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Where Are the Biggest Earnings from Blogging: YouTube, Instagram, or TikTok?

0h 12m video Transcribed Jul 15, 2026
Beginner 6 min read For: Aspiring content creators and bloggers looking to monetize their content across YouTube, Instagram, and TikTok.

AI Summary

The video compares monetization potential across YouTube, Instagram, and TikTok, analyzing revenue per view, audience demographics, and platform-specific tools. The creator, Boris, shares 19 years of experience to help content creators choose the best platform for full-time income.

[00:56]
YouTube Monetization Basics

YouTube remains the only major platform where creators earn directly from views. Income depends on niche and viewer location: US views pay $5-$25 per 1,000 views, while CIS views pay less. Shorts pay $0.05-$0.30 per 1,000 views, with 1,000 Shorts views equivalent to about 100 long-form views.

[02:47]
YouTube Additional Revenue

Sponsored memberships ($1-$50/month) and super stickers/donations provide extra income, but require large, active audiences. Views from Russia are often monetized as US or European due to VPN usage.

[05:05]
Instagram Monetization

Instagram lacks direct view monetization except in the US. Paid subscriptions ($1-$9/month) can yield $500/month from 100 subscribers. Gifts from reels earn $50-$200 per million views. Live badges bring $1-$5 per viewer per broadcast, with active streamers earning $50-$300 per broadcast.

[07:20]
TikTok Monetization

TikTok's view monetization is limited to 6 countries (not CIS), paying $0.02-$0.06 per 1,000 views. A million-view video earns $20-$100. Live streaming is more profitable: streamers can earn $500-$1,000 per broadcast, with top earners making $30,000-$50,000 monthly. However, it requires constant performance and risks burnout.

[10:23]
Platform Comparison Summary

YouTube pays most for views but has high competition and slow growth. Instagram offers faster monetization via subscriptions but has geographic restrictions. TikTok is easiest to start but unpredictable and demanding for live streaming. Top creators use all three: YouTube for stable income, Instagram for audience monetization, TikTok for rapid growth.

Each platform has unique strengths: YouTube for view-based revenue, Instagram for subscription monetization, and TikTok for live streaming. The best strategy is to combine all three for maximum income.

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Study Flashcards (9)

How much does YouTube pay per 1,000 views from the US?

easy Click to reveal answer

$5 to $25 per 1,000 views.

01:37

What is the average payout per 1,000 views on YouTube Shorts?

easy Click to reveal answer

$0.05 to $0.30 per 1,000 views.

02:21

How many views on Shorts are equivalent to 1,000 views on long-form YouTube videos?

medium Click to reveal answer

1,000 Shorts views are equivalent to about 100 long-form views.

02:21

What is the main way to earn money on Instagram directly within the platform?

easy Click to reveal answer

Paid subscriptions, typically $1 to $9 per month.

05:17

How much can a creator earn from gifts on Instagram reels with 1 million views?

medium Click to reveal answer

$50 to $200.

05:56

What is the requirement to start live streaming on TikTok?

easy Click to reveal answer

1,000 subscribers.

08:14

How much does TikTok pay per 1,000 views on average?

easy Click to reveal answer

$0.02 to $0.06 per 1,000 views.

07:32

What is the typical earnings range for an experienced TikTok streamer per broadcast?

medium Click to reveal answer

$500 to $1,000 per broadcast.

09:05

Which platform pays the most for views according to the video?

easy Click to reveal answer

YouTube.

10:23

💡 Key Takeaways

📊

US vs CIS View Revenue

Highlights the dramatic difference in ad revenue based on viewer location, a key factor for creators.

01:37
🔧

Instagram Subscription Model

Shows how Instagram's subscription feature can generate significant income with a small audience.

05:05
📊

TikTok Live Streaming Earnings

Demonstrates the extreme earning potential of TikTok live streams, with examples of $1 million in a single broadcast.

08:40
⚖️

Multi-Platform Strategy

Reveals the top creators' strategy of using all three platforms synergistically for maximum income.

10:23

✂️ Creator Tools: Viral Hooks

AI-generated clip ideas for Shorts based on the transcript

Where Bloggers Really Make Bank

55s

Opens with a direct, controversial question about platform earnings, hooking viewers seeking actionable comparisons.

▶ Play Clip

YouTube Pays Per View—But There's a Catch

60s

Reveals the surprising disparity in earnings based on viewer location and niche, a fact many creators don't know.

▶ Play Clip

MrBeast Shorts: $40–$200 per 1M Views

43s

Drops specific, high-earning numbers from a top creator, sparking curiosity and debate about Shorts vs long-form.

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Russian Views Monetized as American?

46s

Exposes a little-known loophole where geo-spoofing boosts ad rates, creating a viral 'hack' narrative.

▶ Play Clip

TikTok Streamer Made $1M in One Broadcast

50s

Highlights an extreme earnings example, challenging assumptions about TikTok's monetization potential.

▶ Play Clip

[00:01] post videos, and sooner or later you start thinking about how to turn your hobby into a full-time job with a good income. So, you ask yourself a very important question: where do they really pay more: YouTube, Instagram, or TikTok?

[00:15] make money from YouTube monetization in Russia. Others say that ISAs provide large amounts of money, but only through sales of personal products and services. Third. They don't understand at all how TikTok makes money. This is an app for kids. In

[00:29] this video I will lay everything out factually. Where is the highest revenue per view, where are the highest authors in 2026, and most importantly, you will understand the principles of making money from content. It doesn't matter what platform you do it on, what matters is how you

[00:43] do it. And now we will analyze everything in order. My name is Boris. I've been creating content for over 19 years and have amassed a total audience of over 7 million. We've created hundreds of million-viewer videos for our clients across various platforms.

[00:56] It still remains the only major platform where creators and producers receive money directly from views. Because the main goal of the site is to long as possible. The most reliable and

[01:10] classic way to make money on YouTube is to monetize long videos. Income here depends heavily on the niche you film in and where your viewers CIS countries, such as Kyrgyzstan, Kazakhstan, or Uzbekistan, your income

[01:24] will be significantly less than from countries such as the USA, France, Britain, Australia, and so on. Why is that? Advertising in these countries that YouTube shows is much more expensive. And the percentage that the author receives from this advertising is

[01:37] correspondingly higher. For example, income in America will be from 5 to 25 dollars per 1,000 views. This price range varies greatly depending on the niche you children's computer games will be paid for much less than,

[01:52] for example, real estate niches, because children who play computer games clearly have less money than entrepreneurs interested in content that can be monetized is short video shorts. Of course,

[02:06] long-format films are paid tens of times more than Short films, but that doesn't . The fact is that short videos gain more reach in a short tens, even hundreds of millions of views. And on average, for 1,000

[02:21] views here you get from 5 to 30 cents. And 1,000 views on SHOS is far from the same as 1,000 views on long videos. On average, the equivalent of 1,000 views in Shorts is equal to ptitsya views on a long video of

[02:35] 10-15 minutes. But as with horizontal videos, revenue varies greatly depending on the niche and the countries from which viewers watch your videos. Thus , for example, cuts with Mr. Beast bring in on average from 40 to 200

[02:47] YouTube also offers sponsored content— paid subscriptions to your channel, ranging from $1 to $50 per subscription, and regular donations, which you can receive as a super thank you or by purchasing animated super stickers. Honestly, I wouldn't

[03:02] consider sponsored content a viable way to make money here, as it works well on channels with a large, active audience. And some features are EU countries. You might say: "Okay, but what about views from Russia?" And I'll

[03:16] tell you that views from Russia are now monetized, even though monetization. Why does this happen? Because most users now watch YouTube using services to bypass blocking due to

[03:30] traffic slowdowns. The irony is that because users watch YouTube through services to bypass blocking, YouTube determines their location country. And it really turns out to be funny that views from Russia are

[03:46] often monetized as American or European or as views from is the most popular way to make money from content, specifically views, including among the Russian-speaking community. It's

[03:58] possible to earn thousands of dollars and even tens of thousands of labor-intensive and competitive platform, where content quality is valued much higher than on other platforms. Yes, you can earn a lot here

[04:11] do this on other platforms. Instagram has long ceased to be just a platform for beautiful photos. And today it is one of the most flexible platforms for monetization. However, as is the case with YouTube, there are nuances. Not all methods

[04:26] work in all countries, and income depends on more than just reach. you can make money on Instagram, who has access to these tools, and how much you can earn on average. But first I want to invite you to the content. This is our

[04:40] quite recently. Entry is open to entrepreneurs, experts and creators. All my experience and knowledge that I have gained over these many years, you can get simply by deciding to join the club. Inside, I host live discussions

[04:53] where I provide participants with a step-by-step plan for solving their problems, broadcasts from market leaders, guides, and the coolest communities of entrepreneurs and creators. Go to the content using this QR code or the link in the description. And we move

[05:05] on. Instagram doesn't have direct content monetization like YouTube. More precisely, it exists, but it only works in the United States and not on all accounts. Ultimately, the most profitable way to earn money within Instagram itself is through paid

[05:17] subscriptions. You set the price yourself. Most often it is from $1 to $9 per month. While sponsored content on YouTube is a supplement to monetization, on Instagram it can truly be a powerful

[05:30] tool, as building an audience on Instagram via rails is easier and YouTube. But how much can you earn from this ? Look, with just 100 active subscribers and an average bill of 5 bucks, that's 500 dollars a month. Major

[05:43] bloggers easily make between 3,000 and 10,000 dollars a month just from these paid subscriptions. But there are important limitations. This feature is available in the US, again, and in a number of supported countries that you can see on the screen now. The

[05:56] second way after paid subscriptions is gifts. Gifts that viewers give you, and you thereby earn money. For example, with a million views on rails you can earn from 50 to 200 dollars, but again, this feature is

[06:09] not available everywhere. Your account must have 500 subscribers and way to monetize is with badges in live broadcasts. It's basically like YouTube's Super Stickers , where viewers pay money and send it to you for your stream

[06:24] here is from one to five dollars per viewer per broadcast. Active streamers earn between $50 and $300 per broadcast. Again, the feature is not available in all countries, mainly the EU and the US. Of course, as with YouTube, you can

[06:38] you take into account the sale of advertising and products. But in this video, we'll be looking at earning money using the platform's initial tools and capabilities. In general, you can also consistently earn over $1,000 on Instagram, even from subscriptions alone.

[06:51] And, most likely, it will be even a little faster than on YouTube. But it all depends on your location. Ultimately, Instagram is truly the most profitable just

[07:06] selling your own products or services, or creating content that drives traffic to referral programs, affiliate links, and so on. OK. Now we move on to the most anomalous area:

[07:20] earning money on TikTok. Let's start with the fact that TikTok has built-in monetization for views. Unlike Insta, it is only available in a few countries. If my memory serves me correctly, there are six of them. Now you can see them on the screen. And yes, the

[07:32] CIS countries are not on this list. On average, TikTok pays between 2 and 6 cents for every 1,000 views. In certain niches, this figure can reach up to 10 or 15 on the country and the audience that watches you. Thus, a video with a million

[07:47] to 100 bucks. And to earn the same $1,000 in pure monetization here, you need to get at least 10 million views monthly. How often do your videos get millions of views on TikTok, and are you committed to doing so

[08:01] every month? Write in the comments. That's why most bloggers who boast about passive income on TikTok actually earn money not from views, but from live broadcasts. Yes, TikTok is a second powerful

[08:14] tool that can be used to make money. To stream, you only need 1,000 subscribers. And that's all. You can go on air almost immediately and start earning money from the first day. As on other platforms, the main income

[08:26] here is from donations in the form of gifts. But here viewers are more willing to give gifts than on other platforms. I don't know why, but there is this particular feature in TikTok that I noticed. I know of cases where a girl from China

[08:40] received more than $1 million in donations in a single broadcast . And I know a lot of TikTok streamers from the CIS countries who make $30,000 to $50,000 a month thanks to

[08:52] live streaming and interaction with their audience. It turns out that smart streamers use videos not for monetization, but to increase the number of people who will come to their broadcasts and send them gifts. Because, as you already

[09:05] understood, the earnings from one broadcast are much higher than the earnings from 1 million views. An average experienced streamer can earn between $500 and $1,000 per broadcast . And the bottom line is that it's actually possible to earn

[09:18] thousands, even tens of thousands, of dollars on TikTok. But the question of stability here remains open, because streaming is a specific, real job, just like in an office. You need to be on these broadcasts all the time. This job is very much linked to

[09:31] burnout. You constantly need to perform something on camera in order to conduct these live broadcasts. And I'll be honest, speaking from my own experience, I've done live streams on TikTok. I had some absolutely crazy titanic coverage,

[09:45] because I really came up with a really cool creative idea. And I, I’ll attach it directly creative idea. And I, I’ll attach it directly here, I had a broadcast, which in here, I had a broadcast, which in total over 4 hours had more than

[09:57] 500,000 people. And I even think I have a screenshot saved where I had a million people on air in 4 hours. Well, this is really crazy. TikTok live streams are really cool, but to really do it long-term, you need to

[10:10] personality and mindset to make it work , have fun, and not burn out, because you'll literally have to put on a show every day, your own theater. That's how it is. Let's summarize. You can earn from $1,000

[10:23] on absolutely all platforms. It's only a question of speed, your capabilities and long videos and target in -demand niches, YouTube can bring you the most money from views, especially if you can

[10:37] YouTube. But be prepared for a lot of competition, a lot of work to create content, and time to grow here. And be prepared for instability, , you don't have money, because you

[10:50] Ultimately, YouTube pays the most for views, but it also requires the corresponding prefer working with short content, you can try Instagram. You YouTube, but there are many restrictions that can affect your income. Well,

[11:07] if you're still a fan of short content and maybe even streaming, you might want to try taming TikTok. This is the easiest and fastest way to start, but at the same time it is very unpredictable and also requires a lot of

[11:20] effort. Having achieved results on one platform, your next step is to simultaneously. The working model used by top bloggers is YouTube for long-form videos and a stable income, Instagram for audience monetization, and

[11:34] TikTok for quickly gaining new subscribers and driving that audience to other platforms. Thus, in total this gives 10 times more than any individual site. Ultimately, no matter what platform you want to develop, be it

[11:47] platform you want to develop, be it TikTok, YouTube, or Instagram, I'm confident that do it. But if you want to do it 10 times faster, then welcome to our content. There is already a knowledge base there, and my live broadcasts are there. You join the

[12:00] broadcast, ask your questions, listen to other participants' analyses, and clearly understand the step-by-step plan 1-2-3, what you need to do to get fast and I've also prepared a useful guide on blog monetization in my Telegram channel. If you want

[12:13] You can pick it up for free using this QR code or the link in the description. Now click on the screen to learn how to develop an Instagram blog from scratch in how to develop an Instagram blog from scratch in 2026. M.

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