Video 5iMtiMfFwJ0

[00:02] Dropshipping, as you know it, the kind we all talk about on social media and the kind we used to teach in all our videos, is unfortunately 100% obsolete in our time. This means I want you to stop everything you're doing in

[00:16] dropshipping right now until you watch this video. In this video, I'll explain to you that dropshipping is dead and gone, and I'll talk to you about the alternative method that will actually make you successful and money in dropshipping. Listen carefully, I'm absolutely convinced that the methods you've

[00:32] heard about, the ones you know and have been trying for years, are completely finished. So if you're still being stubborn and want to continue with these methods and don't want to believe me, that's fine, but you're the one who will lose time and money. You wo n't lose anything if you watch this video to the end, so please try to focus on what I'm saying. What

[00:46] I'm about to say is very important. This video is sponsored by Nissan Sand Security, and we'll talk about them a little later in the video. Welcome to a new video with you, Al-Saluki. Let's start by praying for the Prophet Muhammad, peace and blessings be upon him. Honestly, if you're someone who watches a lot of

[00:58] dropshipping content, whether in the West or the Arab world, you'll know that that say dropshipping is over and all that nonsense. I've watched four years.

[01:13] even after all that talk, dropshipping was still going strong. They were mostly just this video, I'm not here to imitate them or sell you something I've noticed in the last year regarding dropshipping. The traditional approach

[01:26] everyone's talking about is over. The idea of creating a store template, buying a product from AliExpress, linking the two, and advertising by taking posting them on social media, and now using TikTok and other platforms to

[01:41] more customers and make more money—that doesn't work anymore. I promise you, if you watch any old dropshipping video that talks about it this way, you'll find people commenting that no one has made any money yet. Keep in mind, this method used to

[01:53] work and was very good; in fact, it was the original way of dropshipping, and it was probably the best way to do it back then. But now the balance has shifted. Simply put, it changed when global online purchasing power increased dramatically. Keep that in mind. There's a

[02:06] huge campaign underway by all the companies and stores in the world to move their businesses from physical stores to online stores because it's cheaper, easier, reaches more people, and eliminates rent, employee costs, and all that.

[02:20] online purchasing power is incredibly strong and high worldwide. It's not officially higher than physical store purchases yet; unfortunately, physical stores still make more money, but it's about to surpass that figure. And once it does, I promise you, every store in the world will

[02:36] be online. But here's where the problem of dropshipping comes in. We all know the problems of dropshipping as people trying to start their own know the problems of products being of very poor quality, the problems of product descriptions being awful, and the problems of... Products can arrive damaged,

[02:50] broken, and in a mess. We know the problem is that products can take two, three, or even four months to arrive. All of this I'm describing to you, when applied to the environment where they're trying to create a truly efficient online shopping experience, doesn't make sense at all.

[03:06] buying a product that looks really good with another store where they're sure the quality is good, the price is good, the delivery will be fast, and they can return it without any problems. In short, other places that operate with a professional branding approach have a

[03:19] reputation that encourages customers to buy from them, even if their products are more expensive. You'll even find someone creating a store for a very successful product, but the seller doesn't sell anything. The reason for its success is that it's already sold elsewhere. For

[03:34] example, if you look at Amazon, like Makeplace, this product sells very well there. And if you look at a supermarket, let's say a Saudi supermarket, and they carry the same product, you'll find it selling very well there. It's not just that it's a

[03:47] Saudi supermarket and Amazon is more well-known than yours; it's not just about marketing. The point is, if there's credibility, they'll buy it. So you've already made the right statement that the product is working, but you haven't built the necessary credibility around it. That's why what I want to

[04:00] summarize in this video is that the main and new way to do dropshipping in our time is through brand stores. Keep in mind, you have a great advantage if you've been following me for a while. The course I released about a year ago for free on YouTube or

[04:14] on the DXAX platform—thank God, I was inspired to release it back then— teaches you how to create a dropshipping brand. So, thank God, if you've taken this course or are about to take it, you'll definitely learn about branding and store building, don't worry. Now, let's get to

[04:26] the problem. This year, I've given hundreds of dropshipping consultations, and dropshipping consultations, and

[04:46] I swear to God, I'm telling you, 100%, not 99%, even if I did 100 consultations, none of those 100 people have set up a branded store, even though they booked the consultation because they finished the course. They saw the content of my course, but I don't blame them. It's a matter of laziness, lack of important. But the problem for the majority of people is that they've been getting dropshipping content from many different people for years, so they've memorized dropshipping in

[05:00] its traditional way, a way that doesn't work today. Unfortunately, this is affecting his new dropshipping business are crucial. That's why what I'm trying to tell That's why what I'm trying to tell you is that you need to erase any information you have about

[05:13] dropshipping and anything you used to do traditionally. I want you to completely erase it from your mind. Now, I'll quickly explain what a dropshipping store brand is from scratch and tell you what elements you need to do to transform your store from a

[05:27] regular dropshipping store that isn't selling or operating into a branded dropshipping store that operates in the new way. But before we get into that, let's talk about the sponsor of this video, which is Omnisend. If you don't know, Omnisend is one of the best

[05:39] companies we use in our dropshipping business on our store to create something called email and SMS marketing. In short, it's a tool that helps you when Their work involves them entering your store, and you collect their phone numbers and email addresses. You do this by, for

[05:52] example, sending them a 10% discount if they provide their email address or phone number, and then offering an even bigger discount, and so on. The idea is that you use this tool to do something called rate targeting. If these customers don't buy anything, you now have their

[06:05] phone numbers and email addresses, and you can send them emails and SMS messages encouraging them to buy. This could be done through offers you create, discount codes you provide, or by showing them that they wanted a specific product that was sold out,

[06:20] or by introducing a similar product they were browsing. You then start pushing these new products on them. The second thing is that you can also do something called upselling for people who have already bought from you. For you can also do something called upselling for people who have already bought from you. For

[06:32] two months ago, and you need a new one today," especially if it's a drink or something like that. Or you could send him a promotional offer every now and then via email and SMS. I promise you've probably received many emails like this. The point is, they discovered that there's an almost 45% increase in your sales when

[06:46] you use these tools. So, even if you're not convinced by them, or you've never personally used them, or you've never paid attention to these things, 45% of people have. For every 100 people who enter your store, maybe 45 of them will actually

[07:00] buy from you. Those are 45 orders you were missing because you didn't use a tool like OmniSand. Of course, OmniSand has many advantages, like having all the templates ready. You can actually prepare the emails and names in less than a minute, and I've even made videos beforehand.

[07:12] That's it for her. At the same time, the promo code that's linked to an email— she does all of that already. You don't have to do anything else on the Shopify app. This app is directly to your store. And of course, if you use the link below, you'll get a discount, I think 10%, I don't remember exactly,

[07:26] maybe 10 or 15%. I know I should n't say that, I should check if it's 10 or 15, but I really don't remember, so it's okay. Please tell me in the comments if it's 10 or 15. So if you're ready to turn your store into a store that's generating sales, subscribe now

[07:40] below. Now, let's get back to our video. I noticed I didn't mention it at the beginning of the n't know: a dropshipping store brand. What does that mean? The whole idea in dropshipping is that your mind is always focused on one idea... If you're a middleman or a broker between someone who has a

[07:55] great product and people who want it, as long as you see yourself as just a middleman, just a face for the product, you're going to be in trouble. What you need to understand is that you need to create a brand, a brand store, a complete brand. Like what? For example, and I apologize for the example

[08:09] I'm giving, but when we talk about Apple when they first released their phones, you know very well that when you see the apple logo, you know it's Apple. You know very well that when someone says Apple, you immediately think of a certain image or appearance. For example, the

[08:23] their products is in the white box. You immediately think of the silver, even though they've stopped making it. Keep in mind, it's no longer silver, but you still think of that image. You think of technology. You think of something expensive. Your

[08:36] mind is incredibly sophisticated; it's something you'd rather grasp. All these thoughts came to you simply from seeing their logo or just hearing a word from them. This feeling, this sensation that actually stirred your emotions and thoughts, is what's called a brand. And

[08:51] when you think of a brand—and I apologize for this example—like the sports brand Nike, the moment you think of Nike or see the " check"—even if it's something your teacher marked on an exam— Nike immediately comes to mind. So,

[09:04] what does Nike mean to you? Is it a specific football team you like, a particular male or female athlete you admire and watch, certain clothes you like to wear while exercising, a pair of high-performance shoes that help you run faster, or something that people

[09:17] consider stylish? So when we talk about these huge brands, when we look at them, certain feelings and emotions come to us, and that's because they created the brand. Now let's America for his second term, which was at the beginning of this year, we all know about the taxes

[09:30] he wanted to impose on the whole world and the problem with China. We all saw the mess China made. All the factories in China started talking and saying, "You know these big brands that sell very expensive things? They're all made here. We have

[09:43] the designs, we have the machines, we manufacture, we put the logo on, and now we're opening our doors for all of you to come and do the same here." If anyone understands anything, explain to me that all these big brands, including Louis Vuitton, which is so expensive you can't even enter the store, actually

[09:57] manufacture their bags in China. And that's not all. It turns out that they ship it from China, for example, to Germany or Italy, and then bring it to America and write "Made in Italy" on it. It's not actually " Made in Italy"; it's shipped from Italy, but they add "Made in

[10:23] go to the factory and tell them, "Give me a design, make it for me, and bring it to me." And they just do the selling. They did the second part, which is the branding and marketing. They painted a picture that this brand is in a different place, a picture with feelings and emotions, and that they worked hard and

[10:37] produced the leather and so on. And they started doing very good marketing through many different campaigns. Through Partnerships, he works with many different people, so he was able to sell very well. Of course, you'll say, " Yes, but this is a company with a capital equivalent to one-fifth of the

[10:51] world's employees." I understand, and focus on what I'm about to say. I'll get to that point in a moment, just bear with me. And by the way, even the other brands—no, really, their designs are by Wael Louay 2—they have their designers in America. I know this; I used to work with them.

[11:03] Okay, they got the design, but the product itself is dropshipped. What does that mean? It means you can design a product and send it to the same factory that makes your dropshipping products, and tell them to make the different versions for you, and they will, as long as you pay them. And that's not all.

[11:16] point. I'll tell you that the cars in the Arab market—American cars, German cars, and all that—are all manufactured in China. So today you find that, for example, the Jetour stole the same design as the Jeep. And you're saying, " What's this? How did they steal it? They didn't

[11:29] steal it. It's the same factory that's been manufacturing Jeeps all these years. They now have the knowledge and the designs, so they were able to create their own car. Instead of Jeep, they named it G-Tour, using the first two letters and adding 'Tour' at the end. This also tells you that even the car market, factories,

[11:44] and all that stuff are ultimately dropshipping. Okay, let's get back to our topic. You understand what a dropshipping store brand is, right? What does all this have to do with these big brands and the The connection, and the problem, is that you're still treating your dropshipping business like a quick

[11:57] buck, like a one-man show. I'm a guy sitting at home, and from home, I'll start counting millions, and you're treating it this way because that was actually the old way, I won't say no. And at the same time, actually, everyone who talks about online content Line talks

[12:11] about this style and strategy, and I won't lie to you, these people did make a lot of money. But they were in a completely different era. Back then, this was the way things worked, but today it's not how things work. So let's talk about the steps

[12:24] you'll need to take to turn your store into a branded dropshipping store. First, let's talk a bit about the product. Honestly, the product isn't really important. Any product in the world can sell as long as you market it really well. But if your product is bad or of poor quality,

[12:39] your store won't be a long-term success. Your store might sell really well for a month or two, then everyone will notice that the product they receive is garbage, and no one will buy it again. These people will leave comments saying the product isn't good, so you won't be able to work anymore. But

[12:51] during those months, if you build a strong brand, you'll sell, and you'll sell really well. But we don't want that. We don't want a month or two, we want you to be a millionaire for life. That's why product selection is important. But the products that have become cheap and I don't know what these things are,

[13:04] these things are not as strong as they used to be. I want you to build a brand from scratch. I want you to look for a product, like a bag or regular clothes like the rest of these brands, but it has to be really good. And here comes the second step in the product issue. More important than the product is the supplier of the product. You need to

[13:20] find a good supplier, you need to find a fast supplier, you need to find a supplier who does something different and gives you advice on how to improve his product. I want to tell you that any product in China, if you search for it on AliExpress and find it, you'll find the same product being sold by 100 different people. Some will sell it for, say,

[13:34] 50 cents (half a dollar), and others will sell the same product for around $50. For me, this is incomprehensible. We used to say, "Go for 50 cents, it's very low, and you'll make a lot of profit." Now, I want you to buy a piece of this product

[13:49] and a piece of that, and compare the two. You'll find they're the same product, but one is much better and the other is much cleaner. You'll also discover that they're made in the same factory. So, you'll discover that any factory in China can make the same product in many different denominations. Ahmed Al-Shakhiri did an episode about this

[14:04] last Ramadan, and it was really insightful. He said that you can buy the same thing in many different denominations, to the point that you could even manufacture an iPhone in China. You could go and have it manufactured in China, no big deal. The price at which it's sold in America is the same price, and the same factory could make you a very cheap iPhone for next to

[14:17] nothing. For $50, you could get an iPhone, but its specifications would be slightly lower. So, to get back to the point, you need to choose a good, reliable supplier. We contact suppliers through on Google. We can also use sites like Zandrop and SaldaTrend, which already work with suppliers. We

[14:33] can ask them to connect us with these suppliers. And I want to tell you something: everything I've said about the product itself now represents about 10%, if not 20% at most, of your store's success. We used to say it was 80% or 9%, but it's not that important anymore. Now, let's get to the most important thing:

[14:49] your store. Your store can't be a dropshipping store template. It can't be a store that people just glance at without feeling like it's a brand. It's unacceptable for a store to be one where people just barge in and don't feel safe or secure, where they feel that if they buy from you, they won't be insulted

[15:03] or harassed. It's unacceptable for a store to keep telling you, "Mohammed Badawi just bought the Wave website, you won't find them telling you that Michael from Italy just bought a piece yesterday because they don't need to give you a reason to buy. You should enter with the intention of

[15:16] buying. You won't find Wave 2 displaying pictures or videos of the product, or a Chinese woman playing with it, or a box with Chinese writing on it. All of that is unfortunately over. When a customer enters your store, they shouldn't be able to

[15:29] distinguish it from the biggest brands in the world. So, if you decide to bag brand in the world, and I keep telling Wave that I don't know how to do it. I'm a guy, but if you're a girl, or if you know a girl, you know something more valuable and

[15:41] better than that. Open these people's stores and see how they're done. Copy and paste their store; it's the same thing. It's not a problem. Create something similar to that store. If you work in, say, home furnishings or household goods, look for the biggest brand in the world that does

[15:55] this and open their store. Get ideas from their store. There has to be no difference between you and the big players in the market. The kind of haphazard approach we all used to do, even I used to do it in my store back then, does n't work today. I want to tell you that

[16:07] the store might be, say, 30% of the importance of the whole thing. So, 30% plus 10% for the product, we're talking about 40%. The remaining 60%, I'll tell you, 50% of that is put into one thing: the brand. The brand means your colors. The brand means your logo. Your brand means the

[16:23] social media. Your brand means how you respond to customers when they inquire or when they buy. Your brand means the way you package the product. Your brand means the advertisements placed on the product. In short, anything the customer

[16:37] sees from the very beginning until they buy the product, anything they see, that's your brand. It starts when they see an advertisement, when they see the product on someone else wearing or using it, when they see your social media, when they visit

[16:52] your website. Whatever the method, everything from here is called a brand, and these are the things we need to invest in. I want to tell you that when I was starting FreelanceX two years ago, I contacted a large company and told them I wanted their help in creating a brand for FreelanceX. At the time, I didn't have

[17:05] much money for the project, so they asked me a few questions, and I answered them. After that, they took a few days If I remember correctly, this company told me they wanted, say, $100,000 to build a brand for FreelanceX. Of course, I was shocked and didn't even reply. I thought these people were crazy, but

[17:19] me with that $10,000? I want to tell you about the amount of detail they mentioned. Things I'd never even heard of! Forget about them telling you about the colors, the text or font to use, your logo, and even how they use

[17:33] shapes—square, triangular, or circular—based on what you're trying to sell and how you're selling it, based on your price. Then they tell you they'll create a story for your brand, a caricature for your brand, and I don't know what the sound is for

[17:47] your brand, and so on. Persona and a lot of things were said. He actually sent me a PDF file that was about 16 pages long explaining exactly what those $10,000 would get me. So imagine you're starting from scratch, and your story is that you created a logo, chose two colors, and made it on canvas.

[18:02] Look, I have a brand, and it's impossible that 50% of your work revolves around the brand itself. The remaining around the brand itself. The remaining

[18:18] which you can hire anyone to do, but it would be best if they were skilled enough to reach the right people. And remember, to conclude, the advantage here is that when you create a brand that looks, sounds, and everything about it is good, you can sell your product with a profit margin

[18:31] higher than you originally intended because you're selling them an entity, an idea, not just a product. That's it, my friend. I hope you understood what we said in this video because this is very important. Of course, don't forget to sign up for DSX for free

[18:45] free course if you haven't already. If you'd like us to build your online store, that service is also available below, but it's a paid service. If you'd like a paid dropshipping consultation with me, that's also available; the link is below. I hope you enjoyed the video, and I'll see you in the next one!