E-Commerce & Dropshipping — Step-by-Step Guide & Transcript

[04:58] Ah. [Music]

[07:39] to everyone who is connecting, and obviously you already know, we're on Facebook and YouTube. Welcome to obviously ready to begin. And as you have already seen, the dynamic

[07:53] we have in each live stream is to provide you with value in different types of digital investments, since we are very involved in that area . And today we're going to talk about electronic commerce, also known as e-commerce. Okay? Um, it's also

[08:07] I'm developing and moving around in. So, moving around in. So, the idea is to instruct them in the areas or niches where we have expertise, so we can obviously add value

[08:22] and help them, right? So , okay, I'm here, I'm going to quickly list the cell phones so I can read your comments. You know, while we're giving you time, you can connect

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[08:53] here. So, tell us, guys, if you like that kind of activity. We decided to do it this way, varied by topic, since we identified that in the community there were many members

[09:08] who had interests in learning about other types of investment or developing themselves, and to give them my point of view, obviously, regarding that. So that's why we said, well, we're going to be able to dedicate

[09:22] each live stream to talking about a particular topic, a specific topic. You already know that your comments. Okay, I've got Facebook ready here. Now

[09:37] I'm going to access YouTube here so I can have it and keep track of what we have. While you're connecting, I invite you to check out the podcast we just uploaded. We also have some really

[09:53] great content that we're uploading, and we're still working on bringing you new information and updates so we can help you. In fact, today I uploaded a story to my Instagram account where I talked a

[10:08] little about how I'm currently working on recording a new digital product, a new course on digital scams, where you'll find everything you need to avoid being scammed again, to learn

[10:21] how digital scams work, and especially the benefits of a monthly subscription group with many interesting perks. So, well, I'm already spoiling that for you so you can keep it in mind. And I know that

[10:34] many in the community are currently developing or are involved in niche platform investments. So that's why I said, let's

[10:46] create a course on this so that you can be the biggest beneficiaries. Ready? So, well, we can start now. You know,

[10:58] share this live stream so we can reach a wider audience and see if you're really enjoying this format of dedicating one topic per week. Is it going out? Well, if not, we can choose a

[11:12] free topic if they don't like it , if it doesn't add anything for them, or if they think, you know, that the best free topic is to ask questions, we can do that too. We are testing new dynamics, especially

[11:25] to help you and so that you can get the most out of them. Okay? And well, my friends, today we are going to talk, yes, indeed, about e-commerce. Many know it as e-commerce. It's like the abbreviation

[11:41] e-commerce. It's like the abbreviation for e-commerce. for e-commerce. Okay? Well, first you have to understand that it's a type of digital investment. Let's call it yes. Let's call it a

[11:53] form of digital investment. It is definitely profitable. Yes. As long as any type of investment, if you know how to do it, will be profitable for you. So, there are many things that can be

[12:08] done. It is purely digital. Yes, we could say that it is purely digital. Okay, I'm going to explain a little bit so you understand how it works, because I understand that there are people who may not know, I don't know, don't know

[12:22] or are unaware of this. So, let's start from that point Remember that this is another type of investment you could make, okay? But regardless of everything, guys, if you want to become an expert in

[12:37] if you want to become an expert in any any type of investment, I definitely recommend that you train yourself, dedicate your time, your

[12:50] attention, and practice to this. No type of investment is simple, easy, or risk-free; everything has a risk. But the most beautiful thing I like about digital businesses

[13:04] is, first of all, that you can move it. In other words , it's not that I'm going to get into a digital business, but I'm going to give money to a certain person or company so that it generates some returns for me. I'm not really like that type, I don't share that

[13:19] that type, I don't share that ideology much because the safest way or ideology much because the safest way or the way to reduce the risk of an investment is for you to be able to move it directly. So, when you

[13:33] train and educate yourself, you are achieving two things. Number one, developing a new skill for you. You're feeding it here, obviously, and that's going to help you in the short term, in the medium term,

[13:48] because you're the one who's going to develop that skill so you can execute it. And number two, you reduce the risk of any type of investment because you is, you are moving it, you know if you win, you know if you lose, you know

[14:02] what is happening. On the other hand, when you decide to give that money to be you decide to give that money to be moved by third parties, that's when you've already danced, that's when you've already flown away . Because? because you don't have control of your

[14:16] money. You don't know how your money moves and you are solely dependent on what the person or third parties to whom you gave your money tell you. They might tell you, "You know what? It's lost." You might say to yourself, "Do you know what happened?"

[14:30] And you don't know if it's really the truth. You do n't know if they're really being transparent with you or just making excuses to keep your money, right? So, well, having said

[14:45] that, sports arbitration, guys, is a digital business model, it's very simple. Sorry, not sports arbitration, e-commerce. E-commerce is a very simple digital business model . Because? Because practically all

[15:00] a computer or even a cell phone to do it. What is it or how does it work? You are going to use What is it or how does it work? You are going to use social media to help

[15:15] sell a product. Imagine e- commerce. Well, in general the business model is called electronic commerce, e-commerce. Within electronic commerce, e-commerce. Within e-commerce there are, let's call them,

[15:29] subdivisions, and that's where it turns out, well, let's first and then we'll go to the other topic. E- commerce is when you commerce is when you make sales digitally, sales

[15:42] using technology, that's why it's called e-commerce, using your social networks, using guidelines, using ads on Facebook, well, Meta Ads, on

[15:54] TikTok Ads, Google Ads, however you like. When you use digital platforms to boost or promote the sale of a product or service, you are a product or service, you are doing e-commerce, you are doing

[16:09] electronic commerce because you are not doing the traditional sale which is peer-to-peer, person to person, take the product, give me the money. You're not doing that. You can do it entirely from the comfort of your home

[16:21] can do it entirely from the comfort of your home , but that's what makes e-commerce so challenging. Within e-commerce there is a subject called dropshipping, okay? Dropshipping is a part of, a segment of, e-commerce,

[16:37] because here specifically you don't need to have the product, you don't need to have the warehouse, all you have to do is have a social network, promote a product. There are platforms that will help you, both

[16:53] to optimize, to be able to locate suppliers, two to locate or create or develop a website or a landing page, and number three so that

[17:05] you can advertise and invest money. So in dropshipping, which is what many people are usually doing, it's very simple. You act as an intermediary. You are neither the logistics, nor the buyer, nor the

[17:19] seller. You are the one who will promote the sale of a product. So, you choose a product, many call it a winning product, you choose a product that I'll tell you where you can place it and everything else, no problem.

[17:35] And you start, "Okay, I feel like this product is going to sell." Okay, I feel like this product is going to sell. So what's going on? If you feel that the product is going to sell, it's very simple. So, you take that

[17:47] product, you build, obviously a landing page, a sales page, and then guidelines. You put money into Facebook Ads or TikTok Ads or Google Ads, as I already TikTok Ads or Google Ads, as I already told you, and you send traffic to that website.

[18:02] People will obviously see, according to the segments and interests that social networks help you with, and they will see if they are interested in that product, for example, household products. People are going to go to your page, and once they

[18:15] do? He's going to look at it and say, "Okay, I do like this product, I'm going to buy it." So, when you make the purchase, So, when you make the purchase, that order will automatically go to the

[18:30] product supplier. So, the one who will ship is the product supplier. He's going to sell it, he's going to ship it, and he's going to send it via logistics. doorstep of the person who

[18:42] just bought the product you promoted. What do you achieve with that? You practically made a sale. Of that sale, obviously, a part goes to the logistics side, to the company that does the delivery, the shipping, the

[18:56] product, I pick up and send the product. Obviously, part of it goes to the supplier, who is the person who bought it, who has the product, and obviously the supplier gives you a margin, telling you, well, the product costs this much, you can sell it for this much and

[19:11] costs this much, you can sell it for this much and that difference is what you earn. Where is the profit in e-commerce dropshipping? As with any business, it's about e-commerce dropshipping? As with any business, it's about volume. What does it mean? If

[19:24] volume. What does it mean? If you make massive sales, that's where you'll definitely see the biggest income, if you make massive sales. If you don't make massive sales, it doesn't mean you won't win. Yes, you will win, but all you have to do is

[19:37] find a product that will sell incredibly well, then you put more advertising into it, more traffic, and you will make more sales. So if you are a dropper, which is what people who

[19:50] do this are called, they are the intermediaries. They simply build sales pages, find products, build sales pages, and make the sale. So, it's like the intermediary between the supplier and the buyer. You connect the buyer and the

[20:05] supplier, the sale is made, and you earn a commission. That's how I would summarize dropshipping, e-commerce, uh, dropshipping could be considered part of e-commerce, yes, but e-commerce is something that encompasses everything. There are already

[20:21] businesses where you can do, you know what? I will no longer connect the provider, but I will be the provider. That is, I'm going to buy the product, I'm going to import the product, I have it at my house, in a store or

[20:35] that offer the full filmment service, which is the service where, you know what, I have my merchandise there, each order is dispatched and shipped and left. That can charge you a fee for each sale of full filmen, but you can do that.

[20:51] full filmen, but you can do that. Yes, you could do that and win. e-commerce, that is, importing the product and you selling it. Yes, you earn product and you selling it. Yes, you earn much more. Unlike the one about

[21:04] much more. Unlike the one about forgiveness, unlike the one about dropshipping, the supplier will always take their profit because they are the one who makes the sale and imports the product. Okay. I've done both, I've

[21:19] done both dropshipping and e-commerce, I've tried both scenarios, that's why I'm telling you that there are more profits in dropshipping, in e-commerce, okay? But you also need a larger investment, and you also need

[21:36] investment, and you also need a little more management. Because you're going to have to first do the product search, see which can be sold, then, you know what? Now I 'm going to quote it, you import it, you can

[21:50] import it from China, India or somewhere else and the product arrives, well, in a period of time and once it arrives, you can make the sale and you make a profit margin and in fact you earn much more. You just need to know how

[22:04] to locate the product and obviously how to negotiate with topic I'm not going to talk about right now. I really want to explain a little bit about what e-commerce is, the difference, dropshipping, and how you

[22:17] can generate income. Okay, but it is possible. Yes, it's definitely possible. I'm going to share my screen with you so I can show you a little bit about some show you a little bit about some platforms that you and I use, which

[22:29] you could obviously use without any problem. In fact, another question I'm often asked, just like they asked me in arbitration, is Brenner, can e-commerce be done in

[22:45] Latin America? The answer is yes. Obviously, let's say that the strongest place or investment is Colombia. Colombia is moving a lot, very strongly, very hard with this and this can also definitely move, that is, it can be

[22:58] done. Peru has already begun to develop in this type of investment, it has already begun to develop and that is also great, the fact that it can develop, that it can move forward.

[23:13] Ecuador is also growing quite a bit with this, not only Ecuador is growing, for example, Chile is growing, Mexico and well, Central America is

[23:25] also doing incredibly well, really. Okay, so it can be done, that can be done . Of course it's possible, my friends. Okay, look, I'm going to share my Okay, look, I'm going to share my screen with you. I had told you,

[23:42] e-commerce you have heard, there are two platforms that are very strong for this. Number one, well, it's Shopify, I imagine you've heard of it. If you haven't heard it, here it is. Shopify is, let's call it, the

[23:58] strongest platform in e-commerce, in dropshipping as well as in e-commerce. What is the function of Shopify? What does it do? Well, it's the platform that will help you manage sales. It's the

[24:11] platform where you can create your online store, where you can design and online store, where you can design and ,

[24:27] Okay, Shopify has grown a lot, literally a lot. It's very simple, you just need to sign up, create an account on Shopify and from there you can create your platform, a platform based on the product you

[24:40] found, to develop your sales store. I'm going to show you a store sales store. I'm going to show you a store that I have so you can see how I've set it up on Shopify.

[24:59] Okay, this is it, sorry, this isn't it. Let's see, let me see if I can share with you, I'm

[25:24] going to show you a store. Let me see, I don't think so.

[25:43] apologize for that. I apologize, but for example, there are many stores that can be worked on. For example, Shopify is the first

[25:56] platform I can use, and there's another one that's also super awesome. In fact, I'm currently in a lot of conversation with them because it's a platform that is primarily a Peruvian platform, which is also present

[26:12] in Peru, Mexico, Ecuador, and Chile. Okay. It's called Easy Drop. Easy Drop is the same as Shopify, yes, in fact they have their own benefits and differences from each other, but it's exactly the same. What do you

[26:27] have to do? It's practically Shopify and Drop. What they do is create a Shopify and Drop. What they do is create a platform that will help you build your sales page. What do you have to do? You can find a product that

[26:43] you consider, in fact, you can even check it on Facebook, the ads, you can see the products that can be sold and you can see the ads that are already running

[26:57] and you can also see how to build a sales page. Okay, let me see if I have a chance to show you. so you can check it out. But hey , with Easy Drop, just like with Shopify,

[27:12] you can set up your online store. Once you set up your online store, you've already screenshot, although I think I was already sharing this one. Let's go this way. Let's

[27:50] going to show you a little bit about how you can place you can place Okay, that's what I want to show you right now. Let's

[28:23] share my screen with you here. Okay. You can enter, for example, the Facebook section. Well, Facebook is around here. And you can locate Facebook Library, that is, the Ads library, which is the entire library where

[28:38] the product-related content is created. Selections, for example, here search for ads. I because of my location, I can place all the ads. We're going to look for all the ads. And for example, I'm going to

[28:50] put a keyword, it could be, I don't know, batteries, for example, right? Battery. I put in the battery and what does it do? It will automatically show me all the ads that are being advertised with a

[29:05] product that has that battery concept. Okay? For example, look this way . Well, this is LTH, which is a brand of batteries. Let's get more brand of batteries. Let's get more specific. Let's put this one, let's see,

[29:18] the winning product. Award-winning product. Let's put down some pillows. Let's see, let's see what I come up with. Pillows. all the products that are being advertised

[29:31] with pillows. Okay. So, I can select the country here. Right now I've put Mexico, but I can put whatever I want. Let's see. I'm thinking about a product, a charger product. I think that's going to happen.

[29:46] charger product. I think that's going to happen. Charger. Chargers. Chargers. Charger. Chargers. Chargers. Ready. Let's see, let's take a look over here.

[29:59] example, this company here is advertising these baby baby machines, which are for over here, for example, cell phone chargers, well, purely cell phones. I see all the guidelines that are being followed here.

[30:18] see here is from companies and from companies and brands that are advertising with the aim of selling a product, their product, obviously, right?

[30:31] So, you can locate yourself here, and there you can find and say, "Ah, look, here they're also advertising those cutters for here, for example, chargers that I had put, chargers, the apple doesn't

[30:46] immediately come to mind as a winning product. Let's say, let's see, driving glasses are products that sell

[30:58] very well, or well, they used to sell well, they were dark glasses for driving. For example, here, look, here it driving. For example, here, look, here it says Trendy Store. Look, I put

[31:11] here they are driving glasses. If I click there, it will take me to a sales page. If you notice, this is a sales page that has been set up. What is the objective? That the person who is interested in, uh,

[31:29] driving glasses, for example, will then look for, will find all the visual benefits day and night, high-performance polarized lenses, V400 counter-technology, all the details, the benefits, the offer. What is the

[31:44] objective here? The objective is that the person can Visualize and say, "Ah, okay, I need these glasses, I'm going to buy them." That's the main goal. Here, look, see, place an order. Now, only 15 units

[31:58] product features, some testimonials, some graphics that are purely for sales purposes, how it looks during the day and how it looks at night. That's very important, obviously. In fact, you can

[32:11] also find those graphics on the product page itself. And here they tell me, look, product page itself. And here they tell me, look, 600 Mexican pesos before, 840, 600 Mexican pesos before, 840, 850, sorry, now 600 pesos. In theory, I

[32:23] 'm saving money, and here I put my name, location, and everything else to make the purchase. This product, for example, is a sales page. Yes. So, in Easydrop, as in

[32:38] Shopify, you can do it. Here, for example, I just went to the Easy Drop page. What do I have to see here? For example, Easy Drop is a little more Complete in the sense that, quite apart

[32:53] from building your landing page, your sales page, you have the option to view the suppliers. So, since you have the option to view the suppliers, what you ultimately see is, for example, here, look, here I've entered

[33:07] Drop and the suppliers appear. I can check where in Colombia, in which countries, or in which places the warehouses are located, and for example, here are waist trainers, girdles. Okay. Here are face masks, I can

[33:22] sell face masks. Uh, over here are face masks, find the product. Here, for example, are Bluetooth speakers with chargers, Airdrop Pro Max wearable headbands.

[33:37] Airdrop Pro Max wearable headbands. Over here I have smartwatches. each product, here is the supplier's price . As I was saying, the supplier already has a price; this is what it will cost you. And here is the

[33:52] suggested price, that is, what you can sell it for. If you notice, well, there is a margin of about 400, you can already play with that margin. So, basically what you do is connect this product,

[34:07] if you say, "Okay, I feel like I like this product and it's going to sell." Then I create a landing page, a sales page for this product. Then, what do I do? I advertise it here, as it appears here, and it will appear to

[34:20] people who are looking for, for example, those airdrops, right? Those, sorry, headbands, airdrops, right? Those, sorry, headbands, those headphones. So, in that way person comes in, sees the product, and says, "Ah, okay, I'll order it." And they place the order,

[34:33] supplier ships it, and so on. That's practically a e-commerce, dropshipping business model works, which I actually

[34:45] recommend if you want to do it . I recommend, for me, the most functional page in this aspect is Easy Drop. Shopify is a little more sophisticated, a little more expensive, Done. Uh, on the other hand, Easy

[35:00] Drop is a bit simpler. In fact, I already have my account and I'm going to start... I used to work with Shopify, but now I'm going to set up entirely with Easy Drop, and that way you can work with

[35:14] it, right? For example, here you can set up your online store in Easy Drop. You set up your online store, which is basically what you saw here. This is like the product store, right?

[35:28] So, you set up your online store here, your orders, your products, your the stock, the warehouse, supplier orders, you can do everything directly from here. Another thing I really like about

[35:42] Easy Drop is that they also offer training sessions. Let me see if I can find them here. Users and access. Okay. Tools and support.

[35:59] This is what I want to show you because I know you might be interested, and I already understand how it works, roughly speaking. But obviously, you have to dedicate your time to it because it's like

[36:12] things Isidrop has that I really like is that they have sessions that can help you, for example, here about Meta Ads and TikTok Ads, how to manage them. There's the schedule,

[36:28] the Zoom link, Meta Ads, Shopify platform, Meta Ads, Shopify platform, AI Ads, here's Meta Ads, questions and answers. So there are recorded classes. It really

[36:43] has a lot of information for someone who wants to get started in this. I recommend, you know what? Easydrop is the platform I would recommend for working. In fact, it's expanding; right now it's

[36:56] entering other places, you could use it without any problem, and it has use it without any problem, and it has its community and everything else. So, that 's basically the business model of e-commerce.

[37:10] Um, I'm obviously going to start creating more content about this on my social media and my YouTube channel so you can get an idea, an overview, of how this is done, how this works. I already started; at the

[37:22] beginning, I didn't know much, so I trained and got some education. I'm still involved in it, and that's how I started doing it through the process. So, I've done dropshipping, I 've also done e-commerce,

[37:37] the sales, and now I'm going to scale it; you start small, then you can scale it, and honestly, it's something that can generate income, a real money-making machine.

[37:50] But you do need, to be honest, you need training and education, the training, the educational aspect. I'd like to know if you have any questions, obviously, so I can answer them, help you,

[38:04] teach you about it, and fulfill the objective of this Zoom live. Everything, right? It's a great value, and obviously, if you like this type of content, let me know so I can keep creating it

[38:19] asked me, "Can I do it from anywhere, or do I need a physical office for the products?" Not necessarily. As I mentioned, dropshipping, you don't need a physical office. In fact,

[38:35] even if you want to do e-commerce, you don't need one either. In e-commerce, you can import the product. Logistics companies that work in this type of business have a service called Fulfillment. This service

[38:48] is a warehousing or storage service. What does it mean? Okay, if know, a container of some kind of product, and well, damn, I don't have anywhere to put it, companies have the Fulfillment service

[39:03] . What does that mean? You know what? All your imported merchandise, we take it to my warehouse, we put it there, and there's no problem. I'm going to charge you for each sale made. So,

[39:15] if you sell, for example, a product, I'm going to charge you, let's say, 3 soles for each product sold, or 5 soles for each product sold, or 5 soles, or if it's pesos, 15, 16, or 20

[39:28] pesos extra for the warehousing service I'm providing. That additional cost is already covered by the final sale price. With the final sale price, you cover the product, the supplier's price, the

[39:42] fulfillment service, the logistics service for pickup and delivery, and obviously the service itself, including the online store fee and everything else. But it's profitable, it's

[39:56] worth it. Absolutely. So, the answer is, you don't need a answer is, you don't need a physical office to start this type of can do it from home, without even having an office.

[40:09] set up an online store, what The platform. I already told you it's Shopify Easy Drop. I think it's great. You could start with Easy Drop. Uh, after that, how do you create the ads? The technical side, how to use Metaads,

[40:22] Google Ads, TikTok Ads. It's not difficult either, you just need the basic training. And after that, you build your campaigns. Okay, let's talk about how to choose your winning product. If you want to import, okay? How do I

[40:34] import it, how do I scale it? It's a really great business model, really great. I recommend you try it. I 'm already doing it, and my idea is to scale it because, as I

[40:47] say, profitability comes from volume . And you can systematized. Once you have it working, you can obviously hire a team. You know what? You find the winning products, you

[41:00] create the ads, you handle shipping, delivery, and everything else. I mean, it's a really great topic. So, I don't know if you have any other questions , you can ask them. If you do , guys, the important thing, the

[41:13] importance of this type of decision is precisely that: being able to help you answer your questions so you can have a clear understanding and can,

[41:29] uh, get started if you'd like. This is like another option for making money, okay? You have sports arbitrage, you have cryptocurrencies, you have cryptocurrencies, you have e-commerce, you have, uh, I don't know, other

[41:44] affiliate marketing, there are many business models that I've been involved in, well, not all of them obviously, but the ones I have experience in and have some expertise in, I could recommend. But my advice is always, if you're going to get into any kind of

[41:58] business, get trained, get qualified, pay that price so that you don't lose money, you save, obviously you optimize time and money. That's the goal. Okay. questions, you can ask them and I'll answer them. Obviously, as you I said, you all

[42:12] lead and manage the live sessions . I'm just here to answer questions, to help you, to guide you, since that's the goal. So, tell me what questions you have, what questions you need

[42:26] answered, and obviously, I'll help you. If you're interested or want me to create more content about this, talk a little more, do some sessions, or a specific video, for example, about Easy Drop,

[42:38] specific video about how to set up online stores , we can find the time and do it without any problems. Right now, the idea is to give you all the information possible because that's the goal of the channel, that's the goal I set for myself

[42:52] when I created this community: to help you have help you have reliable information from trustworthy people. Ready? So, guys, let's go

[43:06] . If you have more questions, please ask. I'm ready to answer them. Next week we're going to talk about sports arbitrage or scams. I 'm Defining that, since, well,

[43:18] many people ask me about, quite a few people ask me about it, and scams, well, needless to course, I'm already recording it, by the way . So, it's going to take me a little while to make as much progress as possible in these last few days, at least

[43:35] two or three days really immersed in it. I finish recording the course, it goes into post-production, which will be very quick, and then we move on to putting it on the customer service channels so people can purchase it. It's going to have many

[43:49] interesting benefits. The idea is to provide value with this. Okay? So, well, guys, let me know if you have any questions, I'm ready. If there aren't any questions, well, we're almost at the end anyway. Remember to

[44:05] join, join the community, the group. My community, you know, is called Genera Más (Generate More). I have it here, this is the shirt, the polo shirt I have from my community, and we're going to create a lot of interesting things. Ready? I ask that you

[44:18] help me by watching the content, commenting on it, liking it, and interacting with it, because that way you help me a lot to grow and reach more people so I can, obviously, help you. Ready?

[44:31] more questions, since there's no more interaction for the moment, we're going to end this session, which I hope has been very concise, talking about e-commerce, dropshipping, and how one can do it, what this

[44:44] business model consists of, and how it can be done. If you want more content, you know, we'll make it, and obviously, we'll resume creating content regularly. I apologize if I've accumulated

[44:57] a lot of things on my plate, but we'll make space to create that content and help you. Okay, my friends. So, well, we're finishing this session. Thank you again for joining me in

[45:09] who was here. See you in the next live stream, on the Next video. You know, I'm Briner Vera, and join the Generate More community where you'll learn, obviously, how to generate much more. I'm Brander Vera. See you, my

[45:23] friends. Take care. A hug for everyone. See you . Take care. Bye bye.