YouTube vs TikTok: Which Pays More?
45sDirect comparison in the first 45 seconds hooks viewers with a clear, high-interest question.
βΆ Play Clip"Delivers on the comparison promise with real data, but the intro and self-promotion add fluff."
This video compares YouTube's Partnership Program with TikTok's Creator Fund, detailing how each pays creators and which platform offers better earnings. The creator shares his personal revenue data from both platforms, highlighting the differences in payment structures, analytics, and monetization opportunities.
Quincy introduces the channel, focusing on social media tips and tricks, and encourages subscriptions.
YouTube pays via CPM (cost per mille) per 1,000 views, while TikTok pays based on views and engagement, with regional variations.
TikTok's revenue is determined by views, engagement, and the region of those views; launched in August 2020.
YouTube Studio provides detailed revenue analytics, showing ad types (e.g., skippable video ads at 54%, bumper ads at 34%) and top-earning videos.
YouTube shows CPM by country; for example, Australia pays $4.79 vs. $4.57 in the US.
Quincy earns $1-$10/day on YouTube vs. $0.10-$1.25/day on TikTok, noting TikTok's lower payouts.
A friend estimated $250 for a million-view video on TikTok, though Quincy hasn't verified this personally.
Creators only earn from views after monetization approval; past viral videos don't generate income.
YouTube offers clear per-video revenue breakdowns, while TikTok's dashboard lacks such granularity, making it hard to know which video earned what.
YouTube allows affiliate links and multiple revenue streams, while TikTok restricts links to bio only, but offers brand deals (e.g., $100-$300 per sponsored post).
While YouTube provides more transparent analytics and higher daily earnings, TikTok offers alternative monetization through brand deals. Ultimately, creators should choose based on their content style and goals.
How does YouTube pay creators?
YouTube pays via CPM (cost per mille) per 1,000 views.
01:15
When was TikTok's Creator Fund launched?
August 2020.
01:28
What factors determine TikTok revenue?
Views, engagement, and the region of those views.
01:45
What is the estimated payout for a million-view video on TikTok?
Approximately $250.
06:35
Do creators get paid for views before monetization approval?
No, only views accrued after approval count.
07:12
What is the CPM difference between Australia and the US in the video?
Australia $4.79 vs. US $4.57.
04:38
Payment Model Comparison
Clarifies the fundamental difference in how YouTube and TikTok compensate creators.
01:15Real Earnings Data
Provides concrete daily earnings figures, offering a realistic benchmark for creators.
05:19Analytics Transparency
Highlights the importance of data granularity for strategic content decisions.
08:07Alternative Monetization
Shows that brand deals can be more lucrative than platform payouts, especially on TikTok.
09:26[00:00] So you have YouTube Partnership Program or the TikTok Creator Fund. Which one should you go with and which one pays more? Coming up next.
[00:15] Hey, what's going on guys? It's me, Quincy. Welcome or welcome back to my channel. Here I teach you tips and tricks for social media. So if you want to see more videos like this, make sure you subscribe to the channel and hit that bell for notifications.
[00:27] that way you never miss an upcoming video that I upload. So YouTube or TikTok, which one should I be on? Which one should I upload my content? And then of course, which one pays more? Let's be honest guys, hey, I had that same question years ago and I'm actually succeeding on both of them.
[00:44] So this is a tough one. Oh man. It's not all about the money, but when bills gotta get paid, it's all about the money. Let's keep it real. Before I get started, if you're looking to grow your YouTube channel. I have links in my video also on how to go from zero subscribers to 500
[01:01] subscribers in a month or even from zero to 2k subscribers. Make sure you look for that video and also if you want to know how to get more followers on TikTok there's a link in the description for that as well. So first let's start with what do you get paid for on YouTube
[01:15] and on TikTok. On YouTube advertisers will pay you a CPM also known as click per milli depending on how you want to say it, per 1,000 views. And on TikTok, you are paid for your views and your
[01:28] videos going viral. Now, right off the bat, to let you know, TikTok has just came around with the Creator Fund in August of 2020. Now, reading from TikTok, TikTok revenue is determined by views and engagement and what region those views came from, whether it be the United States or outside
[01:45] the U.S. So if there's no engagement, you can actually get paid less. If you don't have views, but you have high engagement, you can still get a good payment. Now, in this video, we're also going to show you the differences and even which platform has a breakdown, which one doesn't,
[02:01] and which one is probably easier to understand, or should I say more user-friendly. On YouTube, you have the Studio app, which I'll show you right here. And as you see, you have your dashboard, and you can click on Analytics,
[02:14] then click on the Revenue tab. You will see your estimated revenue within the last 28 days. I do have money in there. I'm not where I want to be, but I'm happy to be making something. And you can immediately see the breakdown.
[02:27] You can see if you scroll down here, ad types, the last 28 days. 54% of my revenue is from skippable video ads. I don't want to force everybody to watch videos before they see a video.
[02:41] So feel free to watch it. It'll help me out. Watch it to its entirety. But hey, you know what? If you really want to get to the content it okay Skip the ad go straight to the video Bumper ads which are the banner ads that show up or they might pop up in the middle of a video and they might just display on the bottom
[02:59] 34% of my revenue has come from that. Now, this is my first month making money on YouTube, so I'm excited, like I said, to be making something. Display ads, which will be on the right side when people are browsing on YouTube.
[03:12] Once again, I'm here to try to help you understand which platform pays more or at least which one is paying more for me. That way to give you a little insight. These numbers can change overnight. Trust me, I've seen them change.
[03:25] I've seen my income go up. I've seen it slowly climb and I've seen it just sit there. And so this is just to help you and to give you an idea if you're on the same. Man, should I really go all in for YouTube or should I really go all in for TikTok creator funds?
[03:41] That's what this video is about. It's really not about how much I'm making or how much I'm not making. I want this to be a teaching tutorial Which one should I go for or which?
[03:53] Platform is better for me to go after now as you see I have top earning videos how to use a microphone in duet mode I've earned $40.59 in the last 28 days on that video video, TikTok feature fish, $14.15. It gives you a breakdown on what videos are earning what amount.
[04:12] I like that. That shows me what type of videos to make, what direction to go in, what should I focus on, what people are really looking for. And this is my wife calling in the middle of my YouTube video.
[04:24] Hold on. Hey, babe. It also shows you your CTM by country. So in Australia, I'm at $4.79. United States. I'm at $4.57. So basically, without going all the way down the list, I make more
[04:38] in Australia when ads are placed on my videos than I do in the United States, which is kind of cool to know. And just when I actually click on top earning videos, it actually goes
[04:52] all the way down the list from the period, which is basically the last month of August 18th to September 14th or it could be September 18th. The whole period on what I've made for all
[05:04] of those videos. I just think it's really really good to know. So let's talk about TikTok. We're going to go to my creator fund. Click on creator fund. Now I'm not rich on TikTok but I'm doing
[05:19] pretty well and I've made some quality content. Right off the bat, you instantly see that I'm making less on TikTok than I am on YouTube. Now, yes, YouTube has been around for a while,
[05:33] so TikTok is just getting there I sure they going to get on the ball I sure TikTok is going to grow going to expand but let just dive into this But if you look at my daily let me start by saying ever since I been monetized on YouTube I make anywhere from
[05:56] a day to $10 a day. And on TikTok, unfortunately, I make anywhere from 10 cents a day to $1.25.
[06:08] Now, I will say it's because I haven't lately had any viral videos. In my profile on TikTok, I have about four videos that have over a million views.
[06:23] Some with a couple with three million views. Some with two million views. So I just haven't landed a million view video. I will say the higher the video, you will have a dollar amount.
[06:35] Hit your account. I've had a couple of friends do the math, and one of my friends mentioned that for a million-view video, you would get paid $250. I'm waiting to do a million-view video because I just want to see how accurate that could be, and it's possible.
[06:54] Obviously, I haven't hit a million-view video on YouTube. My highest video right now is 65,000 views, and it's good to know that I'm still earning. many of you wanting to know on YouTube or TikTok will you be paid or compensated for all the views
[07:12] you've got on a viral video in the past no you won't you're only going to get paid by views that you accrue from now going forward so for a video that I had and it already had 50,000 views
[07:25] unfortunately I got approved to be monetized on YouTube after that so I don't get paid for none of those views, but it's a good thing to know that some of those videos are still trending. And likewise, the same on TikTok. I wish I can get paid for my four viral videos that have over
[07:40] a million views. If you really want to find them, just scroll through my TikTok profile and you will see them. But back to this, if you look at my creator fund dashboard, you see 6 cents, 20 cents, 25 cents, 70 cents, 47 cents. After a while, I got to be honest, it kind of got a little bit
[07:55] discouraging, but I am grateful to be earning money on TikTok for doing something that I love to do so hey thank you TikTok but ultimately when you compare the TikTok creator fund dashboard
[08:07] and the YouTube studio uh dashboard total different you see breakdowns here you know exactly what video is paying you what you see your CPM you you know exactly what type of content to
[08:24] Here I don't know on TikTok what video paid me a dollar fifty one. I wish I knew. And when you try to go back to see three days before you can kind of get confused because if you look back three days well this video had 30 views and the one right next to it
[08:44] had 20,000 views and the one above it had, you know, 8,000 views. So which one paid me the $1.51? You really don't know. Like I said once again, I'm just trying to give you guys some insight. Please put your questions in the comments. I love answering questions.
[09:00] I try to answer all questions on my leisure time. I'm only going to tell you what I know. So if you have questions, I'm not going to guess. I'm not going to fabricate. I'm not going to beat around the bush.
[09:12] I'm going to tell you what I know if I can say it and if I'm allowed to say it. So drop your comments, drop your questions. I'm here to help you that way. You know what platform you might want to go on or want to be on or which one is going to be beneficial to you.
[09:26] There are so many ways that you can make money on YouTube. It's not even funny. So there's links that you can put in your description, affiliate links to different websites, different products, and you get a percentage of those sales.
[09:42] but you can't do that on TikTok. You can't put affiliate links in your description, in your description of the video. You can't put one link in your bio and that link better kill it.
[09:56] That link better be the sell-off to all things. And what I will mention and I don't want to leave out is I have gotten a countless number of emails from people offering to pay me a sum of money
[10:10] to do videos with their products in a TikTok video. My most recent one was just actually two days ago. So whether it's free products, free t-shirts, free clothes,
[10:22] free items that I can use around the house, I have gotten anywhere from $100 to $150. I've gotten paid $300 to be on someone's website. There is money to be made on TikTok,
[10:35] but the way that you're going to make that money is just a little bit different. And so once you have a certain following, you'll begin to get DMs and emails. I do suggest having a business email in your
[10:47] bio. Right now I've actually made more money on TikTok than I have on YouTube, but I just got monetized on YouTube. So we'll see what's to come in the next few months, in the next year. Hey guys, once again I hope you really understand the
[11:02] things that I've been going over in this video. Once again, if you have questions please put those comments down below. I have videos on how you can make money on YouTube and how you can grow your channel and also how you can be a part of the creator fund.
[11:14] So make sure you watch those videos as well. Ultimately, do the silence best for you and for your lifestyle, YouTube partnership program, or the TikTok creator fund. Hey, once again, I'm Quincy leaving you tips and tricks for social media. Hope you really learned a lot from this
[11:29] video. I'll see you next time.
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