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We're Going Live for 10 Hours - Ask Us Anything!

Published Aug 26, 2020 Transcribed Jul 14, 2026 I Income School
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10-Hour Live Q&A Kickoff

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The casual, behind-the-scenes start and promise of a marathon Q&A session creates curiosity and a sense of community, encouraging viewers to stay.

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How Long to Rank on Google?

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Provides a clear, data-backed answer to a common SEO question, offering actionable insight that can drive engagement and saves.

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Do Niche Websites Still Work?

54s

Addresses a controversial and timely topic (E-A-T and niche site viability) with real examples, sparking debate and interest.

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Bulk Sales? Build Rapport First

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Highlights a counterintuitive strategy for high-ticket sales, challenging common assumptions and offering a fresh perspective.

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YouTube View Duration Fix

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Directly answers a frustrating problem (low view duration) with blunt, practical advice that many creators can relate to and apply.

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hey what's up everyone um here i am right now i'm by myself but um we are going live today income school is going live and when i say today i mean all day um jim's walking in right now we're going to be taking turns ethan just walking in the back we're going to be taking turns throughout the day um just being live and answering any and every question that you guys have to send our way so

um anyway um i guess to kick things off today there's there's not really a topic um normally when we do a live we'll kind of have a topic throughout the day we kind of want to cover lots of different topics this jim we want to cover a lot of different topics um and really the purpose of this live is to just give back to you guys unfortunately we don't get a lot of opportunity to um just

to answer questions uh one-on-one with people uh we try to respond to comments on youtube and things like that but um but we don't get a ton of opportunity so um so today we just want to take the time to do that and so go ahead and send your questions hello i'm starting to see some comments coming i used to have a roommate who would like we would after everything was you know done for the day

and we'll just kind of come back to the apartment we'd all just be sitting there just a bunch of guys chatting and he'd just interrupt the conversation all of a sudden and say so who has questions for me um how was your day very strange like that well thank you jim all right we do have questions starting to come in there's always a little bit of a lag with youtube lives and so the first minute is

like all right nobody's here yet all right yes you can ask me anything so first question here it's a good idea to start a particular pet youtube channel for example turtles not a native english teacher but speaker but target would be u.s and uk i don't see any problem at all with focusing on a specific type of pet for a youtube channel i don't know how specific i'd get um for example like a specific breed of

a pet but maybe um honestly there's there's tons of room and especially if you have a specific pet or even a specific breed of a pet yeah you could dive all the way into that and on youtube it's kind of hard to fake it and so um absolutely i don't think that's too small um all right yeah good evening to some of you good morning to others um let's see someone says it's impossible no 10 hours

is not a typo we will be here for the next 10 hours all right so many comments coming in how long does it take to start ranking in google serps in average so okay um a couple years ago or over the last year and a half or so um we've looked at just a lot of data for our sites so for the type of content that we create the types of articles we make and the seo

that we do it usually takes about eight months for a brand new site for content on a brand new site to not to rank but rather to reach sort of its peak its plateau level of traffic um and that's an average we've seen content rank um and get to its level of traffic sooner and other content take longer we've also seen that when you have um like a youtube channel or something or pinterest just a good

social media you can speed that up um you just have to be careful with social media because it's really easy to just get on a treadmill and not make any progress and so we're we're hesitant with a lot of social media but youtube is one that we found that can really speed up uh the ranking of your website um and others have had really good success with pinterest um that's not one that we're as we've we've

had as much success with in the last few years and so we don't talk about it as much all right lots of questions coming in now sweet um do niche websites still work with eat is it getting harder all right so um jihan danushka asks um do niche websites to work and is it getting harder because of eat eat being expertise authoritativeness and trustworthiness we're finding that eat is extremely important in those um ymyl type websites

and ymyl is expanding to include more than just your money and your life it's expanding to include more and more topics but it still hasn't become it it still hasn't stopped um brand new people in many different niches from being able to have success um so maybe it's a little bit less of an issue than maybe we originally thought it was but i do think it's very important to work on establishing that eat as early as

you can and we do have i mean we have lots of information and training on how to establish that eat um the question do niche sites still work to me that is an easy answer yes of course they still work we're still teaching them we're still doing them we're still starting brand new sites from scratch we're starting a whole bunch of them this year um because we sold a bunch off earlier in the year and we're

starting fresh trying some new techniques testing and experimenting with different things um project 24 members there's new people that are hitting different milestones in project 24 every single day every week we hear about people hitting a thousand dollars and going full time um from their websites that they've started over the last couple of years and so is it still working it's absolutely still working um is it okay to use a dot xyz domain domain different domain

extensions um we we haven't tested out a lot of different domain extensions yet um historically we would have said just go with dot com even today we still feel that way dot com domains just people recognize them as being legitimate and authoritative dot org if you're an organization you know an ngo government organization anything like that dot org makes a lot of sense university schools that kind of stuff for a niche website dot com is a

great way to go but it is getting harder and harder to find good short domain names that are coms i am interested in testing out some other domain extensions i don't know what the purpose of xyz would be specifically but i think other relevant domain extensions depending on the area that you're in so for example we have a website there's not really anything on it yet but that's in that's a tv extension because it's mostly a

youtube channel but um there will be a lot of content on the website in the future and so because it's supporting youtube channel the dot tv kind of made sense we'll see how that does um let's see sorry these they're coming in so fast um it's like even hard to see them they're they're so fast um let's see is it necessary to post 30 articles minimum for a website to get traffic the answer to that is

no it isn't um the problem is you can't know what the minimum is going to be for your website and your topic until you do it so i'll give a couple of examples a couple years ago we made a website called soundproofexpert.com um that was the domain i'm pretty sure uh we is here on this youtube channel we talked about it in fact we gave it away um that was a website where we wrote 10 or

11 blog posts and frankly got bored of it we were working on some other things too and it just sat for a while with some amazon links on it and over time those 11 articles brought in enough traffic i don't remember the page view numbers probably find it here on this youtube channel but it was earning about 300 a month just from amazon with about 11 articles now i would say oh that worked a couple years

ago what about today well we did the same thing this year uh one of the websites we started at our creator studio in rexburg idaho we kind of forgot about because we only wrote again about 10 articles and then we decided to have our writers focus on some of the other websites and they built those ones up to be really big so then when we sold quote all of our sites we had completely forgotten about one

of them and now with about 10 blog posts we're getting about 8 000 paid views a month so is that enough to you know make a full-time income from in most niches no it's really not but it's pretty awesome that we're averaging almost a thousand page views per month per post on that website with only about 10 blog posts but we're finding that 30 is a nice critical mass for getting started that seems to work in

most industries but i still would caution you to that's not enough right you should if you're going to start a niche website let's build this thing into something you're proud of now somewhere between 45 and 100 articles in most niches that might be all you ever write but we have our battleship method that we've talked about on youtube that we teach in project 24 where over time we'll go back through those blog posts and focus on

basically ranking number one um as often as possible and just keeping those blog posts fresh rather than necessarily adding more and more and more content um over the years so um anyway a minimum number of blog posts there's not just some number we still like 30 but it's not always necessary wow these are coming in fast how do you leverage social media to direct traffic to your websites for bulk product sales um thousand dollar plus so

when you say bulk product sales bulk to me means like i'm buying a bunch of products um but you say a thousand plus so i don't know maybe that's just an expensive product either way leveraging social media to direct traffic to our blog posts um you know we've done a lot with social media um over the years we've found that most social media platforms over time will try harder and harder to keep the traffic on the

platform rather than send it off and all of them are that way facebook's that way it used to be you could get traffic from facebook super easy now it's becoming a lot more difficult to do facebook ads are becoming more and more expensive making it harder to just run an ad campaign that is actually worth what it costs um and so what we found to be most effective is the organic stuff and so a youtube channel

is a great way to build an organic following using social media um we've found that people are having a lot of success with instagram we haven't quite nailed that one yet um others are having a lot of success with pinterest um and so really though what it comes down to is on any platform that you use you need to figure out what you're gonna what needs to be done to get your content in front of people

um and um getting that content in front of people and then converting those people so when you talk about the thousand dollar plus sale it's tough to make that sale to any sort of cold um just to any sort of cold contact so if somebody comes to a blog to read a blog post and they've never seen your website before they're not gonna spend a thousand dollars on a product almost ever right but if they've been

following on youtube are you on youtube for a while or even on instagram and they've gotten to know you and they feel like you are an authority in your space and what you have to say is valuable then they're much more likely to make that large purchase and so we're less about let's just send mass traffic over to the sales page to try to make this big sale and we believe that you really do have to

build rapport with people before they're going to be ready to make that kind of a sale couple quick questions shelly mcguire does project 24 work in the uk oh yeah absolutely um i wish i could pull this webcam over there it's attached to a very large computer but um we have this big map on the wall over there with with pins of people that are earning at least a thousand dollars a month from their websites these

are project 24 members and the uk is basically full um there are a lot of members in the uk who are earning great income from their blogs so yes it works all right scum that's not i mean i'm not like being offensive here that's his name okay um what do you think the idea of publishing a monthly or bi-monthly magazine as an info product publishing a monthly or bi-monthly magazine is an info product it's not one

i've tried so i can't say definitively that it would work or not work um maybe it depends a little bit on your industry to me it feels like we're kind of regressing a little bit um the kind of content i would want in a magazine is also the kind of content i would probably expect to just read in a blog post um so i don't know that i would pay for it but i don't know give

it a shot if you think that that's going to work in your particular industry so can i build authority on instagram instead of youtube people are doing it um there are a lot of people on instagram making fantastic money um we haven't totally cracked the instagram code yet um but there are people doing it and so you you absolutely can with youtube the thing i like about it is people expect to sit down longer and watch

a video um on instagram you know we're talking photos and short videos you can post long videos absolutely on instagram but i don't think that that's what people go to instagram for specifically so to me youtube feels like a better bet um but it's obviously working for a lot of people eb works bv only pillar posts is it better to write only pillar posts and just forget about response and staple posts um you know that the

content mix that we teach um the where we go about 33 of each type of post is great when you're starting a brand new website because you just don't necessarily know what's needed and it's good to learn to write each of those blog posts and each of those post types has kind of its purpose so there are some niches where i think you'd probably pretty much have to only write pillar posts to be able to rank

organically on the other hand response posts generally have a really really really valuable purpose and that is to find those more long tail niche down keywords where you're going to be able to easily rank but where you just there's it doesn't even merit pillar level content and so writing pillar posts on really long tail keywords is really kind of overkill it's completely unnecessary and it's probably not what the user came for so in most niches i

would say don't just write pillar posts and in fact in some niches i would say you could probably get away with only writing response posts but you're going to have to kind of feel that out within your industry and so it's nice to start off with a balance of the different types of posts that's why we teach that more man says how do you go about hiring an editor and he's in the uk yeah mowerman is

in the uk you've been around a while and doing a fantastic job with his yes so when it comes to yeah hiring editors um to me i would like to hire i like to hire people who you know their writing experience or whatever it's good that they have some experience and that they can that they understand grammar and and all of that kind of stuff but really what it comes down to is the training they need

to understand very clearly what you're looking for in your blog posts what they're supposed to be how they should be formatted what sort of voice you want they need to know as much about that as well maybe they don't need to know as much as you know but they need to know exactly what you want so that they would edit the article the same way you would we have found with training um editors for our own

creator studio that you know a day or two of training from us was enough and they were able to do a fantastic job but they need to understand the purpose of what you're doing teach them um on page seo stuff teach them just all those different aspects of that we're teaching you so that they know exactly what you want says do you strictly use hub and spoke and forget about playlists on youtube you know um we

have not really built playlists on youtube because they don't really seem to do much um now sure sometimes people will click a playlist and but they don't really do much for youtube seo um we don't necessarily strictly do hub and spoke though we do a lot of just standalone videos that are just meant to um kind of answer a question that people have or cover a topic that people have asked about but most videos still have

a call to action that still points them toward one of our hub videos so kind of exclusively do heaven spoke but it's not that every single video is necessarily a spoke intended to push people toward a hub john perry does income school work for e-commerce and shopify oh that's like we don't work for anyone we work for ourselves does it work for ecommerce yes it does uh we did an interview a little while back with a

guy named ricky arms he's got a website thinkengraved.com um that is an e-commerce site he started out in e-commerce has been successful with e-commerce and he added um basically he joined project 24 and started focusing on that blog to drive more traffic and he spent thousands of dollars on seo experts to try to get people to his e-commerce site with no results and then he started focusing on actually blogging and getting organic traffic and the results

were astounding so make sure you go check out that video if you haven't uh jamie says have you ever outsourced a whole site before what were the results yes we have um i would again i'd recommend that you go watch some of our videos about the creator studio um we actually opened our own writing center now we did you i would say we didn't outsource the whole thing because we did our own search analysis we gave

them the list of articles we told them which articles were pillar um staple and response posts we trained the writers but then they wrote all they wrote and edited the content um the results were very positive we were able to sell those sites for great money and now we've been following up with the people who bought those sites um earlier this year and they're doing great for all of those people who bought those sites they've all

continued to to grow in in traffic and they've been able to monetize them and make great income from their sites and so it was very positive that said we struggled in the very beginning with the accuracy of the content with the quality of the writing and so it was a learning curve for us to learn how to train our riders in a way that they'd be able to do a good job over time we did come

up with a model that worked really well for us and and it was fantastic great results in the end but it wasn't as easy as you might think three quick questions send edition after 100 articles should i keep adding new content or just updating content using the battleship method it to me it really depends on the site if there's a lot of value in like there's just a lot to talk about i think you could continue

to add content but for most sites if you're an individual blogger and you're not outsourcing content and um you know i think for a lot of sites at about 100 blog posts you probably get a lot more benefit out of battleshipping that content over time rather than writing a bunch of new stuff lucas tarpon says our epmv is six euros at the moment two dollars two euros ads four euros affiliates um and 10 click through or

affiliate links is 10 is this normal to me that feels pretty low um epmv adds epmv we've seen much much higher um it really depends a lot on one who's serving your ads for you so if you're using like google adsense that's perfectly normal if you're if you're using somebody else's zoic or mediavine or or add thrive that would be extremely low but it also depends on who your audience is and the the topic of your

website and so if you have if your site really caters to an audience that a lot of advertisers would want to get their products in front of you're going to make a lot more money pingustube what's your daily weekly yearly schedule to manage multiple sites before you had employees i have six sites and it's hard to not get behind yeah it is hard to not get behind if you're on your own and you have multiple sites

it's tough um really you have to have um again if you're still in the phase where you're adding a lot of new content you just need to have a publishing schedule so maybe it's a couple hours a day that you spend writing blog posts um or if you're outsourcing some of the content that's well you said that it's just you still if you do start outsourcing some of that content that was one of the things that

worked for us um you you buy back some but not all of that time that you spent writing you do need to make sure though that the writing doesn't overtake the monetization at some point you have enough content that you also need to focus on getting the monetization out there so having too much to do makes it really hard to to ever do the optimization now we focus a lot on content creation and stuff when we

teach but there's a point where you need to start optimizing that monetization a little bit to make an income from your sites so if you're getting behind it might be time to just find a virtual assistant or something who can help you with a lot of those tasks like managing your email and stuff that was like the very first thing that we outsourced um if you know maybe it's time on one of your sites that you'd

like to create an info product it's hard to do that when you're behind so it it might just be time to start getting some help a s does project 24 help with picking a niche everything online seems occupied it seems occupied but there's still gaps everywhere yes there's an entire course inside of project 24 it's one of the 60 steps but then it's a whole course of the 60 steps and so um yeah we have a

lot of information on picking a niche and then how to find those cracks within the niche those cracks being those sort of those vacant spots that you can fill in the in the early days that will allow you to rank really quickly because they're not overly saturated pingas tube any advice to be accepted by add thriver mediavine they keep rejecting me um really what it's going to come down to is um you've got to be in

the right kind of niche or at least not in one that's going to get you in trouble so i would go check go check out google's advertising guidelines they spell out the rules and everyone follows those rules because most ads on the internet are served through google believe it or not even ads that are sold by add thrive media vine zoic and so you need to make sure you're following those guidelines and then before you apply

making sure you stage your site so that it's going to be really advertiser friendly having a nice clean theme um so that's a little bit minimal that's um kind of light if you have something that feels you know cool and grungy and stuff it's not as advertiser friendly for most advertisers and so chances are they're going to turn you down also if ad thrive and mediavinder turning you down is a little bit less picky because if

there's certain pages on your website that advertisers don't want zoeck will just turn off ads to those pages and so they're going to be a little bit less picky we love ad thrive and mediavine but they are much more selective they also are a lot more hands-on zoic relies a lot more on automation and so as though it can take on a lot more a lot more sites in the cruises hi uh mary hiker um says

i'm creating a second site unrelated to the first should i make it an add-on site with bluehost or start a second bluehost account i'm worried about the speed if it's an ad on site i don't think having it as an add-on site is going to affect speed at all i haven't seen that being an issue if you have a bluehost account that allows for multiple installs you can just make it an add-on website it's it's it's

another install it's not gonna hurt your speed um should i okay umar oh just and if you're really worried about speed um and bluehost is kind of letting you down uh we really like bluehost for people getting started they do a fantastic job of making it easy for you but at some point it might be time to step up um and we use wpx for a lot of sites because they are just much faster um [Music]

sorry sorry i'm not doing my job umar says should i post two or three smaller articles in a week or one big article uh both some weeks you should post two or three smaller articles and some weeks you should post that one big pillar post you don't want to neglect the big the big stuff but at the same time you probably shouldn't post just big articles so there you go david pepe question can you please come

question this is like dwight true can you please share more info about cpm and ads according to different niches and industries which industries pay the most for ads um it's not necessarily a specific industry that pays the most you just have to think about who's the audience for an industry so this was probably this was kind of surprising to me but when we had camperreport.com it's campers and rvs right but the rpm for that site by

the time we sold it was like over 30 dollars per thousand page views very high but if you think about it people who are researching campers and rvs are people who have free time and disposable income right um and so it was just it was a great audience and um a lot of times it's retirees that are thinking about you know traveling and stuff like that and so it's it's just it's just that's the demographic of

the type of people coming to the website so a lot of times that's what is going to impact your rpm is just the demographic of who's coming um if you have a lot of u.s traffic you're going to get paid more um if you have again just a really an advertiser friendly so not something that's going to be at all kind of controversial or you know something that dove soap isn't going to want to have their

ad next to um that's going to help and then just who is that demographic sort of what's their age and what's kind of their income level likely to be and that's going to make a big difference on the chat i'm able to put people in timeout it says time out like my mother if they spam too much and i put four people in in timeout now maybe five now uh for asking like 15 times repeatedly tell

us some good affiliate programs some good affiliate programs well um there are some really good affiliate there's some good affiliate networks that you can use to find those good affiliate programs uh we've we did a youtube video earlier this year on um finding those um i believe click um which one is it is it commission junction cj that has that will tell you like these are the ones that um that earn people the most money like

you can filter that way a little bit about it so um it's it's just tough you and it varies so much from industry to industry now there are some great affiliate networks like i said share sale is a good one that a lot of people are on if you're in the outdoor space avant link has a lot of affiliate programs that are pretty good um um there's again it just depends where you are if you're talking

ebooks and info products clickbank has a lot um ratoucan has some that we've used um amazon's probably the easiest but um but it's you know they keep cutting down on the commissions but on the other hand um conversion rates are pretty good still on amazon we've got a lot of people who are still using amazon because even though the commission uh the commissions are dropping they um they're uh they're still getting high conversion levels if you

guys haven't met him uh this is nate hello everybody uh if you've if you've only been watching us on youtube um you might not have seen a lot of him yet nate's been working here for a while now um and he runs his own youtube channel yeah i'm the host of channel makers many of you may have already seen it but yeah it was previously called vid school but now we're calling it channel makers and it's

all about success on youtube yep so any questions you have about youtube this is your guy and affiliate programs applies there as well um but yeah i can't say that there's one affiliate program that i would be like oh this is the one because it just really varies from niche to niche except if anna were here she'd tell you about the income school affiliates so and i i will put in a plug for that i'm glad

you said that because um a lot of people feel like the only way that you can pitch a product like for example an info product like ours like project 24 is if you have a website in that specific niche so if you have a blogging or youtubing website then you could pitch project 24. no if you have a successful blog or successful youtube channel there are people in your audience that want to know how you make

a living as a blogger or as a youtuber and so doing one webinar one video writing one article about how you make your living online and then pushing people to project 24 is a great way to make an affiliate sale so that applies to a lot of affiliate programs not just ours maybe think a little bit more broadly about what your audit what your audience would be interested in one comment quick before we turn this over

to nate nate's going to focus on youtube um from a project 24 member matted har ready um started my site 110 days back and have 70 articles but zero session duration and 100 percent bounce rate just don't worry about it blue site you get crazy numbers exactly when your site's brand new it's a lot of your traffic is bot traffic it's just and that's why they're all bouncing um just give it time all right i'm gonna

let nate run this for a little while and then i'm excited we'll be rotating through every little bit and you'll see more of me jim everybody throughout the day yes this is exciting hey everybody i saw a few guys saying hi uh hello i will officially say hello yes my name's nate not to be confused with nathan i just think it's funny with such a small team there's two nathans in the exact same team i think

it was my i think it was my first day here i i said nathan we need to settle this like wild west style we need to decide who was nathan and who was nate so it's kind of fun um there was a good question okay so yeah just just some background here um this is for the next half hour you guys have me ask any questions about youtube a little background i've spent thousands of hours on

on stages performing doing live doing a lot of video that kind of thing and actually since starting to work at youtube at youtube at income school oh i was counting the other day oh i've i think i've made like 200 250 videos since starting here so it's been like a dive in we're going all in on this all right so let's ask let's look at some questions here can you be taken as a profession a profession

well okay so you know you all know uh the idea of i'm a youtuber didn't used to be taken seriously a lot of times people would look at it and be you know they'd say okay being a youtuber is is what it was almost the same connotation as if you were to go out and say hey i'm gonna you know paint murals for a living nothing against painting murals but it was like seen as a starving

artist type of thing but what we are seeing more and more and more is being a youth being a youtuber it's anna hello she's here she's going to be on a little later guys you should be excited she's awesome um what we're seeing more and more is being doing youtube as a profession i mean if you look at it like the income school wait you create a niche youtube channel and you go into it with the

plan of making a lucrative business out of that youtube channel it's absolutely a profession um how do you show up on search on youtube so how often have you you you know where you've searched for something and we're starting to see this more and more you search for something there's two ways with some questions like how to replace a faucet sometimes the very first result on a google on the serp will be a literally a video

and it will even select a clip from that video that shows like hey this is uh this is you know 60 seconds of exactly how to replace that faucet and you can click on it and watch it right in the serp the other way that it shows up is i don't i don't remember what it's called but there's a there's like a side scroll bar of the top results the video results and those are all very

search focused so there's those two places there's like the primary snippet that's just here's a video and then there's a i can't remember the name for it but it's it's like a bar of just videos in a row and you can sometimes scroll side to side and see what what's in there yeah and to show up there you just make video content that people are searching for there's no special trick to make your video appear there

i've seen the craziest things the smallest channels show up on the google serp because they created a video that nobody else was making and it was very targeted and and you'll have a channel that's like less than a thousand subscribers or less than 5000 subscribers and they have a video that's got like a million views because they got it they targeted it what is the minimum recommended publishing frequency minimum yeah how often should people be publishing

youtube videos okay guys that that's that's a loaded question there uh i'm actually doing a study on that for channel makers right now which by the way if you haven't checked out channel makers definitely go you search it in youtube channel makers and that's the channel but i'm literally doing a study on that right now um where i'm pulling together a bunch of different channels and just seeing look like how often is too often to publish

if in the case of i'll just use the example that we pass around the office here often in the case of mark rober it's once a month but for a lot of people especially if you are a small channel and you don't have that core audience of people that are going to watch every single video starting off we recommend two times a week and actually what i'm studying right now is whether three times a week is

good or not so the jury's still out on that one um can you make money with compilation videos so by that i think they mean like where you compile a bunch of footage like from other places put it together like top 10 lists and those kinds yes well yeah this is again it's an untested concept here because that's basically the it's the equivalent of curation like web curation where you create an article that's you know here's

what this person says here's what this person says and you pull it together into a video um my guess is that would be much more likely to be successful on youtube because you are pulling together a lot of things what i'm not sure about is how you handle attribution and um sharing and that kind of thing that's probably why they always have a commentator on top of showing clips like if they're saying the top 10 action

movies they'll show clips from them but then they'll have a commentator on top of it and i think that allows it makes it legal um should you consider patreon if you're under a thousand subs if you want okay i if you want my honest opinion on that it's i mean yeah you can consider it but to bank on it as a way to like make income oh that's going to be a tough sale mostly because patreon

relies on that the model is becoming a patron of somebody and and you're inviting people to you know be be your patron and the model is if they like you they like your content they will pay you monthly to be your patron right the issue with that is it it usually takes a lot of audience first in order to have enough people who are willing to say hey i just really like this youtuber and here i'm

going to pay them you know for their content i mean yes i i think it could work but it there are better ways to to go about it um jonah mathis asks hey jonah hey jonah how would you recommend that he works with medium to big tech brands on youtube he wants to get some review products sponsorships oh okay okay i'm glad you asked to join us so i just had an interview with a small um

youtube channel and when i say small is about 7 000 subscribers and what they did was when they were only at 100 subscribers they started reaching out to tech companies they had a specific electronic piece of equipment that they were you know that they were reviewing on their channel and it was very niched nobody else was doing it and they started reaching out to companies and saying look we really like your you know this thing i'll

just say they were doing keyboards and we really like your keyboards um we would love to be able to you know show your stuff and very in a very small channel size like i said 100 subscribers that's pretty small they started getting companies interested in you know sending them products and that kind of thing as far as sponsorships it's a very similar format um typically sponsorship is for a larger audience so you usually need to have

kind of more of a you know viewer base before you can start reaching out and saying hey look i've got this specific tech theme um and and and do you want to you know sponsor one of my videos do you want to send me products that kind of thing would you recommend i start or focus on youtube if my niche is video games as opposed to a blog i'm going to read between the lines as opposed

to vlog yes 100 yes uh on that because there are already huge players in the gaming industry that on blogs and that kind of stuff it's it's very highly competitive and it's very highly competitive on youtube i've the amount of gaming channels i've seen that are over 500 000 subscribers is just absurd like it's absurd there's so many of them but if you are gonna go in and you're gonna go you know all in on it

i definitely think youtube is is better because it's it's the instant engagement where you're creating videos you're playing something and it's very visual like people get to watch you play the game so yeah ea asks my average view duration has been around a minute 45 for months but most of my videos are 10 minutes long how do i improve that improve view duration do you want do you want the the nice answer or the like the

the raw answer because that that is a real concern and i acknowledge that ea like i i get that um the short answer and i guess this is the raw answer is make more interesting videos um what i mean by that is in the first few minutes sorry minutes seconds give them a compelling reason to stick around and then deliver on that reason and if for some reason the thumbnail or the title are promising something and

they come to the video and they don't feel like that promise is going to be answered within 30 seconds of being on your video they will leave so just make sure that whatever you promise in your thumbnail your title is actually delivered in the video and then when they start watching that it feels like i mean your first 30 seconds are very important because that's where they get the idea okay is this video going to actually

deliver on what they're promising or not awesome and when cruz has asked what's what sponsorship deals would you turn down i turned down one yesterday which was tricky but it was the right thing to do i think okay um without without knowing your specific example emma um you know who your audience are and the more you make videos the more you get comments the more you interact with people the more you start to understand what they

want and how you can best help them there there is a case to be said for expanding what they think they want and making videos outside of that and showing them actually you want this in addition but when it comes to sponsorships just make sure that everything fits both you but also your audience uh we all know instantly instantly we know when someone has sold out to a sponsor you you know it when you've watched a

video and it's like about you know fly fishing and all of a sudden they have a sponsorship from like raid shadow legends or something like what the heck you just you just did that to make money and there's no connection to the audience i i watched a video where literally the video was called oh it was it was like a year ago but the video was called how i make 60 000 a month um i don't

remember what it was on on like drop shipping or something and they went in and the video was literally like oh and here's the software and go buy the software like it had no connection whatsoever it was horrible so i guess the short answer to that is you know your audience honor your audience and on yourself when you're choosing sponsorships awesome amin moldar asks hello nate do you recommend starting a youtube channel by just using powerpoint

videos oh this is i need to i need to test this because this is one of the most um often repeated questions i get on channel makers is like for whatever reason people have concerns about showing their face on youtube and that's fine i totally get it normally my answer is find a way to show your face like if it's fear get over that you know or that type of thing but if you do want to

create things that are power points or slides or that type of thing um you have to make sure that a camera what was the phrasing of the original question it was is it possible to make or just should you should you comment that as an option yes okay two things does it fit the subject matter if you're talking i mean most things can be but make sure that showing slides or animations does fit the subject matter

and then two if it's important to have like you know scene changes and that kind of thing when you're showing your face it's doubly important to have that when you're just showing slides or animation so you got to make sure it's fast paced and it stays engaging uh throughout the entire video um we got a question here from deepak next gen um we asked it several times but basically how do you get your videos to show

up to rank in youtube search how do you get them to show up at the top uh do project 24. no we we do have a very in-depth module in that about how to you know actually structure your videos so that it how to find the cracks and that kind of thing i'll give you the the shortened version here is um if you want your videos to show up in search you've got to find out the

sweet spot between competition and what is actually being searched so something that is people are actually searching but it's not being answered on youtube or not being answered sufficiently so that that's the thing it's it's kind of a tricky balance and we do go more in depth on that in project 24 but you got to find it that it has enough people that are interested in it that are like how do you do this or what

is this um but it's not so saturated that your small channel or your little video is just gonna get buried all right lucas taraporton would you recommend starting with informational tutorial style videos or product reviews just depends on the channel um really it just you [Music] both are searchable if you make them searchable like product reviews people be going if they're looking for you know review i don't know if this of this water bottle which they

probably wouldn't be because people don't look for reviews of water bottles well let's just say that for example if they're looking if they're looking to buy a water bottle and they're looking up a specific water bottle brand um or model they are going to search it so that is searchable but then tutorials are the same thing like if they're like hey how do you you know how to use final cut to do x y z and

you create a tutorial on that then they're both very searchable how would you fit lead gen into youtube it's tricky to get people from being viewers to being useful leads that's an excellent question i i have not personally done this yet but if when i think about it if i were to go in and say i want to create a youtube channel and my primary focus is legion i would go into it very similarly to some

other strategies of you know affiliate marketing or that type of thing but i would go into it knowing that each uh i'll give an example if i were a in a financial niche and legion is huge in the financial niche if you give a lead to a financial advisor or something like that i would go into it with a subject that is complementary to that and to that financial like say i'm partnered with a financial advisor

i would go into a subject that was complementary to that and then throughout all my videos i would put in little things and say and actually i am able to do this because of this you know this service and if you want to know more i mean you go go to my website fill out the form and they'll reach out to you like they're super awesome that way um that that's kind of the approach i would

take if i were to do a lead gen type of channel all right i'm gonna answer this one because it's been asked um many times and this isn't about youtube so i'm going to take over real quick uh mark virage has been asking what happens when i use only google web stories without articles um does it work how about seo just you know how do stories work um we're not seeing tons of stories yet showing up

in the serps but they do show up in the serps and so like the one i created that i use as an example on our youtube channel you have to search something pretty specific like because it's on a small website it was on one of our websites um on workprep.com um and i created it without embedding it in a blog post and so if you google work prep become a millionaire or something like that it does

show up and you see it and so um it does work google finds them and puts them in there um and it doesn't need to be inside of a blog post now what i found was interesting with the web stories was that um when it showed up in google and somebody clicks on the story it shows the story but it didn't take him to my website that really bugged me and so we will talk more about

stories as we learn more about them this isn't a new thing but google's plugin is new and so um we're gonna be seeing more and more of these and i think they're an opportunity so you're not going to get views on your website because when somebody what goes through the story but the story is an opportunity to convert someone over to your website so google wants the story to be a standalone piece of information but there

needs to be a call to action at least one um throughout the story so that people will come click over to some resource on your website i think it's an opportunity to get your your information in front of people and to get clicks over to your website but it's not going to get direct traffic on your website but they do show up in search even as standalone things they don't have to be embedded in a blog

post all right back to youtube you're good no i'm glad you answered that okay um um can i embed youtube videos like other people's youtube videos in my posts without copyright issues if you're giving attribution yes if you say this is from so-and-so and their youtube channel then yeah also when a video is embedded the view goes to that channel and you can easily click to that channel and so if somebody has if the video is

able to be embedded then you can embed it that's basically you have permission all right i was answering that question so uh oh you're fine so i didn't get unless you were um search engine analysis question what do you think the most common mistake is that people make with search engine analysis um i think they're talking you know search analysis search analysis yeah uh i'm gonna put this specifically on youtube um the most common mistake people

make when they're when they're doing it for youtube i'm gonna take this a step further because it's search analysis is the idea of what kind of content am i going to create you know that that's the goal is you're going through you're you're seeing what's out there and what kind of content do i want to eventually produce biggest mistake i see people make on youtube is creating content because they want to say it um and not

necessarily because it's something that someone would want to watch now that comes from a that comes from a search perspective like is anybody actually even searching this no probably not like for example it's uh if i created a video if i had a lawn care business and i created a video that was uh man give an example of my grass is always you know the best you know something like that and that's a terrible example but

something like that and it's nobody would search my grass is always the best but at the same time if my audience current audience of subscribers wouldn't watch something like that you know why are you making a video like that except to express something if you if you need to do that guys then turn on a camera record yourself and then put it on youtube but put it as private like don't actually publish that kind of stuff

all right aubry harris asks if i wanted to start a channel helping people with addictions how do i answer the children friendly question when i upload the video when i click not suitable for children oh that's a tough one that is a tough one um because there okay so for those of you who are wondering there every video you publish youtube puts a is this content made for kids question and the reason they do that is

there's some pretty strong you know laws about that but because we don't want to they don't want it to advertise to children if it's designed for a young audience right um and it affects how monetization works and all that but uh man so for most videos if it's not specifically targeted to children you'd answer no because if you say yes they there's no comments no ads but so i don't know if this question is do you

mark that it's for mature audiences only because then that might be what we're looking at because you would definitely not want to say it's for children unless it's specifically for children but now the question is do we mark this as mature audiences only and i would say probably not it depends on the the actual the content itself like if there is um stories or depictions of of trauma that type of thing that are considered mature then

yes mark that for a mature audience or or i think they have a setting for that type of thing um or if there's a you know a lot of profanity then yes but for therapy stuff back to the if the question was about children then no don't mar it's not for children so no this is not made for children select that option um when a company sends us a product to review like this question if it's

bad should we still be honest or should we soften the blow in the video we create what kind of brand are you making i mean this comes back to the the question about you know how do i get sponsorships how do i get companies to send me stuff i would be upfront when they send you the stuff and say look i'm going to do an unbiased review of this and sorry if you don't like it it's

your choice to send me this product and i will give an unbiased review i think that audiences appreciate that even more and more every day on youtube man they can smell a paid for ad a mile away it's just people are getting better at just seeing like if they they send you something and you think it's bad but then you have to like feel like you have to manufacture like oh this is this is good because

of this and this like people are going to tell so i don't know i guess my plug would be do it for do it in a way that that honors you and your audience i mean i'm coming back to that i guess yeah yeah all right for small channels specifically under 100 subs okay is the risk of over posting putting too many videos out there bigger than the chance of increasing views and subscribers here that is

a good question i should do a study on that yeah that's a good question so uh usually what we're looking at is get as many lines in the water as you can especially when you're small and that means a lot of videos out there um now if if you're if your quality suffers significantly because you're publishing a video a day or two videos a day or something like that then yeah definitely don't do that but when

you're under 100 subscribers man you can do almost anything just to just to get the word out there so i yeah the risk is yeah i think i already answered it yeah all right i like this one if i from maria mar if i have a cosmetic youtube channel but i want to promote income school as an affiliate should i create a new channel uh-huh no i don't think you should um because well obviously if you

create a new channel you don't have any subscribers or any audience right and if you on your main channel if you point them to the new channel uh usually like the conversion of people going over to the new channel is is 10 or less usually i mean depending on how dedicated your audience is and how connected it is but in this case i would just create a video that's like hey look i have a cosmetic channel

and i'm making money with it and i'm actually i'm succeeding with it and your audience loves cosmetics and chances are at least some of your audience want to know how to make money doing cosmetics and so and and if you did a video like hey this is how i learned how to do this how to build this channel and actually monetize it and you did it like a webinar or something like that where you talked about

it that would be an excellent way to do it on your original channel so yeah i wouldn't make another channel i would make a video on your channel that still fits your audience but just kind of explains a little bit of the behind the scenes like look this is what's happening and be upfront about it like hey guys today i know this won't apply to all of you but for those of you that want to know

how i'm how i've made a business out of teaching you cosmetics today i'm going to talk about that you know just be upfront i like that yeah i love that um if a vendor gives you a product for review for free do you need to mark your video as a sponsored video they've started changing um the rules there and i okay so i need to look into that more because they've recently they've been changing the things

the the rules where it's um you need to mark a video as sponsored um if it's directly sponsored my guess unless you have a better answer on this is if they send you a product it's enough to say they sent me this product and you don't need to mark the video as sponsored if the whole video was sponsored by a company then i'm thinking yes you do need to mark that as sponsored that's my gut view

yeah that's mine also um one more question and then we'll let nature hey look who it is is it worth creating a corresponding youtube video for each blog post on a website if it would make a so the question is is it worth making a corresponding youtube video for each blog post on a website if it would make a good video yes and there's a lot that goes behind that question but if if the blog post

could be made and into an interesting informative video then i would say yes across the board a lot of times like uh staple posts will make for a really good youtube video they're just the right length kind of the right size of topic yeah for that awesome this one's probably more for you nathan yeah and it's just a really broad question so take it wherever you want okay um please tell us more about creating courses with

learndash oh another learning management system yeah this is you over the last over the last few days i've been building quizzes and things and learned ask for a project that i'm working on it really it works great we use learn dash for our project 24 courses as far as the best way to do it it really just depends on what you're going to be needing it for for a lot of our courses it's just simply that

we can set up a course where there's a series of videos or steps but if you want to there's a lot of other features that learn dash does offer like quizzes and assignments and all those different things and so it's a really good learning management system it's very easy to use um i had never used the quiz portion before and probably within 20 or 30 minutes i had gotten it up and running so overall i really

like learning dash i don't know if there's a best way to do it it really it's really just open to whatever your needs are um roomy rabbit man anyway says i'm doing a site around a specific pet i own i've decided that every photo i use from now on will be a photo i have taken myself is this a good approach or does it make the site too personal i think that's a great idea um just

much like people can tell you know how authentic you're on youtube man they can spot like a a real photo that you make yourself so yes i love that commitment to say i'm gonna take all of these photos yeah because then you have the story behind it then you can show exactly what you want to show i love that yeah and i think that another big part of that is on a blog it's easy to become

commodity content it's easy to produce that content just because on youtube it's easy for your audience to get to know you and to like you and so if if someone comes to your website and they start seeing very personalized images it's a if it's a dog it's the same dog every time that's one step in the direction of taking yourself out of the commodity portion of uh the internet and moving yourself into um just higher levels

of content where people could come back again and again yeah all right i'm gonna i'm gonna i'm gonna swap out guys thank you so much i will see you later today is it better to create a tutorial for technical topics or make free videos that's a good question so i will guess a little bit of background on me so i am actually also doing a youtube channel it's a wordpress kind of tips uh tutorial style channel

and for basic content beginner content people really expect to find that for free and that's something you just go to youtube for and so if it's very beginner style content i would say you go the youtube channel route because you're going to build an audience that will start following you where you'll have future monetization options but in the beginning all that beginner content should be free and then later down the road you can do a full

course about something um inside the niche where your audience will be interested but in the beginning i would just start with the youtube channel all right jeremy hadlich asks will linking smaller posts to a larger pillar post help it rank better flash faster as far as ranking goes i don't know if it will make it rank faster but there is definitely some value to interlinking your posts um we did i don't know if it was about

a year ago there was a youtube video on the income school channel where uh jim and ricky went through and they linked a bunch of articles um on the same site to each other and just increased the interlinking and it increased traffic significantly and so as far as ranking i'm not 100 sure if that will increase or speed up the ranking but there's definite value to interlinking your posts on your website that are similar or related

topics says hey i've been thinking of a niche for my second website but i just cannot think of anything if you could just throw an itch at me i'll have a go at it oh any night the tower is in your hands nathan um a random niche basket weaving i have no idea if that would do anything at all but you can give that one a shot i have no idea hey guys thanks for all you

do been getting crawled oh crawled currently not indexed lately um i guess i don't know your entire situation it for me it would depend on how long your content has been up um google is going to get your content indexed i really wouldn't worry about it too much if you are uh really really worried about it you can if you're not trying to do this go on the internet and just quick search how to submit your

sitemap to google and then it can get it taken care of faster but i wouldn't worry about it just let it sit i know it's tough to wait things out especially if things are just getting started and you're really really excited about your project but overall just give it a little while they're going to get your stuff indexed so yeah i just wouldn't worry about it too much but if you are you can submit your sitemap

and get that taken care of a little bit faster yeah sean arthur says hey guys for building your site using acaba acabato is elementor good or best to use it in conjunction with it so for acubato we use so there's a couple page builders that we can use um the main one that we use on all of our sites is the divi page builder plugin so it is compatible with that as far as elementor ricky what

would you say about elementor recommend i know that you've worked with elementor a little bit more than i have elementor is compatible with avocado um those are the two that we've built right so yeah divvy and elementor are compatible it really kind of depends on yeah it really kind of depends on which page builder you just like if you've worked with elementor before and you like it it works fine either page builder though is going to

slow down the pages that use that page builder it is going to it's it's going to undo some of the the speed work that about has done for you um but it for um like we use it for sure on like a sales page um just don't go overboard with it don't use it on regular blog posts and pages um but like on a good recommended gear page or a sales page elementor's great um i love

divi's page builder as well but if you like elementor yeah go ahead it looks great and talk about it i'm definitely i like using divi um but like ricky said the elementor page brother will work what are you called lucas tara gordon says what are your thoughts about a physical quote versus an ebook uh books are hard that's what ricky says he whispered that over um both i guess if you do an ebook the beauty of

an ebook is that you don't have to worry about the physical product once you're dealing with a physical product you're dealing with shipping you're dealing with packaging there's a lot of additional elements that come with um actually using or creating a physical product so as far as ease i would start with an e-book see how it kind of see how it goes you can just put it right on your site people can purchase it from your

site um it just is a lot easier than a physical book for those of us who like holding a hard copy of a book maybe print 50 or 100 and just see how they sell and just do it on a very small scale then if it ever gets big you can actually maybe work with the company that does production but honestly ebooks are way easier and we've seen a lot of success um just selling ebooks on

a website if it's a if it's a good ebook you have a good sales page then you can do some um good revenue from that smashy's no copyright music says hi guys from scotland hey scotland um here's a quick one it's my game says i just launched my website yesterday congratulations do it to get organic traffic okay so first of all congratulations that's super exciting uh launching your website so i don't know how much content you

have out there but generally what we see from the first article that's published um it's going to take about eight ish months for your articles to rank from the time that they're published and so it's kind of a long waiting game but you just got to kind of push through keep creating content through those eight months and eight months is general kind of an average but it could be a little bit sooner it could be a

little bit longer so just be really patient and once you start seeing your content hit and don't don't worry you will notice that kind of gives you an idea of what types of topics or what type of content you want to create going forward your first articles your first set of content that you put out it's really it should be a test batch um as you do your search analysis you you really want to find a

just a wide variety of articles publish them and then see which ones work really well and then once you find out what works well just pound it and then that's you're going to see a lot of success and over time once you have content ranking there's a good chance that future content could rank a little bit faster ethanol says hi guys big fan love your stuff been doing web development for nine plus years and seo for

two plus years had some great results over the years is project 24 worth it for someone in a more advanced position i would say yes um first of all web development that's great that's something i'm interested in and kind of thinking about getting a little further education on but yes so project 24 really focuses on a lot of the content creation it's very step-by-step whereas so someone from a web development background you have all the knowledge

all the resources that you have to build your website and that's fantastic that will help you out a ton but what we've seen is that the content is so important and so we really have a recipe for what makes the content work um how to get it to rank and it has been so reliable for so many people so i would say yes um project 24 is a great place for someone who's just getting started and

somebody who's been at it for a long time on the income school channel i think just on monday um ricky did an interview with april lee if you haven't seen that video go check it out um she had been blogging for years i think close to 10 years and finally she joined project 24 i think about two years ago and started seeing some fantastic success after she started getting the content right so i would say yes

uh if you're not in there come join me i'm kind of the project 24 guy you'll see me in project 24. i'm not out here much on the youtube channel but inside of project 24 that's kind of my space um and so hopefully we'll see in there awesome vikram some says what do you think should i work on multiple micro niche websites or one good niche that is a good question i am the kind of person

who gets a little bit of the shiny object syndrome um i see a lot of cool opportunities and i want to jump around uh to a couple different projects and for some people that does work what i found for myself is that i just get hung up on too many different projects and then i end up doing kind of a half crap job on all of them so i would say start with one find something find

a path to success that actually works and then branch out from there if you have a website if it has 30 45 maybe 60 articles on it and you need to give it time to rank then do that let it have that time to rank and then maybe move on to another project working on too many projects at once it can be a good way to kind of get your mind off of one project and kind

of focus on another but in that case you could really benefit from starting a site and then maybe do an accompanying youtube channel on the same topic to kind of build the authority on the topic rummy rabbitman says has anyone noticed any content milestones built into google for example will google give me a bump in traffic once i hit 100 pieces of content not that i know of um we do definitely see when someone is starting

a website we definitely see value in having a consistent amount of content come out at a very uh a quick rate um so we always say our seed site kind of uh the basic small site is 30 articles is a great place to start um we wouldn't recommend publishing one article and then just waiting quite a while to publish another one it's good for those articles to publish right in a row after you get up up

maybe to 100 articles there is definitely a chance that if your site is succeeding that you will have some sort of authority in that space and i definitely think that that could be a factor of google recognizing your content and being a little more comfortable with putting your content out there quicker is that anything that's proven that we've proven no that's just my guess because google does care a lot about authority ricky earlier mentioned eat or

expertise authoritativeness and trustworthiness so after you build that if you have a hundred articles out there there's a good chance that you do have some of that eat in that space so i think google will recognize that and it very well could help your content right quicker raj mehta says what's the recommended number of plug-ins one should have on a wordpress website as few as possible uh plugins are great they add they give you the opportunity

to make the website exactly what you want um my caution to you would be what you want it to be may not be the best thing for the website there's a lot of functionality there's a lot of plugins out there that are great for adding that functionality but they slow your website down a lot of times sometimes they're running scripts or code that just isn't necessary and a lot of plugins can cause a security threat um

plugins that aren't being updated regularly plugins that were built a while back and they haven't been updated since then though that's one of the main weak points um into your website usually it's your username and password your plugins and your theme those are generally the three places um that you could possibly risk an attack on your site and so the fewer plugins the better um it just keeps your site clean running smoothly and quickly and uh

it keeps a the threat of security issues way way down so i would say maybe three to six max if you're doing something really really custom and you need a few more then that's probably okay i know like on the income school site uh you know we have a membership software we have a couple different things on that is just extra we wouldn't usually need um but in that case we do because it's just a very

custom thing so probably three to six i'm sorry that's a long answer for a short question okay says what are some things you consider when debating whether a query will have decent search volume okay so read that to me one more time what are some things you consider when debating whether a query will have decent search volume okay so there's the one easiest way for that i kind of look at this is if if there is

a magazine so in the topic generally in the niche generally if there is a magazine on the topic then you're going to be 100 okay if there's enough search volume um for a specific query the longer the longer tail the keyword is so the more words of the question are the more parts to the question definitely the smaller amount of traffic there will be and so if you're looking at um how to fix a radiator on

a 2006 toyota avalon uh that's the kind of car i have um that is probably going to lead to very low search volume just because it's so specific it's a specific year a specific model specific make the search volume is just going to be very low um if it's just um what is the best toyota although you know what is the best toyota or the best model toyota has ever made that's going to be definitely higher

search volume just because there's a lot more people looking for that question so i don't know if there's a great metric or a best number to look at but just kind of think to yourself as someone who's interested in the topic how niche is the search query and the more niche and kind of far down it is definitely lower search volume where you will just want to do a shorter post maybe 12 1300 words and there's

a good chance that it's worth writing because if it brings one or 200 maybe 500 page views a month then that's definitely worth it for something that probably nobody else is going to write so yeah it just depends but the longer tail the keyword is definitely lower search volume and so just know that your page view return in the end will probably be lower there here's a fun one yeah if you had only two minutes to

convince someone to take the leap into blogging that is on the fence what would you tell them what has it done for you and what motivates you okay nate time me ready set go okay so if you want to start a blog as far as me and what it's done for me the first thing that i would do so on incomeschool.com we have an article i think it's called get started there's an article it walks you

through the step by step of exactly what you need to do to start a website um surprisingly it's not that hard you just need hosting and that's very easy i mean hosting you need a domain name and then once you get that you can get wordpress installed very easily and then just write content a lot of people complicate the process and say you need this expertise you need this tool you need this software you just don't

i did a video over on my youtube channel a couple weeks back of how much does it cost on a budget to start a website um and i we figured it out with bluehost hosting buying a domain name at like the 12 to 15 dollar range and just the very very basics you could start a website for under 150 if you write the content and so starting a website is really not that hard but it takes

a lot of determination to write the content to do the search analysis and i guess what it's done for me is it amazes me every day in project 24 as i see people who tell us about their success they tell us that i'm in my 50s and i just quit my job early i'm going to retire now and because i can just live on what i'm making online so i guess for me it's just amazing to

see that there are so many opportunities out there and that those opportunities aren't going away um there's definitely the industry changes but that doesn't mean that the opportunities are dying it means there are new opportunities every day you can still start a blog you can still start a youtube channel and so overall it's not that hard my thing might what i would say is it's not that hard and just get started today just forget that first

piece of content written and get it published here's less of a question more of a comment lisa then says i've been looking forward to this i'm the she's talking about the live stream and last night i had a dream that i was too busy to see it and i was so sad that i woke up and realized that i didn't miss it and i was so happy thank you well ricky told us last night he couldn't

sleep because he was so excited so i think there's something going on here in the sleep this is uh income school time okay question uh david pepe says what do you think about having a forum on your website any benefits um it really depends on what the purpose of your website is having a forum i could see how it could drive engagement on your website um to me it's similar to allowing con or comments at the

bottom of a post is there value yes i think there is some amount of value there i don't know how much that moves your website forward the one thing that i could say is that if there is a forum on your site and that gives people a place who are interested in that topic to kind of gather and be together then that does help move you out of the commodity um part of you or the commodity

part of the internet and into more of the type of content that is going to last longer i'm really torn on this one because you're going to have to deal with moderating you're going to have to deal with people who are not being nice there's a lot of work that's going to go into you having that on your website but if your website's small and you just want to give something a try i'd say give it

a try for a week or a month and if you find that it's just taking a lot of time where you could be creating content probably just get rid of it um generally if you go onto a website and you see a forum a lot of the things are really old or if you see comments they're either bots or something like that just trying to link to their website so i don't know it's really up to

you personally i wouldn't do it just because i know that i could spend my time creating more valuable content rather than moderating a forum of people who could just go somewhere else maybe a youtube channel maybe in that case just create a youtube channel so that they can work kind of play around in your comments and talk to each other in that way trevor fortune says hey uh nathan i'd love to be able to network with

other publishers is there much interaction between members of the project 24 community yeah that is a great question yes there is so in project 24 uh we actually have a really cool system where people in the sim in similar topics can actually meet together um in a place in our community and they can work with each other they can kind of pass off ideas with each other um if they have youtube channels they can work together

on collaborations it's a great space it's really valuable for our members and it's so cool to see them working together in there if someone has created a course and then there's someone else in the same niche who wants to promote their course then they can work together in there and then they can get affiliate sales from the guy who created the course it's just such a cool opportunity so yes the answer is yes there's a lot

of collaboration going in uh the in our community every single day every time i jump multiple times a day into the community there's always people uh making some plans in there to work together so it's pretty cool emma cruz has actually commented on that she said yes yes it's like social media i i like facebook and i go on facebook but i find myself in the project 24 community more often because i feel like my friends

are more active in that community than they are on facebook so it's a great place um it's a it's fun and like emma said it's really helpful but it can be distracting jd says nathan please tell us that it is possible to outsource content from day one is it possible definitely if you have the funds uh to do that then it is a hundred percent possible we don't recommend it um looking at at it from a

building a business standpoint if this is something that you want to be a part of long term um it's really good for you to have the skill the writing skills the search analysis skills all of those things that we teach in project 24 it's really good for you to have those skills from day one if you outsource the content you lose a little bit of that a little bit of that and it will probably make it

harder for you to find and train writers who will actually do the work that's going to make the content rank and so yes 100 possible um there's people who do it and it works and the to me that is a very much an investment angle of it where they can see that they have this money set aside and they can invest this much and then they can see this return i mean i guess you know that

still works today but overall it's good to have your hands in things just so that you can kind of control what's going on with your content and it just gives you a really good idea of what the industry is going to what you are going to need to do to really break into the industry into the background country says i have a squarespace website with good authority is it worth migrating for wordpress that's a tough one

um i've worked with squarespace a little bit not a ton i mainly work on wordpress wordpress i really like working on wordpress just because there is a lot of um flexibility to make my website what i need it to be and so if you have a lot of domain authority if you're seeing a lot of success i could see how that could be a tough choice um i don't know if i have a yes or no

answer on that because i wouldn't want you to do something if you are having a lot of success i wouldn't want you to move it and then see that it just didn't work out but overall wordpress in my opinion is the best option for someone just getting started uh whereas the wix squarespace aren't as good but they definitely still work as you've seen um you said that you're having success and that's great um so yeah if

you would like to give it a shot you can or build a second site using wordpress and just see how you like it it is definitely different um so you being used to squarespace it may just be better or worth it now for you to stay but in the end it's just up to you another question so i see a question here from jesse jack are you still advocating for multiple niche sites or channeling focus into

one venture we are working toward or what we recommend currently is to start and focus on a single site build it up to the point where it is bringing in consistent traffic at the level that for that industry is about going to be where it's going to cap and so yes start with one the reason that we kind of moved away from the multiple site um idea is that not that we don't want you to have

more sites or not that we think it's a bad idea to have a a lot of different sites it's just the focus issue we've seen a lot of times for a beginner um it can be a little bit overwhelming to start one and then try and move to another and then try and move back it was just better to stick with one build domain or build authority in that site and then at that point yeah sure

you're gonna have some revenue coming in build a second site build a third site you know have a whole portfolio that's that's the idea in the end but for just getting started we are on the to start with one and get that one built up right country family homestead says nathan here's a video idea for your wp school the best practices for sites rescues menu et cetera especially using schema with acaba definitely yeah thanks for the

video idea i'll get that in my video idea list i have a whole running list of probably 80 to 100 ideas so i'll add that in and i think that's a great idea thanks [Music] um techno gamer says question after posting an article yesterday i have ranking on 20th place for a few keywords and third place for a few keywords how long will it take to rank um so he said he's getting some sort of ranking

on there um it just depends um you might see it bounce around a little bit before it finally settles in a place before it settles into place uh that it will stay um it just depends on the article the size of the article the type of the article um overall i don't have an exact answer for you okay but keep publishing content that's gonna be the best option um how can i uh web verner media says

how can i do better seo for a multi-vendor e-commerce website that is only starting out and only operates in a specific country i don't know if local seo you set a specific country so maybe local is not exactly the right idea but just doing some basics making sure that you have your name your address your phone number on there if it is operating in a small area where it could be very local that's definitely the best

option um but overall for e-commerce i haven't done a ton of e-commerce jim i don't know if you have any idea for seo it's just failed so i don't know as far as that goes but my my first thought would be just make sure that you have the very basics if there is any schema um that you could set up to kind of bring any authority to yourself and that would that would be what i would

do cool steve madgwick says here he is here comes 100 miles per hour think they're talking about youtube [Laughter] okay tech stark says i have over 30 response posts ready before launching my website should i go with publishing one post per day or get them out in the first week um i i would just publish them it's not that many um i i just go i don't think there's any advantage to holding off or anything like

that um i we've got to take a super chat here best idea for a niche steven buchanan um but we're going to hold on it for one second um nathan why don't you just tell us kind of what what you're up to at income school um those who are project 24 members you hear from nathan all the time you're on the podcast with us every week yeah um but for those who aren't in project 24 like

they probably don't hardly see you yeah they're like who is this guy what are what are big projects you're working on right now so basically i mentioned a little bit earlier i'm just everything project 24 um any sort of development of project 24 right now we're working on a really big project um improving project 24 to the point where we're calling it 3.0 it's just going to be a big change on the inside so what is

it so basically it just makes it a lot easier for people who join project 24 to track their progress um it's so cool the stats that we it's uh so basically we have our timeline of like you know our benchmark of where we hope you would be over the course of 24 to get to 24 months and you can enter your page views and your views on youtube and your income and everything to kind of track

it yourself but what that also enables us to do is now we can say wow this person has published a ton of content they've been in here for 11 months and the traffic is dead you know let's reach out right like that's so cool that we can do that kind of thing and we can give real data to members of like hey people who posted at this schedule performed this will well compared to people who posted

a different schedule um you know on average are people doing better if they go to the youtube route or if they go with the blogging track like stuff like that it's gonna be crazy yeah it's really awesome i've been working with the developer on it for a couple months now and it's a couple of months yeah we've been like six months on this project now um we got a first version back and we were so excited

we were looking through it we were like what if we just add this and then and then we did that for about six hours and came up with six pages of notes for the developer and we sent it back and said justification just after this just additional features that we really wanted in there so it's going to be awesome i work uh we do the weekly podcast the project 24 podcast which is a ton of fun

we interview people from different places in the industry we interview project 24 members with success um on their sites and channels it's a lot of fun you're also working on our affiliate login we have we have tons of development going on right now projects yeah there's so many things working on a couple secret projects that i'm not going to tell you about it might have something to do with project rex for coming back listen to the

podcast this week so there's a lot of really fun projects um and not only that but um also making sure that all of our content in project 24 is up to date 100 and we're always going through and either adding new courses where we see fit or just taking old courses and revamping them making sure that they're in the best format and that the information is just up to date to what we know is the best

way to have success so that's kind of what i do in project 24. i'm in the community all the time kind of talking with members in there i'm helping out where i can and i'm answering questions so it's a lot of fun i love working in project 24 so hopefully we'll see you guys in there cool i'm gonna get out of your way so you can sit in here see you guys all right stephen buchanan thank

you for the super chat super that was super nice of you super super um best niche you know i'm always looking for um and very cognitive cognizant of when i'm having a hard time finding information um and anytime i'm having a hard time finding information i know that something really really good is going to happen in that niche because i'm about to enter it and change things i'm going to give you a specific example i'm going

to do a video for project 24 members next week but i'll give you guys a little preview um so probably most of you know we have the youtube channel called backfire uh it's about shooting sports um where we live everyone goes and hunts um and so um anyway so we created this youtube channel brad who's gonna be on the live later is running the channel um and as i was searching things um in the in the

industry i like going shooting on weekends just go to the shooting range and i like shooting rifles and stuff as i was searching information it was pretty shocking how hard it was to find information on a topic that's really big um i mean what was it like 50 million guns got sold this year and like i would i would search like the most popular right bolt action rifle cartridge right now like the 6.5 creedmoor and you

search like what's the recoil and it was hard to find the information i was like how is that hard to find this should be easy um and it just wasn't right um and so i started so i was like game on so i'm going to show you my project it's going to be a little bit janky doing it this way but i'm going to do it anyway um so i have put um i don't know 30

40 hours into this plus we did work in the office on it it's just a gigantic excel sheet of like every caliber you could imagine um and all the data about it and then once i have this data i'm just making one template page for how to display that data so this is i hope you guys can see yeah you can see all right this is you can see how the information is being displayed and it'll

show you recoil it's you know this just recoil how flat shooting it is what you can use it to hunt with how much it cost per shot just everything you could imagine all the information in there oh it's like backwards on there why um pros and cons of the cartridge here's like it's just an faq of just different questions you could all ask about it essentially what i've done is i've gone through um google like everything

you could possibly google about it everything there's a snippet for and it's just feeding google just feeding them information um and so that's what i'm looking for in a niche um going back to the original question i'm just waiting and waiting and waiting i'll be patient sometimes it takes a couple months but i'm just constantly learning um just different stuff i was looking at this weekend about um how safe is it to get a pilot's license

because i saw a youtube channel of this guy that just flies all around and stuff um on his little plane and so i was looking at that information and it was pretty easy to find the information and so i move on but every time there's something i type it in so i guess if you want to find the really really great niches you got to be constantly learning and just curious every time you see something i

was like that's kind of cool i might get into that someday and just do some googling and make a little note every time you find something i just saw this morning my neighbor's yard was has one of those robotic lawn mowers and stuff i was like there's a niche site right there you want a growing industry that's going to be popping up over the next few years yeah those things are definitely taking over um so that

would be a good one all right there was another uh super chat here that i missed jordan pierre says thanks for keeping the seo community thank you jordan that's cool okay all right i'm turning to your questions now um stephen madgwick will building a niche site from the gambling space prove problematic in the long run for working with ad partners google doesn't explicitly say so um but there have to be long term concerns yeah and there

are a lot of niches like this i mean the culture we live in is so like if you talk about something i don't agree with you are cancelled right um and so like that's a you know we have this firearms channel it's the same kind of thing um we see people making sites in project 24 on marijuana i just subjects that um are just iffy with ads with ads companies i would say that we're probably getting

in a way a little bit more permissive on what kind of websites are allowed to have ads for example google google just allowed firearms ads starting i think october of last year they changed that and it created a cool opportunity because there haven't been many sites on it because what do you do with the traffic when you get it there are no ads you can't really get many ads on the site and so now that's more

open and so there's an opportunity there with gambling specifically i don't have any information on um you know what's allowed and not i don't know i don't gamble myself um but i would say that in a way we're getting more permissive while at the same time you know their companies boycotting facebook and stuff because they aren't stopping objectionable content enough so it's just it's just in turmoil and we see just a lot of changes it's just

hard to say you just need to go into the niche with your eyes wide open um just know that like hey there's chance here i could have trouble with ads and so i'm going to focus on the info product or what else all right scum asks does bears beat battlestar galactica i almost wore that shirt today and then i was like it's not very professional okay well i just showed you an example of the kind of

project that i'm working on to try some new things to just own snippets oh look i got a little john travolta going on right there i'm getting some thin spots in my hair guys it's like it's coming back i'm pretty proud of that what was the question snippets um all right um you have to learn to answer the question better than other people answer the question i know that's a boring thing to say but it's really

really important i was just talking about this in the podcast yesterday i see people writing the answer paragraphs um and at in this at the the first little bit they're basically just saying it depends you know how much does an airplane cost is something i googled this last weekend like a you know small little airplane um and i saw so many answers they're like there are so many factors it's really hard to even say i mean

a 747 dreamliner costs a ton and a little tiny plane cessna costs a little and it was like that was so unhelpful you think i didn't know that before i googled it um and so it's just how can you take the maximum amount of information and crush it into one sentence and that's who wins the snippet it's the the person who says the average cost of an individual's uh airplane is 127 thousand dollars and 16 cents

um but the range may be anywhere from 30 000 for a used plane up to 500 000 for a more advanced powerful plane that's just taken so much information crushing it into a sentence that google is just being fed they have to take it all right emma cruises asks what are your thoughts on something that would give people a discount if they are on your sales page and try to leave okay like an exit intent yeah

um i think it can work it depends what your relationship with the audience is for example if we did that um on project 24 um it would create a nightmare because uh we would have people in the community saying like wait what you got a discount when you joined i didn't get a discount and they flood customer service and so we're just like no discounts it's just always the same price and that's just how it goes

so if you don't have like an audience um then things change it's very transactional people are gonna be here once and they're very unlikely to return um and so you should you should be a little bit more salesy this is your one opportunity with them and so i think it's i think it's a great idea one thing that i did on improved photography um the shopping cart i used had a spot for a coupon but i

wasn't using coupons and i was doing my search analysis and what's the autofill for improved photography the very first autofill improve photography coupon and i'm like oh my gosh everybody's going to buy they see there's a coupon box and so they go try to find a coupon and some of them probably won't buy because they're like i know somebody had a coupon and i didn't that's just another reason i don't like shopping carts that have that

coupon box unless you could take it off if you don't but anyway i just made a page called improve photography coupon and i just wrote an article about here's a coupon and it was just five percent off and conversion rates went nuts because and i saw how many people use that the only way to find that coupon was by googling improved photography coupon and it was something like 75 of every purchase had found the coupon if

people see a coupon box they will find a coupon or not buy um i saw a question here um it got jonathan mays sorry google thought you were uh you were spam here um it says it says you're held for review you're an iffy guy um jonathan may says currently 350 a month from amazon 700 a month from mediavine few monetized posts as 90 of queries are informational only 45 000 page views a month 90 bounce

let me know if you want more info but is there a question in there jonathan was there a question i don't know um good to know maybe he was responding to somebody else all right nay it moves so fast yeah the alex wearington life coach asks how often should i update my articles um well i mean the short answer is when the information isn't valid anymore is when you need to do it i don't think we

need to like artificially go in and just make changes to articles however um we are teaching the battleship method um we did a youtube video to kind of introduce the concept and then in project 24 there's a full course on exactly how to do it um and that's not well i guess it depends what we mean by update if it's just about the content aging only do it when it's needed if we're talking about the article

didn't perform as well and now we want to update it to try to rise up the rankings go watch that video on the battleship method it teaches you what you need to know all right narendra mended project 24 member i just started a new site and wrote my first pillar is brad here sorry so somebody just came in all right sorry go ahead all right i just started a new site and wrote my first killer post

6 000 words there is an opportunity to sprinkle affiliate product links should i wait a while or just start promoting well i mean there's nothing wrong with promoting from the get-go sometimes it's more discouraging and distracting um than just focusing on the content the problem with just focusing on the content is then you go months down the line you apply for all the affiliate affiliate links and now you got to go through all the articles and

remember everything that you had talked about the problem with the other approach of trying to join all the affiliate programs and doing it is you get rejected by the all the affiliate programs because you aren't big enough yet and so in general we like just you know keep track of kind of what you want to do but wait until you start to have significant traffic for us i wouldn't bother monetizing until we get to thirty thousand

page views um most people if you've even got five thousand you just you're excited and you wanna start getting to see a result and you're gonna start monetizing there and i think that's great but for a while just focus on the traffic all right alexander rivera is the pet niche saturated specifically types of dog brains we've definitely um breeded a new series of sites there um uh from some of the work that we did it's not

even close to saturated though there's so much to do um boy my definition of what i consider too saturated is just changing every day it just feels like it used to be that you would find niches where there was just nothing there's nothing there and you could be the only one that doesn't exist anymore but now we have a new problem that's even better it's so many people are putting up junk content um that i kind

of am not afraid of many niches anymore i feel like yeah i'm just gonna do a really good job and i'll be just fine all right david pepe question what do you think about translating a post into multiple languages and does this help um i i usually wouldn't worry about it if you can write in english i would go to english ads are better monetization is usually better um but there are certainly we've seen people make

you know language specific sites that have done very well what i've seen is usually it's not worth your time usually it's going to take so much time to translate you really should have just written another article in the same language as your main website i did see a super chat coming from marilyn monroes do you use tubebuddy or any youtube seo tools let me go get nate okay i don't know i i've tried a couple of

them i don't know much about them i was in the other room when i was listening and i heard the question tubebuddy or any other seo tools process of testing them right now right now i actually on our channels we have vid iq this is not an endorsement by any means i'm just testing it it's a competitor to tubebuddy i believe tubebuddy is the biggest one uh most well-known um some of the stuff is seeming quite

useful and some of it is pretty useless so far on vidiq at least um so yes more to come on that on channel makers sorry i just jumped in but initial reaction worth it um for small channels initial reaction would be no um it's you can learn the the skills that you need um to build a channel without one of those tools a lot of times i feel like people go into those tools using with the

hope that it will somehow give them secret sauce to grow their channel when most of what those tools do from my exposure to them so far is they just show things that are already in analytics they just display it in a different way or they make it convenient for example vid iq will show on any video on youtube it'll show the like to dislike ratio on the video itself while you're browsing it'll show up 95 you

know like to dislike and you already know that by clicking on the video it just makes it more convenient to show it um and it's got various other apparently more convenient just how i felt i i in my initial testing i didn't see any like killer feature that made me think like man i'm paying for this but it was nippy is that is that kind of your yes um there are some things for example with vidiq

um it's very useful to me because one of the features is you can export a list of the um all the videos on the channel and show their views and that kind of stuff it's all publicly available stuff it's not stuff you couldn't do on your own but to export it into a csv is quite useful for the research i'm doing on channels um so that's nifty like that saves me a lot of time tubebuddy supposedly

i haven't paid for a version yet but i'm about to but they supposedly have an a b testing on thumbnails which i've yeah not something i would recommend because youtube is coming out with their own a b functionality and the reason i think they haven't released it is it's gonna mess with the algorithm if you're switching the the thing so i'll just wait for you for youtubes cool cool yeah all right michael langwell asked the question

can we use project 24 to build a lead generation site and then sell the leads to local business yeah uh yes um this is if ricky's giggling over there in the other room because this is a growth area that we are seeing um and something we have some pretty cool plans for um for example uh real estate is one that it's just crazy when so many people are moving into the boise area for example the home

i bought in 2015 in meridian um we'll see i think we paid 355 000 for it that house just sold this last week for 600 000 almost doubling in five years crazy um i mean just the boise air is just getting hammered with people moving here and so i have told multiple real estate friends like why aren't you making a youtube channel on a blog of like best neighborhoods to move to in meridian you know neighborhood

profiles areas of the city is boise a safe place to live um you know you know where to live near hp or macron or you know major employers like just all that information and then in all those articles and youtube videos um have hey i have an out of town special that i do if you're coming into boise i go pick you up at the airport drive you around everywhere i get you a cheaper rate at

a hotel that i'll pay for while you're coming to look at homes over the weekend um it's just for people moving into town like oh my gosh you would get so many clients that way and it's just ignored and so i'm like all right maybe we just make the site and we just make a deal with the local real estate agent and sell some leads all right rossi dorado asks or says i hope this live is

available later i went to eat dinner and missed a ton well we're gonna be here for a while uh we're gonna be here for whatever nine eight and a half more hours all right uh steve maddrick asked thai curry or pizza oh come on seriously it's thai curry for sure uh thai curry is so good and we keep hearing from people who have never even tried thai curry you need to fix that it's so good all

of them green yellow penang it doesn't matter they're all good all right seshan pradhan says super chat by the way 10k monthly visitors after working one year am i progressing good or not does this work work for indian traffic or not i haven't tried izoic with indian traffic but they do work with many countries your ad revenue will be quite a bit lower unfortunately i wish it weren't that way but unfortunately it's kind of how the

world works ten thousand monthly visitors not even page views in a month is great uh one year in you know it depends how much work you've put into this how many posts but really all i care about from the initial batch of content 30 60 posts whatever just prove the dang concept to me it's fine if i miss on 20 posts that just don't get the traffic that i want them to that's okay with me now

i know what not to do and not to spend time on as long as i'm getting some kind of realistic hit rate of several articles that are working i'm happy because now i'm just going to do more articles like that one and so 10 000 in a month you've proven the concept you know what to do and what not to do and now you're off to the races all right be decisive asks is it a good

idea to have one website that has various niches or topics on the website with a menu structure to each niche this question is to the man in the red shirt thank you kind of like a outdoor troop style so um a year ago we were really excited about these mega sites with just massive topics and i do think they work um but we did learn some negatives to them where unless you're producing a huge amount of

content to actually fill all those niches you may be better off just separating it separating them into those specific niches and really fill one niche before you move on on to the next it's really a matter of how big will you eventually get um that can you actually fill the space because if you can't fill the space you're better off being relevant to a smaller area and now about the category structure um specifically you'll notice in

acabado we recommend a hamburger menu that just kind of shrinks up the menu that you don't even see it until you click it reason is we ran tests on menus with several different designs nobody clicks a menu i mean just nobody is clicking menus um they're reading the article and maybe clicking internal links and they're leaving they're not going to the menu to see what you have in general unless you have a real big built-in audience

and so i just wouldn't it wouldn't even worry hardly about how it's organized i'm totally fine these days if somebody wants to just stick all their articles in a blogs category fine not a problem to me tj russell asks is that a dundee award on the shelf behind you yes it is it is the dundee for whitest sneakers okay and we had a question here i'm looking for it the question is about 3.0 and the would

you mind the ability for 3.0 and the tracking different projects how it is how is that going to work yes so when we first built project 24 3.0 um we had it so that you it would just be you know here's one um you know your all your sites come by and then we're like ah some people are on the youtube track some people on blogging some people may have multiple sites and so now um you

can do the tracking separated into each project i say now um in the version that we're working on right now all of project 24 3.0 none of it has been released it's going to be a few weeks we're so close we've been working on it since what january almost there all right miguel estrada asks what should i improve if one of my articles is ranking number one on being but nowhere to be found on google even

though it has been indexed just give it time i i mean it's really all seo um it's the answer to all things in seo it's great content and give a time but i don't there's nothing like you can do because it's ranking on bing to be like now make it go on google just happens organically a b edits asks how to keep ourselves motivated when writing that many articles i wrote 17 articles now and 37 in

37 days i get frustrated to write articles and they're not showing up yet in google search yeah it's hard um that's the hardest thing about any goal in your life is you have to do the work before you see the reward um and it's uh it's just true with everything um if if you got the reward immediately it would be something easy to accomplish and also our industry would be overrun um because that reward is delayed

um you got to have faith in yourself and keep going i guess the one thing i would say is if you're going to screw up it's because either you weren't consistent you didn't keep producing content you gave up the faith or you just produced so quickly that you didn't care about the quality anymore so just just really make sure at the end of every blog post go google it look at what other people have written and

can you tell me that your article is head and shoulders just a more helpful just better quality answer to what was googled if you do that every single time you're gonna do just fine um but just don't get in the habit of you know just chucking out content jason smith asked are we going to be updating acabato with all the wordpress changes all the wordpress changes uh wordpress just came out with a 5.5 oh right um

yeah i mean we're going to make acabado compatible with everything and we're always watching the beta versions of wordpress come out to make sure we don't run into problems all right we've had a super comment i really don't know what to call that super chat super chat um is a specific dog breed niche too small or should i niche up before it's too late um in general no i don't think it's a problem um and we've

had lots of people make dog breed sites an example um my friend uh jacob uh with anybulldog.com or brian ricks with easy retriever training everybody say hi to anna um and so no i i don't think that's that's a problem what you could find though um is maybe you make your site on uh something maybe a little small in terms of dog um cavalier st charles right um cavalier king charles that's what it is um and

maybe you find that like ass just not that popular um and so if you're a little concerned about the specific breed you're being you're writing about being too small then make it smalldogworld.com or something like that you can talk a lot about that breed but then also some other things as well or dogswithbigears.com whatever all right anna is a trooper here um she just had um some dental work done i'm a little bit swollen over here

so if you notice that's why so i told her she should take the day off today i wouldn't want to miss it though i couldn't she's she's our youtube live gal she's been doing it more than anybody here um so um i'll stay on to kind of uh read out questions because the chat moves really quick here um but um we're going to kind of dedicate the next half hour to youtube questions right your channel is

content warrior yes um especially for the ladies out there go check out content warrior but for anyone of course i say especially for the ladies just because you have you know you have some content specifically for women and stuff yes and we just rebranded which is really exciting well we have um andrea who's our new um videographer and she designed some awesome thumbnails and a new banner for me so if you want to see some examples

of maybe a a different theme branding um different branding that what we have um on income school or any of the other channels go check it out so that's brand new which is really cool content warrior content warrior so fire up your youtube questions i'm going to get off the stage here and i'll kind of read them to you as they come in and then i want to mention speaking of going live uh if you guys

follow me i just went live for seven days straight so that may have been kind of where this uh spurred on a little bit um i just wanted to experiment and see what would happen if i went live on my channel every day for a week i did it the same time every day for half an hour and actually it worked out quite well i got some great uh watch time for such a new channel and

quite a bit of views so if you want to try such a thing i would recommend it because um i didn't see any negative really to it tell people your background uh yes so well i just have to give a little plug here to my alma mater i went to boise state here in boise and uh i actually right after college i got a job as a tv news reporter and um i actually worked as a

reporter and an anchor for almost four years and it was really really fun i started out on a morning shift and i worked 3 a.m to 11 a.m in the morning for almost two years as a morning reporter doing all sorts of things fires snow storms happy stories everything under the sun and i filled in a lot as an anchor and then i moved to the evening shift which was completely opposite 2 to 10 pm um

and i anchored on the weekends as well so i just had a whole breadth of experience there and i like to bring a lot of my experience like being on camera and interviewing and kind of some creative editing and videography here so i'm really excited to be here and kind of do the internet marketing side of things sharma says is it a good idea to create a channel about helping youtubers with a specific type of content

such as in the gaming niche making a youtube channel about helping people with gaming yeah about helping other youtubers with gaming channels oh interesting um yeah i think i mean if you do the search analysis for it and you figure out that there is room for it um i would definitely go through and search kind of the topics that you want to make videos about and see if there are actually cracks out there for that type

of thing do you already have competitors out there and making those kinds of videos and um see if there are some videos that are really have done well gotten pretty high views um within you know recent history but also if you go to that channel where that video did pretty well or really well and you see that content creator has a pretty low subscriber count that's kind of the perfect uh recipe for a good channel so

just make sure that there is a room out there for that type channel emma asks uh are you seeing much success with collaborations on youtube oh hi emma so happy to see you uh we just did a collab with emma i just released that last week i think and um so she's the first one that i had done a collaboration with on my new channel content warrior and some of you guys might be familiar that i

used to be on vid school which is now channel makers with nate and we did a collaboration with emma as well from emma cruz's she's awesome go check her out but that is one of the first videos that really um catapulted our channel and got us a lot of views actually because her audience came over and watched our video and vice versa and she said that um the outcome has been really great so emma i'm answering

your question but it's been awesome and yes i think it's great for new channels to do collaborations and i'm going to be looking to do more here soon kind of what kind of publishing schedule should a new youtuber use um so ideally when you first start you should probably make some videos before you even all right spend some time maybe batching if you can even a small amount um and have at least like 10 ideally ready

to go before you can launch your channel and that way when you first launch your channel the first week maybe do like four and get them out there so when you do get views if you get views then you already have like at least four videos for people to watch you don't want to just put a video and then people come and what if it's a really great video but they don't have anything else to watch

so after that normally four and then maybe another the next week three and then after that i would say two two and two and two and two on the same time the same day what what niches will be profitable on youtube i've read that many niches the youtube ads don't pay much well i think anything that you really hone down your niche within the beauty industry is very profitable gaming is very profitable uh travel finance but

i think the really the more important thing is to really niche down and that's where you will see monetization even if the ads i always say on my channel don't focus so much on the ads of course we want to get the youtube ads but make a youtube niche or a youtube channel that you know you can monetize in the long run with like an info product affiliate marketing um things like that things that you can

control jonas newsom says what's your advice if you've created a video that you think is funny enough to go viral but doesn't seem to be doing it so they've already made the video is that what they're kind of trying to say um unfortunately at that point maybe that video just hasn't been picked up yet by uh youtube but that doesn't mean it can't i've seen other channels have videos being picked up even almost a year later

so don't delete any of those videos or anything you just never know it could go viral later but i would just focus on continuing to put really good quality content out there and especially if your channel is new keep putting um search topics out there so that way people can search and find your videos and youtube hopefully will start running with your videos and then when you get those views more views from those types of topics

and more subscribers then they'll watch your video that video that you really like and is humorous and youtube might push that out eventually do you like living in boise it looks like a set from the movie from a movie with mountains yeah i love it i absolutely love it i really do i don't want to leave and and that's kind of um one of the reasons i left the news is because you guys probably know that

a lot of times um journalists and anchors tend to move to different cities and bounce around and move up and up and up and up and i realize i just don't want to leave and i am a mountain girl for sure like i love to hike and raft and hike oh yeah all that stuff it's great a.t williams how do you niche down in something like that in the meditation bench maybe you even need to i

think that is a pretty uh good topic on its own again like i said earlier i would always go search and see what you have already going on as far as competition um i think meditation is a great one it's even kind of i know it's a little bit different than yoga but it's even a little more narrowed down than yoga um but if you can slightly narrow it down even more that might be better how

did they going live every day for seven days experiment work on your channel did you get more visitors from it uh yes i think a lot of it was my main subscribers that were already there um working in and youtube did like that what was really cool about it and if you do have a chance go check out my videos because i made a recap about this but what i did not expect surprisingly was when i

came out of my videos i already had like several hours of watch time which is cool for such a small channel because people are sitting on there right even if you have a few people just sitting on there it accumulates and then after you're done you already have a few hours and then if you let it sit on your channel it accumulates even more and more and more so i think it really did help me and

i'll have to look back and i do stay in that video but i got quite a few subscribers from that week um what are some niches that would work well on youtube i always use this example and if i didn't if i weren't so busy right now um i'd love to do something like um like vegan makeup so makeup in the beauty industry is a huge huge thing but if you narrow it down even further yeah

do you eat it no no no no no it has no animal products oh why do they call it vegan because it's no animal products they should say no animal products vegan isn't just what you vegan oh that means i don't have a fat no vegan means you just don't use or animal products so you just did something very very specific like that there is a market for that there are people interested in um purchasing only

products that don't use so probably though like do you think that's the best approach to make something that small and develop a tribe around it or do you think it's better to pick something really broad like which is going to get you picked up quicker um i don't think that in the beauty industry you should just pick makeup [Laughter] you could pick something else i mean okay maybe just focus on eyeshadows only or eye makeup only

narrow it down to something like that i would say wouldn't you agree yeah i do and i think vegan is delicious but no i think that's good okay um adair jones can you talk about the camera and setup i'll bring you a camera okay yeah so um i use our cameras are professional cameras but i also use my phone a lot of times if you go to my channel and watch some of my videos i actually

implement a video that i've shot with my phone within my videos and you may not even be able to tell because i'll use like a video from my phone after a shot that i've used with the camera and so if you do have an iphone or any sort of smartphone right now they do really well um but jim is bringing me all this okay well thank you we just don't have the tripod okay so this is

uh this is very important this is our lav mic and um audio good audio i would say and lighting are the top two most important things and by the way links to these specific items are on incomeschool.com tools yes um this one is a tascam it works really well i know that there are some that are pretty reasonable on amazon but if you can invest in one of these it is so important will make such a

huge difference because i guess i'm going off topic a little bit but if you don't have good audio and you don't have good lighting and video then then people won't watch your videos so so this is what we use we use a separate mic um and we actually attach our audio and video in editing afterward um when i was working in the news it was all together but it's really not that hard to sync the audio

um then we have we have our tripod here it's actually a very small setup so we have this tripod you can i mean you can get tripods for what like twenty thirty dollars if you want to get them that cheap um this is that's probably 100 250 yeah i think this is about between 100 and two dollars yeah but when you're first getting started if you want to pick up a 20 30 one that's all you

need um a stable shot is nice then so this is our tripod but this one is already attached to like this um switch switch podcast thing so you can vlog with it so if you want to use one of these uh sony cameras you can pick up one of these actually very reasonable right um and vlog with it so that works even better than your phone but again you can get a little tripod for your phone

as well which i do use um and do the exact same thing so this is a little mic that we can attach um this is a shotgun mic i can't get it it's a rode videomic pro plus yes and you can attach it to the top there so if you end up not wanting to use your lav mic for whatever reason or you only want to put your lav mic on one person or something this actually

picks up audio pretty well if you want to do go around and do some sort of interview style videos but this is basically all you really need and this is kind of a nice setup but you can do a little bit more of a simple setup and just use your phone and good lighting oh we do have here too the panel lights your arm in such a way what showed some muscle and got a compliment [Laughter]

so this is off topic but i'm really bummed because i mental surgery and um they told me i can't go work out for 72 hours so not tell her when you not till tomorrow we got a super chat from cell wp um do you guys have issues with wordpress 5.5 update no we haven't had issues um nate just did a video on that on wp school just go to wp school youtube channel and check out the

most recent video nathan did a video on that um anyway he has a video all about the update but no hasn't caused issues for us all right um how many videos do you need on a youtube channel for it to take off ooh that is a it's a very loaded question it depends on um i mean it really just depends i would honestly just focus on making sure you are completely consistent with your publishing schedule and

um you are making trying to make a winner every single time with your video because like i said before you just never know what video is going to take off and it may take months for one video to take off that will really catapult your channel that's how a lot of channels get going right they eventually just have one video that takes off that gets them a bunch of views and then they start to get those

that momentum but i would say if you just keep being consistent in six months i think you'll definitely see some growth if you are consistent with your publishing schedule yeah and i think that's key consistent with the publishing schedule taking three weeks off youtube is not a good idea no um can you put links in the chat to those just go to com slash incomeschool.comtools i already have it taken care of for you um what do

you do if you're nervous about getting on youtube uh getting on a camera well i would say it's just recorded just think of it like that in the beginning um i would just record yourself by yourself it's already nerve-wracking enough to be on video so try not to do it when you're like around people or at home when people are like hey what are you doing um and that way you can just get used to being

on camera um record the videos if you want but maybe don't even use them just record like 10 videos just to practice and then by that time you'll kind of get over some of that nervousness um but i would say really don't worry about it because you can't edit it that's the beauty of it and also when you are talking if you want to have an outline you can have an outline with bullet points which i

would suggest doing um and you can look down at your outline at like your next point and you can edit between those if you want that way you can keep on track so don't worry about like having to you know start and get to the end and not taking a breath and saying everything completely perfect you don't have to do that coach edu says can you easily do youtube live directly from an android phone yes yeah

smartphones these days are really make it really easy and the youtube app makes it super easy you can shoot everything on your phone and then you can actually edit in the youtube app um you can cut off the front and the back if that's what you want to do um if somebody already has an existing blog and now wants to start creating um youtube videos should they try to do both essentially they're asking should they try

to do both blogging and youtube or just focus on one platform i would say if you already have an established blog that's already getting some traffic and stuff and you feel comfortable at that point you know of course still work on your blog but i definitely i wouldn't recommend starting a blog and a youtube channel at the same time a youtube channel is it's it's quite a bit of work so once you feel comfortable and established

in your blog then you can use a lot of the content of course not the same but the ideas that you've used for your blog if they're the same and make videos about them and it's really cool because you can kind of see what's been successful on your blog the kinds of topics and kind of craft it toward youtube what do you think about tick tock versus youtube [Music] i don't i can't really say because i

refuse to use tik tok i really never have besides with what my friends have shown me but um i i recommend youtube because i i personally feel like we have a better more sustainable future with youtube and let's talk about that i'm making videos on somebody else's platform is um always scary you never know what they're gonna do um is it why is it a wise business decision to make a video on like youtube or tick

tock to put your content on youtube and then you'll be holding to youtube um i think so if you look at it as diversifying you know your marketing or your business i think it's good to have things going on so other places so if you have like a blog if you have you know your course you want to make eventually or you are or an info product i wouldn't just solely rely on youtube but yeah i

think it is i think it's a great marketing strategy tell me about your process for editing videos on youtube my process so uh yeah like i just said i have the the audio and the video that i have to sync up that's the very basic thing so we use final cut so we bring that in and just sync up the audio in the video uh really quick and then it it you know i sit there for

several hours it can take you know three hours it could take eight hours it depends on the edit a lot of times i have kind of complicated intros so there it just goes down to there's just a lot of chopping up to do which takes time and then on top of that we have like graph we put in we have lower thirds there's music there's different um effects that i put in so i really do work

at editing so it really does take me some time i actually would say i put in a full day of editing into just one video or more mrlorne7 says should you start with youtube or a blog if you plan to eventually do both well um that is a good question what do you think rock paper scissors i mean that's what i said like what do you feel like more comfortable have you been blogging before have you

done a blog before so maybe it's more wise to do that um do you feel more comfortable on camera and showing your personality more of just kind of like a preference right yeah i think so um we aren't seeing like one platform is just dominating the other they both work it's just guy boccia says when you create youtube videos do you need to also create a blog post at the same time for each video um you

don't need to no i think um you can make use of the content and make it a little bit easier on yourself by using those topics on both platforms um in different ways of course i wouldn't just go read your blog post verbatim on a youtube video um i would definitely they're different platforms so you have to make it more visual more interesting more entertaining somewhat for youtube it's different than a blog but i would definitely

uh utilize that topic and the research that you've done that you've worked hard for on both platforms annette annette goldberg says uh i have a problem doing a video in one single cut i think she means one take uh she keeps forgetting her text what do you suggest so she can do more one take videos oh she wants to do a one whole okay um if you can if if it doesn't show i still would have

a small outline maybe written down um maybe just with some key words one two three four five um at the very least and and just kind of go through those keywords these are the maybe the three or the five points that i want to make and have them there if you want and just add lib and expand on all of those uh no one is gonna mind if you look down at um at your par your

paper briefly to remind yourself what you're talking about okay we got a super chat we are wd dot co dot uk wants us to take a look at their website okay um boost sales increase conversion and save time claim your free strategy session um okay well first thing is so this is the website um i'm always really really concerned about what text you put right up in in the front i just did we did the overhaul

on the disc golf website we're doing that we just did one now on the piano website it's gonna be coming out on youtube in a bit um and we spent a long time trying to think of like what is the exact phrase to convince a mom to take to put their kid in online piano lessons instead of you know going to lady down the street kind of thing and so now the phrase that we eventually came

up with is um never drive your kid to piano lessons again because nobody likes that right and so it was just it was the perfect approach to it and so when i see this boost sales increase conversions save time it kind of says nothing if you think about it that's right i was gonna say i was thinking what does that mean it would be like if you came to income school and it just said make money

okay um [Music] uh just just doesn't tell me anything and so think about what about your business is different and unique and interesting um that you could say in just a few words that really set yeah set your business apart anyway so that's the first thing i think that's very important same as claim your free strata strategy session um [Music] it's okay it kind of cheapens what it is um because it kind of sounds like i'm

gonna get to talk to you maybe and so if that's the case i want it to say talk directly to me for free let's highlight what you're doing that's that's interesting to have that's interesting to people um yeah because at the top yeah free strategy call um oh yeah yeah that first page is just your your shot to get them you know and so yeah like you said you just want to make it super clear of

what you're doing and then also uh what you're going to be doing for them so it's also it's really pretty um the design but are we racing marbles um i mean i don't know i i i'm not trying to just be funny i mean i'm taking it seriously it looks awesome right it's very visually appealing it totally is the whole site just looks beautiful but when i go here and it's just a stock photo of a

lady feeling frustrated and the image at the top is cool but it doesn't like to me if i can actually talk to a human being and get a free strategy session about my business i want to see the human being right i want to see the person that i'm going to talk to and it's like i want to see i've been doing this for 20 years i know exactly what i'm doing and i've taken these businesses

and made them successful and i'm going to get on a free strategy session and help your business out right like it needs to feel personal if you're going to do that yeah anyway i i think great job i'm designing yeah but let's axe the stock photos and let's uh work on the the text and really sell what you have yeah and also make a connection in some way like you said like showing your face or who

you are or what you're doing or why you're so passionate about it does help make a connection okay um brad is up he's coming um for the next youtube live anna you are on again at 11 a.m if you have more questions for anna all right brad's going to hop in here um well i'll have you introduce yourself brad yep hey everybody i'm brad i am the host of the backfire channel so backfire started i wouldn't

say as a joke but it started as just a little experiment for us um you know we'd had a lot of success on income schools youtube channel um in terms of what it did for marketing wise um and so we started telling people go start a youtube channel and what we kept hearing over and over was um people saying but like oh it only works if you're teaching business and we're like no it's actually way harder

if you're teaching business that's a very competitive space youtube is pretty easy to get enough easy that's maybe not the right word um compared to other ways youtube is a great way to get an audience right so ricky and i started the backfire youtube channel um and you know firearms it's an olympic sport we're teaching them kind of as a sport um on the channel um and we just made what 20ish videos ricky yeah and i

got to 20 000 subscribers yep and so then we were at the place like shoot we weren't planning to really do anything on this we don't really have the time to make a whole new youtube channel constantly but kind of hard to ignore an audience like that and so we hired brad did you know there's an elk calling competition um there if you're if you're into hunting you know about it um but to other people that

probably sounds super weird yeah tell us about your elk credentials yeah so um i grew up as a kid doing it forever and then a couple years ago i decided to enter into the idaho state competition and ended up winning that one so i was like well maybe i can do this you know so i went into the world championships um two years ago and made it into like the second or third round and then last

year uh i went into it and you know no expectations just hoping that i can compete with those guys and ended up finishing fourth in the world and then of course this year with the whole kobe thing they they didn't do it but you would have been i've been first championship for sure so quick question before we continue on marilyn monroe says should i start my beauty blog before the channel it doesn't really matter i mean

whichever platform you want to start out on we're not seeing that one platform just dominates the other i think it's possible to get quicker success on a youtube channel just the way the algorithms work but also a lot of people are gonna have to work through video setup and just getting used to being on camera and that personality and all the skills you have to there and so some people may see more reliable results uh going

the blogging route um but i wouldn't say one is just head and shoulders above the other all right so back to back to what you're doing so um so we we brought you on uh to the team to run the channel um tell what was the state of the channel when you took over so i think it was you guys have already had already created some really really good stuff um but i think it was just

consistency the consistency wasn't there you know because you guys kind of stepped back for a while and i know we met in january i think initially and then hadn't heard anything and i think in the last couple months because it was june end of june that i started and i think the only thing that is is nothing's really changed other than consistency of the videos you know doing the two a week and it has made a

big difference just having the consistency so the backfire youtube channel is i think a cool case study to just see the potential of youtube to grow quickly i mean inside a year i mean that thing we're getting we're growing really fast we're making videos that you know we've had several now over a hundred thousand some way over a hundred thousand um views i mean you think about that as multiple sports stadiums to a brand new channel

with no audience um like that's incredible talk about monetization though how much is it making from youtube ads ish how much from affiliate what's working with affiliate and what's the plan going forward so with the affiliate starting off with there it's kind of weird because like for example you did um a video of just cutting out a phone case to set your rifle in and people have been buying the knife that you used almost more than

anything else you know they're not buying the optics or or ammo that we put up or anything like that it's more of just some random knife that you used and so you're able to add those affiliate links to whatever you have available so if you're for example like with us a shooting bag or just something small throw that in there because that's just an easier way or another way to add to your income as far as

the ads and stuff go so we haven't i don't think we've pushed him like super hard as far as like filling every video up with a bunch of ads we just use the defense just the default settings is what we've been doing and it's bringing in what is it per month on ad something like 1500 yeah right around there yep yep 1300 to 1500 just depending um so but you mentioned a really good tip that really

everyone blogging or youtube should take um is if you're you know you let's say you have a tech website and you're like oh man the only way i'm going to make websites if i is if i review a ton of laptops maybe it's not maybe you're doing videos about whatever and then you mention like this keyboard is awesome i love this thing for my desktop it's fantastic and just drop it in even kind of randomly in

a video is like hey here's this gadget i love that's working first exactly and and i've had to really think about the little things that we are using that you wouldn't even think about throwing up as an affiliate link but we have access to that and it's like well i should be that's just another way to to help our income so it's a random question here but it was a super chat so i better take it

aryan sharma says 980 000 page views only three thousand dollars on add thrive zero other monetization um can you help um boy bro post impress in the community he said he's in project 24 posted the community and give us some details there i don't think that's quite enough to go off to know what what to do there but that's insanely low the earnings for having almost a million page views so post some details in the community

i'd love to take a look at that one misfit hustler says just want to say thank you project 24 changed my life i make 1600 per month um consistently 3 100 last december just monetized my third youtube channel this week search analysis is the thank you um dude that's awesome um i i i don't know i can't tell you how i'm how cool it is i mean we're hearing stories like this every single day now multiple

times a day um from project 24 members who are succeeding and it's really exciting i mean it's it feels so good to see people working because that's the whole company everyone here is we have one purpose is to help people because we succeed to be doing stuff in random niches to prove the concepts and make the learnings but it may look like we're running a gun channel and doing all these different things the only reason those

exist is to help us learn how to make you guys more successful so that's awesome but i also want to place a caveat we now see so many success stories pouring in from project 24 members that it can make it feel like everyone succeeds everyone does not succeed a lot of people fail it is hard it takes skill it takes work and it is just like creating any business you got to get good at it and

it's going to take time and work and so don't expect it to be easy but know that people are succeeding all the time all right um so we you talked about monetization on the channel what are the videos that are dominating and not to be too focused on us and our channel but to give other people an idea of what kind of content i think just when you like for an example kind of with us is

when we have multiple things in the same category to compare and we do like a roundup or something of that sort just having that variety it kind of opens up for everybody else to be able to really compare them side to side so when you know if you have a different subject and you're able to get multiple things just having a variety of them and being able to give your honest opinion and what you received from

from using that lay that out there yeah so like we bought whatever eight rifles all in a certain price bracket and didn't i mean no sponsored anything just like here's what we think is the best um and people loved it it went bananas yep it's been a little over a month and it's got a hundred and almost it's like 145 000 views i think right now somewhere in there the other cool thing is so like i

can't remember what it popped at like in the first week i don't know if you remember it was i want to say around that 20 to 30. okay that's that was kind of my memory that's i think really cool because so we have another one that ricky and i did about a year ago and it has like 600 000 views yeah and so when i first looked at it i was like oh this second time we

did it it wasn't that successful and then i looked at that first video the same thing happened um you know popped it did well in the beginning but it didn't just run up to half a million views it did well and then it's just gotten consistent views i mean thousands a month and this new video appears to be doing the same thing but actually at a faster rate right i i've got to think both of those

are million view videos yeah i agree and we have another one coming up that i think is going to be even bigger i think bigger i mean maybe not but uh-huh but i think so uh but just just the consistency and and being able to give the people the correct data just what's in front of you you know and being honest with it and you can do that in any niche right i mean ricky and i

made a youtube video that's going to be coming out about picking youtube niches pressure washers like go google the best pressure washer you know you're going to get crap content of just people who are like blah blah blah blah they've never even touched a pressure washer much less the ones that they're recommending so i mean it's a business and save up a little bit i know money doesn't grow on trees save up and go buy 10

pressure washers and now you could make 50 videos comparing them individual reviews best under 100 200 400 and you could just do so much and just put a smackdown on all the crap content because you actually have them and use them or whatever products so i i'm really excited about getting more into reviews ricky and i have been real hesitant on reviews because it was such crap content over the years and now we're seeing ways that

you can do some pretty cool stuff that's not just helpful it's also like really fun to watch people like that people i mean people watch qvc for fun yeah i know and there's it's funny because going back to the pressure washers there's a video of this guy just pressure washing his driveway that has how many millions of views you know and it's like i mean it's just entertaining to people you know it's different but it could

be anything that you guys choose may have that success as well now talk about that um we've seen some videos that were very easy for us to produce just literally fire up a camera sit in front of it and talk and it worked and it definitely can we've also seen in your individual reviews of products when it was more of a story instead of you just standing there this is the firearm blah blah blah blah blah

right instead it started with like hey here's the gun just took it out of the box you know it this is what it cost me here's my receipt let's go to the range little b-roll getting to the range it shows you walking and singing um yeah these boots are made for whatever no you're never gonna look at those hairs um anyway just setting up the target like showing each of the shots building up to the group

and like when you have a problem chambering around like when it's that story and somebody's it's like they're experiencing yeah trying out and having a new thing to do instead of just being like cold information on the rifle yeah they were i kind of like that was a kind of an experiment and i wanted to just kind of bring them along to the whole story versus us coming back in and telling the story and showing little

shots of it i wanted them to be through the whole thing and it's as far as one of the individual reviews it's been our best one it's got 25 000 views um again that was just an experiment i think i think people really appreciate that they can come through the story and see start to finish life on the clothesline do you ever feel bad about wiping out the crap content not even i love it um i

love it um you know i it's all one big competition i i love competition i just think it's fun like i hate playing games that are just games of chance because i'm like what is the point you know i just i like competition i think it's fun some people it turns them off kind of shuts them down completely the opposite for me when there's a challenge um and i think that's why i'm so addicted to being

a content creator is like it's the best game in the world it is you like every day you're making content trying to rise above the ranks you can see your rankings you can see how much money it brings in there are like results and a scoreboard for the world to see and how many people it's just fun uh so no i don't feel bad um so what are what do you say to somebody who watches backfire

and says man i don't have the money to invest in product to be reviewing um so i mean you can start very small it's not going to matter i mean then over time you could continue to grow but just choose wisely on the products that you are going to review and you can't afford you know i mean you have to yeah i mean i looked at the rifle reviews we did and i was like oh that

was several thousand dollars for that video right and it was like sure and if i were you know a first time creator i would maybe pretty nervous we know the result is going to come so we feel okay with that and now that we see the numbers back it's like yeah that video cost us nothing yeah um now that we see i mean not immediately but over time it costs you you have to be very patient

and and believe in what you're doing too but then the other thing is i was at sportsman's yesterday and i was looking at the wall of all the trail cameras and i was like so they're only 100 bucks and they're like 20 of them right yeah i'll take one of these that's a perfect recipe find those lower cost products and buy a bunch of to review yep exactly all right so um well let's see we've got

a super chat uh project 24 epic media labs discussion started on discourse for affiliate okay we'll take a look there was a super chat that you guys missed [Music] please suggest a micro niche for software slash tech so many really and it really depends on where you know about yeah i mean retro tech is hot um microphones for podcasting uh could be great um [Music] it could be you know software development raspberry pi projects yeah pretty

cool uh one okay here's one that i think would be really good that i think is an underserved market i've seen a few people kind of take it on but never quite go after it all the way um and that's it for small business a lot of issues there you know for accountants attorneys medical offices that have to be uh you know legal complaint with privacy laws and stuff just setting up the routers and everything like

that what computers to buy for a business a lot of it business issues that i think are under served all right brad if you um if we're making so much content on the channel and this is your full-time job working at this channel to people who are individual creators and they don't have that kind of time what can they do to maximize their efforts here what can they expect how much i guess i guess a question

that i might add to this is um if you had to work only two days a week what percentage of your work do you think you could get done anyway so the hardest thing is editing time because i've been editing on my own that takes time especially for us because it's you know we go out to a certain area there's just so much involved versus being able to film in the studio um but the editing takes

the longest but plan out before you head out into maybe you have to go to the field plan out and basically produce before you do that that will help your editing immensely yeah and then just making sure i think anna mentioned it but audio and editing is 100 key you can have terrible video and great audio and it will still make a great um film or whatever you're doing but if you have really really good video

with no audio it's it's gonna be hard to work with yeah and another thing i might add for an individual creator one take videos 100 of the time you don't have the time yeah to do videos that are very complicated some of these backfire reviews we've done go watch um on the backfire channel just as an example uh it's called like the best rifles under 750 that video i mean you put in probably 16 hours of

editing yeah i put it in another eight that is editing something like that is a beast um because there were just so many cuts and titles on the screen and everything don't aim for that as a new creator i mean when ricky and i started the channel it was all like one one take stuff and it worked just fine channel took off now that we have the time we can we'll invest that time into it but

um do one take videos and then if you don't want them to be boring record some b-roll just some little clips illustrating what you're talking in to just cut on top of it that's so much better than you know a thousand clips you took this weekend doing different things and now you got to compile it together oh forget a nightmare you don't have enough time as a new creator that isn't doing this exactly and just try

and be consistent too we've noticed that on on the back for our channel is just being consistent getting content out there cool for your gospel center um super chat thank you um and cell wp made some tweaks that's cool i'll take a look um 10 plus ojt demo videos for client on enterprise software in 2015 just generic notice they're still seeing views at 83 000 plus minutes in the last 365 days um think that's good enough

for proof of concept heck yes that's awesome uh and we just see that so often that people are making pretty quick little clips and putting it up on youtube just talking about something for a few minutes and man you can get a significant audience so i was talking to one of my friends and they run a really big it's an outdoor youtube channel and stuff and about a year year and a half ago they really started

focusing on doing a vlog style with almost everything and he he experimented with it for years and once they started doing that they noticed even way bigger growth huge growth you know because i think people are able to follow along and they're getting that real personal perspective and stuff and so just maybe try it yeah it's it's interesting the biases you come into your channel with i don't like that kind of content uh when i watch

youtube i want hard information as fast as possible that's what i want right and if you watch the the income school youtube channel we're pretty hard information right we'll have like a little skit something short and it's to illustrate what is happening in the video or something you know to really highlight what we're doing um like we're pretty to the point all business um you know it's about how quickly and how much meat can i get

out um and so when i make a channel it's that way and then an example um i'm gonna grab anna anna would you mind coming home coming over here i think it's a i think it's a cool point we'll see if she hears me sometimes they have headphones will you come in we'll squish on the couch um i think it also depends too on on the following you have as well you know you have to play

around with that yeah so the issue was i was telling them i like hard information youtube channels to the point all the time and um when we look at the the analytics for income school and backfire and margin and everything we've done is like 90 to 95 male that's embarrassing to me um it is and we've tried to make efforts to do some things um you know we were making some mistakes like we were giving out

niche um ideas and there were things that were traditionally male and so okay so we tried to come around to that and just nothing was making a difference um and it was when we started working together that i started to see why it's many men are like that and want their content that way many women are not like that and what you mentioned as as i was telling you i was telling you about this problem like

how do we get the female audience they just don't like our content i mean there's not like a men only sign on income school um but we just weren't reaching them um and you talked about connecting with the audience and when you started talking about that i was like oh yeah we don't do that yes so tell us about it yeah so um yeah when you were saying that i just thought right away of course you

guys have awesome information and you're successful and you have a great following you know people really person that you can connect with on content for you um and on content warrior you've been going on youtube live a lot it's all about like really connecting with individuals and making people feel understood and anyway um anyway it's been a learning for me and so in my my broader point was you talked about the vlog style video and i

just have a reaction to that like that's not what i want i want hard information and because of that i haven't succeeded in some places on youtube um because i come into that with that bias and i need to realize like sometimes a two-minute intro is actually really good you know we look back at probably the most successful video we've ever made on income school we've talked about this example in the office before um and not

not necessarily by views but by number of people that it's brought into the brand is uh where i sent ricky on the scavenger hunt um and then we went to the dirt and he wrote the blog post i'm sure you guys in the comments of uh many of you have seen that video and we were we've just been shocked at how many people say oh yeah that was my first intro to income school um and i

think the reason is and when we published it i felt like we're not getting to the content for a minute and a half no way this is way too long talk about 10 seconds maybe but it helped people to get a sense of who ricky is and who i am um and then when the content came and it was good content then they say i'm hooked yeah and so anyway i'm not good at it i'm more

about just like let's get the business here yeah um and i think oh jasper chudhiri says beautiful anna thank you um thank you jasper thank you jess beer um nobody said i was beautiful um anyway you guys get the point it's it's kept me from succeeding with the female audience and from people who like more that connection vlog kind of stuff and i think over time it can change as well because initially like me coming on

to the backfire you know nobody and they still really don't nobody really has seen that what is brad hunt really who is he you know and so i think when you're kind of maybe uh adding that into some of those videos it may work it may not but they are getting to know you as a person better you know i was gonna say even if it's just a small amount just like that video that you guys

did it wasn't over the top it was a little bit longer in the intro but people loved it but i think what people loved about it is like you said they got to know you and ricky they got to know that ricky likes to you know ride dirt bikes and you guys like four-wheelers and you like going out into the desert and so that's like a small little tidbit that they hadn't seen before and it also

um tied into the video and it told the story as a whole which is i think is really cool is a cool way to connect to people's telestories within your youtube channel and stories is good that's another one we've been talking about um is part of the advantage of kind of a vlog style and i want to be careful when i say vlog style because to some people that means i'm going to go shopping come with

me and it's not necessarily that so ricky and i have been we've all been talking about how do we add more story to our videos rick and i did the video on income school about uh what was it called ricky google web stories um and we're like okay great we'll spend a couple days learn everything about it and kind of give the debrief to everybody that's kind of how i would make content i just want the

information um and instead we're like let's make a little story into this you know let's record hey we're just introduced to this new plugin um now let's dive in and it shows us diving in and kind of sharing learnings as we're figuring things out um and then cool i just published this check it out this is what it looks like and then we talk to the camera and talk more broadly okay what does this mean what

should you do etc it's like barely a story yeah but just that subtle change makes things a lot more watchable i mean who would want a movie where somebody just sits in front of the camera and was like all right there's a beautiful lady and a handsome man she just left her career in new york and goes to this little small town the handsome man is a handyman there and he's kind of rough around the edges

right nobody wants that you don't want a debrief of a movie you want to experience a story with them yeah and it's the same thing in youtube in these little ways right and people think of story um as such a big overarching story but it can be something just as small as that like hey like i learned this you know and this is kind of my experience in my research and i did an experiment it's kind

of just like take you along on my little journey it's still a story but you know very small right all right who's up it's 10 o'clock ricky is get get over here ricky i'm more important than the 421 people waiting for i'm just gonna leave this here ricky is standing you up i'm back i'm back hey guys i'm back i will take your questions now actually i saw a super chat while you guys were talking i'm

gonna go back and find it because i think it's time right now oh uh the question was from limitless mayank what if i publish 365 articles in a year how much can i earn in the diet and weight loss so at the top of the chat it says like oh there's a super chat the more they pay the longer it stays at the top there oh so so we we just try to answer them right but

um uh no matter how much and we try to answer as many questions as we can anyway but um they'll disappear after a little while based on how much they paid i don't know that i just i noticed that's how it seemed to be working anyway so he asked how much can he expect to make if he publishes basically an article a day for a year it's tough because the amount of traffic you're going to get

depends a lot on search volume which is unknowable until you start creating content it depends a lot on how well you're able to rank and diet and weight loss is easily one of the most competitive topics on the internet so that's that's just a really tough one now um typically we usually shoot for and are able to average close to a thousand page views per article that we write after it's given time to grow organically and

so you could have 300 000 page views on a niche site with that much content on it if you give it another six months past that first year being up and in which case again how much you make depends totally on monetization we see people with websites with way less content than this going full time earning four five six thousand dollars a month uh you see other people who have this much content who are earning 500

a month so it just really depends on your ability to follow the process as well as to beat the competition okay prophet prepper says she bought the tascam mic that we recommend um but is taking more time and editing any tips for speeding it up or a different mic that she should use for less than a thousand well um i think that depends a little bit on sort of your studio setup if you're able to get

a space where it's pretty sound deadened there's not really any echo it doesn't feel like a like a bathroom stall when you're talking into a microphone um from a little bit of a distance and if you're recording pretty close to the microphone then i would recommend getting something like this this is a rode shotgun mic this mounts right onto the camera the nice thing about it is because it connects directly to the camera the audio is

recorded on the camera um and so it syncs perfectly and you don't have to deal with that now in terms of like of saving time and editing um we're using final cut for our editing and final cut actually does a pretty good job if you use their synchronization tool it'll line them up pretty dang well another thing to make sure of though is to make sure that your sample rate on the mic is the same as

the sample rate um of your camera so we ran into that issue um for a little while the mics were set it has two options of sample rate and it was set to the wrong one and so the microphone would record your audio slightly different than the video than the camera would and so about every two minutes of video you'd have to cut the audio and slide it over a little bit that takes forever so make

sure that they're on the same sample rate and that's going to save you a ton of time but um and in terms of other microphones i haven't used a lot of them but there are certain lavalier mics if you don't have a good sound deaden setup that are far less expensive that will connect straight into your camera um or into your cell phone so just buying one of those and the reason they're less expensive is they

don't have to have a recording box it's literally just a microphone and the recording box is the camera so you find those all over amazon i don't know that i've tested personally michael langwald instead of building sites can we use project 24 methods to buy flipa sites and improve them if you don't want to build sites want to buy sites there are people inside project 24 building their own sites and then selling them i would do

that my problem with flippa yes you can use project 24 methods to flip a website but i rarely either on flippo or pretty much any of the other platforms out there brokerages out there for buying and selling sites it's hard to find one that i think is worth even a fraction of what they're charging for them because they're building them in my mind the wrong way in a very different way than we would teach in project

24 and so the work you're gonna have to do to flip most sites you might as well start over it's my opinion julian shades says should i launch my blog with just three articles or wait for more before going live also am i moving too slow with two weeks per article okay um and answer your first question i wouldn't wait i'd go ahead and publish your content in almost every case um the sooner it's published the

longer it has for google to start working on it start testing it and get it to rank so i wouldn't hold off however when i use when i saw that i thought it was two articles per week that would be acceptable two weeks per article i'm afraid that you're not really going to get any momentum there is we have seen plenty of evidence that suggests that adding new content on a regular basis and in a short

enough amount of time really helps with link velocity so as people do organically link to your content the more often people are linking google sees that and it helps um with your seo and so we have seen people who takes them a year to write their first 30 articles and we've seen those sites just never take off in many cases and so i would do what you can i'd put in the time and try to speed

it up ryan brown has 50 000 page views a month and is starting a youtube channel should he embed uh each video in a blog post not necessarily um if it makes sense like if you have a blog post and this video goes along with it sure i don't with 50 000 pages a month i don't know maybe it will give your videos some kind of initial boost uh which which could be nice um i don't

know that it's going to do a ton for you but it's not going to hurt as long as it's relevant um so sure if you want to ready says while starting my site i wrote some articles that google isn't auto-suggesting so what should i do now change them leave them if it's something that google isn't auto suggesting at all not a whole lot of value in those blog posts if you can make if you can tweak

the article to make it relevant to an actual search i would go ahead and make those tweaks and i would write about as long as the headline actually you give people what you promised with the headline but i would write something i would tweak it so that actually does fit a real search bruno mayurana says any thoughts on using the wayback machine to find old content that has since not been published and using that content on

your blog i would never ever ever advocate actually picking someone else's content and putting it on my blog that's i mean even if it's not live anywhere else you might not get in trouble for that but it's still plagiarism it's still theft so i would never advocate that taking topics that people wrote a long time ago i mean and writing your own article about that sure but i don't know why that would be any more beneficial

than just doing proper search analysis today based on today's searches this one's so funny shaburish balaji says do you think camping world would convert better than amazon for rv site also can you ask jim what he thinks well jen's right over there so he can tell you what he thinks um well for campers and rvs i think it's going to convert a lot better because amazon doesn't sell campers and rvs but for accessories no i actually

think in most cases amazon's going to convert better even if their commission's lower i don't love that because what amazon is does seem to be kind of pushing us out so i would like to see more of us pushing toward other affiliate programs like the camping world affiliate program although i don't know most people i know myself included haven't had real positive experiences with camping world but for buying accessories online they're probably fine jim what do

you think okay he agrees what happened to the cyber truck uh we dismantled it sold it we yeah if you're talking about ours if you're talking about the real cyber check you'll have to ask elon um yeah we can give him a call or something no actually we're not friends with elon we just think he's cool improve drawing hi guys when is the best time to introduce an info product currently 20 000 page views um to

me it kind of depends a little bit on the info product um for like a course or something i do think that there's value in having a good kind of subscriber base a little bit of a followership because of that initial push of originally selling it and so in our case when we started project 24 as a as a membership site we already had a youtube channel now with only 12 000 subscribers but that initial push

was very valuable um but before that we were selling niche site school which was more of a course you buy it you use it and you're done and we started that um without really a youtube channel in fact we had one but we weren't doing anything on it and we just had pages on the website for that kind of product i don't really think there's a minimum so if you're doing something like an ebook a standalone

course that type of info product where it's just here you go um i think it's really beneficial to just start it uh whenever whenever you're ready whenever you um don't need to be focused 100 on just creating new free content which is after you sort of have that critical mass of existing content best billing platform for selling an info product um so for just selling like a standalone like a download or something like that we are

still using send owl we've been using for a long time they're very inexpensive they handle the payment processing and the delivery you can do coupons or not do coupons jim mentioned this earlier i love it when the checkout page you can remove the coupon code option because if there is that option people will search for one if there isn't one they're less likely to actually buy so we just remove that all together so i like send

out you can also totally customize the um the checkout page and and have the fields you want the look you want so it's pretty awesome uh if you want to go for something more like a course you're selling a standalone course but it's hosted on your website we use learndash to build the courses and learndash also can handle payment processing for you um again for buying a standalone course if you want a membership site um and

you you know something people can subscribe to and that can handle access for those people member mouse is a great option we've used member press member mouse we've looked into a lot of others those two are probably my favorites member press i think is just a little more capable but it's a lot more confusing if you're getting started so member mouse is probably the best option mary d has an article on the third page of google

that is four to five months old will it continue to rise in the rankings or is that the max at four to five months i would give it more time i would wait closer to a year before really messing with that at this point especially if it's on a newer site we just don't know yet where it's going to land permanently there's probably still testing going on also you're never going to have a fixed spot it's

always where you're going to rank is always going to change a little bit but if you're on page 3 at a year then we can start looking at it and decide maybe we need to rewrite this article maybe we need to revamp it but if you change it a bunch now it's going to drop again while google figures out what to do with it harshita sharma how do you analyze if the google auto suggest is actually

getting significant searches you you kind of don't um if there okay so here's the thing when you type something into google and it gives you an auto suggest it's generally speaking gonna be ranked from highest to lowest search volume right based upon what google thinks you're going to what you're going to type in the more that you had to type to get that auto suggest the more kind of niche topic this is and so maybe the

search volume is a little lower but those are sometimes the long tail keywords that are easy to write response posts for um if you had to type in basically the whole search down to half of the last word it's probably pretty low really beyond that it's a stab in the dark and that stab in the dark by the way is no more of a stab in the dark than relying on keyword research tools their guess is

as good as the auto suggests guess and so if google's auto suggesting it and we didn't have to type in basically the whole search to get that auto suggest we just write the article it's worth the time that it takes to go ahead and write it just do it and once you've done it and you see in your ranking you know near the top and you see you know what i'm ranking number two but this gets

47 page views a month now you know you know it wasn't worth it um and once you start to learn that in your industry with those first 30 40 50 blog posts um now you're gonna have an idea for what kind of stuff is getting real search volume until you have that you just can't know michael coolman do you think a video at the top of a blog post can help the page rank better i don't

necessarily think so um unless it's highly relevant and answers the question and if that's the case then the video is probably going to outrank the article in google search i i think the most important thing you can do for seo is to answer the searcher's main question as early as possible and usually that's going to be in the form of text if it's a blog post off grid essential says on your wordpress theme called acabatto you

have a credibility statement what exactly is the credibility statement and then how can it benefit my seo the intent of the credibility statement was to and we we need to tweak the design of this a little bit but the credibility statement it appears at the bottom of the blog post right now it looks like normal text we want to format it so it stands out just a little bit um this was based off of if you

go to webmd.com you'll see this at the bottom of their blog post it'll have just a little statement that says you know this was written by such and such a person md pediatrician whatever right and so it's just a way to build that eat um and just have that statement that sort of stands out from the main content of the website um but that isn't this doesn't necessarily draw your eye to it but it's there and

shows sort of who you are if you're not in a real ymyl space and you don't have a need for a credibility statement just leave it blank um what tips do you have for someone in india who's wanting to start an affiliate site um the same tips i have for anybody else um really and that is to focus on trying to make the best resource you absolutely can i know that uh depending where you are like

if you're in india and many other countries we have people watching this video right now i'm sure from um lots of countries all over the world where you're from yeah tell us where where you're from it'd be awesome to see um because we hear from people in pakistan india just all over the world and um i understand that it can be difficult to do a lot of product reviews if you can't even get the products that

you'd want to review for like an american audience let's say you want to to cater to that american audience because it's so valuable right and it can be hard to get those products and so um i would say just do what you can to create the most valuable content you can and if that means not catering to a totally american audience that that's probably okay or if that means you know not getting your hands on the

products right away and and doing the best you can i get that i totally do but focus on creating the most helpful most accurate information that you can on topics that people are actually searching for and give it some time just be patient and work hard and i think you're going to be just fine can adding photo sorry this is virtuous creature can adding photos to a post at a later time trigger google to start the

ranking process all over again can it trigger google to i'm not sure how much google totally restarts the process unless they're massive changes to the blog post but they definitely retest and you'll often see a major drop in the rankings in the short term when you make major changes if you make large changes to the main content which does include photos that can be triggered um and so it really depends on how big the changes are

usually if we're changing a couple paragraphs or a couple sentences within paragraphs throughout a blog post it's not going to not going to hurt it at all images are visually very different the same thing happens by the way if you build up a site with no ads and then at some point you suddenly dump a whole bunch of ads on the website it changes the appearance of the main content of the site and because of that

it it can trigger a little bit of it not it's not necessarily going to trigger google to totally re-rank your entire website but you'll often see a little bit of a dip in traffic as google kind of readjusts tommy drost would it be a good idea to start working again on a two-year-old blog with a few posts any chances it will start bringing in traffic i wrote a response post last week and it ranked first page

in less than a day um one thing i would check when you're checking your rankings make sure you're using a different browser that's not logged into google because oftentimes google they they know they saw that you were logged into that site and now they know that you own that site um or at least a writer on it and they'll show you your own site in the search results so make sure you check that um but i

don't have any concerns about a two-year-old site that's been stagnant um starting to add new content to that i would treat it as if it were a brand new blog um and just keep writing content on it i don't think it's bad that it's sat it's not going to hurt the domain but i mean seems like your article ranked pretty quick which is awesome morton krasgaard says why are they always talking about 30 articles and why

are you always asking about 30 articles is it a magic number no the 30 article number just came from our experience um i mentioned earlier on this youtube live just this morning um that we've had some websites where with 10 articles that was a critical mass that was enough to start bringing in real traffic when those articles were left there and we don't normally do that right 10 articles and just leave a website but we've done

it a few times mostly because we come up with other projects and we almost forget about them and then we go back to them a year later and they have 10 000 page views a month so 30 is not necessarily a magic number just from our experience it's kind of a critical mass that seems to work in most niches as a starting point where if you're going to pick up and maybe start doing youtube or doing

something else and change your frequency of con of posting a little bit i wouldn't do any of that before about 30 articles a place under the palms knowing regional sites are regarded as difficult to compete in if you're going to do it anyway would you change the competition mix the competition or the content sorry for regional sites i don't think so um i don't i don't know what i would do differently now the content mix again

is for those first 30-ish blog posts by the time you've written 30 blog posts you'll probably have an idea for the types of topics um and how many topics there are and which topics require which type of post and what the competition is doing so after about the first 30 you should adjust the content mix to be whatever it seems appropriate for the type of searches that you want to write content for it's not uncommon to

write 30 blog posts and afterwards you're like those 10 pillar posts that's all the pillar content i'm ever going to write on this site um that happens fairly frequently mike murphy thanks for the super chat very nice yes thank you i didn't see a question let me know um how do you manage negative seo jimmy dodson i don't worry about it uh it's never been a big problem which would be very surprising um to most of

you given how um people have tried it yeah hundreds of times and i mean we're very transparent we tell you most of the websites we're working on we keep a few hidden so that we can grow them um organically and not be accused of leveraging our audience um but we're very transparent about our sites people try it it has never impacted us and i think it's just because of the type of content because we're not relying

so much on technical seo factors we're relying on the on-page seo most somebody spamming us with a bunch of bad links is going to do very little if anything to our traffic justin stern sternod how is blog traffic affected if i started off writing my posts but life got in the way and i'm averaging getting up a post about once a month um does this handicap my growth process it depends on how much is already on

there so if you had a established website that had 100 blog posts and now you're not publishing very frequently and if the content is pretty evergreen it's it's fine you know let your life you know kind of settle down and let's get back in there when you can if you're early on you know and at that point we're relying on a lot of momentum and google wants to see that momentum that link velocity um and so

it can handicap you now i wouldn't say that that kills the website um because you took a break but i would say that when you're ready to come back come back with a regular publishing routine so that you can get a lot of content out um in a relatively short amount of time matt howell why do you never talk about email list building is this not one of your strategies um it is a strategy that we

employ we should probably do more of it so we can talk more about it it's something that we do on income school but it's not something that we've implemented on a lot of our other sites especially once we started our creator studio having other people write a lot of our content for us on those sites um creating a good email marketing campaign and building a list is not a skill that we've taught to our writers and

so to implement that it would require one of us going through those blog posts and putting in calls to action and stuff and again there was so much content being created on those sites back in when we were doing that that uh it was just happening too fast for us to be able to keep up with it when it was just jim and me and so on a lot of our niche sites we haven't been doing

it much over the last few years it's still a very valid um technique it works very well we're not talking about it because we're not doing enough of it and we'll do more of it and we'll talk about it more stigs what's the course of action when somebody takes the stop the top spot from you in the search rankings when someone takes the top spot well i'm if your content's been around a while uh you know

like a good year or so reminds me of a lion king when life turns your back on you you turn your back on the word that's right no um one i'm not gonna worry about it too much like the number one and number two spot can change back and forth on a day-to-day basis so i'm not sure i'm not gonna worry too much when i say oh it dropped today i need to change it but if

you've got a post that's been number one for a long time um it's well established and and now it's dropped number two or number three then i'm gonna go through that battleship method approach i'm gonna consider i'm gonna look at the competition that's starting to outrank me and try to figure out have they actually created a better resource and if they have what can i do to make mine even more valuable um that's probably the approach

i'm going to take um p mitch says have you ever built any very very large sites um 2000 plus posts and did the authority from those posts helped elevate all of the other posts so i did that on improved photography and i would say it helps you to a point and then it stops being linear growth between just more content and it was the same thing with you know outdoor troop whatever we did together with 900

plus posts yep same thing um the the content on the website does actually add to the authority of the website that is part of eat the content itself can give you authority um but again only to a point um having ten thousand blog posts doesn't necessarily make you more right or more authoritative than someone that has two thousand so that's what you mean by that linear growth it kind of dies off raj mehta says when is

the right time to start a second vlog when yeah when the first blog that you have is at a point where you have the time so um for some people it's when their first blogs make enough money they can quit their job most people who have a full-time job don't have time really to create content on a new blog and still keep up the first blog um maybe it's once that first blog there's new content being

created but it's mostly outsourced you have a va that's doing the editing um for most people unless this is either your full-time gig or you've got a good system in place and a team of people working with you i i'm not gonna spend a lot of time working on a second blog over here nate's gonna join in sarov 556 how long will evergreen content like something in the pet's niche last before before it starts decaying it

really just i mean depends on the content itself um is it still relevant is it still correct um and so like in the pet's niche now like new breeds are becoming more popular all the time and so some of that content may get outdated but like dog training tactics haven't changed much um in the last 20 years and so it's not uncommon to see blog posts from 2015 2014 that are still ranking number one and so

um it's just gonna it's gonna vary a lot um i don't i don't necessarily think that there's ever a point where google says that's too old let's just drop it off if you're concerned that your content is getting old just update the blog post a little bit modernize it a little bit and then we don't show the dates we don't provide google the the meta information about when our posts were published um aqua bottle theme allows

you to just take that off um if you are going to show a date i would show last updated date not when it was published and that way um the date that's showing in the meta tags is the most recent date when it was most recently updated um would it be smart to start a locally focused site such as for a state traveling marketing tips what would you what would be good things to keep in mind

um i think in some niches i think that can make a lot of sense jim mentioned earlier um real estate in idaho idaho real estate is going nuts and so if you're a realtor in idaho making a locally focused website and youtube channel about the idaho the boise area real estate market i think would be extremely valuable i think with the amount of people moving here and being able to generate leads for your real estate business

i mean i mean it'd be really good and so if it is locally focused and if you have a local business like you're a realtor then you need to include that name address phone number on every page of your website if it's just a blog that's just meant to be specific to a country or specific to a state or something like that um i don't think there's anything specific you need to do um one concern i

have is creating a is creating a blog with a domain name that's locally focused um if you're not sure that there's enough search volume in that area my brother was was talking about this recently for one he's like i want to focus on idaho for this and i'm like well that's great for your content to focus on idaho but if your domain name has the name idaho in it what happens if idaho's not enough and you're

like i want to include montana wyoming washington as well you know no now you're stuck right yeah and i would add that for youtube channels also because i've seen them where some some channels will make like really awesome stuff but it's it the example would be like meridian idaho lawn care as the channel name is like ah like that's good but if i come to the channel and i see that's the name i feel like maybe

it's good content but it's like but is it universal does it apply to me that's where i've seen that a few times yeah um maslin g asks does changing my domain registrar not the domain but the registrar from wix to hosting or affect my seo no it does absolutely nothing google doesn't care where your domain is registered or usually really even where your content is hosted so we've migrated sites from one host to another we've changed

domain registrars from one to another and it's just it's a seamless transition um okay nate is back and so he's gonna answer all of your youtube questions and i'll be here reading him questions yeah and um chiming in from time to time although i gotta step out in half an hour so hopefully somebody else is gonna hopefully come in i did want to mention um i sorry guys you're all going to miss out on this but

my wife did make some more um treats she brought some cheesecakes and some brownies and stuff so have at them they're in the kitchen in there so we're now ready i'll try to help bring on the bring on the questions anything you have about youtube this is obviously a topic pivot here and i know there's going to be some residual comments about you know websites and that kind of stuff but definitely so to recap if you're

just new here and you haven't met me yet i am nate not to be confused with nathan we are both nathan's but i had to take the name of nate just just so we could uh keep ourselves separate here and i am in charge of the channel called channel makers on youtube and it's one of our channels that's focused on building a youtube channel from from start to finish and i'm doing experiments all the time on

the channel on what actually works what isn't we currently have 11 different youtube channels and i'm in charge of running several of those and just doing experiments and that kind of thing so that that's that's my domain here at income school so whatever questions you have ask away all right um can you take blog content and use that on youtube yes leona b so yes um but there you have to translate it it's all it's similar

to you know translating from one language to another you have to understand how one type of content performs on a blog versus on a youtube if you if you just had the blog post and you read it off like you know point for point that would be a terrible youtube video because on youtube you have to do things to keep people's interest and you have to kind of script it in less words but show it even

even more than on a blog post so yes you can do that but just you need to make sure that the translation works from the blog post to a video awesome um awesome card games asks my youtube channel is over 8 years old but i have less than 300 subscribers how can i finally get over the hump and gain more subscribers oh that isn't that the golden question but it's awesome card games yes okay ain't that

the golden question and oh my goodness so here's here's the thing um if i if i were in that situation again and i am going to be in that situation again starting several new channels trying new subjects all the time um i would think i'd like it like a brand new channel here and in that case honestly i would look at it like not to discount the past eight years but just say all right that's in

the past now we're starting fresh and actually go go subscribe to channel makers and i know that's that's self-serving here but there i have so many videos on there particularly the one about the the youtube strategy in 2020. if you go in there and you say i think it's called how to create a youtube strategy in 2020 it's a full webinar i did on this and the strategy of going through this so i will answer it

here in the shorter version if you want the full version go watch that video on channel makers but the idea there is you've got to go at it from from the raw like what who is my audience like what kinds of content and videos do they want to watch and then you got to answer the question what's going to make my videos engaging on an ongoing basis what is my subscribability and because i can just answer

a question and that's great you know it's like yeah i answered the question but then if they leave they're not a subscriber and on youtube it's a big deal that you want to make give an ongoing value proposition so it's basically a reason for people to come back they watch a video and then they watch the next one they watch the next one they don't watch the next one if you have that you have a healthy

youtube channel all right um stigs asked is that a swear jar behind you guys and why is it so full of quarters that's a good question that is not a swearing joke i gotta jump in here because this is um this predates nate um a while ago we made a youtube video you can find it on on our channel about just how much you can earn from ads and to illustrate that we went and got right

no no no it's like we went and got 2500 in quarters to illustrate the amount and so i returned most of the quarters to our bank and redeposited them but i kept about 500 in quarters which filled up the jar and then this jar has been mostly being used um in our skittles machine um um but mostly it's just kind of one of those props one of those things that goes on our cabinet of curiosities of

just kind of cool knickknacks from past videos some decorations and that kind of stuff it's a big jar it's not a that's not a one quart jar that's like a half gallon jar that was my coin jar from home that i brought in for that purpose okay sorry all right next question thank thank you um let's see this is a good one for you nate um michael coolman asks i was thinking about starting a youtube channel

but my voice can be pretty monotone and maybe boring any suggestions oh that is so oh that's a good question it's a very very good question so the thing is youtube thrives on interest that is why it's such a good finding channel like the the browse and suggest features which is basically when you log into youtube the first page you see your homepage and there's all those videos those are browse videos and then when you're on

a video on the sidebar there's the suggested videos it's like related to this and it thrives on that so with the when your voice when you feel like your voice is boring or you're not interesting to watch there's a few ways you can go with this one you can do things to up your energy um on youtube if you i move i say this all the time but if you feel like you're at an eight energy

you're really at like a three on screen the camera tones down your energy a lot um but then the other thing is so so up your energy do things like before you get on camera i will literally before i'm recording a video i'll be like like i'll do crazy stuff like that because it's a way to to take me from where i was to a higher uh level of energy and that does help me a lot

but then for your directly to your question sometimes that is just who you are and it's authentic to honor how you do you know how you present on video and stuff and so it upped the energy but don't become something that you are not on on youtube because then that's disingenuous and people don't they can kind of see through that and then it just feels like you're you're trying to be something that you're not awesome i

like it um next question here comes from sanjeev kumar yadav who asks is it worth promoting my video with ads like youtube ads see this is something we are testing more i don't the the jury's out on that one also i it um without having actually tested that um it's i can see it i can see it two ways if an ad really is genuine and it gets people to come to your channel and they like

your channel and they want to subscribe to your channel then i'd say go for it you know do that in addition to the strategies of building your channel organically but if the ad promises something and then it comes through and then they click through and then it's like uh it feels salesy or like an ad i just won't even bother with ads at that point personal opinion there how do you get organic views on youtube initially

so new channel that is you create videos that that's a great question create videos that people are searching for um meaning you find the cracks in the niche you find things that people are searching for but is not being answered sufficiently and you answer it um that's that's the short version and then you make your thumbnails really interesting and clickable and and you generate some intrigue so they see the thumbnail and it's like wait that is

that's that's the one i want jason smith asks any thoughts on stories like facebook stories instagram stories and now youtube is starting to test these 60 second vertical videos thoughts those that so first thing i do need to add here stories from my research is only available on a channel that has a hundred thousand wait no ten thousand sorry ten thousand subscribers or more so this doesn't apply to small channels but stories are it's particularly on

the app if you've ever used the youtube app and you can be scrolling down and it'll be sometimes below videos and there'll be a story you know by a particular channel i think it's and again this is untested we haven't we haven't done our own stuff on this but i think it's a great insider wait that a not a lot of people are doing to get more um exposure for your channel you do a story you

do something that's really interesting people are like wait no what's that you know i'm gonna look at that story oh that was funny or that was good or that was really helpful i'm gonna go to the channel next question um from mario paul jack can you earn money on youtube with ads by using sport film or motivation footage someone else's footage and make a video like 10 best fight film scenes do you want to weigh in

on this one i'll weigh in on this one um that is very questionable um there are there are people doing this um like uh one youtube channel we've referred to before uh top 10 zone um they basically take product footage from the manufacturer the like the actual like advertising footage from their website compile 10 products that they've never seen never touched never used and make a top 10 list and they have so many subscribers and they're

monetizing those videos now these little video clips that they're using um in most cases are have been approved for their use to advertise their products and so copyright wise they're okay taking scenes from movies you don't have copyright permission for that unless you want to pay royalties and so if you make a video with those clips and then you try to monetize that video you are asking for copyright strikes and your channel is probably gonna get

demonetized at best so i would not do that there's a lot more value in creating original content that's what i have to say about it yeah i would agree um the the exception there is if you are commentating on something and like i you see all these reaction videos you know it's like yeah so-and-so's video and you're commentating on it like it's publicly available and i could be wrong correct me if i'm wrong here but that

is okay um because it you are directly attributing that other source and you're commenting on it then that's okay yeah and i i do believe that's correct it to me it feels kind of questionable from a copyright standpoint but i'm almost certain that no royalties are required when you're providing some sort of review or commentary on somebody else's thing yeah great question um sana oola asks how this how's this kind of youtube stream work for your

channel what's the impact of long streams um i watch these days a lot of youtubers are doing long streams to be clear we've never done a 10 hour livestream before yes so live streams in general yeah live streams main purpose okay main purpose of live streams uh connection and interactivity with your audience like what we're doing right now you're asking questions i'm answering questions and i'm here live i am literally sitting in this couch right now

this is not a pre-recorded thing but uh so that's the main reason i would do a live is this to generate interactivity it's really for your people that are already your audience says the people that follow you that are subscribers that kind of thing as far as a finding channel i uh i don't know because for me personally again i'm going on an opinion here but if i see a live stream and it's not on a

subject that i'm already very interested in it's just some random live stream chances are i'm not going to watch it because usually people take a lot longer to say things on live streams and it's not so concise like well edited and stuff so that but yeah that's that's just my take on it awesome um is uh student baba asks is autofill on youtube search a good way to find keywords just like in a blog using youtube

search bar and looking for other suggestions it is yep um they they will you start typing in something on youtube and it will start showing things and it's kind of cool because on youtube it'll actually show related stuff like if you start typing in a channel name or like a query um it'll start it'll show you things that a lot of people that the audience that are interested in this query are also interested in this other

related subject it's kind of cool matt howell asks ricky mentioned earlier the videos might not rank blog posts if the video is on the same page do you recommend making videos about the same topics as post but not putting them directly on the posts now i'm right here so i can clarify i don't mean that putting it in the blog post will is the thing that will make that video outrank it my point is if the

video is the thing that directly answers the search query and it does a better job than the blog post it would outrank it yeah um but any thoughts on that like make just making videos on the same topics as blog posts i i feel like you already said the answer there if the video if a video could answer it better than a blog post and it was my choice to make one or the other i would

i personally would choose a video um because it's the video and it will answer it better now can you make a video and then provide a supplementary blog post that supports that video you know and gives it additional insight or gives into like the nitty gritty step-by-step instructions with photos that kind of thing i think that would be a great model where you're you're creating a video and then you say and actually i have an article

on my website about this where i have a download behind this or that kind of thing i feel like that'd be a good strategy it adds additional or different value and the youtube video can push traffic yeah um how do you feel oh sorry a place under the palms asks how do you feel about a youtube channel using various sub channels so i there's not a way on youtube to create sub channels but like i think

the idea here is like what if you had like if we had done income school and then we did like income school wordpress income school youtube and you know yeah um a lot of people do that it's it's usually the the main channel is the big the big funnel and then if they they do have so on youtube on the side you can have featured channels which a lot of people will do that i'll just use

an example because i follow doug demuro i don't know if you've ever heard of him he does he does car reviews where he'll just get the most random cars and they'll talk about them and he's got the specific format for that car review but then if you go to his channel on the side he's got more doug jamiro he's got a separate channel that's more of just the behind the scenes casual him talking and he does

that purposely because he's established an expectation for his primary channel this is a car review and it would be totally bizarre if he did a video for dr mural that was like hey guys watch me eat breakfast you know like people were like what the heck i came here for car reviews and you're talking about what you eat for breakfast like that doesn't even make any sense you know or car maintenance even something that closely related

it just doesn't fit on that channel but as a more dug demure like a separate sub channel that works great all right what should i have to add one more thing to that sorry when you're deciding whether to create another channel or not think from an audience perspective you have this expectation they they want to watch a certain type of video and think to yourself if i were to publish this video in question on my channel

what would my subscribers think if they would think it was totally out of left wing like what the heck then don't do it on that channel and yeah if you get enough of those yeah maybe it's time to think about adding another channel all right this is a loaded question will peach asks i don't have time is it better to go all in on a blog or all in on youtube oh snap he's asking he's asking

the question you're gonna be biased i'm sure of course i'm gonna be biased on this one okay you can weigh on this but i how i would sit as unbiased as i can is what medium do you like more do you like making videos do you like being on on camera um or do you prefer to to write it and kind of get it detailed that way if you don't have time for both pick the one

that you would enjoy more i think that's a great answer yes i do think that's a great answer and it also varies a little bit on the niche right in some industries there are some areas like it's just visual and youtube's gonna be better and in some areas a blog is gonna do great um usually youtube's gonna grow a little faster than a blog but it's also hard to sell a product directly on youtube without also

creating a website and so if you're going to go all in on one just pick one i mean all right um student baba asks um and we talked about this a little bit earlier in the day but we can address it again here what should be the ideal upload schedule what if i upload a video every two weeks but it's good research and stuff and you're consistent every two weeks great question that works if you already

have a pretty good size audience who like and want to watch all of your videos that actually works just fine if you're putting more effort into each video that works great like every two weeks the issue is if it's a small channel brand new um i'll use this example if i only published one video a week for a year that's how many weeks in here 52 yeah 52. that'd be 52 chances for youtube to pick up

for their algorithm to pick up my video right and to promote it and get more people watching it if i do two a week that's double the chances right and if i only do one every other week that's half of the chances i'm just using it once a week as a baseline so if it's small i i would hesitate to do that because you want to get a baseline of content on there and you want to

have a lot of chances to for youtube to say this is good i'm going to promote this but as it starts snowballing at that point then yeah absolutely because this this one confounds me um we we started a youtube channel a little while back that was intended and to be these higher quality um videos that are just less frequent and we even stuck with one a week and it's just never gone anywhere um whereas i mean

that's not the schedule in project 24 we don't teach one a week in the beginning right we want more as many chances as we can get up to a point and then i see channels like i always use the example of mark rober yeah because he puts out a video a month one one every month but every video was a month worth of work yeah and the i mean he's great on camera and he just he

does a fantastic job and so i'm like well what how did that work for him and frankly i never heard of mark rover until the first glitter bomb and that thing went viral why because it was an issue porch pirates people stealing your packages is an issue that a lot of us can relate to at the perfect time it was right around christmas time and this thing spread all over social media and he and so he

got tons of subscribers tons of views youtube's like okay cool this video and then everything he's put out since then does the same thing and because he was successful there he steps it up and in his newer videos he's doing collabs with dude perfect and shaq i mean guys come on and so it's awesome so i'm like well is it because he had a video go viral but then there's guys like a friend of mine in

gyms jared owen who does 3d animation stuff and he puts out one video a month because it takes a month to create these things the animations that he creates and his channel it's not as big as marx but it's doing extremely well millions of views on every video pretty much and getting sponsorships and all sorts of stuff and so it is working when people just make videos that are novel enough that nobody else is going to

put in the work for and that there's a level of interest for once one of those videos gets picked up by youtube and takes off it works the problem is that with only a video a month or a video every two weeks you're giving youtube less opportunities to pick up one of your videos and so it's less of a sure bet um and so that's ah there we go that's that's my take on it yeah i

agree all right um miguel asks do you believe in backlinks do i believe in backlinks they are not real they're not i think they're a figment of imagination in building backlinks i mean you know you know jim and ricky that so if it's like do we promote doing them you know or you know actively pursuing backlinks that no it's you create good content is it i mean i'll just apply it to youtube if you create a

video that's just so awesome so shareable and so helpful people are going to link to it and your video they may even you know embed it on their on their page because it's exactly you know helpful in that kind of thing so yeah create good content you're going to get backlinks okay let's see we have here life on the clothesline asks shiny object syndrome jump around or stay in one niche when is the soonest someone could

start a second niche on any on youtube or blogging i would say um so see here here's the thing here you gotta i'm gonna come back to the things that you enjoy think right you you start a niche and you niche i'm gonna say niche you start a niche and you you start getting into it and the the bottom line is it's going to take time for it to gain traction whatever you do it's going to

take some time and what i would hate to see happen is for someone to start something and then feel like oh that's not really really what i want but then kind of leave that going and then start something else and then kind of leave that going the shiny object syndrome thing it would be better in this case too if you start something and you're like okay i'm gonna see this through to build it to where you

have a significant audience i'll just apply it to youtube here if i have a channel that i'm building and i'm starting to see that an audience is growing on it and i do want to do something else i would do it at the point where i'm able to that channel is performing such that i can outsource some of the stuff like the editing i can pay an editor i can do that kind of stuff so i

can take some of my the chunk of my time that is currently on the first project and i can outsource that pay someone to do that and then move on to creating the next channel andy haffle asks what is the best structure for a youtube video that's that's a great question uh depends on the type of video you're doing if you're doing a talking head type video where you are answering a question you're doing something helpful

uh it's you've got your hook it's your first 30 seconds or less give them a strong compelling reason to be there and to stick around like you're answering um the question of why did they click there and is this video going to deliver on that click like if the thumbnail and the title promised something your hook had better be very intriguing and say and in some way answer that and say yes this video is going to

answer answer that and then after that you go through you say okay here's here's my hook here's a brief introduction who i am you know what i'm going to do with this video and then you go to each point after that kind of going tying them all together and then you have your conclusion um conclusion i will say a thing on conclusions um they don't need to be like and that's it everybody you know here's a

great video and hope you guys enjoyed this video and go ahead and like and subscribe because what happens is as soon as somebody feels on youtube if they feel like a conclusion is happening they will click away that's just it's use its behavior they see it it starts feeling like a conclusion they're going to click away i like to do it where it's right to the last second they're there and then they're like oh the video

ended oh cool because it builds watch that's good youtube loves that all right scum asks i have 250 blog posts but no youtube channel what is the best way to transfer these over to youtube this is a niche where it's hard to get footage so i'm unsure about how to make a good video i wish i knew what the niche was in this because i could give a specific example scum um to what you're saying so

you have 250 articles and you're wanting to start a youtube channel you don't have a youtube channel oh man that's going to be tough i'll just have to use an example here um so if i have man i just always use lawn care that's my example all the time if so if i have a channel about long i've started a a blog about lawn care and i've got several articles have maintenance articles you know review articles

that kind of thing i would look at each article and ask myself what it would this make a good youtube video as is like the the layout of this video of this article would it make a good youtube video by the way animals okay there you go i um it's hard to get footage of it this must be like blue whales or something because it's it's obviously not like wildlife okay wildlife okay um in that case

i mean you're gonna it's either you gotta go out and get that footage yourself or um make it so that the the video is explaining it but in a visually engaging way you'd say okay i'm talking about caribou how to find places to hunt caribou or something i would give some real examples of that and take the blog post say this is the content will this make a good video how do i make this more interesting

at the video all right we actually have a question here for anna so sorry i'm ready this question is from t-shirt adore what is the name of anna's channel and how is it doing for the niche she is in oh well thank you for asking um it's called the hardcore it's called content warrior and so if you would like to go check it out please do i would love it if you would subscribe and follow my

channel but um it is doing pretty well it's pretty young uh i started it only just like a little bit like a few months ago maybe um less than that and recently i talked about this earlier and briefly i'll just remind people that i went live for seven days straight every every day at the same time and that actually helped catapult my channel quite a bit just recently um i got quite a few subscribers from that

so uh just in that amount of time i'm inching closer to that thousand mark so my goal is to be to a thousand in september which i'm really excited about so i noticed with uh channel makers formerly vet school that once we got to a thousand it's like okay then you started to see that growth come in consistently and the consistent views like the consistent i can kind of start to predict how many views each video

will get which is pretty cool all right stuart mckay says i'm too handsome to appear on youtube how can i make youtube videos about my property-based uh website without appearing myself is the narration style okay that's that's so good okay i'm gonna use that my answer here would be um yes absolutely you can uh i there was one i'm trying to remember the youtuber who does car maintenance and you very rarely ever see the guy's face

because it's he films almost he's using his hands all the time but i swear he must have a camera on his on his head or something and he's just talking while he's doing it you know and he's kind of showing he's demonstrating he's giving footage um that kind of thing actually works very well uh if you are engaging and you make sure your subject is continuously interesting right i'd say no problem with that and if you're

telling a story visually still making sure that your video is super engaging and and visual and interesting and even though you're not showing your face if you're narrating it and showing your hands you can still tell a story in a way you can still kind of gauge the type of person they are which is really cool but if you'd rather focus on the information and the content then that is a way to do it yes all

right tisha who asked the question on anna's channel says awesome i just subscribed thank you and another question by a.t williams how do you memorize your scripts oh okay i'm gonna i gotta answer this one and then i'm gonna i'm gonna peace out for a little while here and i'll leave you guys with with anna how do you memorize your scripts first of all i wouldn't and okay so that's that's this silly short answer but really

it's with youtube videos it's about a conversation and it feels really weird we're actually i mean well we're talking to you we're talking to a webcam i wish i could show you guys what we're looking at it's just a little lens you know and if i looked at myself i'd be looking down here and that would just be odd right but when it comes to with youtube you are creating your um having a conversation with your

audience most of the time so if it is something that can be done in that way it's i did a video on this on channel makers you can look it up but the um it's it's a matter of you you create points you these are my top five points i'm going to cover in my video you look at the point and then you look at the camera you keep the camera rolling and you just say the

point and then you pause and you look and then you say the next point and then in editing you can just see the the quiet points where you're not talking and just clip those parts out uh if you do have to memorize something then that i mean that's a whole different subject if it's a very technical thing at that point if you need to say something exactly what i would do is actually read it off and

then in post editing add it on screen like the the text of what you're reading off or a visual or something like that so it's not obvious that i'm you know sitting here reading while i'm recording myself another really cool thing that they can do is uh like switch shots and use b-roll to cover where you end up um cutting and editing if you do have to edit you could um we did this recently uh for

another um actually a website overhaul but um we had two different cameras two different angles and so when the gal was doing her video um when it was a sales video yes sorry we when we need i don't want to give too much away so that's why i'm being very timid about it we helped her make her sales video and it's really good anyway so when she was sitting there she did an awesome awesome job but

there was maybe one cut or something and just for a change visually as well um you switched the camera angle and the shot to the other camera so then the audience doesn't even know that you actually cut there and so it looks like a just a full edit it's pretty slick yeah you do that alrighty i'll be right back thanks nate all right so really quick i saw a question i'm just gonna jump in here with

you come on um just really quick i saw a question uh somebody asked if we had posted a schedule about who's gonna be on when no we haven't we're all kind of just dropping in when we have time in the middle of our project so you're just gonna have to jump on whenever you have time and see if you catch us so anyway i just wanted to clarify that really quick all right question for you anna

uh let's see here okay so a question from water fasting results will people care about my personal water fasting video that could do really well for you yeah and i would just add on that you can't see me um for just getting started with that channel i would just 100 make sure that they're searchable videos yes because if you just frame them as kind of like a vlog of you and your journey yeah people just won't

be able to find them even if they're interested um it'll just it'll they'll just fall through the cracks but if it's like a searchable term like how it works why you do it you know those type of things i think will help your channel be more findable and searchable that is a really great point um and and so people will be searching for those kind of search terms right it's such a unique thing such a unique

experience you can be the resource for them but like you said they're gonna be searching in in youtube so make those videos first that doesn't mean that you can't ever make more interest type vloggy videos but you're gonna have to wait maybe till later um and this is something that we really go into depth on in project 24 which could be really useful for you if you're able to do that all right a question from everything

pies i talk slow should i speed up my videos in the edit editing process to improve my audience retention or should i just leave it at regular speed um well i would have someone who you trust and is close to you maybe a couple people like um it's hard but have somebody watch your videos and ask them truthfully like you know can i does this keep your attention do you think this will keep other people's attention

or do you think because of the pace of the way i talk you know would we lose people and actually this is something i've considered myself is speeding up the video just slightly so you can do that and i have uh seen other creators do that just because people don't realize yeah when you do talk a little bit slower it can be harder to follow um and i'm just saying this is something that i you know

struggle with a bit as well so you can speed it up just slightly so people won't notice you're doing that in editing definitely okay next question here from abu hamza muhammad are text to speech apps good or appropriate for making youtube videos um i've never tried it that is a good question you know i would try to steer away from that as much um just because you don't know if it's going to be be uh translated

correctly or maybe robotic yeah or sound okay that's what they mean yeah like trans like typing out a paragraph and then having it i see yeah yeah i don't wouldn't recommend that as much just because people like human voices um if you're trying not to show your face uh that's one thing but just some personal touch is good i would try to stay away from that all right question from simon simon sorry i don't want to

butcher your last name but i recognize you from project 24 so hello out there your question have you done research for time from zero to 100 subs from 100 to 200 200 to 300 just like any sort of research on how long it takes to get to those different milestones oh yeah that is a good point i mean that would make a great uh video i think a lot of people would benefit from that i haven't

done the research on it quite yet um i know for me just generally i know we've said this but consistency is seriously number one to get that that um subscriber growth within those first like you know 500 subscribers that's the only way you're gonna get it is publishing consistently um on the same day at the same time every single time so the viewers and subscribers that you do have can count on your videos and know when

you will be publishing and um yeah if you don't have that you don't have anything okay the question here um what okay from alien faber what is the name of this great youtube expert answering questions me little me i'm just kidding i'm just kidding my name is anna actually and um my youtube channel is called content warrior and it is uh it's more of a vlog style or more of a lifestyle but i still teach youtube

so i teach youtube strategies and uh if you would please go check it out and subscribe i would really appreciate it um we are all working on our channels as kind of case studies of you know the things that we already teach in project 24 and they are working so but they're just different styles so we have i don't know how many youtube channels we have right now we have a lot of different youtube channels and

they're so distinctly different um but that didn't really answer your question my name is anna and uh i'm from idaho originally i went to boise state and um i used to be a reporter for almost four years fun fact all right question i'm gonna jump in for this one really quick uh this is from the user these tanks and he asks he or she sorry for project 24 members are there any one-on-ones with the students with

nathan ricky or jim um so in project 24 it is all extremely step-by-step um we've had so many people go through the course where at this point it's hard to find a point where you're just totally lost now with someone who's just starting of course that can happen um so we have the community i am in the community all day i mean if you send me a message in the community i will see it within a

few hours and respond as quickly as possible jim and ricky are in the community every single day anna's in the community at times nate's in the community at times so that is where we have kind of that interaction with people in project 24 is in the project 24 community and the benefit of that is that there are project 24 members in the community 24 hours a day um so if you post a question in there it

gets answered maybe you bump it a few times if someone doesn't see it in the first few hours but your questions will always be answered so while we don't have like a one-on-one consulting for every project 24 member there is access to all the members of our team through the community so i just wanted to jump in and let you know which i think is even more valuable sometimes because you're most likely going to find someone

out there who relates to you and your specific situation uh in the community because there are so many people there from all walks of life in different countries and different niches that's why it's so important because you're going to find someone you're going to relate to all right question from stigs do you think walk and talk video format is getting cliche i tend to enjoy videos outside better than videos at a desk i don't think it's

cliche at all i think it's great and it depends on your niche you know i do a variety of things i walk around i i go outside i am at the desk from time to time you know i cook um but yes the more and more you can do to make your videos more visually interesting the better but i would say just depends on your your niche um if it is appropriate for it you know visually

i would say you know if you're doing a youtube channel on dirt biking don't be in an office please don't be don't be at a desk talking about dirt biking be out there in the desert with your dirt bike okay a question from paul l i'm over 50 years old and it seems like there are many niches for more mature users that are untapped now what do you think about that you agree or disagree i agree

i agree to paul you go for it my parents are getting into youtube they just found out that it existed and they really like it so there's totally an audience there i wish that i knew what he was interested in but yes and that is a really cool thing that um i don't think i've really thought about is different generations there's like different niches for different generations that they can take advantage of for sure all right

question from my tennis hq what is your opinion on making a video review post on the website about your own youtube video any recommendations so taking uh the video that you made on your channel and then doing a similar post on it on a website okay um so first making the video on the youtube channel and then um i can see benefits to that if that video was successful and it got some views of course uh

blogs and youtube videos and channels are different different audiences and stuff but uh if you have a successful topic that got some good traffic there you might as well make the most out of that research that you've done on whatever topic that is and kind of repurpose it in a way and use it on your blog awesome all right um question from joe quinjara hello what do you recommend now if i have to start from zero

going all in on a blog or all in on youtube which one is better you know what uh this is we got this question earlier too this is another thing of like pure preference i think i mean it what do you feel more comfortable doing do you feel more comfortable what is your strong suit i would start with your strong suit is your strong suit uh writing you know for a blog then maybe do that if

you have experience like i did being on camera then maybe go the youtube route first and then you'll get into the research and all of that and you'll have more you know case studies for your blog does that make sense would you agree yeah definitely all right a question from student baba i am in the education niche basically educated related content um it's an indian site and the ad rates are low i have 25 000 page

views per month and it's only making 10 a month what should i do um i would say try to think of a way that you can create um your own info product um possibly even a course depending on exactly what your topic is but don't just rely on ads um that's what we always teach is to diversify you know your strategies on monetizing so if there's some even just little info product that you can make maybe

an ebook um or like a pdf some information that you have to offer that you can put a price on it's actually more valuable than you might think yeah and to add to that i would say that we know and i think we mentioned jim might have mentioned this earlier in the live stream that ad rates for certain in certain places of the world are just lower and it's unfortunate that it is that way but one

thing really with what you're looking at increasing your traffic so that there's just more people on your website will help generate more ad revenue um so creating more helpful content hitting more of those topics that will bring more users to your site and then anna said create an info product where maybe it's not terribly expensive just something that pretty much an everyday average user could need but that they could also afford and then try using that

to market and then if there's any opportunity for affiliate i would look into that but yeah just kind of diversifying your monetization is probably going to be the best bet because ads sometimes just aren't going to do it yeah do you want you want to sit here no no no yeah that's what we teach for youtube um and blogs is is don't just depend on ads especially and don't just depend on one form of monetization try

as much as you can to like diversify different strategies so that way you don't have to depend on that you don't have to just put all your stock into that one all right this question is from lemons understand me are there any requirements for adding a custom video thumbnail i know youtube used to have some but i'm not sure now uh there are requirements um as far as size which i don't have off the top of

my head do you but you can easily just search it so yeah you can search that up pretty easily it just depends on what quality of your mail you want to use so we shoot our stuff in 4k yeah so we want all of our thumbnails to be equal yeah and so yeah but you could just search that up so depending on what you're shooting in yeah um what your equipment is capable of right yeah so

that's the basis they just have that size requirement that you have to make it depending some people use programs to create theirs for free we use photoshop and we design all of ours from scratch so we have to know those requirements in order to create them but i know other you know resources like canva or whatever they just have like a theme ready to go for you yep all right um question from mustafa gungor sorry if

i butchered that put is pinterest traffic worth spending time on or should i focus on writing content i have read a lot of people complaining about pinterest traffic not translating to clicks pinterest do you have anything to add i would say it really depends on the niche um we've seen a couple uh times where members of project 24 and other people that we've talked to have a lot of success getting traffic from their the work they

do on pinterest but it really just depends yeah um there are definitely topics that are more pinterestible and then some that just aren't um welding it might not be the most pinterestable topic i honestly don't know maybe it is but if you're in like any sort of arts and crafts or you know decor cooking makeup yeah where visually yeah um it's really important like you want to see images of all those things that can be really

helpful but it really just depends on the niche i would try it out to see if it does work in your niche and if it doesn't just go back to creating content yeah that'll be the most valuable thing yeah i would say it could be beneficial like as a route to get to your blog if you're in one of those kinds of niches beauty or decor food those types of things but i wouldn't necessarily rely on

it all right the question here from um jorge r i literally thought the door behind you was the bathroom is that the door to the bathroom no it's not we actually had strategically placed this so you would not see the bathroom door this is um actually just another office back here and so uh nathan sits up sits back there and brad and andrea who you'll meet later and i think jim just popped out of somewhere and

into another place so no that is not the bathroom all right question from vishal dorgay i started a new affiliate blog three months back currently i'm not getting any organic traffic how much time will it take considering other that the other aspects are great five months five to seven months for now um generally we see um content ranking starting to rank in about eight months yeah and so three months in yeah that's probably what you're looking

at yeah earlier i was talking about youtube somebody asked the same question basically about youtube and i said you know you should see some sort of growth in like the six month range really um if you don't see it by then then that kind of gives you an indicator maybe something needs to change yes okay question here from maria g i'm still trying to get to 30 posts on my blog after six months what is the

best way to find a virtual assistant for pinterest etc um if i give access to my wordpress site how do i protect it well so a couple things for as far as finding a virtual assistant um you can go on lots of different there's a lot of different places that you can find people looking for work online um the key part here to me will be your application and hiring process just making sure you find somebody

that's really good but if you just go into google search and type in um how do i where can i find a va to hire you're going to find somewhere that actually has that platform where people go looking for work um so just make sure that your application is very clear that whoever you hire follow the instructions uh that you made sure that they are exactly who you want as far as um protecting your wordpress site

when you set up a new user on your site you can set them up with different permissions so you as the owner of the site will have administrator permissions and you can set up a user with editor permissions with just general user permissions where all they can do is log in so it just depends you just want to make sure that when you go into uh set create the new user that you just set them up

so that they have basic permissions so that they can't end up canceling or deleting your whole entire website yeah and you might want to take a little time and and make sure that you find someone who would take care of it and write it take the care like you would right for your own blog rather than just trying to find that person to do it right away all right this question is from send edition how do

you prioritize what video topics you cover in your niche um so it's a lot like blogging you actually come up with a list before you even start your youtube channel first of all it all goes back to picking your niche so um you go back to like you want to make sure you monetize your channel so once you figure out that your niche is something that you can monetize you um go out there and make sure

that you can make videos about it so you make a big list of all the ideas that you have for videos and all of those videos that you make in the beginning should be searchable topics um so for every single video that i want to make in the beginning or my list i make sure that there is a market out there for those videos so you search the videos uh just like you would in google for

a blog and see what pops up within your niche and if there is some videos out there that are doing well then you might have a chance you want to look for videos that are popular that have like the higher views um and then you go to that creator's youtube channel and maybe they don't have as many subscribers and the video is fairly new and what that means is that video did really well but there just

weren't that many eyes on it and that means there's potential for more and you can make a video about it that's better of course don't ever copy one anyone but um so i do that for every single video you want to make sure that um your video will get eyes on it and people actually want to watch it and that's the only way you're going to be found in the beginning is by search you're not going

to automatically get um you know youtube promoting your videos out there the algorithm isn't going to promote your videos because it doesn't know who to promote them to yet it needs to figure out what categories to put your videos in and so in order to do that it has to have your little sub subscriber base it wants to know like what they like and what videos work for them in order to know who to push it

out to in the future is that a long explanation all right student baba asks do you guys have any plans to visit india oh i don't have any plans yet but i would love to yeah i would love to love to travel all over the world right now i'd love to travel anywhere at some point probably not right now unfortunately but would love to travel yep all right jay kale asks what is a good approach focusing

on one site and growing it very big or having multiple niche sites like 10 to 15 to keep it diversified in the beginning if you're a brand new blogger then um i if you've never done this before i would start with just one and focus on one just like youtube channel just get the hang of doing it get the hang of doing a blog um doing your your search terms figuring out what kind of blog posts

that you want to write and just focus on that one uh blog for the time being and then once you get the hang of the way it works then you'll know like when you start to get those views and the traffic then you'll know you can okay i can start experimenting with another another but i would recommend just starting with one at first uh two this art studio asks on the youtube mobile app there is a

short video and story section what is your opinion of this yeah so i think that's fairly new and actually jim has been using it some and rookie possibly but um i think it's a great idea i mean it's we've seen instagram we've seen facebook have stories and i think it's a way to connect with your viewers and your subscribers um and so they don't necessarily have to click on all your videos that you post but your

stories will just show up short like i think 10 second videos or so and you can even do like little sneak peeks of the videos that you are shooting or make an announcement that you're gonna go live or you know stuff like that just to like even connect with your audience even more so i think it's a great idea um but i know that there is actually and i will have to look into this specifically there

is a requirement for uh the amount of subscribers that you have to have before you can even do the story so you might want to check into this 10 000. yeah i think it might be 10 000 subscribers it's 10 000. it's 10 000. all right um luisa bueno asks is it oh i think harmful to get an aged youtube channel and then upload my videos to it oh like after a youtube channel has sat for

a while i don't think it's harmful i don't i think um if you have a subscriber base i think run with it um if you don't if you like you know it's been a year a couple years and you made a few videos on there and like maybe you're not so passionate about the youtube channel anymore or that specific topic then maybe just start over but if you have a subscriber base and you made a bunch

of videos and then you took like six months off but you're still like you've got good you know views and traffic on there might as well keep going but then i would say if you're gonna start doing that again just make it consistent and then also make sure your subscribers know when you're gonna be posting and stuff um i would even recommend putting it in your banner like your publishing schedule and all of that but awesome

uh let's see nadia asks is it necessary to have both a blog and a youtube channel on the same topic how do i decide uh when to do which when to do likes whether to start with one or the other uh again i think it just depends on what you're most comfortable with if and what is think about what your strong suit is what kind of background do you come from are you already comfortable in your

topic or are you going to have to do a bunch of research and are are you more of a um you know a writer researcher or or do you like being creative and visual and being on camera depending on that i mean i would go with one of those so it doesn't mean you can't do both but i would start with one and then once you start making all of your blog content and doing all that

research you have all of that done then you can start making videos about those um different topics awesome um we have a question from alexander rivera how can you create youtube channel in the pet niche if you can't have the pets on the screen maybe you don't have a pet so if it's maybe about a dog or something you don't have the dog for like a specific breed oh yeah um well you can use like stock

footage if you want there's different services that you can pay for stock b-roll um or photos that's a way that you could do it yourself um oh hi hello everyone hi it's a party um someone was just asking if you want to make a pet uh youtube channel but you don't actually have the animals to like to film yeah go to shelters go to all your friends yeah post on facebook and say who has a dog

go there have have somebody just build cell phone footage of you interacting with their dog and then get a file on a folder on your computer name each one of the clips you know me playing with cavalier king charles cavalier king charles running cavalier king charles sitting on couch and then you can do stuff about whatever and you got b-roll of everything yeah just spend a week going be real crazy and that's an easy one with

filming people really don't mind like if you ask them hey can i film you and your dog oh my god it's a fun thing so it really won't be too hard to find that all right and one last question for you here um i want so country family homestead says i want to do a live stream but i'm afraid no one will show up should i try it well what's the worst that's going to happen no

one will show up but you could still make a live video and i i don't think no one will show up but if say if they didn't it will still live on your youtube channel and you can leave it there as if it were a real video that you had recorded and people will come and watch it when they have time sounds good to me yeah all right life of sulfur asks i'm writing a blog for

four months now i have published 80 posts average of 2000 words in length but i'm only driving 100 visitors per day what should my next step be should i just keep posting 80 posts 100 visitors a day and how old is the content uh four months oh you're doing great yeah 100 visitors a day and it's only four months old you're on track keep going that's great all right should i switch out maybe yeah [Laughter] is

new to the team we're glad to have her uh andrea's our videographer and editor and so for the next uh whatever however long you guys want to talk 15-20 minutes half an hour we're going to talk about video editing um but andrea is also a great graphic designer and photographer too um and so any questions about that when you talk about branding video editing graphic design i will say this like we talk a lot about the

skills needed to get traffic and stuff you know to a blog or a youtube channel but if there's a skill that you will just use every day all day long as a content as a content creator it's photoshop uh i don't i don't know if i've ever had a work day go by in years that i haven't at some point jumped into photoshop for something yeah so somebody who's learning photoshop for the first time where do

they go what are some of how how do you get your feet under you is photoshop even the right choice for somebody who's just yeah just starting i know i think photoshop definitely is industry standard but it is not the easiest program to navigate and i think people that's why people are intimidated by it because it's you know it's meant for people who are kind of already there and already experts and so it's it's really just

about the image they don't put it all out there for you so you know what to do i think maybe if you're just starting out with editing i think lightroom is a really like user friendly way and you can use it in some of the same ways as photoshop it doesn't have all the the bells and whistles and the really fine tuning that you need to do in photoshop for a certain kind of photography but i

think lightroom gets you in there and you can kind of learn the terms like um that you're working on photos with like curves and levels and like you can kind of familiarize or familiarize yourself with your size familiar side it's like when you exercise you get familiar but i think that's a good gateway to photoshop it i mean there's no beating photoshop it's got i have to go in there to to do anything that's going to

be really tight or any image that someone's going to be looking really closely at yeah photoshop and lightroom is really great if you're just doing the photos for blog posts and stuff it's perfect um it's actually it's export feature i think it's better than photoshop anyway like without a lot of images if you're sorting through really great and it's great because if you're you know we talked about b-roll for videos you kind of want to do

the same thing with photos for a blog i mean if you're going to be talking about whatever it is i had my photography blog or pellet guns or whatever like go take a ton of photos and then you're good for like six months you have all your photos anyway i was the reason i mentioned that is lightroom is excellent for categorization of photos the place where lightroom is not at all ideal is text on the picture

and that's what we a lot for youtube thumbnail thing like that yeah the good news is um adobe offers for 9.99 a month the i think it's called the photography plan that you get lightroom and photoshop together um pretty cheap really yeah come on great yeah i have an idea for you guys someone said where did the photographer lesson on p24 go i really liked it but didn't quite finish i actually received a blue ribbon at

the county fair first ever entry after watching the first few photo lessons congrats that's awesome yeah i sold improved photography that's how we lost uh we lost that the video course but it is there i guess if you did want to watch the photography course i don't improve photography anymore but go to improvephotographyplus.com and you can watch all of the photography courses i made for many years in there it's only like ten dollars a month or

something and you can cancel anytime so go watch courses there improve photographyplus.com but again it's not a pitch i don't i don't [Laughter] um let's see how about uh video editing we get questions all the time how we do our little slide in titles and stuff on our videos sure um well there's definitely transition features and i mean we mostly use final cut here in the office there are other programs like premiere and that people it's

really just like what you prefer i think they're both comfortable um but yeah i mean it's just there's on the side sometimes they hide this menu from you so you might have to look and make sure that it's visible to you as you're editing but um there's just transitions that you can like click and drag on to the photos and there's a lot in there there's you know some that range from the the cheesier side the

swirl into the next photo or the zoom in and shoot out like you can get pretty creative in there or you can just do the basic like cross dissolving or the the wipe that you mentioned um but yeah i think it's just on the on your toolbar you sometimes have to make it visible so you can find it and we also use uh pixel film studios a lot of plugins from there for doing those they makes

makes you look pretty good makes you look like you're an animator and really you're just [Laughter] um someone said affinity photo or are cheap free alternatives that work similar but don't have adobe uh monthly price tag yeah and get is good software um yeah and and if that's what you can do great um you may want to just go to something like canva instead of um i'm not a i'm not i'm glad is there as an

option but i kind of feel like eventually you are going to want photoshop even if you have to save up for it a bit um and so why learn a whole program and then have to re-learn later yeah you just might have to bite the bullet like it does feel daunting to learn photoshop but it's it's just what does it all so you're editing for all of our channels um and it's keeping you busy we put

out so some of you may not realize every single week we have a video go out on income school anna does two videos on content warrior nate does two videos on channel makers nathan does a video on wp school ricky and i do a video on margin backfire has two videos go out um and we did the 5224 where we made 52 videos in 24 hours oh and we did five channels of that i didn't do

the math as we were going through there but we're putting out about 15 videos a week plus these big projects where we did 250 videos in some batches i mean we're just putting out a massive amount of content plus now we're a little little sneak peek we're maybe opening up project rexburg again um and so we're putting out a ton of blog content as well um and so with all of the channels coming coming through how

do you handle video editing quickly on a video and the reason i ask is that's most of these people while they may not have 15 videos to do a week they got a job and they got other things and so they can't spend half a day yeah um i've learned in my time here i mean i'm relatively new been here about a month and a half but just in that time i've learned um it's like the

process right it's how you start um if you start clean like you bring all your clips in you synchronize get your timeline like it is about the method like sometimes um there's the option where you can kind of edit as you go and i can get really refined that can maybe take a little bit more time i think it's worked out for me especially since i'm having everyone review their videos and and make changes and suggestions

like it's been helpful to lay it all out there and then do the fine-tuning once i've you know checked and make sure we have everything clipped down there's no extra footage that i'm going to be editing and then having to take out later like it saves some time to like get the timeline the story everything kind of nice and tight and then you can add your titles then you can like clip your sound and then you

can adjust your color and your it's just it's worked out really well to to kind of start that way and then end with like the really fine tuning and you know i'm not the fastest i'm still working on it but i've gotten much faster than when i started i want to show you a little bit of our process because when you're producing videos even as one person file management takes a lot of time with video you

know if you just have one main camera then you you know got some clips of different things to have b-roll to put into the video then you have your audio on a separate card from your microphone and then maybe some screenshots whatever and usually really all of you you should batch your videos it takes a little bit to set up the camera and everything and so have three four videos planned ready to go and then sit

down and record them and once you do that then you will lose videos it happened to us so many times when it was just me and ricky where we made videos and then we because we had batched them like two months later we're like whatever happened to that video and we just realized oh we forgot to edit that one and put it up and so we're making new videos and we just forgot it was there or

we lost a file or ah where's the audio for this and so i want to show you kind of our system because it has saved us a ton of grief so on the kind of entry table there we have a bunch of these little bowls that we just have cards if the cards are in the bowls then it means they're available you can write on these there's nothing on them and then after you record your video

we got these uh pelican sd card cases and we take the card immediately when the video ends oh there's tape on this one all right we put tape on it to say what the video is so we'll remember what it is yeah um and then we put the cards backwards like this so you can see the copper if there's data on it and so if anybody sees one of these around the office left out and there

you can see the copper it means that's a live video it's like holding a hand grenade you do not want to lose this thing um and then if we're just taking cards out with us into the field or something we'd flip it around so you can see the label um and that system of having just a few sd card cases you can get them on sale on amazon get a five pack or something they're not that

expensive to get a bunch but having each video on its own card makes it way easier when you get to editing and the file management um and then having these sd card cases so that when you finish a video here are all these cards and you can just stack up your your few videos next to your computer then when you're ready to go at it you can go take them on but you've got to have a

system if you don't have a system it's going to stink [Music] um i'm just going to answer this question since you're over there but someone said best video editor question mark is the answer is android if they don't have an andrea is the iphone sufficient for youtube yeah i mean we've certainly made a lot of videos just on the iphone do you have any opinions on it i mean yes yeah in its most basic form you

can just put it in the youtube app and they allow you to just edit the front of it and the back of it if you want to um take off the pad and then you can actually also clip out certain spots when i was going live i did do that for every single video i cut off the front in the back and then there was one where i wanted to clip out just one spot and i

did that easily so yeah it is great and because um because really most people aren't going to be able to even tell the difference between like we have a nice light on and everything here if i put my cell phone here next to that camera most youtube watchers wouldn't even know the difference between it if the lighting is nice and you had um had nice audio most people wouldn't be able to even tell but if we

go outside and now it's really really bright and really dark suddenly there's a pretty big difference between a cell phone and a nicer camera or if it's very dim in the room and so for youtubers if you're recording in a pretty sterile environment you know you can have a nice window next to you to get some light on there and it's in a home where there aren't crazy highlights and shadows and stuff just use your dang

cell phone it's going to do fine get one of these a tascam dr-10l to record your audio just use your cell phone it'll save you a thousand bucks on buying a nice camera and like you're off to the races and go look back on the really old videos um from income school like sort by our oldest yeah they're all on a cell phone we recorded on a cell phone for quite a while i actually can i

say this really quick because i just brought it's kind of fun i um used to work in the news and i actually filmed a couple of my new stories on all on my cell phone and no one knew that's pretty good was that because the camera was the camera version oh wow okay in four years i mean that's gonna happen and i couldn't go back and so i used the mic audio but i used my cell

phone and it broadcast and no one knew and now there you go there you go that tells you it can work yeah for sure that's great uh yeah and it is nicely on the youtube editor you can clip out the front end so that like you don't have to like take your finger back after you press record you know like you can just cut that part off and it'll work just fine um where shallow world has

shopify ever invited you guys to to what i have not i don't know i don't know um so we don't really do anything with shopify i think it's a great platform and if they are having a party i mean i no i don't know um i think shopify is great it's just a different business model um i think it's a growing market and a place um you know kind of direct selling direct to people and not

on platforms like amazon fba as a business model i could not be less interested but shopify i i'm interested in doing it it's just not something we have a ton of experience with so we don't really talk about it someone said a little bit different but someone said they want to collaborate with someone and they want to use a split screen video how they how do they do it and tools you recommend sure i recently did

that for a video we had um it was a video where we had four different people in kind of doing the same thing so we did like four different on screen we had the video playing um on your playhead i mean it is just putting the clips like directly above each other and then when you're clicked on the click you can go or clicked on the clip you can go and change the scale of it and

it's simply just changing both clips so that they're scaled to the left and to the right and you can see it as you're doing it you'll see them play next to each other just as long as they're in the same line on on your playhead they'll play at the same time and it seems simple it was hard to find though at first i didn't know about the scale button everything depending on the program you're using not

everything is quite as obvious and um this i mean may sound not how you should do it but sometimes i just google a question i do it all [Music] [Laughter] um another tip for that uh because a lot of people are doing like zoom interviews to do a collab um if you go back uh was it this week that ricky's interview with april went up on youtube yeah watch through that video um we've kind of evolved

our camera setup for doing those interviews it feels really disjointed if you have a camera on you and then all of a sudden it just cuts to their screen and then it cuts to you it just it's weird i don't know it's just very a very disjointed conversation and so we've kind of evolved to having one camera above the laptop so that we get a nice view of us and then another camera over the shoulder so

you can see you know that ricky's back and him looking at his screen at the person and just having that shot to kind of tie the two sides of the conversation together i feel like makes a really big difference in the production value of those and just makes the conversation feel more fluid it's a good shot to cut to like when there's some kind of interaction somebody said a joke or something like that and you want

the person laughing at their joke having that shot really adds a lot and again just use your cell phone and your spouse's cell phone you know you don't have to get fancy um but it can be really really nice to have yes um and i actually did this recently where i did a skype collaboration and when you're in it it just shows you know the big screen of you and then the little screen of them but

if you record in skype it will split it for you oh thank you so that automatically downloads and then i've done where i've you know filmed myself as well and cut back and forth yeah yeah um is using stock images with some text overlays okay for blog posts or do you recommend starting with custom photo screenshots with text overlays only uh in blog posts text overlays i mean fine if it's adding something uh to rank on

google images usually text on the screen is not a good thing on the image but i don't so much care about google images traffic just not as much value to it unless you're doing e-commerce um i like custom images a lot more than stock photos wherever possible you can tell you can tell yeah it's too stock yeah they can tell i mean you can find it's sometimes fine images that our stock don't feel quite as stuck

but it's yeah they sniff it out usually we've still got a lot of blogging questions coming in okay maybe maybe we should turn to that for a minute then uh if nobody else has any more video editing maybe we'll just turn to vlogging for that does that mean i'm done i think are you sure all right so thanks andrea everybody say bye to andrea will a blog about a particular sport like hockey be a good choice

sure no downer it's fine about a particular sport no problem um let's see who is with jim vicki vuel that was andrea our video editor we're going nine hours or ten hours here so we're just kind of rotating different people who would work on different things in the office are all kind of sharing their expertise on things my six month niche website has 21 posts but only two posts get organic traffic number one on multiple keywords

but rest of the post don't even get single organic traffic all post keywords are of similar difficulty okay so if you have 21 posts six months old that uh only two of them are getting traffic one we haven't quite given enough time yet let's give it a little time sometimes you get one or two taken off and it kind of pulls everything up when google's starting to notice you but the other thing is sometimes you'll just

have a low hit rate you know if it's your first time doing search analysis on a blog you may not nail it every time um and so just give yourself a little time see what's working write more that see what isn't working write less of that i wouldn't call it totally concerning in the situation you're in though um go back watch the search analysis course um and go slowly make sure you're doing it right but i

don't there aren't like red flags and you know sirens going off with those numbers i think we're okay um let's see does changing theme several times on your news site affect the seo ranking for the site no changing your theme a few times isn't going to hurt anything you're fine um how long should an e-book be as an info product okay um it kind of depends on on what you're doing with it um and one thing

i would say is in terms of customer happiness i've sold quite a lot of ebooks um over the years and the one thing that i found is length didn't correlate with customer happiness as much as design cust correlated with customer happiness um and so if we're if we're delivering this as a pdf take the time and either do a nice design yourself if you know how or go on upwork and hire an ebook designer it's not

very expensive and just get it looking dialed to get it looking really nice and just having a nice design and good pictures in there with your text is going to be fine but to answer your question directly oh i think 35 pages for any ebook is going to be pretty low on the low side and 200 is a giant giant ebook at that point it better not just be a pdf we've gotten similar questions like this

i think people really want to know but um should i go back and do youtube videos for popular blog posts i've been blogging for 10 years and monetizing seriously the past two to three maybe um make sure the blog posts are that the topic is amenable to a video don't just make a video because the blog post did well they're just different formats it's kind of like saying i made a facebook post on this and it

did really well so it must do well as a blog post well not they're just different formats um so i mean definitely use the information you have from your blog but don't just don't do anything regimented about every blog post gets a video on the exact same topic usually that isn't going to work usually they just need to be different different types of content for different platforms michael said should i really have watched you for 10

hours or spent that time writing three pillar posts i'm gonna go for the pillar posts that was funny um raj said should we sell ebooks on amazon or directly on our website i'm not real happy with amazon they are just crushing publishers and so any uh any opportunity we have to cut them out i'm happy with generally i'm going to want to sell directly on my site you're just going to make a lot more um but

there is a valid argument here if you think you can make a lot of sales sales on amazon if it's a very searchable kind of topic um then there is a good argument to just link from your website over to amazon and make all sales through amazon because then amazon says hey this thing's moving people like this and you're getting the reviews and stuff over there um but what i would say is amazon's just not doing

a good job of sending the traffic to publishers they want you to do all of your own marketing and the reason is because if you browse amazon you'll see how much of the specific products they recommend have that little sponsored tag they got their ranking position not organically but by paying for it and so they're not wanting to just give sales willy-nilly they want you to do your marketing and send and then have you know them

take half of the sale anyway i will mention my book work energy that came out in january reviews have been really really really positive for it i think it's like 4.9 stars on it's on audible and amazon if you like that audio version i like the audible version um reviews are super positive we have a big audience um we pushed the book really hard when it came out and it sold really well and amazon did nothing

after after that my hope was if we push enough traffic to it get some really good reviews then amazon's going to start showing it and that just didn't happen so it got a great response um and we sold a bunch just from our audience but um the the thing where you just rank you know rank on amazon and win from there i don't know uh it's a different game it's very competitive and uh you may not

be able to rely on it like you used to mower man thanks for the super chat i saw that and also vicky i lost the chat but she said she loved work energy okay you're doing a great job and you're killing it answering all the questions aw thank you more man says project 24 is amazing that's thanks to this guy um i have built multiple successful sites using the project 24 methods the forum alone is worth

the price it's packed with courses and videos and easy to follow with step-by-step videos thank you more man he's a great dude from the uk by the way your dress looks great i watched one of your videos um so i want to introduce nathan um he was on the stream earlier but i don't really think anybody's here four hours seriously right um so if you're a project 24 member you know nathan or at least you hear

his voice on the podcast um but i want to introduce nathan a little bit because um he's someone that maybe you don't you don't see as much um on income school but uh has been a very important part of the brand and so i want to kind of tell you who you're going to be talking to for the next hour next half an hour um so i've used the example a few times of unimproved photography back

in the day where i did the flash sale that made 250 000 in a week he was in the room that day he was doing the customer support for that um i've talked about um knife up the website i did years ago he wrote a lot of those blog po blog posts on knife up the whole portfolio of sites that we just sold um he was the manager in rexburg running the creator studio teaching our writers

how to write uh that made those sites um and now he works for us he's been with us in the office here for a year and a little while before that in rexburg um but he's been here full-time for a year um and so um any and he also runs the brand new wp school youtube channel if you have questions about wordpress go check his youtube channel there um but uh nathan is very very knowledgeable um

on all things blogging as well as youtube and uh and wordpress but especially blogging stuff uh so i'm gonna turn the time over to you but i just want to give you a little bit of an introduction i think sometimes people just see me and ricky and don't realize like there's a lot of knowledge back there yeah i don't end up on the youtube channel too often but when i do it's always a good time awesome

well let's see what we have here uh question from luisa bueno is it better to offer ebooks in a shop inside of a blog um versus okay these comments are getting away from me is it better to offer ebooks in a shop inside a blog of link from the blog to a webshop exclusive webpage that's a great question that i'm not sure if i quite understand the question maybe if you could rephrase it i'm going to

catch in a couple minutes patrick mccoy says i see that nate's wp school isn't having as much success as other channels what do you think is making his channel harder than others this is a fantastic question actually um we just had a meeting the other day kind of talking about all of our different channels and how they're doing and why they're doing what they're doing and the type of content that you choose to put on your

youtube channel will really impact and it might just be the niche but it really impacts the growth of your channel for example with um becoming a youtuber kind of what with what nate and anna are doing on their channels that's a very trendy topic going on right now and there's a lot of things that they can do testing lots of different things it's just something that's very um very useful for a lot of people who are

just brand new interested on youtube and so it's just a very very different niche than from what i'm doing um wp school uh the youtube channel that i'm running focuses mostly on um wordpress kind of tips tricks getting things set up working with different plugins some wordpress news some case studies so it's just a very very different type of content where users who come to my channel are looking for the answer to a very specific question

for example if they want to set up a membership on their site maybe they're looking for how do i set up a member mouse on my website that's a very specific question and so when they come to my channel they watch that video and as soon as they have the answer that they want they're out of there they just that's the nature of the tutorial style channel where someone comes in they find the answer that they're

looking for and they're back on their way and that's the goal of our channels we want to help people in that way and so it's a little bit at this point while it's still young things are very still searchable i mean they're very small topics where only where the search volume might be a little bit lower and so i think that's probably part of it um that there's a little bit slower growth i when we started

our channels we started them on the same day and mine did take a little bit longer to get going um i was i've always been trailing a couple hundred subscribers behind nate and anna's channel but don't worry i'm gonna catch up um anyway so yeah there's a couple different things about that but i think those are a few different um reasons just a different type of content raj menta says what would be a good pinterest strategy

for blogs i know he's a project 24 member so i'm just referring to the course in project 24 yeah kind of explains everything yeah then mario paul says um question what do you think about drop shipping and why didn't you do more of it that's a good question from a lot of ways yeah there's a lot of ways to make money online personally just from doing kind of what we are doing um i personally am inclined

to work with info products things that i can create the product once and sell it like jim said there's a lot of different ways to make money online and you know it's a kind of a choose your own adventure but for me i like the idea that i can put in a lot of uh work on the front and then just sell that product over and over again without having to do all the maintenance of shipping

and packaging and you know marketing that kind of thing so that's that's why for me um overall uh just wasn't what we chose to pursue mary hiker started a niche site with project 24 that has 11 blog posts family issues took her away for a few months but she's ready to go again is it okay to work on this site that's kind of been left for a while or does she need to begin a brand new

site yeah that's a great question mary first of all congratulations on getting started i'm at the same time sorry to hear about the issues you've been having but definitely just jump right back in i don't think that you need to start a brand new site um what you might expect to see uh is that as you start adding content those first 11 posts i think it was 11 posts those if you did your search analysis correctly

you're going to be able to see those posts starting hopefully around the eight month mark but after you start creating content and start regularly posting content over and over eventually those posts will start to hit um so you might see some slower initial growth in the next few months but if you just keep publishing uh continuously without fail then you will definitely um get enough content on your site where you're going to start seeing those pages

come in steve maddwick are there any juicy updates coming for aqua bottom oh that's a good question steve you've been with us here at leo i was on four hours ago and you were here so it's about it was about lunch time for me i probably have tuna breath but steve yes we are doing some exciting things for aqua bottle we haven't actually announced anything yet give them something but there are some very exciting details this

is a project i've been working on uh for the last month or so and we are doing some very fun things one one of the things i guess i can tell you is some redesigns um no it is not redesigns yes yes multiple um where we are updating the current design of acabato and then we have um designed a few different types of pages for alcohol home pages for aqua model that just give it a totally

different look that could be really good for some different niches that just where the first design didn't quite fit so that's one of the updates in aqua bottle we haven't like i said announced everything yet but there are some really cool things coming hopefully in the next few months william leyjon said what's your opinion on creating a site if you think the main monetization method would just be ads um to me that's just a really personal

decision if you are wanting something that's completely passive um if you're not wanting to progress it further than that then i would say go ahead personally if i saw that there just wasn't any other monetization option i would be interested in moving my business further than just ads um but if you're just looking for a couple extra hundred bucks a month a few thousand dollars a month then that could be a good option for you um

my guess is once you dive in a little bit further you're going to find some additional monetization options um just once you kind of jump in you you'll find some other things but you might have to look a little bit harder but i'd say if that's what you're looking forward to something really passive yeah go for it simplify gardening youtube how would you look at writing titles for the youtube algorithm over the recommended algorithm on youtube

compared to the search algorithm on youtube okay so can you clarify that question for me i think what she's getting at is like sometimes on youtube you're making content that's very searchable and sometimes you're making stuff that you just want it's just spreadable shares so how would the titles change for both of those okay yeah that's a great question so we have been doing this um so i like i mentioned earlier i just started wp school

um and so a lot of my goal for these first few months has been just to get some search searchable videos out there so that people can start finding my channel i mean so for me when i look into a title of a very searchable video i want it to be something that very clearly states what the person is going to find in the video so if it's um [Music] how to install the astra theme on

wordpress then i will want to i want my title to state very clearly what exactly is going to happen it could be as simple as how to install astra theme on wordpress but then the trick here is that you can use the thumbnail to create some of that interest and so your title should be very very just clear but you can use your thumbnail to create that interest and then for the interest topic you still want

to make the title clear what's in the video but it doesn't have to be as just directly stated as it would be with the searchable term and then the thumbnail is key um youtube has been talking about doing some cool things with thumbnails some a b testing where you can create different thumbnails to see you know which one works better for your audience but for now i would just say for searchable topics just make it very

uh to the point what the video is about and then for more interest content just do a title that's going to make the the person looking at the the title just excited about the video whatever that might look like for your channel diego nieves says can i put together trail running mud running and adventure running all on the same domain i say why not um don't bite off more than you can chew but i don't see

why you couldn't do that um we had outdoor troop and we had like 20 categories of outdoor activities and it's doing extremely well so as long as you can not as long as you can handle it then yeah do it uh bloggers on the rise speaking of redesigns when is the project 24 new version coming out this is something i've asked you like every day for the last few months yes yes when i come into the

office in the morning the question is when is project 3.0 going to be done so our developers that we're working with they're not in-house so we are working with some developers here locally and unfortunately they have other clients and so we don't get to keep them all the time we keep them as busy as possibly can but sometimes they have to work with other people so we are very very close what happened is about a month

ago they sent us a version of 3.0 and i have to tell you it is so cool it's going to be fantastic and so as we were looking through they had done such a good job there were a few additional things that we thought you know it would just level it up three times more if we could add these and by the time we finished with all those updates we had six pages of updates for the

developers to do and so they are just working as fast as they can and using six pages not six there were six pages on the website we won this week i mean you just wrote notes yes and it was six pages of notes of what so yeah it was like a six page paper of notes for the the developers to pick so it's coming out soon a month you know i just emailed the developer yesterday and

he said at the end of the week i'm going to give you guys an update exactly where we're at so hopefully soon we're crossing our fingers because we are so excited about what it's going to do for you guys okay um i have one more question here in a second but tell us just a couple of highlights of what's going to be in project 24 3.0 yeah definitely so one of the main things one of the

things that i'm most excited about for project 24 3.0 is the tracking capability and so when you log into your project 24 dashboard you're going to be taken to a page where it just shows all of your stats so you can put in the name of your project whether it's a blog or a youtube channel and then every month you can enter your statistics in for your revenue for your traffic oh what's the third one uh

revenue traffic and there's one more and it's it has gone right over my head anyway so there's three there's there's three main pieces of information that you'll enter in and then it's going to graph everything out for you to show you how you are doing compared to our projected course so we have our 24 month outline of how far you should be or that you can generally expect to see over the course of your 24 months

and then on the graph it's going to show you guys exactly how you are if you're a little bit ahead or a little bit behind what you can do and what's really going to be cool about that is we are going to be able to see if you end up you've been doing this for 10 months and you're just not seeing the traffic come to your blog that you should be seeing we can actually reach out

to you and let you know hey we're seeing that you're having this issue maybe let's just take a quick look for 10 minutes at your site and see what we can do to help you it's going to be fantastic and we can answer questions yeah like you know if you publish 30 posts in your first month versus 10 what does that equal in revenue on average like we can do some cool stuff there yeah so i

got a question from karma cash flow what's the difference in actual information between project 24 2.0 and 3.0 the answer is really nothing because we were holding on to a few courses to make a big release and then we're like this is stupid why artificially hold back courses and so we've already released our whole youtube track we have our info products course coming we decided you know let's just keep going keep releasing the courses and stuff

and have that not impacted so project 24 3.0 when you see it first you're going to think it's beautiful it'll be fun to track your things but the real benefits of what you're going to get from it is what it can do for us long term as a community to have that incredible data to help each other yeah so we've been really releasing all of our courses that we planned with 3.0 we had originally intended to

release them with the new design but with how things with the length of time it was taking for the design we decided that we've just started releasing the courses um on about a once a month basis and then the design will probably end up coming about last um but there's tons of new resources in project 24 all of our courses are being updated all the time and to top it all off it will be beautiful with

a lot of cool data tracking for you guys mario polja says he's been in project 24 for almost two years but he's really struggling with the writing um it's taking about 10 hours to write a staple post how terrible is that okay i would say that it's not horrible everyone has a different level of ability when it comes to writing i i know for me i can do it it's not my favorite thing to do but

i kind of see it as the means to an end um so for ten hours we generally recommend for a staple post about uh four hours four to six hours and so yes while you may be doing it a little bit slower if you're having consistency in your writing i think it's going to be okay just still be consistent with 10 hours you should be able to get some fantastic data some research in there some graphs

and tables just make the content as good as it can be and then over time you said you've been in for a while you're just going to continue and continuously get better so ali says does project 24 offer a writing template that is a great question um so yes we have something called the post recipe that talks it walks through exactly the way that you could structure your blog post so that it's just the best way

that we found that a blog post can rank so yes we have the post recipe we have multiple courses on training yourself as a writer and how you can make your writing better we have case studies where we've looked at people's writing on their websites and then we just walk through what we see is good what we see could be improved um and then in the podcast we're talking all the time about how to improve your

writing twice a year we do something really awesome called the content warrior challenge we're actually going to be doing one here pretty soon where we just write as much as possibly as we can in a month and so there's a lot of really great resources for writing and improving yourself as a writer cyberden 667 says is the health supplements niche viable given that it is ymyl yes i think it is um what you need to understand

with a ymyl niche is that just because it is ymyl doesn't make it off limits as someone who's just getting started i do think that it could be more difficult for you to start in a ymyl space just because it's going to take more time for google to test you as an authority and for your content to rank but i don't think that it makes off limits if you are someone who has any sort of experience

in the niche then there's a good chance that you can gain that authority you just have to be more patient and that's why we recommend for someone just getting started just starting the niche that's maybe not ymyl just so that you can get a feel of how things normally would work so that later down the road you don't get burned out and maybe even quit by just being discouraged bloggers on their eyes says the timeline graph

that you mentioned in project 24 3.0 sounds cool but can you add multiple sites yes you can that's something that the developers are working on right now so you're going to have you're going to have basically little tabs where you can add multiple projects multiple sites multiple youtube channels and then all of the data and graphs will generate for that specific project so it's going to be really awesome we've had several people ask now if project

24 makes sense if you already have some success on the site this person's saying they're up to a thousand page views a day um and what are they realistically going to learn and get from project 24 i think that there's definitely still value we have a lot of members in project 24 who joined project 24 and they already had sites so it sounds like you have about 30 000 page views a month which is fantastic by

the way value that you could have from project 24 the project 24 writing style is such a fantastic way it sounds like what you're doing is already successful but there are so many resources where going forward we are always trying and testing new things i mean so as you write and as your blog progresses we are always going to be starting new projects new blogs new youtube channels to find out what is working at the very

forefront and so we want to be able to provide that information to project 24 members so yes definitely there is a lot of value there not just with the writing but monetization options we have a whole community of members who can share affiliate programs with each other if they have an affiliate product that they created then you can be an affiliate for them and work that all out in the community so there's a lot of value

there even for someone who already has the traffic retired influencer says hello how do you get content ideas for your blog post and i'm just wondering like is that how he starts all conversations well hello um and so as far as getting ideas a lot of my ideas and i know the same is for a lot of other people in our offices just by the searches and by the uh the queries we have online um i

know that i'll be searching something i'll come up with a question and then as i'm searching and wondering that could be a good niche you know and then the ideas start flowing from there if it's something that you already have a website on the topic again just putting yourself in the shoes of a beginner trying to find out the search queries that they could be most interested in and then also of course um doing your search

analysis i mean you can do an initial batch of search analysis where you find a good amount of articles to write but redoing that and see as things progress as things update i'm always looking for new topics that way provident prepper says i have 140 000 page views a month and can't imagine making it work without project 24. they keep on top of everything so i can focus on content well thank you appreciate that um stacy

mcclure how do i know if my potential blog topic has cracks in it especially if someone else has already has a blog on the same topic there's so much space out there on the internet i think that sometimes it's easy to be hung up when we are excited about an idea and then we google some questions and we just realized that oh there's already someone out there who's done this that can feel demotivating but i think

it's important to just remember that the internet is huge there are billions of people using it and just because there's already websites on the topic that you are interested in doesn't mean that you don't have something to add as far as finding those cracks depending on the depending on how oh what's the word um depending on how cracky and cracky it is you know uh like so i guess i can't think of the word now but

if you're if you're working in tech yeah competitive little words like that um after 20 minutes on the live stream even simple things so depending on how competitive it is you're going to have to dig a little bit deeper if you're working in the tech space and want to write about iphones that's going to be tough you're going to have a really hard time finding cracks but it that doesn't mean that it can't be done really

the more competitive the topic it is the further down you're going to have to dig for the cracks if you choose something that's less competitive then you're going to find some medium-sized topics that still aren't that competitive how do you do that it's just hours and hours of searching and looking for topics there's really not an easy way to do it stick handling pro says do you have a recommended writing service that is a great question

we so on incomeschool.com we have a recommended text goods um they are someone who we've used before uh we've also used a couple other writing services doing what are in the past i think we've used iwriter yeah it's been a while a lot it's been a while i would say we got the very best results when we just hired our own writers directly um we've had ferris results from writing services just because you there's no follow-up

with the writer you can't like say oh i want this changed and have it the same on all the articles and but but they are a very valuable service they're extremely convenient but in terms of the very best quality it's when we had our own writers even if we were i mean we're paying them two cents a word we just put a banner on the top of the website that just said hey if you want to

be a writer apply here that's probably the best we've had but there are valuable services and great ones including from project 24 members that are fantastic and we certainly want to support yeah definitely nathan mentioned text goods i would be remiss if i didn't also point out we write text goods and rewrite blog posts are both owned and run by project 24 members who write articles specifically following our post recipe not necessarily an endorsement i've never

bought an article from them um but i just want to put they're out there yeah they're out there and a lot of members of project 24 are using both of those services and are generally happy with your getting yeah thanks for mentioning that um a place under the palms we're told that city sites are very difficult sites about you know living in north carolina yeah um i still really want to go forward with it do you

have any suggestions on how to compete over time with tripadvisor and expedia yeah it's tough i mean they it's such a big company it's very very competitive especially with you know just so monetizable that there's a lot it's going to be tough um if you are a local to the area and you have some very local expertise that that's just different than what tripadvisor is going to tell you if you you know for tripadvisor if they

have an article like 10 best places to go in paris more than likely that the top 10 sites on the google serp are going to all say the same 10 places if you live in paris and you are a local and you know a better place and you can actually provide some extra value provide something different then you're really going to be able to you well i shouldn't say really going to be able to you're going

to have a better chance at ranking because you're providing some of that extra value but other than that you're going to have to work really hard and it could be a really long hard journey but if it's something you're really passionate about then make it work um shivam gupta asks people are writing 7 000 words blog posts in my nation what is this that's a lot of words that's what it is that's a lot of words

i would maybe assume that your niche is pretty competitive um 7 000 words to me that's borderline over the top um for our pillar posts our longest posts that we write they're generally 3 500 words maybe a little more maybe a little bit less with 7 000 words i mean if you really really really want to blow something out of the water i guess you could um but if you provide enough value within the 3500 words

then there's a good chance that that's enough and so overall i would say just keep at it if you start seeing that you're being outranked um by those articles then you might just have to jump in and start giving it a really really hard push to get out some longer articles but seven thousand words i mean putting 7000 words on one page that's a lot for a user um you're at that point you're to the point

where you're going to need to start paginating and that's just a little bit over the top in my opinion but again it just depends on how saturated your niche is um all right um vishwajeet uh snippet or no snippet um great question um ricky had a good chuckle ricky maybe you want to jump in here with me on this one this one because i'm gonna be jumping in here in the next couple minutes anyway um to

snip it or not to snip it we recently made a youtube video about this so we've really answered the question um the answer is yes snip it um yes statistically you'll get slightly more clicks if you rank number one below the snippet if you can guarantee that you can hit that spot every time by all means avoid the snippet um we find that it is easier to win the snippet than it is to guarantee a number

one below the snippet ranking also new things that are coming out google's starting to show multiple snippets on a serp how long is it going to be before the organic search results are like way down there they're already below humble or not on page one at all on page two because we could get to a point where there's like three featured snippets a strip of videos a people also ask section and then followed by several um

ad you know bot placements and then the the first page of google doesn't even have any organic congratulations you have spot one on page on page two congratulations and so there is some debate on this and i and i get it i get the reasoning for that but the most recent studies the most recent data we've seen click stream data millions of search results you're better off trying to win the snippet because google is moving in

that direction um boss ideas says which is best add thrive or mediavine and i would add ezoic yes okay they're different right and add thrive and mediavine aren't all that different in my experience i have been very happy with ad thrives um just their customer service and stuff i've used them more than i've used mediavine i've had a very positive experience with both of those companies where i have a question i just reach out and ask

that said both of them also require a pretty high threshold of traffic before you can even get in they're a little bit more picky on topics they're a little bit more picky on where your traffic comes from and so if you can't get on one of those like what is your best recourse is actually a really good option and their threshold for getting in is much lower at 10 000 visitors on your site per month um

and if you're a project 24 member um we're we're suggesting a thousand page views but they're letting in they're letting in because they know what to expect from a project 24 site yeah so as early as you possibly want yeah and zoe does some cool things with their ai it's we've yet to see for sure whether or not that leads to higher rpms or not um so that's a little bit up in the air but they're

all good services yes when compared to the others so um they're all good services and um i've lost my train of thought what i was gonna say but yes all good services all right so i have another question here um the question is um 4 000 impressions 500 page views a month 40 blog posts 1.5 years old um it sounds like they're not having too much success is sel the problem um the 80 of the page

views are from five posts that's a problem right there right um if we're getting a substantial amount of our traffic from just a handful of posts now we have a huge risk those five posts have obviously done well if they're coming from organic search that means you've done a good job of picking good topics and writing good articles that are ranking well on a topic with reasonable search volume but the fact that they're only five what

happens when one of those articles gets outranked you know that we've seen that where you know a site with basically one article driving most of the traffic and most of the and this is the thing you gotta watch out for if you're looking at only page views that that might not tell you the whole picture because in one case we looked at a site where when we looked at organic entrances to the website it was like

90 some odd percent to one post and then from there they were going to other places and so and when they got out ranked on that one post um they just completely lost their entire business yeah all right pierre asks does having music for sale on google play apple music and amazon help with e80 in the musician niche i would think so i i mean i haven't tried it yeah um i'm i don't have any music

published on spotify um so considering i should maybe i should but um but yeah i mean if your name if you have your name published out there as a musician um you know on apple and google and spotify and stuff sure i mean i think that would speak to your especially by the way if you use schema and you know use that same as to just alert google that you as the author are the same person

that is listed there um in the music stores yeah definitely um someone commented here yes i'm suspicious i'm i'm suspicious i have a suspicion that eit is way more rudimentary than we all think um i'm starting to think so okay here's the theory this is the kind of thing we just chat about in the office all day um i mean okay so you have a song on spotify how the heck does google know that that john

phillips is you the same john phillips there are probably 200 john phillips's right so there's no way they're just taking the author name of the site and just saying like yeah how many times does that name appear in relevant annovent content no that's not how it works and so you say so how do they measure eat well certainly if they link to your about page great right if there's a wikipedia page about the person which i've

always wanted by the way yeah right but i don't want to make it yeah you know what i mean like um anyway page about you and that links to your site pretty obvious how to try that but google's keeps talking a lot about these no link mentions my theory is that's code for youtube um what they're doing is this is and this is just theory um my theory is and okay it's theory but it's supported by

anecdotal evidence um because we saw on seven-year-olds the site is dead in the water we use it as an example on income school as a site that failed and what happens and i mean we see a spike in traffic from when we mention it right but then even after the spike disappeared everything starts ranking organically and we're like what what just happened um it was a no-link mention we talked about it on on income school um

and then youtube contract oh everybody who watches this video immediately opened another browser tab and went to this website that's just as good as a link and so i think that's how they're tracking a lot of eat um is just where they're seeing floods of traffic coming from a source all of a sudden and they're saying okay maybe there wasn't a link there but they definitely talked about that for that behavior to happen and so my

thought on eat is that's really like the prime way that they're doing this and you know getting a ebook on amazon and stuff it's like i don't even know if they can know um because it would just be so gameable that was my theory very good we have talked about that quite a bit um kellyanne alemany's asked a few times is blogging about education content on finance considered ymyl um i i believe that is ymyl the

thing with ymyl is everything is a spectrum and so i can't say that every finance topic is going to require a high level of authoritativeness to rank for but some topics on finance are going to require a very high level of authority google definitely wants to know that you know what you're talking about and so um i wouldn't let that necessarily scare me away from an entire niche but but i do think that you know teaching

somebody about finance there's there's a level of y and y illness there yeah and we saw similar things on seven-year-old.com some of the topics that were definitely why while like giving medication to children um versus another topic that wasn't as much ynyl some of those other topics still were able to rank to some extent versus some that were actually more why and whale so i definitely agree with you it's it really could depend on the article

or on the video whatever whatever it may be um we have one here um your ten commented i'm enjoying learning from you thank you thank you for the comments we appreciate it um abner dean says how many articles should i have before i start to apply for affiliates sorry say that again how many articles should be how many articles yeah so how many articles before starting to work with affiliates or programs you know um if you're

talking about amazon uh we used to say just sign up from the beginning and then we said don't because people were taking a long time to get those first 30 articles up and they weren't getting the traffic and then they were getting rejected right because amazon has that you know 90 day thing um and so we said well wait write your first 30 blog posts but really it has a little bit more to do with how

much traffic you have most affiliate programs are going to have certain traffic thresholds even if they don't publish what the thresholds are you you apply for the program and they're just going to reject you outright if you don't have enough traffic independent of how um much content you have on your site so i wouldn't say okay cool let's publish 100 blog posts we outsourced it so we got them all today published them all now cool i

can go apply for affiliate programs they'll quite work that way let's give it time let's get some traffic yeah you know amazon if you're getting 5 000 page views a month to your blog post you're going to be able to get those first few sales in the first 90 days so go ahead um even probably lower than 5000 yeah a couple thousand views yeah i don't think it hurts anything to start with less page views i

think the concern that i have would be don't let it distract you from creating precisely real good value content um there's nothing wrong with monetizing early you can monetize off 10 people you can monetize off a hundred you're obviously gonna have different levels of success success but don't let your day be half monetization on an audience of 10 when you could be creating content that's absolutely that's a great point and another thing i mean you're asking

about affiliates specifically and a lot of affiliate programs are going to have those thresholds but there are monetization of for lower traffic websites we did an interview with eric jeannette a long time ago now who with a very small amount of traffic on his website makes great great income but he's doing lead gen and so you know don't get too hung up on you know a certain amount of traffic leads to a certain number of dollars

yeah it doesn't necessarily work that way but again let's get enough content on the website um at least 30 articles or so and then let's try to get the traffic to a point where we're going to get accepted definitely syed manzor asks is project 24 ideal for building amazon affiliate websites it is ideal for building websites where you want traffic that you can monetize yeah that's exactly what project 24 is about um we we don't focus

on amazon we think amazon is an affiliate program but certainly not the only good option out there um frankly we're disappointed in some of the things amazon has done um i understand it from a business standpoint the timing was yeah that's the tone deaf yeah all right mario pool jack says how is embora pets doing i see you have 200 articles on it um how many blogs are you writing now after you did the garage sale

so and borah pets we don't own anymore but somebody recently reached out to the owner um i think we got some stats but i haven't seen him yet so i don't know i think nate did i don't know numbers yet but i know that there's a video coming out soon um yeah in fact so i think jim alluded to it where jeff who bought outdoor troupe he we interviewed him that was going to be cool yeah

but we also got some some numbers on some of the other sites including aboard pets and we'll be including those in that video those sites are doing really really well yeah traffic wise traffic is crazy i think he's learning like i shouldn't even say yeah i don't i don't save it for the other doing well yeah we'll just put it that way yeah all right awesome turnell roy says i have 350 000 monthly views on pinterest

but my blog only has 2 000 monthly paid views my site is four months old am i going all right yeah that's fine with a four month old website two thousand monthly pages is fine yeah the views on pinterest are actually impressions someone's scrolling through pinterest and they passed password it doesn't mean 350 000 people necessarily clicked on your pin so don't be mistaken there usually numbers on like pinterest um are very inflated because of that

yeah yeah the 350k that's awesome like you said you're getting your content seen um but definitely and i think the fact that it's if that is where your traffic's coming coming from converting over to 2 000 monthly page views at four months old that's actually pretty good yeah so just keep doing what you're doing um alex nicole says or asks do you think adding hurt site traffic as multiple project 24 members are claiming it does um

whether it's because of site speed or some other factor um i think ads can be impacting your traffic growth i don't care who it's from um the thing is we see it a lot with zoe simply because of zoic lets you put ads on your site when it's still small and these little things can be kind of impacting once your site is kind of at a good critical mass you're getting like 50 000 page views a

month to your website placing ads on the website we did we we did this we went from no ads to full-on ads on websites multiple times tracked the traffic no noticeable difference um and the growth rate of that website had kind of slowed down it was kind of reaching sort of a steady state um but uh with a site that's really in that growth phase um yeah there's some anecdotal evidence that suggests that putting ads on

your website that slow it down that do harm the customer experience um that may be preventing your blog from growing as fast as it could otherwise it's just hard to measure that because a lot of times what's happening is oh i hit this growth phase and it was just like this i got a surge of growth and then um i put ads on and around the same time it leveled off for a little bit well there's

a lot of factors going on there's yeah there's something on season or you just haven't like the blog posts you published in that time frame just or you know six months earlier than that time frame yep i mean who knows and so the evidence is anecdotal but several people have said that and then they said oh i turned off the zoick ads and my growth picked up again and it's like okay yeah so maybe that suggests

that that happened to some sites doesn't seem to happen to all of them so if you're concerned about that i would just hold off on monetizing it yeah but we have found that there are a lot of people who um until their website at least earns them something they're not very motivated they don't have a lot of faith in themselves and so being able to monetize a website early on and make a few dollars from it

can give somebody enough of a boost to keep working and if that's the case who cares if it takes you a little bit longer right if it causes you to actually be interested and continue to work on the site so it's a balance it's a little bit of a give and take there all right scum ask well scum we've been here a while with us thanks for sticking with us uh he says i'm having trouble coming

up with monetization ideas for a wildlife slash nature site any ideas and also are we doing the same time tomorrow no [Laughter] um let's some monetization ideas for a wildlife site um without knowing the exact niche what i'm trying to think of what what is the who who is the user who's going to be coming to that site um first off i think first of all my grandma who likes bird watching maybe should be into something

like that i'm trying to think what that audience would come looking for where you could then monetize that traffic obviously ads and affiliate are possibility um maybe watching binoculars maybe there you know there's some different affiliate products that could work depending on what uh species you're looking at i guess um other than that do you have any thoughts i mean yeah just nature monetizing yeah i mean there's there's certainly physical products there's also definitely other people's

info products and so that's another thing right if you're not at a position where you want to make your own info product write your own ebook make your own course but you found one that you like there may be an affiliate program for that book um or that course and if there's not you might be able to reach out and make one with the person and so you know click clickbank is full of ebooks that you

can link to and a lot of those have really good commissions um and so just you might just get a little bit creative but also there are always products we mentioned earlier when jim was talking to brad he made a video about um how to just cut the foam out on a gun case it would be the same on you know any of those cases where you buy a hard shell case for could be for sound

equipment whatever and then it comes with a sheet of foam and you need to cut out the foam and in the video he's like hey most people use an electric knife for this but i actually found that my this little knife that i have cuts it perfectly it's awesome we have made so many sales of that knife from that video it's in it's insane yeah and it's and it's not even the main point of the video

so are there things like you know my wife likes knowing what the birds are so there's an app she got now hers might be a free app so that doesn't earn you anything but are there are there things like that that could work for you yeah i think there's a lot of options it's really hard we always think of kind of the the level i would call it a level one sort of thing it adds an

affiliate and then some sort of info product and then it gets a little bit harder you have to be a little more creative about how to monetize my guess is guess there are definitely some products whether it be info or physical products um that you could do but it will really depend on what animal you're you're looking at you know it's just it's hard to say without really knowing so but thanks for the question we really

appreciate it um a place under the palms asks any suggestions on how to identify what cookies your site is producing gdpr and ccpa require you're making that list available in your privacy policy what i found is if you use wordpress's built-in privacy policy function you know tools privacy it's there it generates a page for you with some boilerplate content you add in your name your email address all that stuff and then it fills in most of

it for you if you use plugins that generate cookies and those plugins stay up to date and care about being gdpr compliant they will automatically add their piece to that so like we have ads on our sites well the the little piece from the from our ad broker that they write automatically gets pulled in and just go check it but that's the case like with um our membership software and our course software there's cookies that are

part of that right and so like member press has that our our email list um because we um got a plug-in from our email provider to generate the forms and stuff um they they put in there their little privacy piece and so it ends up being kind of a non-issue you just just check it make sure um other than that um most wordpress blogs aren't generating a whole lot of cookies yeah unless you have specific functionalities

collecting people's emails um is a privacy issue not a cookie issue um um some affiliate programs because of the cookie that kind of stuff yeah um and for that it's yeah you can also just go to any providers you work with like amazon and so if there's not a plug-in they'll usually have some language um on all of their terms that they'll give you awesome thanks for the question uh siobhan gupta asks or says i am

seeing people write faq questions below a blog post does it help in the search we really tried this um um the problem with the way we approached it was we had a people like or not people off but related questions and it was things that were related but not directly on point with the main topic and because of that it didn't do anything in fact if anything it was kind of confusing to the search engines you

know what what is this we thought well maybe we can win multiple snippets with a blog post right no um it's not it didn't work that way if you have faqs that are highly relevant to the topic absolutely you could probably win numerous snippets if they're all highly relevant to a search and highly relevant to the content of the entire post or page yeah i think that's a great question something that i would say that as

far as ranking that just didn't work for us yeah we and we tried it for months and we just never saw any sort of um any sort of gain of traffic or multiple sessions anything like that what i would say and we've talked about this a little bit what i would be excited about is putting like your recommended products down there yes i'm excited and i think that that whereas that could help in a slightly different

way but again to the same i mean if you put all your products that you mentioned the post down at the bottom it makes it really easy for the user to see and then they jump over to your recommended gear page and then they can look through your recommended gear maybe they end up on amazon yeah maybe they just purchased you know so there's other ways to use that space i think it's valuable real estate down

at the bottom of the post yeah um but maybe related questions aren't there and that's not necessarily going to help with search right seo but that's monetization right so having a like okay i linked to three different products in this blog post at the end saying like you know products mentioned and just having it list the products that were mentioned in the blog post just give me one more shot and it's just a convenient place for

people to to find those all right we have a question from t pam das could you please explain the process to find topics for a brand new site to start in this year for any niche the process to find topics it's called search analysis and there's an entire like hour-long course on how to do this but in general high level what we're doing is um we're looking for both world for all response staple and pillar type

topics um and again we break down sort of what types of searches should lead to each one but um realistically we're for those responsible posts especially we're looking for cracks and when we say cracks like we're looking for small gaps that's why we call them cracks they're small gaps in the information that's available online we're looking for searches that show up in that google will auto suggest that search but where the content that shows up when

you actually do the search is either low quality content maybe it's a forum response maybe it's auto-generated or whatever and it's just there's not great content um or where just the blog posts that are written aren't very good or whatever where we have an opportunity where it doesn't it's not going to take much to win right um these are generally going to be lower search volume these are kind of your long tail keywords using the old

vernacular but um yeah we're just looking for those cracks and we start off by writing a bunch of content that fills in those cracks um then we're going to write some um again we're going to look for cracks in some of the more kind of interest content and write stable posts about that then we're going to look at you know what's some of that pillar content that if i have a website in this niche um i

just have to have that blog post if i don't have it people are gonna think i'm i don't i'm not any sort of authority in this topic you're gonna write those um and you're just going to do a really thorough job on that to try to win those bigger search search terms probably not going to win a lot of them at the very beginning but we want to have some of that content and then again we're

probably going to end up spending a lot of time writing response posts while we build up that credibility um thanks for the question um saswada boxy asks after how many page views in general do you guys suggest to put ads um not before a thousand um i just want you to focus totally on content before that point um and then from there it just kind of depends on what you want if you really need to win

go ahead and monetize it you're not going to make a lot but you'll hit pizza day yeah okay someone asks here um a data sharma sorry if i um mess that one up says i'm 13 not a native english speaker will my english be and will my english and less knowledge be a minus point for me if you're working on this stuff and you're 13 just keep working at it you have a lot of time to

figure things out um and so if you're thinking about making money online doing online business kudos to you keep it up and you'll get it you'll get it um it may take time and again as over as time goes just improve your skills and prove yourself and you'll definitely get there he's 13. let's hook him up with project 24. all right let's do it what is the best way to do that uh yeah how do we

get that to him without getting a bunch of spam emails we're gonna get a ton of spam if we do that um [Music] we'll work on that there's what's his name um [Music] all right nobody be a jerk just email us at info at incomeschool.com we'll have to prove that that's your username and then we'll get your project 24. all right exactly fantastic you're in um um kartik pujari asks can i rank my clone website using

good white hat seo tactics now i'm having to make an assumption here when you say clone website and by that clone is like a duplicate right if you're like duplicating somebody else's stuff just don't do that yeah create something of unique value don't do that um there's there's no white hat seo way to take somebody's existing content not improve upon it at all and then outrank them that's just that's it you might occasionally outrank them on

an article um but man that's just that's not ethical so if that's what you're talking about just don't do it create something of unique value using the methods we teach um if you're talking about i don't know what else you'd be talking about that's that's what i'm assuming i'm not trying to call you out here i'm not trying to shame you or anything like that there's a lot of people um that build websites that are entirely

spinning other people's content and it's just not an approach that we that we do we are all about trying to generate original research using existing content on the internet across the internet not just other people's blogs as resources um and as sources to reference but anyway yeah awesome we have a question from mario paul jack i chose a large niche can i write 30 articles for a specific part of the niche gain authority for that part

and then later do a new 30 articles for the authority on the other part of the knee site smart or bad so i guess yeah using starting in one section of a niche and then kind of expanding and expanding spending that's a great way to go about it when you're in a big space if you start too broad first of all your search topics are just going to be too big and you kind of need to

niche down but working at a kind of section at a time until you have all the information covered that's a great way to go about it and as your site grows uh this the content that you put on later um will definitely have some good success there so it's a great question all right i'm going to try to rapid fire a few questions one is youtube better than niche sites for info products um i general i

want to say yes mostly because when you're trying to sell an info product unless it's a really inexpensive info product it's tough to make that sale if the people don't feel a connection to you and feel like you're authoritative and blocks are far more transactional come read a blog post leave so we've had a lot more success with youtube generally for info products next one how or why did we decide to sell our old websites then

rather than just continue earning from them sorry go ahead yeah so there was just so many of them we didn't have the time to monetize them um and we knew that we just need to start over we need to be in the trenches starting new sites all the time and we didn't want to be held up trying just to monetize old sites when we knew that we needed to be testing all the brand new tactics and

so we decided to sell them and it was a bad time to sell them because well it was good for the buyer but as like like as far as business business it was not a good business decision and we didn't care we just wanted to be back in the trenches making the best content and getting the answers jim already said this today but everything we do in our business every project we take on is intended to

learn and to help make our resources better for all of you um and especially for members of project 24 and so we created really big websites and we realized like wait this isn't actually what we teach people to do in project 24 and now we have them we got traffic to them what are we going to do with these things and we're like we could monetize them but even at that point we have a small team

and our team is still fairly small but we've added to it and we just weren't in a position to really keep those going and start new stuff so we're like you know what let's offload these at least to someone and let them take them from here i'm gonna try to bust through a couple more of these um uh should i use cash plug-ins um like fastest cash with acabato caching aquaboto doesn't do caching for you for

your website um that's something that you'll often do either for your host or through a plug-in what if there's a caching plug-in that your host recommends use that one um there are several out there and they all do a good job and then how to know if that it's a good opportunity what are some signals of those little gaps those little cracks um usually we're looking at the competition i kind of alluded to this before but

when you find something that google auto suggests and you actually do the search that's the key here and we look at the competition that's where we can see so some signals like the top search results come from a forum where the search there are some searches where the best answers really like what people are looking for is yeah what do a lot of people think about this but if it's a specific question and the best answer

is a forum usually that's low quality content and you can beat that um indicators like that um there are gonna are gonna or if the it's a blog but it's just not great content um or it's a little bit off point that you know you look at the headlines of some of those top articles and they're answering a slightly different question that's where you know you found a good crack all right all right someone asked um

how many words can i change on a blog post and still keep it ranking and not destroying my ranking space 17 no i'm yeah i don't think there's an exact number it's not um don't go and overhaul your if google sees it they need to totally recrawl and see that your content has changed a lot they're going to have to take some time and put it back into and so be a little bit careful but it's

okay to go in and change a few things here or there um if there are some major or a few small things even that you just need to go ahead and change that's absolutely right um when are we gonna do this again this is super fun too soon thanks lisa um and i've uh lisa is awesome i've i've met with lisa before um i don't know this i think we're gonna be doing more lives more frequently

um probably not 10 hour ones right but you're going to be seeing more of us more frequently here jumping on light so um and then the next question question here why do web developers charge this is from harsh agrawal why do web developers charge from 500 to 20 thousand dollars what's the difference good question the difference is how much they feel like charging um in most cases i have seen this really bothers me and this is

why if you need a website for your small business or something go check out wp school and learn how to do it yourself yeah um i've got a neighbor who's got a business a pest control business he got a website and a guy was building his website for him and anytime that you're paying someone to do your work like i want to change the price of something 50 bucks right you know every and it takes 30

seconds yeah i'm like dude i'll log into the back end of your website and i'll do it for you just let me teach you how to do this it's actually very simple and so my recommendation is just learn wordpress and you'll be fine now um if you need custom development and that's not in your skill set then you just gotta find i mean we found a company that we work with that does great work for us

but it's very custom stuff um you got to find someone that's that's affordable but if you're just setting up a website and putting content on it and maybe trying to sell a product but not pay a web developer for them yeah emma cruises asks is 35 a decent open rate on a weekly newsletter um i would hope so that's about what we get yeah and our weekly newsletter is to members of project 24. yeah i mean

and 35 is about what we get so yeah i'd say if you're emailing like a normal newsletter yeah definitely i think you're doing a great job yeah um yeah um how many page views should i have to earn a minimum of a thousand dollars only from ads uh let's see um you gotta do some math here uh let's see if we do um well well ricky's doing the math there can anyone give any tips to get

into mediavine um we actually just interviewed a meet um founders of mediavine on our project 24 podcast um and she gave some great advice um basically complying with all of the google ads standards is really important to them um wanting to they want to make sure that your site looks really clean that there's space for ads there um they their threshold i believe 50 000 50 000 50 000 sessions and talked to them about why they

did that and basically they have so many applications coming in that they want the most top-notch sites and so just making your site really clean fast again with in line with google policies then that's basically what it is um there's not really a silver bullet to getting in it's just just that have the traffic make it clean um and you can get there yep and if so if you want a thousand dollars a month from just

ads and you're shooting for like an average rpm what we would get with like an azoik media binder ad thread you need like 70 000 pages yeah um somewhere in that ballpark but it could range anywhere from 50 to 100 or more depending on what sort of rpm you can get which depends on your audience um we have a i think it's called a super chat it's called super chat i can never remember from mike murphy

thanks mike um you mentioned text goods what was the other content service provided by members of product connection we write blog posts we write blogpost.com that is correct that's it so you can check them out um like ricky said earlier both um right content and we haven't worked with all of them but we hear good things about them um harsh agarwal asks how to make fewer http requests from gt metrics you're going to find this is

a speed thing gt metrics is one of the websites where you can test your site speed and you'll often find that there are too many requests being made usually this is because there are some redirects which might be because of like um you know pretty links and stuff or because people are clicking links to the non-secure version of your site and your site's redirecting them those are usually like one or two little redirects most of your

http requests are ads related a lot of times if you have google adsense they are terrible about this you'll have like dozens of these requests um and that's why like adsense is terrible for site speed um is better mediavine and ab thrive do a fantastic job uh with some of the software they use again they talked about that in the podcast uh when we interviewed mediavine um and i think zoe's doing a lot of stuff with

that too yeah where they minimize the requests yeah all right two quick questions here hassan more said seo asks if i write two times longer and better content than my competitors can i outrank them even if they have more backlinks um longer is not the thing i would focus on better is the thing i would focus on yes um word count we think only relates to um ranking in as much as word count means deeper right

right and so just make better content with more original research and yes you can outrank sites with more backlinks and if you have original research you're going to organically end up with more backlinks and better backlinks than they are all right awesome thanks for the question um mohit saxon asks long tail keywords with cracks are good and they rank faster but they bring in less traffic due to less popularity or can i grow if i only

write response posts on these cracks it really depends on the niche that you're in you notice i keep switching between niche and yeah it's because both are on the time don't correct me they're both correct and so i use them interchangeably no um it really depends though um on dirt bike planet we were able to write mostly response posts because there were so many topics where a response post was sufficient to answer the question and where

there just wasn't a lot of competition and so we wrote a lot of response posts but the popularity was there and so just because something is a response post type topic doesn't mean that the search volume is inherently small it just means that the competition is low and that it's a simple or a question that just doesn't require a lot of depth to be able to answer um in some industries you try to write these response

posts and you're right each one has like a search volume of 100 a month and it's just never going to happen that's going to vary so much from niche to niche and so let's see the idea again it's going to vary from niche to niche and so you just have to be just be cognizant of that and and scale the type of blog posts you write to um to what's needed for your for your site all

right only crafts asked what should the next step be for a niche content youtuber crafts niche with 5000 subscribers but no blog so what's the next step they have 5 000 subscribers but no blog what would you recommend so they have 500 5 000 subscribers on a youtube channel okay so at this point i'm going to continue to focus on youtube content keep a regular publishing routine at least a weekly video um and try to build

up that audience as much as you can in the meantime as you have time i would go build what we call a brochure site which is just a wordpress website but that has a nice landing page from the youtube channel and you know you might build a few pages on there you might build a nice resources page where you link to all the products you want to recommend or whatever you might have a sales page for

your own course or something like that i when we launched project 24 we only had 12 000 subscribers on our youtube channel and in the first month we earned a hundred thousand dollars from project 24 with 12 000 subscribers and so this might be something where you might want to start thinking about like is there an offering i can create if that's something you want to do and build out that brochure website where you can sell

that offering nicely there um you're going to want that whether or not you dive into the blogging game that's really up to you at this point you can just just use the youtube for the blog we almost never write blog posts on income school because in our industry we do so much better video right all right here's a question for me cesar gavito rios asks do you get aca bottle with your project 24 membership that's a

great question yes you do um when you sign up for project 24 you get acabato you get our affiliate plugin we have a weekly podcast there's about 300 videos in our video library there's so there are so many resources we have the community and so all of those are included basically everything we create and develop it all goes to project 24. um like ricky and jim said it's all for you guys so yeah great question i

want to address this one harshad chopra says i want to make my own facebook and become a billionaire like mark zuckerberg please guide me for seo for facebook site i like programming and i'm a web developer it's great you like programming great that you know web development and so you can create neat things that a lot of us aren't going to be able to create on our own however taking this approach of i want to create

something that's going to make me a billionaire it's never a sure thing um any type of social media is going to be um it has has kind of a chicken and an egg problem and so um what happens here is like for facebook to work you need users right for anybody to want to use it you need users and so it's like where do you start now the reason that so many different social media platforms have

taken off it's well it's twofold one is because they've they have a unique approach that some audience wants instagram it's totally focused on the visual twitter it's just focused on that like little status update that little that quick little tweet um you know tick tock's all about the short videos and again they kind of cater to a certain audience um the other thing is that oftentimes not always but oftentimes they have an organization with some money

behind it to push it like tick tock you know has some stuff behind it that pushed it and made it blow up really fast most of them don't do that facebook started off well because it started off on a college campus and so once they got that user base down and they were able to expand it from there it's a tough chicken and egg problem um and i don't know to me it's never sure it's never

gonna be a sure thing you can spend years trying to develop something like that and never get it off the ground yeah and i would also say just in general different is better than better yes um try and create something yeah making a better face yeah don't yeah create something different yeah i would just say and it sounds like you have the skill which is fantastic that's it yeah yeah and if you can go and create

something brand new um and make it totally different that's fantastic so yeah that's awesome all right what do you okay jonathan mayes welcome back jonathan um what do you guys think about youtube channels that are just showing projects examples knife making welding machine projects is it harder to monetize and is it worth my time i don't think it's inherently harder to monetize um it's different to monetize so if i'm doing really cool projects some of those

videos i've watched some of these knife making videos and stuff and they're getting loads of views because they're just really cool to watch it's almost like a time lapse or a fast-forwarded version of the showing you the project and you're like i want to see how this ends up at the end and i don't want to skip ahead because i really like watching this process and so they get a lot of views and they spread that's

really cool but if you never at any point take a moment to say here are the tools i use here's you know if you never make that video um or take a moment in the video to say to make that kind of pitch or have a call to action it is going to be tough to monetize and i'm not there to find out what tools that i use to make the knife i just want to watch

it and so you got to be a little careful with that um another example was the pressure washer jim brought this up earlier there are videos where you literally watch someone pressure wash a driveway for 15 minutes with millions of views because it's just something mesmerizing about it but never once in that video did they say here's the pressure washer i'm using here's and so i don't care i'm not gonna go buy i'm not gonna he

doesn't have a link for me and so you just gotta figure out how you're gonna monetize that but if you can get a lot of views then even just the youtube ads can be reasonably valuable i would liken that to like an entertainment channel i guess this is what you're saying because entertainment thrives on lots of attention and views and it is tougher to monetize unless you have a massive audience and that's why the whole starving

artist syndrome because it's usually the mentality is i just got to get enough people to watch my stuff and then they'll pay for the ads or you know that kind of stuff so there are better ways to do it there all right limitless mayank asks what should be the roadmap to earn millions per month from one website and how much time should it take now i think in dollars and so if your currency is different from

dollars millions might mean something very different um and so if you're thinking millions of dollars per month that um first of all plan on this being your life and it taking quite a while um several years to build something up because in order to be able to earn that kind of income you really have to be viewed as an authority in some space um and so yeah and you know the roadmap for that is just anything

and everything you can do to establish that eat not just from an seo perspective but like why should anyone trust you and learn from you and usually it's gonna require you having some sort of product for people to buy now um you know guys like dave ramsey are doing that why he's got loads of products and a huge authority in his space and so the guy can put his name on anything and it will be a

any book will be a new york times bestseller and a conference will be a sellout um and there are people like that but it's not now if millions to you is more like thousands of us dollars it's a little bit different roadmap and it's very doable a lot of people are doing it within a couple of years and again it just requires building something up creating some something of value um putting out enough content building yourself

up as a little bit of an authority and then having offerings for people whether that's affiliate products your own products or whatever this one's kind of interesting um john cirelli asks do you think there's a level of price sensitivity for affiliate offers for example reviewing a 2 000 course as an affiliate would building a site around this this premise be worthwhile there we have seen that and for a long time we used to be pretty specific

we'd say we recommend that you like on amazon that you review products that are anywhere from about 75 to maybe a couple hundred dollars simply because there is some price sensitivity especially on a blog um if somebody's come to your site and it's kind of transactional they don't expect um they're not planning to come back over and over and over again they're reading one article and leaving and so if they read one article and you're pitching

a two thousand dollar course they're not ready to make that purchase yet and even if they do make that purchase later the odds of them coming back and using your link are pretty slim um i think it can work but again you're gonna have to build some rapport with that audience and so it might be something where you teach something on your website um you have an email list you warm people up to this you're just

never gonna make a two thousand dollar cold sell whether it's your own product or someone else's that's my take cool marilyn monroe says if i sign up with project 24 will you recommend affiliates and and media ad sources to make money yes we will um affiliates we actually are working on a new affiliate course right now with with nathan um to dive into that a little bit more and we're trying to get members of project 24

to put together a nice our own sort of database of affiliate programs that are working very well um we don't have as many recommendations as i would like simply because every niche has totally different programs um you know if i'm in the outdoor space maybe cabela's invest pro shops is a great program but that doesn't apply to most people and so yeah we're kind of working on putting together a good list in terms of ads yes

we have very strong recommendations in there and we'll show you how to do it and we interview people and work with people from these ad companies to help get you set up as well as possible and then we teach a lot of techniques for how to be successful with both ads and affiliate i love that i love that steve maddwig says inspirational i've been super productive today i'm in now challenging myself to two more response posts

before you guys wrap up today vamos yes i love that way to go that's awesome uh retro dodo says question our site is 18 months old 100k plus organic traffic 140 posts but we've plateaued for a few months any advice on taking it to the next level buying links more articles don't buy links definitely don't do that um you're more likely to get yourself in trouble than you are to actually um have any success with that

and even if you don't get in trouble you're just probably wasting your money um if you want to take to the next level you know more content but more isn't always better um if you said it's 18 months old you might go through we made a youtube video about the battleship method you might go through and look at your posts that are over a year old and look at which ones maybe could benefit from from some

improvement um and so rather than necessarily writing a bunch more content let's try to rank higher on the content we already have especially because once you have some data on which topics have the high search volume suddenly now you you know which ones are worth trying to rank number one for because you know if you're ranking number five but get decent traffic from it how much more traffic is that if you rank number one it's a

lot and so um anyway that's my recommendation there and then in addition to that um at this point you know maybe do start doing a little bit of outreach when i say outreach i'm not talking about buying links i'm talking about you know maybe go get interviewed on someone's podcast maybe go write a guest post for someone just do a little bit of outreach uh podcasters are often looking for people to interview and so go find

a podcast in your industry and say hey i have this blog here's my website it's got hundreds you know all this content on it we've established some authority here um and i would love to just talk with you about this topic or whatever and get interviewed on a podcast and suddenly you're going to get a little bump from that podcast you get that no link mentioned you probably even get a link from their um their show

notes so there you go yeah we've got a super chat george that's cool last name so do you get do you do paid advertising for your websites would that be a good way to get some revenue and do some benchmarking while waiting to rank organically it could be but it's often a game of trading dimes for nickels four times for pennies we don't we have played around a little bit with paid advertising but usually only when

you um usually only when you like have an offering because just have you know um full with backgrounds even if the content isn't i i think full-width written content looks dorky on a desktop um it it ends up like a paragraph is only one line long but it's actually a lot of text and then you're giving people whiplash yeah reading it and you don't necessarily want that so i usually keep the content short or into the

i mean it's wider when there's no sidebar but keep it to that middle section but then um but then have like a full width color behind it or something to break up the page it looks nice um so some of that is really nice within a blog post which we usually um in fact i haven't ever really seen um a way where you could like have a sidebar for part of the post and then get rid

of the sidebar and have a full width that would be kind of cool it certainly can be done with a with a template but it would be something your theme would have to be built in or that you'd have to custom build and so you could try that but absolutely changing it up and not having a sidebar sometimes absolutely okay question here um how much do you chris puckett says how much do you rely on recommended

google adsense for monetization google adsense um the only thing that i use anything through google adsense for is youtube ads and that's just i get youtube ads and they pay me through google adsense i don't use google adsense to monetize my websites at all um the script from google adsense slows down your site like that and did we have one recently yeah it was in fact um it was the disc golf cycle we were trying to

figure out why the site was so bad and we even turned off the ads from the zoic that he had and then i realized like it's still showing ads what's the deal here and i went diving and i found that he had that adsense script i removed that thing and the page speed score like either doubled or tripled it was crazy it was awesome it was awful and so i i don't use adsense for that now

if you're talking about using like adsense recommendations in terms of like um like adsense has some data on how much certain keywords are worth or whatever we don't rely on that at all either because that's not based on search volume that's based on commercial intent impressions which isn't the same thing so we don't rely on that data either um so we got it garner says did you already get this one not 20. okay it says 20

000 page views per month for 120 blog posts is that okay also can i add affiliate links after the contents have ranked on google adding affiliate links after the fact is no problem at all um go ahead and add them no big deal it's not going to adding a link here and there isn't going to cause your content to get retested by google 20 000 pages for 120 blog posts depending on the age of them it

might be fine normally we like to try to see more like well we shoot for a thousand page views per month per article um if we see anything over 500 it's probably pretty good you're not there um but if your contents if any of it's relatively new it might just be that it's just not there yet yeah did we have another one that we missed oh no i got it i think we got it yes we

got it awesome it's like hard to pick which which questions so many good questions guys it's awesome oh here's one i want to address i have seen posts on facebook groups where people are sharing download links of project 24. first of all those are all illegal but they're hard for us to shut down because they're not hosted in the united states second of all um they don't have all the project 24 because a lot of the

value of project 24 comes from the resources that they can't have access to such as tools that we have the community that we have third of all we are constantly adding new content and updating the content we have which again they don't have access to um and lastly a lot of times those really cheap downloads um they're trying to sell you a really cheap course to put malware on your computer um so i don't really do

that and so there are a lot of them there are many places across the internet where somebody's selling some version from some point in time of project 24 that's extremely incomplete it's usually very low quality and you don't have access to us our community or any of the things that keep people coming back for three years and more than willing to pay full price and so if you're willing to cheat um to get there and you're

never going to buy project 24 anyway whatever whatever but just recognize that it's cheating just recognize that if you have the cheating mentality you're probably not going to put in the work it's going to take to ever be successful so maybe stop cheating and you'll be more likely to actually be successful with your with your work i would add a note there because the whole idea of building a site a blog being successful or a youtube

channel is is being incredibly helpful and you can't do that by cheating or by pirating stuff because it's going to get flagged it's it's it's a short term it's very short-term thinking it's very short-sighted absolutely um is it worth looking into seo requirements for search engines other than google like yahoo bing go or would this just cause conflict first of all it won't cause conflict um because none of those search engines are requiring things that would

be frowned upon by google um and so and the next thing i would say there is that we most of the seo that we really do is on page seo which is beneficial no matter what search engine you're looking at um what i spend a lot of time worrying about my ranking on bing no um google makes up a very high percentage of all search traffic um it it goes google's the number one search engine on

the planet the number two search engine on the planet is youtube okay none of the others is even close to either to especially to google and so but we also don't spend a lot of time worried about google requirements we just pay attention to what google is saying what they're doing and what's working on google because it drives again so much of our traffic but anything that we do to meet google's requirements is all on-page seo

stuff it's just creating a better experience for our users and so all of those things are equally beneficial for being in yahoo and go and all the others yeah i have one here i think i could answer chris puckett says can you use project 24 tactics to build an ecommerce site so we actually have had a success interview on the income school youtube channel recently with a guy who was it was primarily an ecommerce site and

i think the title is he's making um a hundred over 120 000 a year from an e-commerce e-commerce blog site and i don't remember the exact details but i remember he was doing all right with e-commerce beforehand but then he added the blog element and started answering some questions and then he added i think he added pinterest was huge for him yeah it was really big and it like doubled his traffic it the principles of the

project 24 adding those elements getting more organic traffic were incredibly helpful i'll also add that i can't remember the exact but the number that sticks out in my head is 20 000 that he spent about 20 000 oh yeah paying an seo service to get him traffic and it did nothing for him okay so trying to like seo your way to more traffic with an e-commerce site when you have no content other than a store is

not going to work like unless somebody's specifically looking for that product on a store and it's a unique enough product that your website should outrank others because you have it and others don't okay then you're gonna win organic traffic but you can't just like out seo all the other ecommerce stores with technical seo and hope that's gonna win for you they're all paying the same people to do the same things but if you have actual content

on your website that's gonna rank in and of itself i mean that did so much more for him he it's it's awesome um meeting with ricky that that's his name too yeah it's true but meeting with him and i've met him in person as well and for him to say that like i spent 20 grand on seo and nothing and then i spent 450 on project 24 and it changed everything yeah so yeah to answer your

question yes yes it does work for you man got one here higgins video says is it important to have my actual name as the author on the article i publish unsure if i want my actual name tied to all my sites i create advice sorry say that again i was looking at another question oh oh you're good so higgins video says is it important to have my actual name as the author of the article i publish

and he's unsure if he sees his actual name tied to all the sites it creates um no it is perfectly acceptable to use a pseudonym um if you're going to use a pseudonym build out the pseudonym and build authority for that pseudonym and use real information if that makes sense so like if if you build up a pseudonym and say this person has this credential in this experience it should be your actual credential and experience you

can stay private and not share it but um but anyway so um so that's perfectly acceptable google even says that's totally acceptable um but just uh just don't be super fake about it if anybody ever went looking and couldn't actually find any background information um that could cause i suppose trouble for you but also if you're just being fake about who you are i mean using a fake name is one thing but being fake about your

background i think is where you get into trouble um we have um some comments here some questions here from how tl secure and surveil how tl if you own the website howtl.com i know that i want to talk to you because um you totally scraped um one of our websites like every single article not everyone sorry but like a hundred articles were like like the same headline with all the same subheadings as one of our other

websites that we sold and i was pretty ticked about that i'm gonna be honest and i didn't come after you but i almost did so there you go but you're asking is it okay if i'm getting 100 users per month from a two-month-old website with 21 posts sure i think that's perfectly fine just make sure it's original content sorry i hope that uh hope that wasn't too abrasive but i i'm sorry when it comes to blogging

we need to be creating unique original content there's nothing you can write that someone else hasn't said somehow somewhere before but taking somebody else's website copying you know making your hit list basically their entire all of their articles and then taking all of their subheadings and then writing almost word for word the same stuff just just putting your own little spin on the wording but no new original information that's spinning that's cheating and you're not going

to succeed it's not going to work for you long term it might work a little bit for a little while but sorry there we go let's move on we got a super chat here uh you guys are awesome i started a very passive niche site using your philosophy since i already makes enough to pay for my student loans off every month that is amazing i love it um i'm so glad to see you succeeding and paying

down your your student loans um man i hate i hate debt it's so anyway it's so it's so um just binding well you know it's so i'd love to see you getting out from under that fantastic yeah very freaking awesome that's awesome um have you seen an overall traffic increase during covid from chris on some sites no on some sites yes so um if you're asking about like income school um in the earliest days of covet

there was a little bit of boost because more people are looking for online how to make money online and um so yeah there's a little bit of a boost there it didn't last real long though because as people realized that they were losing their job then they're like oh shoot i don't have any money and so it balanced out because there's a little bit of a increase a little bit of a decrease and then it's kind

of leveled back out to where it was before on some sites um you know some people we talked to in project 24 that are in the travel industry oh my gosh it's just decimated them and they're working on coming back um and so it really varies from niche to niche yeah that journey james says i see what you all are doing here 10 hours y'all decided to stream during dan brock's nap very that's nice uh strike

and catch who copies income school sites man oh man anyway i we didn't even go after that guy because it wasn't a total yeah i didn't know about this guy's site i was just looking at how to no it is drillwarrior.com completely stolen no when i saw it it took me off but it was changed just enough that we probably weren't going to get it be able to get it taken down forget i'm looking at this

post i wrote this post i wrote some of the content on drill warrior um and i remember spending hours at the computer writing this post and you stole it and you just took the search analysis and much of the content from there it's not cool it's not cool at all so now all of you watching this 411 people watching this right now are aware of that yeah it's just building a business is hard right it's like

it is it's hard for everybody um and i understand it's tempting to wanna cheat and steal and i'm just gonna take this site search analysis so i'm just going to do this little scammy thing and it's just like it's that's just how you guarantee you're going to fail that's why he built this site and he's talking about a site with 21 page views man if you would have spent that time just doing it the right way

you could already be where you are and that's the thing when you steal someone else's search analysis you are inherently competing with every blog post with an established site yeah you know like if you use yourself another crack you'd be fine just do it the right way people nope all right we got another super chat here from ab3d uh hi guys greetings from vienna austria thanks for providing great content i'm writing a bunch of articles about

3d printing problems with an average of 600 words is this too short for google ranking um we've done a little bit of testing recently on shorter blog posts i don't think it's necessarily too short um especially if 600 words is enough to really solve the problem for somebody um i would just be careful like when you look at the existing content of people solving those same kinds of problems um [Music] you know what what are they

writing i mean are they when you go to solve somebody's problem are you using like it's 3d printing processing that's on the computer can you show some screenshots that kind of stuff can you shows of of the things that you're doing can you i mean are there are there things you can do to add increased value so that when somebody reads your 600 word blog post they leave that blog post and they're like i got the

answer i needed my problem is solved and if that's the case and you do it in 600 words fantastic i think that's going to do just fine i like it what do you think you want to keep doing these answers just walking into nathan's office to go talk about how to shut down um oh yeah you know what nate's here like we can talk more about youtube we need to keep going doing this you know what

just keep them coming whichever topic because um it is nate's turn so yeah i am here i run the channel channel makers which is all about success on youtube um so if you haven't seen that already go you can definitely go check that out subscribe but any questions you have about youtube or blogging we're here we're gonna answer them um michael gronski's asking if we still do individual consultations we've shut that down it's just become it's

gotten to the point where the demand is high enough that in order for us to get a small enough number for us to have time to do it we have to charge way too much and i don't really like charging that much for my time like we're talking like 1000 bucks is what we were charging and still we're getting more of them than we have time to handle so we a little while back we shut it

down i actually just did one today but it's like it's gone so if you're in project 24 you need specific help you know post about it in the community every now and then you know we'll jump in and try to do something a little extra special for someone um but as a general rule we're not really doing it just because and hopefully all of you run into the same problem someday too where what you've built becomes

big enough that you know you you're successful enough that you just don't have time to help on a one-on-one basis as much now um i would love it if we could train up more people that work here and and maybe start offering that again um but not with just me and jim because there's only two of us i spent way too long answering that question i write so wordy okay we got roidgamer he says there's a

strange trend after the may core update my website and my youtube are behaving exactly the same way and they're stagnant for months in the advice so there's multiple things going on here right may was also a crazy time in the world for covid um and so you know is it the macor update i i don't know um i don't know what's causing exactly your issue some people say my traffic hasn't recovered since the may update um

yet again i don't know how much of that is google making changes and how much of that is just things are weird right now um in the world and so i mean what you what what you'll want to do is start just you know poking around trying to figure out like what kinds of sites were hit just do some googling there's a lot of people that do a lot of analysis on this we try to do

some but we didn't talk much about the may update um but there are sites that really do dive in moz does a good job of diving into what changed in may and try to figure out like what's google changed that might have hurt you and try to address that with the content on your website at williams asked why did you stop posting to the blog wouldn't you to the income school blog wouldn't you want additional organic

traffic here's what happened with the income school blog for years we wrote and wrote i wrote a lot on that blog jim wrote a lot on that blog and it led to a little bit of traffic it's a very competitive space um and then we started making youtube videos and they started spreading more quickly much more quickly and now we've gotten to where it's just we have this setup it's just a lot easier for me to

make a video than to write a blog post on the same subject um it gets a lot more traffic that way um also you get to know me better that way whereas when you read an article i wrote i'm just some guy that wrote an article but when you see me on camera you can relate to me and since we're selling project 24 a membership it costs 449 like you want to feel like you know me

and you trust me before you buy that and so a couple years ago we hired some writers to just create some content for the blog didn't really do anything for us i'd love to put more into that and maybe cover some of like the seo the google updates and stuff on the blog but again we just have to decide where to spend our time and right now it's way more valuable for me to make a video

now if i can get some writers that i feel like are confident can learn all of our methods and stuff and then do some in-depth research on what google's doing and stuff and write some blog posts that supplement that we'll start it up again nice zach samuel says just want to say thank you for this live bid great info and advice i'm not project 24 member at the moment but when i can afford it i would

love to join sometime in the future great team great people thank you thanks that's awesome we like guys we love you guys i'm serious like when we're here in the office all the time we're working on some project and then um we'll always end up having this meeting where we come back to this like okay what we're doing is this adding value for income school people and if it's not okay it's time to either shift or

cut it and like that is literally what we think about and talk about all the time and i'm i'm assuming from what i see but everyone that works here seems to be pretty satisfied with their work we get a lot of fulfillment out of helping you guys so um anyway we really appreciate um getting to do this and hear from some of you um and get to help out a little bit i'll back that up because

i'm i'm um kind of the the lead out on the income school youtube channel on ideas and planning the videos and production and publishing them and that kind of thing that is literally the question we ask just like how can we make this the most helpful we possibly can for the audience and that's the same with channel makers i'm asking the same question so thank you thank you guys i'm sorry i'm reading some of the things

coming here how tl is using acabatto seriously i wrote a lot of those articles myself too and like you stole my content and then you bought my theme and now you're back here lisa um was like does this count that's returning to the scene of the crime totally because i didn't know who you were before now but now i do because you were on here so anyway um sorry dude good luck oh dear oh man oh

oh kimberly's asking can we watch jim take a scraper site down you know what we might have to make a youtube video about how we went about shutting them down uh once we figure out the best way to go about it be a good thing because the thing is there are different ways that people steal content one is scraping scraping's harder to shut down because if it's not quite like copy and paste um you know the

only the easiest way to shut somebody down is to go to like their host or report them to google or to their domain registrar and say look this content is duplicate of our content we did that with snakeowner.com that happened somebody just literally copied and pasted every blog post that was easy i mean we just submitted that with our evidence we took screenshots for both sites uh we were able to prove which one was first and

man we shut that down but this one with scraping it's a little bit tougher because it's like yeah i can see but it's not quite copied and pasted so it's not totally plagiarism it's just totally and completely immoral and unethical um but it's not necessarily illegal and so they won't take it down so then we gotta look at it so that's that's where we're at now i had to answer this so dean's store says nate what

was your youtube channel okay so i'm gonna put a little plug here it's called channel makers and here's the thing our the income school primary channel is is has been is and has primarily been about building niche websites and blogs and that kind of stuff we've noticed a thing where if we post a video specifically or strictly about youtube it didn't tend to be as popular for a lot of people because their focus was you know

your focus was on that and that's what jim and i've been talking about for years yeah and so it came down to okay we need another channel that is for the people who are primarily they want to master youtube you know and and maybe even primarily youtube and then a blog afterwards as an afterthought or that type of thing so that was the idea behind channel makers so if you go into youtube right now you search

channel makers it'll be the top result and you just go and subscribe especially if you're doing youtube stuff that's that's the place to go and it's awesome like just monday right so that was two days ago i like lose what day of the week it is because like my kids aren't in school yet um which i know is weird our schools have pushed out starting late um anyway on monday we met for like a couple hours

and we went through each of the youtube channels and watched some of the content together and i am just super impressed and amazed like each channel has its own feel like you go to channel makers you're going to get nate and all of his personality and you're going to learn awesome stuff because nate is taking a very experimental approach just trying to like break it let's figure it out let's figure out exactly how youtube works and

then you go to anna's channel and you totally get anna her personality her everything and her take to you on youtube and again experimenting with a different approach to youtube than we normally take but that seems to work for a lot of people um you know just every single channel that's just we've just like said go run with it and it's just so cool i love seeing awesome i just love it it's been awesome all right

jonathan mayes says should i upgrade my hosting 45 000 pages a month basic bluehost is it worth it for a thousand dollar a month site or should i just leave it um upgrading your hosting um wpx does have a micro plan that you can get through our website it's not one that they publish and i don't even know how much they want me telling people about it but um but they created it and they told us

we could talk about it so there it is it's on income school.com tools and it's like 10 12 bucks a month i think um that one's affordable enough but if you don't have the microplan i think their cheapest option is like 99 bucks a month and so for a thousand dollar a month website it's like 10 of your income just for hosting and at 45 000 page views a month i think you're still okay on bluehost

um bluehost does a pretty good job of a lot of things if your site speed is really suffering wpx uh would be a good option to move to um but we've seen a lot of people using acabato on bluehost and still scoring with a page speed insight score in the 90s and so it's not worth it but again once you get your traffic closer to like 100 000 page views you might start running into bandwidth issues

where at peak traffic times some people just get an error and they don't even get through because you've kind of capped out what bluehost can handle on on bandwidth so something to watch for but i would probably wait till you're more at 60 70 80 000 page views before i really worried about it solid here's a um florian mp says do you like neil patel he asked if we like him yeah i see another question from

him if we can imitate him so i will i will answer his question as if i were him i'll do both you're going to impersonate we'll try to impersonate neil patel ready go while while answering the question of whether or not i like it um i think neil patel is a pretty good guy and he seems to have good information most of the time i agree with a lot of what he says um but um not

always okay i can't do it no but um i i think he's he seems like a great guy um i haven't met him in person um he puts out a lot of content and most of it i really agree with i think a lot of his videos um you know he makes a lot of videos with the tips that it's like i feel like he's kind of rehashing the same thing over and over again or he

kind of goes shallow and you try to dive a little bit deeper like it's it's good like this is no offense to neil patel anybody who likes him i'm very successful my impression of his videos in particular are they really thin yeah like they're really just very very surface content and so i'll watch it and be like that's that's great i now know these things but i know nothing about those things yeah and also i would

say that um you know neil has a very different perspective than we do he works with big clients um and you know from that standpoint of seo i don't know when the last time was that neil started a brand new blog from nothing and so he's got a different perspective from us so when he teaches seo he's teaching it from his perspective there's absolutely nothing wrong with that but if you're here as a relatively new blogger

or most i mean anybody even as an experienced but blogger not it's not you know a big company that's trying to do seo sometimes you're going to get information that's a little misleading so a little over a year ago we made a video it was neil patel's worst seo advice and the reason we called it that was because he made a video called like the worst seo advice and so our title was kind of like a

double meaning because it was like our response to his best seo advice her worst seo advice video but it was also in our opinion some of his worst seo advice um and it was one we just totally disagreed and the reason for that was we're focused on an audience of people who are not trying to do seo at that level and his advice was don't worry about content worry about optimizing it and outreach and all that

kind of stuff and we're like it's actually bad advice if you're early on probably perfectly good advice for some people in his audience but for other people in his audience they might be misled if they don't realize that it's not intended for them so we wanted to clarify that we made a video so do i like him yeah i like him do i watch him all the time actually no i haven't seen a video he's put

out a long time but um wow i spent a lot of time on that question did you guys like that that invitation i tried somebody said oh it was mike murphy said nailed it nailed it you nailed it no i kneeled it and nailed it oh that's oh that was clever that was clever i do the thumbs up thing still um i know that's like super old school but in brazil when i lived in brazil they

like they like still do thumbs up or did i live there 10 years ago they still did thumbs up all the time so i came home from brazil doing that and people were like who are you like thumbs up this anyway that's because i lived in i lived in paraguay for a couple years and they would do this they would like like yeah give me some you know and you'd be like yeah that was the thing

it was pretty cool i actually liked it oh i have one here it's about youtube uh everything pi says question i have a youtube how to indoor garden channel i'm a factual guy i realize youtubers who share about themselves and have strange personalities do better any ideas on this strange personalities all right so um so i i think what the underlying question that's going on in here is uh they're feeling like they're pretty factual like this

is what it is and i'm gonna deliver content and then but they're feeling like maybe they're missing out because they don't have they're not talking about their life their dog their moca tea in the morning or or whatever it is and and they don't have like a crazy off-the-wall personality and will that work that's what i'm taking from this question um and i guess the short answer to that is yes um if you just be authentic

if there's three things honestly for a successful youtube channel you got connection just really care about the people talk to the people you know really connect with them you be um you give helpful content um be just answer the question very well show them give them b-roll give them helpful content show them like a to z these are the steps and then the last thing if it's entertaining and that can come in multiple forms entertainment can

come in um just interest in the subject itself like if i'm if i'm just really interested in audio and i've got a lot of audio stuff on my channel you know microphones or whatever then people will be interested in that but if i find ways to deliver it in new intriguing ways uh then you've got a formula for a really good youtube channel and i it's my firm belief you can do that with any subject and

just about any personality if you you just do those things be yourself and yeah i think you can do that awesome um okay i'm gonna rapid fire a couple one was asking about permalinks and why they change when you change your the title of your blog post um that's happening because you've set your permalink setting to be the post title so when you change the post title wordpress tries to update your permalink and change it um

what i would do just knowing that that's the case is you say you've shortened you like to write it make a short permalink and so since you've custom made it then if you're going to go in and change the head the headline later just hold you know highlight and copy your old permalink change the site title and then change the permalink back to what it was before and that way you don't lose the permalink um a

place under the palms asked why does google trends sometimes show there isn't enough traffic to give you information on a keyword but it still shows that keyword phrase using the alphabet suit method for google trends to work they need enough search volume like on a daily basis to be able to show a trend for that search so when you get into really specific topics like a specific article search term even if there's like a thousand page

views every month well a thousand page views a month isn't that many page views a day it's just hard for them to have enough data to really show a big trend there also in google trends they're looking when you type something in it's looking at that exact search term whereas when somebody actually does a search in google it's looking at that search term and all other synonymous search terms and so you might write an article where

you were targeting a specific search term but you're ranking for numerous other specific terms that are just that mean the same thing google trends doesn't pick up on the semantics as well uh bears snoozle bears noodle bear snoozle ass is there a reason for not moving from a zodiac to media media vine when you reach 50 000 sessions a month there is a reason and the reason is that anytime you move to a new ad broker

they're going to restart and there's always kind of a there's a certain amount of time before you kind of get to before you level off how much your ads are so anytime you switch ad brokers you're going to see a dip for a little while so if you're earning good money and have a good rpm for your industry while you're already on a zoic then maybe you wouldn't want to switch but some people will want to

switch anyway and that's totally fine we have a lot of people in project 24 that choose to um some who don't but we have some who are on a zoic making great money and they're like i don't dare touch it let me just leave it alone max kraft uh super chat said i'm a naturopath help site health site and my boyfriend starts a finance blog i have a business bsc and i write there too eat problem

if i have two different topics um well considering that like jim's name has been on sites with dirt bikes campers photography marketing and who knows how many others no having your name associated with multiple topics google has said no um we in our experience haven't seen that be an issue at our creator studio we had people whose names appeared across multiple sites it didn't seem to impact it um i wouldn't be too worried about it um

it's people can be on authority in multiple subjects and then that's perfectly okay that's a good question good question though i'm glad you answered i hope that didn't sound like i was kind of belittling the question because i think it's a great question you know what i'm going to let anna jump in here and why don't you guys like take youtube for a little while all right let's do it all right pivot everybody we are talking

about youtube now all of your youtube questions all things youtube and it's the reunion of it's school it's no longer a big school somebody actually somebody actually asked me i don't remember where it was on my life they asked me if we didn't get along and that's why we [Laughter] we could not get along that much that we had to make our own channels banana got the dog i'm still bitter i did he gets to see

tully every once in a while on thursdays on thursdays it's for real anyway let's uh yeah some people are probably like what in the world are they talking about oh here we go jim nielsen says vid school team assemble yeah okay um jorge r or george r says question is it late to start a youtube channel you want to take this one yeah yeah no it's not too late yes it you can no it's not too

late um we i mean we started our channels mid school has been going for what six months or something now and i have had my channel content warrior by the way if you want to go check it out please do subscribe and i've had it for about almost three months and there's still so many cracks out there i think that's a kind of a misconception some people have is that there's just not any room for them

out there to succeed in the youtube world still but there's there just is you just have to narrow it down and pick the right niche and the most important part is doing your research beforehand and making sure you're making the right decision uh with your niche and making sure that you can ultimately monetize your youtube channel but there is lots of cracks out there and we talk about that a lot in project 24 and the youtube

is 60 steps yeah i have nothing to add um this is an interesting question would building a separate youtube channel to successfully sell our house be worthwhile one year horizon i have never thought of that before making a youtube channel to sell your house based on selling your house huh you know uh that was interesting to sell your house it's not gonna gain or get an organic following fast enough right um in terms of having a

place to put videos that you would link to from the listing sure no question i think that has value also if you have a house that's like really high value that might take a year to sell because it's a multi-million dollar house yeah then sure like i think having full on tours i think that i think that on real estate websites like the photos are usually not enough you want a virtual tour and so having somebody

do a walk through the house and talk about here's what i really love about my house and use this and here's that i'd love to see that more um but i wouldn't necessarily build it up looking for an organic following i actually did this oh really there you go i did because you did for sale by owner yeah i didn't for sale the owner and so i wasn't going to get a listing on mls and so

i just took photos of the house and everything and i made a whole website just about the house and like the pages were each room and stuff and talked about the things we liked um and it did work selling by owner yeah everyone's right of course you're not gonna get like an audience for this but you go from your zillow posting and your um you know craigslist posting facebook everywhere you just linked to the website and

we even put signs we put signs all around town getting enough foot traffic coming by the house because we're kind of tucked away in the neighborhood so i got for sale by owner signs and i just stashed them like in the neighborhood park of like all the parks in meridian just like at the entrance to a bunch of different neighborhoods like where they often have a neighborhood park or something i just put it in there and

i just said you know go to what was it like copper ridge copper or was it mozartstreethouse.com i think it was that's where i had all the information anyway it worked right we have a super chat here are there plug-ins says marilyn monroes says are there plug-ins for website translations to other languages and have youtube channels seen in other countries yeah so the plugins part yes there are plugins um they usually rely on google which is

flawed at best um if you've if you actually are bible and have ever done a google translate of anything more than about one sentence you know how imperfect we'll translate so i wouldn't do it unless you're actually fluent in both languages extremely been helpful for me anyway that's awesome yeah we are currently using vid iq on three of our channels and the plan is to use tubebuddy on those same three channels okay paid versions yeah pretty

soon yeah i know jason is one of my subscribers and we've talked about that before i'm using uh vidiq right now and i do like it um so far so good and so i haven't used tubebuddy at all to compare it to you so that's yeah it's exciting and good to know i mean a lot of people ask that question like is tubebuddy worth it does it actually yeah does it actually help you actually i'm looking

to [Music] so we just got a delivery of a whole bunch of tables you know not uncommon for this office to get a lot of deliveries random random deliveries yeah let's see what else ah my tables are here it's for the um writer's studio higgins video says are there alternatives to making youtube videos without actually appearing on camera oh well you can you can but should you i mean though maybe you want to ask yourself why

you don't want to appear on camera maybe there is a security issue or maybe you have a day job and you don't want to appear on a you know a secondary youtube channel or i've gotten that before so that is a pretty valid reason but if there is just no good reason why you don't want to appear on camera maybe it's because you're nervous i would really recommend just getting on camera and just being repetitive and

getting experience but um because really people like people they like to relate to people and see human faces and know you get to know your personality and what unique um you know genuine things that you have to offer within your channel and so it just kind of gives you a level an extra level when you do appear on camera rather than when you don't i would agree if it is a fear thing uh that type of

thing then here's what you do if you're afraid of being on camera well if you want the quick jump in version i want you you take a camera and you turn it on and you record it and you put it on yourself 10 or 20 videos because they're gonna be terrible and you're gonna feel terrible about them and you'll feel like ridiculous i did a video on this where i watched recordings of myself for five hours

straight and it was it was terrible but that's if you want the quick and dirty like i'm getting over this fear do that yeah record like 20 videos of yourself and then you know yeah record them if you want if you want you can throw them away don't even put them on your youtube channel just like those are your beginning videos you know and it's just a great experience for you and as much as it really

hurts and it's cringe-worthy to watch yourself it actually does help a lot the more and more you record yourself and watch yourself and you know fix slight things that you want to fix the better you'll get um alex from wpeagle asked where do you get good b-roll it depends on what it is yeah we make it yourself right i've never bought b-roll because it's extremely expensive buying video clips is very expensive there are some services where

it's a little more affordable but usually their libraries are very limited and so we just try to take our own b-roll as we possibly can that's really the easiest way so you don't have to deal with any of that or any like copyright step stuff or anything like that i mean yeah depending on what your channel is but um you can easily i mean it takes some extra effort and a few more hours to go out

there and film whatever you need but it's totally worth it and then when you do go out there you can really uh film a whole bunch of it not just exactly what you need for one video so you have extra on hand just in case needed in the future absolutely that's a great tip and you know and back to your previous question rockstar here just says if you're not appearing on camera if you're not going to

be on camera yourself you better have some good content with very visual stimulation absolutely if you're just doing screen sharing um as your entire video it's probably going to be really boring so you better have something that's visually stimulating your content that would be really good and to the point yeah if i can't be done i was i was dancing around addressing that but that is the truth like you have if you're gonna not show up

on camera you have to almost your visuals have to be like 10 times as good because if you just do screen screen sharing like what are you saying um the next time somebody comes along and is okay with showing their face they're gonna crush your channel because they don't even have to take as much effort a lot of the time because it's just the higher interest of having a facial camera so you can still do it

but you just man your visuals have to be off yeah i mean youtube is a visual platform it's different than a blog it's all about of course it's about great content and great information but it is about the visual creative aspect of it people are visual creatures so if they get on a video format they expect to see a video yes a b a b 3d says interesting every time ann is on the stream the stream

is interrupted you're just and how can you create a youtube channel with that is that is it is this stream working for everybody actually i did see on it earlier last time see that if you just research the stage it'll it'll pick back up okay so if that does happen because we've gone so long but yeah but some people were like oh yeah i just refreshed it it's fine okay so that happened to you refresh uh

bradley h says how many youtube videos do i need to start a successful channel before having a regular posting schedule for example one to two videos a week how many do they need initially that's how i understand it yeah so i would like when we started mid school i think we had at least 10 to 12 before we even launched the channel we spent like a month just filming videos and editing them that way we had

them in the can ready to go when we launched our channel rather than just you know filming one at a time so we already had a bunch ready to go and our first week i think we uh published four in our very first week then the second week i think we did three and then ever since then we had been doing two and so that's kind of what we recommend um because in the beginning you want

to have something for your subscribers or your new viewers to watch if you get people coming in and liking your content already when you're just a little baby channel you want to have more than one video for them to watch right you want to have at least a few for them to binge so after that initial like four and then three i would do two and two and two and two and two for a long time

until you really feel established until you got a really established channel okay we gotta do this shout out here jairus shafiq says been here the past five hours i haven't got a question answered yet lol still love you guys can't okay so he has a question ricky i think we need a clarification so they're asking if a new site can beat sub domains and just here you can just [Laughter] i'm not entirely sure what you mean

by subdomains so um but new brand new websites outrank existing authoritative sites all the time um especially because existing authoritative sites often don't don't cover those more specific topics that a brand new blog will cover oftentimes they stay really high level and so i don't have any qualms when i start a brand new site with trying to compete with big websites i usually just don't write the really big topics they write i usually just write things

that are a little more specific i don't if that didn't answer your question um maybe try rephrasing it and we'll try to get it sorry i've seen that question pop up several times but i i wasn't quite what i meant and i meant to ask for clarification so sorry did you see any um let me see someone's asking how does youtuber evan carmichael who has two how does he have two and a half million subs but

he's using other people's footage like 10 best steve jobs moments for motivation does he earn without does he earn with ads i don't know i haven't followed carmichael's channel um these kinds of channels sometimes like i've mentioned top 10 zone there's a lot of subscribers um i don't like that kind of content because there's no original value i'm peeking my head over here it's awkward there's no original value um trade original value now you're compiling it

so i get it like people want to watch that compilation um sometimes i mean it's kind of nice to see this compilation videos but you're never going to sell an info product off of that and then you're going to get youtube ads yeah so even with millions of subscribers he probably doesn't make as much money as you think he does yeah it's kind of a sketchy area it would be really interesting to see i wonder if

we just asked if they would tell us i don't know if they probably ask the question like hey how much do you make okay marilyn monroe says how do you get your youtube channel seen in other countries you were buffering oh we must have been buffering them um i guess it's just a fact of the youtube algorithm pushing it out there honestly i mean when you um are a creator you could see in the studio where

your subscribers and your viewers are coming from or your subscribers um and so you can see the different countries of course for us when i look it's mostly the us and canada but i do have a few like in india and new zealand and stuff so i think the more and more you make your content um that the algorithm will push it out it will start taking chances on you and pushing it out to more audiences

and other countries and it just wants to see where it will work and where it will succeed i like can't leave these guys alone they like know all the answers but i'm still like anyway there's no like special trick that you have to do to youtube to get your videos viewed by other countries um over half of our viewers are not in the united states on the income school youtube channel we didn't do anything tricky we

just created content that was relevant to them so if you're creating content that's more relevant to your country um and using terminology that's more relevant to your country um vocabulary that people don't use anywhere else you're probably just going to attract an audience that's more in your country and but there's no like special trick to make youtube show it to other people youtube doesn't care where they are it just cares that they want to see it

thank you thanks ricky i like the sound effect we need that i'm gone we need that okay oh there was one oh water fasting results said is it harmful to cuss every once in a while about something passionate in the youtube video that's a great question so youtube has these policies i haven't i haven't like delved deep into them but what i do know is if there if there is adult content or language and that type

of thing you do need to mark the video as such and it that does bring it up for ads specifically for ads um some companies don't want to associate their brand with someone who has who's vulgar in their language and that type of thing so it does make a little tricky can you do it yes and i mean if that's your audience then then that's fine i don't know how you started that without saying hell no

[Laughter] if jim were here he would have let's see sorry question is it legal to buy views and comments from the sites that sell it i thought that was about youtube is it legal to buy views and comments if okay i'm going to stop you there is it legal to buy views and comments it's not it's called gaming the system the same thing is true for youtube there are people who will buy views and subscribers but

the it always backfires because it's a it's a spiral you have to keep buying them in order to keep keep it up and actually youtube does have algorithms in place to watch for those things and if they start seeing the telltale signs of you buying views and and subscribers your channel is going to get flagged and maybe even taken down so yeah it could also hurt you in the end because if all of your subscribers are

bought then they're not really interacting with your videos they're not watching them they're not liking them and commenting and that's yeah a red flag to youtube so yeah you've got a bunch of subscribers and you got monetized by youtube youtube ads but that's not really helping your watch time and all of that and your views that's hurting it yep absolutely that is something that um uh i guess i just need to put a plug in here

so a lot of the youtube channels one of the things i'm looking to do differently with channel makers and you're looking to do with video with concert warrior is we're looking to create content that has an ongoing interest and not just one time like when you are a lot of the youtube authorities out there they have 600 000 subscribers and it's because they were there when youtube was young and they became the authority so everybody goes

to them to answer the questions but the ongoing watchability is not very good on those on those channels that it's fairly boring content um so and a lot of times in the comments what happens is people will it turns into what i call a subscriber trading marketplace the comments will be i'll sub to anybody who comments on this comment you know and i'm fast and you subscribe to me and i'll subscribe to you and i've gotten

a few of those on channel makers and my immediate response to those is the same thing if you're trading subs it's very very important that your subscribers want to be your subscribers like they want to be your subscribers to your channel because what that means is their behavior reflects that yeah they will subscribe and they'll actually watch videos they'll actually view them you'll actually get more watch time you'll actually get comments and likes and if you

just have a bunch of meaningless subscribes it's it's just that it's meaningless and it actually does more harm than good and then on top of that if all of your subscribers are fake subscribers so you bought them well how does that help you with any sort of monetization like info products and like an ebook or you know some sort of course they're not gonna buy your course probably for the most part right they're not your super

fans that's the point they're fake george r asks what software are you using for this stream youtube [Laughter] just youtube live this is literally youtube live i mean we have a usb usb mic a usb mic alright we have a logitech webcam and a webcam up here slightly better than the imac one that's it yeah we do have it direct connected um you know just hardwired ethernet um couples coaching online with alex larrington asks is having

an accent does having an accent take away from the value of a youtube video i would say absolutely not it's awesome um i wish i had a nap yeah i think we all agree we've actually talked about this before we agree that um other accents from other countries are awesome and very intriguing actually so that's interesting it could give you a benefit if anything to have an accent people are just super intrigued by other countries and

different cultures and the only thing that would impede anything is if like you you weren't understandable at all if you're unintelligible yeah that's an issue but that's basically it it doesn't really matter as long as you know you have good content good info and you're speaking correctly accents are awesome yeah i know do we have accents we have like idaho hey y'all we have an idaho accent there's one that came in that i just want to

address somebody asked for is freddy it's been a long time since we've seen him freddie's not here um at the beginning early in the year he decided to take on his own project and he's working on something himself and we're everything's good we're friends um he's still in project 24. awesome dude but he doesn't work here so that's what you haven't seen in a long time but we have an awesome team of people and um anyway

so that's where freddie is i think he's uh i think he's pretty happy he's doing some cool stuff how about this one oh yeah yeah so so the question here is is paul asks thoughts on creating a blog or youtube channel on a topic that has increased in popularity in the wake of the coven 19 and the the pandemic i think as long as that topic is now an ongoing thing and it's not just going to

dwindle you know after this is subsides um eventually as long as it's like a new creation of some sort or just a new kind of theme like for instance i think we've talked about it for like homeschooling now is a big deal if you make a blog around that some sort of thing or like niche down even further you're probably going to be good in that topic so yeah i think the idea is it's you make

sure that it's not a fad that it's a trend yeah um so in response to that absolutely and you know like you're probably thinking there's not a lot of competition in those types of things yet but you better get on the bandwagon are you better you better jump in that bandwagon i'm sorry i'm really goofy okay so swift fluency says when can you start doing interest videos is it possible to try earlier okay so specification here

search video is something that's mainly meant to you know somebody searches there's the answer bring you know interest is something that it is not necessarily searchable uh for example a terrible example but if your video was called i had a terrible day today like is somebody gonna be searching for hey nate's terrible day today like they're not going to but it's interest if if i have a following and i make a video like that people may

be like oh why did they have a terrible day that's a that's a terrible example but that's the definite interest video is something that would not be searchable right so the question is when is it okay to start doing interest videos when is it okay well there's not a hard and fast line necessarily but once you you should always be making videos around search uh terms in the beginning and have your whole list of search terms

that you want to make videos about but it's really when you start to see that consistent um subscriber growth and views and you get a good like amount of subscribers and you really feel like your channel is growing and you're seeing that snowball effect right like you want to see that consistent growth and then just you'll know you need to feel comfortable yourself before you start switching over to that interest content yeah i agree gina cordova

says seems most successful youtubers in their 20s am i wrong about this [Laughter] i i think you are wrong in a nice way i think there's all ages and everything on youtube yeah don't you know this might be that good older like if you're in your 50s the concept of making a career out of youtube probably seems a little strange whereas people in their 20s have had youtube for a long time we've grown up so i

think the reason it's really just a culture like growing up with this so it's like normal it's like yeah the the idea of doing a youtube channel is much more top of mind for the younger generation than the older generation and but is there any like bias towards younger people versus older people no in fact some of my favorite youtubers are are people like that i'm trying to remember nathan who's the one you watch that does

it does cars scotty kilmer that guy's hilarious he does car stuff and it's just awesome so yeah no issues um actually earlier on when i was on here somebody said is it a good idea like if i'm a little bit older of an older generation to start a youtube channel and that we actually talked about it and there's certain like you know demographics that you can make your youtube channel around that cater to that so you

might have a niche or an advantage to that niche yeah and some people capitalize it like i saw is that what you're saying with like um i swear there was one i said it was called grandpa cooks or something like that yeah it's this old like guy from texas and and he just has an accent and you just cook sloppy joes and stuff it was awesome it was a really good channel yeah and you just capitalized

on it yeah that was really cool um cynthia barrow asks um what speed internet do i need to do youtube she says she currently can't transfer anything via her phone it's just so i don't know really the number that i would say a lot of home internet plans have like a three megabit per second upload speed and if you're willing to let it just take an hour or so to upload i think that's acceptable right i

mean but and then business plans often have more like 15 or 50 megabit per second upload speeds and that's fantastic but not necessary yeah i don't know that there's a hard fast rule for like the internet speed you have to have i mean if it gets it done it gets it done right um obviously if you're doing it primarily like data on your phone you're going to eat up data really fast versus you know some sort

of higher limit or unlimited home internet that type of thing so as long as you're uploading your videos in a reasonable amount of time it's not taking you two days then you might want to change something but yes oh there's one that jumped disappeared okay uh river martin says youtube or write more three-month-old site giving three to five views a day is that normal google's just started ranking it average position of 6.7 in search is it

better to focus on articles or videos this one to me feels like again back to the preference thing you've started a website and you're building it so keep building it you know keep working on it keep adding content there um but if it is something that you feel like you would enjoy doing videos more then add that to the mix and definitely focus on that because if it's something that you genuinely enjoy it's naturally going to

grow faster because it's something you think about and it's something you try a lot and you hey you're always thinking of the next video and you're more likely to do that than writing then i would go to youtube yeah we've gotten this question kind of similar but like should i start a blog or a youtube channel and it just really depends depends on first of all your preference and second of all what your strong suits are

um you know are you like more comfortable being on camera showing your personality are you creative visually do you want to you know film and edit or are you more of a writer and a researcher first maybe that can kind of tell you which one to start first and then go from there yeah neil a question are you guys in quarantine are you quarantined no we're actually not obviously our uh we're not here in this area

no we're not we uh work in a small office with a small team so we're kind of all part of each other's personal circle of friends that we're around regularly yeah if anyone gets sick they better not come to work [Laughter] so far so good stixx says nate same question anna are you blogging in conjunction with the content or your channel content am i blogging um i actually it's funny you say that because i might be

this is a pretty new thing but um i might be starting a blog myself um to actually have more experience and talk about it on my youtube channel which is really exciting so again go check out content warrior because if you uh you don't want to miss that but i'm i'm working to get some experience and experiment with that so i have um a wider variety of things to talk about on my youtube channel yeah same

thing here it's it's a matter of like for me personally it's not right now is it a possibility yeah but it would be a little bit ironic to write a blog about being successful on youtube because where do people go to learn how to be successful on youtube uh like youtube also i must say so my blog won't be about teaching youtube it'll be about a different niche and i'll be using that more as experience to

talk about on my youtube channel so i still need to pick a niche so if you guys have any ideas for me let me know awesome george r is asking how important is the description on the videos hashtags does it matter does it impact the algorithm um youtube says the description is important uh what isn't what is important is that it is consistent with your title your description if you put in tags um you know the

things that you say there's maybe a handful of keywords that you should keep in the back of your mind and include them and all of those things so youtube just you want youtube to know like oh okay this is what this video is about and then it knows where to like categorize it rockster says i've noticed that the top comments on youtube are only trying to get likes but if you write a comment that is important

or truthful it barely gets likes that is the case for a lot of of youtube comments it's it's a matter of trying to get attention a lot of the times and it's just kind of part of the platform either that or there's the keyboard warriors troll people who just want to destroy your life because you're doing something with it and they're not doing anything with their life you get kind of both of those um but i

will put a plug in here for free i would say this probably for both of our channels um we really appreciate it when you do comment on the videos to let us know those important comments like is this working do you have you know critiques constructive catrice hopefully and um what is working what did you appreciate other ideas for videos that's the kind of stuff especially if you have a small youtube channel i would strongly recommend

you do that with your audience because they're your core audience they're the people that care about you and they're watching your videos and they're the ones that are going to help you grow um to a bigger to a bigger channel and so listening to them replying to them i do my best to read every single comment and reply to all of them and i do read every single comment because i can watch them come in um

and i but that is a good point though if you have a youtube channel um you can comment back to every single one in the beginning it's really easy because you are you know you're growing slow um comment back to every single one and like every single one as long as you do like it but that shows the youtube algorithm that you're interacting with uh your subscribers and i didn't mean that in a bad way i

meant my channel is younger so they're coming in just a little bit slower now here i use an eos r for the youtube videos should i upgrade to external audio like a wireless road system or something or is the internal audio on a high-end camera good enough anything you guys i know okay so i i did a video i was okay on tuesday this week yesterday yesterday oh my gosh this has been quite the week yesterday

i published a video on channel makers on the a to z of recording a video and kind of how i go about doing it and while i'm making that video i did it kind of vlog style while i'm making that video i have some behind the scenes and and at one point i turn off so that i can swap out the cards and record a video while i'm recording the video and the audio difference was shocking

even to me i was editing it uh you know and i did that i was like oh my gosh it is so much different and so much worse so the real the short answer there is external audio is one of your top priorities i would say with with if you're going to invest in anything aside from a camera for youtube get yourself one of these and like we're talking especially compared to the internal mic on a

camera if you're using like a shotgun mic and it doesn't have to be wireless but if you're using like a shotgun mic and with the right setup in the right room if it's kind of a dead sounding room you're gonna be fine like this so this is an example of what he's calling a shotgun mic it's called such because the recording area is general in a kind of a sprayed area in front of it so you

can actually hook this up to your camera and it does significantly better than the internal mic and then the lab mics are great because they're right on you some people use boom mic so it's right there on you and you're just going to get much better can i get a dedicated boom microphone so i'm just recording videos and somebody's like they're trying to follow me around they fall asleep i get smacked in the face jim's here

so my turn is over so all right well thanks everybody this is my last time so uh thanks for joining go watch content warrior and have a great day i know it's bad form to chew gum on youtube but when it's nine hours and you have tuna for lunch you're gonna have to give me a little bit of a i mean jim i'm glad you're chewing gum yeah right here's better right this questions come in a

few times so uh what do you guys think about 360 degree video it might be weird but also might that'd be cool for travel videos that would be interesting i've never played with that either but that would be pretty fun to try yeah i had one um with improved photography and it is cool it's been around now for a few years that there have been you know decent cameras that do it and it just hasn't quite

taken off yet um that was my impression of it i don't feel like you get like any content advantage i'll be doing it i have thought that it would be kind of cool with brad's hunting videos to do that in 360. that'd be pretty sweet um but i don't know i think it's not quite the time yet as vr gets more like that how could that be to watch youtube where you can do it all right

let's see can you talk okay peter daneck was talking about google discover traffic i want to talk a little bit more broadly i guess um about some of the new features um so google discover um i'm curious what's happening uh because so on on search results um you'll see now some interesting boxes like it'll say interesting finds you know i'll be searching um whatever what's the best laptop and it'll have a box usually like one two

three four two by two um it's just called interesting finds and it'll show content that's pretty directly related but it's not necessarily best laptops kind of stuff i'm very excited about that um i feel like that's really what's been missing from blogging um it's pretty much impossible for a blog post to go viral these days um they just don't spread quite the same facebook suppresses them because they don't want people off the platform and so they

don't want links there same thing as pinterest they suppress external links as well and so to have somebody with a mechanism to have discoverable content is cool and exciting um we've seen one or two members of project 24 that got big spikes from it um but i haven't seen it myself we haven't had success ourselves with it yet so interesting i like the idea um but i i don't think i have anything yet to be real

excited about nicolo mock says jim for career niche if i write one or two articles on how accountants can be lower stress or work life balance will the ymyl eat hammer take down the whole site no no no it's not as if it's gonna hammer your whole site maybe it will be harder to rank for that particular post that would be just fine i think we need to not be too worried about ymyl it's a factor

it's something to be aware of if you're writing about something like intensely ymyl then you know know that it could be harder to rank without some eat and authority on the site um but i i don't know that we need to panic about it most of the questions i think i see about eat are like yeah you know what don't worry about it you probably be fine rockstar says question what should i focus on as a

new blog site [Music] writing every day and making sure every article you write is the best answer on the web to the question steve madwick first of my two response posts complete and in good time 17 26 words ready to rock and roll one more before close thanos didn't he already write that um excellent um garabet kapchuong nyan says i have a community website with many categories and topics 22 000 visits per month more than 2

000 come from search it's actually pretty low 750 articles in six years is it should i add more articles create a new site 750 articles 22 000 visits per month so it may be more like 35 000 page views that is definitely [Music] massively underperforming um but 22 000 page views is 22 000 page views um at this point i would go through the battleship method uh we have a youtube video on it to kind of

introduce the concept or go watch the course in project 24 if you remember um but i don't know that i'd focus on writing more more more more more we just step back and figure out what's going on here because that is definitely low um commit says is moving from mediavine to add thrive usually a big jump in rpm and your experience no kind of just depends on how you have the ads configured so here's the deal

with the ads companies i love izoic because they are working with new bloggers that's that just means a lot to me that they're willing to support people who are small i really really like that um in our experience the ads earnings that we have seen go from ezoic higher on mediavine highest on ad thrive but again that is a small subset of data the thing is i really wish we could have a super direct answer here

and we just can't because there are too many factors so let's say in july we start an experiment right we take a blog we put it on izoic two months later we move it to mediavine two months later we move it to add thrive and now we can know right wrong because it takes um longer for add thrive to sell direct ads it takes the zoic longer to for the ai to figure out um the what

to run on the pages and ads earnings change all throughout the year because of economic changes uh the start of the quarter is usually lower that you know fourth quarter is massive and so it's maddening i wish we could have a super clear data-driven answer to it but the truth is we kind of have to go off anecdotal experiences and so i don't know which is best i do know that i like all three of the

companies and they all do some things better than others my tennis hq asked jim would you write another book wondering if the cost benefit was worth it uh no i don't think i would um i'm really proud of of work energy um the reviews were really really good um on audible and amazon has great reviews um but it just didn't spread after it reached our audience and that was the real goal is to reach outside our

audience and i don't think it met that goal um for an individual um who's making it um you know if you're not spending too much on the book yeah you'll get a financial return i'd be a lot more excited as a business model about online courses today though this one's coming a few times from franz hello jim in the news niche does having an about page and an author page in three or four social links enough

to build eat what else do you need to build authority for a new site yeah um i mentioned this a little bit earlier i really think it has a lot to do with just traffic coming from places around the web to your site even if there aren't links such as a mention in a podcast or in a youtube video but i mean any link is good right and not just links any mention is good anyone coming

to your site it's all good um i i don't know that there are some things that are like discounts toward you know i i just wouldn't overthink eit if you're in project 24 take the course and you're in a ymyl niche go step by step i think it's 30 steps in the eat course and then just keep doing your thing just work on branding and marketing your company and you'll be fine um what is eat from

rockstar so that's expertise authoritativeness and trustworthiness if you're writing about a topic that's especially sensitive you know personal finance health things like that google wants to make sure you're an expert or the information is going to be good and so they're just making sure that you um that the author of the content uh is is has the right credentials to be doing so coach edu asks question for the team how many of you are doing content

warrior this year we have 240 people signed up for the content warrior challenge and i'm doing it all right that's all that matters nathan's doing it he creates so much content all the time i think this live stream counts oh yeah the whole thing if you think about it we do the content warrior challenge every month every single month and everyone in this building does the content warrior challenge every single month um but seriously so the

content warrior challenge is something we do in project 24 it's just fun um do we just challenge ourselves to either write 60 000 words or how many videos is it nathan 30 videos so a video a day for for a month or 60 000 words in the month and it's incredible i mean just stunning what we see happen to the people who um do those websites that that fulfill the challenge um because you're making so much

content that when it hits um that hockey stick is beautiful um and there's nothing better you can do with your content creator i mean that's that's the game right you gotta be creating content now you got to make sure it's good that you're not just putting stuff out but that's the game um is project 24 good for creating a youtube channel yeah so when you join project 24 the first thing you're going to see is a

blogging track and a youtube track and you have access to both of them but we want to treat them as equals because that's how we feel about it we feel like they're both very valid ways to reliably create an income and build a sustainable business and so yeah there's well there's more on blogging right now but there's a lot on youtube and moving forward it will be more equal parts as well when you're selling a course

how do you decide what to keep here what information to share with the public and what to keep from members only that's from higgins video well it's a little bit different in every niche obviously but in general i like it to be specific tips news updates kind of stuff going on the public and on the paid stuff is more like okay here's the whole thing here's the let's look up from a 500 foot view let's understand

where we're going and i'm going to give you this step by step this is a process you follow to actually do it that's really what we do on youtube we're here we want to give you everything we can um on youtube and sharing tips and things but when you're ready to actually go for this thing and you want the step by step to not waste time and make mistakes that could cost you years of of growth

on your site then project 24 we will give you all the step by step we also have created tools like acabatto and our plugins and we have a weekly podcast to keep people updated and the community all that kind of stuff so that's how we do it um generally tips public um process stuff um is is in the course um mtl moody says i have a new website with 25 blog posts in a personal development niche

do you think pinterest is the way to boost page views maybe for personal development i think pinterest could work we didn't have a ton of success working on pinterest but i know a lot of people do um i i don't know i think it's okay i i still feel like the most reliable way is blogging to drive traffic and just working toward google search but it's certainly worth a try it doesn't take that much and we

do have a course in project 24 to get more information somebody asked um did you finish your deck so this is going back to the video that ricky and i did about snippet optimization which by the way if you haven't watched our snippet optimization video on youtube leave the live stream right now and go watch it that video did not get enough views for how important it is um it just search income school snippet optimization that

was a very important video anyway the deck um i was actually replacing my deck when we made that video um and so we had to cut up the floor anyway and so yes it's finished it looks very nice what um i've seen snippet winners get an image included in the snippet how'd they do that so there's nothing specifically you can do and often they're grabbing an image from a different blog post i don't think there's a

lot of value in winning the image result in the snippet i don't see a ton of clicks going there but there's nothing specifically you can do digital pie says i live in argentina and everything is expensive looking for second hand camera for youtube could you give me a few camera options that i'm likely to find here okay um i know every time i say this people say yeah but what what would be an option um really

i feel like you need to go to a sony a 6600 or a 6400 or a canada nikon equivalent or you just need to use your cell phone the problem is if you buy an inexpensive camera or not not necessarily an ex they're going to start around 800 bucks to get what you need for vlogging the issue is that um when you are filming yourself you need the autofocus to be perfect it used to be when

i started on youtube years ago cameras couldn't do that that they couldn't autofocus in video mode that you know dslr or mirrorless style cameras um yeah i won't get into the technical information why but anyway what you'd have to do is you'd have to like focus on on the chair and then move your camera back one foot and then go in and sit and then you'd have to keep your head right in the right spot and

now i can do whatever i want and this thing is gonna nail it perfect it's new and so you buy a camera that's four or five years old a model that's four or five years old and you're like wow how's great image quality but then you go to vlog and it'll be so frustrating so go to school dot com click on tools at the top or just go to income school dot com tools and you'll see

the specific cameras we recommend if you can't afford one of these please don't buy a cheap camera i promise you're gonna be better off just by using your cell phone or if you have an older cell phone upgrade your cell phone and so i know when you're starting youtube you really want confidence that that you're gonna look good and everything and so you want to buy a more expensive camera and you say i don't want to

use a cell phone i want it to look good we've done it before in on the income school channel where we started a video with just cell phone footage and then we showed you hey look you are watching cell phone footage and you won't know um when you're inside and you have nice lighting and a good microphone it's gonna be fine totally fine most people wouldn't even notice that it's not on a bigger camera the issue

with a cell phone is when you get outside and there's a higher dynamic range it looks like cell phone footage um and so there can be sometimes where it really is just better to have a camera a real dedicated camera but for most stuff if you set up the lighting and audio you're going to look great on youtube which is cell phone footage mohit manchanda asks most of your tips and courses for people into products and

affiliates what tips would you suggest someone who's into consultancy services oh we've done a lot of that um so we used to offer um private coaching on income school and it got more and more expensive as we got busier and busier eventually got to a thousand dollars for an hour just to spend with either ricky or me over skype and eventually we just had to turn it off entirely just because we have so many things to

go on we want to focus on project 24 members and helping to make people successful and creating great resources for them but we've been pretty successful with coaching i would guess i i would say the the first few things that i would focus on in in doing that are if you're talking about blog content you really have to focus on being personable they better see an image with you in the blog post every time you need

to get that writing style just right then on your coaching page you just need to be able to give them confidence that this is going to be worth it for them i love coaching as a model there have been a lot of things that i would love to pay somebody for private coaching on online and there just aren't a lot of people offering it in many niches but a great place to be google account it's supposed

to look like google account and it actually does but anyway um does that mean i can have a successful niche site without having an about page they said they've been struggling with the about page for a while sure we've done lots of niche sites without an about page um with today's seo you're going to get a nice benefit by being more open and talking and establishing the eat that way but you'll be just fine in many

niches not not a problem nelson javier verbosa it possible to outrank amazon on a cert with buyer's intent pretty tough so it used to be that really really we deserve what we got um there um google is is making the amazon page um rank well because frankly when i mean if i were to google right now whatever best dish best whatever dishwashers best home lamps best um car jack i'm gonna get crap reviews of people who

have never even touched the product don't know anything about it and this is gonna be a top 10 list and so google's like this is junk content if if why don't we just send people to the amazon listing that they're probably gonna end up on anyway and so now it's harder and harder to beat that result um and so yeah it's gonna be hard to win but if you are gonna win you're gonna have to make

something that isn't crap review it's gonna have to be really good if you want an example of that go to the backfire youtube channel and look at the video we just did of best rifles under 750 um you know it's not perfect but that's the kind of content that anybody looking for something with that kind of buyer's intent to be really really happy to have that resource that kind of stuff is what we need to be

making more of alan lam asks i have a dot co dot uk domain for my great travel site should i migrate it to dot com to get more international traffic it gets 30 000 page views so i don't want to jeopardize that yeah a 30 000 page views i might not touch it um if your content is mostly about travel for uk people in the uk or to the uk you have an ideal um domain name

if you're writing about things for people outside the uk and country traveling to countries outside the uk um it's not ideal um for an american when i see dot co dot uk it just instantly makes me feel like oh this isn't as relevant to me i'm gonna get to one that's more relevant to me um and so um not that i mean people in the uk can certainly produce very relevant content for me but when it's

the dot co dot uk domain name um it just makes me think oh maybe it's not maybe it's just specific to them i saw i lost it there was one from project 24 member and i lost it oh yeah brian mullen mullinix uh can you mess up a niche site by going too broad in terms of topic matter now i wouldn't say you can mess it up what i would say is you may not get the

benefit of being in a smaller niche um yeah that's really all um two motions should i delete bad content sometimes go watch our video on battleship method or the course if you're in project 24. kus viz kuzmis says any idea when your new timer is up and running for project 24 members we're probably two months out but development projects um we're working on acabato project 24 3.0 um the affiliate plugin i can't even remember what else

but it's backed up months uh we the company we work with is amazing um and they have multiple employees just working on our projects but it just takes time so we're waiting zak khan asks any tips for sustaining a daily writing routine you're sustaining that um give yourself so when i did this uh for years uh writing daily one thing that really gave me confidence because when you you know it's just every day and you sit

down to write another one if you start with a cursor on a blank screen it's hard so we've talked lots of times about a hit list but more than that when you have 10 minutes here and there go write out your subtitles for that post or go write an answer paragraph and then when you sit down the next day to write you're like okay i got at least a good start on this post or you know

if you're writing you finish your post you don't have time for a whole new one um you know go at least wireframe right write your subheadings for another post just give it a little bit of a start and it just feels much more approachable higgins video asks what was the process for creating your course there's a lot of resources in there did you just shoot everything over a week no um so like two and a half

years yes um so project 24 i mean each individual course was mostly done over a couple over a week or two um but it's one course here another month another course another month another course there's no way you could produce what's in project 24 in just a week even just the you know the 60 steps for blogging and the 60 steps for youtube those individual courses are multi-week projects those things are mammoth um and so yeah

it takes time but you know it started with a simple pdf that me and ricky made of the steps and just a few videos to kind of illustrate things and just snowballs it becomes better and better one thing to be aware of when you're making your first course is maybe don't overwhelm them with breadth stay narrow stay small in what you provide and make it good because what i've had to do with every course i've ever

created is you look at it two years later as your skills improve as you're better on camera as you've learned more about your industry as you've heard customer feedback is you look back on it and you're like holy crap i really gotta redo this course and if you overwhelmed them with breath and now you gotta over you gotta redo this thing not a good recipe scott bates jim what are your thoughts on deleting underperforming pinterest pins

never heard of such a strategy honestly that's all i have to say about that if it's underperforming it just kind of just sits there it's in social land uh luke portenas do you use the alphabet method for subheadings in a post or do you just think about what would be logical mostly what would be logical but um using the alphabet method can at least inform you as to what people are thinking about in fact i did

that earlier today i did the alphabet method to kind of inform me on what people were thinking about a subheading um peter dannick short question featured image in the article under the title yes or no so i love having an image to start a blog post i don't like it being the featured image because then we're dealing with sizing issues of either we take the small thumbnail and we're trying to expand it or we're trying to

take the big image and show it as a thumbnail on the home page a lot of uh wordpress theme creators don't do that well and it makes the site run much more slowly and so yes image no don't do it as the as the featured image eduardo santos what is the best way to improve my seo on youtube don't uh would be my uh recommendation um yes you do want some videos to work well in search

but again searches now it's what we're seeing on our channels is it's more like 10 percent uh over the of the traffic to the videos eighty percent of the traffic to videos is more the browse and recommended um the just interest content now a very searchable topic best rifles under 750 dollars is also very interesting to people on the topic and so that's your best case scenario for long-term views um but i just honestly would not

put your focus there i think the focus is in the wrong spot the focus needs to be on what could i create that would get people in my industry time that's what we want dante cyrus i changed my blog post from a sub domain but even after two months organic traffic isn't back yet what can i do to bring it back man i'm sorry that happened but um moving domain names is a it's a risky thing

to do we've had moves from domain names and actually i've done from a subdomain where it worked flawlessly i mean not one page view was lost we've also done more than one transfer of a domain name where the traffic was gone and just didn't ever recover um and we do it the same way every time you know we're redirecting it we're going in search console and telling google about the change and sometimes i don't understand because

we always follow the same process so every time i tell people they're moving domain names i'm like roll the dice welcome back to nathan all right let's jump in here i had i saw a question i was i may or may not have been watching the feed from my office and i saw a question that piqued my interest last time i was on a couple hours ago someone was asking about project 24 3.0 um i do

happen to have a screenshot of project one of the pages of project 24 3.0 so i'm going to show you guys this is just one of the pages um this was i do have to say it was before the last update we gave to the um to our designers and developers so it might look a little bit different from this but this is something of what it's going to look like so you can see here if

we can get the glare out of there you can see our parking lot in my glare but you can see that it has this graph here um and so these lines here you can see that is the recommended track that we have kind of what we've seen to be average or fairly consistent when someone's trying to grow a new blog or a new youtube channel and then down here at the bottom i know it's hard to

see but you have um your monthly income monthly views and monthly content so that's those are the main indicators that it's tracking and the way that you track that is there's a spot for each month and there's the different tasks that you need to complete and then you enter in the data and then the data will generate up onto the graph and so you can add multiple projects multiple um sites multiple youtube channels and it is

going to be so cool um so we're really excited about that um 3.0 will be it's it's been a long time coming but it will definitely be worth the long long wait um scott bates uh i feel like that whoa it just jumped i'm sorry scott it just disappeared um a lot of positive comments first of all on that that's cool um wow okay i'm sorry just too many comments all at once wesley question is your

1 000 views per post that's our benchmark for how many would like to get is that boat based on individual post traffic or the average traffic after counting high performing and underperforming um yeah it's an average it's not it's not an exact science obviously some posts um with smaller search volume are going to do less some will do more you might have one post that does 17 000 page views a month and another one that just

does two or three hundred so it's really just an average john mccormick says nine hours asking this when i do search analysis am i looking for the specific question i search to be answered or do i evaluate all the search returns to decide if i want to write an article okay i think i understand your question so basically when we go through and do search analysis what you're looking for so you go in you type the

question out and then you want to evaluate all of the search results that are at least relatively close to the top to see what's already ranking um and by looking at those results you want to see how closely do those results actually match the question um it has amazed me how many search results when i type in a question how many of the top search results are just not the question or not answers to the question

that i had they're very closely related but you want to find if there's an exact answer look for whatever different resource it is whether it's a video whether it's a forum whether it's a blog whether it's a large established site and then kind of just taking all of those factors into consideration and then using your best judgment to decide whether or not you're going to write it or what size of uh post it needs to be

um several people asking when is project 24 3.0 coming out that is the big question um we are hoping that it's going to be ready here in the next few weeks um i just got an email from the developer yesterday and i said hey where are we at what's going on and he said i'm going to give you a big update on friday so we are anxiously awaiting friday to find out what's going on they've been

working really hard we joke it has been a long time but there are a lot of great things that they're doing very custom specifically to what will help project 24 members so soon um but not not quite yet okay i'm sorry i made a mistake burrard street journal i accidentally just put you in timeout on the chat i didn't actually intend to i just accidentally clicked wrong um but he said he didn't like that we have

a youtube channel about guns so i just wanted to address that um we live in idaho um 75 of homes in idaho have firearms we hunt here we go shoot we live in the desert there are mountains here it's an olympic sport it's part of the olympics it's something just very common here hunting and shooting is what we do there are project 24 members who have websites that we don't agree with i don't use marijuana or

advocate it's legality and we have project 24 members to have sites about it it's okay we can disagree and we can still be friends and we can still be working together et cetera so anyway i wanted to apologize i didn't intend to put you in time out in the chat but i did want to explain that issue um it's it's hard where there are cultural barriers especially you know to someone in you know europe they're like

you got a side on what but here it's like it's just it's a different world here and so it's fine if you want to disagree it's okay i was just we can still be friends and work together uh stig says shut up and take my money um we're we're really excited um we're glad that you liked the design of project 24 so we're very excited for that to come up to come out in the next few

weeks emily evert should a new site be all response posts until eight months are up um no so we recommend somewhat of a mix of content again it really depends on how much search is coming to your site and how how competitive it is but generally we recommend somewhat of a split between the small medium and large posts just to put feelers out there in every size of post so that you can see which ones work

best if you kind of front load with only response posts and it turns out that the response posts just weren't enough then you're gonna be eight months in with nothing to show for it so if you break it up and have some of every size in eight months you're more likely to have some sort of success with one of the sizes and then maybe from there you can reevaluate what your mix is adam overby asks why

does project 24 only offer one year access instead of monthly for example yeah so the reason that we do that is we have found that when people join for a year they realize that they're in it for the long haul and they're willing just to dig in and start working really hard and we love that um we feel like a lot more people have success because of that um whereas if you come in for a month

it just sort of feels like an easy way out um and we we get it that things come up and um that's difficult but we want as many people to succeed as possible and that's the best way that we've found to do it yeah i used to sell courses monthly for photography and it changes the whole feel in the community when people are like i might be gone in a couple weeks and impress me or i'm

gone and just when everybody's in there just it does totally change the feel in the community all right um someone says move the computer closer how's this i hope that's close enough um do we need buyer's intent search analyzed keywords or should we write just for informational content um i would say to get traffic well first of all um buyer intent keywords they're going to be a lot higher competition add all your data and it's going

to show you some really cool numbers of where you're at um it'll just be really cool to have it all in one dashboard so yes that is a feature that will be included um stigs does project 24 include instruction on social media platforms such as facebook instagram etc um or is it just blogging in youtube it's primarily blogging in youtube we are we are exploring social media um in the past uh jim has oftentimes shared his

experience with facebook and other social media platforms and so we don't put an emphasis on that the main emphasis is creating content bringing traffic monetizing your traffic when will you be shaving your beer when my wife tells me to good no plans no no near near future plans neil a if my blog is 50 50 plus articles and more than 18 months old but not gaining momentum does that mean my niche is too broad or is

the quality of the content poor most likely if you're sitting in that boat how many months ago 18 18 months yeah so most likely if you're sitting that boat there's a good chance that your search analysis was just a little bit off if you're just not seeing it pick up there's a good chance that you will just have to go and reevaluate your search analysis and then just try more posts try different categories in the same

topic and eventually you'll get it the search analysis is such a key part and it's it's a hard part but if you hit that on the head you're going to see growth but probably it's a good chance that and it might not even be that your content's not good quality it might just be the wrong topic the wrong search query um scott bates it seems like seo is becoming obsolete um and becoming search algorithm operation i

think it always has been um do you agree yeah i think that definitely you want to well we're all playing the game of the search engine um we're all doing our best to do what is going to make our content rank so in that way yes um i think there are other optimizations that are included in the algorithm that is technically still seo on-page seo you know improving the user experience all of that is seo but

it still plays into the algorithm so yes the difference between circuit engine optimization and search algorithm i know for sure one's an engine right right it's very similar i think it's very similar as far as i understand yeah i'm sorry to keep taking questions about project 24 but we just keep getting some of them a lot um neil a asks uh any chance for scaled membership levels for project 24 i don't quite understand election a cheaper

option that doesn't have as many features um not right now we don't have any plans for that no um let's see um mario polja says are you working on your marketing skills oh i uh okay i was a little bit confused at that one okay i'll ask you a couple questions nate give me a couple questions tim um with with wordpress what are the what are the things that are most likely to cause people losing their

site like just losing in any way yeah just losing their data running into problems that they can't say um so there are a few i mean as far as security goes um when you're starting brand new on wordpress first of all we understand it can be extremely overwhelming um a lot of you have expressed to us that the first time you set up wordpress it was just really difficult um and then maybe as as you go

forward and create other sites it gets easier and easier but when you're going through and just following basic setup techniques i mean there's tons of tutorials on youtube you're really not going to run into any issues there that's going to ruin you first of all because you don't have any content there's no envisioning your site yet so i guess my first thought to that question would be if you're setting up your site and you're kind of

really scared that you're doing something wrong i wouldn't worry about it too much just walk through the steps if you're following some sort of tutorial or the steps in project 24 just work through the best that you can that you really don't have a lot to lose at that point because there's nothing on your site yet other places that you're going to be able to lose your site once you actually get content on your site you

start having an audience you're going to start worrying a little bit more about losing your site whether it be the hackers people get into your website just mistakes that you might make and really for me um one the two that i think of most of are your username and password um the easiest way for someone to get into your site is the way that you get into your site um and so making sure that you have

a secure username and password on your site and for other users who are on your website making sure that those are secure and then plugins and themes to me those are two that are pretty important making sure that all your plugins first of all as few plugins as possible making sure that you just don't have unnecessary plugins on there if they're active or not active it doesn't matter just try and pair down as much as possible

and then make sure your plugins are being updated frequently and then also you can check to see how many downloads or how many active sites that these plugins are on you just want to use things that are reputable because other people's code on your website it can easily become a way for hackers or people with bad intent to get into your website so those are kind of the main that i would think of at least all

right we have a little roll in questions and so i think we should play a good game of truth or dare here do you have any truth or dare questions for nathan all right this is gonna be good come on guys let's see what you guys got um while we're waiting for that you can answer this question from stiggs do you think shared hosting is garbage well for the price that it is it's not the best

but i guess for the price that it is for someone who's just getting started i think that it's a fine option if you're running a huge multi-million dollar site or multiple use million users a month yeah maybe you want to get something that is a little more advanced but you can actually pay to have it but for someone who's just getting started i don't think it's a bad option it's not the best it's not the fastest

but it can get the job done okay um truth passive income or nine to five job that's a good question um well i love the passive income model um every time that i see people in project 24 on the youtube channel um saying that they've made money we just interviewed someone who i think he said that he's in his late 50s and he finally is earning enough online that he could quit his job to me that

is so cool he's in mid 50s he's like i could quit today if i wanted um there's nothing holding me back from doing that and so for me i love the passive income model i think that it's still a lot of work and you have to be smart about it i don't think it's easy but if you put the work in then yeah definitely i love the flexibility that comes from that you have been dared to

stack quarters on your elbow and it so happens we have a lot of quarters over there because you can't get them all right um john mccormick jim ricky can stack the quarters on my elbow is this upper or lower elbow john mccormick says jim truth do you really drive a broken down old car or do you drive a tesla uh so he's referring to a video on um margin at the time we made the video that

was my car today i drive a tesla and the point of the video uh was talking about just not going crazy on consumerism and just buying things as soon as you have money um there's nothing wrong with owning it's just uh just about doing them at the right time so that it's not taking over your family's finances so good question i failed the quarter challenge i think i got eight to be fair when jim bought that

tesla he bought it with cash and it wasn't all his cash and that's why it was the right time yeah and there were times even before that that i did have the cash but even so it'd be like yeah but if i buy it i also won't take my family on vacation or whatever you know and as soon as those things stop becoming a factor then okay there's nothing wrong with it um okay what is uh

dare arm wrestle ricky all right um while you're doing that i'll take a question here what about like right here i don't think they can see it that's the problem that's all right i'll move them around i just [Music] oh you think you'll have to move that get set go who this is versus ricky oh you're pushing on the table oh this is very balanced guys that's uh nobody's moving let's see if i can wear him

down it's gonna be a while holy cow somebody's got to make a move here what movement [Laughter] it's taking way too long guys ten hours is gonna be up wow it's starting to hurt though i shouldn't admit that oh he's gonna get him i get it locked an eternal struggle oh my gosh this isn't going to be contest like this i like don't want to give up but i don't want to keep going back no you

guys keep going i'll take a question we won't end the content here i'll take a question all right okay francis murphy francis murphy said would you still buy other websites and flip them or just uh build from scratch um i love the idea of buying websites um and if i could find a good one i would buy one today um but we're not finding enough of them built the right way that are interesting to buy and

so it's not really something we talk about a lot right now uh just because we're not finding good buys if we did we'd be talking about it a lot more but i think it's a great way to go hey all right he just wants a paycheck so nice it was very nice of you nathan let him down i appreciate it all right andrew courtney does informational content earn better than buyer intent articles no um i i

don't think either one is necessarily um more or less i mean if we're trying to be affiliate then uh you know buyer intent content is good informational content is probably better if you're trying to move them toward an info product um it just depends um yeah i don't know that one is totally better than the other all right i'm going to let you take your show back here but i'll keep bringing it all right naruto ah

says how do we get back links like even with get with guest posting and all there's still not 100 chance you will get the link and some high domain authority sites for posting write good content i other than that i don't know other than if you're not doing any sort of guest posting anything like that if you write good content people are just likely to link to it for example if you write a post sorry i'm

still breathing a little heavy on it if you write a post uh that has original research um if you have data in that post and then someone in the niche is writing a similar topic and they need data they're if they're writing honestly they're going to naturally link to your post so just writing high quality posts with original research to me that's the best way to do it mike murphy do we wreck you do we recommend

pinning regularly the lady we interviewed this week april um has had success with pinterest so pinning on pinterest is that the question yeah depending um if you are doing pinterest um then yes you should probably pin regularly we don't um currently have any active sites um where we are implementing a pinterest strategy but when we did have a site with a pinterest strategy yes we did uh pin multiple times multiple times a day multiple times a

week so elsie norrigard says truth blogging or youtube that's a tough one uh right now for me youtube i think i i love the blog and i have a couple new blog ideas for myself up my sleeve but right now i think i i would love to start another youtube channel um how do you know when you've found a good website to buy oh there's i mean there's a lot of things that you could probably do

if you're looking on a website or a place like kind of like a a buying and selling a website place really what you want to look for is on their analytics you want something that's been fairly consistent um or if there is growth that it follows kind of a natural growth curve um i'm just i think i'm on the right track here but if you see a site and you're looking at the analytics and in the

last three months traffic has quadrupled that might make you excited saying wow this site's going to grow it's going to be fantastic i think again there's a good chance that there's something a little bit fishy um with that so for me if i was looking to buy a website i would look at the quality of the content and see if there was just steady traffic and steady income river martin how many views should a blog get

at three six and twelve months at three months i would still say zero um with that under that eight month period i wouldn't assume that i'm going to see any uh traffic maybe some bot traffic a little bit of traffic from when i look at my own posts or if i show my mom my posts but other than that probably no traffic after the eight month mark um you should start seeing some traffic i don't i

don't have an exact number here in front of me we have that in project 24 kind of a recommended but i don't have it off the top of my head so wesley truth do you like jim or ricky better that's a good question something about jim and rookie is they're both very different um jim has whenever i'm thinking of like a brand new kind of idea something that i need to figure something out i think jim's

my guy if i need something where i can just talk with somebody and kind of figure out a solution to a problem or help with i.t or anything financial anything like that ricky's definitely my guy so both equally in different ways very diplomatic of course does adding hundreds of articles a month mess up the google algorithm and does it cause it to take longer than eight months for them to rank um i don't think so necessarily

um adding hundreds and hundreds of blog posts every month i don't see why that would hurt the google algorithm that's a lot of posts to write but i don't know i don't think so jim nelson do you have any updates on the rise of google web stories um we're just testing out a few um if you watched income schools uh youtube video about google web stories you saw that that we built a few and are just

testing them out not really any updates we still aren't seeing a ton of them on the serp but eventually i think that they we will start to see them more as google has kind of more data and more submissions of the google web stories aspire fitness is it okay to use squarespace for a black blogging platform um if you're just starting brand new i would say go with wordpress um it's going to it's going to allow

you to expand into the future where squarespace wix those type of sites there's a chance that it might just reach a level where you can't really progress any further on that platform and then you're going to be dealing with the of the question should i move should i stay what's it going to do my traffic what's it going to do to my monetization so if you haven't started yet i would just say go with wordpress um

interesting um sorry somebody's asking another another person in the chat out on a date very interesting cynthia barrow says is homesteading uh youtube niche too crowded um i haven't looked into it but i would say that currently there are very few niches that are too overcrowded the beauty of youtube is that if you start something you start with searchable content um and people will find you and people will like you and then they're going to watch

your content because of you um you're not commodity content anymore people actually see you and they want to see your updates and so while a youtube channel doesn't start there you want to start with searchable topics eventually your audience will want to watch you because of you whether or not there's one or a thousand home study niches so i'd say if you're interested in it and passionate about it yeah go for it uh just please everybody

don't spam in the chat naruto off sorry i had to put you in timeout for a few minutes when you post so that many times it's hard for us to read everybody else's messages all right um [Music] says i want to start a youtube channel but the niche i'm interested in doesn't require real life footage the downside to this is that it requires high editing skills how do i go about this i would say learn how

to edit would probably be the best way to go about that if it doesn't mean if you don't have to go out into the field um and actually video a lot of like b-roll style things but if you need to know how to program or do editing then probably i would start there just learn how to edit see if that's something that you want to invest i know that there's um one guy we know what's the

one who does all the animation oh jared yeah his channel um he does some really really cool animation things and a lot of i'm sure a lot of editing goes into that but he spends a lot of time on every single video so if you've learned that you don't like the editing process that might not be the place for you levi bath says what's an example of an overcrowded niche on youtube makeup and gaming john w

says should i put popular posts on the home page or just recent posts i'd say it's up to you yeah i mean on a lot of websites the home page does get a lot of traffic um and so yeah if you want to build kind of a custom homepage and put some popular highlight some popular posts on it sure i i mean i don't i don't know i haven't tried it a whole lot but sure why

not um emma cruises said have you seen any benefit from youtube adding in these mid-roll ads we've got a lot of people complaining when we didn't realize they you know youtube put them in automatically if you didn't opt out um and so that was annoying um i hate mineral ads in a youtube video i am leaving the video almost every time um and so i don't like them and so i went through our most recent videos

and our top videos and i removed them um there was a little bit of a revenue benefit not enough for me to feel like i wanted to keep them yeah blogger launch here asked 449 for one time or yearly or monthly um currently our current pricing is 449 for project 24 for the first year and then 199 every year thereafter you can check out our sales page for current pricing once you're in as long as you

stay in your renewal price will never go up the renewal price may change here before too long but not for existing members only for new subscribers um stick handling pro which do you prefer empire flippers flippa quiet light brokerage or fe international i've only used the first two and my answers neither we used to when you've probably seen so maybe this is a good time to kind of update that you may have seen in the past

we've said good things about empire flippers we had him on the old school podcast we had uh we had someone from empire flippers on there in recent times we've had very bad experiences with empire flippers and uh with them just not taking care of it and certainly not earning their 15 commission so i would absolutely not recommend that i would recommend putting in the sidebar or maybe across the top a little banner that says this website

is for sale and then make a sales page and seriously not to sound self-serving but join project 24 and post it in the community there's a lot of people willing to buy sites in there the 449 it costs to get into project 24 will save you thousands of dollars over listing it somewhere else we've had lots of project 24 members sell to each other the point all right uh nadal lost i said dare do push-ups all

of you so i'm out i'm seeing you guys later it actually is nathan's turn to leave are we still doing truth or dare because my arm's a little sore right now okay new game new game though i mean we've been at this for nine years for almost nine hours now eight hours i guess um so new game for this last little bit anyway um we've taken so many questions we're starting to get a lot of repeats

um and so for this next hour let's do some site reviews uh post your site or youtube channel in the sidebar here um and we'll do some live reviews the fun thing is if you post your site you're going to get 351 people going to it bless everybody on the replay to see what we're talking about i guess i'll sit here it's all me now all right and yes you're right someone might rip a bicep soon

if we keep up truth or dare so i'm gonna be sore tomorrow if we were like at that for a long time uh while we're waiting for people to post their sites uh questions coming in how do you conduct your interview segments is there a lot of editing involved um yeah not a ton um you know what we do we you know have the questions that we have we look at it ahead of time we know

what the site's about we we usually ask for information about um you know the person ahead of time um look at what information that we can get and then um and then so we know kind of the avenue we want to go down and then we just have a conversation with them we'll usually have a little bit of a conversation before we actually hit record and then we'll end it and then we'll actually kind of have

a little bit follow up at the end and just just to chat but then the part that's recorded usually i would say like a 30 minute interview gets cut down into 15 minutes um and so you are just getting the best parts but i i wouldn't say we're talking to someone for an hour to cut it down to 15 minutes it's probably at least half the content of the conversation ends up in the final video i

slacked your line all right sweet the first side is code with moo cash dot com mukesh is m u k e s h code with mu cash dot com m u k e s h so everybody go over there so they can see what we're talking about so this is appears to be a website just you know about coding which kind of makes sense um i'm here on the home page um you got a cool home

page layout it's a little you know it's different from the traditional blog roll the newsletter is right at the top i don't yet really have a reason to subscribe to the newsletter but if i came to the homepage i guess after reading a post that might do it i'm going to go over to the blog and just kind of look through some posts here um once you look at it you can show your strength to the

yeah good point okay so on the blog here there's this like across the top this is a big search bar it takes up an awful lot of space i would like to see the content higher up a little bit more that's just the design thing i know not a big deal um your your logo and stuff looks very nice i like the layout here it's nice and clean um as i look at your topics here rabbitmq

with asp.net core microservice communication with mass transit i don't know what that means and and that might be an issue now if it's really a specific group of people who are going to be searching this kind of stuff then maybe it's okay that you have a very technical um and specific um headline but for me i like i don't know why i would click on that if i saw that on the serp so that maybe just

something to think about like how do i make my headlines so that they're easily understandable to whoever my target audience is maybe this is um and then give somebody a reason to want to click on that i'm logging in logging sorry logging with n log in asp.net core best logging framework um yeah maybe maybe that is a good topic and i don't know enough about it to be able to say whether or not the search analysis

is really good um these do seem pretty specific and pretty targeted which is good for ranking um but it also might mean that search volume would be would be fairly low um sorry just kind of looking through and i'm seeing a lot of that type of blog post so here i am just on the blog scrolling through and i'm just seeing a lot of pretty just very technical and again it really just depends on who your

target audience is and if your target audience is a very technical audience i think that's okay [Music] all right next website for review is detailingportal.com detailingportal.com all right i am on detailingportal.com there it is a nice pretty slider up at the top um the slider way on the left kind of looks out of place um i feel like it should be full width um here we go other than that i mean overall your design looks fine

um it's very very image intense and they're very close together not a lot of white space in between them which kind of makes it feel like one sort of kind of a block of i know it's all vid it's all photos but and i'm on the blog page but it just feels like one big block i'm not getting much distinction between the different posts and so um anyway that's just something that comes to mind from a

from that standpoint let's see auto glim super resin polish review it's obviously a specific product review which means you're requiring somebody to be searching for that product and a review of that product and in that case there's a pretty good chance that they're going to land on that the top search results are just going to be straight from amazon or from the manufacturer itself a carpet cleaning guide that's or a car carpet cleaning guide sorry that

one feels pretty high level pretty broad um i don't know what the specific search term is that i'm looking for if this is kind of pillar content that i'm just interlinking to from other blog posts or um from my youtube channel or something like that maybe that's okay but i don't know what the specific search term is i'm hoping to win unless you're trying to go broad in which case it's probably not specific enough to win

how to remove dealer sticker decals emblems and badges i like that topic i've you know like how to safely remove the stickers and decals and emblems and stuff without scratching up the paint i think that's a good topic i think that's a pretty good response post topic i'd have to go see what the competition is on that just to see whether or not you'd rank that's the kind of thing i'm looking for it's very very searchable

i think that's great for a blog best show best snow phone guns slash lance and snow foam cannons buyer's guide 20 20. um also i think that's a pretty good kind of list type post where you can review multiple options um again as long as it's not overly competitive so you can see that we're getting kind of a mix of blog posts and some of them are very good searchable topics and at that point we're just

looking into what's the level of competition and can we really win it all right these are very quick reviews yeah the next one is miraclegardenblog.com miracle miraclegardenblog.com okay um with gardening um a lot of things are gonna be pretty regional specific i see that when i come to the actual website the name is dubai miracle garden so you're clearly focused on a region um the style and the very small font don't feel very modern to me

also um from a usability standpoint uh go stepping up the font size a little bit is is valuable and important um the home page i'm i mean i'm assuming i'm on the homepage dubai miracle garden um i'm kind of a little confused about just navigation from here so on the right side i've got explore miracle garden dubai miracle garden and are these specific blog posts um then on the home page you kind of got this big

table um basics due by miracle garden i'm not quite sure what we're going for there you know what i mean oh i see it's a specific miracle of the dubai miracle garden located in dubai it's the basics of that specific garden if i scroll down oh the dubai miracle garden is a specific place i didn't know that so that makes a little bit more sense it's almost like a travel site for that garden um yeah i

anyway i'm not entirely sure kind of what the purpose of your site is other than to provide your information about this garden um if this is a site that's kind of like if you were associated with the garden i think it makes sense it's an informational site this navigation on the right that just explored dubai miracle garden that style um i'm not loving that um but you've got a heck of a lot of great information here

about the dubai miracle garden so i suspect you'd probably be ranking for quite a few of these search terms i i just on the home page i'm not loving the internal navigation and the way it's laid out automatic poker asks could you give some tips on ways to target an audience and find youtube topics that attract better qualified people to an email list meaning people more likely to buy an info product so how do we get

people the kind of people who will subscribe and buy an info product yeah i think we do that through the type of content that we create i think if we create content that's intended just to bring in viewers for viewers sake really entertaining content and stuff you know you might get a lot of subscribers you might get a lot of views that way but your product is not going to be relevant to a lot of those

people and so like on the income school youtube channel we don't we don't go crazy talking about other topics we focus pretty intently and pretty intensely on what we do on on blogging and on internet marketing on seo um and we found that by focusing on those things and again if you look at kind of the types of videos we make in the headlines of those videos you can see that someone who's not qualified as you

know someone who wouldn't be a potential buyer isn't really going to find any value in our videos and they're just not going to come um and so i think that's that's it it's just your content strategy will an abandoned website do well when um well do well when one starts working on it again so if an article takes off on an old site is it gonna make everything else start um i think your old content on

a site that was abandoned and is now doing fine your old content i mean it might pick up a bit um especially with internal linking just more traffic to the website and that additional traffic to the site and new people coming to those articles um could kind of revitalize them and you could end up them moving up the rankings um i wouldn't expect the old content to necessarily shoot up and start driving in a ton more

traffic but could it help yeah but i also think that an abandoned site that you're picking up later on i don't have any problems with doing that i'm just not going to rely on the old content contributing a whole lot to its growth going forward it might and if it does great but i don't see any problem with picking up that old site and growing it from there aaron smith i'm in the gaming niche i was

wondering if there are any trademark or legal issues with creating info products on a specific game and then selling the info product um so i'm thinking something like you know just a guide to you know how to fortnite yeah something for fortnite um i'm not a lawyer at all and i'm certainly not your lawyer um i i don't think so but i think you do need to be a little bit careful just with how you use

their trademark i yeah and that makes it a little bit tough you know do you name your product something like you know fortnite um success guide like you you i could see that being a potential issue i don't know if jim if you have any additional input there yeah same um you know people get around it by doing things like compatible with the iphone um or things like that you just want to make sure in the

title that it's clear it's not coming from fortnite it's coming from you but it's for fortnite so just be clear with that um one issue is video of video games um so look into that a lot of the publishers of video games have kind of ignored that issue because they want people talking about the games but that doesn't necessarily make it totally legal which means you're not necessarily totally safe right but it also means they they

want the publicity exactly kartik ramen says could you give me tips on promoting a youtube channel such as running ads against playlist playlists sorry say that again i'm promoting a youtube channel should they run i wouldn't run ads unless you have an offering um that makes those ads worthwhile i think paying for ads just to get traffic on a youtube channel you're gonna pay a lot of money for a little value especially if you're only monetized

through um you know through youtube ads or something like that again you're probably trading dimes for pennies at that level if you have a good offering then i think it makes sense to start experimenting with ads i don't think until that point i don't think it makes a lot of sense awesome um a couple people are confused the person you are seeing on the camera is ricky but you are hearing jim's voice oh yes it happens

a lot um yes i am ricky hello but jim is reading me the questions and sometimes chiming in sean manager do you guys set yearly income goals or more action-focused goals for each year and how do you track and who tracks the goals throughout the year we do set goals um you know this year is really the first year we're at the beginning of the year we actually had a team besides just the two of us

but even before that we've we've always set goals um we both um because we agree on them together as as partners at the beginning of the year we both are always constantly focused on how well are we doing throughout the year and are we hitting the milestones we set for ourselves do we set action-oriented goals yeah some like here's specific things we want to accomplish this year and in doing so that will help us to achieve

the income goal we have um usually the action-oriented goals end up getting modified throughout the year usually if we say well we won't want to accomplish this by june it's often done in may um and so and the same has happened with a lot of income goals where we blow right through them um and so that's been just awesome but yes we do set goals and who tracks them we we both do um because we've agreed

on them they're in fact they're kind of always in front of us to some extent yeah and we use uh click up yes we have all our goals in there for the year and we make little specific milestones and sub goals yes good point higgins video how do you manage teams do you give them a salary or do you give them a percentage of the site how do you organize a team around your content you know

it it depends a lot um in our situation right now you know our team here in the office we we have several salaried employees um and they the reason that they're salaried in employees is because when they started they came in and they're doing what we instructed them to do so it's all it's really based off of what we taught them and they're working on channels that have no no traffic so they wouldn't get paid yet

so yeah so yeah they would make no money if they if they didn't have a salary and you know they're using the resources that we are providing to them and all that and so um at this point it makes a lot of sense and it's in their best interest to be a salaried employee um and you know how our business gets structured in the future will really just depend if things really blow up on on some

other channels and stuff it might make sense to start doing some sort of profit sharing with the creator studio um that was just hourly it's like here's exactly what you're going to write here's exactly how to do it and so you pay them you know dollars per hour type wage um so it really just kind of depends if now if somebody were coming in and they were sort of the creative force behind it and we wanted

to partner with them then it would be different it would be more of a profit sharing agreement uh a.t williams and online visually both asked about project rexburg where we had a writing center where we had a lot of people writing uh content for blogs um and asking if we would ever bring that back and what changes we would make yeah would we ever bring it back yes um in a couple weeks we're working on opening

that right back up to create content for our own websites um there was a lot that changed over the time that and we talked about this actually a lot earlier in the day um a long time ago so i'm happy to talk about it a little bit again um a lot of things got changed over the course of the year where we ran it um and we learned a ton project 24 became a very different thing

as over the course of that year as we were able to just learn and put more of what we know into systems that are repeatable for writers and then to be able to teach those systems to members of project 24. so over the course of the year like it started off we had one manager and a whole bunch of writers and then we started having some editors to review the writer's blog posts and then we moved

to a teams model where each team leader has four to seven writers working under them and the team leader is responsible for editing their posts originally we had writers writing on all the topics across all of our sites later when we formed teams it was more like okay this team is responsible for this site or even this category within the site and so they were able to research and become more authoritative to actually learn and research

more about their topic which made them better at writing for that topic and so there are some things like that that we definitely changed over time and so as we open it back up that's sort of the model that we're taking is specific writers will have specific categories um and you know kind of fields of expertise and we'll take advantage of what knowledge they already have coming into it and we'll have each of them right under

their specific team automatic poker says by the way anyone watching this that has doubts and is thinking about joining project 24 oh no his comment just disappeared here it is i'm in my third year as a member and i'm at a full-time income now their methods work pretty cool comment just wanted to highlight them all right we got um a super chat from moslin j wanting you to review a website music finesse dot com i'll post

that in the chat yep and so they said it's 20 days old so that's a really new site um and and they're wanting to me mostly to review kind of the topic it looks like topic review um so i'm kind of with the the name music finesse and now i have to kind of get an idea of what you're going for um because like one article here is about acapellas for music 21 best websites to download

acapellas um then there's a ranger keyboards um bedroom studio uh so it kind of feels like everything about music creation making music um i would maybe what i would maybe so like how to choose a midi keyboard stand i you know i would maybe start off if you're creating new content right now just kind of picking one or two categories within what you intend to build out over time and let's try to create more content in

just a couple of specific areas so like if we're doing a lot here with keyboards okay let's talk and not just keyboards but we're talking about like setup um you know setting up your studio your keyboard headphones and all that kind of stuff maybe let's focus on that and write some content around that and just see how that does if you only have one or two articles in various different areas um you're not going to get

an idea for which one of which ones of those actually worked and so i i would probably do that you've got a fair amount of content considering that it's 20 days old i think you're doing fine there but um i don't know it just doesn't quite feel focused emma cruz's at what point would you be happy quitting a day job to go full time with blogging in terms of money saved and earnings compared to the day

job for me um i'll tell you exactly what my because jim had this like one day he uh he's like you guys want to come over for breakfast we need to have a talk and we were awful it was the waffle meeting and it was totally like it wasn't an ultimatum but it was like okay we do need to talk about this at what point are we gonna make this our full-time gig um because i still

had a day job and um we talked through some of the options and then i went home my wife and i talked about it and when we came back jim wasn't actually super happy with this at first but it happened so much faster than we planned that it worked out but um we we said i want to make i took my existing budget um how much money that we made and you know spent how much was

going to savings i took that budget and then i adjusted it for what changes would need to be made if i didn't have my job so i needed to i needed to add a little bit more to cover medical care because i wouldn't have um the company helping pay for my health insurance like i had before and i so i grossed up that number just a little bit to where i could basically have the exact same

lifestyle and i said here's the amount of money i need so the company needs to make twice that because there's two of us and it needs to do it for at least three months in a row at that point it doesn't matter how long it's been like i will hand in my two weeks notice and that's what we set so for me i wasn't comfortable doing it until i could comfortably step across um not stepping down

and now i didn't expect to be stepping up a ton of income i just wanted to be able to step across and for me that was great and um once we had that goal we put our nose to the grindstone and we made that happen we jim thought it was gonna be like a year and then there we were like four months later and i was like all right all right this is ridiculous and i just

got my job um all right um we've got gearsustain.com marco sepila has asked to look at that one real quick while you're looking that one up just i and i agree with everything you said i think most people should definitely do that um just another thought uh for how it i don't know if your life situation is right for it one year i started my business by taking every dime out of the business account on january

1st i just emptied it yeah um and what it forced me to do was kind of just reset myself um where i had fixed a lot of problems that popped up in the business with money that i could pay for a solution i was forced to be frugal i was also forced to see like hey how much is the bank account really growing every month um and are there problems we need to be kind of facing

here um and so sometimes uh you know the the power of broke book if you haven't read that's worth a read uh sometimes putting your back against the wall isn't such a bad thing so don't obviously don't do anything crazy or responsible but it is just another approach to the problem or an aspect or a tool you could put into that solution that can be helpful and to be fair i'm my wife and i are both

very risk averse and i had a great income and so i was just not willing to jeopardize my lifestyle and also at the time we were due to have another kid soon um and so giving up health insurance and stuff was something that we didn't want to do unless we knew the income was going to be there and um but i'll say this as soon as we went full time the whole game changed and the our

income grew way faster after that and so like jim said sometimes you know not having a backup plan causes you to do things and and really make it happen and so um if you're in a situation where your job is is if you know for lack of a better word toxic right you just hate it and um you're getting close and you're like you know what i could take the step down for the next six months

if i had to i have enough savings maybe it's time and so i wouldn't necessarily say that my approach is the right approach it's just what i did all right we've got a couple people who asked us to just look at their websites real quick i like adjusting the camera again all right um first was gearsustain.com this is a good looking website i like the theme you're using very clean looks really good i'm looking again the

reason i keep looking at the articles and their headlines is that search analysis is the number one thing people get wrong that prevents them from succeeding so i haven't looked at this yet but here i get here i go uh top 13 best motorcycle youtube channels plus motorcycle youtubers um i don't know that i would google what are the top motorcycle youtube channels um i can't see myself googling that and then wanting to read a blog

post about them i might just go to youtube and just be like like if i want to watch you if i want to watch dirt bike crash videos that's what i'm going to search so um or you know just motorcycle maintenance or whatever the topic is i just i don't know that i would would do that um harley-davidson cruiser versus touring full overview that's a that's a search phrase that's something that i would actually search um

top 15 best electric motorcycles in 20 for sale in 2020 that's a very searchable term again you know now you need to look at what was the comp what's the competition look like but electric motorcycles i mean that's a thing that's definitely um that's definitely coming up um three best air intake for harley-davidson review um it's pretty product focused i think that there's nothing wrong with that um just know that uh you know having the the

roundups is is is pretty good compared to individual reviews just because then with individual reviews you're competing with amazon um but i might even get a little more specific than that like three best aaron takes for something specific for harley dave for harley's um rather than just best air intakes best cam twin cam for 88 harley-davidson engine now that's pretty specific um and so you probably could rank for that pretty well um the different the question

there is just search volume um difference between moped versus motorcycle versus scooter let me click on that article because i would certainly hope that is a pillar level article and it's not it's pretty short um that is a big search term i'm guessing there are at least dozens of articles that talk about the differences there and so if you're gonna write that let's figure out a way to make our content really stand out okay um it

says on linkedin that i was a full-time baller previously i don't i don't know about that i was never a full-time baller um in case you're wondering i haven't looked at my linkedin profile since like i left hp um so i don't know what it says okay the other site that somebody asked us to look at um it was a super chat so i'm gonna take a quick look is moderngamer.com uh his gaming website i noticed

like um it's kind of a cool theme looks fine up at the top i don't really love the amazon ad right in the middle of the page but you know fine you got to monetize your site but i'm noticing that that some of the images here that you've got text on the images and the text is cut off that tells me that you have a discrepancy between the images you've created the size the aspect ratio and

then what your theme wants to show and it makes it look like you maybe don't know what you're doing even if you do and so it does make it look a bit more amateur i would just fix that i would make you i would figure out what aspect ratio you need and make the appropriate sized images so that the text isn't cut off um and then you've got game reviews so i see you've got this cool

little filter on the right so all mobile switch pc that's kind of cool um because then i can just look at you know specifically what i want um you've got these game top new games trailers um and these are just embeds from youtube so there's nothing wrong with that that's cool i could see that doing fairly well as a fan type site where if you can get people that just kind of come back regularly and so

you're gonna if you have good direct traffic i could see people coming here for game trailers i don't know i don't nobody's gonna land on your website because they searched for new world official trailer they're just going to end up on youtube and so that isn't going to necessarily drive traffic to your site but it's kind of a cool little feature okay now looking at your content indie games that you probably overlooked that's interest-based content not

not really searchable content which um a little bit harder in blogs but i could you know i could i could see that being something that you sort of interlinked to that you highlight on your site but it's not going to drive traffic for you is vr gaming the future and should you invest now maybe i might google should you invest in vr gaming um but that one feels kind of kind of a stretch to me four

upcoming games you should back on kickstarter so these um the next one post-mortem review the last of us part two a game review i think can do okay it can do fine um potentially as a blog post getting organic traffic these first three that i looked through though are really interest-based content and so unless you have some other discovery engine other than google search like you know i don't know how gaming does on pinterest but some

other medium where these are um if you don't have that i don't see these driving a lot of traffic for you and i think that's probably the number one issue if this site isn't having the success you want that's probably what's holding it back gizmo plans when you create categories for your blog should you create content for the category page and um we don't worry about that creating specific content for a category page i do think

that there's potential value in there um i also don't worry too much about either indexing or de-indexing category pages some people will tell you you should de-index the category pages because it uses up your um your kind of your google indexing budget your crawl budget um and so maybe on a big website or on a big e-commerce site that matters um for most sites i don't think it really matters that much your your category page is

probably not going to show up in the rankings and not a lot of people are going to look at it the only place most people are going to find it most of the time is in the menu on your site and people aren't using the menu like you think they are they're just not using it that much but you know if you did have content on the category page then maybe it would rank um and so

for something i'm not sure exactly what but something so mark what do you think about keyword stuffing in 2020 i think you should leave it back in 2012 where it belongs um keyword stuffing isn't going to help you it might even hurt you um google has moved so far past this that forget keywords guys it's all about semantics it's all about what your content means not the specific words that you use so we need to move

past the keyword game at all there's a wall there's another as well um did you review modern gamer yeah i did yeah there's there's several people kind of talking to each other in the chat but what ad formats do you suggest for youtube videos how about the non-skippable ads and mid-real ads i'm i'm happy to talk briefly about that um i don't like mid-roll ads i personally hate them we have this is interesting if you look

in your youtube analytics you can see at what points in your video people like drop off people drop off if you breathe too long between sentences sometimes okay because it becomes a nice stopping point where people feel like ah they can just leave so a mid-roll ad you're just inviting people to leave the video why would you do that especially with how important watch time is and if you haven't had your call to action before that

mid-roll ad there's no way so no i don't like mid-roll ads i don't like them in my videos i don't put them in there um non-skippable ads um yeah i i think we probably still have those on some of our videos on some of our channels um i don't know i i don't love that to me that bothers me a little bit more but i doesn't seem to be as big of an issue people are kind

of used to having to watch an ad and usually non-skippable ads are are short the rest of the ads layouts in youtube i'm i'm perfectly fine um we've got a super chat for a website review the site is alphabutix.com looks like that alpha butix.com all right um first article i looked at was called total or tips for total spine health that is a ymyl topic obviously it's medical um it's also extremely broad just spine health um

and we're talking about a new website having that article um it's not gonna rank it just won't uh we need to start with things that are smaller um and do that competition analysis before we uh before we get bigger looking at the design of the post i think it's well laid out looks pretty um it doesn't have answer targets in there which is a real big miss i would definitely go take a look at that um

but i like the you know it has things nicely broken up it looks scannable uh yeah kind of content um hey mom where's your cell phone i don't know what search is gonna lead to that and i think this is this is uh i mean we're seeing this happen over and over again on these sites we're looking at people are writing interest content that they it's like they expect it to just go viral or these blog

posts just don't go viral anymore it doesn't it doesn't happen so hey mom wears your cell phone it's just maybe maybe if you spam it around reddit and facebook maybe you get a tiny little boost but it will be very short-lived we need to write go i would really recommend go watch the search analysis course in project 24 or watch the many videos we have on youtube to get the uh the basics but really go through

a structured way to do your search analysis because you could spend a lot of time writing articles like that and just won't quite see the the success that you need okay um it looks like we have one more website for a super chat let's see if we can kind of make the bring the end to the the site reviews it's a little bit hard to see kind of what we're talking about and stuff we'll take more

questions after this one okay so this is ao wanders.com if anybody wants i recommend you do so let's give this guy a little bit of a boost um it's a cool theme um when i get to kind of your tiles that are down below sort of that hero image across the top that white text all the way covering almost the whole image it to me it was just kind of um a little bit a little bit

much um and so you know maybe try to cut those um headlines down a little shorter so that they stand out makes me like not even want to read them um let's see i like this cool little map thing too where are you traveling so that can kind of guide me to a specific section of your website um and where this is a travel site that's that's pretty cool most popular adventure travel tips let's see uh

long-term rv lot for rent lots for rent uh 34 free fun and exciting things to do in your board i've seen a lot of kind of list posts i don't know it looks pretty good to me if you're not having hey cheap success rv or kitchen accessories for rvs great like what's the specific search term um so that's what we need more of is answering a specific question that somebody's searching sarah asks what's an answer target

um go back to our youtube video it was the most important youtube video we've ever made and it did not get enough views about snippet optimization um that's the one where ricky fell through the deck that is a very important uh one also we have a full course in project 24 about it um if you're a project 24 member but seriously that was the most important video we've ever made uh then we got a question from

stacey bulmettis ricky she says i'm having trouble knowing if there is real search volume in the niche i'm going after what's enough to make revenue well first of all you can't know the search volume until you actually write the blog post i know a lot of people will tell you that's not true i will tell you it is true all of the search tools are wrong we've seen it 100 times and so i'm not going to

look i'm not going to look for a search volume number before i write a blog post if it shows up as an auto suggests in that method that we've taught numerous times i start typing something into google and at a reasonably high level like it just google auto suggests something for me to me that's enough of an indicator that people are searching this topic that i find it worth writing the blog post um and so that's

ah that's enough for me i'm gonna take the time to write it at that point okay um very last uh site review we'll do uh purely postpartum um the site is purely postpartum ihope.com yeah most of them have been yeah from birth to six months okay um one year old site abandoned after 11 articles but has 600 page views a month that's good i don't mind that to get 600 page views a month from just 11

articles in a ymwall niche i'm all right with that yeah i like your on the about me on the side right away lisa johnson rn bsn rnc maternal newborn nursing lots of acronyms no question that you're qualified um and that you work in this field um yeah absolutely you should jump back in uh yeah i mean i know 600 page views a month is small but in a ymyl niche where it didn't have much content to

take off i think it's i don't know if it's quite proved the concept but it's shown a very strong signal that we may be in the right place somewhere that you can succeed so yeah go back in there i think it's looking good oh we pronounced it correct nice um i didn't know there was a wrong way that's all right thank you pooping after birth i love that that's a great title um cool all right a

couple of questions here if i purchase acabato do i get a discount when joining project 24. yeah sometimes that happens just email us at info income school dot com and just say i purchased a bottle because aquarius is included in project 24 and so if you've already paid for it you can get that money off yeah usually and actually the way it ends up working out is it's a lot easier for us to just refund for

aquaboto and then you just buy project 24. yeah cool um what do you think wealthysound says what do you think about instagram for a blog now that igtv is monetizable it's kind of a wait and see for us we're toying with instagram we have an account income.school um and andrea's doing a great job with it nate also did work on it before um we're just kind of toying with it and playing we'll see what it becomes

um right now i'm not hearing a ton of success stories but it's a big platform and i love seeing a competitor to youtube and so we'll see what would you change from the 60 steps if you're into e-commerce the only thing i would really change is the 60th step is a basic site monetization um it's after the 60 steps that we really focus on monetization i might also write more buyer's intent kind of stuff yeah the

good point um but i mean that's really yeah it's not really a change from the 60 steps it's maybe just more of a focus on the types of articles you choose to write good question though um what is the best plug-in to see traffic there's not one google analytics it's not a plug-in you know lots of social share plugins and stuff that just slow your site down and let facebook and google track everybody and i don't

even use like you know there's like the monster insights and others that will give you like some of the google analytics data right on your wordpress dashboard those those aren't adding any benefit for you in fact they're probably preventing you from seeing the more helpful data on data on google analytics so just you know your theme probably has a spot where you can add code to the header or or even add in your google analytics just

tracking id and just put it right on there it's gonna it's gonna track just fine and just go look at your data in google analytics dad cares too how do you think about homeschooling as a niche red hot very very good place to be hi barry says how do you write blog posts quicker when having to do the research i think that's the having to do the research is the problem there uh we've talked about this

before but it really was a game changer for us and i don't say game changer i hate that word yeah it's kind of like synergy um it really was a big change for us because um we really just focus on uh like right now we're making content for backfire and i am just binging youtube videos and podcasts when i am exercising a lot of times i'll come in you know i won't get to work until 9

9 30 and that's because i've been on a walk for two hours listening to youtube videos and podcasts just filling my mind with the information so that i have cool stuff to share on video um and so fill your mind with that information when you're driving when you're exercising when you're commuting when you're walking around walmart um and then when you sit down to write man you're just gonna have gold nuggets to share everywhere and you're

just gonna know the topic it speeds up the writing but it also allows you to create unique content that's not just spinning somebody else's somebody else's article yeah and tim was in my voice i'm gonna have to cut this in a little short just ask do we have sessions or users when determining monthly traffic you know what um i'll look at kind of all the numbers sometimes but mostly i look at page views if the page

views are up i don't care so much how many people led to those page views the page views are kind of what lead to my income but it is kind of nice to see that hey if if my pages per session is going up that's cool and so i'll glance at all the other ones but when we talk like oh we got 120 000 page views it's actual page views josh burskin says what do you think

about business partners on a website or youtube channel i wouldn't i mean i know it's ironic because we're here and i'm extremely glad to be working with ricky he has wonderful talents and income school wouldn't be what it is without him but i wouldn't um i think we are a unicorn case where it has worked out well i think almost every time it ends up that one person wants to put more effort into the business than

the other person the other person slows down or isn't holding their weight or whatever and tensions arise and it just doesn't work out yeah so i it worked out great for us i'm very happy to be working with the partner more than anything else it gives me incredible confidence when you can just talk through every decision and hear somebody else's opinion and just even to just feel like both of us saw this problem and we both

agreed as a solution makes you feel much much better about going forward with something and so it's great but man you got to be right on the same page with that person for it to succeed and so i know it's tempting and it feels like oh great then we can both put in and it's going to succeed faster but usually i think it's just going to create more problems and that doesn't mean that we always agree

on everything there are lots of times where we don't and where we really have to make a case um to each other and try to convince one another and sometimes end up coming up with a better solution altogether but i think one of the things that makes it work because it goes back to what you said about how you know one wants to put in more than the other jim and i have both been very sensitive

to um feeling like the other person is doing so much and not wanting to be the one that doesn't put in their share so both of us are like constantly working our butts off to make sure that we're not the ones slowing things down and that's and and we go through phases there are times when i'm out a little bit more for family needs and there's times when jim needs a little bit more leeway but overall

we both feel 100 commitment to our business and to each other and because of that it's it just hasn't been an issue um and so when other issues do arise it's never a question of well you're just not as invested as i am yeah it's a it's a good problem to have it's a lot better than um it's a lot better than the opposite problem where everybody's straight where people are trying to think you know can

i get away with not doing this it's not like that uh it's usually the stress of being not not pushed by each other being pushed by ourselves not wanting to let the team down and each other down and um so it works great it can cause stress though when when one of us does need to slow down and we feel like ah they're going to be upset of me and and then one of us will come

in and be like ah no we've got to slow down and it's like no wait no everything's okay you just slow down yeah it's fine it's fine um just do it anyway um coach asked a minute ago i think it disappeared but i i did see it before about which of the ad brokers is the best for non-us traffic this one um i could definitely answer because really ad thrive and mediavine both are pretty u.s centric

and they want at least usually at least 50 percent u.s traffic and the more non-us traffic you have the lower your ad revenue is um zoeck doesn't seem to mind as much sure your your income will go down um if your traffic is more from you know lots of other countries but um but they're willing to work with you and we'll place ads on your site and certainly a lot better than adsense so there you go

bike bianca my teacher slash lifestyle blog is just a little over two years old 65 published posts 10 000 page views in in the second month qualified for mediavine in a year ago would income school be right for my blog um okay i can't answer this question and have it not sound self-serving um there's just no way uh to answer this but what i would say is i think project 24 is right for anyone with a

blog of any size um and the reason i say that is um you know if you're a beginner 60 steps steps one through eight it's going to show you how to step by step set up wordpress and if you are more advanced skip steps one through eight you're set right everything thereafter is all about the the process we've we've come to for creating content that gets traffic and monetizing it and so it really doesn't matter if

you have two million page views or zero those principles are the same and i don't know that i've ever heard someone uh with an established site come in and and say like oh yeah i knew all that because it's it's really about the process that we use and we've developed ourselves it's not just general industry knowledge i know i can't say that without seeming self self-serving but i i just we feel really confident with the with

the product that we've put together um you know i i i i think you're going to get your day's worth i really do because really especially with an established site you learn one thing on the podcast in the community in the course one thing that you could apply to your pages right and bang it can be a lot of money because you've got a lot of traffic and so i i don't think you'll be disappointed and

i've never found any community of bloggers that compares to the project twenty-five and the things that we learn from each other as well uh ninja proofreader asks did you beta test project 24 site school on real people before the launch um give me take project 24. um the development of project 24 really was um a build-up and an iterative process so the methodology was developed over years of building our own sites starting with improved photography but

several other sites both built and then bought and sold and then it turned into we're going to do some consulting for some people and we charged like 30 bucks to consult for people to look at their blogs and give them advice and learn from them and see what kind of questions they had and then it turned into well let's develop a step-by-step process let's create 60 steps and we put it out there for like 99 so

even if we were a little bit wrong it was still worth it because the value was well over the 99 and we reformed it and we revitalized it we adjusted the steps and then by the time like by the time project 24 came around we had helped hundreds of other people with their websites consulted with every single one of them and their ideas saw what questions they had what issues they were having before they ever started

their website and by then we kind of knew what the issues were and the questions were and so we were able to develop a new version of the 60 steps that basically solved most of their problems for them and then we put it out there at a lower price than it's at today and over time like we've seen the news arise and we've come up with new information to help people solve that where they don't even

have to ask us anymore because we solve that problem and then the next problem the next problem so if you're creating your own product and you want to put it out there but first you want somebody else to try it like okay just make make an early version of it but you don't have to treat it as a beta test if you don't want to you can still sell it just sell it cheaper and call it

something else um [Music] doing a lifestyle website helping people build better lifestyles by nature it's multi-niche meditation well-being relationships is this okay yeah it's fine um so what you will miss miss out on um if you don't um build the content in the right way is the relevancy for google to see site-wide relevancy to a particular search topic you can combat that pretty easily write a bunch of articles in the meditation niche write a bunch of

articles in the relationship niche and just kind of do it in clumps as you're building out the site so that you can have other relevant content about the topic um let's see rua badfish2o do you recommend any platform to sell your own digital products like clickbank or something like that um if you just want to create a digital product and put it out there then sure put it on clickbank maybe someday we'll even have our own

sort of affiliate connection system where people can maybe maybe that might be something we're thinking about um but um my favorite place to sell my info products is on my own site right so if you're doing the blogging and tracking traffic to your own site why would you give half of your income away to somebody else to sell it for you unless you just can't get the traffic yourself and so selling a product through an affiliate

program works great it can be really good and if you can get traffic to your own site then just create your own affiliate program it's not actually that complicated do their plugins that'll do it for you um but if you don't have the traffic but you have a really good product yeah absolutely um ebooks and stuff clickbank is kind of the go-to um but yeah you're gonna give away a lot of the income okay a few

questions kind of um quickly um higgins video uh we've started sites with just a few posts and left them long term um any niches where this would be beneficial um you know we just just had this happen in um careerprep.com we made it workprep.com workprep.com um we literally forgot we even owned this website but it had 11 articles on it and then we're just like what where is this traffic coming from sure enough yeah we had

11 articles and they were starting to rank 8 000 page views a month um and really the recipe there is evergreen just write content that'll last a few years and i don't know that there's any like specific topics where this works better than others but um because workprep.com that's competitive it's a competitive industry and still uh it's pretty cool alex nicoley are you guys tired yet man i'm wiped yeah um i'm actually really enjoying this my

throat's like getting there though i don't know what we're going to talk to kind of cut this thing give us a couple minutes we'll give a couple of rapid fire minutes yeah we have no we got this i mean it's only four three i'll stick around i got this we're getting close all right um recommended ratio for youtube videos versus articles you have to take each platform seriously don't do can you say that i know what

he's thinking i think you can parks parks and recreation uh you guys watch that ron swanson says don't half-ass what no [Laughter] um just if you can keep up with uh probably a two a week schedule on youtube while you're growing too a week just grows a lot faster than one a great one a week if you can keep up with that and publish regularly on the blog as well then great do it most people won't

be able to do with it so pick your poison yep and most people can't do it while they're still working a job if you reach a point where you're like tough i you know i'm able to go full time with my blog then awesome go for it should i try to monetize an indian wedding's website yeah why not absolutely when is the right time to start using pinterest today give it a shot see if it gets

results for you absolutely um generally it hasn't been worth our while but um we haven't really been in the niches that worked well with the demographic on pinterest so if you feel like it's right for you and that's where your audience is do it how many articles should i write upload in a month um you know in the early stages of a website often do as much as you can um the first 30 articles should go

up no longer than 60 days which is you know 15 a month um at some point after that though you need to figure out what your publishing routine is going to be and it might just be a couple a week um nancy ulrich says rejoined the call i just finished my article well done is the word prep niche really profitable absolutely we haven't really monetized that site but if you can get traffic to work prep like

college prep that kind of stuff lead gen for colleges is worth a ton um how many courses could you sell as an affiliate i mean it's just yeah no question i love this comment it says ricky needs a shave how long has he been online already we're starting survivor we're getting there somebody delivered thai curry um let's see what would you suggest to boost very low cpm less than a buck are we using google adsense sounds

like we might be using google adsense if we're under a buck um uh amar beer dylan says can you give me some advice on my site sure okay um this actually has come up a couple times today um gary v says quantity over quality somebody else earlier asked and i didn't answer it but what do you think about garyvee's sort of mantra that more content is always the answer i don't think it's always the answer i

think when you're starting you need to create a lot of content you should shoot for quality but you don't know which search terms are gonna work so you need to get we talk about the fishing analogy you need to get as many lines in the water as you can realistically do without creating garbage right um and once you get those lines in the water if you do a reasonably good job so that your articles actually rank

near the top in google search you're going to have a pretty good idea of which ones could bring in a lot of traffic and which ones won't and at that point you use the battleship method you improve the content substantially more um so quantity over i don't say quality i wouldn't say quantity over quality i'd say quantity with quality as long as you can have reasonable quality yeah if you are at a pace that you have

no time to improve your content quality that you're getting better as a content creator as you go then um it's too fast um it but you should publish as fast as you can as long as you're still progressing as a creator so for example on videos if i were to just go live every day eight hours yeah maybe i learned how to speak a little bit better a little bit better on camera whatever but i'm not

learning how to tell a story better on video that kind of stuff and so um there's that limit but most people aren't anywhere close to that limit and instead what we see all the time is somebody says i'm so frustrated with my site i've been working at this for a year and it isn't getting any traffic and we go look at it and there's 15 blog posts and we're like what you're just not putting in the

effort that's not enough we're making our office puts out 15 videos every single week yeah we're i mean yes garyvee is right i think just publish or perish yeah but there is a limit yep rodman outdoors says scaling and hiring writers i've invested 2 000 in project 24 community writers with mixed results i'm sorry yeah so have we i'm considering hiring riders any advice or pitfalls you've encountered be aware of there are plenty of pitfalls you

need to the writers need to know how to write the way that you want them to write and then you can't just rely on them to write and publish and just assume that it's going to be good you're going to in addition to training them and teaching them you're then gonna have to have oversight it's not just to hand it off and be done you're gonna need to be willing to edit your content um you know

and give them feedback so they can learn and improve yeah people outsource for obvious reasons time right um and what you really wish is you could fully outsource and taking that leap is way too big of a leap early on you need to expect that it's going to cut your time in half writing an article um you know they're going to write it out but then you're going to spend enough time editing it and putting it

in void your voice and doing the search analysis and everything um that it's still going to take about half the time now eventually you could have editors and have a full process and you could act off but take steps in order to slowly get there also the best writers are the ones you hire from your own website who are already in in your audience um steve magma has asked a couple questions one um are we up

for uh for euro boise 2021 like a european meetup in boise next year oh i think i would do that fine no question i'm up for a meeting in the eu next year fun too and then we can travel i'll go anywhere no right send me to mongolia he asked also is there a length of youtube live or is there a limit to the length of youtube live events what would garyvee do i we haven't hit

it yet it's 24 hours they limited four hours all right so we were talking about an idea this week actually i haven't told you about it um so on the project 24 sales page you know it has the like buy now and then there's i'm unsure give me more information we're just reviewing our sales page in the homepage design our homepage looks so dated oh my god yes we're working on a new design anyway we were

thinking like uh me nate and nathan were meeting and we're talking about like what could we do on the i'm unsure page that would just be cool yeah and so what we want to do we're going to try this one day without telling anybody it's up there we're gonna just start a live stream and have a chat box so when you click i'm unsure and you go to the page with more info on project 24 it

just has a live video of somebody there and a chat box and they'll say oh hey i just saw somebody come into the page yeah type your question in on on the chat and and i'll answer your question about project twenty four do that sometimes it'd be awesome you would have to have like a sign behind you that has like written today's date and like yes i'm really live type in the chat box and i will

respond to you as a human being i think it'd be really cool very that's a cool idea um someone asked i it disappeared but are the bushes in the back fake yes can i join and pay later it doesn't work that way this isn't a furniture store um justin nod says where can we find the child theme for acabato so we don't have a child theme built out we actually really discourage a bunch of customization on

acabato we are coming up with an update i'll be a little vague on it because i don't want to always be talking about this is coming this is coming and it's always in the future um but we are working on an update that will give you a lot more um styling and customization control issue with child themes is like nine times out of ten when we get something into customer service a question come in once we

look into it it's like uh it's because you've tried you customized this or that and eventually it broke something when we updated it um so it's easy to make a child theme um we don't have one available i would probably not recommend it if you need to customize if you like a sales page or something you really want to dial in totally understand that get a page builder elementor or divi probably and use the page builder

as a plugin just on that one page so you can have acabatto be your theme but then on your sales page design that one page with divi great solution to customize some things including you could do it with your home page um but then you still get all the benefits of the speed and simplicity and functionality that akamato gives but if you do need to just customize everything aka bottle is probably not the theme you want

um my instant search how long should a post be or how long's too long how short it's too short um we have our kind of general guidelines a response post is about 1350 staple post is about 2 000 to 2500 and pillar posts about 3 500 those are numbers we set kind of based on what we've seen um over the many many years they're not a hard and fast rule and we're even experimenting with that we've

um on a site that we've been building we've we've tried some 700 word blog posts where we just try to have really good content that's 700 words long just to see how it would do the jury's still out on that um i wouldn't go a heck of a lot shorter than that 300 word blog post i have a hard time believing um that's gonna be that valuable content um also i think that if you're writing blog

posts that are over about 4 500 maybe 5 000 words um you know maybe we could find a better way to display that information that's not just words um there are exceptions there are reasons why you might go super long and i don't think it's really harming seo but i don't know how many people are actually sticking around and reading the whole thing 15 16 more minutes you got this we got this uh let's see [Laughter]

jim needs jimmy's break i don't need a friend that's fine some water a good live stream um can i add two uh can i add woocommerce talk about i'm gonna i'm gonna cover the last 15 minutes when we say 10 hours we mean well okay sorry 16 minutes when we say 10 hours we mean 10 hours all right can yes uh woocommerce does work with accubatto i have tested it it does work just fine um what

is the first thing to put attention on to improve seo your content i am headed out to you guys thank you ricky i'll finish it out sure we got it you just gotta go to the last minute i i told my wife i'd stay until five and um so it's totally okay all right we'll see you guys um see jim um no it's it's um content relevance so we you know we looked at several websites just

you know half an hour ago or so um and the number one thing that we met that i mentioned on all of those pretty much was a lot of the topics were not necessarily relevant to a search um that is the number one uh ranking factor is how relevant the content is to what the person actually searched if you can improve your seo through one thing i would say it's creating content that there's an actual search

for that people are likely to be searching um well thank you ariane sharma i i like to think iraq but i don't know i like to get that kind of feedback sometimes um let's see is it a good idea to write an article about yourself and what are you doing as a blogger to build connection to the audience i have only niche related posts yet um i wouldn't necessarily write an article about myself that feels like

something that belongs on a page so you can have an author page you can have a about the website page there's nathan with trash yeah jim bailed did you assemble a table or something like that okay no but that feels like something that belongs on and about the author or about the website page i would do that for eat um and i would potentially link to it a lot of times we like to have the little

author bio box at the bottom of the blog post we like to have that link to an about the author page as opposed to an archive a blog post by that author that's a functionality that we're building into acabato so that people can click and actually read more about that author and learn in terms of engaging with the audience as a blogger i think your best options are to you know include little video clips include photos

that are your actual photos that maybe you're in them as often as you can be so that it just feels um so that just feels uh i don't know more genuine so people can can engage with you uh steve is asking steve madrick is asking what is my work energy um you know i thought about that a lot um as i think about those things where i kind of get into a state of flow where you

know time just kind of disappears from me um there's a couple of things um i i like solving puzzles um i could and so sometimes that's um just figuring out something cool running some kind of test um sometimes that's like you know learning figuring out how to do something with code um i'm not like an intense coder programmer but i like to do some sometimes it's you know just any kind of problem solving i really get

a kick out of that um especially if it feels kind of like a puzzle um the other thing that i really like is teaching and mentoring which is why nine hours and 47 minutes in i'm still here it's because i i get a lot um out of mentoring teaching and helping other people so um that's part of my work energy which again is why i'm here um here we go uh is internal linking important for our

website this is from brendan yes um i would we have in fact there was a video probably over a year ago on our youtube channel about internal linking strategy and how to do a better job of internal linking we took a successful blog post on campusreport.com um that had like four or five internal uh links and um and then all we did was reword how those links were and i think i added a couple new ones

um and um and then we tracked the clicks through those links by by using the pretty link um plugin to it just makes a short link for a link so when you click on it the plugin itself actually tracks how many people clicked um through that url and um we like it was it was something crazy like 12 of the people that came to that blog post ended up clicking to go to another blog post on

one of those links whereas before it had been substantially less than that or something or other and so if you were to do that across you know your top 10 blog posts that make up 50 of your website if you could increase the number of page views viewed by 12 on those 10 articles that would be a six percent increase in traffic across your whole website um and it's a great way to send people over to

pillar posts that might not rank organically without a little bit of a boost anyway there's just a lot of great benefits to a good internal linking strategy um joshua says superman ricky i like this guys you're really feeding my ego that's what i get for sticking around what's better building a list with an e-book or with a mini video course um that's a great question i haven't um i guess we've tried a lot of little different

things i haven't done like a video for you little video course i do think that that would be more appealing to a lot of people than an ebook and so especially because course just feels more valuable than book um and so if you're up for making a little video course um that kind of covers this it's probably going to cover the same info you put into an e-book and using that to build the list that might

entice more people and um if people are watching video of you teaching something then they're going to be engaging with you a little bit more they're going to be they're not just reading something you wrote they're they're seeing you they're hearing you and so again they're gonna be more likely to to feel a connection to you and to your brand and so i actually really like that idea um let's see getting around a thousand page views

with 14 articles but around 700 of them are from a single article what would be the right next step this from boot camp i would um try to figure out what you did right on that one um 700 pages on one blog post is pretty good um the other ones depending on their age may or may not be underperforming um if they're not very old yet they might just need more time but that one that did

well let's try to figure out what the recipe was for that was there something about what you wrote or was there something about the topic and so maybe find something that's kind of in the same a little bit more parallel to that one a different search query but something along the same lines it might just be a good indicator that you found a good a good term to write an article about um let's see justin demarco

i'm trying to find your question justin because it sounds like um let's see why do major companies advertise to their sites everyone that runs as their sites must be okay sorry you're i don't see what your question is so uh thank you it's a little harder when you're by yourself because you're like talking to the camera and then trying to find uh trying to find the questions let's see louis pretorius i have an outdoor sports site

and working on the recommended gear pages i'm recommending four products under each category best best beginner best budget and best kids product is this okay i love it i love that um i really like giving someone a straight up answer so when somebody's like hey which one should i buy being able to say well if you're this person just go buy this one that's what they're there for they want someone to tell them what to do

um that might sound a little bit overly simplistic but they're they're coming to you because they don't have the expertise they assume you do and so if you can provide them with that and say here's the one you should get and here's why it's just awesome just go get it that's that's fantastic i love it um very good um is there a maximum for how much amazon products should cost if you're an affiliate not necessarily we've

generally recommended like on the low end 50 to 70 dollars although not necessarily it's just really cheap products are not going to earn you very much commission and then on the high end 200 250 maybe 300 dollars mostly because if it's a much more expensive product than that most people aren't going to make the decision off of reading one blog post um and so if they're very transactional they're not someone who follows you regularly so again

this is assuming it's on a blog it's a youtube channel you know and it's somebody that follows you that's more likely to trust your recommendation they're a little more warmed up to it then sky is kind of the limit but on a blog it's a little bit more transactional they read one blog post they're probably not ready to go drop seven eight nine hundred dollars on a product um that's not always the case we've sold um

five six seven hundred dollar generators on a site before you usually make one or two of those sales a month and you make a lot more sales selling the hose but it's so it's not bad to have those so i wouldn't necessarily cap it out at a max but if you are going to do those expensive products you should have a pretty compelling reason why that's the one they should buy and so just have really good

content and you might be able to convince them to make that purchase um will i be able to add custom html homepage with acabatto um you know you can build a custom page um wordpress has the functionality to be able to to make a custom home page with aqua bottle you can do the same thing you don't have to use aquabota's home page you can build a custom page um however you want to no problem um

let's see do you tell people you are a blogger or a youtuber great question stigs um kind of depends who i'm talking to and how much shock value i i think i can get out of it when we went uh was this like a year and a half ago we went to the uk to work with carl on his um on his fish website and um and we got there and the um the guy that the

customs guy right the guy that we had to show our passport to was like what's the nature of your visit and jim was like uh well we're here on business um well what's the nature of your business uh we're i'm a youtuber and the guy that's just like really and then we explained it and you know what we were doing and he was pretty incredulous it was just kind of fun i was like i would have

like explained it a lot more but jim was like kind of going for shock value um and i really like that and it really kind of just depends on the feel i'm going for so a lot of times people ask me what do you do for a business and i say well i do internet marketing um when i'm not going for shock value right and then they're like oh cool like for businesses and stuff well no

or sometimes they'll say well i build websites oh like for businesses and stuff well no more like i teach people and when it comes to like people saying you know what do you do when i want the shock value then i'll just say something like i'm a blogger or i'm a youtuber i probably say youtube more often because on the income school business we do a lot more on youtube than we do writing as people have

acknowledged here we don't write a whole lot of blog posts on our income school site right now all right let's see how many internal links do you recommend in each of the top posts you know um it kind of depends on the length of the blog post like it's a pillar post i could see having more um and i would say as many as fit kind of naturally within the content so as i'm writing an article

maybe i have a subheading that's talking about a topic but i have a whole other blog post that goes into that sort of area a little bit more in depth it's really easy to just internally link over there i will often internally link to our recommended products pages rather than just listing the affiliate products right there especially again if it's a blog post that doesn't have as much commercial intent but where maybe we can convince somebody

that they should go check out all of our recommended products we'll link to that page and so some blog posts won't have any internal links i usually like to have at least one just so i'm inviting somebody to stick around a little bit longer but other blog posts can easily have five six seven um it really just depends what feels organic and natural um have you all have we thought about an internal linking course um not

really we've kind of taught internally i feel like it would be like one lesson um so i don't know maybe maybe we should look into that a little bit more in depth but um i don't feel like it'd be a very involved course and so maybe that's just something we should talk about um and include a little bit more in the 60 steps um are we going to leave this 10 hour stream up and available yeah

i when i end this thing it's just gonna um youtube's probably gonna spend several hours processing it before they put it back up but yes it it we don't have any intention to pull it down um do we recommend a silo structure for all niches is this something that people should implement um you know a lot of people some people say well yeah you know vertical silos it's it's important that um things are very siloed so

that all the internal linking and everything is highly relevant for them i haven't found that it made a whole lot of a difference either way now like when we built our bigger websites like outdoor troop um it was fairly siloed um not totally like you could get to the other categories easily from one category to another for one blog post you could see what the other categories were so i wouldn't call that totally siloed but because

the writers were um were working on just their category they didn't really work on the other stuff so they weren't linking back and forth between them um on other websites we've had um various categories where we didn't really silo them um and so i should clarify when people ask about siloing they're talking about like having specific verticals so if you have a topic where you have um you know relative like similar you know categories but they're

distinct from each other should you keep them very siloed so that somebody that comes to one blog post is only going to be recommended other content that's highly relevant to them i don't know i haven't seen much of a difference either way i've tested it out a bit but i haven't seen a strong reason to do one or the other um can we assume google suggests topics are being asked by at least a thousand people that's

a question from premier marketing i wouldn't say that um all it means is that when you started typing that thing in google thought that it was likely that what they auto suggested was one of the things you might be searching for um and so depending on the search volume of the initial thing you typed in the recommendations may have a very high search volume or actually may have a really low search volume um and so that's

why we say look if google's auto suggesting it you know again the more you type in the more specific it is you know the the lower the search volume is probably going to be or or i should say the more you have to type in before google auto suggests something the lower the search volume is likely to be um and and so if i can type something in that only required a couple of words um and

i get a good auto suggest it's probably worth writing the blog post i can't guarantee that the search volume's at least a thousand but i have just as good of a guess that it's good as if i were to use a keyword research tool um i just if i followed any of those tools there are numerous blog posts we never would have written that bring in thousands of pages a month a piece so there we go

um let's say someone's saying time's up you know what i'm gonna take um i'm gonna take one more question is it a good idea to write articles in a logical position process progression from a t ones i you know um i would treat every individual almost kind of as a separate thing they should be relevant to each other but writing them in like i wrote this one and then logically it makes sense the next one would

be that i don't know that it really makes a lot of difference um on the early stages of your website nobody's following your blog in the more advanced stages of your website still probably nobody's following your blog and coming back every day to read the next installment so i don't know that it adds a lot of value if you want to do it that way that's fine it's not going to hurt anything all right i'm going

to take one more monopory do you think snippets will be used for voice results i.e alexa and could you discuss the topic of voice on future project 24 podcast i think that um there's some value in discussing that in the podcast we've talked about this a little bit before with just the ais you know alexa google home those kinds of things and i do think this is a good um a good uh maybe a good question

to end on there goes brad see ya um i do think that's a good one so um yes i do think google snippets are likely um to be used especially obviously by the google ai um that's i mean that's where they're getting a lot of their information so do i think that they'll be used yeah um and so you know what's the impact of that on blogging um you know the more people use those the less

they're going to be on the blog but frankly i don't get a lot of value from a view unless somebody comes to actually read a blog post um so if you think about it it used to be that you didn't have snippets you didn't have these ais and with these um personal like digital assistants and so um somebody might come to your blog post with a very simple question looking for a very simple answer they get

the very simple simple answer and they bounce that person didn't add a lot of value to your website so the fact that because of the snippet or because of the digital assistants we're losing those people well they're the people that spent the least amount of time on the page they're the people that would never buy a product um by spending the least amount of time on a page they're also earning us the least amount in ad

revenue um they're i mean it it's just the lowest value things that we're losing first now over time are we is google gonna start eating in a little bit more and more and more yeah i think um people that have thin content should be really really worried but those of us that are creating more rich content more valuable more in-depth content i think we have a lot of years ahead of us um where we don't have

to be super worried about it all right i've stayed an extra three and a half minutes guys uh this has been a lot of fun it very tiring and i don't know if i'll be able to talk tomorrow but um man i i love um talking to you guys and uh nancy maybe i will go out and get some thai food that sounds really good right now um but thank you all and um we'll we'll hopefully

get this live stream up for you guys as soon as youtube can do it uh thanks and we'll see you guys soon

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