Etsy Print on Demand Setup — Step-by-Step Guide & Transcript

[00:02] how to build an etsy plus print on demand business but we're intimidated on what to do first and how to actually open your shop open your print my account and get them connected then this video is for you in today's video i'll

[00:16] be doing a quick start guide on how to start your print-on-demand business in three simple steps i'll walk you through naming your store opening your etsy store and then opening

[00:28] your printfy account and getting it connected that way you can go ahead and one day now just in case you're not familiar with what print on demand is print on demand is when you use a company like

[00:43] my favorite print on demand company and you actually make the designs for all your products but then you go ahead and put them digitally on one of the products that printfy has to offer like t-shirts sweatshirts tote bags or mugs

[00:59] and that item only gets made when someone actually purchases it from your when someone purchases say a shirt that you made digitally with your design from your etsy shop printfy automatically receives that order prints it for you

[01:16] sends it to your customer and even updates the tracking number for you so all you have to do is make the designs and do the customer service this is really one of the lowest barrier to entry businesses i've ever seen that you

[01:31] can start online it's definitely not 100 free but make sure to subscribe because next week's video i'll go into all of the different costs to expect when store i know starting your own etsy business

[01:47] and selling print on demand sounds really intimidating and there's so many steps so what i want to do in this video is just break it down step by step for you to make it more digestible you're not going to learn and master everything

[02:01] in one day all you can do is take one baby step forward every single day and in just a few months you won't believe how far you've come so even if you're not ready to start selling on etsy yet today go ahead and pause this video and

[02:16] actually follow along and open your shop because if you get this piece of it done and out of the way then when you are ready to start stocking your shop with lots of great things for sale it will just be that much easier

[02:30] before we jump into the step-by-step tutorial i do want to go ahead and bust two etsy myths that get a lot of new people stuck in the beginning and the first myth i want to bust is that you have to actually do a launch of your

[02:43] have to actually do a launch of your etsy store and have 10 15 20 items for sale right when you list it and this is just absolutely not true etsy is a search engine based platform so most people already have some kind of

[02:57] idea of what they're looking for when they come to etsy they type what they're interested in in the search bar they look through all the search results of you and the competition they click on one and they buy it without ever going

[03:10] to someone's etsy store so i like to think of each individual listing as its own etsy shop and you really can get sales in your store even if you have just one listing and there's no better way to learn than by getting things up

[03:24] for sale and seeing what gets views and what people buy if you make tons of products without getting any feedback then you won't know if you're on the right track or not so go ahead and just get started even if

[03:36] you've never created anything before the second myth that i want to bust is that you have to pick one specific niche before you open your etsy shop and if you're not familiar with the word niche a niche is a specific type of design

[03:52] like maybe a teacher coffee or cats all of those are different niches that you could sell on apparel products and a lot of people online will tell you that you have to pick just one niche and i'm here to tell you that that is absolutely a

[04:06] myth again since etsy is a search engine based platform i really recommend that you open something called a general store and sell lots of different niches that's what i built my etsy business with and i have hundreds of different

[04:22] niches in my store and that's really allowed me to build a really consistent income that i can pay all of my family's bills january to december and there's

[04:34] very few individual niches that are that popular all year round so i think it really does make more sense to get into lots of different niches so don't feel like you have to pick just one right in the beginning again just get started and

[04:48] if you're new here my name is cassie johnson and i'm a full-time etsy seller and now etsy youtuber i started my etsy shop just under two and a half years ago and have sold over 600 000 worth of print on demand products in my

[05:03] etsy store to date so let's go ahead and jump in and i'll show you exactly how i got started so first you need to go ahead and open up an etsy account so what you'll do is go to the link in my description to get

[05:18] 40 free listings and this is the page that it'll bring you to if you use my link you get 40 free listings which is eight dollars for free just for you you can just go to etsy.com and open your account there but you won't get any free

[05:33] listing so go ahead and click open a shop today and that will bring you to some questions that etsy has about why you're starting a business feel free to just skip these but if you do answer them they will give you additional

[05:46] resources and information so then you'll go ahead and fill out your shop preferences so this is really just what language do you speak what are you using [Music]

[05:59] and then we'll get to the spot where you have to name your store so what's nice is they do have a box here where you can enter in different words and they'll give you similar options below so you can type in any random word that you

[06:14] called in the past and they'll give you ideas at the bottom of like studio store boutique goods and different great names after it and really i would recommend not getting hung up on this piece of it it is not that important which shop name

[06:31] you choose again since etsy is a search engine based platform most people never store feel free to go to etsy.com and look through some of the names of other etsy shops to get some inspiration i even had

[06:47] one friend who picked a store name based off of a paint color so really don't just go ahead and choose something and then they'll tell you once it is actually an approved name now one thing i will tell you is you may want to go

[07:03] ahead and open up a new gmail account with a new email because etsy shoppers can potentially message you on whatever email you create your account with so do make sure that you open this with an account that you're comfortable with

[07:18] comfortable with that then go ahead and actually open up a new gmail account before going further with this step so then essay actually won't let you open your shop without creating a

[07:31] listing first so don't be intimidated by this what we're going to do is actually fill this out as a dummy listing and then we are going to delete it because this is not how we will create listings in the future since we're selling print

[07:45] on demand so what i'll show you next is how to actually open your printify account which is my preferred print provider to use for my print on demand products and will actually start the listings in printify every time so this

[08:01] is again just a dummy listing so first it's going to ask you to add a photo so i went ahead and added a random photo that i had on my computer so really don't overthink this just pick any random picture you can even just get one

[08:14] off of google and you're going to delete this right when you log in so no big deal so then you need to fill out the listing details so only fill out what has these little asterisks here so you can just

[08:27] type something in the title you need to say i made it you're going to change this to it's a finished product and when did you make it it is made to order and then you need to type in a category i just went ahead and typed in t-shirts

[08:41] the next mandatory is the renewal options you can go ahead and just click manual it's a physical item and then just type really anything into the description you're just going to give it any kind of price i just went ahead and

[08:53] made it a dollar and then for the shipping options i just went ahead and said i'll enter the fixed prices manually you'll put in just your zip code again this is not the real information we will delete this later

[09:08] and then down at the bottom you'll click usps first class mail that was just the first one there and do free shipping and then go ahead and click publish so now it's saying great job on your first listing so then you'll need to fill out

[09:21] how you'll get paid so i would recommend going ahead and saying you are just an individual if you don't already have an llc set up for your business which you overthink that piece of it and then you'll go ahead and fill out all your

[09:35] personal details the next page you'll set up your billing profile so this is just going to be what account they'll take payments out of when you owe any money to etsy if you ever do and then you'll fill out your shop security and i

[09:48] would really recommend setting up two factor authentication to make sure that no one can ever log into your account without first texting your phone a and then on the billing page you will need to go ahead and verify your bank

[10:04] account as well with a company called plaid where they send a few cents to your bank account to verify it and then you enter that number into etsy so then you're going to want to actually set up your entire etsy profile so you'll make

[10:18] yourself a banner make yourself a logo fill out your about me your frequently fill out your about me your frequently asked questions and your shop policies now i do have a full in-depth tutorial of that already on my channel so i'm

[10:31] going to go ahead and link that down below for you to watch next so now we are on to the next step of opening and connecting your printify account to etsy so there is again a link in the description below for printify it

[10:46] use those links so feel free to go to printify.com or use the link down below and you'll go ahead and click sign up so you want to use the same email that you

[10:59] used for your etsy account that way all of your business information is in one and then once you log in you will be walked through a store setup checklist so you'll want to go ahead and add your personal details add your store name etc

[11:14] actually click this button up here and click go to manage stores and then it'll bring you to this stores page and you'll want to go ahead and click add a new store to connect your

[11:27] etsy account to printify so here on this page you'll select that you want to connect your etsy account you'll go ahead and log into the etsy account that you just made and it's going to go ahead and ask permission to connect to the two

[11:42] and then you'll go back to printify once that is all set up and click on this little green circle and we're going to set up a few settings that you want to make sure to have set up when you first open your printify

[11:55] account so first you want to go ahead and set up your payment details so you'll come here to payments on the side so here you're going to go ahead and add whatever credit card or debit card that you'd like to use to pay for the print

[12:08] on demand shirts that people order in your store so just in case you weren't familiar with how the process works you'll get a sale on etsy etsy will take out their etsy fees and pay you the difference of what's left

[12:23] and then you need to actually pay for the shirt to get made and shipped to your customer and then you get to keep the difference so etsy pays you and you the difference so etsy pays you and you pay printify you are the middleman and

[12:38] so this card that you put here on file you'll be paying for the shirts or other items that you sell plus the shipping cost to get it to your customer i would recommend going ahead and opening up a cashback credit card if you're able to

[12:53] because that way you can get cash back on every purchase that you make for your so then we want to go ahead and set up the rest of your etsy store on printify so you'll go ahead and go to my stores and you'll go ahead and click this

[13:07] your store so that'll bring you to this screen here and you want to go ahead and just type in the name of your etsy store and this is actually going to be shown on the shipping bags that'll say that's who it

[13:21] shipped from on the shipping labels for the shipping address which is right below here that you'll click on you want to go ahead and use the printify default instead of your own address that's how i have mine set up

[13:35] and then the last one your preferences you'll go ahead and say for order routing i like to leave this off so order routing is when something is out of stock they go ahead and actually select a different print company to

[13:49] fulfill that item for you i personally prefer not to do it this way i do have a full video explaining why and the other tips and tricks with printify so i'll link that down below that's the five things that i wish i knew before using

[14:04] printify but for right now i'll tell you to just leave order routing off and then want to know why and then for order approval i like to have my orders go through at the same time every day at 10 a.m so if i get 10

[14:20] orders today they don't actually get sent to production until 10 a.m tomorrow and that's when my card gets charged all at once and they start actually producing my items the reason i don't have them go through automatically in

[14:33] say one hour is because sometimes people will message you wanting to change something like the size or the color or cancel and it can be difficult to cancel an order once it's already in production so i do have it just go at the same time

[14:48] every single day all at once at 10 a.m and then you want to come down to the and then you want to come down to the bottom and just go ahead and click save now if you're a total beginner i do have four videos that i recommend watching

[15:00] next first is my branding your shop video i mentioned this one earlier it's going to show you how to make your logo your banner and fill out all of your etsy policies the next one i'd watch is the

[15:13] five things i wish i knew before using printfy just so you are well informed print company my third one i'm going to recommend is how to actually price your print on demand products so how to see how much

[15:29] you're actually going to pay for that product what you should price it for based on what your competition is and know exactly how much profit you'll be making after all the etsy fees and the fourth video is the best one of all this

[15:44] is my one stop shop video i show you how to find a design to make that's a best seller on etsy i show you how to actually make a few different versions so you have your own unique spin on that design i show you how to make mock-ups

[16:00] the pretty pictures that make your shirt look like it's already real how to find your title your tags how to list it on printify and how to list it so it is for sale and all finished so that will be the perfect one that ties it all

[16:15] together and shows you exactly what to do next so make sure to watch those videos down below and go ahead and like this video and subscribe if you're excited about getting started with your etsy print on demand business

[16:29] i also offer one-on-one coaching calls and etsy shop reviews if you're not sure if you're setting things up right or you just want someone to help walk you through the process the link to those will be down in the description if you'd

[16:42] like to work with me one-on-one feel free to go ahead and purchase one of those i appreciate you watching this all the way until the end and i'll see you the way until the end and i'll see you in the next one