Egor has already optimized a number of companies , they are holding on to the auction. And in order to displace it, as we all basically tell you, you need to

[01:34] immediately either upgrade the Ohai bagezh, and at the same time you need to spill it, yes, and at the same time, again, not every company will catch on. It's also important to understand that new companies may target different audience segments,

[01:48] which will lead to failure and not produce positive results. Or it poor quality. Of course, here in Africa no one really bothers about quality . And there is a number of pools there, yes, of advertisers who

[02:01] pay everything there without any problems, accept everything, but more on that later. What's the point? Here, Egor won't let you lie again; you just need to work on and generate creative ideas and actually create them yourself. Yes, undoubtedly.

[02:15] You can, uh, gain experience, there, sleep, don't sleep, there through videos, through ours, something else, but in any case, live generation, it definitely plays a role. OK. [sighs] So, Nikita, let's move on here with Yegor

[02:31] , okay? Yes, let's look at Ghana then within how many days. Well, let's do it within the last, I don't know, seven to four days. And let's set some metrics too.

[02:45] Well, yes, yes, yes. It's easy to walk. What kind of painting is Pogany? Scum. Here in the screenshot you can see the number of deposits, the result, and the price per result.

[03:00] There is a payout of $3 for the result. Specifically in Ghana, in Zimbabwe, there is more there. Here the company flew into the mi, well, a little higher. If you look at the maximum time , you will see that it is spinning with

[03:13] Well, yes, again, there are periods of decline, yes, when something sags a little there, but in general, in general, again, well, yes, on some days the company stays there for a day, and then the next day the flights arrive and pay for everything.

[03:30] Here the basis again is, yes, to monitor the metrics so that your clicks don’t go beyond the limits. installations, clear registration, but in general, the PFTD is in any case a human factor, yes, even a behavioral one, to be more precise

[03:45] . And at the moment, you may actually have, yes, drawdowns, but provided already been optimized, it has been converting there for some time, and everything is stable, then, yes, there may be drawdowns associated with the localization of the

[03:59] or with some component inside, but there is profitability in any case, there is a chance, have worked with this product, it has already, let's say, um, well, yielded positive results, and you are confident in it. [snorts] Oh, okay. OK. What method did you use to

[04:16] launch? I see you still have different attributions, right? Somewhere attribution takes place different attributions, right? Somewhere attribution takes place on the same day of the click, somewhere in 7 days. Well, the usual attribution is one day from the very beginning, when I’m testing creatives, but otherwise I do

[04:30] n’t really focus on it. In the company, I launch in different ways: 115, 151, 161. That is, there is no specific approach. Yes. 1 2D happens,

[04:44] I shoot something, then it goes to scale, then I move to other offices, copy companies, duplicate. Yes. shows itself normally there as well. OK. How do you actually work through

[04:57] the funnel here? What was the basis and how did you build the logic based on the creative itself? For now, I'll start with the creatives. The approach took popular people from the area, there were singers, famous politicians. Basically,

[05:14] I googled who was in demand there, and animated, say, some kind of speech to them, inviting people to come play at the casino . Well, and the gameplay itself. . Well, and the gameplay itself. I ran it all through the testicle and

[05:28] got something like this as the output. But this is an ordinary resident, as it were now. Yes. Yes. I'll this is an ordinary resident, as it were now. Yes. Yes. I'll popular guy now

[05:41] called J Price, a rapper. Yes. Come on, come on, come on. If the sound is transmitted there, now, if it is there, yes. Yes.

[06:02] I did everything, I did it, let's say, manually. through, well, AI means with Yes, but I found the gameplay, I cut and pasted it, and I did the rest myself. Yes. The product bonus was also included, yes,

[06:15] which Dadada. This was done cleanly through. Yes. How much time does it take you to generate a particular creative illustration? So, in general, if we talk about cryos, how much

[06:29] time do you devote to this, yes, to reaching the point of generating this kind of CRO format? [snorts] Oh, well, I test it many, many times . I tried several options here . There are more characters here. Well, there are options. I spend more time in parts

[06:45] than in bays. Yes. Well, that's what I did personally. This is absolutely true. This is the right approach. This is exactly how it should work. And if we touch on the point about the

[07:00] funnel, yes, that is, how do you start to build it around what, how did you now choose this, well, algorithm, yes, that is, what is the development, and what became the funnel for you in its entirety, so that it

[07:12] because, well, I mainly upload to PVA, I have well, I mainly upload to PVA, I have two or three pieces at the time of testing, and I split test the traffic on them, there I divide 33% and see which one is the best, I

[07:26] work on the design, I do this, these comments are also designed for PVA. Yes. Well, after a while I see which one works better. Well, I'm also adding

[07:38] Playable. Last time I tried. He's doing quite well too. Yes. Yes. too. Yes. Yes. And the moment regarding the distribution of company at hand, you have it in the same open set, eh,

[07:51] what conclusions, let's say, did you get? That is, which operating . That is, let's say, it's better to send AES traffic where, and PC traffic Well, [clears throat] I use more AES traffic for plugins. Yes.

[08:06] I was heading in exactly that direction, yes, that’s why I asked. Uh, so overall, you've identified for yourself, yes, that you're specifically sending Iowa to the LNDA mechanics, rather than simply redirecting to the offer. So what does

[08:19] the statistics show then? Let's look at the statistics of the I'll show you. Yes. It would have been I'll show you. Yes. It would have been

[08:35] Well, yeah, it doesn't matter. Anyone, actually, is like that here. Yes. For actually, is like that here. Yes. For example, there

[08:48] that is, in fact, Da-d-d-d. Yes, this is exactly the second division, where 797 rivers 290 and Ftdshka are exactly the iOS iOS set. Ilivin shows there, yes, 4291. At the same time

[09:00] , with all that, you also have two NDAs, as I understand it, yes, it splits. And this is [snorts] A 623, more precisely, registration, 215 deposit. That is, in fact, Soyuz, yes, devices, as many people think, that

[09:15] only Android devices need to be downloaded via the link until now. Here you have it, friends, actually, yes, a live case, how, uh, it works out of there a thousand or 44 users who pressed the clickba button. So you understand, instva in this case is on the landing page,

[09:31] when the user clicks there to collect the bonus, in general. And the action actually also knocks on the clickbait metric. We leave it as a lead by default so that the optimized. And, well, you can see for yourself what kind of internet is going into registration. Ah, well,

[09:44] there's the click-through rate, the click-through rate in general, according to metrics, yes, it's in no way inferior to Android streams, yes, to the default ones in PVA, yes, and in some places it even prevails. Therefore, here it is necessary to make a good distinction. Ah, PC traffic, that is, PC,

[09:57] but I’ll also intercept a little bit right now in a moment . Regarding what? Regarding iOS traffic in general, yes, in Africa. Many people are shouting about what iOS traffic, especially in Africa, yes, but at the same time, as you also correctly noted, firstly, in terms of

[10:11] conversion in some cases, iOS traffic prevails even here, precisely from clicks to deposits, if you look at it. And on top of that, if you do this breakdown here, well, you can see this breakdown of how many 600 deposits there are, almost half of the traffic, yes, with

[10:25] optimized for iOS traffic, which converts just as well, which works just as well even there in Africa. Yes. That's why it's so important to build your own

[10:40] local, yes, customized flows, rotations, and funnels for different operating systems. Absolutely right. Here it is, well, fundamental, otherwise, if Egor Split also tests various visuals for the app, and yes, this also

[10:56] plays a role in clickthroughs, and in all subsequent metrics in general. And moreover, here, naturally, it is necessary, yes, to separate the types, yes, of mobile axes, that is, and also, uh, as

[11:10] accordingly, PC traffic can also be sent only there. Moreover, we always recommend using the wheel of fortune there. Or, if there is a rec or some affiliate program that doesn't provide it to you, it's logical that you can

[11:23] put it together yourself, either by taking this landing page from templates like AT Pro, or, well, for example, in the previous video for Germany, where we uploaded a complete landing page, yes, manually. Eh, and the mechanics

[11:40] some kind of custom, interesting visual. And this is also, again, mm, uniqueness, yes, your London increases the conversion rate in general, yes, there in the subsequent metric. Fine. So, how do you scale? Let's do it this way , now it's time for

[11:54] scaling. Which strategy did you like the most ? How has it become more comfortable to I duplicate companies in the same account. I also had experience duplicating companies for the second, third, fourth, so to speak, but for me, the nets were

[12:11] quickly dropped, they were banned straight away. This does n't work very well, but it gave good results. And so I'm on You mean you mean you And so I'm on You mean you mean you

[12:24] yet? Yes, yes . And here, well, I understand, but the metrics were actually more interesting than within the framework of duplicates in one office. Yes, they were more interesting, but they quickly faded away. Yes. Well, here, perhaps, there

[12:40] was such a period, yes, at the moment when, storm or no storm, everyone, yes, is faced with this in fact. Well, I think that now, if we change the consumables a little and, well, and in general, yes, the FB will calm down there, basically, it’s August, I

[12:53] usually in the second half closer to autumn, a kind of principle, a story like this that happens every year . Anyone who has been working with this for a long time will understand and appreciate it. So , uh, and here, accordingly, like,

[13:05] tell and share the methodology for the general audience. Otherwise, many people will 100% ask questions in the comments about how you do it. Well, for example, the first option is that the company set prices for the results.

[13:18] For example, here I clicked duplicate. Yes. will be approximately it. I won't duplicate anything for now.

[13:30] Here is the budget, I am choosing a strategy for the company's development. The goal [clears throat] is the goal based on the price for the result. Here I set the price, for example, more than 10 CP payments. Yes. And I

[13:44] And I set an approximate target price of 60% for And it shows normally for me. Here's an example of how companies have worked like this. I made three pieces. You can

[14:05] Well, that's the first option. The second option is just regular takes. just regular takes. 311 with a budget of 3-4 payments also shows good results. For example, if this take is successful, then this

[14:20] take is further scaled up. Yes. And what I mean is, look, the moment is exactly what you voiced, you say, with a double into a new company, oh, into a new office, more precisely. Yes.

[14:39] So, you select the account, paste the ID of the new coffee into the link, and it is transferred there using a combination method, there Ctrl + D, and Facebook displays

[14:51] an offer to change the company, transfer the company, and that's how it is transferred. [snorts] A useful life hack, yes, friends, take how, I’ll tell you another really old-school method , whoever knows, will understand. You can use

[15:06] tables, and import and export accounts from, oh, excuse me, companies from accounts, and, you can even load them with Ilka. We used to do something like that, let's say, well, not exactly an automatic upload, but partly it was possible to directly, uh

[15:20] , make an Excel file, and, in it, actually, even put links to the cloud, if we need creatives, and write down all the targets and this Excel file, yes, with CS-Vis, was uploaded to, well, any account. It is still

[15:35] possible to do import and export. At the same time, just like Egor did it like Egor did it mechanically, let's say, yes, but you can also download the company as Config in Excel, and then load this Excel, accordingly,

[15:47] import it into another company, oh, into another office. Working strategy. What's the point? How do you have metadata for your creative, yes, for the audience, let's tell you. So, actually, here each company

[16:01] actually, here each company has a campaign ID, an AD, an adset ID, and an AD ID. That is, each element has its own AD. For each ad there is an audience segment mapping. And, uh, you, accordingly, by transferring, you transfer in

[16:15] you, accordingly, by transferring, you transfer in exactly the same way, uh, you also transfer that potential, let's say, that established portrait of the audience that touched and Egor, for example, sees that the metrics there are satisfactory, he

[16:28] believes that this company is successful there, and logically, it produces some kind of systematic positive result, then most likely it is necessary, uh, well, to try to toughen it up, to see how it goes. It is even possible

[16:41] , yes, in addition, if there is some kind of decline in Stiar, to work out a new visualization of this creative logic there. Well, and, accordingly, do the following: yes, simply update this cryosis, upload it

[16:54] directly to the same set, to the same company with a new ad, or stabilization. Here, Egor Metriki posted it just in time. I would like to draw your attention, friends, to CR. This is when, even again, on the web, whoever is in the

[17:06] affiliate program is just pouring in ours, yes, uh, they say there: "Oh, the connection doesn't some kind of, I don't know, nuances." What's the point? Hey, you come in, you have a CTR of 70, 0.70, 0.80, that is, even less than one, and we have already raised

[17:23] the metric there, probably so that it is at least two, right? This is still a certain limit of the acceptable norm, yes. Ae Yegor, look, but I don’t see it in that or the bottom or five or six plus the average, right? That is, there are companies where there

[17:38] was even a network 1017, it was somewhere there 9 04, and so on. That is, in fact, this speaks precisely about how the advertisement engages the audience. Let's do it again , you know what moment we'll do? Well, let's go to any company and

[17:52] click on impressions on any of the ads, yes, to show the graph ads, yes, to show the graph and the retention and attraction coefficient, yes, in any one, it doesn't matter. Yes, and we'll click directly on the impressions. Eh, on the numbers

[18:06] to the right, yes. Dadadadada. Yes. and you can go a little lower. So, here, accordingly, what is the logic, yes, we actually see, yes, the attention capture rate there is almost there as a standard, yes, it should be at least 40

[18:19] should be more than 10. That's why, in principle, this funnel works for Yegor you can probably partially see is what happens somewhere around the fourth, where the gameplay begins. No, he still says something. What's the gameplay like

[18:34] schedule. That is, where does the, let's say , graph come out, where does the graph come out, Oh, yes, where does smooth, yes, the gameplay story begins. In fact, most of

[18:46] the audience is most likely triggered to take the target action by the fact, many people aren't even interested in the gameplay that's built into it. I'm just saying this again as a kind of recommendation to try. Of course, it is necessary that

[18:58] recommendation to try. Of course, it is necessary that Some guys and I also did how it's done . There was a news reporter there, which was

[19:10] yes, in terms of timing, and they watched it for 15 seconds, but they watched it sixty percent attention span. And how can I improve it?" He essentially converts. They simply cut it out and left just

[19:26] said at the beginning of the speech. And he flew into space there. Flew away due to what? Any content, even advertising, on Facebook, including TikTok—who's our TikTok audience now? Yes, your content will also be promoted by algorithms based on these

[19:41] , and you see much content is not engaging, it is not interesting, it does not capture attention and logically does not retain the audience, the PV will push it down the auction. Newly uploaded

[19:55] ads, even with the same creative or a similar one, will again they will also be skipped and fail, since again they do not meet certain metrics, due to which all this goes to, well, to

[20:08] retention, again, yes, to retention in the auction. Therefore, here, of course, in principle, yes, it is also necessary to refine it a little more . That is, we are looking at . That is, we are looking at somewhere, let's say, 1/5 in timing, yes, of the entire

[20:20] time. In fact, somewhere around , I don’t know, the fifteenth upwards. Something triggered the users again , attracted them when they, fall there, some X2, apparently, right? X flew into the slot. Well, and, accordingly,

[20:35] somewhere there you can even cut it. But in fact, that final part second, could be removed completely. This audience doesn't even watch it to the end , and, well, only a few people watch it, but it's harmful, accordingly, that is, the audience

[20:49] yes, is no longer relevant, algorithms for promoting your advertisement. And therefore, in fact, as a recommendation, it can be cut down even to this version.

[21:02] Let it be unfinished there, but you will at least see an increase in all these metrics, and an increase in the viewing time scale itself, yes, and where what and how is working. And, accordingly, this creative, hyphenated approach will be more, uh,

[21:17] interesting in terms of metrics. That is, the indicators will be cheaper on it, since, I repeat, the algorithm itself will push itself to the top of the auction, since watched more often and, well, likewise, all the coefficients will be higher. This is also a

[21:30] , as I always say, don’t even know this metric, or more precisely, how to view these metrics, that they can be opened at all, and that they are generally displayable. And this is precisely one of the life hacks when developing your

[21:43] creativity. Long cryosurgeries are not really relevant now. And there we even really relevant now. And there we even dashes 20 seconds. The most coupon-like story, in fact. Long content in

[21:57] watch it there and it’s harder to push it, like we do videos on YouTube . There, for an hour or so, they usually come out and get tied up, and again, the team starts shorter, shorter, I just can't get the idea across. Yes, even now,

[22:10] I've gone into too much depth, but in reality, the shorter the video, the better and faster it can be promoted in the auction, well, in the auction, in the algorithm, in content engagement. This works, in principle, on all platforms where there is

[22:24] principle, on all platforms where there is video, uh, video material, yes, any. Including TikTok, which is logical , and yes, Facebook is also even though this is advertising content, the logic of this algorithm

[22:39] is inherent. FB is taken and integrated from the same TT. TikTok is currently technically, moving them to Facebook. We also have a client there from mentoring, they have a large team there, we won’t name them,

[22:54] we are currently conducting TikTok calls there, yes, FBM calls, and Ovenner himself is participating, and he is sharing some life hacks regarding TikTok. Quite useful. And here he also says: "And you apply the features

[23:08] TT." And in fact, we are starting to test something there, at least that’s what I’ll say say confidently work, yes, but to test and work out some elements of it. Fine. This is about the funnel, right? When you launch,

[23:23] you do 1 11. How many do you have there? 61 way, right? Or what? What kind of setup methodology for launching, yes, have you chosen as acceptable for yourself? O 1 Oh, 1 Wait, I'm confused. 1616

[23:41] usually, yes. What for you, well, it’s logical that there are different things inside, yes, creative ones. What's better for you , uh, to work on? Well, the video works on its own. And, well, an example is what I showed.

[23:54] And static electricity works, but it doesn’t last long for me. Well, yes, that makes sense. Another disadvantage, I'll add here right away, is the statics, which means you can't actually see these metrics, since they are only logically applied to the video material.

[24:07] This is also a minus. But, uh, everyone will immediately say that there is no need to run statics at all. Always, as I say from time immemorial, yes, the bays on the link M were banner ads. There now, let's say, the trend has simply moved to video material. But even

[24:23] on TikTok, again, static cryos perform very well , just like on Facebook, as exemplified by the previous video. So, well, banners are definitely necessary, yes, static ones are poorly designed there. If we

[24:37] return to the offline casino approach, it provides good quality there, yes, yes, and overall conversion, then in most cases this approach is implemented on cases this approach is implemented on statics, so it makes sense, yes, to

[24:50] statics, so it makes sense, yes, to test it too. Ah, okay, okay, okay, Nikita, let's continue here, what else do we have on the plan? else do we have on the plan? Yes, let's go through UR. funnel

[25:03] that you prepared. Yes, yes, Egor collected, and South Africa. We have an interesting offer there, again, it’s in the affiliate program, friends, it’s on exclusive. Now they took it without a KPI, anp, in short, we won’t voice it. Well, in

[25:20] general, you can come, test it, and upload it. [snorts] And, actually, uh, right under it, yes, the funnel was gathering. Come on, yes, highlight it, tell us what kind of funnel

[25:32] you've put together, around what game, why around it, what you've prepared, the pvaski, and so on. Yes, I prepared two different PVA. Uh, I

[25:44] chose the game Plinka because I saw that it was most popular in it was most popular in people cast for it. Other games, like Chicken Road and Tow

[25:56] games, like Chicken Road and Tow Rush, which I previously cast, are not as popular as this Plinka game. Well, I googled the tiver, looked at what approaches they use, and decided to make Pling.

[26:09] Made PVA, a variant of the first design. There I also added comments that said, "Uh- huh." Modestly. Well, here's the second design. Modestly. Well, here's the second design. I'll show you now. I made a gaming ND

[26:23] based on this green design that I'm showing now. And come visit me again and tell me why you're collecting two pvashas, ​​right? Why not just assemble one PVA and, well, somehow get it running? It

[26:37] might be that I won’t be able to hit one cannon, that it won’t two to choose from. You never know, one might go worse, the other better. And settle on the one that is better.

[26:51] Good. Yes. oops, now I'm a little confused here. This is

[27:07] also a modest game, but it works. The previous Geo also had a similar format. [clears throat] Well, that's how he presents himself. Well, we'll try. Great. Great. And you

[27:21] also put together a tracking company? No, I haven't collected it yet. Let's quickly fail now. We'll assemble it quickly. Then,

[27:33] . That's because many people like to fast-forward and want to see everything. They also want to learn how to launch quickly. What's the point? That you test, yes, make it a rule, yes, here you go,

[27:45] please, as if it weren’t even our recommendation there, yes, Egor. recommendation there, yes, Egor. And always test different strategies each time And always test different strategies each time , that is, different visuals, and do more

[27:57] . There's no need to just go crazy, take a cross from the soldering iron, go crazy on some one thing and then say: "Oh, the offer there is bad or, I don't know, always answers the same thing. And at the same time , again, I’ll

[28:10] just go back to the critic for the last one, probably, but screw that, for the last were cases there in the affiliate program. We won't mention webs there either. Anyway, the guys are normal, great, they try, but here , he says, they have poor conversion rates at the

[28:23] reason, everyone immediately shows statistics here in the tracker and so on. Yes, it's certainly true that analysis, but only when your math funnel starts to flow. But the point is that when they showed everything, yes, the address manager, that

[28:36] we asked for, I say, the CTR is less than just one. I'm not talking about unique parcels there. CR, it's just CR, everything is less than one. Well, damn, friends, here, well, it’s clear that you have a problem with your approach. OK. Hey, Egor sets up

[28:50] different streams and filters, right? Uh, right away , that is, here, friends, in principle, for you too, a technical note on ZP Pro. Here you can, to the maximum, collect everything in various interpretations, yes, collect, uh, both the direction of traffic,

[29:04] [sighs] [sighs heavily] and in general, yes, filter the flows, even somehow collect it here again, that’s it, we haven’t got around to it. eh, let's assemble a multi-geo funnel for Europe, there for some nation. Ah, well, look, in

[29:19] this can also be implemented in the set . Despite all this, there is still some further in the analytics in this video . We'll also show it . We'll also show it later, and even make a

[29:32] later, and even make a cross-section of analytics for companies, set up some cross-section of analytics for companies, set up some planning, yes, so that the MCP bot provides information for MCPХe, the cross-section, perhaps, will be deeper, made a cross-section by cities,

[29:46] maybe some cities should be excluded from the targeting altogether. Perhaps they eat up the pentas and don't provide FD as a result. I always bring up the legendary in principle, since there are a lot of

[30:00] relaxers and a lot of registration. But it doesn't reach FTD. And it doesn't reach us not bonus hunters, but perhaps even the opposite, guys from our industry, yes, with good checks, but, unfortunately, not everyone could replenish a number of products locally

[30:14] . Well, and from this, of course, there was a drawdown. Therefore, in order not to eat up extra budget there, yes, we excluded this Geo. It's exactly the in the future, when there is already some kind of statistics, all this stuff needs to be, uh,

[30:29] tested and looked at. OK. Can I ask you to fry the pixel on my office again? Come on, yes, Lyokha, let's do it, let's ask for

[30:47] by the way, yes, again regarding the set here, uh, the point is even this at the moment, if your agents, support in the team, no matter who, uh, didn't search the pixel in a timely manner, your work at the moment of setting up the company itself doesn't stop, yes, you

[31:01] can set up a company in Hell yourself , yes, and then add to the pixel that will be yours. The main thing is, of course, that the FB can add any number of pixels. So, since in

[31:17] the link, yes, pixel, the pixel ID is not indicated, unlike in other constructors. So, the company is set up, everything is generally ready. Several streams have been made, everything is divided by operating, yes,

[31:31] systems. Eh, yes, we can move on to the funnel itself, to creation.

[31:45] generated? Uh, what's the total amount? Well, I haven't generated it under ee yet. Took it from the solder. I have about 20 of them.

[31:59] You can try them, but then we'll see how things go. Absolutely right, yes. Here, too, as one of the, uh, variations, yes, what test it, yes, if you take some new Geo, there is no

[32:13] can just test it, see what you have seen, yes, there in the approach and then, if it works more or less somehow, yes, then these are already fresh, yes, visualizations there can also be

[32:29] done through AI and there your own, yes, visualization of a fresh fresh interpretation. But in no case, yes, you don’t need to get hung up on this approach, even if it has given you some metrics. Again, we had guys here who found a

[32:41] crisis in Argentina. They poured a lot of it there. But this is kind of do it. In general, it shouldn't work like this. Update update, I think it's 14, yes, dollars or how much is the payout for offers?

[32:54] payout for offers? Yes, yes, 14. You're right. [snorts] Let's. Yes, yes. For the test. That is, for the test, we, in principle, set the payout to one and a half CP we, in principle, set the payout to one and a half CP .

[33:13] exist. One day attribution model. Yes. But under the conversion event pixel there, in my opinion, the lit has come out. Yeah. Let's move on.

[33:26] move on. [laughter] It It used to be illuminated. A newly created pixel that has

[33:41] Yes, yes, I understand. And that's why he simply doesn't highlight the events, yes, which ones will we launch the company immediately or Uh, yes,

[33:53] 10 - 7 half an hour. Come on, yes, let's postpone it, let's just postpone it within the framework of, yes, the current day. Let her start there, as she starts. We wasted a little time here some traffic, and see how it would work.

[34:13] it would start today, so that we could start getting conversions today. Overall, the imprint, yes, the direction, the trend of the approaches were able to be recorded and work on further.

[34:28] Well, I'll set up the time later, when I add all the further creatives, so I can understand how. Yes, yes, yes. So, launching a company in parallel, do you have a lot of rejections, how often do you

[34:43] Well, sometimes it happens, yes, there are such moments. But how often? Well, about 30 percent, let's say . Yes. And how do you deal with

[34:58] rejectors? Just editing the company. There is a method there . Andrey showed it in the video. There is one secret method at a time. Yes, according to one secret method.

[35:12] I do some manipulation, it keeps working. [laughter] Okay. OK. Yes, we display everything according to targeting. By the way, yes, once again, how many cryos did you take away?

[35:27] Well, there are 17 pieces, but I don’t think we can fit them all in here. Well, yes, it will be necessary to split it up into several companies, perhaps even. And,

[35:44] companies make 15 pieces. Yeah, come on, come on, come on. We'll do it perfectly, and we'll break it down like that. And tell me something else, while choosing creatives, what are you starting from, right? So you launched

[35:58] a company, how do you understand whether the creative is correct or incorrect, whether the metrics are okay or not? What are you looking at? I watch how long they play it and I pester the fan who plays it. I look at how many takes she does, what

[36:14] options she runs through. Well, I choose among them by eye. And what do you mean at the level of creative selection, namely at the testing level, when you have already taken it from testing. I misunderstood . Yeah, right, in terms of metrics,

[36:27] . Yeah, right, in terms of metrics, how it works is basically according to this formula, yeah, 2120. Yeah, yeah.

[36:43] leave the most effective ones. OK. OK. I'm inserting a link. Now I'm

[36:55] making myself a separate little thing like this. I use the Play country link displayed. Yes. Play country link displayed. Yes.

[37:07] . In general, yes. more shows such, say, a custom, interesting an audience. Here too, while you are loading everything, I will also give you some kind of, yes, instructions, which many do not do. We are also partly often lazy there.

[37:22] As for your current ads, I would recommend checking the comments. And when a company is leaking, of course, through all sorts of automatic uploads, even like the you can immediately delete negative comments. That is, CR can also fall due to the

[37:38] fact that, mm, in fact, yes, you have some kind of blah-blah-blah and so on. That is, this also repels users. But you can also improve metrics. Due to what? If you're actually going to, yes, indicate, uh, well

[37:56] , yes, a positive, warm-up one, around the product bonus, around the slot that forms the basis of your funnel, don't be lazy in doing that. They registered empty Facebook accounts there, and this can

[38:10] yes, it can work in increasing your of course, many people are once again ignoring tourists, yes, cryos, I see, technically, yes, you rename everything, you have already unified it in advance and are

[38:23] guys, basically, the structure, again, so that you can then understand, yes, which of the cryos, or rather, how it worked, whether it gave something or not. This is also very important. In fact, it’s Friday, we have friends, it’s evening, everyone is out, we’re sitting and nerding out. In short, what's the

[38:38] point? Egor is the one who launched, yes, the companies that you watched about launching at the beginning of the video. Actually, they are on your screen. Not everything, friends, is always so smooth, sweet and so on, yes, but what was the other nuance? Our beloved AC

[38:51] Pro, let's say, crashed a little today, yes, they transferred it to other servers. In short, we didn't stop the company, friends. It also happened that we increased our badge happened that we increased our badge at companies there in Zambia. In short,

[39:04] overall, there was a slight drop in metrics, but that's okay. Even with current metrics, it came out to 68 hryvnias and 80 dollars per month. Well, there is a small downside. What we wanted to show here is, yes . [snorts] Oh, the idea is how to

[39:18] in parallel, so now we’ll share with you a little bit about the announcements that we’ve made, yes, over the past week. We found quite a lot of scams for tier 1 Geo with once a week right away, yes, let's say for the initial stage, so that you can

[39:32] come there a little and demonstrate yourself. Once every 2 weeks. This is one. The second point. And there are, uh, a number of offers on the SND model, if anyone is interested. There are also opportunities to work through our affiliate program, but more on that later. That's why the link is in

[39:45] the description. Mor club, come. And in this video, we want to show how to scale this entire story. Here we have, as you can see, 4 FDs, right? CR, I'll point out that yes, the creatives, uh, were selected by Egor. Egor, we have

[40:00] principle, light up his chat a little, how he's doing, in principle, his work there, how handsome guy overall, isn't he? Maybe some people found the beginning of the video a bit boring, gem. And we'll definitely give you a like and a subscription. What's the point? And

[40:15] we need to duplicate, take out these sets in, uh, I think, three, ah these sets in, uh, I think, three, ah , pt, oh, more precisely, three 311. That is, let's

[40:28] take out, yes, this whole story in duplicates with three FTDs and even one. That is, here, let's somehow make it, I don't know, there's a YouTube take there, 07, what do we have there, yes, 070. Well, in short, come on, Lyokha, how are

[40:43] you feeling comfortable here? I'd like to point out right away that the duplicates are being transferred to a new company, not an existing one, so as to avoid the sets, yes. Yes,

[40:57] that's one. Secondly, it is the acet that is duplicated , because, yes, at the acet level, a part is copied, well, in general , a part of the optimization is stored. Well, in general, what is the point, yes, of duplication? There are different ways of scaling, from

[41:11] budget cranking, yes, to, say, leaving, let's say, this, yes, ads, spilling, yes, then to basic, yes, optimization, so that they duplication? When duplicating, part of the asset's optimization is copied,

[41:28] the audience that has already interacted with your creative, with your ad, and transfers it to the new campaign. Later, in your new company, you can work on this in more detail . How? You can

[41:45] . How? You can either transfer it to a new company manually, yes, or you can simply transfer it to a new company. As a rule, they will already look more attractive from the start. Well, these are more of a premium level,

[41:59] let's say, and the sets are obtained. Or you can increase the budget there a little. In general, this is definitely worth playing around with and trying out. It , yes, there are the same takes that work better or worse

[42:13] . But what we talk about all the time. Test and see what works for you. There is no magic pill, so to speak, magic pill, so to speak, no money button. This is an algorithm of actions.

[42:28] And the algorithm of actions can change depending simply on variables. reworked a lot of things here. We will this week, yes, but the next one will definitely be there. And we'll

[42:44] show you the whole assembly, yes, the entire funnel, right up to how Nikita started making landing pages. In short, the point here is that, uh, unconventional approach. It's not enough to just take

[43:00] creative from the source, launch it, and even get good metrics, because in any case, you'll either run into quality or you'll run into non-conversion, so to speak . And, uh, the task now is to approach this as pedotically as possible. It is

[43:12] we have now achieved , friends, some of the coolest been quite emotional, yes, with swings. We ourselves were also somewhere there , getting mad, thinking that everything was bad, then thinking that everything was good. But based on

[43:26] yes, today it seems like the overall mood has become more or less positive. subsequent parts. Now, in any case, we will be broadcasting this video there, well, Friday, drop it on Monday and sign it at the same time.

[43:42] Gulf of Argentina. Come on, Lyokha, let 's publish it, I think, and do the same thing 's publish it, I think, and do the same thing for the sample with that set with one FTD. We'll just call him something there later,

[43:54] But Lesha hasn't published it yet. OK. What? OK. I wanted them to make different variations, even, yes, companies in terms of takes, in terms of budgets, in terms of

[44:10] clearly, yes, show how they can work differently. Yes. Here you go Well, by the way, yes, it is possible, it is possible, it is possible to do more, let's say, in fact, firstly, it is possible to take it out if there is

[44:25] take a look. Okay, the Krios guys got a little bit into trouble. Look at this one, a, with one, with one FTD, with one FTD. What kind of cryogenic bag is inside?

[44:51] then. Yes, according to the metrics it even seems to be cheaper. Well, no, at least a call. anyway. Also similar to 31. And, by the way, it's possible, for example, to make this default now, yes, that is, identical, only

[45:06] one deposit was added somehow, I don't know, in the naming. And just with variations, yes, there were Nikitins, let’s say, suggestions to do, say, three more , experiment. Then we'll just see how they

[45:20] we'll just see how they perform in terms of metrics. those cryos that, damn, the guys have started to get. For me, to be honest

[45:32] , it’s always this dark forest. I never really liked working with graphics, even when I was actually working on websites, yes, I was more into the cat, the layout, and so on. But this whole thing with graphics is not a very

[45:44] rosy story for me, it was hard to accept. Ah, even when I started my career as spied on what my colleagues were doing in those geos, pulled it from the tracker, and wrote the in principle. I know that these guys with whom I worked, started, yes, they are

[45:59] . Well, yes, guys, unfortunately, I pulled out, even saved your approaches, in fact, and launched them. Ah, and thanks to various optimization tricks, they were able to achieve, well, better results than they could with the

[46:12] original, well-developed creative. I'm just getting to the point. So, let's say, right now in that circle, yes, in which the three of us are writing videos for you , we, I think, generally complement each other with , we, I think, generally complement each other with different, yes, different,

[46:24] different, yes, different, different functions, different skills. And so I just want to show you this entire assembly and how we in terms of, perhaps, some logic with optimization, in terms of logic for working out the

[46:39] funnel, visualization of the landing page in general. Oh, and, scaling and even work with consumables, where Alexey also usually takes on some routine tasks . Actually, as

[46:55] you always asked, we need to show big numbers, we will do that, we will show them in we actually have some interesting deals going on right now, but more on that later. record everything for you in one video, and they all come out an hour or more, which,

[47:08] in fact, is not good for the optimization and promotion of YouTube, but such is, as they say, fate. So what, what shall we change? Nikita, come on. What did you suggest? Let's

[47:27] set a manual rate on some sets and companies, okay? Yes.

[47:39] with a budget of 21 bucks, and make the second company's budget, for example, either smaller, yes, two times, or, on the contrary, one and a half, two times larger. Well, just so there would be a sample, yes, so there would be a comparison.

[47:59] payout here, oh, yes, he rounded it up there. That is, here again you play with this parameter, because in fact you can lower it quite a lot, and then second point is that you can overestimate it quite a lot, so that everything there will

[48:14] spin in a negative direction. In fact, Bitcup's manual bet, yes, and to this day, well, it works with it, it's just that you, well, won't give a lot of volume under launch, in fact, many, many, many offices. Well, probably

[48:27] here you can tweak something, play with something. But, well, in short, it’s tweak something, play with something. But, well, in short, it’s mentorship, yes, they cast well and get some results.

[48:43] Yes, by the way, I also need to highlight the handle. Uh, many people think that, well, obviously, within reason, if you, for example, set a manual bid at a price in the CPA payout, or there is a slightly higher than the CPI payout, then it

[48:56] will always necessarily spin in the negative. Again, this is also not a button, but money. And the fact that you write here that I want deposits there, I don’t know, there for a Facebook will be for you, well, let’s do it this way. This is not directly the cost of deposits at

[49:10] which you will redeem them. If we rephrase this into a more correct, yes, uh, form, then, in essence, you are saying, indicating to Facebook the quality, yes, of the audience, the value, the cost of the audience itself, to which

[49:25] the handle is set there at the CPA buying out deposits there at zero. It depends on the creatives and other things, but the logic is that you'll simply be buying a more expensive audience, which in your

[49:40] right? So [clears throat] play with this, sort through this. sort through this. Ah, yes, as you rightly noted, if the

[49:52] manual rate is too low, then nothing will spin for you. And put a million dollars there, it won't spin for you, unfortunately. It’s just that he won’t find an audience for this format.

[50:06] So, once again. Again. How did you want me to put it? One handle. Well, you can set the budget here to 21, you can set it to 30, you can make one, two, three payments to yourself. It's not very critical, yes, due to the fact that he won't be

[50:20] primarily be based on the audience. Well, like different different different badges, yeah, throw them around. No, not the cost of the result, like you can set different budgets there, there's 210, well, in short, just play around.

[50:33] We will show the difference in comparison, yes, how it will work. What should be done, really? In the future, yes, when you take it out in duplicate, and into a new company, in fact, you will also segment both age and gender. I'll put it this

[50:47] way, many of us, yes, what we, let's say this, many think that success in quality, yes, flooding is a slot approach, as many have now adopted this trend, yes, there are crashes, there are slots for everyone, more than others, there is no other, there is no other.

[51:02] no other, there is no other. -uh, that this is a slot approach and, uh, this is a strict target without adventag. By the way, with all this, Rekl and I were on the call, yes, and at the moment when they asked for iOS traffic, well,

[51:15] say: "They're mixing Android into our mix," they say, they're bastards, and so on. But in don't know that they can disable recommendations and set up strict segmentation, like it was before." And that is to say, they don’t

[51:28] on." I say: "Well, sort of." That is, in reality, this is true. And in exactly the same way, you can publish Nicki. Oh, Lesha, in general then, if they kind of changed everything here, they just clicked on different variations, right?

[51:41] So, at the moment when you think that if a strict target was set without recommendations, there are 25 men there, for example, in Argentina, which we will touch on, what's the point ? There, for example, we have traffic

[51:55] now in the flow, yes, we agreed to buy only for a woman. This is also, yes, a nuance. And they have VIP players there, we called each other, that matter why you’re pouring plus through an affiliate program , yes, again, come to us, we

[52:09] ’ll share all this insider information. That is, this affiliate program here didn’t just combine the web, combine the ads, we set a commission there and that’s it. We are really you , yes, pour out more easily. And here's the plus,

[52:24] remember, whether we said it in this video or in the past, how some of our colleagues then went directly to one of the advertisers too, yes, and at that moment they were cut off there. Well, in general, that's kind of the story. And within the framework of Africa, I would like to show something here

[52:37] , yes, the companies that flowed, as you remember, from Egor. But overall, yes, they are going quite well. What can we summarize here, yes, while we were just setting everything up, uh, for display, but

[52:50] go, right? Well, guys, just here behind the scenes we noticed that we, you remember, when we were doing takes, who else there rewound, let's say, a fragment, when demonstrate the scale once again in any case , because we will

[53:03] rock this office there. But what is the point? The pens didn't work, as I was against them, actually, yes, that's how they worked. So, well, I don’t know, although again, in the chat today, someone in ours wrote that it would probably be advisable to test them as well

[53:16] work for some people. Well, in general, here, let's put it this way, we were probably just unlucky with the handles. And what do we see, what do we have, yes, as of today, in terms of results? We have about 1,000 1,122 hryvnia here, right? And 452 dollars with the

[53:30] 1,122 hryvnia here, right? And 452 dollars with the current cabinet's pandavr. Ah, and, actually, uh, we'll probably dub it now. Come on, Lyokha, let's move on, maybe, to your father, yes, we'll see. There, in

[53:42] my opinion, we had several in some, in some Ace there were That's where we had 6 cents, we were also discussing it now. Now, look, friends, at the first line, the fourth and fifth, and I think the

[53:56] sixth. Well, in short, here, uh, where it’s not even the sixth, the second-to-last active one. Oh, the last active one, yes. In short, what's the point? And you can see how differently the audience processes reality, right? But if we

[54:09] audience processes reality, right? But if we look at the clicks as a standard, otherwise I now, I’m not going to count here, in short. You see that there are five sets, yes, which have clicks there, let 's say, absolutely identical, yes, they cost 6

[54:23] cents. The CTR is quite excellent everywhere. That is, this is precisely what excellent everywhere. That is, this is precisely what creative funnel, yes, in this case it works as correctly as possible. And

[54:35] what I want to point out is that with a more or less identical CTR, and with more or less identical installations, with identical clicks and even registrations, the deposit conversion is extremely different. And this is, in fact, what many are talking about now in the current reality

[54:49] . Here we will simply, a little, reveal a moment that is quite relevant for the current day, and the current hour . Some people have a lot of with installing the account, others have a lot of problems with registering for a deposit.

[55:02] Everyone blames the offer, something else, the affiliate program they work with, and so thought, based on a number of offers, that the problem was in the tracking domain. We parked the new house next to the tracker and tested it. Well, in general, we didn’t see any difference. And the envelope itself, the

[55:16] next day, let's say, stabilized. That is, uh, for, uh, working out, yes, and identifying the hooks, exactly what everyone is talking about, it is necessary and essential to make the most comprehensive and wide-ranging launch. That is,

[55:30] in fact, if within the first touch with the development, yes, of the creatives themselves, everything here is absolutely perfect, it hooked directly onto South Africa, well, space in terms of Steer, in terms of clicks even, well, logical, yes, but also

[55:45] accordingly there were even registrations. If you look at this Total conversion, then well, to dep here too, yes, this offer is interesting. We won't make an offer here, maybe we did, I do n't remember in this video. It's not the point. But, uh,

[56:00] in fact, when you launch or test or try, yes, whatever you one or two offices, don’t rush, let’s say, to get upset. If you, again, with a normal city, received the worst conversion there in the register, yes, from the

[56:14] provided, again, that your postbki are well configured, that is, now in read various public pages, including ours, and our chat, if you haven’t subscribe. Many people are discussing this very thing, that this day is swinging very strongly

[56:29] on the envelope. And we, in fact, even the duplicates, yes, which even the duplicates, yes, which initially went positively in terms of FTF, uh, in terms of accordingly, left them to work in the long term. And, in principle, now we will continue to

[56:42] develop, yes, how they will progress. But the most important thing is that we progress. But the most important thing is that we also turned off those, uh, actually, those since we, remember, duplicated them into the new, uh, into the new company 111, yes, the

[56:57] the new, uh, into the new company 111, yes, the hook ones with auto-tdshki, uh, and father, yes, actually, went beyond the metrics. Here we have the cost of the payment, yes, CPike is 17 dollars. Well, and, accordingly, we simply stopped what was above and

[57:10] left what is leading for us. And now here the they will say something. We will probably do something right away, yes, Lyokha, [clears throat] yes, we will take out the sixth and this zero seventh. Well, in short, the fattest ones

[57:24] lines, in short, we'll take them and bring out more. And not only do we even have looked through the lines, right? That is, let's, accordingly, pull out all four companies accordingly, pull out all four companies , pull out duplicates of two

[57:37] elements for each. That means we will have eight new companies in total. eight new companies in total. 111. Oh, I took the second line, which, yes, is the eleventh, I think, for some reason.

[57:58] they could be simply, you know, at least one at a time and signed in the format of, well, like, with a large number of conversions, will it work the same way or will it work, well, that is, will this number of

[58:12] FTDs differ, that is, will it play a role in the double on the result? Here's what I'm talking about. That is, like, Well , okay, let's not box. Do it, do it however you want, and box. Do it, do it however you want, and then we'll see.

[58:29] him, leave him. Okay, we'll still goes. I just, yes, thought about doing it separately, so that we, for example, wrote here six, there a double, yes, there six dep somehow a double, well, we’ll understand

[58:41] that this is from the sixth, let’s say, set there six double and there the tenth zero8. And within the company, we’ll make another [clears throat] copy.

[58:58] duplicate the next one. Nikita, maybe you have something to add too? to add too? [clears throat] There's something I

[59:10] to track all your actions. Yes, this is for the viewers, when you duplicate companies, from how many deposits you duplicate companies, how it all works, why. Well, so that you simply have more information, more understanding of what

[59:25] works better, what works more often, and so on. Well, yes, here, uh, the point is, in general, in fact, Africa, yes, South

[59:38] Africa in this key is generally a workable story. We are again saying that now we will be moving more towards tier 1, because there are, as we probably in this video, yes, interesting, good deals. We're running a lot of things here, we're

[59:51] already testing a lot of things, we're launching a lot of things, and, in fact, we'll be taking a number of European geos, uh, collecting them, again, connecting funnels and launching them. At the same time, Argentina was launched there, using already developed, yes, creative ideas

[1:00:04] . Now we are like in this video, okay, so as not to interfere, we will not block the focus of attention there. Well, let's say one Maroon showed itself to be quite well put together at the start, at least while it was still lively, but

[1:00:16] the other showed itself to be less vigorous, less effective, and, in fact, it is, we are once again convinced there that at the start of the campaign, the visualization of your creative, of course, comes as the first point of contact, or

[1:00:30] , in fact, it is immediately lost. And today there was an interesting question in the chat too, while Lesha is duplicating. Ah, there was an interesting question in the to scale correctly now. Well, actually, yes, that is, the scale is going, just like there was a

[1:00:45] person there, our subscriber replied to another, yes, that's all, he says, to scale up with duplicates or by twisting the budget, or by hand or something else “Yes, to everyone at once.” He says, "Haha, funny." But in reality it was

[1:00:58] n't really a joke, was it? But in reality , first of all, everyone has what is convenient in terms of scaling methods. Once. And the second point is that everything is more or less correct now, yes, it works, but

[1:01:11] each of the scaling strategies simply needs to be done correctly, which is probably the foundation of success. And, of course, we can also go deeper again, uh, with, which we again

[1:01:25] repeatedly talked about in this video, and what we emphasized, yes, on developing the funnel, from the first touch of the creative itself to the design of PVA applications, and creative itself to the design of PVA applications, and up to, uh, testing and development of landing pages.

[1:01:38] Well, in general, a special important part needs to be paid attention to here . And with all this, again, yes, you will be able to understand as quickly as possible whether your accordingly, is it worth scaling it further in general, and

[1:01:52] will it work or not. All of this can be identified quite quickly using the same CRRU, and also using basic click metrics. If all of this is going you might

[1:02:04] company certainly won't work for you in the long run. [sighs heavily] duplicate it for now. Yes, and what else would you like to add? We'll jump into the set now, look [clears throat] at the overall indicators, yes, of this company, how it's doing

[1:02:20] , yes, according to the metrics, it's shown itself, what's the click-to-install, so you can more or less orient yourself in this geo, what is m according to the financial, let's say, model, yes, all of these metrics are profitable and,

[1:02:34] well, positive for you, because many, again, don't pay attention to this at all, they look, it's not clear, in fact, what many are looking at. We very often just see, uh, again, I'll go back to the web affiliate program, yes, guys

[1:02:47] n't have any conversion." But this is what they show, actually, the CR there is also no good, but, friends, miracles will not happen there again. Let's go to happen there again. Let's go to Asset Pro, Lyokha, and show off the company.

[1:03:00] Well, actually, yes, uh, we went into this company, yes, in South Africa. What do you want here, what do you want to pay attention to? And in total, yes, the click in Install remains, let's say, average, more than 40%. And the click in the register, yes, in

[1:03:13] general, again, it’s working, somewhere more than 10% should be. Well, the click-through rate is actually 10% should be. Well, the click-through rate is actually it should be the standard, 3+%. Here we have, overall, 2 plus, yes, and overall,

[1:03:27] mathematically speaking, it’s okay, it worked correctly. Let me remind you again, friends, that here we had different flows. Let's close the stream statistics and move on to the sets themselves , shall we? So, what

[1:03:40] exactly was filtered here? There was a separate set for Android. At the same time, set for Android. At the same time, we also split-tested two other guns, yes, two different visuals, as you can see. And there was also a third strait

[1:03:52] see. And there was also a third strait to the landing. Well, if that's the case, let's separate thread on iOS, more or less, yes, it's identical there. And for some reason, by the way, we I missed that point too. Well, we also had one separately, and under, uh,

[1:04:07] by the way, iOS and Android. Didn't understand. Ah, that's it, that's it , that's it, that's it, that's it, yes, not iOS, not other devices, namely for desktops, tablets, and so on, there was a fill only on and also, well, on n, I mean, pr, here with the slot mechanics in this

[1:04:22] case, there are plinks, and, in fact, just a fill on the you know what else you'd like to check out here? Come on, Lyokha, we'll go to the streams again, [clears throat] we'll compare it to the first part of Android.

[1:04:37] That is, look, we had here, uh, ND, yes, LN worked overall, uh, probably even the click in GO, click in dep, yes, click in dep, by the way, above all, it worked precisely through, uh, the flow with the lending, but 45%, well, by the way, plus or minus,

[1:04:54] yes, a little bit somewhere there, a little bit of a difference, insignificant, at least, that is, friends, is satisfactory. then here, in essence, they worked out all three variations of flows , well, more or less equally. It's important to always

[1:05:09] compare this, because very often the guys there, in a clever way, let's say, or, repeating after us, do, uh, a similar split test with different flow directions of your traffic, but what, uh, actually, they forget to work with later, yes, that is,

[1:05:23] the statistics there, and there, figuratively, it turned out not like what we had there, yes, plus or minus the same in numbers, but there is a strong gradation there, that is, for example, there, figuratively, there, I don't know, the click in inst became there about 10%, and on pwakha, figuratively, 50 +%, and they

[1:05:39] , if we go back to the second stream, where we have AI, yes, in terms of stream, where we have AI, yes, in terms of AI here in general, yes, for us, that is, it worked [clears throat] mm, well, two pvashas are also plus or minus, yes,

[1:05:52] the same. Look how it turned out. At the same time, with all this, for some reason, by the way, well, yes , by the way, here it’s worse, by the way, it can be removed, yes, this is necessary, winner. By the way, I just look at the line above and see

[1:06:06] how bad the click-through rate is. On the second gun, apparently, right? Well, in short, yes, in fact, iOS TRFIC, what we were talking about here is probably more convertible, yes, it could have been left simply to the NDA mechanics. Most often, AOS traffic

[1:06:20] actually works, as we see, yes, the click in the registration, yes, more or less the same, but in terms of deposit, it wins greatly. I'll pay attention to the flow with the landing. Here, perhaps, it is

[1:06:37] worth, yes, shifting the flow of traffic for mobile devices, yes, purely to the mechanics of the NDA. Well, we'll watch later and see. Well, actually, there was even one registration, I'll draw your attention to it, yes, there was one

[1:06:49] installation, the so-called one registration for, uh, also ns for, uh, deskop, yes, deskop devices, well, the rest. That is, in fact, there was even some kind of conversion, well, without a deposit, but nevertheless, perhaps

[1:07:02] , by the way, we don’t know, if our colleagues here listen carefully, yes, we’ll insert it there. And the conversion was from Android. We also had a client come in for Valera was mentioned, he has a pretty big TikTok team and, well,

[1:07:17] he says: "Andrey, we had a case where a guy deposited from an Android TV, and redeployed there, got up to speed." Well, in general, that’s what I’m getting at, many people underestimate thinks that it’s worth targeting only on mobile. At the same time, with all this, again,

[1:07:31] Android.” But, as you can see, in general , yes, all the work here with traffic is depending on Geo and device operating systems. Therefore, pay

[1:07:43] analyze your traffic in general. With all this said , again, if we return to Adset Pro, yes, let me remind you that there is their internal bot made for MS, . Well, we're still doing it the old-fashioned way, we're still getting used to it, yes, we

[1:07:57] do it all visually and manually. Come on, Lyokhato, let's go back to the office, I think, and see how our moderation is going and not going. I just want to show that most often, companies that, yes, they are already

[1:08:10] in the asset, companies that are made from duplicated, uh, with previously received conversions, most often they, yes, minutes, we probably got distracted by the ZPR, maybe five. As you can see,

[1:08:26] learning stage. Well, now, in essence, the active phase will begin. So, what did the guys and I dub yesterday? And here they are, these companies, yes, 1008. As you can see, a number of them have already closed in TD. What I would like to draw attention to is the current

[1:08:40] companies, look at the ones we highlighted yesterday, standards are click-through. I would like to draw your attention to the fact that the installation is a little out of order in some places , but overall, it is within the normal range, and in some places it is even more

[1:08:54] works out differently overall, yes, but I'll draw attention to CR, which is why we're . purely because our ad engagement is consistent with duplicates, yes, with scaling. Therefore,

[1:09:07] . In general, you can see everything for yourself in paradise, yes, here there is even more than 120-30 percent of the swarm. 500 in total, yes, 85 dollars from Monday, 1362 rhubarb in general, as if a

[1:09:22] scale up. All this was actually done by a student. Yes, we made some changed him, and so on. Well, in general, in general, in general, the whole company was realized by his hands. And in general, for understanding, Yegorovsky chat, right? But in general, it’s as if all the

[1:09:37] conversions are being fought off here, he asks certain questions there. Yesterday, by the way, at one point he was also pleasantly surprised. And now somewhere now I will show you. And [groan] so please divide the profit. He had a

[1:09:53] blast yesterday, he saw for himself from the conversions, yes, what he got general, who also wants, friends, to learn how to cast FB, like Yegor, yes, and we generally have not only Facebook and TikTok, we also punch. Come and

[1:10:07] mentor us. There is still enough space for August . We're just starting to ramp creative generation, we're showing how to put together setups, we're showing how to in the description or in the last pinned comment, my contact information. Write,

[1:10:21] tell us about yourself. It doesn't matter if you are the team or the current product owner. We have a wide variety of clients and our approach is as unconventional as possible. So we are waiting for you. Come. If you are looking for good scams, friends, this is the place for you.

[1:10:37] We have a lot of products that, uh, are currently running without KPIs, and we can agree on payment once a week. Well, in short, there are both slots and , and give you some pointers on where to aim. There are also TikTok scams for

[1:10:53] various geographic areas: ti1, dash2, dash3. We also take it, accelerate it, and, let's say, the conditions. In general, we will progress and grow as much as possible. I also wanted to say a few words at the end about the practical show, yes, which Hardy and I will

[1:11:07] most likely be launching. We're looking for smart webmasters who are willing to film, who want to film their media, and, yes, to improve their media. I'll tell you a little more about what we'll be launching later on Telegram, and

[1:11:21] how it will be implemented. We'll make a pilot episode at the make a pilot episode at the Brukonf event. Let's show you how and what the idea is, yes. Oh, and, in general, anyone who wants to can also write me private

[1:11:34] . I think you found this video helpful. Next, we will definitely be working with the guys from our team to analyze, implement the dash1 Ge, scale, and yes, overclock, assemble a single funnel, and we will tell you many, many nuances in the future

[1:11:47] like and subscribe to all our channels. Thank you all, bye everyone all our channels. Thank you all, bye everyone . Yeah.

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