Domain Name Buying Guide — Step-by-Step Guide & Transcript

How to Buy a Domain Name for Your Niche Site

0h 12m video Published Mar 22, 2022 Transcribed Sep 12, 2026 Niche Site Vault Niche Site Vault
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Beginner 5 min read For: Aspiring niche site builders and bloggers with little to no experience in domain registration.
AI Trust Score 65/100
⚠️ Average / Some Fluff

"Delivers on the promise of a domain name tutorial, but the middle section is muddled and hard to follow, reducing the overall value."

AI Summary

This video is a practical guide on how to choose and register a domain name for a niche website. It covers the differences between brandable and keyword-stuffed domain names, the importance of domain extensions, and provides a step-by-step walkthrough of using NameSilo to register a domain at a low cost.

[00:21]
Two types of domain names

There are two main approaches: brandable domain names and keyword-rich domain names. Keyword-stuffed domains include target keywords (e.g., bestmassagechairs.com), but Google no longer favors them and may even penalize them as manipulative.

[01:17]
Why brandable domains are better

Brandable domain names cover the general topic without stuffing keywords. Examples include babystrollersauthority.com or babystrollershq.com. They look better to readers and avoid Google's suspicion of keyword manipulation.

[02:14]
Choosing the right domain extension

For a global audience, use .com. For a specific geographic audience, use the country code extension (e.g., .co.uk for UK, .de for Germany). The target audience should determine the extension.

[03:15]
Generating domain name ideas

Use tools like Canabi (canabi.com) to generate domain name ideas by entering two related keywords. The tool provides a list of available domain names to consider.

[07:13]
Why NameSilo over GoDaddy

NameSilo offers domain names at $9.95 per year, cheaper than GoDaddy's $19.17. Additionally, NameSilo provides free WhoisGuard, which redacts personal information from public domain records.

[09:55]
Registering the domain on NameSilo

After finding a domain (e.g., buyasoul.com), log in to NameSilo, search for the domain, add it to cart, choose registration duration, and checkout via credit card or PayPal. The process is straightforward.

[11:27]
Recap and final tips

Avoid keyword-stuffed domains, use brandable names, generate ideas with Canabi, and register on NameSilo for $9.95 with free Whois. This sets you up for your niche site.

The video provides a clear, actionable process for selecting and registering a domain name, emphasizing brandable names, appropriate extensions, and cost-effective registration with privacy protection.

Mentioned in this Video

Tutorial Checklist

1 00:21 Decide between a brandable or keyword-rich domain name; prefer brandable to avoid Google penalties.
2 02:14 Choose the domain extension: .com for global audience, country-specific (e.g., .co.uk, .de) for local targeting.
3 03:15 Generate domain name ideas using Canabi (canabi.com) by entering two related keywords.
4 07:13 Select NameSilo as the registrar for lower cost ($9.95/year) and free WhoisGuard.
5 09:55 Log in to NameSilo, search for your chosen domain, add to cart, and proceed to checkout.
6 11:12 Choose registration duration (e.g., 1 year) and pay via credit card or PayPal.

💡 Key Takeaways

💡

Google's stance on keyword-stuffed domains

Reveals a key SEO principle: keyword-stuffed domains are now seen as manipulative and can hurt rankings.

01:02
📊

NameSilo vs GoDaddy pricing

Provides a concrete cost comparison, showing NameSilo is significantly cheaper.

07:13
🔧

Importance of WhoisGuard

Highlights a crucial privacy feature that many beginners overlook.

07:40

[00:00] Now that it's taken a nip, it's time to get a domain name for our website.

[00:21] The domain name will help potential readers to identify with your website. So when it comes to domain names, there are two ways you can go about it. First off, you can go for brandable domain name and second, you can go for a keyword

[00:34] rich domain name. A keyword stuffed domain name is simply a domain name that has your target keyword in it. So let's say for example you want to build a niche site around, let's say, chairs or

[00:46] massage chairs. So you can decide to buy a domain name that's called bestmassagechairs.com. Just from the name, you can see that we've already stuffed the keyword over there, bestmassagechairs. There is really no advantage of having a keyword staff domain name over a brandable domain

[01:02] name. The era where Google used to favor websites that have keyword staff domain names is over. In fact, right now, if you build a website on a keyword staff domain name, you might have a difficult time ranking because Google thinks you are trying to manipulate the rankings

[01:17] through the keywords in the domain name. So the best option is simply to go for a brandable domain name. What do I mean by a brandable domain name? of a brandable domain name as a name that generally covers whatever you'll be talking

[01:30] about on your niche site. So let's say your niche site is about baby strollers. Instead of going for a domain name such as bestbabystrollers.com, you can go for something like babystrollersauthority.com or let's say babystrollershq.com or something like that.

[01:48] So basically, you don't want to have keywords such as best or reviews in our domain name. Rather, we want a domain name that when someone hears or comes across it, they know what the

[02:00] website is about, but then the domain name shouldn't be keyword stuffed. And now, let's talk about the domain extension. Which domain extension should you go for? Here it truly depends on the niche size that you are building.

[02:14] If you are building a niche size that is targeted people from all over the world, then you definitely want to go with a .com extension. And if your need site is targeted to people in a specific geographic location, let's say

[02:26] you are building a need site that is targeting people in the UK, then you want to go with a UK domain name extension, it is a .co.uk. So the same thing applies if you are building a need site targeting people in, let's say,

[02:39] Germany. So the domain extension will definitely want to go with a .de. Your target audience should inform you of the domain extension that you should go for. Generally, you want to go with a .com domain name, especially if you are targeting readers

[02:54] in the US or worldwide traders. But if you are targeting people in specific geographical locations, then definitely go for the domain extension of their specific geographic location. And finally it now time for us to generate some ideas Let generate some domain name ideas for our new website Depending on the needs that you been given Mwisho sikisho mwisho kufanya idea Lao kufanya ndogo na idea kwa kwawezi ya kubwa Kwa sababu kwa kutoka wakilisha kutoka

[03:15] kwa kweli wafikia idea vya kufanya. Lakini kwa kwa wakilisha wakilisha, kwenye kamaa ya kutoka ya kufanya zinaweza. Kwa hizi, kama wakilisha kufanya njia kamaa kufanya, kamaa kutoka ya Kutoka Munchlet,

[03:28] kwa wakilisha njia kufanya na kufanya zinaweza baada, kwa mbili zinakuwa. Kwa mpioa kufanya mtu ya wakuna ya ibili ya wakuna kwelinga.

[03:40] Iwasi hiyo kutokula kuhusu nini ya mwizo wa mkano mwafu ya mwisho hapa, nini wa kutoka kwa cha kufanya watu ya uhosa na kufanya kufanya na kufanya ya mwisho wa mkano kufanya. Una na uhosa ya kufanya ni, sio Kenali.

[03:52] Kwa hiyo, sio sikumbia na Kenali yehono. Na kama umeja kufanya, wakati wewe na nyingi wana fulani kwa maa, na kwa hivyo kwa kufanya kwa mkifadha ya kitu na wanaweza kuwa kwa mkifadha ya kitu.

[04:07] Kwa hivyo nyingi kwa kufanya kwa kitu, kweli ya kitu hivyo. Kwa hivyo kufanya kwa kitu, hivyo kwa kitu, na kufanya kwa kitu,

[04:20] na hivyo panabi nyingi kufanya kwa kitu ya kitu na kweli ya kitu. kwa mtoto nukutengeneza kutoka hapa hapa b

[04:33] baby rider nikifanya nilikuwa doby rider inaweza website kama babyrider.com shipping sling kama nilikuwa also kama ni moja kwa hivyo ni unakotoka mtoni yaidi ya kutoka

[04:46] doby stroller ili nukitaji kwenye kazi mnani shola baby ili nilikisha kwa hivyo bola i'm not sure whether this one is available but i still also don't like it because when someone hears of

[05:00] bola they don't have an idea of what kind of products i'm targeting or what kind of topics i'm i'm writing about the study study can work then you have all these other ideas that you can check

[05:15] the best thing is whenever you see a name that you prefer you can just click on the availability tab na tunafikisha kama ndio kama waleo maithaji waleo la kwenye kwaatisi ya kubwa

[05:28] kwenye kubwa kwa mtu ya kutumia. Kwa hiyo, kutumia kutumia kuhusu ya kubwa na kufanya mtu ya kubwa kwa mtu ya kubwa. Kwa hiyo, kufanya kutumia kubwa kwa mtu ya kubwa. tunachua kubwa kubwa kwa mtu ya kubwa. Kuhusu kubwa kubwa za kubwa.

[05:44] so let me see do you have a .com i don't see any.com let me just check .com oh baby.com here is the.com

[05:58] let's see let's see whether we can register it is taking us to godaddy where we can find out whether it's available or whether it's available for registration or whether it has already been registered before so if it already been registered then of course you can register it Kwa if it available then definitely you can buy it so there we go you can see buyb is available and you can see it available for 197 dollars plus 19 per year

[06:31] well we really don't want to spend 197 dollars on a domain name the main name usually go for less than 10 dollars so we definitely don't want to go with buyb.com uh we can just look for a different

[06:43] domain name let's go back let's look let's see this one buy a soul buy a soul buy a soul.com let's click on it and shine the product available

[06:59] yeah we can see it just told us the domain name is available buy a soul.com it's usually 19.17 per year but for the first year they'll register it for us for 5.17

[07:13] but we are not going to register it on godaddy. Godaddy is one of the more expensive domain name registrars online. Instead, we are going to use a different option. The option that I prefer is called Nentilo.

[07:26] So Nentilo usually sells domain names at very low prices. Apart from that, they give you free WhoisGuard. You will realize that some domain name companies will charge you extra for Whois, but Nentilo gives you free WhoisGuard.

[07:40] If you don't know what whois is, basically it's a way of you redacting your confidential information on the domain names that you own. Such that, if a person searches for the contact details of someone who's registered a domain

[07:53] name, then they are not going to find the real name of that person or their address or any other information. So let's look at an example. If someone wanted to know who is the owner of KnitSite World, all of you guys know I'm

[08:05] the owner of KnitSite World. But let's say someone new wanted to know who is the owner or what are his contact details and things like that. They can simply go to whois.com forward slash whois and forward slash nitsitevolves.com.

[08:25] When they open these websites, then they are going to see all the information related to the domain name. for instance they can see the domain name is each site vault the registrar is internet domain b

[08:38] service ds code they can see when it was registered when it's expiring when it was updated the starters the name servers and things like that then here on the registrant contact instead of my

[08:52] name appearing here remember this is a public record so instead of my name appearing here you can see the name is written domain admin then instead of my organization name appearing here you can see it's written risk privacy cop then the address you can see this

[09:08] an address in bahamas the phone number is in bahamas and things like that so if you don't have risk guide on your domain name then your contact details are going to appear here so let's say john you decide to register domain name and you chosen to register it at a place like Godaddy that doesn offer free whois guard then in the registrant contacts your name is going to appear here so it will be dondo your organization name your street address your phone number email and things like that

[09:39] and of course in these times all of us are trying to keep our data private so i recommend that you go for a domain registrant that offers free whois and menselo does that so menselo of x3 who is and the domain names are very cheap compared to godaddy and other domain name

[09:55] registrants so we've already found our domain name we say the domain name is by a soul where soul does come so we'll just go to name silo of course you have to sign up if you haven't signed up for

[10:11] me since i've already signed up i'll just log in and after logging in you'll be presented with an option where you can input the domain name that you want to buy and then follow the next procedure so

[10:24] we just talked about buy a soul buy a troll.com click on search the search is there and you can see buyasoul.com is available at 9.95 and renewal is also 9.95 remember for godaddy the course was

[10:44] 1917 so godaddy is a little is 10 expensive than name silo that's why i recommend name silo so just say add it to our cart then you just go to checkouts you can see which privacy is offered

[10:59] usually for free duration of course is one year if you want to buy it for multiple years it's fine you can decide how much how long you want to buy the domain name for i'll just choose one year

[11:12] and then I just go to checkout and then at the checkout place you can either decide to pay for a domain name either through credit card or paypal or any of these other options that are available

[11:27] here and that is basically how you buy a domain name so let's just recap what we've talked about when it comes to domain name you have two options you can either go for brandable domain name or a keyword rich domain name. Generally, you want to stay away from keyword rich domain names

[11:43] because first of all, Google is honing upon them and secondly, they just don't appear nicely to the readers. So instead of a keyword-stuffed domain name, go for a brand-agile domain name. If you're having a hard time generating domain name ideas, go to canabi.com, enter

[11:59] two keywords that are related to your needs and then you're going to get a ton of ideas of domain names that you can register. Finally, when you find a domain name that seems good for your niche, go to NameSilo, register for the domain name at only $9.95.

[12:16] You will get free Whois and from there you're ready to roll with your new niche site. See you in the next video.

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