Which Platform Pays the Most for Short Videos?
42sSets up a direct comparison that viewers want to know, creating curiosity.
▶ Play ClipAI Summary
The presenter compares earnings from a viral short-form video across Facebook Reels, TikTok, and YouTube Shorts. He shares specific revenue data and RPM (revenue per thousand views) for each platform, revealing which one pays the most for short content.
Chapters
[00:28]
Introduction to Shorts Earnings Comparison
The video compares earnings from YouTube Shorts, Facebook Reels, and TikTok, focusing on a recent viral video.
[00:59]
Facebook Reels Earnings Data
The viral video earned $34 in the last 28 days, with a total of $605 so far from 2.6 million views, resulting in an RPM of $0.23.
[01:47]
TikTok Earnings Data
The same video on TikTok has 742,000 views and earned $453 from 221,000 monetized views, with an RPM of $0.65.
[02:33]
YouTube Shorts Earnings Data
On YouTube Shorts, the video had only 2,600 views and an RPM of $0.10, with typical RPMs ranging from $0.07 to $0.20.
[03:29]
Platform Ranking for Shorts Payments
TikTok pays the most for short vertical videos, followed by Facebook Reels, with YouTube Shorts paying the least.
[03:44]
Maximizing Cross-Platform Earnings
Posting the same video across all platforms can generate cumulative earnings; this video earned nearly $1,000 from over 3 million views.
For short-form video earnings, TikTok pays the highest RPM, followed by Facebook Reels, with YouTube Shorts trailing far behind.
Study Flashcards (5)
What was the RPM for the video on Facebook Reels?
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What was the RPM for the video on Facebook Reels?
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$0.23 per thousand views.
01:29
How many views did the video get on TikTok?
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How many views did the video get on TikTok?
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742,000 views.
01:47
Which platform paid the highest RPM for the shorts video?
easy
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Which platform paid the highest RPM for the shorts video?
easy
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TikTok, with an RPM of $0.65.
02:04
What was the RPM for the video on YouTube Shorts?
easy
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What was the RPM for the video on YouTube Shorts?
easy
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$0.10 per thousand views.
03:04
How much did the video earn in total across all platforms?
medium
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How much did the video earn in total across all platforms?
medium
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Nearly $1,000 from over 3 million views.
04:00
💡 Key Takeaways
📊
Facebook Reels RPM is $0.23
Provides a concrete benchmark for Facebook Reels earnings on viral shorts.
01:29
📊
TikTok RPM is $0.65
Shows TikTok pays more than double Facebook Reels per thousand views.
02:04
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YouTube Shorts RPM is $0.10
Confirms YouTube Shorts pays significantly less than competitors.
02:51
💡
TikTok is top-paying shorts platform
Directly answers the video's core question with data-driven insight.
03:29
🔧
Cross-posting maximizes earnings
Actionable tip for creators to distribute content across multiple platforms.
03:44Full Transcript
[00:00] specifically earning money on reels and shorts from YouTube shorts, Facebook Reels and TikTok videos and let you
[00:14] know who pays the most for those type of views. for normal videos like classic long form videos.
[00:28] But are they the king when it comes to paying for shorts? So I recently had a video go pretty viral on TikTok and on Facebook Reels, and I want to break down the money that it
[00:42] has earned and also show you what it has earned on And let me know in the comments if you think it's a lot or not So first of all, let's take a look here over at Facebook.
[00:59] About month last 28 days. So $34, and the majority of it has come from this video.
[01:12] And $605 is how much it's made so far, and that's worth 6 or That is awesome that it has gotten that amount of views.
[01:29] However, with 2.6 million views and only making about $600, That's right around like $0.23 or so per thousand views.
[01:47] Okay, let's compare that now over to TikTok. This same video on TikTok has 742,000 views.
[02:04] And now if we bring up the money here, about 221,000 of And I've earned $453, and that gives me an RPM of $0.65.
[02:20] So over twice as much as what it was on Facebook Reels. So the edge definitely goes to TikTok there. earn that much.
[02:33] per thousand views. But this just gives you an idea of one recent video and Now, if we go over to YouTube shorts, let's look at
[02:51] This video did not hasn't done very well at all on YouTube. It's only gotten 2.6 or 2600 views.
[03:04] 2600 views for the video and the RPM is $0.10. Somewhere I've noticed my other videos at the RPM for YouTube $0.07 and $0.20.
[03:17] YouTube definitely does not pay very well for shorts. TikTok is number one for for payment.
[03:29] The short vertical videos and then Facebook Reels But hey, if you're going to make a video for TikTok and
[03:44] as well, and then also on YouTube. generate you generate you money on each one of That one video has generated well over 3 million views
[04:00] across all those platforms and has made nearly $1,000. That's a look at the money that TikTok and Facebook Reels and
[04:13] Hopefully it was helpful. than you thought. creating everyone.