Why YouTube Automation Is Dying in 2024
45sTaps into the fear of creators relying on AI and cheap outsourcing, promising a shift back to originality.
▶ Play Clip"The title promises trends you 'need' to know, and the video delivers five, but it's padded with sponsor reads and repetitive advice, making it average."
This video presents five YouTube trends projected for 2024 by the creator and two other YouTube experts, aiming to help viewers adapt and capitalize on upcoming changes in the platform's landscape.
The video introduces the concept of trends as waves, emphasizing the importance of knowing when they are coming to adapt and capitalize on what people want to see.
YouTube is no longer easy; the influx of automated, low-quality content has saturated the platform, and viewers are tired of seeing the same formats. The cost of freelancers is rising, making this method less viable.
Focus on creating high-quality, original content yourself. Ditch AI voices and ChatGPT scripts; hire a high-quality freelance script writer or learn to write content yourself. High quantity, low quality is no longer effective.
The pendulum of content format is swinging back to long-form. TV viewership on YouTube has increased (45% of viewership), and features are being rolled out to improve the TV experience, leading to a resurgence of long-form content.
Emphasize longer-form content with more depth. Instead of a video on why to get into drop shipping, consider making an hour-plus video on how to do it. Automation of hour-long videos is not recommended; you still need to put in effort.
The key to success is a great idea, not just high-quality production. With iPhones and AI making video creation easier, the platform is saturated with similar content, so standing out with unique ideas is crucial.
Put all your time, energy, and money into coming up with good video ideas and packaging. Use tools like vidIQ to assess keyword search volume and competition. If a topic has under 10,000 searches a month, it's probably not relevant enough.
Generative AI will be used to enhance content rather than create it from scratch. Instead of automating with AI voices or ChatGPT scripts, use these tools to improve what you already have.
There will be more disdain for blatant copying. Focus on repackaging proven concepts, like Ryan Trahan's one-star restaurant review being adapted by Koy to zero-review places, to align with your channel while staying unique.
The video concludes by summarizing the five trends: the fall of automation, the return of long-form content, the importance of ideation, the rise of generative AI, and repackaging instead of copying. It encourages viewers to watch another video for more tips on blowing up on YouTube in 2024.
What is the first YouTube trend for 2024 mentioned in the video?
The fall of YouTube automation.
00:27
What percentage of YouTube viewership is coming from TV screens as of 2024?
45%
02:40
What is the key ingredient to growing on YouTube, according to the video?
A great idea.
04:02
What tool does the creator recommend for assessing keyword search volume and competition?
vidIQ
05:36
What is the fourth trend for 2024?
The rise of generative AI.
06:31
What is the fifth trend for 2024?
Repackaging instead of copying.
07:28
Fall of YouTube Automation
Highlights a shift away from low-quality, automated content, emphasizing the need for originality.
00:27TV Viewership Growth
Provides a concrete statistic (45% of viewership on TV) that supports the trend toward long-form content.
02:40Importance of Ideation
Challenges the common focus on production quality, arguing that a unique idea is more critical for success.
04:02Generative AI as Enhancement
Offers a nuanced view of AI, suggesting it should enhance rather than replace human creativity.
06:31Repackaging Over Copying
Provides a practical strategy for creating unique content by adapting proven concepts.
07:28[00:02] entire Beach fall behind however and you'll be left stranded paddling in the ocean while everybody else succeeds and much like waves the key to Trends is to know when they are coming so you can adapt to the new meta and capitalize on
[00:15] what people want to see so in this video I'm going to share five YouTube trends that two other YouTube experts and I project for 2024 so that you can take advantage of them before everybody else finds out starting with Trend one the
[00:27] fall of YouTube automation YouTube is no longer easy over the past few years the content has been flooded with people trying to get rich using lazy automated everybody's lazy but for a lot of people it just means Outsourcing labor to cheap
[00:40] countries like India and the Philippines and then using that labor to pump out and it also doesn't help that there are a lot of online gurus promising Free and Easy Money by just using chat GPT canva
[00:53] Ai and cheap Freelancers to automate using this method now this method of lot of people in the very beginning in fact some went on to even build entire Empires from it but nowadays that Circle has gotten much smaller due to the
[01:06] influx of people that are simply trying to do it but as is the case with most gold rushes nowadays viewers are getting tired of seeing the same thing over and over again content formats in popular niches that once got hundreds of
[01:18] even struggle to scrape a thousand because they've been done the same way millions of times before it also doesn't help that in 2024 the cost of Freelancers is rising significantly due to higher demand for their services
[01:32] behind you need to focus on creating high quality original content yourself rather than having lowcost people and tools copy other people's stuff for you ditch the AI voice and just use your own ditch the chat GPT script and either
[01:45] hire a highquality freelance script writer or just learn to write content yourself G are the days where High quantity lowquality content is recorded on YouTube that's also not to say that AI tools don't have a place in your
[01:57] workflow but we'll get to that later before then here's lynon with when it comes to Trends the pendulum always swings back and forth between 2013 to 2015 sh form content was popular due to the introduction of Vine
[02:13] a few years later between 2016 and 2020 we saw the rise of long form content as podcast as people began to creative more extended content now if we look at 2020 to 2023 we saw the pendulum swing back to short form content due to the
[02:26] popularity of Tik Tok and now in 2024 the pendulum is going to swing back to long form content and here's why the pandemic saw an 80% increase on YouTube viewership on TV screens cut the 2024 and now as much as 45% of YouTube
[02:40] viewership is coming on team e and YouTube is rolling out feature after as possible and that has led to time spent watching YouTube on TV beating all other networks and streaming services so due to the pendulum swinging back to
[02:54] YouTube to improve the TV watching experience I believe that long form content is going to see a Resurgence in 2024 and because the process of switching between videos on TV is harder people are going to naturally want to
[03:07] put on long form content even more and we have already seen this happening in 2023 full breakdowns of how to run Facebook ads and even an 18-hour long Drop Shipping course GED a ton of views so in 2024 I suggest putting an emphasis
[03:20] on longer form content that has more meat and more depth don't just create a video on why you should get into Drop Shipping instead consider making an hour plus long video go going into the nitty-gritty of actually how to do it
[03:32] just start automating hourong plus videos you will still need to put an otherwise unfortunately people will click off the second they start [Music] watching a lot of creators on YouTube
[03:47] think that the key to success lies in creating a high quality video so they spent hours on their script a ton of money on editing only to fall completely well well it's because they are forgetting the key ingredient to growing
[04:02] on YouTube a great idea you see with iPhones shooting incredible footage nowadays and AI making it easier than ever to create a video the platform is becoming saturated with the same type of content over and over again therefore it
[04:17] is more important than ever that you stand out in order to succeed so in 2024 I see there being more focused on ideation but you're probably wondering what do ideation includes well it's the process of finding a unique video idea
[04:31] that has never been done before and that it's interesting enough that enough people want to click on it and watch it so if you want to capitalize on this trend and actually come up with good video ideas that get views I suggest
[04:43] putting all of your time energy and money into coming up with good video ideas and packaging because honestly it doesn't matter how good your video is if no one is going to watch it then what's the point as a matter of fact giving
[04:55] things of a video take a look at Penguins for example example the man puts zero effort in his editing his environment or his metadata he just uploads a video of himself discussing relevant topics and he still gets
[05:08] millions of views and that is purely because of the value he is providing and on the flip side there are tons of channels who put hours and thousands of dollars into editing but never break a thousand views people don't want any
[05:22] fancy edits they just want Great Value that they can't find anywhere else however that doesn't mean that you shouldn't do any editing but it does mean that you should only use editing to enhance the value of your video rather
[05:36] than it being the only value of your video and to do that you'll want to use into keyword search volume and competition for example I personally use vid IQ before creating a video on any topic I'll first put in the keywords and
[05:50] me for search volume and search competition if it has under about 10,000 searches a month I know that it's probably not relevant enough to make a if it has high competition then I know that the topic area is probably too
[06:03] saturated to make a video about unless I take a very unique angle so I typically spend a ton of time coming up with ideas and then using vid IQ to assess them and feel free to head over to vid iq.com wealth and get vid IQ boost for a month
[06:18] for just $1 and now you know about the fall of automation the return of long form content the importance of ideation and now you also have the tools and ideas consistently but there are still two more trends that you need to know to
[06:31] truly succeed on YouTube in 2024 Trend four is the rise of generative AI now because of the fall of Automation and viewers desires for higher quality content I think that we'll also see a trend of generative AI being used to
[06:46] enhance content rather than create it from scratch let me explain ever since have been trying to automate their systems using AI for their content they want to use AI voices or use chat GPT to write their scripts instead what you
[07:00] enhance what you already have and I think we'll see more of this as generative AI becomes more and more mainstream so to capitalize on this of time into learning how to use these tools to your advantage right now in my
[07:14] opinion AI can't create something great but it can definitely help you improve like chat GPT and mid journey in farther ahead than those who don't when AI truly advances in 2024 and the years
[07:28] AI truly advances in 2024 and the years following desire for high quality video ideas is becoming bigger and bigger which is why becoming bigger and bigger which is why in 2023 we saw a ton of people jump on
[07:42] Trends and copy creators sometimes even word for work in 2024 however I think we're going to see more disdain for this type of behavior and focus more on repackaging instead of blatant copying for example Ryan train created a video
[07:57] where he went to a one-star restaurant and reviewed it well YouTuber Koy then took that concept went to places with zero reviews and made it a completely zero reviews and made it a completely new video idea so in 2024 when on the
[08:09] hunt for new video ideas I suggest also considering repackaging content that already went viral use Concepts that have already been proven to work and tweak them in a way that it aligns with your channel and that way you're
[08:21] improving your chances of success while still being unique so there you have it five new trends to look out for on YouTube in 2024 but don't stop there watching this video on my Channel about blowing up on YouTube in 2024 and you'll
[08:35] truly have everything you need to take on this exciting New Year of YouTube
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