72% of Russians Can't Live Without Internet
45sShocking statistic about internet dependency in Russia sparks curiosity and debate.
▶ Play Clip"Title accurately reflects the survey and internet restriction news, though it sensationalizes the 'preparation' aspect."
The video discusses a survey revealing that 72% of Russians cannot live without internet access, highlighting the internet's role as critical infrastructure beyond entertainment. It also covers Russia's escalating pressure on Apple to install Russian software, threats of fines and bans, and the paradoxical growth of blocked social networks like YouTube, where monetization revenues are rising.
72% of Russians cannot live without internet; 28% could manage without it. 53% could comfortably live 1-2 days offline, 28% about a month. 48% cite living in nature as reason for going offline.
Russia's Federal Antimonopoly Service (FAS) warned Apple to install Russian software (e.g., Best Messenger, RuStore) on iPhones, iPads, MacBooks by July 15, 1926 (likely a typo for 2026), or face a 4 billion ruble fine.
A law banning logins via foreign services (Apple ID, Google) came into force July 6. Users are being notified to add backup email/phone to avoid losing accounts.
YouTube views and monetization are growing in Russia. Example: video on La Canal earned $2 per 1,000 views. Other platforms: Gram +19%, Discord +21%, while Telegram -49%, VK -43%, Viber -23%.
Russian advertisers use legal entities in neighboring countries or intermediaries to run targeted ads on YouTube, reaching viewers via VPN. This scheme works well, increasing blogger monetization.
An Orenburg resident fined 400,000 rubles for publishing terrorist content on Telegram. Telegram fined 3.5 million rubles for failing to delete information. Telegram blocked 19 million channels in H1 2026.
Communist Party deputies asked Ministry of Digital Development to lift Telegram block, arguing blocking is costly and ineffective. State Duma rejects proposal, calling it populism.
YouTube RPM (revenue per 1,000 views) is shifting to $2+ for many niches, even light content. Summer months bring additional income. YouTube does not block Russian advertising; only specific videos are blocked.
YouTube Shorts feed now allows image carousel posts with 15-second audio. Channel status section shows strikes, violations, monetization status. YouTube blocks channels for shared AdSense accounts.
UK government plans to regulate YouTube algorithms to prioritize trusted media over bloggers/entertainment. YouTube introduced priority mode to favor certain channels.
YouTube disables monetization for horror channels due to formulaic, mass-produced content. Factors: identical previews, repetitive titles, similar footage, synthetic content. Voiceover alone doesn't compensate.
Trends: BMW X5 new model test drives, Samsung product presentation (July 22), Assassin's Creed remake. These are recommended for content creation.
The video highlights Russia's growing internet control and the paradoxical resilience of platforms like YouTube, where monetization thrives despite restrictions. Content creators must adapt to algorithm changes and avoid mass-produced content to maintain monetization.
What percentage of Russians cannot live without internet access?
72%
00:20
What is the fine Apple faces if it does not install Russian software by the deadline?
4 billion rubles
02:45
When did the law banning logins via foreign services come into force?
July 6
03:29
How many channels did Telegram block in the first half of 2026?
19 million
08:07
What is the current RPM (revenue per 1,000 views) for many YouTube niches in Russia?
$2+
10:42
What are the three trending topics recommended for content creation?
BMW X5 test drives, Samsung product presentation (July 22), Assassin's Creed remake
18:45
Internet Dependency Survey
Reveals that 72% of Russians cannot live without internet, underscoring its critical role.
00:20FAS Warning to Apple
Highlights Russia's aggressive stance against foreign tech companies.
01:45Growth of Blocked Social Networks
Paradoxically, blocked platforms like YouTube are growing in Russia, with increasing monetization.
04:23YouTube RPM Increase
Demonstrates that YouTube monetization in Russia is thriving despite restrictions.
10:42Horror Channels Monetization Risks
Provides actionable insights for creators on avoiding monetization disabling due to mass-produced content.
14:02[00:03] alarming information is confirmed. Leading Russian media outlets have published the results of a survey examining Russians' ability to cope without internet access. And it turned out that, according to
[00:20] respondents, less than a third of Russian citizens could live permanently without citizens could live permanently without internet access. In particular, 72% of Russians would not be able to come to terms with a complete lack of internet access. And here are some more
[00:35] interesting figures. 28% of Russians would be okay with the lack of internet, as in the very same me, saying that we don't need the internet. 53% of participants believe that they could
[00:47] comfortably live 1-2 days without the Internet. 28% that they will be able to live for about a Internet. 28% that they will be able to live for about a month. 48% cite living in their own home in nature as the main reason for going offline. But it's important to understand that the internet
[01:02] today isn't just a source of entertainment, memes, cats, and a way to watch a movie and chat with friends; it's an infrastructure with friends; it's an infrastructure solution. In particular,
[01:16] you won't be able to access mobile banking without internet access. gas available at gas stations, or, for example, use the same app to check
[01:31] for example, use the same app to check where the gas is, without the internet. And many other infrastructure decisions that affect not only the quality of life, but also the ability to continue to
[01:45] live adequately. This news is not accidental. We see another important vector of government influence on international companies. In particular, FAZ issued a warning to Apple. Let me remind you that Apple treacherously
[02:01] blocked and removed Russian applications from the entire VKontakte group from the App Store. This includes the main VK app, VK Messenger, VK Video, Zen, and a
[02:13] number of other apps. So, now a full-scale campaign has been launched against Apple, which could lead to the company being outlawed in Russia at a minimum, and at worst, to a ban on iPhones. So
[02:28] , the Federal Antimonopoly Service is pressuring Apple, forcing it to install Russian software on iPhones, iPads, and MacBooks. We're talking about the best messengr and the Russian app store Ro Store. The company does not
[02:45] comply with this requirement and removes Russian applications. They were given until July 15, 1926. If the requirements are not met, the company will be fined 4 billion rubles. This is already significant. I assume that the company
[03:00] will not comply with these requirements and, accordingly, there will be punishment. State Duma deputies and Russian officials are also proposing revenge against Apple, declaring that retaliatory measures, and significant ones, are needed for the removal of
[03:15] Russian apps so that the company understands the error of its ways. And then users began receiving mass notifications about being blocked from authorizing through foreign services. Let me remind you that
[03:29] a law banning logins through foreign services such as Apple ID or Google is coming into force, and already came into force on July 6. Accordingly, authorization through them stopped working for Russian applications and Russian services. And some users are already
[03:44] losing their accounts if there was no other authorization, no other phone connection, or something else. And the application is massively notified that you need to add some kind of backup email, add a phone number. in order not to
[03:57] lose your account. And right now, Russia is proposing to introduce additional identity verification for online access, so that it is not anonymous, so that a person's digital history can be tracked, and
[04:10] crime can be prevented and scammers and fraudsters can be combated. Well, if the whole world logged in with a passport, every user would probably work. But if only individual Russians are involved, then it probably won’t be effective.
[04:23] Meanwhile, in Russia, the number of people using blocked social networks is paradoxically growing. Yes, even on YouTube we are seeing not only real stability, but even growth. Views are growing, and monetization revenue is growing
[04:39] . And so, using my video on La Canal as an example, I released a new video about Turkey. We see that the profitability is again $2 for every thousand views. Here is the statistics graph you see on your screen. That's why even
[04:52] small bloggers make good money on YouTube. By following the link in the contact us and enable monetization for your YouTube channel and earn money. This is especially important in anticipation of autumn, the decisions
[05:07] we are all waiting for. So don't hesitate, if you have views or know bloggers, get involved yourself, bring your friends, and earn money from views. It is very sad to lose them now in these difficult times. As for
[05:20] other platforms, there are daily reach statistics from January to May . In particular, Gram grew by 19%, Discord grew by 21%, and some small social networks are also growing, such as, but there is a low base effect, the fact that
[05:36] it grew by 88%, because there are few users there . At the same time, the audience of some other important resources is shrinking. According to some statistics, Telegram has fallen by 49%. I don't know how current this
[05:50] information is. I see that there is a decline in the cart , but it doesn’t seem to be catastrophic. Moreover, when more and more services are unavailable to you without KVN, you start setting up KVN just to get access to
[06:04] normal internet. So, some of our services sometimes don’t work properly without KVN , which is paradoxical. It is forbidden. A decreased by 43%, decreased by 43%, Viber by 23%. Well, other social networks also
[06:17] fell quite significantly. But at the same time, it is important to show that advertising budgets are growing. Advertisers are spending more money on banned social networks. It's common knowledge that Russian advertisers on YouTube either open
[06:31] representative offices of their legal entities in neighboring countries or operate through advertising intermediaries, such as advertising agencies. in order to set up targeted advertising on Russian YouTube channels.
[06:44] Since viewers watch Russian YouTube channels through KVN, this advertising is shown to these same viewers. And this way, bloggers earn more money through monetization, and advertisers reach their end
[06:56] consumers. This scheme already works perfectly, like clockwork. Therefore, we expect further growth in monetization revenues even during these challenging times. And by the way, if you're starting your YouTube channel today, you have a great opportunity to
[07:10] get the best top niches and trends for free, without registration, in my Telegram channel, Canadн. Link in the description. We'll give you a link to the post you need right away. Download, explore, launch your channel and get great
[07:25] views. In the meantime, you need to be careful online, naturally, and you need to current legislative measures. By the way, this news is published on my Telegram channel, Kanadn, very promptly so that you don’t get fined. How an
[07:40] so that you don’t get fined. How an Orenburg resident was fined 400,000 rubles. for publishing on Telegram. Yes, he broke the law and published, in general, terrorist. In addition to the fine, he was also banned from
[07:54] administering social media groups for three years. Telegram is again being fined in Russia, this time for 3.5 million rubles, for violating Russian law and, in particular, for failing to delete information. Meanwhile,
[08:07] Telegram is increasing its blocking of channels and various communities. In particular, over 19 million channels and groups were blocked in the first half of the year, compared to 16 million in the
[08:19] same period the year before. Meanwhile, Communist Party of the Russian Federation (CPRF) deputies have appealed to the Ministry of Digital Development, Communications and Mass Media with a request to lift the block on Telegram. and all international social networks in general. Specifically, the deputies sent an appeal to the head of
[08:33] the Ministry of Digital Development, Shadayev, requesting information on the advisability of slowing down the blocking of foreign internet platforms. Particular attention was paid to Telegram. One of the authors of the request, deputy Vladimir Isakov, stated that the number
[08:46] of crimes involving instant messaging apps is not decreasing. According to Communist Party of the Russian Federation deputies, the benefits of blocking are questionable. Enormous amounts of money are spent on blocking, although they could certainly be used to solve other problems.
[09:00] But the State Duma rejects the deputies' proposal. In particular, D' Artagnan's notorious son, Sergei Boyarsky, reacts skeptically to the call, accusing the deputies of populism. And sanctions, he says,
[09:13] arise in response to failure to comply with Russian legislation. Well, there are elections in the fall, guys. Draw your own conclusions and vote, so to speak, when you have the opportunity. India is demanding that Telegram deal with pirated
[09:29] content. The wave of piracy has been sweeping the world for a long time now, and in India it is quite acute. They say a report on the measures taken must be submitted within 15 days because too many online cinemas, streaming
[09:44] services, and copyright holders are complaining that films and TV series are being distributed like hotcakes on Telegram, in violation of the law. Tikk was fined 3 million rubles. for propaganda of a banned organization. Google
[09:57] fined 4 billion rubles in Europe. It is not only our tendency, as they say, for a dominant position in the market. Meanwhile, YouTube continues to block Russian advertising. This is what domestic media write. In fact,
[10:11] YouTube does not block any Russian advertising . All permitted forms of advertising exist, they're alive, they bring in clients , they generate revenue from monetization, but they're blocking 600 videos specifically advertising a university that
[10:27] collects, you know, what. We won't mention it here. YouTube bloggers' earnings continue to grow. RPM statistics are encouraging, and the summer months bring additional income. If we said that the profitability in many niches was $1.5 million
[10:42] , somewhere around two, now in many niches this profitability is shifting to $2 plus for every 1,000 views. Even on light content, naturally, we're talking about views from Russia, which makes us all happy. And very soon,
[10:57] us all happy. And very soon, . Actually, for June. Therefore, we are waiting for the accrual and are really looking forward to the payment. This is our blogger holiday, which comes every month for those who have
[11:13] the capabilities of the Shoorts feed. You can now display posts with an image carousel in your feed. Authors can add a fifteen-second track to this carousel. Well, you can take these tracks from the YouTube library,
[11:27] the library of licensed music, or generate them using Dreamck. Views will go to the posts section, not to shorts. Authors will be able to add text to images in the feed. YouTube is introducing a channel status section that
[11:40] will be accessible on mobile and will display all important information about strikes, violations, and monetization. What exactly will be displayed? Here we see this image and understand that the channel status
[11:53] reflects copyright strikes, community guidelines strikes, compliance with or violation of the monetization policy, and the status of the aENHC account—in other words, all the key important metrics. Regarding the ACNS accounts, I would like to remind you that
[12:08] YouTube continues to block channels en masse for shared ADNS accounts, as well as for violating any channel connected to such a shared ADNS account. People continue to write, contact us, lose channels, and lose monetization
[12:25] forever. Therefore, if you are connecting monetization, even if you want to start with some temporary solution and then open your own AC account, don't risk it; connect it immediately to an individual, secure AC account.
[12:39] We, for example, open exactly these kinds of ones for you. Don't use gray intermediaries who connect you to a shared account, because Google and YouTube, for example, now track your channel's connection history and can penalize you
[12:54] for past actions, even if you've already left that Adsense account and have been working on an individual account for a long time. Google, YouTube remembers everything. There are precedents when channels were punished specifically for past connections. I have a
[13:08] separate video about this and I highly recommend you watch it. The link will be in the tooltip and in the description. Meanwhile, in the UK, plans are underway to regulate YouTube algorithms through legislation. As they say, not only here. In particular, the
[13:21] British government is concerned that people are watching more bloggers and entertainment content. But the British media, the trusted, official ones, do not have such a priority in the ranking and, in general, want
[13:34] these media to have greater visibility. That's why YouTube is being asked to approved content more often to British users. YouTube has already notified creators about the introduction of a priority mode, under which the platform will be
[13:48] forced to provide preferential treatment to certain channels. There is, of course, a lot of room for discussion here, but I think you will draw the necessary conclusions yourself. Now the YouTube Experience section. Today we're talking about horror channels.
[14:02] YouTube often disables monetization for horror channels , big and small, new and old. This suggests that the niche is quite risky. But paradoxically, they are often disconnected not even for the stories themselves, but for, in general,
[14:19] automated or synthetically mass-produced content. That is, YouTube doesn’t like the fact that the content is often formulaic. And here we have the following factors that influence this. Many videos have identically
[14:32] executed previews. And often, for example, they take one template, one corporate style, and churn out previews based on the same pattern and likeness. But this can play a very cruel joke on you. In addition, the
[14:47] set of names, the concept of the plots, the uniformity of objects, and similar the plots, the uniformity of objects, and similar colors are also important. Well, in principle, when the plots differ little from each other or these are generally neural network plots that
[15:01] are generated in a stream. Also, you should not use the same layouts or templates in different videos. Avoid repetitive formats because YouTube calls it all mass production of content. This violates
[15:15] production of content. This violates channel monetization rules and will result in punishment. So, look, if the video titles are made according to the same sample and template, and the icons are very similar, these are already sufficient
[15:28] factors for you to be punished. And if the internal content of the videos is very similar, the same footage is used, and it is clear that the content is being produced en masse, then you will have very big problems. And also, what else should we
[15:44] content? The introductory video sequence is the same in several videos. This is a bad marker. The video icon is displayed inside the video itself - this is a bad marker. In some videos, the original content is a small excerpt
[15:59] duration of the video. This is also a bad marker. Well, in general, if, for example, your approach to video is rather artistic and you have a limited set of content and simply repeat it many times in videos, then this is also a
[16:15] marker of low-quality videos. Well, be careful with the description too, use an abundance of links, do not use an abundance of keywords,
[16:27] especially there is just a bunch of hashtags separated by commas in a column and so on. A positive aspect may be that you voice the videos yourself, but if there are previous problems, then this will not compensate for the
[16:40] negative. YouTube will deprive you of monetization, and may even ban your channel. There are, well, a great many such channels with shortcomings . And, in general, be careful and attentive. You can
[16:58] serial content direction, for example, the phrase "Scary Story". Eh, but be careful, if you stamp it everywhere , on icons, in the title, in the description, this can also become a sign of spam. But it's even better if you show
[17:14] yourself on camera and fully voice the videos. These steps are not enough if there are other errors, but this still protects you from having monetization disabled. Remember that YouTube has a scoring system that combines the
[17:29] pros and cons we've listed, and which outweighs which, and that's what the decision will be . What's important here is that YouTube pays attention to a clearly expressed visual identity. For YouTube algorithms, previews,
[17:45] For YouTube algorithms, previews, titles, videos, and stories are all very similar. In general, this is all a problem. Therefore, if you want to keep monetization or restore monetization
[18:00] if it has already been disabled, you cannot leave videos on your channel that part with them, change our content strategy, add individuality, authenticity, and originality, create higher-
[18:15] quality content, and then continue to strive to bring back the money. Simply hiding videos won't help here. And in this case, you will not get your coin back. The processes in the question are displayed incorrectly , similar to votes for a
[18:31] certain party. Only shorts are displayed in the search. Shorts do not take up the entire frame; they are only displayed in the corner of the video . Now the trends. What should we film to attract attention from top niches and hyped trends? So, the
[18:45] BMW X5 car trend. New model. The authors talk about conduct test drives. To be honest, the design is very questionable. I really do
[18:57] n’t like it, it’s like some kind of Chinese car, but that’s a matter of taste. The second trend, a topic for tech channels, is the presentation of new Samsung products, which will take place on July 22. But now the authors are discussing
[19:11] insider information, analyzing the technical specifications and prices of new smartphones. And the third trend is the continuation of the Assassin's Creed series. Remake of the popular part. It will be in demand by a wide gaming audience.
[19:25] Popular comparisons with the original, additions, features, graphics, quests, combat, and game mechanics. So film it so that people will watch it. Thank you for your likes, for your support. See you on Friday. Turn on the bell. The video will be important
[19:40] for both content creators and viewers. It may affect our freedom. So don't miss the opportunity to watch the video. This is Kanaden with you. to watch the video. This is Kanaden with you. See you. Bye.
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