I Make $250,000/Month with 3 Faceless YouTube Channels

[00:01] channels have brought in in 1 month that would be somewhere around $320,000 I probably only spent around 4 to 8 hours a week managing all my today we're talking to Jake TR a

[00:14] for a living the second step to like what actually makes a good video is he's publicly shared before yeah everything changed when I got into all that controversy so yeah um don't have any friends I know you'll get a ton of value

[00:28] from his advice I bought into the lie that consistency is all you need to do that cannot be further from the truth my name is Jake Tran I'm 26 and I run a few did you get into that I always wanted to do YouTube but I started out like

[00:42] videos with me on the camera but back then I was like 21 or 20 or something like that and I quickly realized that I didn't have any life experience to talk discovered that you can do videos where instead of basing it off of your

[00:55] experience you can base it off of just stuff you research and you can make a put b-roll on top of your voice over that way you don't have to be on camera limited by my life experience it's only limited by how much I research so I can

[01:10] war profiteering and make a video on it uh versus me talking about my experience what channels do you run right now so I have my main Channel Jake Tran that's at 1.8 million subscribers uh my other channel is called evil food supply

[01:24] that's at 275,000 subscribers after just a little over a year so super fast our third channel is called how to get away with it it's a true crime channel that focuses more on like legal side of stuff how did you know that you wanted

[01:38] dream growing up in high school cuz it was my main form of entertainment and I could you know make a career doing stuff from home just with a camera or in my microphone it was like very romanticized in my mind and it turns out to uh live

[01:54] talk about your childhood what what were you like as a kid I was always super always how it's been I've never been a big talker I usually just listen in school I absolutely despise K through2 cuz I just never had any friends I was

[02:09] always a loner and I just never fit into any click like I didn't fit in with anime kids so I was just always alone how did that affect like who you are thing that could have ever happened to me because when you don't have friends

[02:23] there's naturally less social pressure on you to follow the norm so that's why you see a lot of like successful people a of them were like usually loners bunch of friends now you care about what they think now if I like do something

[02:36] going to like judge me but I didn't have any of that judgment around me just cuz was like the greatest thing that could have happened so if you can teleport tell yourself any piece of advice what would you tell yourself I would just

[02:50] everything happened to work out if I went back and now I have like friends or whatever maybe life would have ended up differently so yeah um don't have any friends that's my advice what is the most amount of Revenue your channels

[03:03] have brought in in one month that would be somewhere around $320,000 can we break down how you make money with your faceless channels yeah to be sponsors where companies will pay

[03:15] multiple thousands of dollars just to have a 60 to 90c ad within your video my because a video that isn't sponsored is my opinion and with sponsors you can make a lot more money than YouTube ads

[03:27] biggest Revenue stream the third is going to be our YouTube membership uh five bucks a month and you get a private documentary every month that's too Revenue stream is great because I get to make videos that I always want to make

[03:42] but probably won't get monetized and on top of that it acts as a really good way break down the percentages for each of those revenue streams I want to say sponsors is probably 40 50% YouTube ads probably like 30 40% and then the rest

[03:56] take you to start making money with YouTube back when I was doing like the making nothing for pretty much like a year I remember very specifically because YouTube ads they only pay you out once you reached like 200 bucks so

[04:09] something to make 200 bucks so for an entire year I was making $0 and looking back the biggest mistake I made was I bought into the lie that consistency is consistent eventually you'll just magically blow up uh that cannot be

[04:23] consistency it's like the Baseline thing everyone needs to do like you have to be consistent but if if you just be consistent uh it doesn't matter if you it's a bad video it's still going to be a bad video that gets no views I just

[04:37] really improving my videos just posting the same thing uh I was being consistent hoping that I would magically blow up and it wasn't until I got a lot more strategic and systematic about like hey this is what I'm going to do differently

[04:51] seeing a lot more results so once you started making faceless videos how long money once I decided that I wanted to make these faceless videos and I found a different from everyone else's that hasn't really been done yet I started

[05:05] viral video after third or the fourth upload and that just shows the power of finding a really solid Channel idea because most people when they start you channels you look up to let's say I copy one of your videos but I do my research

[05:19] a little bit better than you and I output a video that is like 10% better get like 10% more views than you but people are already bought into your channel they already know your face they already know your thumbnails um so if my

[05:31] video gets shown on the YouTube homepage next to yours even if I make the exact better your video is going to win every single time people are always going to that people already recognize you have the little verified badge you have like

[05:45] 50 100K views on your video already even if my video may objectively be 10% biggest tips for everyone you have to really find a good Channel idea where others uh you kind of carve out your own little blue ocean can take us through

[05:59] like the first few years like when you hit your first 10K month 50k 100K it it first vir video I started making a few thousand a month right away and then maybe like 6 months in probably like 10K a month and then I specifically remember

[06:12] getting up to like 20 30k a month a few months after that because you know Asian like an engineer or something or a doctor the max you can make is like two three maybe 500k a year so I was like hitting that right away and my parents

[06:26] were just blown away and from there I believe I plot a little bit at 30k that was when I met my business Mentor Arvid Ali and that's when he taught me how to Outsource everything and scale up my content so I make more videos and that's

[06:39] the next year of my channel just Outsourcing everything writing all the SS uh growing the team and from there my income went from like 20 30k a month to 100 150k a month 200k a month it was pretty crazy what does it feel like to

[06:54] go from not making that much to all of a sudden this much well when I was making man I thought I was winning life was amazing but I was doing everything day to make these videos I was definitely going to burnout eventually

[07:08] system that pumps out videos for me but at the time I had pretty much every limiting belief you could have as an artist but he really didn't take my excuses so I started slowly Outsourcing each individual part of the business

[07:21] editor that was the first hire I probably got a VA before that then I got an audio editor that takes that raw file and chops it up into the fin final voice do it on his own just as good if not better as me that gave me a lot more

[07:35] so the next thing I tackled was video editing that definitely takes up the know pretty substantial so I was really hesitant on if this was even possible so instead of trying to just Outsource the entire video at once I specifically gave

[07:49] the video editor I hired the task to just edit the last 30 to 60 seconds of the last part of the video really well I slowly scaled him to like the next 60 second video editor to help him out I kind of just kept repeating that process

[08:02] until the entire video production process was outsourced what does your people do you guys have we have well over 30 it's pretty much everyone you process researchers and writers thumbnail designers lots of video

[08:15] editors audio editors I have like some managerial people like someone who helps US or are they overseas almost all of them are international okay has that incredibly well for me I think they work way harder than Americans you know

[08:28] Americans you hire and most of the time their goal is to you know work there a overseas like this is their this is their dream they're super loyal talking to Jake I like how delegating was the main thing that basically took him from

[08:41] 30k a month to 100 200 300K a month particularly hiring overseas personally I believe in overseas hiring so much that I started my own overseas staffing company which is called paired if you have a small to mediumsized business and

[08:54] want to save 80 to 90% on payroll costs while finding Superior Talent I'll leave a link down below to to my free salary guide it goes over typical salaries and and hopefully you guys will find that helpful anyways back to the video what

[09:06] makes a good video why are your videos performing so well at the core of it is of the channel idea as like the foundation of a house if you start on a work so the first step is finding a channel idea that has a new angle to it

[09:20] that no one's done yet and that sounds hard but it's actually pretty simple one super simple method is just looking at the niche you're going into let's say Alternative Health Niche I want to look at all the big channels all the big

[09:32] write down like literally write down on a piece of paper what do I like about about these channels and what do I want to change what can I bring in from other are doing to create my own unique Channel idea the second step to like

[09:47] what actually makes a good video is emotion so why do you take out your It's usually when you're bored that's the psychological trigger people have to open up social media and it's the same with YouTube so what notice is that

[10:00] commonality they all have in common is that they elicit emotion of the viewer they take the viewer as far away from boredom as possible even if you look at viral are the ones where you ask strangers questions cuz that like

[10:13] elicits a response out of viewers and it makes you like really engaged what is your formula for storytelling I kind of think of it like a movie where I start and only then I set the foundation of like all the boring background

[10:26] then like rise to the climax as you usually a climax and then we have like a like summarize everything so let's talk tools that you use in your business cuz I'm sure you use a bunch of software and platforms uh what do you use to run your

[10:39] content so there's really only two apps we use to manage everything it's going to be slack and notion I've tried pretty much all the other major task management apps like clickup or monday.com I found notion to be the most powerful and the

[10:53] everything we organize all our videos and all our sponsor spots and everything and then we just use slack to communicate for storage we use Google we use frame we use frame. I to review edits for our people who are paid hourly

[11:08] your editors use to edit the videos Premier Pro Premier Pro solely yes for Adobe okay so this is a pretty lean business in terms of software yes because I quickly realized that software can get really expensive really fast if

[11:23] been some key things you installed or implemented into your business that made a huge change I say one of the biggest game changers was partnering with my now business partner Rob Oliver so we just launched list it's called evil goods and

[11:36] beef Tallow and a few other natural ingredients like Manuka honey olive oil and a extract from the pot Margo flour so all natural moisturizer that's whipped up into consistency that is as satisfying to use as like toxic

[11:49] can see it's branded underneath like the evil food supply channel to make this I decided to partner with one of my really good friends Rob Oliver who's a really big expert in building Brands especially on Amazon and that has been a super big

[12:04] although I was able to create like a really good product on my own we're able to use his expertise and his operations team to run the actual business so we have a CEO in place now so I don't really do much and they're doing a way

[12:17] if I were to try to do this on my own you are not afraid to partner up with people share Equity stuff like that so why going back to when I was doing everything on my own I was like very stingy but once I got over that hurdle I

[12:30] saw just how much more I could accomplish if I just hired an outour like a smaller piece of a bigger pie than me trying to spread myself so thin can't do more stuff like all my hours are taken up by like the various

[12:45] manage all the channels and run this as a CEO it would be not a good outcome numbers about your new product it's only been I want to say like two three weeks of launching we've sold over a th units already so it's gr super fast and people

[12:59] are loving it and I'm very proud of it so that's a really smart way to like you're building a product behind that channel yeah and there are so many ways to monetize and it really just depends on what fits your channel the best so

[13:12] Tren I don't have any physical products just cuz I haven't really found anything that really matches the brand of that channel but for the evil food supply Channel I thought this was so so perfect uh the benefit of this is it's already

[13:25] YouTube channel so that's really powerful yeah so what what are your intentions in like the next 5 10 years with your businesses for this we want to alternatives to like everyday products for the YouTube channels probably launch

[13:38] the team and popping out more content so what does a typical day look like for money I looked back on my life and I thought about what really fulfills me life is just learning that's part of the reason why I love my channels because I

[13:53] love learning new skills so I kind of Orient my daily routine around that just all sorts of different stuff every day I do mu Thai kickboxing I was doing boxing

[14:05] but I took a break from that and almost every day I do weightlifting I got a personal trainer in that mix I probably only spent around 4 to8 hours a week managing all my channels wow you're living the life yeah I'm happy to say

[14:17] that I get to kind of just do whatever I want every day I still like having a routine but every month I'll always travel I travel at least once a month and I don't have a routine but when I'm at home I usually have like a pretty

[14:29] and stuff like that what is some unconventional advice that you truly believe well one of my favorite quotes is from John D Rockefeller Johnny you got to respect what he accomplished in business one thing he always said was

[14:43] talked about earlier about like finding a different angle to a channel in the centered around you not having to compete because competition is always a from Peter teal the billionaire co-founder of PayPal and he said that

[14:57] all happy companies are different they all solve a different problem to create a monopoly in their Niche all failing companies are the same they fail to principle to YouTube the way I think about it is all happy channels are

[15:09] different angle to dominate and monopolize their Niche but all failed channels are the same they fail to copy the next guy and they're always playing catch up what is the best part

[15:22] was doing everything myself I was only able to pump out one video a week but now on my team I'm able to pump out like 12 something times 15 videos a month so literally accomplish four times more in my lifetime versus me doing everything

[15:34] popping out more videos I'm doing other stuff I get to pretty much travel and do whatever I want I think entrepreneurship and being a business owner is the real if you live the same amount of years as someone else you get to experience and

[15:48] accomplish way more could you also tell us about the lowest point you've had in everything changed when I got into all that controversy with my sponsor spots so like I mentioned before every single video of M sponsored so naturally

[16:00] eventually some bad sponsors creeped into the mix that I wasn't super aware videos made of me and that was the first time like I never had a problem with time like people were making videos about me calling me a bad person and

[16:13] experience um I learned that I definitely could have handled it better better I made like a smartass Community post about it and I think that just made truth doesn't really matter it's all about Optics it's all about the public

[16:28] perception because even though I didn't do any like intentional harm I didn't sponsors uh people were able to spin the narrative that I was like this terrible person I could have framed that better do you realistically think that anyone

[16:40] absolutely because now is actually one of the greatest times in history of would only ever recommend really established channels really established their Prime piece of real estate so you guys show like the best videos but a few

[16:54] YouTube was recommending me a ton of videos from brand new channel with only like a few hundred views each so I think that's a super big shift in the YouTube channels more than ever before so if there's ever been a time to start it's

[17:07] literally right now what would you do to start well first I would find the right before cuz that's the foundation of everything figuring out how I'm going to would be like finding the right video idea planning out the title thumbnail

[17:20] video because the title thumbnail is so important obviously making the video and applied this method of like finding Channel to the two other channels I've works but now I have a coaching program where I've taught over a th plus

[17:35] methodology I used to launch new channels and like the First videos people are publishing they're like miles better than the First videos me or you have ever published like they're shockingly good and like one channel his

[17:47] Channel I'm really proud of is called salt and pepper economics he went to a super Crow niche of like economics and like Finance videos or history videos he how to find Channel ideas and he created this channel called salt and pepper

[18:00] economics where the videos are super unique and like shockingly good and brand new students that have never published a YouTube video before they're making like super big strides part of the reason is you know what I teach them

[18:14] recently changed the YouTube algorithm so I think a lot of people that are something similar to you they want to build a business whether it be media them that they can check out so yeah now I have a coaching program that teaches

[18:26] people specifically how to make faceb channels just like me where I walk how to find channel ideas and everything else that goes into making a Channel or know people can fill it out they'll be able to figure out if this is something

[18:40] money they can make stuff like that all right that's been amazing thank you so you watching this video would probably want to build your own similar Channel right now the algorithm really pushes these brand new channels and new videos

[18:53] so it really is the perfect time to start since recording this video Jake actually kickstarted his new 5day program it's called The Faceless income help you find your next viral Channel idea set everything up get his personal

[19:06] framework for your video ideas monetize automate and even scale your own channel be in the videos yourself or even do most of the work if you'd like to try it description it'll take you to a page with a short video where Jake explains

[19:20] much for watching this video I really hope you enjoyed it hope you learned all types of entrepreneurs because we can learn so much from their stories also subscribe if you want to see more videos just like this I do a ton of

[19:33] entrepreneurship and investing everything that help you live a much for your time and I'll see you in the next video peace