AI Summary
This video from the Blogging Series offers practical advice on selecting a domain name for a blog or business. The host, Tracy, outlines four key tips: defining your brand, ensuring the name is memorable and easy to spell, avoiding hyphens and numbers, and choosing the right extension. The guidance is aimed at helping viewers pick a domain that aligns with their brand and is accessible to their audience.
Chapters
Ask yourself whether you are branding yourself (personal name) or your own company. If you own the company, incorporate it into the domain; if you are an affiliate, avoid branding the company to not drive traffic to them.
For niche blogs (e.g., mommy blogs, craft blogs), playful and memorable names are common and can help grow the blog's identity.
Choose a domain that is short, to the point, and easy to spell or type. If people hear it, they should be able to type it without errors, which helps with virality.
Hyphens and numbers can cause confusion when spoken aloud (e.g., saying 'Dustin hyphen Tracy') and may lead to typos. Only use them if they are part of your brand name.
Stick with mainstream extensions like .com for a professional feel. Avoid .info. If video content is primary, .tv could be an option, but .com is generally best. You can also buy other extensions and redirect them to your main domain.
The video emphasizes that choosing a domain name should not be stressful; keep it consistent with your brand and easy for people to access. By following these tips, you can select a domain that supports your blogging success.
Study Flashcards (5)
What is the first thing to consider when choosing a domain name?
easy
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What is the first thing to consider when choosing a domain name?
Whether you are branding yourself or your own company.
00:30
Why should you avoid hyphens in domain names?
easy
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Why should you avoid hyphens in domain names?
They cause confusion when spoken aloud and can lead to typos.
02:47
What extension is generally recommended for a professional feel?
easy
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What extension is generally recommended for a professional feel?
.com
04:00
When might it be acceptable to use numbers in a domain?
medium
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When might it be acceptable to use numbers in a domain?
If numbers are part of your brand name.
02:47
What is a common naming style for niche blogs like mommy blogs?
medium
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What is a common naming style for niche blogs like mommy blogs?
Playful and memorable names with wordplay.
01:11
💡 Key Takeaways
Branding Yourself vs. Your Company
Clarifies a fundamental decision that shapes the domain name choice.
00:30Memorability and Ease of Spelling
Emphasizes user experience and virality potential.
01:38Avoid Hyphens and Numbers
Practical advice to prevent confusion and typos.
02:47Extension Choice
Recommends .com for professionalism and mentions redirecting other extensions.
03:45Full Transcript
[00:02] Tracy calm and today's video is all about choosing your domain name for your with blogging and you're at that crucial step of figuring out what you want to I'm going to give you a few tips on how to narrow down those choices and really
[00:17] to narrow down those choices and really pick the best one for your brand so when
[00:30] it comes to choosing a name for your domain one of the first things you really want to ask yourself is what is your brand are you going to be branding yourself as in you who you are your name or are you braving your company and when
[00:45] company that you yourself created and that you are the owner of something that you actually named yourself i'm not referring to companies that you might represent or being an affiliate 40 distribute distributor for because in
[00:58] those situations you don't want to be branding the company right because that brings the traffic to them but if you have your own company where you are the owner then that could be something that might be incorporated into your domain
[01:11] name and then the final thing is figuring out if you are looking to more figuring out if you are looking to more create a niche specific blog centered around a more fun and memorable naming so this is really common in a lot of the
[01:25] you know mommy type blogs craft blogs things like that they really like to do a lot of play on words have fun with those types of blogs and really grow it strong in that match and so those are the things you really want to consider
[01:38] when it comes to your brand which one are you going to focus on and that will help you get a little bit further down the path of what your domain name should your brand the next thing you want to do
[01:51] is make sure that your domain is fun and memorable and preferably easy to spell memorable and preferably easy to spell or type because if people just hear it they want to be able to just go type it in and get to it easily that way as
[02:06] opposed to if it's you know something that's difficult to spell or say or it's that's difficult to spell or say or it's too long or has too many potential for typos then it's going to be a little bit harder to make that viral so you
[02:20] want to really focus on something that is short to the point it really gets your message across so like ours is just Dustin and Tracy calm because we are branding ourselves in our business but really for yourself you just need to
[02:33] name that a lot of other people have then you might want to shorten it down by saying work with you know so-and-so your whatever your name is you really want to figure that out and make it something simple to the point that
[02:47] people can easily get to it another tip is to avoid using hyphens and actual numbers in your domain if you can if numbers are part of your brand name so like if you have numbers in your brand then that's fine because that's going to
[03:03] many people remember you by but if they're not then you want to be careful and using those things just because when you're staying a domain out loud like when you're staying in your videos we say Dustin and Tracy calm if we had
[03:16] hyphens in there people wouldn't be able to get to it as easily it wouldn't bring them to the right domain and if we wanted to say that in our videos and it would sound a little silly to say Dustin hyphen and hyphen Tracy you know that
[03:29] that kind of feel really prevents people from easily accessing your blog so with that in mind just really if it's not necessary to have a hyphen then leave it numbers and you can leave those out as well just because you don't want to have
[03:45] any confusion of people putting the actual number itself as opposed to writing out the number and text and then the final piece of advice is to really consider the extension of your blog so that's the dot-com info TV things like
[04:00] that you really want to stick with something that is pretty much mainstream in your niche so most of the time you always want to go with calm and avoid
[04:12] the dot infos if you can just because calm does have a more of a professional feel to it it's something that people recognize is more professional as something that they can try something that has a safe feel to it but if you
[04:26] videos as your main thing then you could do something like TV as your extension because it will be a place where people can go watch video content but most of the time you want to go with calm and if you you know really want to claim the
[04:43] claim that name and claim that ownership then you could go get the dot infos on the dot nets and have them re-- route to your com if that is something that you're interested in doing but overall for your main domain I went on to stick
[04:56] with the dot-coms or whatever is the main extension in your country and that sums up my four tips for choosing a domain name for your business don't stress yourself out too much with this part of the process really just keep it
[05:11] consistent with the brand that you're building make it something easy for access and you'll have no problems whatsoever with the domain name that you choose as always if you found value in this be sure to leave a like or comment
[05:25] below and be sure to check back in at this page whether you're watching it on Facebook or YouTube because we will be continuously uploading our blogging series to really help you get going with your blog for business a to z all the
[05:38] steps you need to know to get it up and running successfully and with that i running successfully and with that i will see you on the next video