LMNT Maltodextrin Controversy — Full Breakdown & Transcript

[00:02] live and we're live okay so there's controversy on the interwebs about element's electrolytes possibly containing more multitran than is listed on the label now want to talk about whether or not

[00:17] this really matters and like ask people why they care so much if you ever have why they care so much if you ever have potato chips if you ever have any um gluten-free pastry or things like that you're going to get a little multiex in

[00:30] there but I think the controversy comes because LMN advertises themselves and promotes themselves to be a company that doesn't contain so-called dodgy ingredients but when you actually look at the what the product is there's very

[00:45] little sodium I sorry there's very little magnesium very little potassium it's mostly sodium and natural flavors that's why it tastes so good they they have really nailed the taste on these products that's why they're so popular

[00:57] products that's why they're so popular people are really paying for uh flavored magnesium or potassium you're getting a lot of salt with really good flavors why it tastes so good because these natural flavors it turns out are spray

[01:10] dried onto maltodextrin now if you're worried about have anything with natural flavors there's going to be a small amount of maltodextrin in pretty much every product that has quote unquote natural

[01:22] flavors that's just how it happens you know and it turns out that element te and so you're going to have more maltrin than you you might have expected now that because they're a company that says well we don't have dodgy ingredients

[01:37] right it's just salt it's just magnesium it's just potassium well it's much more profiles that they have I mean there's the you know of course like lemon lime and there's this uh mango chili flavor there's a lot of really complex flavors

[01:51] so you're getting a lot of natural flavors and those are spray dried onto flavors and those are spray dried onto multitran now again is 400 mg 410 of a gram of maltodextrin a big deal probably not especially if you exercise if you're

[02:05] maltodextrin who gives a crap I mean let's not freak out about it are you worried about the corn proteins or things like that this is a carbohydrate derived probably from non-GMO corn it's probably not that big of a deal I can

[02:18] see why customers might be a little bit duped and thinking oh my gosh I've been drinking all this MTI Direction point4 G per serving now again it's probably higher than most people Maybe Might conceive be comfortable with but it's

[02:31] probably a drop in the bucket uh especially if you're having 50 60 grams of carbs per day if you're on a Paleo diet or you know 25 grams a day if you're having 25 grams of carbs if you're on a low carb diet whatever I

[02:43] I think it's quite interesting that people are surprised by this just look at the flavors uh you know lmnt which is owned by a private Equity Group called proton Enterprises you know they have big Capital they've worked with

[02:57] flavoring houses to make amazing flavor flavors and that's why people love it because it tastes good you know and so these natural flavors have malrin shocker I know but in in the grand scheme of things 400 milligrams even on

[03:12] the higher end it's not a big deal and I trust me I'm not being paid by lmnt I product I have a competitive product it's called the milesin electrolyte think we do have natural flavors that have you know between 50 and 100

[03:26] milligrams of multiexon not a big deal you're exercising for goodness you're milligrams of multitran in fact endurance athletes take multitran during their exercise sessions because it helps to replenish broken down muscle glycogen

[03:40] multitran all the time when I was a competitive elite elite cyclist hammers Hammer nutrition it was all madrin we're talking 20 30 grams not 400 milligrams but what's the controversy all about well Dr tro uh put out this uh statement

[03:57] uh I'm sorry responded to this statement because you know the spokes people and I like these spokes people I like Rob wolf Lis Lis these are great guys you know um

[04:10] but people get all bent out of shape about seemingly insignificant things you know again you're paying for a lot of really good tasting sodium I mean you're not getting much magnesium or potassium and that's why in my own sense we built

[04:25] getting creatine you're getting much more menum pottassium and torine uh in Real Salt so anyway I don't see what the big deal is I think people are overreacting a little bit here uh again because you're the it tastes so good how

[04:40] because it's got a lot of natural flavors which are spray dried on multitran I mean if you have an allergy to maltodextrin I don't know how you could technically to have an allergy to something it has to have protein multiex

[04:53] is a sugar I don't know how you could have you know an allergy to multiex you have a sensitiv whatever but again people are freaking the past few years with no problems and they're like oh my gosh I've been duped

[05:07] I can see why you might have that perception because the company does purport itself to be super pure and super clean and this and so people are a upwards of 400 milligrams of multiex now again if you're exercising I don't think

[05:23] it's that big of a deal but um let's just see what the controversy is about I think this is uh this is quite interesting here that um that folks are are really upset so I'm going to clear this layer uh we're going to go uh

[05:38] this layer uh we're going to go uh look sorry we are um going to go look at this uh Twitter thread here uh and talk a little bit more about this because I think again uh it's fascinating uh let's go on down the list

[05:53] so we're going over here to Twitter this is what started all the controversy Dr tro is uh sharing this information and people are totally freaking out

[06:05] um I I don't I don't think the dose is that high 400 milligrams of M adduction again you know when you look at LMN uh you are seeing just the flavor profile there's so much uh here there's I mean just think just look at all the

[06:19] different flavors so of course you're going to have multitran because you know these these flavors uh I don't even know what some of the flavors are uh chocolate Salt strawberry raspberry salt watermelon salt uh I mean and there's

[06:34] like a a pepper habanero pepper uh mango so yeah I mean look you're paying for flavored salt and so you're going to get multi if you're concerned then just make your own electrolytes or you can get unflavored electrolytes I mean we they

[06:48] have an unflavored option uh you know myosins have an unflavored option if you want if you're really concerned about it um or just make sure that you exercise um again I'm not sharing this to you know our stuff but the if you look here

[07:03] electrolytes uh this is what you're getting you're getting creatine Real Salt magnesium torine pottassium and significantly higher dosages and so that's just you know uh whatever to to each their own um but I see people just

[07:20] freaking out like oh my gosh I feel like I've been duped I mean how do you think a company would make a habanero salt chocolate electrolyte it's from natural extract in there it's a natural flavor and again these are sprayed dried onto

[07:35] multitran so the more complex the natural flavor is and the better it tastes the more multiex you're going to get that's how that's why it tastes good you know you couldn't make this at home without maltodextrin again do I think

[07:47] it's that big of a deal no I really don't 400 milligrams right not 400 grams milligrams if you go Sprint up some stairs that that 400 milligrams is of multiex is going be gone like it's going to be utilized by it's not going to

[08:02] big of a deal I don't know why people are are shocked by this um so again this is a statement I'm not trash in lmnt I think what they've done to the awareness of salt and electrolytes is really cool I really do they they've done a great

[08:16] job and look they're going after Gatorade guys um Gatorade is dog manure right that that product totally sucks they now have an RTD electrolyte and you know you don't even know what's in Gatorade I mean there probably corn

[08:31] Gatorade I mean there probably corn syrup solids and glycerin and who knows what I mean that product is trash it's owned by Pepsi so lement is increasing the awareness they're now doing television commercials like they're huge

[08:43] proton Enterprises is huge I think they own Garden of Life and other companies they're doing they're a marketing machine and they're doing a great job at increasing the awareness of electrolyte so I think it's fine but if you don't

[08:56] unflavored electrolyte if you're really that concerned about it so anyway that's on this let me know in the comment remind you metabolic health is really important a natural product that can

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[09:24] 3,000 years bourine is awesome click the link in the description below so let's get to some questions I'm so at me on this one I mean I I don't know

[09:38] um okay it could be higher some people are commenting well it's 10 calories which means it's 2 gram of multiexon two grams now that's you know if you're an insulin resistant overweight diabetic who doesn't exercise

[09:53] two grams of multitran still still is not that big of a deal I mean look I understand how as a consumer you might feel duped like dude there's two grams of multi I'd be like okay that's kind of a problem but in the

[10:09] grand scheme of things two grams of multitran probably not that big of a exercising but I understand the perception right because the perception is it's the cleanest electrolyte on the product on the market and yada yada and

[10:22] then if it does have upwards of two G which I don't think that is the case they put on a statement it's between 250 and and uh whatever 250 and uh uh 450 U

[10:39] milligrams someone said unsub un unsubscribe thanks I don't why would you unsubscribe thanks I don't why would you unsubscribe from from this video uh

[10:52] God what Mike look at the ingredients and what Mike look at the ingredients and tell me what the six grams of each it

[11:09] this while fasting it's blunting or fast it's because it's sprayed right on multiex I mean guys what do you you're why are you surprised by this why how do you think it tastes so good it's cuz

[11:22] natural flavors these are spray dried onto either Dex or mxin like yeah I mean you know this is why most clinical studies have people do water only fast you know so if you

[11:35] having something that tastes really sweet and hits those sensory profiles is probably going to augment some of the uh some of the benefits of the fast guys I mean this is a reality right someone says sugar tastes

[11:51] good yeah sugar does taste good that's why you shouldn't have too much of it company a hul pass I don't make any money off La I don't even drink la I think it's it's expensive for what you're getting it's it's a ripoff all

[12:03] flavored salt now I think what the company's doing for the electrolyte awareness space is good you know they're competing with Gatorade but again am I overly concerned about multiex for most people no for most people no but I

[12:17] this contains no dodging ingredients oh and by the way there's all this mul production yeah so I could I see why people people are um having an issue with with it I do

[12:30] I do but again in the grand scheme of things I see people at the grocery store buying gluten-free potato chips right gluten-free cé kitchen chips those natural flavors also have multiex you know I I've been to these Health

[12:44] conferences I see what people have for lunch a lot of people eat sh crap so again I think it's like if if someone is going to freak out about the multiexon thing be logically consistent let's see what's in your fridge right let's see

[12:58] that's all I'm saying here I'm not saying it's not a big deal I understand the perception is no dodgy ingredients and then oh by the way there's multi but that said the reason why you bought it is cuz it tastes freaking good right you

[13:12] is cuz it tastes freaking good right you loved the the pineapple mango all the all the stuff like you You' got it for that the spicy chocolate whatever that's how do you think it tastes so good cuz it's got salt in it no it's got a lot of

[13:26] natural flavors to overcome all that salt a thous milligrams of salt it's a sort of buffer that so I don't know why people are freaking out

[13:41] ingredients guy I've read through some of the blogs I understand what people are saying um so saying um so anyway uh what about the stevia

[13:53] okay lithian has a liian has a point here depending upon the source maltodextrin can also triggered non Celiac wheat allergies and it causes a very unpleasant reaction to Celiac sufferers that's why the FBA requires it

[14:05] on food labels it's a good point you know it should be there I understand do Mike I commend you for speaking the truth the truth hurts I know yeah people are butt hurt about this but again I I just I don't know why people are

[14:20] surprised with all these wild flavors you know that taste really good like how do you think they got them to taste that good um

[14:34] someone says I get paid to promote lmnt no I don't I have a competitive better product than mmt I don't they've wanted to reach I don't get paid by them Dobby I do not get paid by lmnt I like Rob

[14:48] wolf wow a lot of people have unsubscribed for this that's so funny all right guys look I've done a buil that is in my opinion better than LM I'm not I'm not oh my gosh I can't

[15:02] even believe people are are you know this binary thinking this is this is this binary thinking this is this is crazy

[15:15] this H um Sandra can you please elaborate how H um Sandra can you please elaborate how am I damaging my credibility for this what what did I say that damages my credibility

[15:29] because people are freaking out over 400 milligrams of multiex when they eat crap gluten-free chips and all this sort of stuff um what do you think you were amazing how do you think it got there from natural flavors so yeah I'm uh I'll

[15:43] clear this layer I you know I I don't know why um people are getting all but hurt here I I'm not um I'm not promoting element te I I I actually I drank it like once or twice okay

[16:02] because they love elementy that's why okay that's yeah you're right um another comment comes in saying you know if

[16:17] don't even get it again so just to summarize here uh there's a lot of lmnt having multitran I understand why people are concerned because the company has positioned themselves to be a brand that

[16:32] contains no dodgy ingredients yet when they're uh they put out a statement saying oh by the way you know we might have up to 450 Mig of multiexon so on the one hand consumers are bent about that because they were consuming this

[16:45] magnesium and potassium and a little bit of stevia well it turns out that all the spicy mango and the chocolate these natural flavors they get spray dried onto multiexon as a carrier

[16:59] so you're getting a little bit more multitran than you might have thought so I understand what people why people are upset well at the same time the reason tasted really good how do you think it tasted good not because of sodium

[17:11] magesium and pottassium because of the natural flavor so on the one hand you on the other hand you're pissed because it tastes good and that good taste comes multitran well multiex is the carrier

[17:24] have it both ways you can't have something that tastes absolutely amazing uh and then be pissed that it might have a little multiexon now if you're concerned about the 400 milligrams of

[17:39] multitran I would say exercise a little bit more right many endurance athletes and I I'm not I don't get paid by lmnt guys I made a competitive product that is better than LMN and it's more affordable and it has creatine I don't

[17:53] care if you use LMN I don't I'm not getting paid by them so what I'm trying to say here is it's probably not that big of a deal if you exercise if you're or if you have like someone said Celiac or what have you but I understand why

[18:07] or what have you but I understand why consumers are upset I get it but I don't consumers are upset I get it but I don't know what to say I really don't

[18:26] element therefore by criticizing element probably criticize the influencers I probably criticize the influencers I prefer to think using my brain yes yes I that right by the unflavored and stop complaining

[18:39] exactly exactly I buy magnesium powder pottassium powder and salt done boom unflavored creatine throwing that in there or you can check out the unflavored creatine um

[18:59] you have glucose issues and natural flavors is very misleading in a lot of products I understand that I that's why people are pissed I do I do but again I exercise a little bit of natural flavors here and there is probably not that big

[19:16] of a deal uh you know so anyway guys what do you think of this video I'm surprised at the comments the comments are pretty egregious people are a little this content hit that like button what are you doing this weekend let me know

[19:30] let me know in the comment section below unflavored everything yes I know people get triggered nowadays it's a it's a really interesting time friends have an awesome weekend thanks for coming on if you want to support

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[19:58] check it out if you are so inclined be sure to share this video if you got some value we have a good blood work video coming out tomorrow and I hope you have a good weekend until next time have a good day my friends

[20:12] next time have a good day my friends we'll catch you all later bye