From Zero to 3 Billion Views: YouTube Success Story

so when you're on YouTube I think that as a Creator you kind of get frustrated when you feel stuck you feel alone and ultimately you're like can I really succeed and I'm really excited for this live stream because the whole goal that we want to do here is to inspire you uh inspire you by stories and case studies of actual people that have done it and I'm really grateful that uh YouTube's blessed my life and I

can't tell you how many times that I that say that I I'm actually doing what I love to do which is uh you know really uh making a difference in the world in all different aspects um I'm able to coach uh on YouTube side but I'm also able to produce a TV show which is off the charts and in fact I was just in New York City and I never thought that we would actually have kind

of our kickoff in Times Square and we did a Time Square takeover uh for season five of The Chosen which is really awesome and we were able to uh really collaborate with Annie libowitz who's like a world-renowned photographer and do some amazing amazing stuff now this all comes from really understanding where you're at and looking how you know you can actually make it by listening the right type of device or synergizing and and collaborating with the

right type of people so for me that's what it's all about and really grateful for uh for YouTube and what it represents and it's all about opportunity now I'm joined by one of my students really excited about this one and I'll let him kind of tell his story but imagine you know taking the risk of starting your own business and and then life hits in one way and then you're stuck and that I I I'm really

grateful for that because I feel like some of us feel like we're stuck whether you know you're stuck on YouTube or you're stuck in Life or stuck in businesses uh and so there's a certain set of things that you can look for that can help help catapult you to success and what I love about his uh case study is he was able to do it in a short amount of time to get over three billion video

views and ultimately changed the trajectory not only for his business but his life and also his family's life and so that's what it's all about and I'm really really grateful uh to have pucky on how you doing pucky I'm good how are you doing good I I I am so excited for this for multiple reasons uh the first thing is um you know I saw your content before you came my student and I was like man

this guy's like off-the-wall wacky I love it it's like really good stuff and so I'm like okay we got we got some bonding going on here um but then two um I I thought that you were super strategic in your your uh Channel and your content and so I'm really grateful for you to jump on and take some time in your busy life uh to share with others and so uh why don't you kind of introduce

yourself what you actually do and uh let's get right into it got it so um yeah my name is actually ra Pacho better known as poy Pacho on YouTube um I create uh skits like comedy skits I have different characters um I have different stories um and so I create videos that are relatable to my audience that they can connect with the characters and uh like day-to-day stuff that they go through and that's how I'm able

to uh connect right now with my audience yeah and where whereabouts in the world do you live like where are you at I'm in Florida right now but I'm originally from Puerto Rico yeah yeah Puerto Rico now in Florida which is great and what I love is we can do this worldwide there's like an audience worldwide and so um there's so many creators here that feel like they're stuck and I really would love you to kind

of start this out with your story of of uh what you're doing dayto day and then you took an opportunity and then you know just kind of the devastation hit so I'd love to talk about that yeah yeah yeah sure so when I started I didn't know anything about YouTube I actually uh started on a whole different Niche like um it was totally different I started with tech um like Tech reviewing stuff and like different products

Apple Samsung whatever so um so I started posting on Tik Tok actually different uh like short form content um but it wasn't it wasn't really hitting um the way I wanted it to hit uh and then YouTube shorts came uh and I started posting there um I wasn't again I wasn't really hit feeling the the com the the the tech so I tried it I tried to mix it with the comedy a little bit and that

hit a little bit a little bit um when when you say a little bit because I think I think people like will say okay a little bit could mean something so was it like got a couple thousand views or was it uh yeah like a th 2,000 3,000 like a little bit more for context it took me two years to get from zero to a th subscribers okay so two years and then were you doing a

a day-to-day job like were you out and about in the world or what what were you doing there yes so this was all like uh 2020 uh in the middle of the pandemic um because I had a I had a business a t-shirt business and that I failed completely because of course of the pandemic people were not uh going out as much so they didn't like need new clothes so uh yeah um but yeah I started

that that Tech channel in the middle of the pandemic uh just to try uh something else um because I was really thinking about doing YouTube for a long time before before that um yeah so when I make the switch to like mix the comedy with the the tech um I was feeling the comedy a little bit more so I just dropped the tech completely and went all in with the comedy I created characters I created stories

and I started to see a little bit of growth yeah so I wanna I want to talk about that real quick because uh there there's a lot of Life moments so like having a business like not be successful and you're like okay I got to got to do something got to stay busy we got to try something and so you know thought thought content creation could be good um and you went on Tik Tok then YouTube

shorts um and then you what why Tech like seriously out of all the things in the world like why would you pick one of the most oversaturated Niche that's so hard because you have to stay up with it it's like anytime there's a release you're either a news channel you know just barely bar I mean I guess Mr who's the boss and uh does does some great great stuff but it's like it's it's hard it's a

hard Niche why would you pick that it is um because that that's what I was watching at the time um and I was like hey maybe I can do that let's try it um I failed completely okay so the moment that you tried it and then it's like okay I need to put more of my personality into it and that that's when you're like okay I I like to make people laugh I like to entertain um

so you know what what if we start doing entertaining type of tech content um you know and then you noticed a bump in views right there's something that kind of left uh left forward and then you're like oh okay this is interesting maybe they're not coming for the tech but they're they're more commenting on the comedy side so maybe I should lean in so this is like this analyzing and adjusting phase would you agree with that

yeah yeah yes I created a video that was about the the little Amazon thing that Apple uh has like the there were different colors and all of that and I needed like a character to demonstrate like the different different colors that apple had so I created a kit character um I I gave him like a Mario hat and a really colorful shirt but that was all by mistake that was like uhuh like um I didn't plan

that so I just needed a kit character with Co things uh to emphasize a colorful uh uh speakers um and then people really connected with the kit character and that's when I decided to like make the switch from the tech to the comedy because I was like and people are not connecting when I upload a video about tech but they really enjoy when I just like when I'm just me when I'm when I'm funny when I

when I interact with different characters and I create stories and I just went all in on that yeah I I love that because it's like um there's so many people that I've I've worked with and or helped along the way you know and it's like the moment that they kind of have an epiphany of I really enjoy this um not not just because it's getting views but I actually really enjoy this um and and they they

take the Bold step of saying okay this this is consistent this is stuff that I love and watch but I more enjoy this as a Creator and and and you know sometimes it's like an accident that they analyze oh my gosh there is this connection you know the crazy hat the bright shirt and and this character that was developed what what happens if we you know kind of do more with that and I think that's kind

of where um a lot of content creators either do that too much in the sense that they're always changing and they're always saying oh no I'm trying this before you you know what they're over here over there whatever instead of really giving it the chance to succeed um and that's where I want to kind of talk about that is because the chance to succeed is like how long would you have given it um you know before

you changed it because like you did Tech and you're like okay let's add some comedy into it now you went this whole completely different direction um you know like there's too many too many creators from my point of view that uh make rra decisions instead of really understanding the audience like what what gave you confidence to lean into uh this type of content um it's interesting because in the people tell you to like be you online

always be your your true self like who you are but I when I opened the tech Channel I thought that was like who I was like I'm watching Tech every day um so maybe I can try that that that's who I am but I was completely wrong as I started creating and and posting I'm like I'm not I'm not a tech reviewer that that's not who I am so you you first have to know yourself and

sometimes you have to you have to make mistakes in order to learn about yourself a little bit more because sometimes if you don't if you don't make mistakes you you don't know your limitations you don't know what you like um so I I start it just started uh recording and posting recording and posting and that took me to like a like a different journey and then I I was like okay I think I know what I

like now I know which direction I want to go so that's what I did I just dumped the the whole Tech and started creating what I what I liked yeah and and I think that's that's the key because I think a lot of people will do it because like oh this nich will be good it has really high cpms and you know something that I know there will get some views right right and and they do

it but they're not in love with it they're not in love as a content creator to do it and so there's that disconnect where you know it feels very grueling and you you can see it in the content you can literally see it in the content you're like okay they don't like their job like like at the end of the day they don't like their job um and so for me you know I I I love

what I do and so anytime I can talk to YouTube I Love It I I like wake up and I'm like okay we got to talk YouTube you know we got to talk strategy we got to talk that other and so I think that's kind of be innate in people um and it could be just I like to make I like to be entertaining you know I like to be creative I like to get people to

laugh you know and that's kind of the the um the uh when you wake up in the morning love that and so it's like creating that combination and then you might bring in niches that you might not be as enamored with but it's it's around uh the comedy aspect of it of bringing that value and so I just see that a lot of content creators struggle with this um and so if you're here struggling you know

put it in the comments because I think we can all relate in one way or another but what you got to do is you got to be able to wake up in the morning and you're just like okay I get I gotta make a video today like Like You Gotta Be You got to be like that and so um did your family notice a huge change in your uh presence like once you moved over from Tech

just to entertainment I think I lost him yeah he uh okay there we go they stayed they they stayed some of them uh other uh like the majority of my audience just of course I went from Tech to Comedy but some of them stayed and I still get comments today uh about my my techne he's like who's here from the tech era of of poooky peo um and I even get comments on my first video like

the tech I I review an iPad and uh people just go comment there like yeah a legend was born here or oh this is funny Bucky was a tech reviewer before he was yeah that's why I haven't deleted those videos because I really enjoy the comments people are leaving on those videos right now I I think I think it's like I think it's bad to delete videos in the sense of your journey because like people can

go back and see the iterations of um but and so many people are like oh no it's going to bring the wrong audience well not really um you're you're going to actually see that uh if they're not getting views they're not getting consistent views YouTube doesn't even look at that data but what you don't want to do is kind of just delete your history you know I I think you can if you're really protective about your

brand but the reality is is like I love to see the evolution of uh which is great um exactly so so um so when when you started to make this more entertaining content um I know that you have a family and a kid did they did they like oh this is a good video versus like I don't like your videos dad your videos are cringe or what was their what was their reaction when you just really

started to fall in love with content creation yeah my my wife was a little like skeptical she was like wait what are you doing now are you going to wear that hat hat to to make a b I'm like yeah why it's like I don't know this has nothing to do with with tech um and but my kid was loving the new the the new content he was like oh I like this character that so I

was like okay my my my if I'm doing comedy I have to look at my son see his reaction yeah before I post it he was uh often my my first uh like a filter like if he loved it it was going to it was going to do great if he went like and then looked away and then looked back and then looked away you know like okay we need to reedit or re shoot something right

yeah yeah yeah so um yeah it's still to this day sometimes he he as I'm editing he stands right next to me and he if he stays then it's going to be a good video if he leaves it's like oh I need to change something I'm not grabbing yeah yeah yeah so I love that for multiple reasons because I think that um sometimes content creators kind of get in their own L and like if I love

it the world's going to love it right and and they don't see well where's the value proposition and and then two even though you enjoy creating the content you know you need to be able to uh you know really consider who's watching it and kind of engage them you know whe either storytelling or you know Justa position or whatever it's just like how do we pull people in and for me I've done this so much where

when I go I I um I when I'm launching a new channel or doing a new project like we always uh put content together and then I like to watch people and exactly how you did in the sense of oh if they lost interest I'm like where did they lose interest and why and I'm asking those questions too it's like if if I can have a better understanding of human uh reaction to the content then I

know how to make better videos and and then two uh there might be a point where uh it's not building to something or we take too big of a left turn or a right turn on something that I should it should only be maybe five seconds or 10 seconds and then bring him back into the storyline um and so uh when I want to I want to pull up a graph I want everyone to see this

um and and you're you're going to see the Journey of his Tech and then you can see when he kind of leaned in um so this is let's see uh to here we go here we go so um you have one or sorry 3.1 billion views and um you had a little bit of traffic beforehand you had a little bit of traffic in 2001 and then it kind of died down and then it just kind of

popped off there um when did you know that you had something that um that you loved and you're like okay I understand the content strategy I know what to do here like when when did that um when when I started my main fear was going viral before I knew what I was doing and that that that's exactly what happened um I was creating all this like characters and different stories and different funny videos but I didn't

really know what I was doing I didn't know my audience I didn't know who I was targeting I didn't know where my audience was coming from so I just started throwing a bunch of ideas to the wall and luckily some of them did really really well that and that's how I went from like uh 80k to a million in like four months because I was doing so many videos I was posting one to two shorts a

day yeah um but that was like back in 2021 um but I didn't know I was just like okay I like this let me just do it I like this let me just do it I like this let me just and some of them hit really well um but and when you say hit really well you're talking millions of views or hundreds of thousands of views like what where where did it hit hundreds of thousands yeah

yeah yeah cuz I was I went from like 2K 3K 5K to like 100k 200k 500k some of them even even got to a million yeah now let's let's talk about that because I think think um there's a lot of people that don't know how to analyze their data um so when you saw a video that got to 100K and you're only doing 10K what was um what was your thought process do I need to do

more stuff like that or was that just kind of a fluke was it like a oneoff like what did what did you feel yeah back then I was uh I I sometimes double down but like to uh two to three times that's it and then I stopped I was like okay that that was like a like a really successful idea but I'm not just going to keep repeating it because uh I don't know people are gonna

get tired so I so I stopped the only one that I kept doing was a story I had a series that was kids travel through time I was like a series I started and just kept repeating it repeating it because I loved it but eventually started to die down because the story was so like ADV banded that people were were lost because they they didn't know what what what was happening so let's let's talk about that

because I think a lot of creators think um you know uh I think they're Mis um misunderstanding the viewership on YouTube and so the first one would be is the first Common mistake that I think creators make is oh they already saw my video um you know or they they understand what's going on you know um and so doing a long story like that it's like oh they've already seen all the stuff and they're going to

be consuming with it when when that's not necessarily the case like they might have watched the video but they don't they don't know what's going on and so yeah I I love what uh mares brownley said many many years ago and and it was like that it's like hey you got to just remember that when when someone's watched your video they're watching it for the first time I don't care if they've been watching me for 10

years 15 years it's like they're watching for the first time you can't just assume that they watch the content you know and I I love that I love that so much because it's like oh you're just really going after the potential viewer and there's ways to tell the story there's ways to connect to really bring them along with you or get caught up or um tease them that you know you've done other content without deviating Too

Much from the storyline um and so this series the series idea you loved it and you're just kind of beating that drum and you're doing it and then you notice that the views went down um now knowing what you know now why do you think the views went down was it was it the content strategy or the content release strategy you think um I was only uh paying attention to to the story what I wanted to

do not really if if my audience watched the previous video or not or not treating each video as a like as as an individual uh video like maybe people didn't see this one so I can't say on the next video stuff that happened in the in the last video but they don't know what's going on right um so people got lost and the views you can see the views starting to decline a little bit on my

channel um so I was also lost I'm like but but this is a really good series I don't know what's going on I'm spending all of this time editing all of this time writing it's a good story I I don't know what's going on so um yeah and and uh I I didn't I didn't know what I was doing well that I I think a lot of us can agree at one time or another we're like

okay I don't know I thought I knew what I was doing I was getting views and and I went in on it and now I don't know if I know what I'm doing because it's like whatever I try doesn't seem to work um you know I I love it um I do believe though that um oh go ahead the the bad thing the bad thing about that is that you start comparing yourself to other creators um

so I started comparing myself to other creators doing like almost the same thing and I started watching was like why are they doing good I'm not like I don't understand so it it can get pretty pretty mental like you can get in your head a lot if you're not careful um uh so so yeah it's it's uh pretty dangerous to be a little lost yeah and I I think um uh there's there's a lot of weight

on a a solo content creator right there's a lot of weight of like coming up with the idea um editing going through that process and then when you put that that that creation up not seeing the views that you thought you'd get it's like it's almost at the moment moment of like what am I doing I I I put so much time and thought into this and they're not um responding and so um I think the

the big thing would be is how do you stay motivated with that um was there a point where you're like like I I don't get it like should I do something else or is it more oh no I just need to figure this out yeah um content creation to me is something that I'm not going to give up on because I gave up on so many things in my life um like you might not know this

but I was a a gymnast uh almost almost uh went to the 2008 Olympics so I came that up got hard um yeah yeah yeah so now that actually makes a little bit of clarity with some of the stuff that you do in your videos I'm like okay I I can see yeah yeah yep I did Judo for a while I gave that up um I went to uh to to school for graphic design I gave

that up and then obviously the t-shirt business like it wasn't that I gave it up but yeah the pandemic so content creation to me is like no this is it you're gonna do this or do this you're gonna figure it out you're not gonna give it up yeah love it and um when when did you feel like okay now I get it like what what what part of your journey that you feel like okay I now

know the direction of where I'm going I feel like um when I do get an idea that it's going to respond really well uh that you know which one's going to be bangers um and you have a high success rate of of predicting with that when when when when did you kind of figure things out um it was pretty recent last year uh I was as lost as ever during the uh uh summer I was like

I plateaued like completely I wasn't either going up or going down plateaued completely and then uh I got a I got a a tweet from you um and uh and then I went to vit Summit that opened my whole brain like my brain exploded um when I when I came back from there I was like okay so that I I know which direction I I know what I have to do to be able to grow my

my channel um so I met a lot of really good people I met Sumit I I I like it was the best I think there's a before and after in my channel like before VI Summit after M Summit um and then I learned about uh Channel jumpstart um and the very first um like when you talked about the audience and uh like knowing your audience I think is the the best the best thing for a Creator

because if you don't know who you're targeting if you don't know who's watching your videos then you're never going to know what you're going to create what what they're going to if they're going to like it or not um like that to me that was the main thing knowing your audience creating an Avatar like this is this is my avatar right here this is who I'm talking to uh this is what he likes this is what

he don't likes um this is what he does on a daily basis this is his his his day so he gets on on his phone to watch my videos at this time because because of this um and then uh also the the Recon and research was also huge because as a Creator sometimes you get you get get stuck you don't know you don't know what's trending you don't know what what people are consuming you if you

if you don't know that then uh you're gonna get stuck because you can always do so much um but but yeah that that those two things were the Catapult to be able to do what I'm doing now that every single video I create can cross the million easy some of them are like experiments where I experiment I posted and if if it doesn't do good then okay that was a bad idea and if it does great

then I keep doing it repeating it different different concepts but just repeating the same idea because I know people are going to like it because because that that it worked in the past so yeah um so you gave I am you gave so much there's so much gold here and I I want everyone that just listened to this is is uh what what he just said is the difference of eding or not from my point of

view and I've worked with thousands of people thousands of you know creators and it's like those that really have a good understanding of who their viewer is and are looking to bring value that is the key and it's like when are you bringing value at the time of the day like what what are they really looking for and uh there's so much to that and um I I know uh uh when we talked you know on

Twitter and then you know kind of let divid some and all this other it was this and this what I found was you're really really good at creating content but you're really sucked at realizing who your audience was I mean that's that's what what's going on and I'm like okay because I know you could figure this out I know you can figure it out and and too many people are like no I need to do it

this way or whatever but what you did was like no I'm here to learn I I this is this is my life this is my business this is what I want and so the moment that you're like saying okay I'm not going to be reactive to say who likes my content and I'll figure them out no no no you did it proactive in the sense of no I know who my viewer is currently right now and

based on the data and there's no other platform that does this I'm telling you no other platform that does this but YouTube YouTube's the best when it comes to give you this analytical data of realizing oh I I'm starting to see these patterns that when I do this we get this High engagement rate and we get these high you know uh T tens of connection or they go deep ER into it and then it's just more

oh well what is what is that who is that audience in that in that uh vein and then two when you start anticipating oh what works that's great but you said uh the most important thing after you know you understand your audience you're doing recon and research because it's hard to to really understand the landscape of how things are changing but to experiment you know and I I'm here to tell you if if you're not experimenting

as a Creator you're going to plateau and that's what happened in the beginning with your Tech that's what happened in the beginning with your Tech and your comedy you you hit this plateau uh point and if you would have never experimented you would have never been where you're at today um and and I I do believe in that I think you need to do it now I don't believe in like a a 9010 uh ratio a

90% experiment 10% constant it's in fact flipped you know I maybe maybe 10% maybe 5% of your content should be an experiment in your case I think you can do it a little bit higher where it as long as you keep the certain parameters you can experiment a little bit more um but if you're not experimenting then you don't win and then two I I want everyone to understand this um if if pucky would have just

experimented and since it didn't work and didn't lean into it and and when we go through like a an experimental phase it's like you do multiple videos not just one multiple videos um he wouldn't have seen some of his experiments that were really bangers uh because sometimes it takes a little bit more time to get out there datawise uh to find that right type of audience that would love all the content you're currently doing right now

but it's just like more coming in through that phase um and so uh would you kind of take everyone through the process of and and I want to I want to break it into this one I'm going to show a graph real quick and these are your lifetime uh shorts uh no wait this is your lifetime videos Let me give hold on I had the wrong one coming up here's your life 10 shorts um and no

no that's the lifetime views okay there it is um let me do the uh there there it is with Lifetime with shorts okay so on the shorts itself you could kind of see the trajectory up and you can see the different times and you're really on uh this momentum you know after basically the the beginning of the year the end of the year you started seeing a momentum come up in that would you talk just for

a minute on uh your strategy of of how do you experiment and you know it's a winner and then when do you roll it into long form because when I go into the long form um you know um let me see I I must have not no here it is here it is um found it here it is okay I'm now seeing that a lot of your long form videos are starting to pop off now um

and and you know when we're looking at YouTube recommending your content you had uh you know 42% coming from the YouTube homeage page and browse uh browse feature which is uh uh homepage and a subscription feed but then you're having a high uh click-through rate on suggested videos too so I'd love to kind of talk about that because I think you know your strategy right now of experimenting validating and then amplifying you want to just take

a minute on that yeah yeah so um what I do right now is I take a video in the in the uh 90day um that is really working um I take that and I'll try to do it again and by do it again I mean taking that concept that idea and doing doing it again example I have a a i I guess you can say a series but it's really a bucket um it's called Uh made

of something so I take that idea I make it made of candy made of cardboard made of uh I don't like Minecraft whatever so I just start repeating that idea and right now I'm at video number six or seven of the same concept um and they all work because it it's a a uh it's a guarantee because people every time I post they watch and they want to see more and now I start to get ideas

in the comments it's like hey next uh dude like May made of ice or made of bubbles or made of so people are giving me ideas to create videos that are going to work so that's when I started to see that momentum going up because I started creating uh th those Concepts and repeating it over and over again uh so I'm never gonna run out of ideas because I get comments on those videos and also I'm

going to keep going up because people want to see more and they stay longer watching those videos yeah so let me let me kind of explain this for everyone that's going on so uh this this concept is what we call buckets in the YouTube formula and it's also in marketing too um it's like a Content bucket is like when when you have the same structure okay so that you know that when you start a video it's

going to keep the same structure the only difference would be is the what like what makes it different and so made of fill-in the blank that would be a bucket and a series now what's more predictable than anything else for humans is they like the structure of it and the surprise and Delight because the surprise and Delight you're not going to do every video the same because then it would just be boring right but it's just

like no what are we G to make how we G to make this uniquely its own and and that's where I believe that's where you you really Excel on that um you know is like okay it is the keep keeping the same structure there is that surprise and Delight that brings value but they feel like they're a part of it and they're like do this next and when when you see kind of the thread com uh

you know comments and you're like oh my gosh it'll be so great blah blah blah blah blah it doesn't mean that you immediately do it but it's like oh this is a great idea you know this would actually be a wealth of it but if I only did that every time I released a video you would plateau again right it's just like you can only do so much of that so what you said is oh I'm

gonna try it for 90 days and and see if it has legs if it does have legs then we can lean into it a little bit more but if you do it every single video then you're going to lose focus of growth because there will be a point where you've reached your audience and you're not going to get any new audience and then it's going to start to stagnate and you're going to have attrition um and

so um tell me how does that Inspire your long form because uh you you know I I love shorts I'm a a a consumer of shorts and have been for a very long time but I had this LoveHate relationship because a lot of early on when YouTube was doing shorts it was clunky and there was like a disconnect um with the platform because the platform is so big to bring in a new feature like this is

so hard but about a year and a half ago um it just seems like to be hitting on all cylinders and in fact so much so I I think right around this last fall I just noticed that it's a catapult now um where where people that do shorts is catapulting to Discovery in Long form um and so could you just take a minute like we have you know um let me go here I think it was

this uh um give me one right here um some of your some of your ideas that you're doing for long form is it just like compilation driven or when do you know when do you know oh this is good enough for a long form you know long form is going to take a little bit more time so you and your team need to put in a little bit more energy on it when do you know when

to take it from a short idea to a long form um when I see that the concept idea works and it has worked multiple times all take that that short and those those uh shorts and then I'll just put the the one that is the most popular in the the beginning of the video of the if if it's a compilation put it in the beginning of the video and then after that the one that got like

the second most views and and so on um and that's what I've been doing is really working um and then right now I'm working on make create making uh those ideas but making a long form out of it that's what I'm working right now that's my my my focus right now in 2025 is to take all of those ideas that are guaranteed to work and just put a little bit meat on it and make it a

long form yeah so I have uh I'm working on a concept uh like magic tutorial um where I'm going to take those shorts that really really worked and just making it into a long form yeah and I I think that's where it is it's like um I think a lot of people are like oh no I'm just a shorts Creator and that that's fine U but what you're able to do is like use that as an

experiment that that you validated and then you're like okay this one really can work really well and you put it at the beginning of a long form video regardless of it's compilation or not and it it it it works you know and um it you're getting that retention and the views but more importantly uh what I love is that YouTube realizes that the audience that's watching shorts would actually watch the long too and so it's starting

to recommend based on on their viewership and so this is where um I I really applaud the YouTube team because they' figured it out they figured out okay how to discover this and how to have it cross over where it does make sense and so seeing what your content is I'm going to pull pull up uh just kind of your short shorts feed real quick um let me uh do this real quick and um okay yeah

so here's your channel um you know you can start seeing you know all the views that you're getting here and the way that it is engaging and so on and so forth and then two you know now with your um you know your your journey into it um you know you can see that you took even the thumbnail strategy it's like taking the screenshots not the screenshot but the the idea from the shorts and putting it

in it so it looks like it's a progressive thing is is phenomenal you know phenomenal um and we didn't even cover um we didn't even cover the language um I you know I I don't know if everybody's assuming that you're doing everything in in English I guess I guess now you can tell us in Spanish there we go we got we got some Spanish going on here um but I want to talk about your your uh

your efforts um of expanding outside of the Spanish uh Market but why why why Focus all in on on Spanish in the beginning like what what was the the rationale what was the reasoning behind that and and then two um I know that there's a lot of people I never want to do that because you know it's not the higher cpms and I'm not making as much money in that would you kind of cover that real

quick because I I think it's a very important topic for a lot of people that are on here yeah so Spanish is my first language so I'm uh a lot more comfortable creating content in Spanish cuz uh yeah even though I've been here for for in Florida for 20 years Spanish is still like my main uh my first language and I also wanted to uh to teach my son Spanish through my videos because he was he

was going to learn English in school anyways so I if if he was watching my videos I wanted him to be in like Spanish so it's kind of like more of a Sentimental thing uh more than a strategic thing because like I said in in the beginning I didn't know what I was doing um but yeah to me that that's the that's really the main reason why yeah but I noticed too though your content doesn't necessar

like I I think it's more of an international piece of content like um I I believe some of the best creators of all time is like Buster Keaton and Charlie Chapman and that's what it kind of reminds me of is like it has that that flavor where there's a broad up pill because of the language of the body movement and reactionary type stuff yeah um that's more Universal and and I like I I know that there's

more people than just that is is watching your content um but um uh for me and and um anyone that has has coached with me and is trying to do English and English is their second language I always say why don't you do it in your native tongue um you know wh why not like why why are we trying to force it um you could own it I I um I had uh some some students that

came on and they wanted to straight English I'm like dude you're French like like own it like no one there's no one else in the world that's owning it and they're like okay they go all in and now they're the biggest french YouTubers on the freaking planet it's just like great and and the opportunities around it it's like the the uh world's so vast and so the opportunity so big and so you know I I do

believe that every uh language if it's your first language you should do your first initial content in that language however that being said I do believe that you should localize it after that and we I want to talk about that too but um when when you decided um hey this is working um this is uh you know fantastic I'm starting to see the opportunities uh when it comes to my own channel how did you actually start

growing your team because right now um I I I know that you have an amazing videographer I think he's even on this um you know this chat I was kind of trolling him a little bit in the chat but um but how did you start growing how did you start growing your team like what did you start looking at because you realize oh for me to keep up with this content um I actually need a team

because I can't do it all yeah so uh I think it was last year I started like uh burning out a lot not because I wasn't enjoying it it's because I was doing too much um I started like translating into English I started recording I started setting up everything editing writing uh analytics like I was I was doing everything by myself and I'm like I'm so tired I I need I need to start like reaching out

to people because I'm I'm really bad at delegating I like to do everything myself I wish I could just like clone myself um yeah it doesn't work that way change that doesn't work that I had to change that I had to change that mentality I was like okay if you really want to grow like if you have you have a limit right now you're at your limit if you want to go past that you need people

like there's no way around it um so I started looking out reaching out to different uh people different uh sites and um yeah I found someone that is really really is he's great he's great I think he I think he adds to it like when I when I look at it I think he adds to it instead of takes takes away from it so like here's here's my um here's my advice to give content creators I

think I gave you this advice too it's like you can't do everything uh but if you can find someone that can do it 80% as good as you then you win and and then the reason why if it's only 80% that's great and you're like oh wait wait wait what no because like if that's their only responsibility they're going to do it 110% or 200% better than you because they have more time more focus and more

energy on it right so it's like there is a great um opportunity and so if they can get 80% there that's great and then you can focus in on the stuff that you're good at um you know which they can't do you know um and that that's where it's like building a team and so how did that transform you as a content creator so I know that you're kind of getting burned out and then you had

that onboarding and then like how did that kind of change your velocity of what you're able to do um and and the freedom that that it created uh you in that in that realm when you hired them yeah so now it it gave me more time to spend on the writing which is the like the most is important thing the writing and the the research the the like everything before recording that's the most important part because

if you if you're going to record something and you don't know what you're going to do it's like all right let me just uh wing and and uh improvise whatever so you you know how I feel about that right the the the planning like is is is really uh important to me so the the writing is really really important to me so um yeah so sometimes he even if we're recording he he says something that adds

to the video um but that's that's adding to it not not really uh uh uh like doing everything as we're shooting um so so yeah it freed the time for me to take time and really think about what I what I'm doing um and then now I just need an edit I'm looking for an editor right now to be able to like either mimic what I'm doing or kind of like do almost the same thing so

uh to be able to do other things because I want to do a merge I want to keep uh trans design t-shirt that would be great I joke cuz you had a t-shirt company so this is going to be full circle which is great yeah yeah exactly so let's talk about the edit because uh I think content creators like no that's part of my creation process I can't I can't let that go and I can't tell

you how many time I'm like got to let it go um you know you can still speak into it and have that fill like that that is your responsibility as a Creator but you don't necessarily need to do that heavy left cuz that's where it takes a lot of time like to get that you know right it it just takes so much time um and so um you know when someone's looking for for people to help

I think it's just more who can contribute and where do they contribute and I think you made a very specific thing you did all the work proi or prior and then adding to is great um and so uh you know I think I think content creators can really learn from that and and then too my my rule has always been and you got to do everything in pre-production pre-production will make your production so much better that

if it's smoother in production you have time for what you have time to experiment or you you can ad Liv say okay we got what we needed what we what we plan to do we got what we needed now let's do a couple segments you know here or there um you know that we can kind of improvise and sometimes that's kind of like that that gold uh that just kind of adds to um you know that

content just because you have the structure you know what you get but then you have a little bit of element where you thought oh wait I never really thought about it this way now that we're producing it if we did it this way that might be better and boom there you go yep yep exactly so cool um go go ahead oh no yeah I was gonna say that uh the the the editor just for to me

to have more time to like because I want to expand I want to go go as grow as big as I can um so I'm doing right now different languages uh I have uh English I have Portuguese I have Japanese um and then of course uh Spanish yeah um so yeah that that's gonna free more time uh to me like let's talk about that let's talk about that real quick because you know how passionate I am

about localization um and uh for me um I I had kind of the reverse thing so I I lived in America and then when I um was 19 years old I put my life on hold um and went to South America to Paraguay and my first area I was like learning Spanish and stuff they didn't even speak Spanish they spoke a language called guadan and so I had to learn that language and then learn some Spanish

and then that whole thing and then I realized man there's so much opportunity um to go from there and then two contextually what um some some things just don't translate some things don't work work across um and I APPA I plaud YouTube's efforts to um you know to do the dubbing and the auto dubbing but the auto dubbing right now is really horrible um and and the reason why I think it's horrible is because it sometimes

switches from a male voice to a female voice for the Creator and I'm like that that's not very good for the brand and so I have all these content creators that are turning it off just because it's like dude it's my brand like you're hurting my brand by having it respond to or whatever and get it better they'll get they'll figure it out um but uh a couple years ago uh just because the project that I'm

doing with the chosen um I'm like I need to go to localize and in fact you know I've been doing localization on YouTube for like eight plus years and so we started to do a tool that you start started to use called ditto duub and and you could find a link in the description below about this but uh kind of explain that why why did you take the steps to start localizing in English and Japanese and

and the different languages and what was the results that you were able to see from that um in in the beginning uh I started learning Japanese because I really wanted to translate in Japanese but I'm like this is going to take me five plus years this is not possible so I started looking for different tools and even uh I think I went on Fiverr to look for for uh like uh translators in Japanese I'm like okay

this is not going to work so so I stumbled across little dub and I tried it and in the beginning was a little bit but now it's like I don't know what you did I don't know what they did the little team is doing a great job because it it's my voice um I just upload the video and uh it I even showed my wife I I told her is is this like does this sound like

me like yeah where did you like how did you do that I'm like no this is this is an a ditto duub an AI tool it's like she's like that's you you speak Japanese yeah we had we had we had a goal we had a goal um which is uh keep the Creator's intent and and have the Creator's emotion but also the intent of and so the goal is always to be sound like the Creator keep

the intent and keep the way that they communicate and I'm telling you um you know it's it's been a couple years of developing it and the team that we have that we pulled together do it they're just some some of the most amazing uh Talent that's out there and and you know it's great to see uh content creators use it and really succeed but the bigger thing is when you watch something in Japanese or or English

or Spanish and you're like oh my gosh this this is literally a multilanguage opportunity where I can start growing my audiences did you notice that you started seeing the views com in and then like when when did that actually happen you know what did it actually look like so yeah I I have uh different channels because I don't have the multil language thing yet yeah um so I I just started H Portuguese Channel Japanese Channel um

in the beginning it was my audience watching the videos I'm like no this is not for you this is in Japanese because they saw that I that I had the feirt channels on on my main channel so they went there they check it out but now I see that 90 I think it's 95% of the audience is is coming from Japan yeah like I see Japanese comments I see uh uh I have to translate the comments

because I don't I don't know what it says um and the same thing happened with my Portuguese Channel I started seeing like the my audience going there but now it's like coming from Brazil Portugal and I see the comments now and those channels are growing pretty like pretty fast uh my Japanese is brand new and has almost 10 10K uh subscribers that's so great um the Portuguese uh I think it has a a I completely forgot

I I have so many numbers in my brain um but yeah it it and the English one is is growing pretty good so um now the the the other one that I want to do is uh Hindi uh for India I I can tell you right now I can tell you right now um so um one of the one of the big things that I always look for is like how how is YouTube different than TV

and dubbing and so um Hindi is not good to do I'm I'm here to tell you okay it's not good to do because they don't do it on YouTube what they do is English so it's like a little bit Hindi a little bit of English so make sure when you do it we actually developed the the model for that so it's all hinglish driven I saw it I saw it that's one you need to do not

Hindi that's for their grandparents but the English is what what everybody's watching YouTube is so um but that's good but for me uh make sure you hit that option and when you're when you're talking about a third of the world that's where you need to go but you want to make sure you want a communicated in the right way um and so that that English model is awesome so guys if you want to check it out

uh there's a a a link in the description um Chantel will put it in the comments uh you can go and do a free check just you could try any of languages if you speak another language it would be great to you use that language like see how that is in another language and it's going to freak you out because you know of what we're doing we're trying to keep the the voices of the people in

the video and then two it doesn't matter if you have like a hundred different voices in it it's going to understand which voice is which and to be able to actually do it so you you can do it now uh my my whole thing um it's it's like my goal is to do multilanguage video because I I know that's where YouTube wanting to go with this um and that's the direction that we're going and imagine this

one day that you can actually do uh a brand deal in Japan and they can actually get that right so it's just like very localized and you can do that I I think that's on the road map that's where it's going and I can't wait to have everybody do it and then two um you know just expanding the audience is really important and so that's why we're all in when it comes to localizing your content and

so yeah um I do want to I do want to switch gears though and uh you mentioned this with vidsummit and and um you talked about how how you thought of the industry and then when you left how you thought of the industry and I want to I want to talk about this because um I I don't think people get it if they've never went and so when you started on YouTube and you thought this is

what the industry is um versus after vidsummit would you just take everybody through that because I I really think this is important for people to understand contextually yeah so um before it was like okay I just have this little Channel and I'm like all by myself like I I never had interactions with other creators it was me and just another friend that is also doing like uh like comedy skits and stuff but it was just like

just me um um when I went to vit Summit and I saw other creators like what they what they were doing what they were talking about and their their their content creation strategies and their business models and all of those things I'm like this is Limitless like I can like grow so much if if I do this right if I learn what they know um I can take this to the to the next level it's not

just me in in my room just editing this like this is this can be bigger than that and that open like changed my mindset um I had a like it was right here it was it it was a like a limit and then after bit time I was like this this is uh I can go to the Moon with this like there's a lot of potential yeah I the whole reason why I started this uh V

Summit was I wanted to help my friends who are content creators realiz that they're thinking too small and they need to see themselves not as a YouTuber um but a media company and and when you're like a media Entertainment Company you look at things different I think uh YouTuber uh back back when I started uh vid summ like 12 years ago it's just like um you know people are like oh no you know do you make

money on YouTube instead of thinking oh no like literally the next trillionaires um and multi-billionaires are are are going to be influencers right so it's like really really understanding that and and then opening the doors of say look there's very smart people that's doing it but they're not doing it by themselves uh they have teams they assemble teams they have people that just focus in on the data side they just focus in ideation they just focus

in on you know brandals or whatever and you're able to have a a bigger idea but I think what it did for you was oh I'm thinking too small and and I I I want to uh go big and so for me that's what I love and you you actually achieved what vid Summit is um like our goal is to always do is just like we want people to think bigger um we want thing people to

impact more um that's where it's at so we have vidsummit coming up um it's going to be in Dallas again October 7th through the 9th um and I I would encourage you guys to be there in person this is this is our year uh we got some really big news that that's going to be hitting but it's going to be big and what I love about vidsummit um is it's a it's a reunion of sorts um

people um if you've been to if you've been to vidsummit put it in the the comments um that you've been um but it's like a reunion of sorts you know where people that are on Discord or online finally get to connect in person you know I like Chantel just actually put a a link in there for vidsummit but like I never met Chantel until this last vid summ it's like I've known her I've known her online

I've communicated with her so much you know whe whether it was on Nick Nim's uh you know live streams or whatever and I'm like I never even met her and it was just so lovely just just to get to see her and then two uh there's so many different uh people that um that have uh transform their business because of the connections um that's there um so I I love it I love it so much so

if you been to vidsummit put it in there um put what you love about vidsummit uh that's great um so um I want to I want to kind of switch gears and go over one last thing and then you open to take questions from from the people here are are you cool with that yeah yeah okay cool um so uh 2025 you say you're G to take a new approach to this you're you're going all in

um could you just like without you know giving us your in Insider Secrets or anything like that like what what is your plan how are you tackling this and how are you processing um how to build your your your media company so um my main uh one of my main focus this year is uh long form I want to take uh like like I said the stories that I'm that I'm doing on shorts I want to

make it into a a long like long form and do both I think that that's the the future of my channel through long form and also shorts and the shorts can be like like little ads for my long form because I can connect the long form to that to that short and it's just a longer version of that of that short um also uh yeah the the multilanguage uh thing is also what I what I want

to do this year is is uh a really really uh because in this in this world of AI anything is possible like there's no limits to what you can do um I was speaking to one of my friends the other day and and I said I wna I W to like take this like internationally and he said like why you're you already have six million like like what else do you want like I wanna I want

to go as far as I can I want to grow as big as I can because like back in the day we didn't have of these tools that we have right now like why limit myself when we can grow we can uh take our comedy take our happiness to different parts of the world like like why not you're being selfish like you only want to keep yourself to the Spanish audience like no just take it around

the world um another thing that is uh another focus on mind this this year is um the uh I have a an animated Channel because I'm going to get old and like time is is rough so I'm going to get old and I want to make sure I preserve those characters in what better way to do it than just to U make them animated I try to keep my channel like I try to keep my characters

as animated as possible that's why I always put the saturation a little bit higher that way I look like a cartoon um because that that's where I want to go and eventually Um this can grow to like a show like uh Netflix or something um so yeah those are my main uh things this year that I want really want to do yeah I I think that's awesome and I think there's so much we talked about another

thing that you need to do which is um developing your own IP your own look on on that too like like piggybacking off of some Nintendo stuff is fine uh but if you really want to treat yourself as a media company you need to have your own licensing you have to be able to own that whole thing and even though it's and it could be you know whatever you can't merchandise it it's like the one the

moment you start merchandising it then you're actually breaking the law and so at the end of the day it's like can you actually do that and I think you could say okay here's something that's inspired by um and you you have your own bin I think that's fine uh but it's like developing your own characters that are just staying alone that they get it and and then then they can really expand from there which which is

great and then we talked about that for sure yeah yeah yeah okay so um here's here's the most important question uh and I would say the first question for you and then I'll open it up to everybody else if you have a question put it in the comments right now um but um knowing what you know now if you were to kind of go back in time when you were kind of stuck and trying to figure

things out um and you could give yourself advice what would that be what does that actually look like um just know your audience that's just like try to try to uh create an an avatar I would tell myself like know your audience know your audience that to me that's the main thing that's what took me from plateauing to actually growing because it like like I said if you don't know who you're targeting you're you're not it's

like trying to speak to like to my wife example without giving her a gift without knowing what she likes so some like I would give her something that I like instead and then she's like and then walk away so that that wouldn't work out very well what knowing what they actually was it's like hey this is what you really wanted here you go and they're all excited opening that gift so just know your audience and um

just just for I and I won't say redundancy but I think just am you know amplifying your point how would you get to know your audience even more like what would you do what what advice would you give yourself how they can learn to know Their audience yeah so uh YouTube gives you a lot of really good uh analytics you can look through there and uh just look through the like the the the countries that they're

watching um check the age um and and yeah just create an avatar based on that also think look around and see if if there's an a person that know in real life that you can create your avatar based off like for example me it was my son I took my son and I created an avatar based on him because that's who I who I want to Target um so I started watching what he was watching on

YouTube um what he liked what he when he got on on on YouTube like what he was clicking on what he enjoyed what he was clicking off because that's also really important was what they were not doing um and their schedule and then I took that and my main audience is coming from Mexico so I had to like uh take that schedule and put it into like the the the Mexico time zone um and yeah that's

what I did and it worked no I I love that and I W to um further amplify this uh so there's some some great um you know some great opportunities here for people to truly understand I think this is like the the key to succeed right which is this um when you start really trying to understand the viewer relate it to a person that you know um it gives you context because I mean you live with

your your son so you're like you know kind of his dayto day U but he's not in Mexico you just gotta figure out okay what would their day be like in Mexico um if that if that's the case right um one thing that I always do is use it to give context but you have to build off the context because um even though that you think that you know it's still an assumption so uh many years

ago I was having this conversation with a really really big YouTuber and they're like saying no no our age group is this and this is what we is we know that that's true and I'm like I don't I don't believe you and they're like well that's the wor way it is like we we know our we know our audience I says well I have a gift and I'm saying that you're thinking that it's older and they're

actually younger and you're actually going on tour you're actually doing these uh meetups and you're doing these concerts I want you just to go look at the medium age of the the people that are coming in and and I think it's this age and they're like no it's not there so I go to their concert and sure enough it was their second concert sure enough literally 90% of them more that age you know and I'm like

okay that see it validates it and and it did because they had in-person connection and they realized oh they're viewing me more as an older sister and they're a younger sister and so I need to have that connection and so it kind of filled in the details guess what happened to the channel it just it took off it went it went higher than than ever before because they were actually having it contextually um and then I'm

going to share another experience and this is a really um you know uh a really cool opportunity uh for people but once you start profiling people because that's all I do is I profile people I profile viewers and it becomes like a strength of viers and so I can go in and you you've seen this I don't know how many times you know in in our our coaching I can go in don't even need to have

contexts within just a few seconds I can understand exactly who the viewer is um but it could be a superpower for you in the sense of of really knowing your audience and how to connect with them uh we we actually started a new business uh this year won't give in context what it is uh but it's like we needed to hire someone and I uh I'm one of those people that it's the key position so they're

going to be the head of the of this specific company and we started to uh interview him my question was this what type of YouTube channels do you watch and like I it it has nothing to do with YouTube the job recommend has nothing to do with YouTube but why would I ask that well because then I can understand them a little bit more like of why right and then I I asked them what hobbies do

they have like they can give me all the the data of of what they do professionally but I want to know their hobbies and I want to know what YouTube they watch and the reason why is it gives me more context so um I I want to tell you their hobby first um so they like to fish okay they like Outdoors okay but in fishing they like to fly fish and I asked them this one follow-up

question um you know do you make your own flies and they're like yeah like of course do right so Contex understand that and then I asked them what YouTube channel they watch and they they watch whistling Diesel and I okay uh uh do you like to see things just get destroyed is that what you love you know do you love his his way that he leads up and Destroy something or just does the most extreme and

um would you ever do it he well yeah I'd do it um why don't you do it and they're like well I just wouldn't do it you know because it's like I like to watch it on YouTube but whatever but what that actually told me is this um it and and this is a pretty interesting question but you got to have patience uh to make your own flies okay you have to be dedicated to make your

own flies it's not easy to make your own flies like to have patience and dedications there and then two uh you like things that have step by step if you don't follow the step-by step then it doesn't necessarily help you uh succeed uh however that being said the whistling diesel is you wish you could do all this other stuff but your brain doesn't and so you're you you uh you you have a lot of satisfaction um

in content when when things don't go as planned and you like to see it but it would cause chaos in your life and you don't want that in your life but you like seeing it but you don't want it in your own life and so for me I'm like okay this person's perfect because of their uh job background but more importantly how they actually process things and then two how they actually um uh you know find

Value in content um so for me I use it as a as a Content play when kids come over to my house and they're my friends my kids friends and ask which YouTubers you like you know and they're literally saying you know the people I work with but it's it's fun to see them um you know uh connect and then I ask them what their favorite video is and then they can go off on the videos

that they love it just gives me a lot of context from it so when you do this this could be a superpower not only not only for uh you know understanding your viewer but also understanding your your employees and also understanding the people that you come in contact with and if they say don't ever ever ever watch YouTube then then that's okay too I ask them well what do they watch because they watch it somewhere and

it could be IG it could be Tik Tok and then I do the same thing because realistically you know um they are creature a habit that gives you some context and for me I'm known for uh being the YouTube person person but realistically I'm a social media guy like I I love that um and so for me I know um they might not uh connect with content U the way that I do and I need to

understand how they connect with content and why and so okay ton tons of of value uh coming from that so let's uh let's hit some questions here because um there's some great questions that came in um uh there's a couple one right here have you ever coached and helped educational Channel yes do that a lot uh most of the ones I do um help is educational channels people that have contexts on it um you can get

more information um about what I do um in the description below um okay let me see if I can get there's a lot of questions coming in I want to make sure I go to the top okay um scale train station is YouTube store still a place to repurpose Tik Tok or has it evolved into its own thing I'll let you answer that uh what was the question again sorry is YouTube shorts still a place to

repurpose Tik Tok or has it evolved into its own thing I mean I post my shorts everywhere um if I but I'm mainly on YouTube like that's my main focus um yeah so um I I'll I'll take this I I I like to post for the platform sometimes what works on Tik Tok doesn't work on on YouTube what works on YouTube might not work on IG um they have their own algorithms they have their own different

audiences you need to understand the audience of where they're from but there's not a there's not a close second of who pays the most YouTube pays the most that's why it's the foundation of everything I'm doing because if we're a media company you go where the money is at and then and you build there and then a smart move to build your IP and also your presence all across the world uh because you might be able

to do a brand deal on Tik Tok that you don't want to do on YouTube you might want to do a bran deal on IG that's not necessarily on YouTube uh so it's it's good to to grow all around everywhere um okay so let me uh hit another question here um that was a great question by the way um all right so uh could you explain the story arc that is in the YouTube formula hook re-engagement

setup re-engagement climax okay so uh here's here's a great thing um we we have this book he's asking there um what I'm doing is I'm rewriting uh this book in version two and for the people that are on right now if you don't have the YouTube formula uh put it in the comments uh just put in comments real quick if you don't have the YouTube formula and uh Chantel's going to give you a link for a

free book so I'm GNA give you a free book you know you just got to pay for shipping uh but we'll we'll we'll ship this uh to you now uh in the YouTube formula I go over a story arc and and um uh there's only so much I can do in written form I have a a really really in-depth training where I talk about ABC storylines and really how to re-engage and to set up and how

to take people on the journey which is really amazing uh but uh realistically I I look at it is can you fulfill on the promise of the title and thumbnail and and pull them into your video that's where the hook is uh and after that is the setup you have to set them up for video so you hook them and you set up the video so what is going to be the video is going to be

about and then how are you going to re-engage them that leads them to that next part and that next part and the next part because I think a lot of people um they put content in and then they go way over here and then 10 minutes later they come back over here and the people are confused uh because they forgot about what it was what they they bought into and so so some people leave and so

it's just more can you set it up and then can you tease can you set it up and can you TS and um I I like to have moments that kind of beat up and then hit that climax which is the moment and what I looked to to view is a climax is what is a sharable moment that they want to share with their friends that's what I want to do and then and then I want

to finish that video pretty quick and so that's kind of what I I did there um in Channel jump start we we go way in depth on storytelling and um a lot more with my Advanced students uh which we just uh did a couple hour training in the Dominican Republic which is which is amazing so um anything to add to this that you'd like to maybe your formula of how you skin a short um what you

look for in the hook and and the payoff yeah um what I what I do now um when it comes to made of those series I usually use the the the rule of three um I hook them really I use a really good hook I show them exactly what the video is going to be about if it's going to be made of cardboard I show them something that is made of cardboard and then I take that

and uh just do three things after that made of cardboard but I'm also showing like there's something else happening uh behind that main story that is going to pay off later you're going to know what what what's going to happen later so uh that all happens within the first two to three seconds if this is short because you want to you want to catch them like really good in the beginning and then after that they're gonna

find out um like the whole thing they're gonna they're gonna see the whole story coming together at the end um and that's what I what I do uh right now for most of my shorts um the the rule of three yeah and the rule three three act I mean you're kind of just kind of leading it up I mean that's kind of how we're programmed when it comes to content that that a great question um how

do you fight against procrastination my problem is I'm often at analysis paralysis so what do you do to to to actually take action oh that's a good question uh I'm actually working working on this right now um I I have to organize myself because sometimes I have so much to do during the day that I I paralyze um I don't know what to start doing first so I actually I had to write down what I'm what

I'm doing that day um and then organize it by hour and then just action because if you don't do that you have so much in your in your in your mind in your brain that it's GNA hard to to put everything into a list in your brain so I just write it down and that's how I take it from here to the paper and to action yeah believe it or not um this is something that I'm

passionate about um like I I don't like to procrastinate anything um I do procrastinate some things but it's like a lower priority and so what you need is a process a process will solve a procrastination and if you can live to your process and and understand what that process is then then you'll actually fulfill with a lot um so for me my my process is this um I want to know everything that I need to do

during the day and I prioritize it uh so at the beginning of the day I try to prioritize what do I actually need to get done and I go you know one to to 10 or whatever tasks that I need to get done and I put it in the order of importance and and so uh contextually if there's something that needs to be done before I can do that other one then it's going to have a

higher priority right and then the next thing to do is turn off your freaking phone put it aside and get your stuff done and it's just like lock in lock in and get stuff done so if you see my calendar it is one of the most overwhelming uh sites that you see if you actually see my personal calendar because I'm running literally 10 businesses um there's 10 businesses that I have to do and so it every

it's down to the every 15 minute uh Mark there's something that's going on however I time block I block in time uh like if you saw my calendar right now um the first thing that I I did is I have a new uh three-year goal um I I I activated it and I I I'm goal Setter and I time block uh you know two hours um you know almost two and a half hours of just my

health I just want to take care of my health uh if you notice I'm actually if you go look at my vidsummit pictures versus now I'm like 65 almost 70% uh 70 pounds lighter um than than I was and and I'm on this health Journey now and so um I'm exercising I'm doing I'm take trying to take care of myself but it's time blocked if I don't time block it it's never a priority um if I'm

out to the like I was just in New York um I I only lift weights three times a week but my health journey is like every day I block it out and I don't care where I'm at I'm going to do it um and so that's the whole thing is you got to prioritize what's important to you but you have to designate time and then two don't designate the whole day to get it done no one

can do everything in the whole day what you need to do is say what can I get done in an hour and just focus in on that and if you will time block and um of what you've prioritized you'll get more done by 11:00 in the morning than any other person on the planet like from my point of view it it is just amazing and then you need to know where your Genius is at my genius

is in the morning not in the afternoon not in the evening and so if you want my very best you get it in the morning okay if you want my very worst you're G to get it like at you know 11 o'clock at night like my brain shut off I'm not I'm not firing on all cylinders right unless I'm in event mode then I don't sleep I'm just like just gunned up ready to go uh that's

really good uh really good question here's another one um pocket cams what uh did your avatar change at all did they they start clicking or they click off on your content like before how often do you update your avatar um in the beginning I didn't have an avatar at all like I said I didn't know who I was targeting um and only recently I started understanding what an avatar is what my audience is so I haven't

changed it yet yet um cuz it's still working um so I'm just going to give it a uh some time and if I need to change it I'll change it but that's all through data if it's if my avatar is is changing then uh yeah yeah well I you did you did know your avatar let's but you weren't really giving it a priority so you knew that people that like Tech and the moment that you went

into the entertainment you knew that at least and that was that was the first stage of doing it and then uh the second stage was validating from your son if your son liked it you knew that your viewer would like it so you did understand that now you're just like hyper fixated uh because I you're one of my students I'm like you're gonna get hyperfixated in one thing you know um and and that that's great that's

great uh but uh for me um not all content's the same um you can build split audiences I've seen it happen before it will stall out your channel um you don't want where um you know people only like certain type of content they don't like the other type of content you're trying to understand people that like all your content um and that's the Avatar that I look at but um I wantan to I want to give

this because this is a probably a good time for this um I only go after the potential viewer um and I want to tell you why um so there's potential viewer there's an active viewer and then there's a a core viewer and then hardcore viewer that's kind of my my progression of how I see viewers I like to go after the potential viewer and the reason why is then then I know that I will keep the

the video true where they they I'm doing it for the person that is going to see it for the first time and so I I have the primary say okay I can't uh I have to help them understand because it's a brand new viewer that's coming on and and then two it's the widest reaching you possibly can get right and then and then as you get more localized than than it or I'm sorry as you get

more focused on the type of viewership um then then U things make sense but your your hardcore viewers I'll watch every one of your videos they're never never going to miss they're going to always comment your core viewers are G to watch it if they see it on the homepage or engage like oh I like this person or I like this channel whatever okay that's happening right and if you've only focus in on them then you

get into this rut of just only connecting with the people that you're already connected to and I think that's that's a a disservice for all your content that you're trying to create what you want to do is bring them in to the group and then they can say oh you know they'll comment oh that was great on this and they'll have context for the new viewer too uh that's coming on so that's where I like to

focus in uh as much as possible okay um let me uh there's another great uh should we take a couple more questions and then call it uh a stream um here we go yeah yeah okay uh Behavior cast um Okay so what action should creators take when a video starts performing above baselines okay first off you're using language that that makes my heart good talking about baselines I love that and how long should you wait before

releasing another video it's all I um what I yeah what I what I do is just keep wa like watching us because sometimes it goes above and then it comes down be and it can go below so I want to make sure that it keeps going up and then I'll study the why why is doing that like who's who's like why why are they watching this and I'll study that video and I'll try to repeat it

I'll try to do it again um and see see if it does the same thing if it doesn't then probably wasn't like a like a one hit wonder if it does well again I I'll try to do the same thing and and replicate it over and over again until it stops working yeah so for me there's two different strategies there's the long form strategy and there's the short form strategy I want to talk about the long

form strategy so if I release a video once a week uh that's four videos that they're getting in a in a given month depending on the month right and so what I would love to have is a bucket for each week so I would at least have four video uh type of content okay now if a video is happening uh before uh uh like that's happening in a bucket um then then I want to uh take

some time and and let things develop a little bit so there was a a student of Mine He's on here uh one of the smarter uh YouTubers is bikes and beards and Sean had a video that was performing way above the Baseline and it was during Christmas and it was a really really good video like like Banger video okay and he's like ah I need to really Rel a video and I'm like no you want to

wait um and the reason why is it was climbing it was still climbing and I like to see where the traffic's coming from so this is only long form traffic now I'm telling you this is a long form traffic strategy um if your traffic's coming from browse feature you don't want to release another video yet and the reason why is because YouTube's making a choice what to put on the homepage and and the homepage basically is

where that's coming not the subscription and so uh you're getting a lot you know this huge audiences coming in and if you're gaining views you don't want to do it so YouTube was literally promoting the heck out of Sean's video and it was just going through the roof okay and I'm like you want to wait you want to wait do not release because it was keep on going now the moment it started to come back down

and started to go and then suggested started to come up um and was the main traffic source that I'm like okay now you can release a video and so I like to look at momentum even though that I'm saying be consistent release every week there's times that I don't because of that metric uh I want to give every opportunity for YouTube to accelerate and gain momentum on a video um versus the the the newest video because

as soon as I upload that video YouTube's going to give it the highest priority to promote because that's what the system is built to do okay it's not going to kill the other video completely but the views that that was going to uh be given to this one video is now going to give priority to this other video because YouTube has to choose what to put on the homepage and it's it's in it it's in it's

in a DNA to put in the newest video that you have to give it some legs and it might die off and then go push this other video again but I want to give the most chance to this other video so I wait for that hopefully this is making sense uh so Sean Sean did that and was able to come down and then he released his video right when it was coming down and it was the

fastest video that he ever had to a million uh million views it just it just happened boom it was just like it was like transformative and the reason why is because all the people watching this actually had in their video history and and it was adding to uh that video history where oh they really engaged with it they had this huge um uh engagement with it where they watched a lot of the video and so you

hit this other one and it just it brought up that visibility and it just Skyrocket it now what you asked is like when do you when do you know that it's performing Baseline when should you read this again well my whole thing is you got to give it enough time to have it breathe and if you if you get one and you release it and it's just a banger video and you release it and it does

one thing takes off it's your most viewed video in 24 hours 48 hours and then it kind of dies down and then you see it get more legs at day seven I'm like you probably should start making another video like that because that that's all indicators that that video is going to take off because it found its audience and then it found its audience again and then I went some time and found a new audience at

seven days you better you better do it again because guaranteed around 21 days it's going to pop off it just it just will I've seen it over and over and over again YouTube will see that audience pop off that's when you want to start making the video now when I do that at that that time I'm making that video I know that the next month because it'll be all close to 30 Days by the time that

that 21-day traffic starts to pop off starts coming down you release that video then then you actually have another one now if this is the second video in the bucket you should uh it the first video could be the highest performer the second video might perform really well or it might be something that just takes off to depending on that view relationship but the third video there's not a world if this is a bucket that works

and you're learning from the video number one and video number two before you make a video number three but video number three should actually be the biggest video that you should have like you shouldn't even be close because if they watch two uh YouTube already knows they watch two and then that third one is just gold okay and so that's kind of the way I look at it um is I want to I'm very sensitive uh

all my students know that I'm very stive of where the traffic's coming from and how they're watching video if they're watching it from uh the device type you know I want to know is it TV is it mobile is it computer is it tablet um and when I understand where that's at and they're watching it from the homepage and I know that they're engaging but then it it has a kick and and a leg I'm going

to start doubling down on that content tripling done on that content um and then it's just the timing of it so if I'm releasing weekly um it's like I'm going to have four buckets that work and then the fifth bucket is my experiment and that's my content strategy and I'll phase content out buckets that that U might not get as many views I'll kind of put them aside let them breathe for a little bit maybe in

six months re-engage them um and it just just lifts the channel every single time um how do you I I did the long form do you want to do your short form like like when you see a video that's performing above your baselines how long do you wait to release another video um I create I upload shows uh four to five times a week um so if I see a video that this week did really really

well and is is uh is experiment and it did well I'll do it again next week um and if that one does really really well also I'll just turn it into a bucket and start creating uh shorts like that so I'll wait at least a week um to post another one if the if the first one did really really well yeah so let me let me give you my advice um it doesn't matter on shorts like

um like shorts is going to do what shorts does now the difference would be is you've seen in your data that you release something on shorts and it doesn't take off immediately you know um you get you get some viewership you're like it's whatever but there's something magically that happens you know at 48 Hours sometimes seven days into it where it just I mean the trajectory is like really big right the moment that that happens I'm

redoing the video I'm like literally trying to figure out what to do okay because shorts is different it's a feed driven system of how it recommends to the viewer um and they're they're not really swiping and going deeper as much as just kind of going through their dopamine effect and just kind of going from there but the moment that I know that it takes off that's great now the difference would be uh when I would release

a video for shorts is when it starts to go down so uh in your case uh you have a video that's just your number one most viewed video in in the next uh you know uh 48 hours and 60 minutes right you just you just know that's what it is just getting a ton of views but the moment that it starts to go down and another video starts to creep up above that's the moment I start

creating content for the video that goes down because it's going to go back up again uh a good short has uh there's no life expectancy on on video content I want everyone to realize that and so YouTube will use this go and find an audience and then pause uh or or or keep on you know giving it to that audience but then it's going to expand to a new audience and if it finds a new audience

then it's going to do it that's because it it it pulls videos to viewers doesn't push uh videos to for creators and so it's just like pulling for viewers all the time and and so the moment that I see that happen that's when I'm uh literally doing that then two if there's ever a video and you've had this happen I don't know how many times that's just an older video that just pops off and it is

your number one video in in the real Time That's when I'm like um we better start adding to it because it seem seems to uh really uh be going but realistically uh you could you could release uh a video every day um just kind of what he's done or five times a week or whatever and it'll be okay however however what he said at the beginning this video of this live stream is you don't want to

get exhausted doing the same things and you need to diversify and when you diversify when something in your bucket just pops off all the videos in your bucket pops off because like YouTube knows how to recommend it but you can only go so much down that rabbit hole before you get exhausted and so you need to have multiple rabbit holes that's why we have multiple bucket any anything else to say to him on that okay here's

the next one uh playing the mom game that's actually a really good YouTube channel I like that uh do you always suggest planning out or scripting videos with that formula the hook setup payoff um is there any exceptions what what would you do do you script everything out for you yeah yeah I have to script I can't do it without a script I uh for me it works to write it down I know some people do

it on their phone on a tablet but to me it's always to write it down that's just me because I'm old school um but yeah always write down because if you want to add you can add to what's already uh like on on on paper because if you if you try to improvise it it's not it's not GNA work I've done it and it it doesn't work yeah I I would say um if you sound like

a robot scripted uh don't don't script it um if you sound natural and real then do it um I I would at least want to know the Journey of the viewer in bullet points like what do you want to achieve in each bullet point um there are some channels that are reactive type of content but you still have to tell a story and you have to understand where it's at and so just depends on the type

of content you're creating so I would say at least know how each of the segments going to be in bullet form and if you need to script this would be really cool if this came out as a sub bullet I would do it that way um I I gave this example on the last live stream but I'll do it again but um uh uh Mr Beast we were shooting a video and um he he was with

other YouTubers and the other YouTubers were just chatting and they're missing what was going on it was like the most valuable thing that they could ever see which was he was trying to Envision how the video was and realized what they planned would not work and he was looking at how he needed to do it he literally was stalled out and he was like focused in and no one saw what was going on I was like

yelling at some of the people I'm like dude like are you missing what's going on he's literally editing in his head right now this is this is the magic that you never see this is the magic they never talk about um he's trying to visualizing how it look and he's like no it's disconnecting it's not going to work and and that's where you're not seeing the value and so for me I like to plan it out

but I also want to give me the freedom to to adjust how I adjust those always film what I I planned out I always film it regardless if it's not going to work or not and then I do the variations and that way you have optionality when it comes to the edit so yeah all right um let me um go through this one um here we go uh looking uh to start a new channel covering a

completely different topic what is your current thought process on launching a new channel one video five videos Etc like if you had to start a new channel which you've done a couple times now uh what what would you do um me when I started a new channel I try to to like test first with shorts and then I'll go into the the long form that's what I did for my my kids channel and it worked really

really well um because like you said shorts can catapult your your your channel um and grow it a little bit faster um so and then it also works as like a like an exercise you uh if you've never done social media before if you never uh created content before that could be a good practice Yeah but and and since it's only it's only like short you can practice multiple times a week or a month um without

putting so much time into a a long form and then upload it and then getting demotivated because it didn't work so um yeah that that's what I would do so for me it depends Gabe of where you're at um and if you already have an audience and they're loyal um then I would do a totally different approach of just starting fresh so starting fresh I'll give you that because I'm actually getting ready to launch a new

YouTube channel because I want one of those small gold play buttons I don't have one yet so I want one of those small ones um so uh that that um the process that I go through is I want to understand who my audience is and create cont content for them and and create videos so I'll create videos that will never see the light a day not even once but I'll show it to people get their reaction

um and see is it actually fulfilling with is it bringing the value and can I do that consistently okay once I understand what that is then I'm going to get two months worth of content gonna get it done I'm not even I'm not even going to do one video I'm going to do you know generally eight videos and then I'm ready to launch the channel and uh generally I um if I don't have an audience I

like to release a video um not multiple videos and the reason why is if I don't currently have an audience then it doesn't matter what I do okay but I'm G to release it on day one and day two I'm going to release the next video now you might say well why would you do that well the reason why is I don't have an audience yet and so I know that day one and day two have

videos and then I'm going to give it like uh a little bit of time let let YouTube do its thing and YouTube's going to promote and YouTube's going to see that it loves new channels and it's going to go get me an option and uh the videos are going to be seen it'll be different audiences YouTube will do it different times it's not going to catastro catastrophically hurt me because I have two videos there YouTube's just

gonna go see where that's at now if I want to wait 48 hours or 72 hours to release I'll do that too however that being said I'm more apt to do it either in the same day or by 12 or 24 hours depending on where it's at and just get it out there and then let YouTube do its thing for about seven days um then after that I'm going to release consistently um for for two months

I'm going to just hit it and I've already planned out my content strategy I understand the value that it is I'm G just let YouTube go on fine when someone goes and and sees oh new channel they do it and they go deeper my content's already interwoven where they want to go deeper they already when they they get to video number one I'm like hey I made this video for number two and then three it's going

back to two so it's like I'm always building off that where they're going to watch multiple videos okay and so that's what I do now if I had a new Channel that I had an old audience and I might have some people that would love to see that channel um I would do this I would create the channel I would I would say um uh make make a kind of a promo video so they know where

it's at and then I'd upload two shorts U and the reason why I do that is because I want to uh monetize you have to monetize have to have three videos doesn't matter already have the th000 subscribers and whatever I want to monetize as quickly as I can and so that way it's kind of promo whatever and they can see what's going on and then I'll launch the the first main video um and with that first

main video um I will literally launch the second one um you know if I'm won't doing one a week I'll do it another push um and I'll do it sometime during that week or I'll upload two videos at a time and have to go to back toback depends on how long the videos are so if they're like an hour i' probably only do one um if they're like 12 minutes I'd probably do two um and that's

the way I would do it now uh Matt Pat was saying he did five videos but he was taking an audience that loved Game Theory and was going to do food Theory and so he wanted to have them binge watch something and that works really well but you have to have a built-in audience for that that would actually love that type of content so that that's a really great question um here is one of our favorite

people of all time hop scope I had no idea you were doing tech reviews first so hes like she's like okay what a what a an impressive pivot yeah she was doing leggings review so so good okay let's uh let's um hit another one and then I want to give away some vid Summit tickets how does that sound nice all right um okay project equestrian uh would you ever do a video outside of one of these

buckets like if you have your buckets do you ever do a video outside of the buckets yeah those are my uh experiments every time I want to experiment I obviously have to go outside of my buckets to um to do that but I always research before doing that I want to make sure that that is something that it it works um or if it's something that I really want to do that my audience is doing um

like I I'll do it but not all the time time because I don't I don't want to uh mess up my what I'm doing um but yeah uh I'll I'm doing that right now I have a few uh experiments that I want to that I want to do on my channel experimental videos um if they do good they'll they'll turn into a bucket if not then I'll just crap it and never post that again yeah and

I I when I do an experimental bucket I do three videos I I already plann three videos I try to make them the best possible I don't get discouraged at the first one doesn't go but if the third one doesn't hit I I'll move on um but there's been times that the third video hit but it was like 120 days later six months later whatever and then it lifts everything up and then I know that the

the bucket works because it lifts all the videos up so for me I need to give it three videos and and I know that's a pretty big risk in some of your ways but it's not if you do it right um and that's where you have other buckets and it's just an experiment you're not doing a back to back to back you're not even doing the back to back you're just doing it like every fourth video

or every fifth video so um really really good um okay so let me um for for those that are on uh we're going to take a couple more questions but we're going to give away some vidsummit tickets um so before before we do that I'm gonna just play a quick video um about vidsummit uh just kind of get some uh some energy into it and then uh we're going to we're going to pick some winners coming

to this year's vid Summit uh and and I'm going to take one other question so let's go ahead and do that maybe well it's not going to my SC [Music] a [Music] [Applause] [Music] so what do you think man you going to vid this year sweet yes I am going not gonna miss it for the world so good it it is it is good I I love it and um so this is happening October 7th through

the 9th you can go to vids.com get your ticket but I'm going to give a few out real quick um and so if your name is picked um I just did it randomly uh from there and you're going to need to send me a tweet um a DM on Twitter or Instagram or Facebook or uh reach out to Shantel um who's on the stream here would be fine um so the first one that wins um let

me go ahead and here congrats on this travel with Clen you are coming to vidsummit really excited you're the first one to post this so I'm gonna I'm GNA take a screenshot of this so my team knows um that they that you'll be reaching out what what I want you to do is either DM me on IG Facebook or Twitter uh and we'll we'll get you uh a Twitter I guess X now uh we'll get you

taken care of uh for sure uh the next one is uh busted clastic garage you are coming vid Summit uh you're getting a in-person ticket uh this is not transferable guys like you have to come you have to be willing to come for this uh this is really really big uh this year is going to be epic it's going to be our biggest year yet there's a lot of of great opportunity there um and then I

will do another one uh the last one is Diane Dobson Barton art you are coming to vid Summit uh real excited to have you uh come uh vidsummit is is remarkable I I'm not going to lie I just I I love it uh so much not just because I created it but uh the people that attend um make it everything the people that are willing to give on stage make it all worth it and what I

what I want I want to tell you uh the culture of it Summit just so you understand we want positivity we want people to see this as an opportunity we don't want toxic tag teds or negative Nellies there what we want is people that see this as a huge opportunity and are willing to give as much as they receive and so that's kind of the the formula of bid Summit and you know uh this is great

we're going to be giving out a lot of tickets this year uh just keep in mind um you know this is event uh that sells out um we actually sold like it was hard to get a hotel uh because we saw it at all the hotels so you want to get make sure you get your hotel as fast as you can this year here um we're already sold out of two hotels we haven't even got going

yet promotion starts like now uh and we're going to really start pushing it so you want to get your hotel stay um if you can't afford a hotel like there's a lot of people that are going that you can share a room with uh come with uh different people that that that's always better than going by yourself but keep in mind if you go by yourself that you know we're a big family and and we we

connect we we we definitely do so um but yeah we got some great great people um like congrats such a great conference 10 out of 10 thank you Andrea that's that's super awesome okay um so one one last thing um and and I do appreciate uh you um uh taking this I I I think I want to give the best advice last and then we'll call it um now your son came to you and says Dad

I want to start my own YouTube channel how did you set him up to succeed because he's accomplishing something now that that most uh kids would just dream of and so would you just take just a minute on how do you approach it as a parent and then what did you do to really help him understand without just doing it for him um what I'm doing for him right now is something I wish someone would have

done for me in the beginning um with this knowledge that I have right now thanks to uh VI Summit thanks to uh Channel jumpstart I'm just taking all of that information and implementing uh all of that uh into his channel but also keeping in mind what he wants to do um not just pushing him to do hey I do skits and I do this so you have to you have to uh do characters and all that

no he he wants to do streaming um video games and all of that so I'm actually in his room right now this is his setup um so I'm really uh supporting him if in the future he wants to do something else then of course I I'll be here for him um but just showing him that it's going to take a a lot of work um it's not just something that you can have fun this is this

is really fun but you have to also do it right uh and I'm just here for him I can't wait to see what he accomplishes yeah I I think it's like um there's something about trying to do it for the first time and knowing what's important what's not important and that that's the whole reason why I wrote the book um you know and if you don't have a copy of it put it in there Chantel will

get you a copy of the book it's only the the physical book uh we have quite a few physical books we sell a lot um and we got some that we want to give out um because we we just want to be useful with the books that we have version two will come out sometime this year um but we want you to at least experience of that so if you want a free book put it in

there uh Shantel will uh will send it to you you just have to pay for shipping um the uh the key to this though is like finding you know someone that can help you and um you've been a part of my group coaching and um it's something that I'm passionate about and I'm I'm just uh getting ready to start a new cohort of Channel jump start so if any anybody that wants uh interest in that find

that in the description below it's a channel jump start you can kind of request some time and and we can go we can go ahead and connect and um we're just getting ready to start the group probably in less than a month we only have a few seats left so you want to definitely um uh you know get that now um with like uh you've been a part of my group coaching is there like we's get

it from you like what what can people expect when when they come into Channel jump start um Channel jump start in the beginning is I didn't know what to expect um but just be open to learn um there's a lot of people that are willing to help you um especially if you have a like a group coach they're willing to answer uh any question that you might have and if you're if you're lost they're they're they're

there to help you out in everything um uh yeah if you have any any question about the channel like there there are no dumb questions you just uh uh make as many questions as as you want and that will help you you uh grow your channel a little bit better it's like a family like you said uh once a jump starter always a jump starter and is is is uh just a big family of content creators

trying to achieve better things and it's just great I I love it we got new people that don't have channels to people that have 50 million 60 million you know subscribers it's just like it's one of these great communities but the thing for me though is you're G to come learn the system like I I I I'm painstakingly want to make sure you understand the system so that we can actually have real conversations like the conversations

we're having here is great but it's another level when everyone understands the same type of terminology and the way that we the process of and and we can go from there so if you're interested it's starting uh this next month go ahead put in the link is in the description um I'm here to tell you it is one of the most uh uh rewarding thing for me uh in what I do is because I'm able to

see success so much and it's just because people are willing give there too even though that it's my system they might learn something that they're contributing to to help out and that's why we we do what we do and so uh really I wanted to thank you so much for doing this um really do appreciate it um and uh you've been generous with your time we went went well over two hours but I just want to

thank you so much uh for coming on and I just want to I want to just thank everybody else uh I'm more active this year there's multiple reasons why I'm doing it is like we're The Chosen is now at a stage where it it is what it is we're coming out with season five and so I can uh put a little bit more time here on Saturdays um and I'll be doing more frequent live streams so

if you like that put it in the comments that you're liking these live streams we'll continue more with it so guys thank you so much for coming on this uh this interview this live stream and we'll see you on the next one thanks everybody